In Twitter it’s as simple as a retweet or a mention, while in a blog you can share link love. Continuing my “awesome finds on the interwebs” series this week, here is the Mayo Clinic Center for Social Media’s 12-word social media policy. You heard that right. 12 words. This is so awesome that I’m reposting the whole article here for you. The biggest risk in health care social media is not participating in the conversation.  Simply putting “find me on Facebook” or “follow me on Twitter” badges on your website does not equate with health care social media.  MORE >>

Listen to internet radio with PVSM on Blog Talk Radio. In preparation for the radio show, here are some of the blog posts the group may be referencing. You may be aware that there is a big debate going on in the social media blogosphere about “influence&#. We’re all familiar with the mantra that we should be out there leveraging influencers in our communities in order to get the word out about our causes, brands or services… and that makes total sense from a generating-word-of-mouth point of view. But hold on. So what is influence, really? Or is this all bunk? MORE >>

Had to write up a quick blog post about the QR codes in the conference book for the Association Media & Publishing conference which took place last week. Check these out. Go on, try scanning them and see what happens! Awesomesauce. love QR codes! Don’t have a QR code reader on your phone? Click here to see where the first one goes, and click here for the second. Click here for the third… (normal web version, not the mobile version). Click here for the fourth… Click here for the fifth… And the final one goes here , though this page is not apparently working. MORE >>

PediaStaff also has an active blogging strategy, and uses Twitter and Facebook  to Retweet community members, and to broadcast information and call attention to its blog. Working on the PediaStaff blog and newsletters, Heidi always had more content ideas than she could realistically share in that format. Heidi includes links to relevant boards in her newsletter and blog posts, and even pins links to related boards on her Pinterest boards. This post originally appeared on the Realtime Report. Today, the PediaStaff account on Pinterest has more than 12,000 followers. MORE >>

Now that you set goals for your blog and have selected the right blogging platform , what are you going to write about? Monitoring blogs and using the advanced Twitter search will enable you to find out who’s talking about your cause. Read the rest of this post over at the Razoo Blog. From the Trenches Blog bloggingThis is the number one question that keeps every blogger up at night, and is exactly why it’s referred to as “feeding the beast&#. Survey your readers. Keep your ear to the ground. Check out your click-throughs on Twitter. MORE >>