Social Media Strategery

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Using Social Media to Reach the Hard-Working Class

Social Media Strategery

How are you engaging with the new “hard-working class?” They’re told they’re part of the middle class, but they sure don’t feel like they are. They’re told they’re part of the middle class, but they sure don’t feel like they are. I’m barely able to make ends meet.

Class 75
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A Partial Reading List for PR Students

Social Media Strategery

In between partying, traveling, club activities, sports, Greek commitments, and jobs, some will also be attending classes. Those lucky enough to be taking a PR class should be looking forward to discussions about an industry that’s being turned upside down by technology. Read Olivier’s blog and book.

List 131
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Social Media Integration in Higher Education | Social Media Strategery

Social Media Strategery

Social media-focused classes for the core curriculum is an excellent idea. I don’t think it should be specifically called a social media class; rather, it should be a well-rounded class that focuses on communicating in a digital world. It almost boggles or “bloggles” our minds!

Education 135
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Grading Social Media

Social Media Strategery

If you’ve kept up with this blog , you know that I’m really interested in the intersection of social media and education, and my old Public Relations 101 professor now teaches in the USI communications department, so I’m particularly excited for this opportunity. How should social media fit into the world of academia?

Gov 2.0 91
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Rethinking Public Relations Education

Social Media Strategery

Some were in media relations classes where they were learning about the differences between pitching reporters and bloggers. That’d be like adding a class for “Business Email 101.&# Social media shouldn’t get it’s own special class – social media IS media. If not, why? Do they apply?

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Seven Things About Social Media That You’re Not Going to Learn in College

Social Media Strategery

Because these students are already learning the basics of social media in their core communication classes, I didn’t want to do yet another Social Media 101 type presentation. I don’t care how many friends, followers, likes, or blog comments you have. Everyone is connected – that guy whose blog post you stole last week?

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How a Social Media Evangelist Became a Social Media Realist

Social Media Strategery

I haven't blogged here in more than a month. There are Google+ master classes. Create an internal blogging platform! My goal is never to get someone blogging or Tweeting – that's just the means to help them understand how to better communicate and collaborate. Quite the opposite, actually. Poor Q1 sales?