This is an excellent supplement to an earlier post on our blog, Pinterest: Early Best Practices From Firebelly. Edelman , a global PR firm, recently released an infographic highlighting the best practices of social media marketing on Pinterest. Are there any additional best practices that you would include? MORE >>

'There seems to be a lot of talk about the oddities of Generation Y, or the Millennials, but what really makes this generation stand out? The millennial generation is full of technology driven, social media fanatics.  Millennials were born between the early 80’s to the mid 90’s, currently being between ages 18-29, making me part of the generation. Mobile devices have created an environment where Millennials are almost always on. Millennials engage in real-time mobile activities all the time. am currently in college thus my friends seem to throw a lot of parties.  Generation ADD? MORE >>

As part of Pinterest week at Firebelly, here are some of the key findings from RJ Metrics: The all-time most popular pinboard categories are Home (17.2%), Arts and Crafts (12.4%), Style/Fashion (11.7%), and Food (10.5%). Good news for e-commerce players looking to cash in on Pinterest: Products I Love is the third most popular pinboard name, and pins that exist on pinboards about Products are the most likely to be liked by other users. Food is the fastest-growing pinboard category. Many of our clients have already recognized the value of Pinterest. Ciao for now! MORE >>

I hear it a lot. “We had/have a Facebook page, but it didn’t/doesn’t do anything.” ” If you’re thinking this right now about your brand’s Facebook page, forgive me for being the bearer of bad news, but your Facebook page is not going to do anything. YOU have to do something… First, YOU have to determine if your audience is on Facebook. Don’t assume that you need a Facebook page because you’ve been told everyone is on Facebook. Your particular audience may not be. Investigate, then be where your customers are. Promote your page. MORE >>

Apple iOS icons are a professional touch. Recently, HubSpot’s Website Grader began factoring mobile optimization in to its scores. After all, it’s about time for mobile platforms to be considered in the production of every website, as more people are owning smartphones. This doesn’t mean making a completely new version of the website built just for mobile. There are three essential steps, though, that should be followed during website production. The most important thing to do is test, test, test. The most important thing to do is test, test, test. Build CSS for Mobile. MORE >>