Waxing UnLyrical

JANUARY 14, 2011

If you’re just getting started blogging (or maybe even if you’ve been doing it a while), here are some WordPress plugins I really really like. I really like its functionality, plus it’s a great way for folks to search on your blog as well as on the Interwebz without actually leaving your blog. LinkWithin.

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Waxing UnLyrical

NOVEMBER 10, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Ten Reasons PR Pros Should Blog November 10th, 2010 Tweet Last week, Joe Hackman hosted Danny Brown , Gini Dietrich and me on his BlogTalkRadio show, aptly entitled PRapalooza. Boy, was it fun!

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Waxing UnLyrical

MAY 13, 2013

There’s a ton of stuff going on, so here at WUL we’re taking a short break from “live” blogging this week. So, in the spirit of education and the public good, here are are five articles that will provide you with blogging tips from optimizing your excerpts to increasing your readership.

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Waxing UnLyrical

APRIL 6, 2016

Here are 5 ways to take audience engagement on social media to the next level with influencer marketing: 1. Follow these people on social media, and get familiar with their work. After you’ve managed to establish a connect with an influencer, continue to keep them engaged in conversations on social media.

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Waxing UnLyrical

JUNE 4, 2012

If you’re a clever cookie, you already have figured out the rest of the story at this point: Social media philosopher ponders how to push his message into the future. Social media philosopher realizes he does this all the time with business. Tweet After Death: How to Use Social Media to Live Forever.

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Waxing UnLyrical

FEBRUARY 14, 2011

Here are six ways to start injecting the Valentine’s Day spirit into your social media routine. Write a comment on a blog that you rarely visit, or on a blog where you rarely comment. Write a comment on a blog that you rarely visit, or on a blog where you rarely comment.

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Plaxo Social Media Flickr YouTube 192

Waxing UnLyrical

JANUARY 4, 2011

In fact, heavy manufacturing is probably the only exception in sectors that have been compelled to adopt social as a medium to “be remarkable&# in human terms to their followers. Consequently, social media agencies have mushroomed , with their fair share of self-confessed SM consultants cashing in on the tide.

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Waxing UnLyrical

MAY 20, 2012

The biggest news in the history of social media took place Friday when Facebook had its IPO, becoming the biggest social name ever to join the public market. Its $108 Billion offering came in as the 3rd largest ever (behind Visa and Enel), so the day was significant not only for social media types but also for market watchers.

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Waxing UnLyrical

AUGUST 24, 2015

How can you track your social media efforts to ensure that your strategy is up to par? This week’s roundup introduces you to some best practices for social media metrics. 5 Social Media Metrics You Can Stop Tracking Yesterday. From likes to leads: The new metrics for B2B social selling.

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Waxing UnLyrical

SEPTEMBER 28, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Powwowing With Pepco on Social Media September 28th, 2010 Tweet I haven’t been the biggest fan of my local energy company, Pepco, recently. Completely. Here’s the interview.

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Social Media Postrank Energy Tourism 153

Waxing UnLyrical

SEPTEMBER 7, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Want Social Media Evangelizers? Be Social September 7th, 2010 Tweet Today BNET published my second post, focusing on how companies can use social media to turn customers into evangelizers.

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Social Media Postrank Tourism Blogroll 146

Waxing UnLyrical

NOVEMBER 17, 2010

They might be helpful to you as you continue on your path as a blogging Grasshopper. This is hugely helpful, because each theme is different and, as a result, the way a post looks when published on one blog, might look completely different on another. Sign out Leave your comment here. Reply Rate Up div.livefyre-comment).removeClass(livefyre-hidden)"

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Waxing UnLyrical

FEBRUARY 15, 2011

While I don’t need anyone to work on strategy, project development or content planning while I’m out of the office, I do need them to handle the day-to-day (er, hour-to-hour) tasks involved with managing the organization’s blog. Forward blog comments to their email address. How to moderate comments. Schedule posts.

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Waxing UnLyrical

JANUARY 18, 2011

What this does is let you select a certain number of blogs from your blogroll, and only that number of blogs will be displayed. I love how, when you click on an image, it starts the slideshow right on your blog! Don’t forget I started out this post with my initial list of five ways for you to spice up your blogging.

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Waxing UnLyrical

JULY 17, 2013

If you’re a clever cookie, you already have figured out the rest of the story at this point: Social media philosopher ponders how to push his message into the future. Social media philosopher realizes he does this all the time with business. Unless you could, of course, time your messages. Tweeting after death.

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Waxing UnLyrical

FEBRUARY 7, 2012

A recent visit to our campus by journalist Chantal Hébert and her lecture “Missing the Forest for the Trees: A Look at the State of Political Coverage in the Social Media Era” had me thinking about how I use these tools. Hébert’s comment made me think about how I use Twitter. Are You Using Social Media to Talk to Yourself?

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Waxing UnLyrical

NOVEMBER 4, 2010

A while back, I was looking at my Google Analytics for WUL and I noticed that my 404 page , i.e. the one you get when the server can’t find the page you’re looking for on a particular site, was the 4th most highly-trafficked page on my blog. And they wouldn’t bother to poke around on the blog to find it.

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Waxing UnLyrical

JUNE 21, 2012

When it comes to staying on top of social media, one of the big challenges we have is to find the social media tools that will help us achieve a happy medium between curating, listening, engaging and producing content. You can syndicate your blog posts to Facebook via your RSS feed. ” 1. Post Planner.

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Waxing UnLyrical

JANUARY 13, 2011

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali How To Get Your Blog Project Approved January 13th, 2011 Tweet Guest post by Shanan Sorochynski Okay, you’ve had nearly half a month to sink into 2011. I manage the University of Regina’s blog.

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Project How To Class Posterous 170

Waxing UnLyrical

APRIL 22, 2015

Does your business blog have the livelihood of a funeral? When you look around at your blog and analytics, what do you see? No comments. No social media shares. You have absolutely no evidence whatsoever that anyone even cares remotely about your blog. What’s going wrong with your business blog?!

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Waxing UnLyrical

NOVEMBER 23, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Is Pay-to-Post Blogging The New Advertorial? A few weeks ago, they asked a question about paying for blog posts. In 2010, blogs and bloggers are truly influencers. Do we really want that?

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Waxing UnLyrical

OCTOBER 14, 2010

Establishing your voice A blog post with pointers isn’t only meant to teach, it is also meant to connect with readers. Umair Haque , blogging for the Harvard Business Review , places the Gap logo debacle into this context of creativity. When it comes to blogging, anyone can compile data and churn out a post.

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Waxing UnLyrical

FEBRUARY 9, 2015

So I’m taking advantage of WUL to shine the social media spotlight on them. I got to know Adam several years ago through social media, and then encountered him and His Lovely Wife (he doesn’t capitalize it, I do) in Orlando not long thereafter. Bess Winston. Based in the Washington, D.C.,

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Waxing UnLyrical

MAY 20, 2011

Unlike Kellye’s and Jenny’s ebook, you do have to subscribe to Craig’s blog to be able to download the ebook (but hey, if you don’t like his blog, you can always unsubscribe, right? And if you have resource gems to share, I’d love you to leave ‘em in the comments below which are, as always, yours.

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Resources eBook CSR Social Media 251

Waxing UnLyrical

MARCH 16, 2011

But really, how many blogs does a gal need? If you and I talk regularly on Twitter, or Facebook… heck, even in the early days of WUL (and I have to stifle a giggle as I say that, because this blog is barely two years old!) So it’s probably high time that I started a food blog. Image: kennymatic via Flickr, CC 2.0.

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Waxing UnLyrical

APRIL 4, 2019

According to Hubspot , “In a business climate where 92 percent of people trust earned media, such as recommendations from friends and family, above all other forms of advertising, these social media advocates are indispensable.”. If they have a post that you can comment on in an authentic way, do so. Customer Service.

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Community building Communities Hubspot Guidelines 197

Waxing UnLyrical

SEPTEMBER 13, 2013

Utilize Social Media. Interact with them on Twitter, comment on one of their blog posts, or even just retweet one of their tweets to let them know you are paying attention. As an example, the 12 Palms Recovery Center maintains a blog that provides information for families and individuals affected by drug abuse.

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Blogger Strategy Technorati Community building 263

Waxing UnLyrical

NOVEMBER 3, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali MeasurePR: The BrandBuilder Edition November 3rd, 2010 Tweet If you work in the PR/marketing world(s) (are they one now? Sign out Leave your comment here. shouldn’t they always have been?

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Waxing UnLyrical

DECEMBER 21, 2010

My friend (and client, but he’s a friend first) Shashi Bellamkonda is, I think, genetically-wired to try and talk about new things – no doubt why he’s Network Solutions’ “social media swami,&# and he mentioned it. You can set up your own blog. So of course I checked it out. Amplify lets you do this.

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Waxing UnLyrical

NOVEMBER 15, 2010

Take this example: Let’s say you’ve created a tool that helps non-profits with social media, and you are sending out a news release as part of your launch. Your keywords might be “social media for non-profits.&# Please let me know in the comments. Sign out Leave your comment here.

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News Google SEO Postrank 274

Waxing UnLyrical

DECEMBER 6, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Walking the Social Talk December 6th, 2010 Tweet These boots were made for talking As editor of Women Grow Business (disclosure: client, which I love ), I come across remarkable blog posts every day.

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Waxing UnLyrical

NOVEMBER 14, 2010

While I try to keep it updated, it certainly does not reflect all the blogs I subscribe to in my Reader. Part of this is because some of the blogs I Read (yes, that’s a capital “R&# ) have nothing to do with public relations… but I love them any way. Sign out Leave your comment here. Dave lays out how.

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Waxing UnLyrical

MARCH 31, 2014

How to Encourage Your Team to Blog. Why: Does your team struggle with blogging? 8 Social Media Marketing Tools to Rapidly Accelerate Your Growth Online. Why: Ian Cleary shares eight social media marketing tools (many for Facebook) to turbocharge your marketing efforts. Please share in the comments below.

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Waxing UnLyrical

DECEMBER 28, 2010

If you are looking for ways to energize your public relations and social media efforts in the new year, you might want to re-read a fairy tale. Sign up post-haste! ), you’ll remember I profiled Dan Gordon and his use of social media. Sign out Leave your comment here. Sign out Leave your comment here.

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Waxing UnLyrical

MARCH 25, 2013

Before they even invested heavily in social media, Chobani was growing fast via word of mouth and a quality listening program. WUL : And how many tweets and Facebook comments a day (or week) do you guys get? AB : On average, we see about 1,500 tweets a day and 150+ Facebook comments and posts a day. AB: Hundreds!

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Waxing UnLyrical

MAY 15, 2018

“Look, corporate communicators have done so much, with so little, for so long, they can practically do anything with nothing, so we know this has been a ‘thing’ for a while,” noted Sword and the Script Media, LLC Founder Frank Strong, the primary architect of the study. Will Work for Media Impressions. Send Help … Please.

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Survey Industry Newsletter Press Release 185

Waxing UnLyrical

APRIL 10, 2011

Countering Tom Foremski’s farewell to social media , by Karthik S. Why: I read this post a while back and, like Brian, was fascinated by the comments. It’s probably a whole other blog post, but there’s so much to be learned from commenting, and about commenting, on blog posts.

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