Lego’s Social Media Strategy: Constructing On Collabs & Pop Culture
Keyhole.co
MARCH 26, 2024
Since then, the construction toy company has expanded into film and TV, board games, video games, education, science and technology, software, and theme parks. The list is so long, it’s likely any film, game, or media company you can think of has a tie-up with LEGO. Case in point, Warner Bros.
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