Lauren Johnson Joins Firebelly As A Social Media Manager
MAY 16, 2016
Must-read blog/website: You mean besides Firebelly?!? I do enjoy America’s finest news source: [link]. We’re excited to announce that Lauren Johnson has joined the Firebelly team as a social media manager. Get to know a little bit about her below! Describe yourself in 140 characters or less: “I always knew in another life I could fly which is why in this life I dance.”.
Social Media Management Must-Have: Sprout Social
SEPTEMBER 8, 2015
Starting with this post, I’ll be sharing them in a must-have series on our blog. I’m often asked about my favorite social media management tools. Must-Have: Sprout Social. I’ve used many social media management systems over the years. Each has pros and cons, but Sprout Social is my favorite. love the desktop and mobile app interfaces. Must-Haves Social Media Management
Top 15 Social Media Marketing Blog Posts Of 2015
DECEMBER 21, 2015
The 15 most-read posts on our social media marketing blog in 2015! Starting with this post, I’ll be sharing them in a must-have series on our blog. To celebrate, I thought I’d do something a little different with my blog post this week—a retrospective on eight of my favorite memories from the past eight years. Blogging Firebelly News Social Media MarketingHere they are.
Apartment Marketing Predictions 2014: The New Breed Speaks
DECEMBER 5, 2013
2014 is upon us. Here’s some of the top players in apartment marketing sounding off on what’s important. Mark Juleen, VP Marketing, J.C. Hart . The website Apartment Ratings will continue to gain ground on the traditional ILS. If they can come up with a solid mobile plan they could overtake all of them, in my opinion. Sarah Greenough, VP, Princeton Properties . Okay, it won’t.
Master The Next Wave Of Social
As social media adoption becomes more and more mainstream, marketing leaders race to keep up - creating blogs, communities, and Facebook pages, all too often without a clear road map in mind
Top 3 Posts On The Firebelly Blog In July
AUGUST 6, 2014
Facebook was a popular subject on our blog in July! Blog Facebook All three of our most-read posts were about everyone’s favorite (or not-so-favorite) social network. In case you missed them, here they are. #1 5 Reasons Your Facebook Contest Failed Not every Facebook contest is a success. Here are five common reasons why they fail. #2.
9 LinkedIn Best Practices For 2015
MAY 18, 2015
See if they are active in any LinkedIn Groups, check out their blog, or follow them on Twitter. LinkedIn is still the go-to social network for business professionals and job seekers. It’s a great tool to showcase your business and your employees. To To make sure you’re using it effectively, follow these nine best practices. #1 Optimize Your Profile. Claim your custom URL.
8 Favorite Memories From My 8 Years At Firebelly
JUNE 23, 2015
To celebrate, I thought I’d do something a little different with my blog post this week—a retrospective on eight of my favorite memories from the past eight years. LinkedIn recently reminded me that it’s my eight year work anniversary with Firebelly. How could I not love that? This was my first time traveling to speak at a conference. It was in San Francisco and I was nervous.
5 Reasons Your Facebook Contest Failed
JULY 10, 2014
Blog Facebook facebook contests Not every Facebook contest is a success. Here are five common reasons why they fail. #1: You didn’t promote it If you build it, they will not come. You’ve got to promote your contest. Send emails, put a prominent link on your website, run targeted social ads to raise awareness and drive traffic to your.
Firebelly begins work with Team USA
DECEMBER 17, 2014
Blog Social Media Marketing We’re excited to announce that we have recently started working with Team USA—specifically U.S. Synchronized Swimming. Synchronized Swimming, also known as USA Synchro, was established as a nonprofit organization in 1979 and is the United States national governing body for the sport.
Are You Doing Influencer Marketing Right?
DECEMBER 16, 2013
In a marketing and public relations world that is constantly evolving, it is imperative to keep up with the latest terms, lingo and vocabulary associated with the current trends. Here are a few of the key points I took away from it. What is influencer marketing? Basically, amplifying content in a meaningful and authentic way. How do you know if you are doing influencer marketing right? Go mobile!
Facebook and Ferraris: An Interview With Emeric Ernoult, Agora Pulse
MARCH 18, 2014
Blog Facebook; Emeric Ernoult; Organic Social; Agora Pulse Emeric Ernoult was recently named one of the Top 40 digital strategists in the world by Online Marketing Institute. He’s the founder of Agora Pulse, a platform that manages Facebook pages by measuring apps, statistics, moderation, and qualifications.
Agile, Data-Driven, Burgers And MixWest: An interview With Duncan Alney
JULY 17, 2014
Blog Interviews Social Media agile marketing; duncan alney; mixwest Your Current Approach to Marketing Could Make You Irrelevant. If you and your marketing team are still operating in a paradigm of business as usual, you are in a very difficult position. In fact, you might be facing extinction.
The Late-Adoption/Profitability Paradox
AUGUST 13, 2014
Why does working in internet marketing sometimes seem to suck so much more than it really should have to? Okay real quick so that you don’t get bored before I get to my point, here’s why: 1. Marketing professionals are perversely incentivized to focus on delivering services that are already declining in terms of their.
2014: Everything Marketers Don’t Want You To Know
MARCH 13, 2014
Blog community social content performance influencer marketing marketing predictions 2014 real time analytics real time monitoring social insights social media ads Although predictions or extended reality projections usually come at the end of one year or the beginning of of another – I think it’s critical to look at what’s happening so far in 2014 and imagine the rest of the year. As marketers, we’re very optimistic people and not usually known for taking a hard.
Doing Social Vs. Being Social – A quick chat with Jeremy Epstein, VP Marketing, Sprinklr
MARCH 11, 2014
Blog dachis social behavior; social customer experience; sprinklr Social business is possibly the most disruptive force in business today and definitely here to stay. I caught up with my friend Jeremy Epstein, VP of Marketing for Sprinklr, a revolutionary company that manages the social customer experience across various functional areas of the enterprise, to help bring some clarity to some lingering questions. Duncan: Ragy.
Social Media Horror Story With A Happy Ending
NOVEMBER 15, 2012
Blog Blogging Content Marketing Facebook Social Media Social Media MarketingToday’s article is a guest post by Dennis Yu, an international speaker and author on search engine marketing and Facebook marketing. Dennis is also Chief Executive Officer of BlitzMetrics – creating awesome Facebook dashboards that show how you stack up against your competitors. Ask for Jim.” .
Twitter Analytics For All Users Now Available
AUGUST 28, 2014
Blog Social Media Twitter twitter analytics Numbers nerds rejoice! Twitter is finally providing all users with data on their tweets. Previously, this information was only available to advertisers and a limited number of other users. There are three dashboards of information, including: Tweet activity Measure engagement and learn how to make your tweets more successful.
What is a Digital PR Strategist? (WTFS No. 1)
APRIL 11, 2014
What is a Digital PR Strategist? It’s a question I get asked all the time: by confused in-laws, strangers on the bus, the police–whosoever asks me what I do for a living, I usually end up getting asked that question next. And I’ve found it’s a difficult question to answer. In this video, I make.
Social Media In 2012: The Good, The Bad & The Ugly (5 Must-Reads)
DECEMBER 4, 2012
Blog Social Media Social Media Marketing2012 was an exciting year in the social media space. Learn all about the good, the bad and the ugly in these must-reads. From the Nielsen Social Media Report for 2012. 8 Big Social Media Disasters of 2012. There are, however, companies that make mega mistakes for millions to see. Here are eight disasters from 2012…. Seriously obsessed.
3 Ways To Tell If Facebook Fans Like The Content You’re Curating
AUGUST 10, 2012
Blog Content Marketing Curation Facebook Social Media Social Media Marketing content curation content marketingYou’re curating content on your Facebook page. You hope and think your fans appreciate it, but how do you know ? Here are 3 indicators that will help give you a clue. Interactions. Okay, so this one’s a little obvious. Consumptions. Negative Feedback.
Short Form Content Development: 3 Must Have Tips
NOVEMBER 10, 2015
It’s one thing to develop a 300 word blog post or a 1,500 word piece, but short form content has to be very carefully developed – observing a story arc, weaving in boosts, call to actions and a lot more. Blogging Content Marketing ConversionShort form content development is super difficult. Be in the know. You’ve got to know your (or your client’s) brand inside out. Go do it!
2013: The Year For Women Business Owners
FEBRUARY 13, 2013
If you are a woman business owner, you’re going to love to hear this news! The Web.com and National Association of Women Business Owners (NAWBO) of national survey of women business owners (WBOs) found a pervasive sense of economic optimism including a prediction by most WBO’s (85 percent) that more women will become entrepreneurs in 2013 than in past years.
“You Have To Love People”: The Shashi Bellamkonda Interview
DECEMBER 23, 2011
Web.com helps customers build their Facebook Pages [link] We have excellent resources on our three blogs: a) Solutions Are Power. b) Grow Smart Business. c) Women Grow Business. My Blog. To thousands of people across this country and in many parts of the world – Shashi and Network Solutions are one and the same thing. See what I mean by the humility. Got any for me today?
It’s Not Your Facebook Page, It’s You (That’s The Problem)
JUNE 19, 2012
I hear it a lot. “We had/have a Facebook page, but it didn’t/doesn’t do anything.” ” If you’re thinking this right now about your brand’s Facebook page, forgive me for being the bearer of bad news, but your Facebook page is not going to do anything. YOU have to do something… First, YOU have to determine if your audience is on Facebook.
Your Selfies Tell A Story, Prepare To Get Creeped Out
AUGUST 14, 2014
Blog brand Facebook Firebelly Instagram Marketing selfie Social Media Twitter Think about all the photos you take in a week, in a month, how about the last six months. Think about all of those pictures, not just of you, but of your friends. Places you’ve gone, things you’ve eaten, exercise routines you’ve started, ballgames, concerts, movies, vacations, on, and on, and on. Now think.
$100 Cup Of Coffee? Restaurant Cerulean Brings It
DECEMBER 13, 2013
Restaurant Cerulean Brings Rare Yemen Coffee To Benefit Second Helpings. Millions of people have to have their cup of coffee every single day. And while many will pay upwards of four to five dollars daily for their caffeine fix, would you ever pay one hundred dollars? So what makes this coffee so special? For starters, this coffee from Yemen is one of the rarest in the world.
Consumptions: The Hidden Facebook Engagement Metric
JULY 14, 2014
Blog Facebook Gil C / Shutterstock.com Interactions — likes, comments, shares — are only half of the engagement story on Facebook. There is a less obvious — but equally important — engagement metric you can’t see by looking at your Facebook page or status updates alone. You have to check Insights. What am I talking about? Consumptions.
36 Rules of Social Media
JULY 17, 2013
Blog Blogging Content Marketing Social Media Social Media Marketing Marketing rules Do you follow the 36 rules of social media? We aren’t giving away any secrets, but these 36 tips and tricks will make social media marketing and conversation more efficient. 36 seem like a lot? Pick a couple of your favorites and start from there! Source.
Facebook Messenger Is #1 Messaging App In The U.S.
OCTOBER 24, 2014
Blog Facebook Social Media Despite their outcries about privacy and security concerns, Americans can’t seem to get enough of Facebook Messenger. recent report by Parks Associates shows that 53% of Americans using messaging apps are on Messenger—putting it in the #1 spot ahead of Skype, Snapchat and iMessage. Is there any stopping Facebook in its battle for the backchannel?
Has Social Media Made It Impossible To Live In The Moment?
SEPTEMBER 10, 2013
How do we find a balance between the desire to share and the need to unplug? A few weeks ago I found myself among a packed crowed at Yankee Stadium as Justin Timberlake and Jay Z light up the stage performing their hit song “Suite and Tie.” Is documenting the moment more interesting than the actual moment? Sure, now I have the images and videos to help me relive this event.
The ROI of Pinterest: 5 Must-Reads
APRIL 30, 2012
Unfortunately Pinterest is increasingly looking like a medium marketers shouldn’t ignore; fortunately, it also looks like a medium that delivers significant ROI, and might not require the level of investment required by Facebook or a blog. Blog Chad Richards Pinterest Social MediaHere are 5 must-reads on the ROI of Pinterest that we don’t want you to miss.
Five Social Media Haters We Love To Hate
OCTOBER 16, 2012
Blog Social Media haters humorSocial media haters are familiar to those of us who do social media on a regular basis. These are the people who, for whatever reason, aren’t just content to never use social media, but think that everyone else is a raging lunatic for even using it. The Can’t Get The Name Right. Insist on calling it “Tweeter” or “Facespace.”
INTRODUCING: The WTF’s
MARCH 25, 2014
Blog Video Firebelly is starting a new video series that we’ll be airing in April: The WTF’s. That stands for: Whiteboard Tutorial Focused Learning Sessions. They’ll be released every Wednesday, Thursday, Friday or whenever we get around to it. If you have any questions you’d like answered in the upcoming WTF series, hit me up in the.
Using Pinterest for Business: 5 Must-Reads
JANUARY 9, 2012
Below are 5 must-reads on using Pinterest for business that we wouldn’t want you to miss. How and Why to Use Pinterest for Business. By John Jantsch These days we get a new “it” thing every few months. Right now a newish service called Pinterest qualifies as next year’s Google+ or Twitter. Tips: Boost Your Business With Pinterest. Using Pinterest for Business Marketing.
“Don’t Think Like A Marketer. Think Like A Person”: The Susan Etlinger Interview
JANUARY 8, 2012
discuss this in more depth on my blog. Editor’s Note: You can find Susan in the following places: Though Experiments blog. What getting data to work for us, customer engagement and Gladys Knight have in common. I’ve been following Susan Etlinger’s work for some time. She’s intelligent, a brilliant analyst, and she’s lived and breathed social media.
U.S. Election 2012 & Social Media: 5 Must-Reads
NOVEMBER 5, 2012
Blog Facebook Infographics Social Media TwitterElection Day in the U.S. is November 6th. Take a look at how social media has influenced campaigns in today’s must-reads. 8 Big Social Media Takeaways from the 2012 Election Campaign. In fact, a good social media effort should not only help a candidate’s messaging efforts, but their ground game as well. Obama v.
Repeat Your Blog Topics for Better Performance
AUGUST 7, 2012
A lot of bloggers worry about the problem with repeating their blog topics. Here are three reasons you should repeat your blog topics: 1. When you first start a blog, Google has no idea what you’re going to write about on a regular basis, so you have to teach it. Check your blog stats. It takes more than a couple blog posts to show people you know an awful lot about a particular topic. So if you want to become an authority on your given topic, narrow your field down to a single niche, and then continue to write about it on your own blog.
[Infographic] Beer Brand Images in The Social Wild (Captured With Image Listening)
JUNE 26, 2014
And of all the apps I’ve demoed in the past six months, one relatively new application’s potential utility stands out in my mind: Blog image listening Social Media Marketing The Emergence of Image Listening Research and development is a core part of my daily life, so I spend a great deal of time testing out new apps and investigating new methods.