Buzz Marketing for Technology

NOVEMBER 9, 2011

Social media definitely pays off, but you’ve got to focus on the approach not the tools. Social Media has hit the mainstream these days but the big concern on every product marketer’s mind has been how to justify the ROI? If the CMO’s lacked ROI confidence, then just imagine what a CFO or CEO survey might have told us!

Social Media 198

Social Media Jive ROI Press Release 198

Socialmedia.biz

JULY 23, 2017

Would you like some alternatives to LinkedIn Elevate for superior employee advocacy? Over the years LinkedIn has released several useful features and tools that have helped distinguish the platform as the go-to social network for business. But to successfully execute employee advocacy, you don’t need to use LinkedIn Elevate.

LinkedIn 60

LinkedIn Analytics Metrics Feed 60

Pam Moore

FEBRUARY 21, 2017

Are you tired of your Facebook cover image, Facebook advertising images, Facebook Group image, Twitter cover images, Pinterest board covers and LinkedIn images not looking as beautiful as the cool social media kids (aka visual savvy social marketers)? And you can do it quicker than a blog post or traditional forms of content and text alone.

Template 167

Template Templates Social Media Social Networking 167

Pam Moore

SEPTEMBER 18, 2017

It is not driving real traffic to your blog or website. It is not driving ROI. They are definitely not the same. If you are serious about obtaining an ROI from your content marketing efforts to grow your business, you don't want to miss this training. However, as usual your content is not converting. Time: 2pm et .

Content 162

Content Training How To ROI 162

Webbiquity SMM

APRIL 27, 2010

A year ago, the top questions most marketers had about social media related to tactics, with ROI second. This year, questions about ROI top the list. Content development is one of the most time-consuming aspects of social media marketing, but other than blogging, it isn’t clear if writing is included in these figures.

Report 191

Report Social Media B2B Newsvine 191

Pam Moore

JULY 13, 2020

As brands struggle to rise above the sea of status quo social media updates, videos, podcasts and blog posts, the digital and social web is beyond noisy. It's also how you achieve a positive ROI on every piece of content you produce. Google, Facebook, Instagram and LinkedIn LOVE Irresistible Content! Irresistible (definition).

eBook 78

eBook Content Findability Template 78

yMarketingMatters

JANUARY 10, 2014

92% of marketers in Marketing Sherpa’s 2013 Email Marketing Benchmark Survey said that email is producing, or will produce, a positive ROI for them. Advertising on social media is still much cheaper that any other form of advertising, and you get a higher and much more tangible ROI. Blogging solves this problem!

Social Media 277

Social Media Tips Marketing Mobile 277

Pam Moore

OCTOBER 8, 2020

One of the best ways to increase the Return on Investment (ROI) on ALL of your marketing including digital marketing, social media, content marketing, influencer marketing and more is to take an Audience First Marketing approach to your marketing. If you answered yes, you definitely landed on the right blog post today!

Template 78

Template Templates How To Training 78

Oktopost

MARCH 7, 2022

However, with many B2B marketers leaning heavily on LinkedIn to generate leads, and strong social listening tactics taking place on Twitter, what can B2B marketers gain by social listening? Instead, try contributing value to the conversation, offer a blog post, or a video you’ve created. Conversion Rate & ROI.

B2B 155

B2B Sentiment Analysis Reputation 155

SocMed Sean

JULY 9, 2018

Now more than ever there are many aspects of your social media marketing you should continuously monitor, from ROI to algorithm updates and recent feature releases. Purchase or develop an in-house tool to automate processes such as email responses, customer updates, product surveys and ROI measurement.

Social Media Management 176

Social Media Management Social Media ROI Press Release 176

Buffer Social

JANUARY 30, 2017

We had the pleasure of chatting with Carlos all about how marketers can get started with Snapchat and how they can tie their Snapchat marketing efforts into overall business ROI. Tying Snapchat marketing efforts to business ROI. Snapchat is not Facebook, it’s not LinkedIn, and it’s not YouTube – it’s Snapchat.

ROI 40

ROI Communities Strategy Marketing 40

Almost Savvy

MAY 3, 2009

Who doesn’t have a blog these days? Many people started a blog way back when, but may have since abandoned them for other pursuits. Blogging provides a simple,? What is your take on blogs? Etymology: shortened form of Weblog Usage: blog, blogged, blogging v, blogger n A few of my friends on Twitter define a?blog

Reputation 154

Reputation Conference LinkedIn Lijit 154

Pam Moore

SEPTEMBER 9, 2020

If yes, you definitely landed on the right blog post today. One of the absolute best ways to increase both conversions and return on investment (ROI) on ALL of your marketing is to learn how to build, use and optimize sales and marketing conversion funnels. This is how ROI is achieved! Know your audience! .

Conversation 78

Conversation Template Templates Marketing 78

Pam Moore

MAY 14, 2017

They definitely were invented long before Facebook, Twitter, LinkedIn and blogging. Our agency, Marketing Nutz can help you get on the fast track to achieving your goals and increasing ROI of every dollar invested in marketing, branding, content and digital. Give us a shout and let's get to work!

Brands 166

Brands Authentication Wikipedia Training 166

Pam Moore

JULY 6, 2019

Conversations, LinkedIn company page posts, LinkedIn video, YouTube videos, Instagram Stories, Instagram Posts, podcasts, live video streams, Facebook posts, Facebook messenger bots, Tweets, Instagram images, Snachat snaps, Facebook live video, iTunes podcasts, and the list goes on. Definition of content marketing.

Content 104

Content Marketing Template Templates 104

Pam Moore

MAY 12, 2019

However, experienced brand marketers know branding is far more than a logo or a simple social media image that gets a ton of likes on Facebook or LinkedIn. If you answer yes, then you have landed on the right blog post and podcast episode today! Definition of branding. Definition of a brand identity.

Brands 109

Brands Strategy Reputation Authentication 109

Pam Moore

DECEMBER 19, 2017

The only guarantee we have with Facebook and any of the other top social networks such as LinkedIn, Twitter, and Instagram is change. However, the continuous change shouldn't stop you from planning, learning and continually optimizing for better ROI. If you answer yes, then you definitely landed on the right blog post today.

Facebook 166

Facebook Marketing Training Template 166

Pam Moore

JANUARY 8, 2019

Do you know what action you want your audience, communities and customers to take when they read your blog, listen to your podcast or watch your video? Definition of content marketing. Using content mediums such a video marketing, podcasting, blogging, and social networking. Episode Highlights. Key metrics for success.

Content 112

Content Marketing Training Template 112

Pam Moore

JUNE 9, 2019

Life and business work so much better when lived in high human definition with no filters. Inspiration does not equal a link to your blog post or sales page. Don’t simply post the same ol’ same ol’ stock images and creative for your content, blog posts, videos, Instagram, Linkedin and email newsletter. Knowledge is power.

Brands 105

Brands Authentication Template Templates 105

Oktopost

MARCH 2, 2020

When you think of it the buying journey of 2020 is not the same as 2010, and definitely not the same as pre 2000. Everyone is doing it” is hardly a good enough reason to invest in digital marketing if the ROI isn’t high enough to justify it. It helps to start with a simple definition of what digital marketing is exactly. .

B2B 136

B2B Marketing Construction Committee 136

Almost Savvy

DECEMBER 15, 2011

The number of businesses on Facebook, Twitter, LinkedIn, Google+, and YouTube is mind-boggling, but the real question is how many of them are using the tools wisely? You’re Obsessed with ROI. You are under the impression that you must know the precise ROI (Return on Investment) of your social media efforts before you begin.

Social Media 273

Social Media ROI Construction Reputation 273

Waxing UnLyrical

AUGUST 24, 2015

Why: “There’s a difference between knowing what social media metrics to track and knowing which metrics are not meaningful when measuring social media ROI,” says Taylor Nelson in this Business 2 Community post that shows you how to differentiate “between the metrics that are vanity and useful.”

Metrics 100

Metrics Social Media B2B Consultant 100

Visually SM

JULY 31, 2020

Videos are more attractive, engaging, and achieve a higher ROI — and these are all good reasons for you to incorporate them into your Digital Marketing Plan. Therefore, creating videos that clearly speak about your product is definitely a good idea. Of course, you can always post the URL to any old video that you already published.

Social Media 246

Social Media Video Company Content 246

Pam Moore

JANUARY 31, 2019

Definition of content creation and new ideas. Definition of content curation. Definition of content regurgitation. Social Profit Factor can help you ignite your content and brand architecture to grow your online tribe and business with social networks such as Facebook, LinkedIn, Instagram and Twitter.

Curation 60

Curation Brands Content How To 60

The Marketing Blog

DECEMBER 24, 2009

Conversations Jump to Comments Image by cambodia4kidsorg via Flickr Over the course of December, I have been closely following Jacob Morgan ‘s blog-posts on Social Media , emerging Enterprise 2.0 I think ROI should always be a consideration but I don’t think it should be the only consideration. [In Will definitely read them.

Conversation 155

Conversation Web 2.0 Startup Flickr 155

Webbiquity SMM

DECEMBER 13, 2011

Social networks are essential for expanding your web presence —not only for creating social signals now a key component in search engine rankings, which makes your website and blog easier to find in search, but also by giving you more places to be found online. A profile alone won’t get you much. Interact (e.g.,

Social Networking 190

Social Networking B2B Plaxo Marketing 190

Hootsuite

SEPTEMBER 29, 2020

But can you measure the ROI of your social media marketing efforts? Social ROI can often be tricky to prove. LinkedIn research found that 58 percent of digital marketers have to prove social media ROI to get approval for future budget requests. However, only 37% were “very confident” in their ROI metrics.

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ROI Social Media Tools HootSuite 145

Webbiquity SMM

DECEMBER 21, 2010

The bottom line is that while social media marketing definitely provides benefits (such as a higher conversion rate for organic search traffic ), it’s not generally effective as a direct promotion tool. Twitter, Facebook and LinkedIn groups, community sites (e.g. Share this on LinkedIn. Share this on Bebo. Tweet This!

Social Media 191

Social Media Research ROI Technorati 191

agora pulse

DECEMBER 22, 2020

After all, it can definitely be overwhelming when you think about all the platforms, metrics, KPIs, and testing involved in social media content. My advice is to test out each platform and make it your goal to find a select group of social media channels that will really make an impact for your brand and drive ROI.

Social Media 126

Social Media Strategy Content How To 126

Pam Moore

DECEMBER 22, 2019

From Facebook posts to Facebook messenger bots, LinkedIn company pages, LinkedIn Live video, Tweets, Instagram images, Snapchat snaps, Facebook Stories, Instagram Stories, Facebook live video, Instagram Live Video, Alexa Briefings, Alexa Skills, iTunes podcasts, and the list goes on… at the core is content. Episode Highlights.

Content 78

Content Marketing Template Templates 78

Pam Moore

DECEMBER 30, 2019

If you answer yes to this question, you definitely are reading the right blog post today! Chances are high you will be back to their website, blog, YouTube page, Facebook profile or whatever platform it was you originally found the content, to explore more ways that they can help you!

Brands 78

Brands Content Training Template 78

Twist Image

JULY 30, 2011

Blogging doesn't have a ROI. Marketing your business on LinkedIn is a huge waste of time. Blogging seems like the most counterintuitive strategy ever (write a lot more, much more frequently, respond to as many people as you can, promote an entirely new publishing channel. The Haters will tell you. A tweet is worthless.

Journal 111

Journal Apple ROI Mobile 111

Convince & Convert

JULY 6, 2012

Read on for insights from DJ and some social media news from Eric and Jim ( this week : LinkedIn and Twitter break up). Eric : So Jim, today I figured we’d start off the show discussing the recent news of the LinkedIn/Twitter breakup. I think it was more of a LinkedIn saying, “It’s not you. Listen Now.

LinkedIn 114

LinkedIn Twitter Hosting Social Media 114

agora pulse

JULY 31, 2020

You should definitely check an agency’s own social media accounts. LinkedIn revelations. Check out the agency’s management on LinkedIn. That may include their online content, social media channels, social media advertising, and ROI (return on investment). If nobody is saying anything then ask the question yourself.

Social Media 190

Social Media Marketing How To Social Media Management 190

Pam Moore

SEPTEMBER 14, 2018

How much time have you spent the past 12 months watching videos, reading blog posts, listening to podcasts, attending webinars, participating at live in person industry events with a goal of hoping to learn the path to success in the online world? just as you are reading this blog post, it is only ONE blog post. Here’s why.

Social Media 163

Social Media Marketing Training Industry 163

Techipedia: Tamar Weinberg

NOVEMBER 11, 2010

Without a clear methodology of measuring ROI, many businesses are still cautious to spend their marketing budget on social media and web 2.0. On top of that, let’s add all of the other social networks out there including Linkedin, Foursquare, Myspace, Friendster, Tumblr, YouTube and the list goes on. Real Estate.

Industry 231

Industry Real Estate Social Media Travel 231

Bill Hartzer

MARCH 26, 2011

Tracking the stickiness of blog posts is important as well. There is no point in having amazingly written blog posts that no one is interested in reading, and not interested in sharing with others. Definitely helpful information when you’re tracking the effectiveness of your online marketing efforts. Post on Google Buzz.

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Social Media Review URL StumbleUpon 137