Convince & Convert

SEPTEMBER 21, 2010

To be fair, I’ve only included those I’ve actually used (Radian6, Sysomos, Spiral 16) or tested (Meltwater, SM2). I’ve started a comparison chart, based only on my own experience and opinion, for you to use and update as you see fit. The main pitfall to avoid is flashy graphics for the sake of flashy graphics.

Social Media 155

Social Media Radian6 Strategy SM2 155

Convince & Convert

JUNE 17, 2010

Maybe you found this blog from Twitter? Traffic to my blog. Certainly, it’s not a comprehensive influence formula like Klout , or other Twitter-influence arbiters ( interesting study this week from Sysomos ), but it’s easy to calculate, and I think it makes sense. Your Twitter goals may vary. Followers per tweet.

Twitter 125

Twitter Metrics Social CRM Consultant 125

Convince & Convert

AUGUST 10, 2010

Knowing whether to respond to or ignore negative comments on a blog? McCann , Viral Heat Did you enjoy this blog post? Cheers, Sheldon, community manager for Sysomos [link] 40deuce I agree that influence mining will definitely be a huge thing in the next year or so. Customer service? It’s in our DNA. Beamer & Co.

Social CRM 133

Social CRM Influencer Klout Social Media 133

Techipedia: Tamar Weinberg

APRIL 8, 2010

Every so often, a potential client comes to me and asks me to promote a blog post or article, mostly because they don’t have an audience for the blog post to spread on its own. For blogs, the answer is simple : your blog should be treated as more than just a platform to self-promote. Yes, it’s cheap.

Social Media 268

Social Media Marketing Policies Sysomos 268

Convince & Convert

MARCH 16, 2010

Since then,023% of all Tweets include location data, according to Sysomos. In true Twitter fashion, it wasn’t “rolled out” per se, it just appeared as part of the API that third parties access. Not an overwhelming participation rate.

Social Media 124

Social Media Strategy Foursquare Social CRM 124

Techipedia: Tamar Weinberg

JULY 7, 2010

A few months ago, a big named blogger called out another “expert&# for writing an eBook that included a blog post from this blogger without attribution and completely verbatim. Add value by finding blog posts or articles of interest to your followers and make sure to credit the author of the article, especially if he’s on Twitter!

Social Media 251

Social Media Klout Influencer Feed 251

Convince & Convert

JULY 9, 2010

Thank you RT @jaybaer Social media in action – great post from @pjhahn [link] [link] Barbara Dizon Good example choice, everyone loves Rashida RT @jaybaer: Social media in action – great post from @pjhahn [link] [link] Incept Wow Online Influencers With An In-Person Experience – Another awesome guest post on Jay Baer's Blog.

Influencer 122

Influencer Ustream Authentication Social CRM 122