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8 tips to boost your video conversion rate

Sprout Social

Driving conversion through compelling video is a common goal in social media video marketing. Video content is a must for brand awareness and reach, but to continue justifying investments, teams need strong video conversion rates too. A strong conversion rate is a quantifiable way to make a case for more video resources.

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Mastering Blog Post Creation: 10 Essential Steps to Enhance Your Writing Process

ProBlogger

The post Mastering Blog Post Creation: 10 Essential Steps to Enhance Your Writing Process appeared first on ProBlogger. It’s an idea for that KILLER blog post that is just bound to bring you all the traffic that you’ve ever dreamed of. It hits you like a TON of BRICKS!

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5 Best Practices for Streamlining Your Social Media Publishing Workflow

Oktopost

The more you can do to solidify your brand’s status on social media, the more you are able to pull ahead in terms of thought leadership and share of voice; the more you interact with your audience, the better you can expect your click-through and conversion rates to be. But just knowing something is rarely enough. The solution? The solution?

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Google’s BERT Update: Embracing Customer-Centric Conversational Marketing

agora pulse

And BERT’s impact has been quite mild as well, as perceived by the web publishers. Finally, both BERT and Google Hummingbird manifested one obvious trend: the move to conversational marketing. So Google’s moves aim at understanding and interpreting these “conversations” are helpful. Can You Optimize for BERT and Hummingbird?

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Will private conversations change Twitter?

Sherrilynne Starkie

Social network Twitter has introduced a new feature: Private Conversations and it just might be a game changer. The group function lets users start conversations with their followers and all participants are not required to be following one another to take part. Twitter’s official blog offers few answers. Recognize these models?

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4 Smart Ways to Drive Social Media Conversions

Pam Hughes

Social media marketing must be conversion-focused for brands to thrive on social media. So how can you improve your conversion rate? Typical examples are polls based on votes and conversation starters. Tailoring your posting schedule to your brand is key to publishing consistent content across social media platforms.

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9 E-commerce Social Media Marketing Tips for 2024

Social Media Strategies Summit

Make Your Blog Content Links Pop with Video There are many ways to elevate your e-commerce social media marketing strategy in 2024. For instance, if you want your blog content links to pop, use video to introduce these articles. Luckily, there’s an effective hack for removing this conversion obstacle.