| | | PR at Sunrise | |  Blog | 39 articles |
| Page 1 of 1 | Previous | Next | PR AT SUNRISE MAY 17, 2011 Basic HTML Skills Every PR Professional Should Have Writing guest or corporate blogs. With the digitalization of PR, online communication is paramount. On occasion, this will require a bit more skill than the typical use of a keyboard and mouse. In this new world order, where the cloud is a Mecca for its digital denizens, basic coding skills can and do go a long way in equipping your client. It can have a subtle origin. Perhaps a client asks for an email to be sent out with a hyperlink embedded in the text. Then maybe you need to do some tweaking to an e-newsletter or embed a video within a pitch. Drafting and editing e-newsletters. | PR AT SUNRISE JULY 20, 2011 Top 10 Ways to Succeed in PR From blogs to tweetchats, and everything in between, a great PR education is just a URL away. Embrace all of the free online resources at your fingertips. Speak up during internal team brainstorms. In order to gain a voice in the room when you are with a client, you need to first use the one you have when you are in a room with your colleagues. You never know when you might say something that sparks an idea (and don’t worry, even if you say something that doesn’t lead anywhere, your managers will still love the fact that you were thinking and trying to be helpful). got it. | | | | | |
| PR AT SUNRISE FEBRUARY 29, 2012 The Art of Landing New PR Clients via Social Media Cross-connect your blogs, Twitter and Facebook accounts and have successes and updates and posts appear simultaneously when possible to reach maximum contacts and followers. Research the company and website blogs, social media sites, customer feedback, etc. Statistically speaking, social media has proven to be a powerful tool for landing new clients and servicing existing ones. I’ve gotten several new clients this way, mostly through my LinkedIn. His email was courteous and to the point. “You don’t know me but I am interested in hiring you. Googled him. | PR AT SUNRISE JULY 12, 2012  Hungry for Social Media Measurement Standards? Medium – blog/video comments and retweets. Don’t know about you, but I’ve been starved for standardization in social media measurement and analysis for ages. With hundreds of service providers offering secret sauces and black-box solutions, how can a PR pro know if his results approximate reality? Or, how does he/she compare reports from one vendor to the next? Well, good news. ClickZ). | PR AT SUNRISE NOVEMBER 4, 2010 How Social Media Is Clicking With Political Campaigns This post was written by Steve Pearson, a leading expert on campaign new media communications and co-founder of ProjectVirginia.com , a blog that covers the intersection of digital media and politics. Add to: Facebook | Digg | Del.icio.us | Stumbleupon | Reddit | Blinklist | Twitter | Technorati | Yahoo Buzz | Newsvine. Deval Patrick's Facebook Page. Votes are the ultimate goal for any campaign, but money and volunteer effort are the intermediate steps that a campaign should be using to judge the effectiveness of its social media. John Hickenbottom's Facebook Page. | PR AT SUNRISE JANUARY 25, 2011 Five Ideas for Brands Using Foursquare even blogged for a friend once about how I use it to help in my exercise-routine and my desire to become more healthy. Alan Danzis is a Senior Social Media Specialist at Ketchum PR. For almost a year now, I’ve done all I can to extoll the virtues of Foursquare to friends and colleagues in the PR world. I While the user base is still somewhat small ( around six million ), members are passionate and the media still care what they’re doing. Brands like Starbucks , Bravo and Gap have already offered great incentives for their customers/fans. Reward someone who’s a loyal customer. | | | | | | | |
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PR AT SUNRISE | TUESDAY, APRIL 12, 2011 9 Ways Social Media is Like Sex
The guy who was unhappy with your customer service may have a blog with 100,000 readers. It’s Not the Size of the Tool, It’s How You Use It – One of the greatest things about social media is that businesses with tiny marketing budgets can still benefit from them as marketing tools. The winner in social media is not the company that shelled out major dollars for a new and shiny tool, but rather the company that leveraged their free Twitter account to engage with their consumers and bring in new business. Here are 10 free tools you can use to get started. . Is it information? MORE >> -
PR AT SUNRISE | THURSDAY, OCTOBER 6, 2011 Top 10 Clues Someone Isn’t Really a Social Media Expert
Somewhere in their Twitter/Facebook/Klout/Google+/Foursquare/ Blog profile it says, “Social media expert” Related Articles. There are social media icons in their e-mail signature, but when people click on these links they find that the page hasn’t been updated in weeks or months (or doesn’t exist anymore!). There are social media icons on their website, but when people click on these links they find that the page hasn’t been updated in weeks or months (or doesn’t exist anymore!). They guarantee immediate results. And the no. MORE >> -
PR AT SUNRISE | TUESDAY, DECEMBER 21, 2010 ‘Twas The Night Before Christmas (PR Style)
How to attract better clients (Jim’s Marketing Blog). ‘Twas the night before Christmas, When all through the agency. Staff was finishing up work. So they could hit the exit and flee. But phones started to ring. mails piled up, too. Even a message from Oprah’s producers. Could it really be true?! They wanted one of the agency’s clients. To be on the show. But the taping was tomorrow, on Christmas. Would the client really say no? The PR team scrambled. To make the client aware. But the client could not be found. So they turned to foursquare. MORE >> -
PR AT SUNRISE | TUESDAY, SEPTEMBER 13, 2011 5 Tips for Being a Rock Star Public Speaker
He can be found online at JasonFalls.com or at his industry blog, SocialMediaExplorer.com. . Editor’s note: As I prepare to speak at the Social Media Integration Conference (#SMIATL) this week, I reached out to Jason Falls (who will be one of the conference’s headliners) for some tips on how to kick some ass at these types of engagements… Speaking at conferences and events is exhilarating and fun, but it can also be frightening and miserable if you don’t know what you’re doing. Needless to say, I’ve learned a few things along the way. Have An Outline. MORE >> -
PR AT SUNRISE | WEDNESDAY, MARCH 21, 2012  Making a Good Infographic
Place it on your blog or website with prominently displayed embed code and share buttons for Facebook, Twitter and other social sites. Otherwise, your graphic might just wind up unnoticed and unshared, like so many of the bad graphics sitting on lonely blogs and sites all over the Internet. You might say that we’re in the golden age of infographics. They’re everywhere, pulling the humdrum facts that make up our world and arranging them in ways that show connections in the data that we didn’t know were there. And there’s the rub: so many infographics get it wrong. Unified Concept. MORE >> -
- 3 Ways to Get the Brand Awareness Your Company Deserves PR AT SUNRISE | WEDNESDAY, JANUARY 18, 2012
- 51 Tips for a Successful Internship PR AT SUNRISE | MONDAY, OCTOBER 15, 2012
- For the Non-Techie PR Pro: How to Better Understand Social Media and SEO PR AT SUNRISE | WEDNESDAY, NOVEMBER 30, 2011
- How to Make Social Networking NOT a Time Suck PR AT SUNRISE | THURSDAY, NOVEMBER 11, 2010
- To Stick with your Social Media Program or to Abandon It, That is the Question PR AT SUNRISE | THURSDAY, JANUARY 12, 2012
- How to Use Tags and Categories on your Blog PR AT SUNRISE | FRIDAY, JUNE 8, 2012
- The Most Important Word PR Pros Should Use More Often: “NO” PR AT SUNRISE | THURSDAY, SEPTEMBER 22, 2011
- How Gamification Can Help Your Brands and Your Customers PR AT SUNRISE | WEDNESDAY, AUGUST 24, 2011
- How Small Businesses Can Avoid Social Media’s Most Common Pitfalls PR AT SUNRISE | WEDNESDAY, JANUARY 5, 2011
- Yes, SEO Can Be Disgusting. But More So When It’s Ignored. PR AT SUNRISE | MONDAY, AUGUST 15, 2011
- Will PR Agencies Suffer the Campaign Mindset? PR AT SUNRISE | TUESDAY, JANUARY 18, 2011
- CSR 101 for PR Pro’s PR AT SUNRISE | THURSDAY, MARCH 24, 2011
- Strategists Need to Continue to do ‘Punk Work’ from Time to Time PR AT SUNRISE | TUESDAY, NOVEMBER 8, 2011
- Which Photo Sharing Social Media Channel is Right for your Brand? PR AT SUNRISE | TUESDAY, FEBRUARY 14, 2012
- Don’t Waste Your Time (and others) By Publishing Crap PR AT SUNRISE | THURSDAY, JANUARY 13, 2011
- Free Speech and New Media PR AT SUNRISE | TUESDAY, FEBRUARY 8, 2011
- Social Media 101 for Clients PR AT SUNRISE | MONDAY, MARCH 7, 2011
- Time To Fire Your Client? Five Steps to Take When Contemplating A Break-Up PR AT SUNRISE | TUESDAY, MARCH 29, 2011
- 4 Key Signs A Journalist Is “Just Not That Into You” PR AT SUNRISE | FRIDAY, NOVEMBER 4, 2011
- Corralling Your Online Herd PR AT SUNRISE | THURSDAY, FEBRUARY 3, 2011
- What Time of Day Do You Read Your Favorite Blogs and News Sites? PR AT SUNRISE | WEDNESDAY, FEBRUARY 16, 2011
- Are There Too Many PR Blogs And News Sites To Keep Up With? No! PR AT SUNRISE | TUESDAY, NOVEMBER 2, 2010
- 5 Ways to Build a Successful, Profitable PR Agency PR AT SUNRISE | THURSDAY, MARCH 10, 2011
- An Inside Look at the Person Behind PR at Sunrise PR AT SUNRISE | THURSDAY, FEBRUARY 10, 2011
- 1-Year Anniversary PR AT SUNRISE | MONDAY, JANUARY 3, 2011
- I’m Thankful For All Of You! PR AT SUNRISE | WEDNESDAY, NOVEMBER 24, 2010
- PR at Sunset – Time to say goodbye PR AT SUNRISE | THURSDAY, DECEMBER 27, 2012
- For the Non-Techie PR Pro: How to Better Understand Social Media and SEO PR AT SUNRISE | WEDNESDAY, NOVEMBER 30, 2011
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