Adam Cohen

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Engaging the Right Audience on LinkedIn

Adam Cohen

(Cross posted on the Fleishman-Hillard DNA blog ). Several weeks ago, LinkedIn launched the LinkedIn Follow Button allowing followers to follow a company page on LinkedIn directly from owned assets like web pages and blogs. LinkedIn, one of the established social networks, is making strides in advancing how businesses can leverage the platform to engage followers. 

Social Media Success is About The Customers, Stupid

Adam Cohen

…launching a corporate blog. …hearing a customer or business partner mention a recent blog post helped influence their decision. How do you define success with leveraging social media?  With each passing conference and industry event, the perennial mainstays of social media case studies tend to remain the same:  Dell, Comcast, Southwest Airlines, Starbucks.  Social Media

10 Reasons Market Research is Critical to Social Media

Adam Cohen

link] The Digital Five Tool Player | a thousand cuts :: adam cohen's blog [.] to reach or interact with is a fundamental key to being relevant.  It’s more than just market research, it’s the practical application of [.] blog comments powered by Disqus Connect About Adam Adam is a partner at the digital agency Rosetta, leading the Social Media practice. Excellent post.

Professional Services at the Digital Crossroads

Adam Cohen

I’ve been watching lots of professional services firms evolve to take on the world of digital.  PR agencies are embracing the evolution of communication to online, unstructured and real-time content. Even the big consulting firms are finding their way into the digital strategy arena. These are exciting times for anyone in the advertising, marketing and communications space.

Master The Next Wave Of Social

As social media adoption becomes more and more mainstream, marketing leaders race to keep up - creating blogs, communities, and Facebook pages, all too often without a clear road map in mind

Twitter Badges For Brands Who Want to Avoid Narcissism

Adam Cohen

propose the following to the Twitter Pantheon:  Get rid of “Follow Us&# signs on web pages, blogs, email, direct mail, catalogs, billing inserts and anywhere else a business wants to use a badge.  Special thanks to Chad Milburn ( blog & twitter ) for taking a small ask for help and turning it into something more useful than intended. Proposal. Little Help. Related Posts.

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Down the Rabbit Hole: Super 8?s Complex Viral Campaign

Adam Cohen

Well, I was hooked and found [link] , which has a lot of hidden features and content: And then more content leads to the blog [link] , updated recently, run by a character in the movie, Josh Minkin: What’s this have anything to do with Super 8 and the plot?  This morning I caught wind of a Steve Spielberg produced, J. J. Feed readers may need to click through to view). Take a look. 

Social Media Chat Tuesday, July 21st

Adam Cohen

blog comments powered by Disqus Connect About Adam Adam is a partner at the digital agency Rosetta, leading the Social Media practice. More about this blog here. You can follow along with the hashtag #SM69 (for the 69th time they have had this weekly discussion).  I’d love to hear from you since it’s your participation that matters.  See you there? Thanks for dropping by.

Interview: EMC Does Social Media From The Inside Out

Adam Cohen

Many of our public bloggers, as example, honed their voice and refined their blogging skills on EMC|ONE before going public. Thanks for letting us share our story via your blog, Adam. Turns out it was a timely ask. Q. How did EMC start on their social media journey? LD: We formally embarked on our social journey back in 2007. At the time, we saw the world around us changing.

I Will Not Write About Old Spice

Adam Cohen

a thousand cuts :: adam cohen's blog About Blogroll Contact a thousand cuts conversations about social media and interactive marketing by adam cohen 16 JUL I Will Not Write About Old Spice Posted by: adam / Tags: Advertising , Isaiah Mustafa , Old Spice , Social Media , Television , YouTube / Comments: View Comments I will resist the urge.  More about this blog here. Forget it.

Increase Blog Traffic with These 12 Ideas

Spin Sucks

Increase Blog Traffic. Following is a list of 12 things to increase blog traffic and beat the summer doldrums. The post Increase Blog Traffic with These 12 Ideas appeared first on Spin Sucks. by emmahardy This is a smart blog. Related Stories Fear of Feedback Needs a New Perspective Why Spin Sucks is the Best Blog for Guest Posts Gin and Topics: Tom Cruise is Still Hot.

Six Online Tools for Blog Post Inspiration

Spin Sucks

The post Six Online Tools for Blog Post Inspiration appeared first on Spin Sucks. Blog Social Media Article Generator Pro automated content generators Blog Title Generator App blogging tips come up with effective post titles Creative Titles Lead to Incredible Results HubSpot Blog Topic Generator iDeas for Writing app Impact Branding and Design online tools SEOPressor.com title generators

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Nine PR Blogs to Read

Spin Sucks

By Gini Dietrich On the ninth day of Christmas, Spin Sucks gave to you… nine PR blogs to read, eight PR up-and-comers , seven must-listen podcasts , six  communicator gifts , five  communications trends , four free webinars , three strategy games , two  Crazies secrets , and the  PR win of 2014. PR Blogs to Read Without further ado, here are the nine PR blogs you should read.

Eight Common Blogging Mistakes

Spin Sucks

We created an editorial calendar and everyone was responsible for blogging, from the interns on up through me. Our goal was to blog about the silly things people do to hurt the perception of the PR industry and perpetuate the “spin doctor” image. So I’ve created a list of eight things to consider while you’re blogging. Was. A. Disaster. Link to people.

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16 Enigmatic Business Blogging and Other Marketing Stats

Webbiquity SMM

This final installment covers some fascinating though sometimes contradictory and confusing stats about business blogging and the value of marketing. For example, what percentage of businesses maintain company blogs? ” Blogging is the ideal vehicle for communicating brand purpose, beyond just “selling stuff.” Business Blogging Stats and Facts. 1.

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Blogging Most Certainly Is Not Dead

Spin Sucks

People still want to say blogging is dead, but au contraire! The post Blogging Most Certainly Is Not Dead appeared first on Spin Sucks. It's the same song, different tune. The truth is far from that. Gini Dietrich explains. Comments By: madi | Restless Worker by madi | Restless Worker So much food for thought in this post – a whole smorgasbord.

12 Most Creative Strategies to Craft an Effective Blog Post

Peg Fitzpatrick

Do you wonder why some blog posts tend to attract a lot of readers and get a lot of reaction? This In these 12 most creative strategies to craft an effective blog post, we’ll look at ideas how you can accomplish more on your blog. Talking about great blog posts, these are the ones that we would love to read through all the way to the last period. Use subheadings.

Four Types of Blog Posts Proven to Generate Organic Traffic

Spin Sucks

To increase the number of organic visitors to your blog you need to produce content that is so compelling to your visitors that they deem it worth sharing. Your blog posts must be well-written, unique, useful, and frequent. Here are four types of blog posts that are most successful at attracting organic traffic.

120 Marketing Tactics for Blogs

Pamorama

Part of a good content marketing strategy, blogging helps you position yourself as an expert in your area. . Successful blogs play a pivotal role in delivering your brand message, and help drive sales without using traditional hard-sell tactics. steps for creating a successful blog. The key to successful blogging is creating content that your target audience wants to read.

13 Great Guides to Growing Your Blog Audience

Webbiquity SMM

You’ve put extensive effort into your business blog design, content strategy, research, and execution. Why isn’t your blog attracting a higher level of traffic? Find guidance on those topics and more here in a baker’s dozen of the best guides to growing your blog audience from the past year or so. Got a well-written business blog, but a shortage of readers?

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Introducing The Modern Blogging Masterclass

Spin Sucks

Today we launch our very first (hopefully of many) online course… The Modern Blogging Masterclass. What is The Modern Blogging Masterclass? What is The Modern Blogging Masterclass, you ask? The post Introducing The Modern Blogging Masterclass appeared first on Spin Sucks. By Gini Dietrich. Alright, boys and girls…ladies and gents. It’s for everyone.

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Blogging Upstream

Waxing UnLyrical

Tootzypop , the lifestyle blog I founded for savvy women over 40 , is no exception. In women’s online media, the formula is one part fashion and beauty, one part yoga and fitness, one part recipe swap, a ginormous dose of mommy blogging; mix and cover with a thick frosting of e-shopping. The world doesn’t need another fashion blog, yoga site, or recipe roundup. Not the formula.

Business Blogging: Five Reasons You Have No Readers

Spin Sucks

By Eleanor Pierce It’s a common complaint: You have a  business blog , but no one’s reading. Maybe your blog’s boring, hard to find, or poorly written. But maybe the reasons no one reads your blog are a little harder to suss out. Business Blogging: You’re Too Clever for Your Own Good Look, I love clever wordplay as much as the next nerd. You read other blogs.

7 Blog Post Ideas for Nonprofits

SocialFish

If you maintain a blog for your nonprofit, chances are you’ve come up short on ideas more than a few times. Well, in fact there are lots of creative ways to keep your blog active and interesting. Here are some top ideas for writing awesome blog posts for your nonprofit: Photo Essay. Whatever it may be, why not share it with the rest of the community through your blog?

Is Blogging Dead or Are Companies Not Trying Hard Enough?

Spin Sucks

But the stat I want to talk about today is the number of blogs on the Internet. According to Technorati , there are 158 million blogs floating around, which is partly why I’m so surprised to keep reading that blogging is dead. I get it. My guess is many people or companies say, “Let’s start a blog!” And the blog fails. magazine. So, I see.

Linkedin Launches Blogs for Members

Janet Fouts

In 2012 Linkedin launched the beginning of what has become a powerful stream of thought leadership blogs through their “ LinkedIn Influencer ” program. The best part about the Influencer blogs is the ability to share their insight with your social networks and the conversations generated on LinkedIn and other platforms. How does this work?

Five Reasons People Aren’t Reading Your Blog

Spin Sucks

You’ve talked to enough marketing gurus and experts to know blogging can be a powerful way to expand your online presence and communicate thought leadership. So you upgrade your website, include a WordPress blog, post a few recent news releases and articles, and…Nothing. Five Reasons People Aren’t Reading Your Blog. Your blog is not the Field of Dreams. .

The Spin Sucks Blogging Process

Spin Sucks

Last week, Mitch Joel wrote a blog post called, “ Watching Me Blog.” ” It was in response to Chris Brogan’s piece, “ Watching Mitch Joel Blog ,” which he wrote while we were all in Norway and, literally, watching Mitch blog. And, let’s be real, it’s a pretty easy blog post for me to write. Blogging Philosophy.

How to Write Blog Posts that Get Read and Shared

Spin Sucks

Therefore, next Thursday, I am going to host  How to Write Blog Posts that Get Read and Shared. Andy and I have a friendly competition and, let’s be real, this is  my blog, so I’m hoping to beat him in number of attendees  and in the super positive feedback. How to Write Blog Posts that Get Read and Shared. How to generate blog post ideas. By Gini Dietrich.

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Five Ways to Draw Traffic to a Blog Post

Webbiquity SMM

As buyers spend more time with online articles, blog posts and reviews, and rely less on advertising for product information , companies have quickly caught onto the fact that they need great content to attract new customers and retain their current ones. Here are five methods you can use to get your blog posts more exposure amongst your audience and beyond.

Seven Must Read PR Blogs

Spin Sucks

On the seventh day of Christmas, Spin Sucks gave to you…seven PR blogs, six must-watch PR webinars ,  five PR books , four PR podcasts ,  three productivity tools ,  two Spin Sucks Crazy secrets , and the one PR tool you need for 2016. Let’s talk about PR blogs, shall we? Seven Must Read PR Blogs. It’s impossible to talk PR blogs without mentioning PR Daily.

Responding (Or Not) to Blog Comments

Spin Sucks

During our stay there, we ended up having a conversation about blog comments and replying to them. Valeria, who is one of the smartest people I know, rarely gets any comments, but her blog is one of the go-tos for nearly everyone in marketing. It’s one of a handful of blogs I have come into my email (instead of my RSS feed) so I don’t miss it every day. love that.

Is it Shortsighted Not to Host Your Own Blog?

Waxing UnLyrical

Alison Kenney asked this question yesterday in a Facebook group I belong to: “When it comes to your own website, do you think a blog is a must?” ” You’re reading this blog on a business website, so you already know what my answer is. Why do people ask whether or not you should host your own blog? Managing your own blog takes time. are not.

How to Promote Blog Posts: 200+ Ideas from Eight Experts

Webbiquity SMM

Company blogs have become virtually essential, and very powerful, component of digital marketing. In addition to their SEO benefits and role in maximizing web presence for brands , blogs produce sales and leads. Which blog post promotion tactics are most effective? Is it still worthwhile to get listed in blog directories, and if so, which ones?

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The End Of Blogging?

Twist Image

The other week, I celebrated 12 years of blogging (not a typo). have posted anywhere from four to seven items a week, over on my Six Pixels of Separation blog , every week. To know me, is to know that I am still deeply passionate about my blog, writing and the digital publishing experience. I was there when it first started (remember Blogger ), embraced the power of RSS feeds (remember those?), For years, we've been seeing the "conversation" shift from the comments section on blogs to places like Facebook, Twitter , Snapchat , YouTube and beyond. my blog)?

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Monday Roundup: Get Started With Blogging

Waxing UnLyrical

Maybe you’re even planning to get started with blogging? On January 10th, this blog turns seven. Getting started on blogging can be daunting, but IMHO is worth it. I’ve heard from quite a few of you who want to make blogging a priority this year. Blog Topics: How to Come up with Blog Post Topic Ideas! How to Start a Successful Blog Today.

20 Social Media Marketing Blogs You Should Read in 2013

Pamorama

Looking for the best social media marketing blogs? Social media is now mandatory for businesses. I’m always trying to keep pace with the evolving social media marketing landscape, and reading many of the fantastic blogs out there helps me stay on top of best practices. You’ve come to the right place! Here are some that [.].

Your Blog Stinks! You Should Quit!

SocMed Sean

What to do…It’s 2012 and you’ve been blogging for almost a year now with no success. To add insult to injury, your Google analytics show that you get about 25 visitors to your blog every day, and you’re pretty sure that you, your family, and the GoogleBot account for about half of those. Maybe it's time to give up and pull the plug on that blog.

Blog Topics: How to optimize content for topics versus keywords

Razor Social

Treat headings in blog posts like mini blog post titles to help you rank for them Click To Tweet. blog post) to help Google index your content. Think about your sub-headings like mini blog post titles. For example, if I put in ‘blog topics’ I see keywords like: Blog ideas. Blog ideas for writers. Blogging and SEOWhy is that?

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Is a Great Blog in the Eyes of the Beholder?

Kikolani

If you’re anything like me, you’ve put tons of heart (time and work) in your quest to create a great blog to showcase your work or business. In fact, you give your absolute best effort in producing each and every single thing you do in blogging. What exactly is a Great Blog? Part of the problem is you are  striving to make an impact  with your blog. Sue-Ann.

Top Three Spin Sucks PR Blog Posts of 2015

Spin Sucks

Dig into analytics to see what the most popular PR blog posts on Spin Sucks were for 2015, and then write a post on it for the end of the year.”. But alas, I’m just going to share the most popular PR blog posts that analytics was able to record. Top Three Spin Sucks PR Blog Posts (that aren’t mine). By Laura Petrolino. So this is exactly what I did. None of them.

Recipe for Successful Blogging

Mindjumpers

Tweet Blogging can be complicated and it is quite different from traditional writing styles. Blogging is a quick and an interactive way of expressing your ideas – more like online diaries, but written with an aim of making people read it. We have also written about it in our previous posts, explaining how important blogs have become in the social media strategy of a company.

My Blog Monetization Results

Jason Yormark

About a month ago I decided I wanted to test out ads on my blog to see what kind of return I would get by devoting some right sidebar space for a medium sized ad.  I was a bit leery about the idea, but figured it was worth a shot seeing as my blog traffic had reached a point where I thought the return could be worth it.  I decided to go with Social Spark (IZEA) since they offered a model that pays on impressions rather then click-throughs.  I knew the return probably wouldn’t be as high as a click-through model, but I figured it was a good starting point. Blogging

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