Waxing UnLyrical

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Blogging Upstream

Waxing UnLyrical

Tootzypop , the lifestyle blog I founded for savvy women over 40 , is no exception. In women’s online media, the formula is one part fashion and beauty, one part yoga and fitness, one part recipe swap, a ginormous dose of mommy blogging; mix and cover with a thick frosting of e-shopping. What is the right breadth of topics?

Fashion 248
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Blogging for Grasshoppers: The Most Numerous Steps To Do The.

Waxing UnLyrical

Teach your readers to take ownership of content. Copyblogger used this book as a guide to making boring content sexy. Establishing your voice A blog post with pointers isn’t only meant to teach, it is also meant to connect with readers. When it comes to blogging, anyone can compile data and churn out a post.

Class 178
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You Should Really be Using Instagram Stories in Your Marketing Mix

Waxing UnLyrical

That’s more than enough time for them to see a few seconds of content from your particular business account. 10% are taken to a blog post (thus allowing users to learn more about the business while also improving SERPs). What Type of Content Should a Story Feature? 5% are taken to a campaign page. 3% are redirected to an app.

Instagram 157
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Daring PR Professionals and the Lawyers Who Love Them: A Primer for Avoiding Legal Problems

Waxing UnLyrical

Problem #1: Using other people’s copyrighted content is incredibly risky! For example, copywriters at Webcopyplus posted a beach photo they found on Google on a client’s blog. One picture used to accompany one blog post cost them $4,000. Now think about this: how many blog posts do YOU write for clients every day?