Direct Marketing Observations

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On Influence and Bad Blog Posts

Direct Marketing Observations

You see a compelling blog title tweeted, you click on it and it’s end up being something that you might wrap your dead fish in. We’re all suckers for a great blog post title. The first one I’ve been sucked into a bunch of times. The second, I will refer to this definition from Wikipedia.

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Why Should You Comment On A Blog Post?

Direct Marketing Observations

Which got me to wondering: How come useless throw away blog posts and articles have tons and tons of comments and the good stuff gets next to nothing? When you write a blog post or an article, do you write it for the purpose of being heard, to offer up your two cents, to share your perspective, or to have conversations, or for SEO purposes?

Comments 176
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Who are You Blogging for? Your peers or Your Customers?

Direct Marketing Observations

There are a couple of problems with my “thinking&# and it starts with my blog. I write what I know on my blog. Yet very seldom do I write blog posts that our prospects or potential clients might understand. Not only does that apply to your blog but every other piece of written content you crank out for your company.

SEO 164
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5 Blogs I Like to Read

Direct Marketing Observations

I’m sure if you write a blog you probably have the same problem as well at certain times. I probably don’t blog as much because I also see a lot of the same content regurgitated as well. With that being said, here are five blogs I read that you might not that still maintain some amount of contiguous freshness to them.

SEO 122
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Blog posts about social media

Direct Marketing Observations

A tongue in cheek observation of the social media blogosphere. I’m sure I could add a few more slices, what would you add?

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10 social media sites, blogs and links you might have missed

Direct Marketing Observations

This has some potential now that Ning has constructed pay walls; Add a forum or social network to your blog with BlogFrog. I can’t say it any better than this: Where DIY meets WTF. Turn an email address into a social profile with Flowtown. This last post was so dead on and had me laughing and nodding my head all in the same breath.

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It’s the people not the platform

Direct Marketing Observations

The platforms where social business may take place i.e., Twitter, Facebook, Blogs-They’re solid and the people that flock to them? The reality is that the barriers of social media adoption are so low that anyone in 5 minutes could, 1) create a blog and a blog post, 2) a Twitter account and a tweet, and 3) a company Facebook fan page.

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