Jeff Esposito

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Social Media: Personal or Impersonal?

Jeff Esposito

As an individual who loves building relationships through social media, it infuriates me when people say Twitter, Facebook, blogging, and any other social media tool makes us impersonal. I founded a blog with eight other amazing PR professionals. This goes for both companies and individuals. These people are my closest friends.

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Hey kids Santa’s a Hoax, Teeny Bopper Fights the Man & Cowgirl Down

Jeff Esposito

My buddy is leaving our team after nearly three years to head up the social media and community efforts for the Boston Beer Company , yes they make delicious beer. If you think about it for a second or three, how many corporate blogs do you read? From Junk to Spam to Waste – Content is king, or so we’re told. What are you left with?