Josh S Peters

Trending Sources

The Convergence of Search and Social Part 7 – A Strategy Framework

Josh S Peters

and determine what blogs they read, social networks they use, forums or wikis they use, etc. Part of your SEO plan should also involve the blogs and outlets that your target audience uses for research and information. Check out Forums, wikis, groups, blogs, etc. Simple Search And Social Strategy Framework. and how they use / consume information on them. when possible.

The Convergence of Search and Social – Part 1

Josh S Peters

and includes blogs, wiki’s, forums, it’s own set of ideologies, strategies, tactics, and more. Simply stated the convergence of search and social is where search, social, and consumer behavior collide. Its the intersection of SEO, social media (SMO), and ZMOT with the last one often getting left out of the equation, but something that really needs to be paid attention to.

Wiki 58

The Convergence of Search and Social Part 3 – SEO

Josh S Peters

These shares then generate links as people talk about it, post it, share it, blog about it, etc. Search Engine Optimization (SEO) has been around as long as search engines. Over the years it has changed dramatically and now we have social media activity influencing search results in all of the major search engines. Accessible, Quality Content. Keyword Research & Targeting. Link Building.

SEO 55

Twitter Cheat Sheet

Josh S Peters

ex: I really enjoy @JayBaer ‘s blog. Today I was speaking with one of my coaching clients and he asked me “Is there a Twitter cheat sheet anywhere I can get?&# In TwittFaced (Your Toolkit for Understanding and Maximizing Social Media) my co-author and I cover Twitter basics and ideals extensively, but I have yet to do that here.Well friends, that’s what this post is.

Master The Next Wave Of Social

As social media adoption becomes more and more mainstream, marketing leaders race to keep up - creating blogs, communities, and Facebook pages, all too often without a clear road map in mind

Twitter Cheat Sheet

Josh S Peters

ex: I really enjoy @JayBaer ‘s blog. Today I was speaking with one of my coaching clients and he asked me “Is there a Twitter cheat sheet anywhere I can get?&# In TwittFaced (Your Toolkit for Understanding and Maximizing Social Media) my co-author and I cover Twitter basics and ideals extensively, but I have yet to do that here.Well friends, that’s what this post is.

All of Seth Godin's Free ebooks in one place | Shuaism

Josh S Peters

His blog is incredibly insightful and he produces books and ebook left and right. I was looking through my ebook collection the other day and noticed I had a ton of his ebooks, but didn’t know if I had all of them so I went to his site to see and I was stunned to discover he didn’t have a list of all his free ebooks to download (or at least I didn’t see it). Enjoy!

eBook 81

Search and Social Weekly (1.2)

Josh S Peters

Yes this is from my own blog, but that doesn’t stop it from being good information. This is series is going to be the theme on the blog for the next few weeks so stay tuned to see how this all shapes up and at the end I’ll have a bonus, free, download of a presentation about the convergence of search and social available. On-Page Optimization Methods Still Valid in 2013.

The Search and Social Weekly (1.1)

Josh S Peters

It’s a new year and a new start for the blog. I’ve been considering a lot of options for the direction of the blog and where I want to take it, do with it, accomplish with it, etc. have a few others I’ll be fleshing out and trying out on the blog. I’m determined to get the most out of this blog this year. This is one to look forward to every year.

HOW TO: Move a WordPress blog from one domain to another

Josh S Peters

Shuaism is now JoshSPeters  and I’m going to kick it off with a post about the 5 step process of moving your WordPress blog from one domain to another. 1. Export and Import Your Blog Content. 4. If you previously didn’t have a GWT account add your old blog to it because you’re going to need it later. Export and Import Your Blog Content. Prep Work. 2.

The Button Wars, Coming To A Blog Near You

Josh S Peters

There is a war on the horizon comprised of battles for your clicks and it will be played out thousands of times a day on blogs across the world. If this thing keeps escalating I might have to move to Canada and sit this one out while overzealous bloggers fill their blogs with so many things to click and calls to action that the actual content gets drowned out. What’s next?

The Convergence of Search and Social Part 5 – Paid Media’s Place

Josh S Peters

Forum (on-site), wiki, Twitter or Facebook page, blog, website, newsletter, apps, etc. If it’s blog worthy content it will have yet another SEO benefit as bloggers and vertical specific sites pick up the content and link back to you. So far in the convergence of search and social we have talked about Social Media / SMO ,  Search / SEO and ZMOT. feel free to skip this part.

Wiki 48

5 tools that make life easier

Josh S Peters

Friends, family, online activity, after hours networking, blogging, online life, etc. and In addition to the social icons it creates for you, it can import the headline from your latest blog post(s) and insert it as a clickable link. Productivity is like a drug. There’s something deeply satisfying about looking at a to-do list and seeing a bunch of checks in boxes. Evernote.

Tools 56

Search and Social Weekly (1.7)

Josh S Peters

The use of high quality, education based content has become an essential ingredient in creating awareness, building trust, converting leads, serving customers and generating referrals… 23 Top Tips to Make Your Blog Posts More Conversational. Let’s face it; most blog posts that are currently being put out are simply b-o-r-i-n-g. Dull. Enjoy! Are You a Crappy Fan Page Admin?

Search and Social Weekly (1.8)

Josh S Peters

The tips below will help… Anatomy of a Blog Post. How you ultimately construct your blog will be based on specific needs and goals of your site, but hopefully this diagram will go a long way in helping you get there… Why You Should Steal Content. It is also a path of resistance to writing or even starting a blog… Meaningful SEO Metrics. Enjoy! Finally!

10 Marketing & Promotion Tips to Help You Get More Traffic

Josh S Peters

Start a Niche Business Blog . Start a blog, attach it to your business site and start writing regularly about topics related to your niche. Starting a blog is easier than ever, and if you create your site with a CMS like www.WordPress.org , you can have one set up on your site in less than 10 minutes.  . 7. Open a PPC Campaign . Create a Social Media Presence . However, if you?d

Search and Social Weekly (1.10)

Josh S Peters

This blog is centered around creating incredible digital experiences powered by qualitative and quantitative data insights. It’s 2 days late, but hey, it’s all for a good reason. 2 of them actually. First is that I started a new gig as the Social Media Strategy Supervisor at Horizon Media’s LA office. As you can imagine, this stopped me in my tracks. That’s That’s right.

Olivier Blanchard owes me a highlighter, Social Media ROI Review

Josh S Peters

WARNING! This book drains highlighters faster than a semester of advanced college classes. Which means it’s good so go buy it now! If Olivier’s name sound familiar to you that might be due to the guest spot he has in  Twittfaced. Before his solo debut he wrote a bonus chapter for  Jacob Morgan and I in our first book covering this same subject. But it doesn’t stop there. Twitter.

ROI 46

The Convergence of Search and Social Part 4 – ZMOT

Josh S Peters

what comparison sites they’re using, what websites they’re visiting, where they are reading reviews, what blogs are they reading, etc. Some consider ZMOT the full convergence of search and social, but I feel like it’s just part of it. It defines the new set of actions that are taking place when consumers buy a product. Stimulus. Shelf. Josh S Peters.

NMM: The birth of the CCO… Chief Culture Officer

Josh S Peters

Weigh in on this topic on the New Mix Marketing blog and tell us if you think we’re about to see the birth of (and major acceptance of) the Chief Culture Officer ? We’re seeing new titles of Social Media Manager, Director, etc. lately. I’ve even seen an opening or two for a VP of Social Media and one CSMO (Chief Social Media Officer). How far away is the CCO or CCCO?

Where Do Forums Fit Into Social Media Marketing?

Josh S Peters

In fact, there are purported complaints on many forums and blogs about their credit cards but to the best of my knowledge, I have never seen GE Money Bank respond and try to make peace with anyone. When managing a company’s online presence, it’s very easy to fall into the trap of becoming fixated on only one aspect of social media. Where do forums fit in? If that works for them, great!

Where Do Forums Fit Into Social Media Marketing?

Josh S Peters

In fact, there are purported complaints on many forums and blogs about their credit cards but to the best of my knowledge, I have never seen GE Money Bank respond and try to make peace with anyone. When managing a company’s online presence, it’s very easy to fall into the trap of becoming fixated on only one aspect of social media. Where do forums fit in? If that works for them, great!

The Big List Of Useful Social Media Blogs

Josh S Peters

There are many features that are still being built, but check out the list of great social media blogs that is up right now. I’ve been working my digital fingers to the bone to launch a new social media site that I want to be the best place to start in social media. There Social Media

Humor can build a community, but can it build a tribe?

Josh S Peters

On the  New Mix Marketing blog I posed a question I had after reading Seth Godin ‘s book Tribes (aff link). In the book he has collected a great set of examples, but there was distinct lack of entertainment industries listed. Is this because you can’t build a tribe around something as intangible as laughter? Take a look at Humor Can Build A Community, But Can It Build A Tribe?

My first week at The Search Agency pt 1

Josh S Peters

If you’d like to find out more about TSA checkout their Site , blog , or follow them on Twitter. So here it is. The end of solo work and the beginning of a new chapter in my career. It’s exciting and a little bit scary too because now there’s more at steak when it comes to client interactions. About The Search Agency. What I’ll be doing there. via bus). Social Media

How I’m cheating on Twitter

Josh S Peters

while ago I created the Twitter account SMFeeds to constantly feed me, and anyone else who cared, posts from what I consider to be the best social media blogs on the web. I hate crapware. I’ve written and spoken about how much I hate it. However, I’m not an unreasonable man. Maybe, just maybe I’m not giving this stuff a fair shake. The Crapware Experiment. The Metrics.

Why twitter follower numbers mean nothing | Shuaism

Josh S Peters

Home About eBooks Social Media and Internet Marketing Speaking Twitter Says You Are Here: Home » Social Media » Why twitter follower numbers mean nothing Why twitter follower numbers mean nothing Written on April 16, 2010 by Josh Peters in Social Media 6 Comments - Leave a comment! Take a look at these two accounts. Seriously, take a minute and look at them, and then think about it.

Lijit 23

The FINAL word on Social Media ROI | Shuaism

Josh S Peters

Media buys, affiliate marketing, SEO, SEM, and blogging have absolutely no value on their own. Home About eBooks Social Media and Internet Marketing Speaking Twitter Says You Are Here: Home » Social Media » The FINAL word on Social Media ROI The FINAL word on Social Media ROI Written on October 20, 2009 by Josh Peters in Social Media 25 Comments - Leave a comment! Thank you.

ROI 23

Getting closer

Josh S Peters

All that’s left is to get the tag 301 redirects, the root domain redirect, the webmaster tools change of address completed, and to write a blog post detaileing how to move your blog from one domain to another and the move will be complete. I’m a little sad to see it go, but it was a confusing name that everyone mispronounced and held no meaning for those who don’t know me as Shua.

Vimeo 17

No Bullshit Social Media Review

Josh S Peters

Jason Falls Blog: Social Media Explorer. Erik Deckers Blog: Pro Blog Service. Here is the no bullshit review of No Bullshit Social Media…  Buy This Book  (aff). It’s that good. Stop reading and go get it. Still wondering why you should buy this particular book on social media? But the purists only take us halfway there. Read it today. You won’t be sorry.

This Blog Is No More… For Now

Josh S Peters

I’ll keep this short and sweet. I won’t be blogging here much, if at all, any more. The existing posts will stay here, but all content moving forward will be found at the Social Media Launchpad. Social Media

New Facebook Post Targeting Not Matching Facebook Insights. Algo oversight or FB Fail?

Josh S Peters

For a full breakdown of the disparity between the targeted post #’s and the insights numbers check out my post from earlier today on the Digitally Approved blog. Earlier today I discovered that Facebook’s Targeted Posts numbers don’t match Facebook Insights numbers. They are actually quite a bit different when you look at the two of them side by side.

Walkthrough and Guide for YouTube’s New Analytics

Josh S Peters

Embedded below you can see a screenshot walkthrough of the New YouTube Analytics and on The Search Agents blog I’ve written a post about the significant changes and a quick guide to the new reports that can be pulled. Recently YouTube has released a new analytics platform that is both good looking and incredibly insightful (how awesome is that?). New YouTube Analytics Walkthrough.

The Hedgehogging Social Media Bus

Josh S Peters

On the New Mix Marketing blog I introduced a very wordy concept based on the book Good To Great (aff link) that takes the two core concepts from the book and applies them to your social media program. The Hedgehog concept is basically digging in and finding what you can be the best at and doing it. Take a look at The Hedgehogging Social Media Bus and let me know what you think.

The Social Reflection Theory

Josh S Peters

On the  New Mix Marketing blog I posted about an idea that I’ve had rattling around in my head for quite a while now. Something that I have been seeing indicators of more and more is how social media plays into more than just the popularity of your business, but it’s future. It’s not a solid statement of that, but an indicator none the less.

MY first week at The Search Agency pt4

Josh S Peters

p.s. Check out my blog post on The Search Agents.   Can Facebook Comments Save The Internet From Itself One Blog At A Time? It’s been a great week culturally. didn’t realize exactly how important culture was to me in a company until I started working somewhere that valued it. My generation and the ones following me have different values than our parents and grandparents.

My first week at The Search Agency pt 5

Josh S Peters

Thanks for reading, and we’ll now resume normal blog posts. The title is a bit of  a misnomer in this case because I’m not actually at the The Search Agency today. It’s Friday and that means I’m hoboworking in the Monrovia / Arcadia / Sierra Madre area. have to say, this definitely helps with the adjustment from being on my own to in an office. Employee Benefits.

New Mix Marketing is LIVE

Josh S Peters

The New Mix Marketing blog is live and going. The first article Get MAD-R About Your Social Media Marketing is up. Every monday I’ll be posting on Shuaism the link to my NMM article. I’d like to thank all my loyal Shuaism readers and I hope you’ll all join me and many other bright and talented people over at New Mix Marketing. Thanks for reading, Josh S Peters.

5 Ways to Market Your Online Video Successfully

Josh S Peters

Bio: Maria Rainier is a freelance writer and blog junkie. If you’ve got a great online video but aren’t sure how to showcase it, you’ve come to the right place. With videos everywhere on the Internet, they’re truly the most cost-effective way to market your business. But they can also easily get lost in the shuffle. Here are some tips to attract attention and draw in your audience: 1.

5 Ways to Market Your Online Video Successfully

Josh S Peters

Bio: Maria Rainier is a freelance writer and blog junkie. If you’ve got a great online video but aren’t sure how to showcase it, you’ve come to the right place. With videos everywhere on the Internet, they’re truly the most cost-effective way to market your business. But they can also easily get lost in the shuffle. Here are some tips to attract attention and draw in your audience: 1.

Changing your Twitter Username: A quick guide to keep you in the.

Josh S Peters

Home About eBooks Social Media and Internet Marketing Speaking Twitter Says You Are Here: Home » Guide , Social Media , twitter » Changing your Twitter Username: A quick guide to keep you in the conversation Changing your Twitter Username: A quick guide to keep you in the conversation Written on July 13, 2009 by Josh Peters in Guide , Social Media , twitter 2 Comments - Leave a comment!

NMM: The Prestige of Social Media

Josh S Peters

Today for the New Mix Marketing blog I wrote about how integrating social media in your awareness campaigns can help keep the image of your company buoyant and keep your products worth your asking price in the minds of your customers. Take a look and let me know what you think. The Prestige of Social Media. Thanks for reading, Josh S Peters. Tweet This Post. Social Media

How Johnnie made his own game

Josh S Peters

Home About eBooks Social Media and Internet Marketing Speaking Twitter Says You Are Here: Home » Social Media » How Johnnie made his own game How Johnnie made his own game Written on October 28, 2009 by Josh Peters in Social Media 0 Comments - Leave a comment! Have you read Trust Agents (afl) by Chris Brogan and Julien Smith yet? Doing things differently. Storytelling. Are you?