Convince & Convert

FEBRUARY 24, 2015

Blogger outreach is my preferred mode of influencer outreach, since I view bloggers as a springboard for the “ one-to-one-to-many ” approach. Not to mention, bloggers as influencers are easiest to search for granularly and by specific topics that their network tunes in to learn about. Why Bloggers? Check out the homepage.

Blogger 60

Blogger Process How To Influencer 60

Adam Cohen

JULY 16, 2010

a thousand cuts :: adam cohen's blog About Blogroll Contact a thousand cuts conversations about social media and interactive marketing by adam cohen 16 JUL I Will Not Write About Old Spice Posted by: adam / Tags: Advertising , Isaiah Mustafa , Old Spice , Social Media , Television , YouTube / Comments: View Comments I will resist the urge.

Badge 201

Badge Disqus Web 2.0 Retail 201

Akamai Marketing

FEBRUARY 8, 2011

But if you use blogging as a tool, whether for personal branding or corporate exposure, you’ll quickly see that these two tools don’t tell the whole story. There is even a feature to add additional pages, great for blog-specific campaigns and funnel analysis and comparing it to Engagement Events.

Postrank 134

Postrank Analytics Tools Klout 134

Akamai Marketing

MARCH 31, 2011

Social Media Complainers – your new BFF’s Successful Blogging for Small and Medium Businesses A Thousand Little Cuts of Social Media – A Kaizen Approach I recommend. I’ve always advised my clients that its better to have people complain in an open forum where it can be addressed. What’s your social currency?

Social Media 188

Social Media Klout Policies Forums 188

Akamai Marketing

MARCH 23, 2011

According to the authors: Wikibrand(s): noun A progressive set of organizations, products, service, ideas and causes that tap the powers of customer participation, social influence and collaboration to drive business value. It seems like a simple enough description, but the devil is indeed in the details of a successful Wikibrand.

Review 142

Review Company Klout Policies 142

Akamai Marketing

FEBRUARY 22, 2011

Social Media Complainers – your new BFF’s Successful Blogging for Small and Medium Businesses A Thousand Little Cuts of Social Media – A Kaizen Approach I recommend. What’s your social currency?

Tools 163

Tools Klout Policies HootSuite 163

Akamai Marketing

MARCH 9, 2009

Social Media Complainers – your new BFF’s Successful Blogging for Small and Medium Businesses A Thousand Little Cuts of Social Media – A Kaizen Approach I recommend. What’s your social currency?

Eventful 100

Eventful Klout Tourism Policies 100

Akamai Marketing

APRIL 4, 2011

Think about it – when you go to a Facebook page or a blog, do you always comment? Social Media Complainers – your new BFF’s Successful Blogging for Small and Medium Businesses A Thousand Little Cuts of Social Media – A Kaizen Approach I recommend. Probably not. I know I have a LOT of lurkers on my site.

Lurker 203

Lurker Klout Policies Consultant 203

Convince & Convert

SEPTEMBER 21, 2010

Social media is not about Facebook or MySpace or Flickr or Twitter or blogs or YouTube. This blog is great as encouragement and validation for my own endeavors in social media marketing. This blog is great as encouragement and validation for my own endeavors in social media marketing. It’s about humanization.

Social Media 149

Social Media Strategy Consultant Web 2.0 149

Akamai Marketing

APRIL 30, 2009

Social Media Complainers – your new BFF’s Successful Blogging for Small and Medium Businesses A Thousand Little Cuts of Social Media – A Kaizen Approach I recommend. What’s your social currency?

Eventful 116

Eventful Twitter Klout Policies 116

Adam Cohen

JULY 12, 2010

How is our market share today vs. a year ago, and how will a new program help influence that? link] The Digital Five Tool Player | a thousand cuts :: adam cohen's blog [.] blog comments powered by Disqus Connect About Adam Adam is a partner at the digital agency Rosetta, leading the Social Media practice.

Research 265

Research Social Media Marketing Retail 265

Akamai Marketing

JUNE 28, 2009

Kraft is smart about their event marketing campaign, its integrates nicely with their website , they have a blog and them seem to focus on cities in the DMA 50-100 range. Surely hosting this American icon over such a venerable holiday is an honor. In these markets, they get more visability from TV , radio, newspapers and even bloggers.

Mobile 124

Mobile Klout Policies Tourism 124

Saying It Social

MARCH 22, 2010

So have fun with your social media networking, keep it lighthearted and entertaining, and you will be able to expand your reach and influence. link] 1 day ago When you have anchor text and/or links to social sites etc on your blog/website PLEASE make them open in a new. Blog at WordPress.com. if yes, please explain.

Sites 132

Sites Activities Social Media StumbleUpon 132

Waxing UnLyrical

DECEMBER 31, 2010

#measurePR really took off ( the next chat’s on January 4 , btw, with Justin Goldsborough , where we’ll be talking influence). Waxing UnLyrical has started taking on a life of its own, and its blogging team is growing slowly but steadily. Oh, one other thing: my blog = my sandbox. I traveled a lot. And loved it.

Class 156

Class Postrank Tourism WordPress 156

Waxing UnLyrical

DECEMBER 4, 2010

Second: if Keys et al wield the kind of online influence they apparently think they do, why on earth didn’t the campaign become an overnight phenomenon? Which brings me back to what this is all about, and what public relations, in its truest sense, tries to do: influence. And a lot of us are fatigued right now.

Class 233

Class Campaign Klout Influencer 233

Social Media Strategery

JANUARY 7, 2010

Development Social Media I Started a Blog But No One Cared Fri, Jan 8, 2010 Enterprise 2.0 Image Courtesy of Flickr user cogdogblog As many of you know, here at Booz Allen, we’ve got an internal suite of social media tools available on our Intranet – hello.bah.com. How do I get people to read the blog? Government 2.0

Gov 2.0 125

Gov 2.0 Social Media Wiki Collaboration 125

Akamai Marketing

MARCH 9, 2009

Along the way, Spirit of Aloha gathered such interest, they started a blog , to keep everyone up to date. Social Media Complainers – your new BFF’s Successful Blogging for Small and Medium Businesses A Thousand Little Cuts of Social Media – A Kaizen Approach I recommend. it wrapped up February 26th. The result?

Eventful 100

Eventful Tourism Klout Travel 100

Waxing UnLyrical

DECEMBER 23, 2010

Justin’s been thinking and writing a lot about influence recently , so that’s what we’re going to talk about. Shannon Pauls Very Official Blog Spin Sucks TopRank Online Marketing Blog Writing Boots - David Murray Love WUL? Oh, one other thing: my blog = my sandbox. Have a question for him? Lets play.

Postrank 151

Postrank Class Tourism WordPress 151

Waxing UnLyrical

DECEMBER 26, 2010

e-Christmas sales driven by free shipping , from Social Media Influence. Free Christmas RSS icons for blogs , from Free Vector Clip Art. Shannon Pauls Very Official Blog Spin Sucks TopRank Online Marketing Blog Writing Boots - David Murray Love WUL? Oh, one other thing: my blog = my sandbox. Why: seriously?

Class 139

Class Postrank Tourism RSS 139

Waxing UnLyrical

JANUARY 23, 2011

Earlier this week, there was a great guest post over at Spin Sucks on how long or short blog posts should be. Here are seven long blog posts – more than 700 words, since I believe that is the going rate for the “acceptable&# length of blog posts – that I thought were terrific. One of the age-old questions, eh?

Class 119

Class Postrank Tourism WordPress 119

Adam Sherk

APRIL 5, 2010

The number of social blogs in Boston providing real-time game updates is also plentiful. I agree too that it’s not an apples to apples comparison, but social media is certainly having a big influence on the ways that people follow team news and support their teams in general. Fans are NOT less enthusiastic.

Team 204

Team Twitter Facebook Comparison 204

Akamai Marketing

MARCH 24, 2011

Social Media Complainers – your new BFF’s Successful Blogging for Small and Medium Businesses A Thousand Little Cuts of Social Media – A Kaizen Approach I recommend. What’s your social currency?

Social Media 149

Social Media Klout Policies Small Business 149

Adam Sherk

JUNE 15, 2010

Real-time Blogroll (via Google Reader) About.com Founder Scott Kurnit Launches Huge New Startup Called "AdKeeper" New Digg Buttons Released - Upgrade Now! Please accept the usual caveats about the accuracy of the data, methodology of the tool, etc. What I am most interested in is making a relative comparison between the various news sites.

News 165

News Sites Twitter Digg 165

Waxing UnLyrical

OCTOBER 6, 2010

Because at the end of the day, you don’t have to be a rock star like Jimi Hendrix to have that kind of influence – even if it’s on a “small&# scale. Shannon Pauls Very Official Blog Spin Sucks TopRank Online Marketing Blog Writing Boots - David Murray Love WUL? Oh, one other thing: my blog = my sandbox.

Class 182

Class Postrank Comments Tourism 182

Saying It Social

JUNE 3, 2010

Social media bookmarking tools like Digg, Reddit, and Stumbleupon can also generate additional traffic to your site if you create frequent articles and blog posts. Posting regular updates relating to your business and activities can remind your friends about what your company does and influence them to use your services or make referrals.

Social Media 159

Social Media NoFollow Marketing Social Bookmarking 159

Adam Sherk

AUGUST 31, 2010

Reference to other social media measures of influence here by NewsKnife [link] Thanks for this post again. On a different note, clicking through to your T for Translation blog got me thinking about doing a post on what US media sites are doing with translation and localization. Adapt, change and speed ahead or die.

Sites 182

Sites News YouTube Press Release 182

Buzz Marketing for Technology

JULY 7, 2008

I’ve done a number of workshops the past few months with clients designed to do two primary things: Land a common understanding across the teams involved around what social media, communities and influencer programs really are and more importantly why it matters to a business. I wish that could be enough said. Popularity: 17% [ ?

Communities 117

Communities Groups Groups Social Media 117

Akamai Marketing

FEBRUARY 11, 2009

Social Media Complainers – your new BFF’s Successful Blogging for Small and Medium Businesses A Thousand Little Cuts of Social Media – A Kaizen Approach I recommend. What’s your social currency?

Klout 100

Klout Eventful Policies Hosting 100

Adam Sherk

SEPTEMBER 15, 2010

The usual caveats: Social media isn’t a popularity contest and reach does not equal influence, engagement or action These figures will quickly be out-of-date (they probably were before I could hit the “publish” button) But those things aside, it is interesting to take a snapshot at various times for the purposes of comparison.

Team 188

Team Twitter Facebook Comparison 188

Akamai Marketing

FEBRUARY 3, 2011

Share and Enjoy: Tags: blog , Fun with Social Media , lessons learned , opinion , social media , suggestions No Comments Start the ball rolling by posting a comment on this article! But what ever you choose, remember, the Queen isn’t likely to stop screaming unless you give her a head, or at least a nod. So – what do you think?

Social Media 138

Social Media Klout Policies Consultant 138

Buzz Marketing for Technology

JUNE 27, 2008

Home Contact Me My Articles My Blogs My Workshops News Search Tag Cloud. My Blogroll. Some members influence the design of support features for the new products. Skip to content. Contact Me. My Articles. My Workshops. Recommended. AYE Conference. Colleagues. Home My Articles The Satir Change Model. The Satir Change Model.

Patterns 279

Patterns Tag Cloud Groups Groups 279

The Way of the Web

SEPTEMBER 4, 2010

This video is well worth watching: [link] Rajat Paharia Founder, Bunchball: [link] blog comments powered by Disqus Blog Partners: Live cross-platform mobile gaming arrives Tags: Digital Culture · Social Gaming · mobile [link] The gamification generation [.] Rankings ← Learning about the game layer is vital [.]

Blogroll 39

Blogroll Foursquare Disqus Journal 39

Waxing UnLyrical

FEBRUARY 8, 2011

If this takes the form of a blog post, it usually includes some kind of disclaimer (“this is my list,&# for example), and a question at the end as to who you would add. Comment on their blog posts. Ask them to contribute to a blog post… or profile them in one. They get attention, that’s why.

List 161

List Class How To Comments 161

Akamai Marketing

MARCH 29, 2011

Blogs for business are an outstanding tool for business, they can build community, be the backbone of your social media program, and drive traffic to your website, just for starters. Its so easy to think that because their are millions of blogs (and if you check out Technorati you’ll see that I am write right.) Define your goal.

Press Release 238

Press Release Technorati Klout Metrics 238

The Way of the Web

AUGUST 23, 2010

Web Strategy Wikinomics Rankings ← Influence and Empire Avenue Should Philadelphia be taxing bloggers? The main problem has been creatively – I’ve had smoking as part of my creative process since I first started writing for a living, and going outside for a cigarette mid-blog post has been part of my routine for my entire blogging life.

Blogroll 30

Blogroll Disqus Journal RSS 30

Social Media Strategery

MAY 24, 2010

APAN has file sharing applications, wikis, blogs and calendaring tools to coordinate schedules. If you’re interested in learning more about APAN, talk to Walton Smith at the Expo or learn more on Bill Ives’ blog here. link] mbt shoes It looks good,I have learn a recruit! The Whole. : The Whole. : The Whole.

Gov 2.0 77

Gov 2.0 Wiki Web 2.0 Forums 77

Koka Sexton

NOVEMBER 14, 2008

From Blogs to Twitter and everywhere in between. Six Ways to Give Your Audience Exactly What It Wants How to Extend Your Blog and Promote Your Members with the MyBlogLog API Viral Marketing Tips and Tricks 35 Twitter Tips from 35 Twitter Users Keep the Tip(ping Point) Making a del.icio.us Mr. Javo’s last blog post.

List 85

List Social Media StumbleUpon Blogosphere 85