The Social Media Incubator

JULY 19, 2013

If you don’t, it will become difficult to keep up with content and it will cost you valuable time and money. Organizing your social media activities in a simple editorial calendar that shows exactly what you will post or blog about each week is an effective way to keep your social media activity on track.

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Social Media Strategy Campaign ROI 147

The Social Media Incubator

JUNE 10, 2011

Including video within your content on your blog or your website can help you show up higher in the search engine results, and helps keep your visitors engaged on your website for longer periods of time. Content creators need to engage Facebookers. This is a question we hear a lot as we talk with clients, and with good reason.

YouTube 132

YouTube Video Groups Groups 132

The Social Media Incubator

JULY 9, 2013

Knowing what kinds of content can engage your audience is key to successful social media. So what can your business do to create engaging content? Put together a short and sweet blog, infographic or video on how to complete a task that shows what your business can do for the audience. Behind the name.

Engagement 174

Engagement Social Media Tips Content 174

The Social Media Incubator

MAY 27, 2014

Do you have pages of content and are struggling with what really needs to be on the website? Streamlining content and matching it with the technology priorities is a challenge for many schools and independent districts. Make sure you know your keywords and are using them throughout your website and/or blog. You are not alone.

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Tips Education Class Sites 188

The Social Media Incubator

JANUARY 6, 2012

The Stop Internet Piracy Act (SOPA) is an effort to regulate all content online. It has been creating buzz because, if passed, the Act “…makes the streaming of unauthorized content a felony,” reported MSNBC.com. There are those who support the bill and would like to see unauthorized content removed from all websites.

Wikipedia 127

Wikipedia Foursquare Proposal Policies 127

The Social Media Incubator

AUGUST 16, 2012

Even those who thoroughly review content before sending it live can make errors. It can take a simple check of a box to differentiate between being a spammer and an authentic user. The necessity of double-checking your posts before you publish them can be easy to forget. It never hurts to have a second pair of eyes look over your post.

Policies 119

Policies Social Media HootSuite Guidelines 119

The Social Media Incubator

NOVEMBER 21, 2011

Yes, free speech does exist, but posting content online really gives the first amendment a run for its money. Recently a California Starbucks employee was fired after a song he wrote and performed making fun of some of his demanding customers went viral.

Policies 111

Policies Social Media Press Release Guidelines 111

The Social Media Incubator

SEPTEMBER 28, 2011

What’s more frustrating for a customer than trying to connect with a company regarding service, and that company keeps redirecting the customer to various departments? Or, how about once the customer is finally connected with a real person, the service is handled either incompletely, incorrectly, or both? What is a disgruntled customer to do?

Social Media 111

Social Media Survey Company Team 111

The Social Media Incubator

DECEMBER 14, 2011

Are you always double-checking your details before posting content online? One person on the list was even fined $500,000 for the contents of his tweet – that’s an expensive fee for a post that was 160 characters or less. Keep in mind that what you post online can be seen as a direct reflection of your character.

List 140

List Social Media Policies Publishing 140