Adam Sherk
OCTOBER 24, 2012
Life is better with buckets of water and confetti: 2) To prove the point that blogs sometimes do publish press releases verbatim, as I referenced in a post about a PEJ study on original news reporting a couple years ago. So here is the complete press release. PHOENIX, Oct.
Adam Sherk
AUGUST 16, 2010
Developed with RFI Studios (part of Ruder Finn), the campaign has been a great success. The challenge is how to keep that momentum going once the campaign is over. Facebook has some internal miscommunication where our rep didn’t tell others about this campaign– so these uninformed reps had jumped on us.
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Adam Sherk
JULY 15, 2013
I’ve read a lot of Aleyda’s blog posts but had never seen her speak before. Startups Use Micro-PR Campaigns to Tip Momentum in Their Favor. I’ll cover them in order of appearance: Richard Baxter – Richard sure knows how to make the most out of various tools and Excel, in this case for outreach research.
Adam Sherk
FEBRUARY 9, 2010
Imagine coming across Cooper Union in Manhattan and getting to read an article on Abraham Lincoln’s campaign speech there in 1860. With content in the NYT Article Archive dating back to 1851, there is a world of fascinating stories that could be shared. Not from a recent Wikipedia entry; from actual news coverage from that time.
Adam Sherk
MARCH 2, 2010
Small and medium business can benefit from a blog in the same way but for organizations seeing 1Million+ monthlys, social media’s ~1% looks small but is large and in the top 10 referrers as you lay out in your final points. The real difference social media can make is for small and medium businesses, bloggers and consultants.
Adam Sherk
NOVEMBER 16, 2010
Conversion Rate Optimization (CRO) is perhaps the easiest method to increase revenue without pouring extra dollars into paid marketing campaigns. Made popular by blogs, ads in the sidebar get pathetically low CTRs. – Adam. Tips to increase CTR / clicks on advertisements.
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