Remove influence
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13 key tools for your influencer marketing campaigns

Audiense

The last two years have seen the rise of Influencer Marketing from an out of the box tactic to an essential part of any marketers strategic arsenal. Having proven its effectiveness, it is essential to understand what launching a successful influencer campaign entails. Influencer evaluation. Influencer engagement.

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Top 17 Social Media Monitoring Vendors for Business

Socialmedia.biz

Also, it allows you to identify bad influencers. Crimson Hexagon. Crimson Hexagon is among the top performing social media monitoring tools. Additionally, you can use Crimson Hexagon to create optimized content and share it to your social media accounts to engage your audiences better. Mediatoolkit.

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Clearing Clouds of Confusion – the 5 Categories of Social Media Software

Convince & Convert

Key players: Crimson Hexagon , Lithium , Radian6 , Sysomos , Trackur , Visible Technologies. I need to understand their passions and spheres of influence. You need Social Influencer Software. What words are used in association with our brand? Where is this chatter occurring?” investor), Vocus.

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The Social Media Monitoring Lighthouse – A Guide on What and How to Monitor

Razor Social

Influencer Monitoring. Relevant Influencers drive conversation and action so they are an important part of social media. Your monitoring tool should help track a variety of things in this area: The partner influencer – You may actively work with influencers to promote your campaigns on a paid/unpaid capacity.

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Automation in Public Relations Measurement: Yea/Nay?

Waxing UnLyrical

Another popular technique is to only read posts/stories from a list of pre-identified influencers, since these are the people who are ultimately driving earned media conversations. Another method that Ive been impressed by is Gary Kings "Nonparametric Content Analysis" (its what powers Crimson Hexagon).