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Waxing UnLyrical

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Building a New Kind of Cruise Community

Waxing UnLyrical

APRIL 15, 2015

So we spent months creating an entirely new CMS (content management system) from scratch – WordPress didn’t have the firepower. We wanted to give cruisers the tools to tell their own stories and share their experiences through text and media. People trust recommendations from peers and strangers over established experts.

Communities 100
Communities Travel Metadata Content management systems 100
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Are You Writing Intelligent Content? Should You Be?

Waxing UnLyrical

AUGUST 9, 2018

Today, organizations are looking to use Structured Content for their ebooks, case studies, research reports and blogs. A piece of “intelligent” content can be created once and served up in many places automatically e.g., blog article served up on an Apple Watch or Google Home. What is Intelligent Content?

Content 181
Content Module Metadata Case Study 181
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