Small Business Mavericks

MAY 8, 2013

I’ve been a big proponent of guest blogging and still am. Every few years Google updates its algorithms to get rid of bad practices that are causing harm. Google Panda and Google Penguin were two such updates. Some bloggers haven’t learned their lesson. However, there is a danger in doing too much.

Reputation 101

Reputation Small Business Fashion Google 101

Small Business Mavericks

NOVEMBER 19, 2012

On Friday, I talked about Google’s heightened attention to quality content and how that relates to guest blogging. Since writing that post on Friday, I’ve received about 25 requests in my e-mail to allow guest blog posts on this blog. The reality is, not all guest blog offers are created equal.

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Guidelines Blogger Google Sites 98

Small Business Mavericks

NOVEMBER 16, 2012

When Google announced their Link Disavow tool and Matt Cutts, Google’s web search quality czar, revealed that links from spammy article sites would no longer be a valuable ranking factor, I predicted that there would be a spike in guest blog post offers for those of us with existing blogs.

Policies 105

Policies ROI Google Cost 105

Small Business Mavericks

DECEMBER 8, 2015

It’s safe to say that business blogging isn’t going anywhere. Google still likes fresh, original content, and writing a blog is the best way to feed solid meat to the most popular search engines on the planet. While blogging isn’t going away any time soon, it is constantly being changed in its total form.

Blogger 70

Blogger Engagement Advertising Engineering 70

Small Business Mavericks

JANUARY 18, 2016

You don’t have to search hard for people online these days who talk about the difficulty of reaching your core audience with blog content. Does Blogging/Social Media Work? “How do I build a platform and make money with my blog?” Google has changed its search algorithms thousands of times.

Marketing 70

Marketing Conference Social Media Questions 70

Small Business Mavericks

AUGUST 11, 2011

Among the services that Klout now tracks are: Tumblr – A blogging platform somewhat like a cross between Twitter and Blogger. Blogger – Which needs no introduction. YouTube – The video sharing monolith owned by Google. Flickr – The photo sharing platform.

Klout 173

Klout Picasa Influencer Social Media 173

Small Business Mavericks

NOVEMBER 12, 2013

There is a type of blogging that is still popular and that may soon find itself on the outs with Google, if it hasn’t already. It’s a type of blogging centered around building anchor text link spam posing as search engine optimization. This type of blogging was popular in 2005. Bill Slawski probably agrees.

SEO 98

SEO Engineering Types Blogger 98

Small Business Mavericks

NOVEMBER 27, 2013

Content calendars are important organizational tools for bloggers, content marketers, and online businesses. No matter what type of blog or business you are running, an editorial calendar – or content calendar – can help keep you on track and manage your content better from day to day and week to week. Keyword(s).

Content 101

Content Small Business Policies WordPress 101

Small Business Mavericks

AUGUST 16, 2012

Other blogs – You should write to your own blog as often as possible, but don’t be afraid to be a guest blogger too. You can write guest content for other bloggers within your niche or that serve the same market. That includes Facebook, LinkedIn, Twitter, Google+, Pinterest, YouTube, and several others.

Content 98

Content Directory Marketing Yahoo 98

Small Business Mavericks

JANUARY 21, 2013

A few short years ago, bloggers scrambled to get rid of the reciprocating links in their sidebars because it was announced that Google was not going to let those links be used for SEO purposes. It wasn’t a penalty, but Google was adamant that they wouldn’t reward such links either. Many people called it a penalty.

How To 105

How To SEO Engineering Blogger 105

Small Business Mavericks

SEPTEMBER 9, 2015

Write better titles/headlines – Blog post titles and article headlines are some of the most important elements on your web pages. But put it out there on Twitter, LinkedIn, and Google+ too. Just do some guest blogging or post articles in other places around the Web. Bloggers will even blog about your content.

SEO 70

SEO Engineering Blogger LinkedIn 70

Small Business Mavericks

MARCH 8, 2011

But did you know that social media marketing can lead to the collateral effect of additional inbound links through others blogging about you? If you post great content in your social media efforts that in turn gets the attention of bloggers who write about you and link to you, then you will be doing yourself huge favors.

Small Business 93

Small Business Social Media Case Study Press Release 93

Small Business Mavericks

MARCH 9, 2011

link] 4 days ago · Like · Comment This is a unique and interesting tool and I think you’ll have fun using it if you can figure out a way to use Facebook content in your blog posts. Seriously, this isn’t a mind-sweeping technological advancement. You can follow any responses to this entry through the RSS 2.0

Small Business 87

Small Business Content Facebook Case Study 87

Small Business Mavericks

FEBRUARY 28, 2011

There are already a ton of bloggers and online content sites that are using the Like button alongside a Tweet button. Innovation and continuous improvement are necessary when socializing your online content and Facebook seems to understand that. This can only grow in number.

Case Study 87

Case Study Press Release Adwords Small Business 87

Small Business Mavericks

OCTOBER 23, 2015

By that, I mean the following types of content: 2,000-word plus blog posts. The Search Engine Journal recently ran a blog post that tells readers why long-form content can benefit their businesses. In 2011, most blog marketers were encouraging their clients to post frequently with short-form content. White papers. Writer style.

Content 70

Content Blogger Journal Discount 70

Small Business Mavericks

AUGUST 28, 2011

Seth Godin, a veteran Internet marketer and one of the first business bloggers, is well known for his short bursts of blog content. But many other bloggers these days tend to write longer blog posts. Some bloggers won’t write one less than 1,000 words. Are longer blog posts better than shorter ones?

Reputation 161

Reputation Blogger SEO Engineering 161