Janet Fouts

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Book Review and Giveaway- The Commitment Engine by John Jantsch

Janet Fouts

The Commitment Engine: Making Work Worth It , by John Jantsch. Anybody who has ever read one of John’s blog posts or heard him speak knows he’s a straight shooting, plain speaking business leader who has a knack for making just good business sense available to everyone. Want a free copy of the commitment engine?

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Do you syndicate your blog?

Janet Fouts

You see, lots of bloggers have their blog posts syndicated on other sites that aggregate content, and sometimes we write posts specific to a site just to get our names in front of more readers who frequent that particular web site. It’s like guest blogging, but more focused. Google won’t love you any more.

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Community management and content creation

Janet Fouts

Others do everything from moderating forums and Facebook pages, T witter engagement and influencer outreach to creating e-books and blogging for the company. After managing a community, digging out answers to questions from the engineers, marketing and the CEO don’t you think your community manager knows about your brand?

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Is Your Website Pinterest Friendly?

Janet Fouts

Not only is it good SEO (Search Engine Optimization), but it allows you to suggest the description that the user will get when they pin that image. If you have a WordPress blog there are plugins you can add to easily add a “pin it” button when they mouse over an image on your blog. Use great, legal images.

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Are Google+ Business Pages Replacing Facebook Pages?

Janet Fouts

So you might think my position would be that Google+ is the be-all end-all social media network for business and people should be pitching their blogs and Facebook pages out the window in favor of Google+. This includes the CEO, the marketing team and your engineers. Micro-blog. And there you’d be mistaken.

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Tapping into the mind of the crowd

Janet Fouts

Quora seems to attract a more business focused following, and when Robert Scoble muses that it might replace blogging, it turns heads. In addition, since opening to search engines a question on Quora can pop up on a Google or Bing search fast, getting those of us who still Google everything for answers an even better result.

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How does your brand look on social media?

Janet Fouts

It supposedly also rates your search engine visibility but that’s a paid service that’s not available yet, so I haven’t evaluated it. Is one of the best blog metrics tools out there, and now they’re reaching deeper into your traffic incorporating Google Analytics and Feedburner. Postrank Analytics.

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