Convince & Convert

APRIL 28, 2010

But now, social media is enabling companies to make influencer outreach a foundational marketing tactic. Labeled “Mass Influencers&# this army of 29 million opinionated chatterboxes may very well be the key to your social media success. Fly more miles, get priority seating on an airline. Eat 10 sandwiches, get the 11th free.

Social Media 147

Social Media Strategy Influencer Social CRM 147

Adam Cohen

JULY 16, 2010

a thousand cuts :: adam cohen's blog About Blogroll Contact a thousand cuts conversations about social media and interactive marketing by adam cohen 16 JUL I Will Not Write About Old Spice Posted by: adam / Tags: Advertising , Isaiah Mustafa , Old Spice , Social Media , Television , YouTube / Comments: View Comments I will resist the urge.

Badge 201

Badge Disqus Web 2.0 Retail 201

Convince & Convert

APRIL 13, 2010

All of us have influences. All of us have influences. Tell me in the comments who influenced you and why, and you could win a copy of the uber-classic book “ How to Win Friends and Influence People. Just leave a comment below about who influenced you and why and you could win. Who influenced you, and why?

Social Media 112

Social Media Strategy Influencer Education 112

Mindjumpers

JULY 30, 2010

The desire to eradiate wisdom, power, influence and authority Some people like to position themselves as specialists in a specific area, whether it is in smaller social groups (family) or larger social groups (an industry). It’s often a way of attracting attention and distinguishing ourselves. says: August 17, 2010 at 7:21 pm [.]

Marketing 251

Marketing Nielsen Forums Groups 251

Convince & Convert

FEBRUARY 5, 2010

We’ve added Disqus as the commenting system. I’m a big believer in humanization of your blog (in fact, it’s one of my 11 must-dos for serious bloggers ). Changed the sharing tools to incorporate Sexy Bookmarks plug-in (Michael Stelzner at Social Media Examiner turned me on to it).

Disqus 109

Disqus Social CRM Patterns Consultant 109

Mindjumpers

SEPTEMBER 30, 2010

Similar Posts: Social Media Marketing Policies and Education: The Employee Perspective Building Online Brands: The Influence Sphere of Brand Communities Facebook Changes Their Pages – What Does It Mean For Your Marketing Potentials?

Facebook 171

Facebook Marketing Policies Disqus 171

Mindjumpers

AUGUST 27, 2010

Social media monitoring can help you link to the most popular sites and blogs that have the highest amount of influence. SMM tools assist in linking the most suitable content pages along with their influence level taken into consideration. Not to mention, it also builds trust within your consumer base.

Engineering 171

Engineering Social Media Alterian Tag Cloud 171

Mindjumpers

JUNE 30, 2010

The clients are also able to read the latest management blogs, status reports, and the decisions made on various client related meetings. As mentioned in Part 1, we at Mindjumpers have integrated the social media platform Hoist as a mean for managing social knowledge sharing and project management. Leave a Reply Click here to cancel reply.

Social Media 189

Social Media Collaboration Project Organization 189

Mindjumpers

SEPTEMBER 27, 2010

Here are some of the campaigns that have created successful user involvement: Hunter Shoots a bear : Tipp Ex has created a fun and creative campaign on YouTube, where the user can influence what kind of video that will show depending on the words you type in. It uses YouTube in a new way, which really activates the audience.

Film 191

Film YouTube Collaboration Disqus 191

Mindjumpers

JULY 23, 2010

Blog About Clients Cases Tribesourcing Video People & Contact Bloggers « OliveWoo–The First Location-based Date Service Can an Unknown Brand Become Word of Mouth? A blog is easy to setup at a platform like Wordpress. Initiate interactive events as a way to derive increasing traffic to your various online platforms.

Hotels 196

Hotels Engagement Social Media Web 2.0 196

The Way of the Web

AUGUST 19, 2010

Web Strategy Wikinomics Rankings ← Thoughts on UK magazine ABC figures… Making some real world changes… → Influence and Empire Avenue August 19th, 2010 · View Comments The quest to measure and monitor online influence is one that is enticing a lot of companies and individuals. Will it work?

Influencer 30

Influencer Social Networking Blogroll Embedding 30

Convince & Convert

SEPTEMBER 14, 2010

But marketers have always reached out to communities in many forms, and each new medium has taken its turn as Holy Grail for customer influence. Thanks for the insightful blog post. We don’t need sCRM for social media anymore than we needed pCRM for phones, or eCRM for e-mail. link] Adam Metz I’ll be transparent here.

Social Media 123

Social Media Social CRM Strategy Consultant 123

Adam Cohen

JULY 12, 2010

How is our market share today vs. a year ago, and how will a new program help influence that? link] The Digital Five Tool Player | a thousand cuts :: adam cohen's blog [.] blog comments powered by Disqus Connect About Adam Adam is a partner at the digital agency Rosetta, leading the Social Media practice.

Research 265

Research Social Media Marketing Retail 265

Freelance Social Media

JULY 8, 2010

Social Links Freelance Social Media Social Media Tips and Marketing Blog Home About Contact Subscribe Marketing Beyond Traditional Means by Justin on July 8, 2010 My post last week talked about Topeka Subways new Foursquare campaign. For hire :) Blog Twitter Hank Wasiak Hey Justin. Good article with some excellent points and insights.

Foursquare 187

Foursquare Marketing RSS WordPress 187

Techipedia: Tamar Weinberg

AUGUST 25, 2010

Do study your influencers Want to reach out to influencers ? Thing is, some people don’t really reach out correctly to influencers. They don’t read 20 blog posts and comments. Influencer outreach may possibly be the most powerful outreach tactic that PR practitioners or marketers are laziest about.

Social Media 272

Social Media Engagement Forums Policies 272

Josh S Peters

SEPTEMBER 16, 2009

His blog is incredibly insightful and he produces books and ebook left and right. More traffic, more influence, etc and path of least resistance to help you get there. Money For Nothing (722) All about getting traffic to your blog or site. Seth Godin is a fantastic source of constant information and wisdom.

eBook 273

eBook Lijit Widget List 273

Justin Levy

JULY 24, 2010

We have influencers and life experiences that may weigh in on those choices but we’re still given the power to make the final decision. Our gifts may help us do well in school, sports, or find a career where these gifts are given the air they need to shine through. The one gift that we’re all born with is that of choice.

Feed Reader 223

Feed Reader RSS Creative Commons Disqus 223

Convince & Convert

MAY 13, 2010

Let me hear about it: View Comments | Subscribe To This Blog | Sign Up For Our Newsletter Share This Post: Similar Posts That You Might Enjoy: Does Your Blog Have a Long Tail Is Social Media Too Big For Its Britches? Are You Slow Enough to Succeed in Social Media? link] James Ball Very cool Jay.

Social Media 151

Social Media Strategy Social CRM Consultant 151

Mindjumpers

AUGUST 27, 2010

Social media monitoring can help you link to the most popular sites and blogs that have the highest amount of influence. SMM tools assist in linking the most suitable content pages along with their influence level taken into consideration. Not to mention, it also builds trust within your consumer base.

Engineering 113

Engineering Social Media Alterian Tag Cloud 113

Mindjumpers

AUGUST 27, 2010

Social media monitoring can help you link to the most popular sites and blogs that have the highest amount of influence. SMM tools assist in linking the most suitable content pages along with their influence level taken into consideration. Not to mention, it also builds trust within your consumer base.

Engineering 113

Engineering Social Media Alterian Tag Cloud 113

Convince & Convert

SEPTEMBER 21, 2010

Research: How do people talk about your industry and who are the influencers? I know that different companies provide different amounts of historical data at the start of the campaign (another item I should have included – may need to do a follow up on this on my own blog later on as I get all this great feedback on items to include!)

Social Media 155

Social Media Radian6 Strategy SM2 155

Convince & Convert

JULY 20, 2010

Sure, digital magic tricks still influence results and always will, but they can no longer do so alone, and the only sure-fire way to win is to supply great content to meet demand. prepare TV review content about HDTVs for twitter and blog comment distribution). This allows (mandates, even) the cream to naturally rise to the top.

Social Media 139

Social Media Strategy Consultant Blogger 139

Mindjumpers

SEPTEMBER 9, 2010

By communicating it, you are in fact interacting with your customers and other people in the social and online influence sphere of your brand. Partially, because you can use it as a public message to share with customers, partners, etc., But of course social media policies also are drafted as guidelines for your employees.

Policies 186

Policies Education Social Media Marketing 186

Convince & Convert

SEPTEMBER 21, 2010

Then this is the blog post for you. I’ve forwarded your blog to him. Cheers! -= Park Howell´s last blog. I’ve forwarded your blog to him. Cheers! -= Park Howell´s last blog. Are you ready to add some “Why&# to your “How&# ? So, giving you all the cred., Thanks for sharing.

Social Media 167

Social Media Strategy Consultant Conference 167

Jeff Esposito

SEPTEMBER 27, 2010

Home About Archives Press Clips Spark Advisors Suggested Reading Can influence be bought? I am also not a television critic so my level of expertise on the matter is also questionable, which is what makes me wonder why I was selected as an influencer for this campaign. I am simply using this as a question of influence.

Influencer 35

Influencer Klout Hotels Creative Commons 35

Jason Yormark

SEPTEMBER 7, 2010

Checking in to similar types of establishments earns you points towards those societies making you more of an influencer. But I know ‘someday’ I’ll have a more social phone Thanks for the tip… Leave a Reply blog comments powered by Disqus 105 SUBSCRIBERS 50161 FOLLOWERS Home About Me My Videos My Resume Contact Me

Foursquare 245

Foursquare iPhone RSS Social Networking 245

Techipedia: Tamar Weinberg

APRIL 20, 2010

People who use social media correctly tend to exhibit some of the more overt characteristics of people chemically influenced (and those who use social media badly exhibit either characteristics of teetotalers or people over-chemically influenced). Digg Diigo Disqus Dopplr Facebook Fetch Flickr FriendFeed gdgt Google Reader Identi.ca

Social Media 208

Social Media Chemicals Wikipedia MySpace 208

Convince & Convert

SEPTEMBER 20, 2010

This is because B2B has a smaller potential customer base, a higher average price point, and a customer decision funnel that is more influenced by word of mouth and reputation. First, marketers of all stripes seem to have accepted (for now) that social media in large measure = Facebook, Twitter, Linkedin, YouTube and blogs.

Social Media 147

Social Media B2B Strategy Consultant 147

Convince & Convert

SEPTEMBER 21, 2010

Social media is not about Facebook or MySpace or Flickr or Twitter or blogs or YouTube. This blog is great as encouragement and validation for my own endeavors in social media marketing. This blog is great as encouragement and validation for my own endeavors in social media marketing. It’s about humanization.

Social Media 149

Social Media Strategy Consultant Web 2.0 149

Convince & Convert

MAY 5, 2010

There are blogs, forums, quizzes, polls, and sisterhoods (micro communities based on women’s life stages like “caregiver&# or “widow wise&# ). So, Lisa Beatty build JaneNation.com , a new opinion, information, and idea community just for women, that launched recently at the Marketing to Women conference.

Social Media 125

Social Media Case Study Strategy Study 125

Techipedia: Tamar Weinberg

FEBRUARY 2, 2010

Because of the less serious checklists that are being passed around the web right now, I thought it would be a good time to look at what some of the influencers online are really doing, and how you can join their ranks if you’re so inclined. Influencers accept that they have a position to hold and won’t abuse it for a quick buck.

Social Media 229

Social Media Influencer MySpace Consultant 229

Convince & Convert

MARCH 25, 2010

A write up on a blog. Thus, they have a built in “Events&# tool where you can plug in anything out of the ordinary, and that occurrence will show up in your integrated Swix reporting. A new product launch. Trade show. New YouTube video that goes viral.

Social Media 117

Social Media Strategy Statistics Metrics 117

Convince & Convert

JULY 28, 2010

Let me hear about it: View Comments | Subscribe To This Blog | Sign Up For Our Newsletter Share This Post: Similar Posts That You Might Enjoy: Is Starbucks the Most Dangerous Competitor to Facebook? Great list, looks a lot like the discovery we do prior to content planning.

Social Media 148

Social Media Strategy Consultant B2B 148

Convince & Convert

JULY 6, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Tying Together Social Media and Corporate Social Responsibility (..)

CSR 137

CSR Social Media Strategy Consultant 137

Convince & Convert

JUNE 24, 2010

Let me hear about it: View Comments | Subscribe To This Blog | Sign Up For Our Newsletter Share This Post: Similar Posts That You Might Enjoy: Why D.I.S. Here’s your chance to get to know it and learn about 3 ways it can influence your social media! Im Jay Baer.

Social Media 121

Social Media Strategy Social CRM MySpace 121

Social Media Strategery

JANUARY 7, 2010

Development Social Media I Started a Blog But No One Cared Fri, Jan 8, 2010 Enterprise 2.0 Image Courtesy of Flickr user cogdogblog As many of you know, here at Booz Allen, we’ve got an internal suite of social media tools available on our Intranet – hello.bah.com. How do I get people to read the blog? Government 2.0

Gov 2.0 125

Gov 2.0 Social Media Wiki Collaboration 125

Jeff Esposito

SEPTEMBER 13, 2010

Home About Archives Press Clips Spark Advisors Suggested Reading What is the best blog platform for my wife? Written on September 13, 2010 by Espo in Life , Random As many of you know, I am married, but what you probably don’t know is that the lovely Mrs. Espo is the editor in chief of this blog. I love WP and use it for this blog.

Platform 28

Platform Tumblr Posterous Class 28