Social Media is Going Corporate [Infographic]
JULY 3, 2012
Favorite social sites are Facebook (92%), Twitter (82%), LinkedIn (73%) and blogs (61%). Companies with blogs dropped from 50% to 37%. Lead Generation Online Advertising Social Media blogging corporate facebook lead generation linkedin social media twitterBelow are some of the more interesting highlights from the infographic: 94% of corporates use social media in some capacity.
The Mobile Revolution is Here Now [Infographic]
MARCH 15, 2013
The infographic in this blog post pulls together data that shows that the turning point is here now. For the past 5 years or so, research has predicted that mobile devices would overtake personal computers when it comes to internet usage. ” In another recent post of mine, I’ve identified why your business should go mobile and the best practices around it. people on Earth).
Digital, Social, Brands in 60 Seconds [Infographic]
APRIL 26, 2012
Email Marketing Mobile Marketing Online Advertising Social Media blogging content facebook google marketing posts social media tweetsI recently attended a digital marketing conference where they showed this very interesting infographic as a slide in their presentation. found it so interesting that I’d thought I’d write a post and share it. It just seemed easier.
Social Media is Complicated [Infographic]
MAY 18, 2012
Related posts: Digital, Social, Brands in 60 Seconds [Infographic] The One Day Business Plan Worksheet 6 Insightful Blog Quotes for Puzzle Marketers. As introduced to us by Business Insider , Buddy Media’s Social Enterprise Software is a suite of products is “designed to help brands build and maintain relationships with consumers to accelerate their business.”
Master The Next Wave Of Social
As social media adoption becomes more and more mainstream, marketing leaders race to keep up - creating blogs, communities, and Facebook pages, all too often without a clear road map in mind
Multitasking Puts Your Brain on Information Overload [Infographic]
JULY 10, 2012
” In an age where 695,000 Facebook status updates, 1,500 blog posts, and 168 million emails are sent every 60 seconds , it remains difficult to focus and keep from multitasking. Subscribe to RSS feeds so you can read your blogs all at once and in one place. It pays however to limit your tasks to a maximum at two at a time. Consequently, accuracy drops considerable.
Being Busy is Not Being Productive
APRIL 3, 2012
Busy but non-productive tasks include: Checking emails Making/returning phone calls Holding meetings Reading the news & blogs Reading/updating social media Wait a second.You’re telling me that I can’t check my email? I can’t make phone calls? Stop “keeping yourself updated” with news and blogs. Your blogs and newspapers aren’t going anywhere and if you don’t read about the latest tip first thing in the morning, you’ll be okay. It’s just that, busy work. The next day begins a new cycle of non-productivity. Delete.
Recommended Books to Read
MARCH 19, 2012
You’re probably always keeping yourself up-to-date on the latest blogs, books, and magazines. Click here to read some of the content from his free blog The Lean Startup by Eric Ries Whether you’re in a small startup or a large corporation, the principles of The Lean Startup can help you achieve product innovation and growth.
The New Rules of Lead Generation Book Review
MAY 29, 2013
Read the blog. There are many elements to marketing that can prove effective for growth of a business. However, at the heart of every marketing strategy should be a focus on generating sales-ready leads. After all, if the marketing isn’t generating leads and revenue, then it’s not working. The 7 Most Successful Lead-Generation Tactics. Search engine marketing. banner ads).
Social Media Takes Gold at the London 2012 Olympics
JULY 31, 2012
billion viewers tuned into the 2008 Olympic games INFOGRAPHIC #2 – Socialympics and the Twitter Games This infographic by ExactTarget , a global Software as a Service leader was shared in a blog post titled “ Facts and Figures Behind Social Media and the Olympics #Infographic “ Quick stats: Equestrian, Swimming, and Volleyball have the most followers leading up to the games. For the London 2012 Olympics, the organizers and the International Olympic Committee (IOC) has recognized that people want to receive their event news in different ways. INFOGRAPHIC].
Marketing Automation, Set It and Forget It
JULY 26, 2012
Utilize tools such as TwitterFeed.com or Ifttt.com to automatically tweet or share your latest blog post. Whether you’re a B2B or B2C company, it’s advantageous to manage your customers and prospects in one of the many customer relationship management (CRM) systems. This obviously allows you to match your customers with sales transactions, but more importantly for marketers it allows you the option of layering on a marketing automation system that can deliver targeted messages at the right time without continuous management by additional personnel. Probably everyone.
The 6 Step Inbound Marketing Process [Infographic]
JUNE 26, 2012
” The Inbound Marketing Process infographic can be found on their original blog post here. I’ve outlined their 6 step process in the infographic below. An effective website is the hub of all your online marketing and lead generation – Impact Branding & Design Step 3: Generate more traffic Promote your thought leadership through a blog , social media, SEO , and PPC. “A blog gets you 55% more traffic!” ” “400% more indexed pages are produced by blogging” “Nearly 2/3 of U.S.
3 Website Metrics to Watch Daily
AUGUST 14, 2012
If you own a website or blog then naturally you should be monitoring whether it is accomplishing your goals or not. You should consistently be creating and promoting your content on relevant blogs, partner websites, and associations. Of course, that’s easier said than done in today’s world of endless numbers. Do you monitor your bounce rate, number of page views, sites referring your traffic, views on mobile, inbound links, outbound links, page rank? Well yes, but not necessarily every day. What was this number yesterday? Why is it so much higher or lower?
Google’s Latest Slap – How Un-natural Links May Affect Your SEO
MAY 2, 2012
Blog Networks Many webmasters were using blog networks as a way to achieve high rankings in the search engines. blog network is a system that people pay to be a part of. Then when he submits the article to the blog network, it is posted on one of the blogs owned by the network. The blogs are all high PageRank sites and they try to give the impression that they are legitimate sites. This made it look like a page on the webmaster’s site was being linked to by one of the blog sites in the network, which usually helped improve its ranking.
Blogging Leads to Sales
JUNE 10, 2013
Originally posted here on USSCO Speaks blog. Included in this bucket of online marketing is the concept of blogging. What is a blog? First off, let’s explore what a blog actually is and how it’s part of the bigger picture. blog, abbreviated for web+log, is typically an informational section of your website that allows for short content for frequent distribution. Blogs are also formatted fairly consistently with ability to filter through them with categories or tags that essential build a library of reference for the website visitors. Good luck!
Content Marketing Warfare on Google Panda & Penguin [Infographic]
JULY 17, 2012
Before these major Google algorithm updates, a website could get high rankings by applying the “weapons” blog spamming, blog networks, linkwheel, mass paid linking, article, marketing, and web 2.0. If your website rankings have changed for the worse as a result of Google’s Panda and Penguin algorithm updates, then you’re probably looking for a new SEO tactics.
The One Day Business Plan Worksheet
MAY 9, 2012
The One Day Business Plan Worksheet Related posts: Good Campaigns Can Evolve into Great With Optimization Build a Blog in 1 Day (or Less) - Step-by-Step Guide 6 Insightful Blog Quotes for Puzzle Marketers. After reading Forbe’s article today titled 10 Startups Changing the World And What We Can Learn From Them , I started exploring their #9 startup called DocStoc.com. This site offers documents both free and through their monthly payment plan. discovered one document in particular and thought I’d share on Puzzle Marketer.
The History of Marketing [Infographic]
AUGUST 7, 2012
Blogging comes onto the scene in 1998 just before the bubble bursts in 2000. If you’re looking for a quick and easy Marketing 100 class then look no further than this great infographic created by HubSpot and designed by BlueGlass. Quick summary: It’s amazing to see how marketing has transformed over the years and even more impressive is the rate in which a single message is distributed instantly to millions or billions of people. Starting with mass printing, the infographic moves you through the different mediums of posters, magazines, newspapers, and billboards. Anyone?
Why Best Practices Aren’t a Best Practice
MAY 31, 2012
As marketers, we sometimes get pulled into the black hole of thinking that best practices are the answer. We dive into case studies, we research articles, and we have discussions with peers about how other companies have achieved their success. The problem with relying on building our marketing on case studies is we don’t really learn anything for ourselves. Every business is different and just as importantly every product inside of the same company is different. Each can target a different audience with a different buying cycle. So what do we do about it? When do I send out my message?
2 Advantages To Using Pay-Per-Click Advertising
MAY 8, 2012
Related posts: Cody Ward Receives Certification in Inbound Marketing Online Ad Metrics & the Google Activate Initiative 6 Insightful Blog Quotes for Puzzle Marketers. In the world of online marketing, pay-per-click campaigns are an advertising medium that marketers use on a regular basis. This method of marketing can provide a number of benefits to webmasters that you can’t find elsewhere. If you haven’t considered getting involved with this strategy, there are two advantages for using pay-per-click advertising. What is Pay-Per-Click?
The Difference Between SEO & SEM
JANUARY 30, 2013
Originally posted here on USSCO Speaks blog. That and every sixty seconds 70 domain names are registered and 60 new blogs are created, makes it even harder to compete. It’s hard to keep track of all the digital marketing buzzwords that are flying around the internet today. Especially, if those words are thrown into acronyms that further decode their meaning. For those of you just starting to dabble in online marketing, we wanted to provide a quick explanation as to the difference between SEO and SEM. First off, what do they stand for? That would certainly help. Search engine…?
Social Media Boosts Organic Search Results [Infographic]
MAY 29, 2012
Although maybe not the most perfect experiment, it appears the answer is “Yes” Read more about this infographic from the great blog post by Mind Jumpers. Tasty Placement , a search engine optimization and digital design company, attempted to solve the question “Can social media activity boost organic search ranking?” ” with an experiment. 50 Tweets yielded a 2.88
15 Tips to Become Better in Your Career
JUNE 28, 2012
Emulating the successful in marketing today, I created a blog PuzzleMarketer.com and have used it as a platform to launch my ideas and experience. Originally posted on EvanCarmichael.com All marketers, or entrepreneurs for that matter, obtain unique experiences and perspectives that drive them forward in their careers. Some focus on performance , others leadership, others networking, or an infinite combination of strategies to better themselves in the workplace and set up for the success of future initiatives. Embrace life-long learning. Become a generalist. Lead by asking questions.
Can You Solve this Digital Marketing Puzzle? – #3776
APRIL 13, 2012
Marketing Puzzles blog roll blogging marketing puzzleFor a fun Friday brain teaser, PuzzleMarketer.com brings you a puzzle using terms out of our digital marketing glossary. See how quickly you can guess what the images below are identifying. Check back every Friday for a new advertising puzzle to solve. Are you stumped? Click here to go to our marketing puzzles answers page.
Google “Slaps” Overly Optimized SEO Sites
MARCH 30, 2012
In a great article by Barry Densa on his blog MarketingWitandWisdom.com , Barry identifies the concept of Google penalizing, a.k.a. “slapping”, your website for being overly optimized. He also goes into detail about what that means and would be worthwhile to read the entire post. My (still true) philosophy is creating great content and value on a website that people naturally want to link (vote for) to your website. You can increase site rankings in the search engine if you do this. Many people don’t understand SEO or are knowledgeable enough to be dangerous.
Can You Solve this Digital Marketing Puzzle? – #1950
APRIL 6, 2012
Related posts: SnapTags vs QR Codes Cody Ward Receives Certification in Inbound Marketing 6 Insightful Blog Quotes for Puzzle Marketers. For a fun Friday brain teaser, PuzzleMarketer.com brings you a puzzle using terms out of our digital marketing glossary. See how quickly you can guess what the images below are identifying. Check back every Friday for a new advertising puzzle to solve.
Online Ad Metrics & the Google Activate Initiative
APRIL 19, 2012
Watch this video below for even more explanation: Related posts: Audit Your Website for SEO Digital, Social, Brands in 60 Seconds [Infographic] 6 Insightful Blog Quotes for Puzzle Marketers. It protects the advertiser by defining the action and relating it directly to their business. On the opposite side of the spectrum is the CPM (cost per impression / view) model.
Build a Blog in 1 Day (or Less) – Step-by-Step Guide
DECEMBER 26, 2011
Realizing that this was the key to a successful brand, I sought out to create this blog and with today’s technology was able to get it up and running in hours. How I created this blog in less than 1 day Choose your domain name, purchase it, and set up your hosting. If this blog starts to amass a larger volume of traffic, I knew they could grow with me. If you’ve got Photoshop (or equivalent) then you’re on your way to quickly making the blog yours. Add some value to your blog. came to the realization that their commonality is sharing.
10 Tips for Success on Twitter
MARCH 23, 2012
Whether it’s a blog, a product, or services they provide, you have an opportunity to expand the relationship. Related posts: Social Media has a Strong Influence on SEO The One Day Business Plan Worksheet 6 Insightful Blog Quotes for Puzzle Marketers. When I first joined Twitter, I didn’t know quite what I would get out of it. However, like all other social media I knew it was about building real relationships. For all relationships, in-person or otherwise, the connection should always be genuine and helpful. Tweet 10-20 times throughout the day. Be active. Add it.
6 Insightful Blog Quotes for Puzzle Marketers
MAY 16, 2012
On Making Money By Blogging If you want to make money with your blog for the long haul you MUST help as many people as you can succeed with their blogs first. Online Advertising Social Media blogging content entreprenuer marketing public relations small business story telling twitterBelow are some useful quotes for Puzzle Marketers who are looking to put all the marketing pieces together. Whether you’re a blogger, a small business entrepreneur, or a corporate CMO, you’ll find some value in these articles by some smart people. 1. convinceandconvert.com 2.
Invest in Your Brand with Content
JULY 5, 2012
List of benefits Infographics Competitive reviews Top 10 reasons you need today Customer reviews Video customer testimonials Video demonstrations Regular related blog posts Customer service via social media FAQ page Guarantees or trials. Your customers are looking to buy your product or service, but why should they choose you? As a responsible consumer, they do research online, read industry magazines, and ask their colleagues and friends about it. They have narrowed their search down to you and your number one competitor. You could offer the same. What do I mean by this?
Good Campaigns Can Evolve into Great With Optimization
MARCH 22, 2012
Related posts: Being Busy is Not Being Productive Can You Solve this Digital Marketing Puzzle? - #1950 6 Insightful Blog Quotes for Puzzle Marketers. At any given time, you can choose from an infinite amount of ways to spend your time and marketing dollars. Marketers, and people in general, get caught up in always trying to accomplish more and more. What they end up doing in most cases is spreading themselves too thin. Multitasking isn’t productive when you split your focus between goals or objectives. Don’t put all your eggs in one basket, but take the time to optimize.
Rule: Spend 70% of Time on Unassigned Tasks
MARCH 15, 2012
Related posts: Recommended Books to Read Build a Blog in 1 Day (or Less) - Step-by-Step Guide Being Busy is Not Being Productive. Leaders (and our definition of a Puzzle Marketer) have the ability and the marketing know-how to put all of the pieces together and solve any objective. You have many choices of how you can spend your time during the day. You can keep yourself busy with email, you can jump into new projects, you can finish the existing ones, or you can actively pursue the infinite other activities until the day is over. ” “What is the real reason we are doing this?”
Increase Blog Traffic with These 12 Ideas
AUGUST 4, 2015
Increase Blog Traffic. Following is a list of 12 things to increase blog traffic and beat the summer doldrums. The post Increase Blog Traffic with These 12 Ideas appeared first on Spin Sucks. by emmahardy This is a smart blog. Related Stories Fear of Feedback Needs a New Perspective Why Spin Sucks is the Best Blog for Guest Posts Gin and Topics: Tom Cruise is Still Hot.
Six Online Tools for Blog Post Inspiration
MARCH 30, 2016
The post Six Online Tools for Blog Post Inspiration appeared first on Spin Sucks. Blog Social Media Article Generator Pro automated content generators Blog Title Generator App blogging tips come up with effective post titles Creative Titles Lead to Incredible Results HubSpot Blog Topic Generator iDeas for Writing app Impact Branding and Design online tools SEOPressor.com title generators
Nine PR Blogs to Read
DECEMBER 16, 2014
By Gini Dietrich On the ninth day of Christmas, Spin Sucks gave to you… nine PR blogs to read, eight PR up-and-comers , seven must-listen podcasts , six communicator gifts , five communications trends , four free webinars , three strategy games , two Crazies secrets , and the PR win of 2014. PR Blogs to Read Without further ado, here are the nine PR blogs you should read.
Eight Common Blogging Mistakes
AUGUST 9, 2012
We created an editorial calendar and everyone was responsible for blogging, from the interns on up through me. Our goal was to blog about the silly things people do to hurt the perception of the PR industry and perpetuate the “spin doctor” image. So I’ve created a list of eight things to consider while you’re blogging. Was. A. Disaster. Link to people.
16 Enigmatic Business Blogging and Other Marketing Stats
MARCH 15, 2016
This final installment covers some fascinating though sometimes contradictory and confusing stats about business blogging and the value of marketing. For example, what percentage of businesses maintain company blogs? ” Blogging is the ideal vehicle for communicating brand purpose, beyond just “selling stuff.” Business Blogging Stats and Facts. 1.
Blogging Most Certainly Is Not Dead
JUNE 14, 2016
People still want to say blogging is dead, but au contraire! The post Blogging Most Certainly Is Not Dead appeared first on Spin Sucks. It's the same song, different tune. The truth is far from that. Gini Dietrich explains. Comments By: madi | Restless Worker by madi | Restless Worker So much food for thought in this post – a whole smorgasbord.
12 Most Creative Strategies to Craft an Effective Blog Post
JUNE 21, 2016
Do you wonder why some blog posts tend to attract a lot of readers and get a lot of reaction? This In these 12 most creative strategies to craft an effective blog post, we’ll look at ideas how you can accomplish more on your blog. Talking about great blog posts, these are the ones that we would love to read through all the way to the last period. Use subheadings.
Four Types of Blog Posts Proven to Generate Organic Traffic
FEBRUARY 4, 2016
To increase the number of organic visitors to your blog you need to produce content that is so compelling to your visitors that they deem it worth sharing. Your blog posts must be well-written, unique, useful, and frequent. Here are four types of blog posts that are most successful at attracting organic traffic.
120 Marketing Tactics for Blogs
OCTOBER 5, 2013
Part of a good content marketing strategy, blogging helps you position yourself as an expert in your area. . Successful blogs play a pivotal role in delivering your brand message, and help drive sales without using traditional hard-sell tactics. steps for creating a successful blog. The key to successful blogging is creating content that your target audience wants to read.
Introducing The Modern Blogging Masterclass
NOVEMBER 5, 2015
Today we launch our very first (hopefully of many) online course… The Modern Blogging Masterclass. What is The Modern Blogging Masterclass? What is The Modern Blogging Masterclass, you ask? The post Introducing The Modern Blogging Masterclass appeared first on Spin Sucks. By Gini Dietrich. Alright, boys and girls…ladies and gents. It’s for everyone.