Techipedia: Tamar Weinberg

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A Startup’s Struggles and Successes in Influencer Outreach: How to Set Up Your First Blogger Campaigns

Techipedia: Tamar Weinberg

It was originally posted on The Shelf’s blog (which by the way, is amazing), but I wanted to amplify its lessons because this post is oh-so-great. There are a ton of articles out there about WHY you should work with bloggers, but there isn’t a lot of info about HOW to set up your first campaign from start to finish.

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17 Digital Marketing Experts Share Their Top Tips, Tricks, and Tools

Techipedia: Tamar Weinberg

Shannon Paul is a social media manager at the Blue Cross Blue Shield of Michigan and blogs on social media for business at Very Official Blog. I’ve edited a lot of blog posts and with new writers especially, I almost always invariably move the third paragraph to the top. Jason Falls. David Armano.

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9 Actionable Ways To Prove & Track Your Social Media

Techipedia: Tamar Weinberg

So in this post, I’ll show you how I track my social media campaigns and more importantly, how to prove to clients that it’s worth pursuing. It may sound obvious but no matter what kind of campaign you’re working on you need to be clear on exactly what you’re measuring as your goal. Getting 5,000 likes on a website over the campaign.

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How To Monitor Your Three Essential Internet Marketing Strategies

Techipedia: Tamar Weinberg

Internet marketing strategies vary depending on the nature of the blog, brand, or business and alter with accordance to their physical and digital size and their particular niche. How do you know your campaign is ticking all the right boxes? This is a guest post by Andy Havard. Broad Social Media Monitoring.

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The One Marketing Technique that’s Best for Your Launch

Techipedia: Tamar Weinberg

When Brian Solis and I launched BuzzGain in January 2009, we had 5 primary blog(ger)s who covered us out of the top 10 influential ones that we targeted and 27 other blogs that made a mention of our launch. Besides these blogs, our press release got picked up by Marketwire, BizJournals and MSNBC.

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The Use of Animation in Digital Marketing

Techipedia: Tamar Weinberg

In this blog post, I am going to highlight a few of the big companies using animation in their digital marketing and how animation can be a highly effective method of getting key messages across to target audiences. They can significantly boast the conversion rates of websites and e-marketing campaigns. Like this post?

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How to Turn Traffic into Revenue

Techipedia: Tamar Weinberg

If you’re selling veterinary supplies, it won’t matter much if your blog is popular with attorneys or foodies. My blog became quite popular, but most of the sales leads it generated were too far away, too big, too small, or outside my area of expertise. Business Model and Content Issues. Second, broad targeting is expensive.

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