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Seven Ways to Increase Your Brand Influence

Webbiquity SMM

say strengthening their brand is a top business objective. However, while most focus on brand awareness, it’s crucial to understand that brand awareness alone doesn’t create conversions and sales. Brands compete for the attention of their customers in real-time, across various channels. Image credit: HubSpot.

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10 of the Best Brand Storytelling Campaigns of 2022

Social Media Strategies Summit

In this new reality, brands must humanize and connect with their audiences more meaningfully. Enter brand storytelling. Brand stories help otherwise faceless organizations build an emotional connection with their audience, leading to higher engagement, loyalty, and sales. hours on social media. Image source.

Campaign 305
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Helpful Insights for Brands to Shape Up Their 2023 Social Media Marketing: Ignite’s Most Popular Blog Posts

Ignite Social Media

Brands know by now that their presence on social media is more important than ever — 2022 proves that fact. It’s essential for brands to stay on top of the ever-evolving trends to get an edge over their competitors. . Think about major brands doing live streaming, Instagram Lives, and even live YouTube videos.

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How to measure brand awareness

Sprout Social

Brand awareness is like a mental shortcut. You see a logo, hear a jingle or spot a particular color and instantly particular brand associations spring to mind. How exactly do you quantify the impact of your brand in people’s minds? They capture the subtle yet significant impressions your brand leaves. tangleteezer

Brands 106
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What is This “Deinfluencing” Trend and Should Brands Care?

Ignite Social Media

And do brands using influencers need to worry? And they increasingly demand more thoughtful consumption from both brands and influencers. However, the impact on brands involved in influencer marketing varies widely. Brands who avoid falling into fast fashion traps have little to worry over. Why the fatigue from followers?

Trends 96
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How to Brand Your Blog: 5 Tested Tips

Blog2Social

If you have a blog, you have a brand. A strong brand is a great start for successful blogging, a weak brand will make your blog feel generic and unauthentic. Be honest, be consistent and your readers will appreciate your blog.

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Influencer Marketing for Beauty Brands: Best Practices

Ignite Social Media

Want the inside scoop on how to effectively leverage influencer marketing for your beauty brand? Over at our sister company Carusele, our influencer marketing experts just shared their top 15 tips for beauty brands looking to maximize their influencer marketing results. Check out the full post over on the Carusele blog today.