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  • SOCIAL WAYNE  |  TUESDAY, FEBRUARY 15, 2011
    [Blog] Day 15: People of color impacting the social web – Kurt Merriweather #28DaysofDiversity
    For day 15 , I would like to introduce to some and present to others: Kurt Merriweather Twitter: @kmerriweather Website/Blog: growyourventure.wordpress.com Bio Kurt Merriweather is Director, Digital Media Business Development and Strategy, Discovery Communications, Inc. As we all know, February is Black History Month. It’s a month where we honor those who have made an impact on American culture for equal rights, those who have invented, those who have a helped others and those who have inspired everyone to be the best they can be, not only as a person of color but as a human.
  • WAXING UNLYRICAL  |  FRIDAY, OCTOBER 1, 2010
    [Blog] When #measurePR Became A Campfire
    Comment as Show More Post Categories Select Category Blogging for Grasshoppers Business Career Networking Communication Blogging Measurement MeasurePR Public Relations Social Media Twitter Writing Events Guest Posts Amrit Pal Bryce Keane Conway Wigg Erica Holt Herwin Icasiano Howie Goldfarb Mike Doman Narciso Tovar Shanan Sorochynski Steff Metal Interviews Marketing Media Personal Cooking Recipe of the Week Philanthropy PRSA 2009 Resources How To Weekly Roundup Speaking Training Women Grow Business Featured Guest Bloggers Extra, Extra! Oh, one other thing: my blog = my sandbox.
  • SOCIAL WAYNE  |  FRIDAY, NOVEMBER 26, 2010
    [Blog] How to mass delete Twitter direct messages. A premium Twitter feature in the future?
    This had me thinking, as earlier today Twitter CEO was blogged about saying “ Twitter lacks ‘clear long term vision &# about the idea of Twitter launching premium features for brands, businesses and media outlets. Today, @pipercarter sent a tweet saying “ Twitter needs to come up with a way to mass delete all of these fake DM’s. “ Ironically I sent her a DM saying there is a way to mass delete twitter direct messages using a site called [link] but it is not a feature from Twitter but a third party web tool.
  • SOCIAL WAYNE  |  THURSDAY, SEPTEMBER 9, 2010
    [Blog] How to find the featured apps from Apple’s iPad commercials
    This is because of a few blog post about Twitter iPad apps and Apple’s latest iPad commerical that shows all of the native apps beside the Twitter web app. As I look at my analytics to SocialWayne.com I’ve noticed an increase of people searching for iPad apps they see in the commercials. The six primary iPad commercial search terms I’m receiving traffic for are: ipad commercial apps. ipad apps in commercial. ipad apps from commercial. apps in ipad commercial. apps on the ipad commercial. new iPad commercial apps.
  • PROBLOGGER  |  WEDNESDAY, DECEMBER 29, 2010
    [Blog] How To Create Link Bait Content
    Throughout my blogging career, I’ve worked hard on my writing style. The thing I love about link baiting is that it allows your blog to build some quality backlinks and increase search rank over time. It also means additional targeted traffic is attracted to your blog, which can mean more subscribers. He recorded the entire confrontation, and posted it on his blog. The next thing you know, not only was he on the news, but everyone was linking to his blog when they talked about negative reactions to the TSA backscatter xray machine and the aggressive pat-downs.
  • TREY PENNINGTON  |  MONDAY, SEPTEMBER 6, 2010
    [Blog] How to use what you've got to get more of what you want
    Home About Book Trey to Speak Let’s Connect #smBBQ Subscribe trey pennington connections, content, conversations: commerce™ How to use what you’ve got to get more of what you want: The Chris White found materials tree house by trey on September 6, 2010 Consumers rush to experience the remarkable and memorable. Marketers clamor to give them what they’re looking for. Sometimes, it’s not as difficult as it might sound. One of the foundational principles in Spitball Marketing is “use what you’ve got to get more of what you want.&# No trips to Home Depot or Lowes.
  • CONVINCE & CONVERT  |  WEDNESDAY, MAY 25, 2011
    [Blog] Value + Offer: The 3 Levels of Blended Content
    He writes a daily blog about how tiny businesses can make mighty profits using a personal computer, a little imagination and a few well placed dollars. Example: In a blog post by an accounting firm entitled “5 Steps To Reducing IRS Audit Risk&# the offer in the article might read: “In the ‘Legal Loopholes In The Federal Tax System’ free report that we provide to our email community we cover these steps in more depth. Guest post from Russ Henneberry , who writes, speaks and executes on content marketing plans for small businesses. Consider American Idol.
  • CONVINCE & CONVERT  |  SUNDAY, FEBRUARY 19, 2012
    [Blog] 5 Reasons Pinterest is Addicting and 4 Weaknesses That May Kill it
    post originally published on the Monetate blog ). Like Google searches for M.I.A. after her Super Bowl middle finger salute, the growth of Pinterest is positively ferocious. 329 percent increase in unique visitors in 90 days is the kind of rocket ship acceleration that is usually far more myth than reality, even in social media start-up circles. Why this newfound obsession with Pinterest? What’s fueling this rocket? There are actually several factors and features that have made Pinterest on par with Twitter as a traffic driver (according to a Shareaholic study ). Passion Pit.
  • SOCIALNOMICS  |  TUESDAY, FEBRUARY 5, 2013
    [Blog] Being Social Makes You More Accountable
    Answer their questions, look to solve their shopping issues, and provide them with educational material (blog posts, links to videos and podcasts etc.) In a day and age when many small business owners are trying to keep their heads above water in a challenging economy, turning to social media can prove very beneficial. You might ask, just how can being on social media help my business? In fact, that is a good question to put out there, especially when you and your competitors are going after every single dollar available. Social media does come with a price, mostly time and effort.
  • SOSHABLE  |  FRIDAY, SEPTEMBER 21, 2012
    [Blog] Gerber Facebook Contest Goes Viral
    Original article about  Facebook contests posted on Wikimotive’s blog under the title Gerber’s Great Contest. Running contests on social media is a risky proposition. It has to be just the right idea, and it has to be handled just the right way. Today, I want to take a look at one recent contest that has completely taken over marketing using Facebook. Which contest is it? If you’ve spent any time on Facebook this month, I bet you can already guess. That’s right, it’s the Gerber Generation Photo Search 2012. Do you think your child is the cutest?”
  • LOUIS GRAY  |  TUESDAY, JANUARY 11, 2011
    [Blog] LunchTree Hits Bay Area for Random Geek Connections
    Profile on LunchTree Lunch History on LunchTree The founder, Jesse Spaulding, first hit our radar way back in early 2008 with his project BlogRize , a platform aimed to help blogs grow their communities. Geeks working on startups are notorious for not getting out much. Slaving in front of computer terminals at odd hours, the option of lunch often takes on a familiar routine - the same locations, the same people. even the meals themselves become things of habit. With projects taking precedence over casual connections, it's not unsurprising some startup addicts gain a feeling of isolation.
  • FRESHNETWORKS   |  MONDAY, DECEMBER 21, 2009
    [Blog] Social media as a crisis management tool
    The benefit of having a well established blog or online community is that you can then use it for this purpose. This might be directing them to your blog where you are keeping people up-to-date or it might be telling them where to go to get refunds (for example). Work effectively with a the hub and the spokes of your social media presence : You can’t be expected to engage everybody in detail on Twitter, in Facebook or on blogs, forums and online communities. You need a blog or online community that people recognise as the place to go to to talk to your brand.
  • LAUREL PAPWORTH  |  MONDAY, OCTOBER 26, 2009
    [Blog] Donations as Revenue: Social Media Business Podcast
    Wordpress blogging platform has people donating plugins or using money donations to have work done. Here is a typical widget from Wordpress 3rd party developers which allows bloggers to ask for donations on their blog, and uses PayPal as the backend for donations across the online community. ChipIn donation widget – and my microfinance through social media blog post supporting wonderwebby. Episode 2 of monetizing online communities looks at donations – an overlooked revenue stream and the social media tools that enable donations online. Caring But Not Committed.
  • PROBLOGGER  |  THURSDAY, JANUARY 30, 2014
    [Blog] New Year, New Start – What Have We Done?
    If you’re anything like me, you may have thought about what you want to do with your blog this year, and where you want to go. Unlike me, you’ve probably also made a start on a few of these, and started 2014 blogging with a bang. What kinds of things have you thought you might like to do with blogging this year? Feel free to have a chat in the comments, or link to a post you’ve written about your blogging goals for this year. Originally at: Blog Tips at ProBlogger. Maybe wrote down a couple of changes, or a few ideas to try.
  • GEOFF LIVINGSTON  |  FRIDAY, DECEMBER 13, 2013
    [Blog] Grace and Grinches
    almost succumbed to the latter this week after reading enough nastiness and social media BS to feel inspired to write a contrarian blog. 'This time of year seems to bring out both the best and the worst in people. But instead of becoming yet another grinch, I opted to write this appeal for grace. The holidays can offer a beautiful time of year, but they can be really depressing and hard. Not everyone has a strong family, if they have a family at all. Some people are alone. Some people just feel bad. And others don’t want to be held, talked to, or greeted. have been there. Cheers.
  • WEBBIQUITY SMM  |  MONDAY, AUGUST 1, 2011
    [Blog] Business Lessons from the Woodtick Theater
    That depends on the type of business you’ve got, but a few tactics include producing an email newsletter that’s worthy of forwarding, including social sharing buttons on your blog and website, being active in social media, having a presence on review sites like Yelp (if applicable), or even developing a formal referral program with discounts or other incentives. A few weeks back, I had a chance to get away for a few days “up nort&# as Minnesotans say, for some fishing and relaxing with the family. It’s always been profitable. So how do they do it?
  • TRADESMEN INSIGHTS  |  THURSDAY, MARCH 20, 2014
    [Blog] From MAGNET: MAGNET Workforce & Talent Development Team Helps Returning Veterans Find Manufacturing Jobs
    'Each month we’ll be featuring a blog post from our friends at MAGNET (Manufacturing Advocacy & Growth Network). This post originally appeared on MAGNET’s  Manufacturing Success blog and is reposted with permission. MAGNET’s mission i s to support, educate and champion manufacturing in Ohio with the goal of transforming the region’s economy into a powerful, global player. You can visit MAGNET online at manufacturingsuccess.org. MAGNET Workforce & Talent Development Team Helps Returning Veterans Find Manufacturing Jobs.
  • TRADESMEN INSIGHTS  |  THURSDAY, FEBRUARY 13, 2014
    [Blog] From MAGNET: The Future of Manufacturing in Northeast Ohio
    'Each month we’ll be featuring a blog post from our friends at MAGNET (Manufacturing Advocacy & Growth Network). This post originally appeared on MAGNET’s  Manufacturing Success blog and is reposted with permission. MAGNET’s mission i s to support, educate and champion manufacturing in Ohio with the goal of transforming the region’s economy into a powerful, global player. You can visit MAGNET online at manufacturingsuccess.org. The Future of Manufacturing in Northeast Ohio. Click here to read the original post.
  • PROBLOGGER  |  THURSDAY, APRIL 11, 2013
    [Blog] DISCUSS: How do you Keep your Content Fresh, Interesting and Engaging?
    regularly polling readers on what topics they want written about on the blog. Originally at: Blog Tips at ProBlogger. 'Over on our Facebook page last week Kim Hill-MacCrone asked a question that I thought might be a good one to discuss with the wider ProBlogger readership. How do you Keep your Content Fresh, Interesting and Engaging? It is a question I get asked quite a bit and know is a challenge many bloggers face. having an editorial calendar that cycles through different types of posts on different days of the week. Reader Questions
  • TWIST IMAGE  |  TUESDAY, OCTOBER 2, 2012
    [Blog] In The Nick Of Real-Time
    Last week, Jay Baer of the Convince & Convert blog (he's also co-author with Amber Naslund of the business book, The Now Revolution , and one of the editorial partners of The Social Habit) let the world know about this one, fascinating, nugget: "Among respondents to The Social Habit who have ever attempted to contact a brand, product, or company through social media for customer support, 32% expect a response within 30 minutes. Are consumer expectations getting out of control? True story: our brand-new dryer broke down. It's not even one year old. It's not the first time. apple.
  • WRITTENT BLOG  |  THURSDAY, OCTOBER 3, 2013
    [Blog] Google Hummingbird Search Algorithm: Challenge Accepted
    The search algorithm draws from all of these factors to provide answers to questions – social signals affect perceived authority of content, and it’s become pretty hard to do effective SEO without Facebook or a blog. The post Google Hummingbird Search Algorithm: Challenge Accepted appeared first on Writtent.com: Internet Marketing Blog. '  Have you heard about Google’s 15 th birthday present to itself? Last week, the world’s undisputed search giant rolled out an all-new search algorithm, dubbed Hummingbird because “it’s fast and light”. Google Hummingbird’s Features.
  • BILL HARTZER  |  THURSDAY, OCTOBER 17, 2013
    [Blog] Embedding Latitude, Longitude and NAP Data into Image Files to Help Local SEO
    For the actual results of that test, you will need to read my post on the Standing Dog blog. 'When you take a photo using your iPhone or Android mobile phone, the location data (latitude, longitude) of where that image was taken is usually saved in the photo file. Other information, such as the device that took the photo, and the image size, is also saved. If you would like to see an example of this, save the image above to your hard drive. Then, right-click on the photo and select “properties” You will see all of the data that I saved/embedded in the image file. Address.
  • BILL HARTZER  |  FRIDAY, AUGUST 24, 2012
    [Blog] Sedo.com and Sedo.co.uk Hacked, Hosting Malware on Site
    Elliot also has an updated blog post about Sedo , as well. It looks like Sedo.com and Sedo.co.uk , the search engine for domain names, has been hacked, and apparently is hosting malware on their web site. These messages started appearing to visitors of both Sedo.com and Sedo.co.uk within the past 24 hours, and I have verified that users are still getting these messages. If you search for “Sedo” at Google.com, you will see the following message as part of the search results: This site may harm your computer. Contact your web host and have them scan the entire server.
  • BILL HARTZER  |  TUESDAY, APRIL 24, 2012
    [Blog] Search Engine Optimization Tip: Your Heading Tags Should Include your Keywords
    This includes your blog pages too because they will often get a great deal of traffic. Lately, it seems as though many people have been concerned about over-optimization when it comes to search engine optimization of their web sites. Rightly so. There is some concern, especially since Google has been testing the over-optimization filter yet again. Keep in mind, though, that versions of the so-called Over Optimization Penalty has been around for years and SEOs have been concerned for a long time. These are the headings for the body of your web page. Let’s Talk About an SEO Audit.
  • BILL HARTZER  |  THURSDAY, MARCH 1, 2012
    [Blog] Why You Should Be Using A/B Testing
    For example, testing the layout of your website or a certain blog design can provide the individual with valuable feedback, giving structure to future A/B testing campaigns. Guest Post by Rachel Hyun Kim. B testing, also known as split testing, is a marketing practice that compares the performance of a control group with test samples, differentiated by a single variable. This testing technique is used to improve conversion, response and performance rates on a variety of web and online marketing components, including emails, landing pages and call to actions. Create a Test Plan.
  • BILL HARTZER  |  MONDAY, AUGUST 22, 2011
    [Blog] Ripoff Report Strikes Back: Removes Code on Site Left by Hacker
    In one of my recent blog posts, I examined how removing your website from Google can help–or hurt–your search engine rankings. The Ripoff Report has struck back against the so-called reputation management companies that claim to be able to remove posts about companies on the RipoffReport.com website. In a recent press release, Ripoff Report claims that they have removed code on their website that was left by a hacker hired by reputation management companies. sample advertisement claiming Ripoff Report removal is shown above. Ripoff Report explained what happened.
  • SPIN SUCKS  |  THURSDAY, SEPTEMBER 30, 2010
    [Blog] Five Ways to Rule the World
    His unique lens on the world regularly inspires the work that she does at her blog, Escaping Mediocrity. Guest post by The Young Turk. Additional editing and amplification by his mom, Sarah Robinson. note from the author’s mother: My son, The Young Turk, is all about ruling the world. It is one of the many reasons Gini Dietrich thinks he is awesome. So when we were asked to write a guest post for Spin Sucks, I asked the YT for the top five strategies he would share with those who also aspire to world domination. Sarah Robinson, otherwise known as The Young Turk’s Mom. Or three.
  • SPIN SUCKS  |  TUESDAY, SEPTEMBER 21, 2010
    [Blog] Laughing to the Bank: Stand-Up Comedy Helps Win More Clients
    He can also be found blogging at www.RepManBlog.com and performing professionally as a comedian at the New York Comedy Club. Guest post by Steve Cody , co-founder and managing partner of Peppercom. This may sound crazy, but stand-up comedy has helped win more clients for my business. Humor is a powerful differentiator in life. Think about it. You choose your friends, business “buddies,” and significant other based upon how much you like them. stumbled across this revelation five years ago while suffering through an endless PR industry awards dinner. How cool, I thought. That’s no joke.
  • JACOB MORGAN  |  WEDNESDAY, FEBRUARY 24, 2010
    [Blog] According to Gartner Social CRM is Going to be Big
    Social Media Globetrotter Home Consulting Speaking Travel Blog About SOCIAL MEDIA GLOBETROTTER According to Gartner Social, CRM is Going to be Big View Comments February 24th, 2010 I read an interesting article on information age a few days ago which references some new Gartner predictions around Social CRM.  blog comments powered by Disqus Connect with me Subscribe to Social Media RSS RSS About Jacob Email Me Jacob Morgan is the Principal of Chess Media Group , a social business consultancy that works with medium and enterprise companies on developing Enterprise 2.0,
  • SOCIALNOMICS  |  TUESDAY, JUNE 24, 2014
    [Blog] Raising the Bar: How to Amplify Your Social Media & Content to Reach Your Ideal Audience
    Lastly, accepting outside contributions on your business’s blog can help magnify their content as well as social media reach. Inviting others to contribute posts to a blog adds fresh, new content, and also allows the blog to be seen by the followers of the guest writer as well. 'Within the past few years, we’ve witnessed a variety of social media trends for business emerge. And as a business owner, you might have even given a shot at several of them in hopes of seeing improvement. The trick is to find the perfect balance so that you’re able to enhance your brand. Reach Out.
  • PROBLOGGER  |  THURSDAY, AUGUST 30, 2012
    [Blog] What I Learned From Liars and Journalists, and How it Made Me a Better Blogger
    Trust Me, I’m Lying – Confessions of a Media Manipulator is the title of Ryan Holiday’s new book about the tactics cutting-edge bloggers use to drive hundreds of thousands of viewers to their blogs, seven days a week, 365 days a year. He has made a high-flying career serving irresistible blog content to places like the Huffington Post, Gawker, and Jezebel. ve personally poured through the book late at night to wring every last bit of knowledge from its pages and make my own blogging irresistible. That’s because blogs live and die by the pageview. On the move?
  • SOCIALNOMICS  |  TUESDAY, OCTOBER 7, 2014
    [Blog] How to Best Utilize Social Media Analytics
    Social media analytics blog Quintly reports that social media analytics solutions are in a “massive growth phase” as stakeholders continue to broaden social media marketing activities. 'What is it? Social media analytics is the practice of gathering and aggregating information from social media sites and analyzing the data to provide insight for a business. Why is it important? Companies thrive off of information about their consumers. Social media analytics can provide insight such as: Understanding the customer - What are their values? How do they spend their time? Why or why not?
  • SOCIALNOMICS  |  FRIDAY, JULY 25, 2014
    [Blog] 7 (little known) Digital Reputation Stats and How to Use Them to Your Advantage
    Tip: If you have a blog or website, awesome! 'Digital Reputation is one of those topics where ‘what you don’t know ya don’t know’ could be very damaging. We often think of the mistweet or the incriminating facebook pic when we think of digital reputation, but it is so much more than that. Here are some of the little known stats related to digital reputation. Below each stat is a tip on how you can use this new information to your advantage. 88 percent of online adults avoid doing business with companies who they believe do not protect their privacy. percent.
  • SOCIALNOMICS  |  TUESDAY, MARCH 11, 2014
    [Blog] Using Interactive Infographics to Boost Social Sharing
    With the recent shift in the power of guest blogging, many SEO’s have turned to making genuinely compelling content in the form of data visualisations. 'Infographics are one of the most effective ways to engage an audience and generate valuable social shares and links. As the trend for infographics grows, so do the options available when it comes to creating them. Interactive elements, or even entirely interactive data visualisations, have proven to be both popular and effective at building natural links online. Interactive content is a step in the right direction to keep up with this.
  • VIPER CHILL  |  WEDNESDAY, FEBRUARY 3, 2010
    [Blog] ViperChill Monthly Report 4 (My 1st National Press)
    The articles written in January, were: The Very First Thing You Should Do in 2010 What You Can Learn From The Most Tweeted Blog Posts Ever How I Wrote a $30,000 eBook (And You Can Too) Minimalist Internet Marketing: My Personal Guide $1M Case Study: My CMS & Content Strategy Here at ViperChill there are a lot less articles published than most sites, but typically these articles are 2,000-3,000 words and cover topics in massive detail. If it’s relevant to your niche and helps your own blog grow, then I’m achieving what I set out to do with this blog. Thanks.
  • CONVINCE & CONVERT  |  SUNDAY, APRIL 29, 2012
    [Blog] How to Fight For More Social Media Resources In Your Company
    report that shows number of blog comments. Paradox: in an age of technology advances being gobbled like Pez, marketing and customer service are somehow getting more labor-intensive, not less. Social media and the rise of self-serve content requires that we actually attempt to fulfill the decades-old promise of 1:1 marketing – winning hearts and minds a few at a time with unprecedented relevancy and transparency and humanization and speed. And that takes time. Flickr Photo by Doc_Brown. Social media and content marketing are not inexpensive, they’re just different expensive.
  • CONVINCE & CONVERT  |  WEDNESDAY, MAY 23, 2012
    [Blog] Abandonment Issues – What To Do with Content Archipelagos
    If this is the case, reference it in blog posts, promote it with existing social media channels. Repost old blog entries with new insights or simply promote them once again via Twitter, Facebook and Google+. If you determine these elements conflict with your current business objectives or message, work to remove them from your website, blog, social networks and the search engine indices. Abandonment Issues – What To Do with Content Archipelagos is a post from: Convince and Convert Blog: Social Media Strategy and Social Media Consulting. Archipelagos.
  • DANNY WHATMOUGH  |  THURSDAY, JUNE 21, 2012
    [Blog] PR and Wikipedia – let’s push for a better relationship
    Cross-posted from the EML Wildfire blog. As part of my work with the PRCA’s Digital Steering Committee, I’m part of a consultation process that is trying to create a set of guidelines for the PR industry to help it better understand and interact with Wikipedia. PR people shouldn’t touch Wikipedia. This is a common viewpoint amongst Wikipedians. And, considering the negative press that has often surrounded PR dealings with the encyclopaedia, and the bad practices that are all far too common, it is easy to see why. If you don’t have a neutral point of view (e.g.
  • JACOB MORGAN  |  FRIDAY, JANUARY 27, 2012
    [Blog] Emergent Collaboration Vendor Review: Atlassian’s Confluence
    A simple way to think about it is a bit like WordPress which at it’s core is a content management and blogging platform that can also be used to build entire websites on. On Friday’s I’ll be reviewing a vendor in the emergent collaboration space and will provide an overview on that vendor which includes aspects from leadership and vision to technology and market focus. If you are vendor that would like to participate, please contact me (email is in the sidebar as is the twitter link). Every post will cover the same elements for different vendors. Integration capabilities. Support.
  • SOSHABLE  |  TUESDAY, SEPTEMBER 10, 2013
    [Blog] Advice for the Beginners
    Worse, they create one thing, one blog or video or SEO campaign , and it doesn’t live up to their own expectations so they scrap it and call it quits. And in poster form: Original post can be found on Wikimotive’s blog. 'Here at Wikimotive, we have a backlog of content that goes back years. We have multiple ebooks and podcasts and infographics, and we have material published all over the web. We get emails all the time from people, intelligent people, who want to get into the game but don’t know where to start. But there is this gap. We all go through this.
  • DREW'S MARKETING MINUTE  |  FRIDAY, MARCH 23, 2012
    [Blog] The path is never straight
    I receive a lot of mail from readers and many times, they have a question that I can answer here on the blog, so everyone benefit from their initiative. Victoria writes:   I am so interested in marketing but don’t really understand the best path into the business. I was just wondering if you could tell me a bit about your story and how you got to where you are today.  . am currently a sophomore in college and I was wondering if you had any advice or words of wisdom to share. . Sit back, this might take a bit. entered college convinced I was going to be a psychologist. love to read.
  • SOCIAL WAYNE  |  MONDAY, FEBRUARY 14, 2011
    [Blog] Day 14: People of color impacting the social web – L. Danielle Baldwin #28DaysofDiversity
    Danielle Baldwin Twitter: @LDBaldwin Website/Blog: sociia.com Bio Every time someone calls L. One of the tools she uses to connect to young women is WordPress, a free and open source blogging platform that is more than meets the eye. challenge every woman out there interested in technology to find one girl and get her excited about learning how to blog or how to develop a website in CSS, HTML and PHP. As we all know, February is Black History Month. Each post will include a picture, bio, two links from the selected person and this paragraph. Start with one, impact a few.
  • CONVINCE & CONVERT  |  WEDNESDAY, JUNE 25, 2014
    [Blog] 4 Proven Ways to Maximize the Value of Your Video Marketing
    Here you can see that guides, social components, and promotion for their blog all live on a dedicated landing page where video is clearly the visual star.  'By now, most marketers have realized that video isn’t a passing fad. It’s the real deal when it comes to delivering authentic storytelling, and it’s changing the way businesses offer unexpected value. Companies are even becoming known for their video content. If I say Coca-Cola, WestJet, or Old Spice, for example, you can likely list videos you’ve shared from these brands. Unlike a white paper or eBook, video assets make people feel.
  • TRADESMEN INSIGHTS  |  WEDNESDAY, APRIL 3, 2013
    [Blog] Free SEO and Social Media Tools Manufacturers Should Know About
    What sets it apart, though, is the fact that it also has metrics for measuring the performance of your blog. When you provide your URL and e-mail address, the tool scans and analyzes all of your social media accounts and blogs. SEO and social media tools are important tools in evaluating your performance. Today we have a guest post by Emma-Julia Fox from Pitstop Media that outlines some of the free ones available. Enjoy. Manufacturers and business owners are always on the look out for smart SEO and social media tools that can help them increase their visibility as well as ROI.
  • CONVINCE & CONVERT  |  WEDNESDAY, SEPTEMBER 25, 2013
    [Blog] 7 Content Marketing Poop Scoops
    It’s an encyclopedia-like blog covering every conceivable topic new parents yearn to learn more about. In addition to hosting a blog that answers most questions about dog behavior, the company has 50K Facebook likers and they bring the fun on Facebook and Instagram with a contest called “Dispenser Adventure.” If you would like a piece of his mind, visit  Feldman Creative  and his blog,  The Point. 'I believe the most common content marketing question I field is: Barry, how do I make exciting content about (insert dull product category here)? But it’s a bad question too.
  • CONVINCE & CONVERT  |  WEDNESDAY, FEBRUARY 8, 2012
    [Blog] Activation, Comfort, and Other Secrets of Online Community Management
    It’s the stuff I’ve always wanted to write, and it’s the stuff I talk about when I speak at conferences and I blog about. Deb: It’s hard, because we don’t want to spam people, and we don’t want to say, “Will you please comment on my blog, dammit?” For example, the first Monday of every month is brag your blog day on the BlogWorld Facebook page , because I don’t want to forget. have scheduled blog feeds on Twitter, but I don’t schedule tweets, because you can’t have a conversation. Deb Ng. How are you?
  • JEFF ESPOSITO  |  WEDNESDAY, FEBRUARY 27, 2013
    [Blog] Without a change in expectations, social CRM is destined to fail
    You see while social media may be vital to what many of the readers of this blog do for a living; social media is actually a small sliver of what businesses are focusing their efforts on. While I believe that social media is a great platform for customer support, I think our current views of what is acceptable in terms of response time or expected quality of service for social Customer Relationship Management (CRM) is destined to fail. The expectations I am thinking about center around how many think companies should bend over backwards for a customer just because they Tweet. We can’t.
  • SOCIALNOMICS  |  FRIDAY, APRIL 13, 2012
    [Blog] 12 Steps to Social Media Success…and a Gilly Flower Cordial to You!
    Your website/blog/online store/etc. You want to optimize your website and blog content for your desired keywords, so that when people search for: “finest alpaca backpacks,” your amazing alpaca backpack site shows up. If at first you don’t succeed, try, try again. Then quit. There’s no point in being a damn fool about it. Fields. HAVE BEEN LIVING AND BREATHING AND CONSUMING AND QUAFFING social media for over five years now. In other words: what steps — applied to any business — results in social media success? Truth be told: we don’t. But, it’s all good. Here are the 12 steps: 1.
  • JACOB MORGAN  |  MONDAY, AUGUST 12, 2013
    [Blog] The Future of Work Report: A Collaborative Effort
    This is the place to learn about every facet of customer-centric business management in articles, blogs, interviews, and news.  'This is a guest post from  Connie Chan , my business partner, Principal, and co-founder of Chess Media Group. Chess Media Group conducted a global research study in May 2013, surveying over 600 employees who currently use social and collaboration technology tools, to understand how these tools affect their ability to work efficiently and flexibly, as well as to understand the impact of the Bring-Your-Own-Device movement and flexible work arrangements.
  • JEFF ESPOSITO  |  TUESDAY, OCTOBER 12, 2010
    [Blog] Don’t Work in PR If you You Need a Pat on the Head
    This blog post is based on my own views and do not reflect those of my clients or employer. I recently landed my first big media placement at my new firm and one. of my friends congratulated me and asked “what did your client say when you sent them the clip?”. The client said nothing. They don’t need to. Unless there was some inaccuracy in the article, it’s not really necessary for a client to write back with anything let alone a “thank you.” Sure, it’s nice when they do so, but for me, as long as a client fee is honored, I need nothing else. You can find her at twitter.com/kottavio.
  • SOSHABLE  |  TUESDAY, OCTOBER 23, 2012
    [Blog] Is social media hurting our relationships?
    Read more Social Media News on the Soshable Blog. As social networks like Facebook and Twitter have become a natural part of our daily routine, it often filters into our offline lives and conversations, therefore it must have just as much of a negative effect as it does a positive one…right? Some examples that are prominent are not adding someone as a friend on Facebook, who knew this would become such a difficult dilemma? There are some family members and friends, then and now that we simply do not want knowing details of our lives, let’s not even mention co-workers….
  • ENGAGE  |  TUESDAY, JUNE 18, 2013
    [Blog] The Future Perfect: 3 Strategies Digital Magazines Can Employ to Provide Ideal User Experiences
    Features commonly found on blogs, like recommended articles based on topic or author, can also be employed within digital issues. 'When it comes to the digital versus print debate, can’t we all just get along? Recent innovations in digital magazines are certainly helping the cause. Mequoda Group recently released the results of a survey that reflect changes in how people read magazines. Some of their findings: 23 percent of respondents prefer reading magazines on their tablets. 13 percent of respondents had published a digital edition of a magazine within the past month.
  • ENGAGE  |  THURSDAY, MAY 5, 2011
    [Blog] All the News That’s Fit to Ignore
    If you liked this, try: 4 Tips to Develop Engaging Story Ideas The Lifespan of Social Media Content (Or, the Fish, the Stream, and the Shore) Want Infinite Blog Post Ideas? M y mom sold my trumpet a couple months ago on EBay and you probably couldn’t care less. Sure, it was a big moment for me – I’d been playing for about one third of my life and the proceeds of the sale would help out my family – but for the rest of the world it was about as interesting as well, some random guy selling a trumpet. Has anyone written something nearly identical? Is it readable? Is it skimmable?
  • LOUIS GRAY  |  SUNDAY, APRIL 8, 2012
    [Blog] Measuring Up at Life's Checkpoints
    According to my blog history, I turned 30 years old five years ago. So that correspondingly means that today marked my hitting 35. When I got the somewhat congratulatory call from a high school best friend this morning, I asked what in the world could possibly be different at 35 than 34, aside from being qualified to run for president. He quickly said that when you hit 35, your back goes out. you become incontinent. so yeah, not great stuff. By age 35, Steve Jobs had started Apple and been summarily fired, moving on to launching NeXT computer. John F. Kennedy was entering the U.S.
  • SOSHABLE  |  THURSDAY, DECEMBER 29, 2011
    [Blog] 2011 Social Media Site of the Year: Reddit
    This is a crappy little blog and the “award” means nothing, but I can say this much – we really do explore social media every day and do whatever we can to find what’s good and bad about it. Every year (for a whopping 3 years running!) we highlight who we believe is the top social media site of the year. It’s not a popularity contest. It’s not based on (much) empirical data. There’s no voting. The team sits down and argues for an hour on Skype and I write up the piece. We’re not gurus. Long story short, our opinion means nothing. was smug.
  • CONVINCE & CONVERT  |  TUESDAY, MAY 15, 2012
    [Blog] 6 Great Conferences to Attend Before the End of 2012
    She is a “social media frenzy” working in social relations consulting, blogging, and, of course, vlogging about life on her YouTube channel. If there’s anything I’ve learned throughout this crazy ride of working in digital marketing, it’s that reading all the blog posts ever written, staying up-to-date on all the latest news, and watching all the how-to YouTube videos you can find is still not enough. Social Fresh Conference was started by the popular social media for business blog, Social Fresh. Connect with her on Twitter. Ohio Growth Summit.
  • CONVINCE & CONVERT  |  TUESDAY, MAY 8, 2012
    [Blog] The Five Reasons Why Most Facebook Brand Pages Aren’t True Communities
    Visit her blog for social media, technology, public relations and marketing ramblings. Jessica Malnik is a PR/marketing coordinator, social media specialist, videographer and an avid blogger. What are the defining characteristics of a community? It’s a topic I’ve been pondering more and more lately. Is it about geography, common interests, socio-economic similarities, or similar viewpoints? The list goes on and on. To get to this point, it becomes necessary to define what a community is. According to dictionary.com, a community is. They are just glorified marketing channels.
  • SPIN SUCKS  |  FRIDAY, JANUARY 28, 2011
    [Blog] Top Five Stories for Week Ending Jan. 28., 2011
    Between that and all of the brand building we did last year (speaking, blogging, networking, guest blogging, featured columns, social media, email marketing, and more) things are set to explode here and we’re hiring…again! think David Armano is one smart guy and this blog post certainly doesn’t discourage that opinion. Well, it’s the end of January already and it’s been crazy around here! was telling my friend Rusty Speidel that January will be more profitable for us than 2008 and 2009 combined. guess the economy has turned! And guess what?
  • JEFF ESPOSITO  |  WEDNESDAY, AUGUST 31, 2011
    [Blog] Can you pick NFL games better than Social Buzz can?
    Each Thursday, I will post my picks to this blog and to my ESPN group. In exactly one week from today, the most exciting season on TV starts up. No I am not talking Real Housewives or Big Bootied Weddings, but the hard hits of the National Football League. Now as with any season, there will be folks making their weekly predictions based on everything from their gut to uniform colors and cold hard football facts. This season, I have decided to make my picks based on the social buzz surrounding the teams squaring off each week. If so, I invite you to join my ESPN group.
  • SOCIALNOMICS  |  FRIDAY, DECEMBER 20, 2013
    [Blog] How Social Media has Changed Us
    In the workplace, this can be an instant message program that is shared among employees, private company Internet forums, open bulletins, or company blogs. 'It would appear that social media is here to stay. To come to any other conclusion would require looking away from the facts or foretelling some unpredictable calamity or sudden and dramatic shift in user habits. Because quite simply, the numbers don’t lie. For one, there are hundreds of social media sites, many of them with robust and active user bases. And let us also not forget that we spend a ton of time on these sites.
  • SOCIALNOMICS  |  TUESDAY, SEPTEMBER 20, 2011
    [Blog] Need a Job? Get LinkedIn
    Leveraging LinkedIn during your career transition is a blog topic that I’ve put off writing for quite some time because LinkedIn has written about from every angle and I wasn’t convinced that I could write anything about it that would be unique.  But, I’m going to give it a shot here.  As I talk with friends and former coworkers around the country I find myself sharing some of these tips and techniques repeatedly. I hope this will be a valuable resource for anyone looking to make the leap into their next career. Start with about 40 companies.  This is not easy.  This step is crucial. 
  • SOCIALNOMICS  |  FRIDAY, AUGUST 6, 2010
    [Blog] You HAVE To Make Videos… Period!
    Reading a blog about how to cook a chicken, or watching a video? Today we have a guest post from Jim Kukral the author of the new book: “Attention! This Book Will Make You Money.&# Thank you Jim for the post and for the kind words! There I was, sitting in the board room of a global manufacturing company watching a presentation about their plans to use social media in 2010 and beyond. They started to talk about YouTube and they pulled up one of the Socialnomics videos that @equalman had made and told me, “Watch this video, it will wow you. It wowed us.&#. Powerful words, yes?
  • PROBLOGGER  |  THURSDAY, JUNE 7, 2012
    [Blog] The Simplest Way to Write a Unique First Draft
    Do you have 45 minutes to work on your blog? If so, I can show you how to write the first draft of your next blog post. This blog post originated from five unrelated words on five separate lines, double-spaced, in a Microsoft Word document. Once you answer this question, write every sentence of your blog post for that person. Your headline doesn’t just grab a reader’s attention; it helps you summarize your blog post. Share details that support your blog post’s headline. Originally at: Blog Tips at ProBlogger. First drafts are messy. State them.
  • PROBLOGGER  |  FRIDAY, NOVEMBER 23, 2012
    [Blog] Forget Everything You Think You Know About SEO
    I’m sure you are aware there are a whole host of WordPress SEO plugins available for your blog. can be ignored when writing blog posts. The main learning here for bloggers is that instead of worrying about search engines when you write your next blog post, you should focus 100% on the user. Without a doubt, the single most important factor in gaining search engine ranking is building links to your blog. If there is one piece of action everybody who reads this post should take, it is without a doubt to create a link-building strategy for your blog.
  • ENGAGING BRAND  |  THURSDAY, DECEMBER 20, 2012
    [Blog] Podcast 314 - Mitch Joel on Social Business Model
    The Value Of Brands In Social Media | Six Pixels of Separation - Marketing and Communications Blog - By Mitch Joel at Twist Image. Welcome to the latest and free   The Engaging Brand podcast  covering social media , business ideas and brand marketing tips  but before we start. The listener of the week and winning an Engaging Brand goodie bag, is Moksh Juneja from Mumbai. Remember the goodie bad is picked from all the people who share, like, tweet about the Engaging Brand podcast to say a BIG thank you from me! believe social media will morph into a social business model.so
  • PROACTIVE REPORT  |  WEDNESDAY, JANUARY 26, 2011
    [Blog] Corporate Spokespeople Getting Their Mojo Back?
    Your CEO can’t possibly answer every tweet or blog post.  According the to the 2011 Edelman Trust Barometer out yesterday, that appears to be the case. After taking a dive when the rise of social media saw people turning to their peers online, the wheel seems to be coming full circle. CEOs now rank among the top credible spokespeople globally – a striking rise from two years ago when they were in the bottom two. A “person like me,” dropped four points globally since 2009, falling from the top three – replacing CEOs in the bottom two. In the U.S., Not quite! In the U.S.,
  • SOCMED SEAN  |  WEDNESDAY, JANUARY 11, 2012
    [Blog] Easily Turn Your Nook Color Into A Full Android Table Without Voiding The Warranty
    You don’t have to read a bunch of developer blogs and do any trial and error. only wish I had found his blog before I had gone through the process. Tablets were definitely THE Christmas present of 2011! With options like the iPad 2, Kindle Fire, Nook Color and Tablet, the Samsung Galaxy and a host of other offerings, consumers went tablet-crazy and electronics stores nationwide sold out. already had an iPad, so I knew how great these devices were and when my wife and I decided to get my daughter (who is a voracious reader) a tablet, I felt like it would be an easy decision.
  • SPIN SUCKS  |  FRIDAY, JULY 8, 2011
    [Blog] Gin and Topics: History-Making Events
    If you’re using Google+, I highly recommend you read and implement this blog post from Chris Penn. This blog post by Valeria Maltoni is a really good summation of her reaction to Sheryl Sandberg’s New Yorker article (below). Happy Friday! For those of us in the U.S. it really should be Thursday. love short weeks! So it’s been a week since Google+ launched and it’s starting to grow on me. still have NO idea how I’m going to organize my Circles, but I’ve been using the stream and I like how clean and easy to navigate it is. And guess what?
  • SPIN SUCKS  |  TUESDAY, MAY 31, 2011
    [Blog] What Groucho Marx Taught Me About Community
    You wonder how I could say that it was the blogging equivalent of stealing fire from the gods and I shrug my shoulders. You read his blog TheJackB. Jack has been writing for print and web publications for more than 20 years, covering a wide range of topics including: Business, technology, parenting, politics, education, sports, and religion. My computer ate what could have been the greatest guest post ever written for Spin Sucks. It was the sort of post that was better than Muellerific. know, some of you think that I am engaged in a bit of hyperbole. Tell me what you know.”
  • PROBLOGGER  |  MONDAY, MAY 7, 2012
    [Blog] Register Today for a Free Podcast With Ana White
    Ana is the blogger behind the popular Ana White Homemaker blog and she has a great story to tell. Here’s a few highlights from her story: In just over 2 years Ana has grown her blog from nothing to one that gets around 3 million unique visitors a month. Her blog is now generating enough income to support her family and she does it all from her home in Alaska. Over 90% of the content on her blog is written by readers and Facebook Fans. Originally at: Blog Tips at ProBlogger. Her #1 source of traffic is Pinterest. Alaska – 7pm Tuesday 8th May.
  • SOSHABLE  |  WEDNESDAY, FEBRUARY 6, 2013
    [Blog] Social News SEO
    Whereas most places can post a blog or article and leave it be, news sites might have to come back to the same story three or four times as they get new information. Original post about News SEO can be found on Wikimotive’s blog titled, “ News Site SEO “  . News sites (and some social news sites like Soshable!) have unique concerns compared with traditional business and commercial sites. This has caused a lot of consternation in the community, as they try and reconcile their  Business SEO  with the fluctuating nature of the medium. Featured
  • PROBLOGGER  |  MONDAY, AUGUST 20, 2012
    [Blog] 6 Sweet Tips to Help You Track Social Media Trends
    Read leading blogs about social media. HubSpot’s marketing team regularly blogs about social media trends such as the rise of mobile marketing , and provides additional resources in regularly published ebooks. Kallas writes, “Addictomatic searches the best live sites on the web for the latest news, blog posts, videos and images. You can also sign up for an industry-leading Twitter blog like TwitTip via email. Originally at: Blog Tips at ProBlogger. This guest post is by Lior Levin. Here are six simple ways to stay on top of social media.
  • ENGAGING BRAND  |  THURSDAY, NOVEMBER 28, 2013
    [Blog] A Tip on Managing the Future
    In fact writing this blog post, I have moved into the future! 'If only we could see the future! Well, in a way we can.as we experience more and more in the business world there is one thing that helps us. What we learn with our failures and our successes is that although we cannot predict the future, each day we are living the future. Think about that fact for a minute. We visit the future, we live in the future each moment that passes.therefore if we build constant learning into our lives we learn how to mitigate risk, how to maximise benefits we can learn to manage the future well.
  • PROBLOGGER  |  SUNDAY, DECEMBER 21, 2014
    [Blog] Care to Share? What Was YOUR Most Popular Post of 2014?
    So what we wanted to know was – what is the most popular post on your blog this year? Originally at: Blog Tips at ProBlogger. 'So last week we went right through the top five posts on ProBlogger 2014 in each of the categories of monetization, creating content, social media, writing, and general tips. Some of them were surprising, but most weren’t – good advice is good advice, after all! know a lot of you have seen real results from making these changes to the way you work. Can you see why it was popular? Is it a topic you can find a new angle on? Care to Share?
  • AKAMAI MARKETING  |  SUNDAY, JUNE 28, 2009
    [Blog] Oscar Meyer Weiner Mobile makes appearance in Hawaii | Akamai.
    Kraft is smart about their event marketing campaign, its integrates nicely with their website , they have a blog and them seem to focus on  cities in the DMA 50-100 range. Social Media Complainers – your new BFF’s Successful Blogging for Small and Medium Businesses A Thousand Little Cuts of Social Media – A Kaizen Approach I recommend. As a child, I never got sick of that song…and even today, I remember it when strolling down the aisles of the grocery. Who says ad dollars aren’t worth every penny?! Put it in perspective. Smart. doubt it.
  • TRADESMEN INSIGHTS  |  WEDNESDAY, JULY 31, 2013
    [Blog] Why Videos are Such an Important Way to Reach the Professional Tradesman
    Other than SEO, promote on your blog, website and social platforms, along with the appropriate tagging so folks can find you. 'If you’re not utilizing this tool to reach the contractor and professional tradesman, you’re missing a great opportunity. Some recent studies show that videos are on the rise in the B-to-B world.  B-to-B Content Marketing: 2013 Benchmarks, Budget and Trends North America  found that video had the largest increase of any market content in 2012. He gives great tips on how to develop and execute a video strategy. Define your message.  Keep it short. 
  • ABSOLUTE PA  |  FRIDAY, APRIL 18, 2014
    [Blog] Is Pinterest the Right Social Platform For Your Business?
    So, if your pinned image is from your website or blog – users can be directed there.  Over on the Blog Pinboard. 'I’m not going to lie – I love Pinterest. . If you haven’t heard yet, Pinterest is essentially a virtual or online pinboard. It It helps you organise and share pretty things you see on the web. Anyone can see your pinboards, share, comment, ‘like’ an image ( as you would on Facebook ), or re-pin it to their board  (but you can make your pins private, too – more on that below!). So…why Pinterest? Wedding planners. Foodies.
  • JEFF ESPOSITO  |  FRIDAY, NOVEMBER 30, 2012
    [Blog] Harvard Business Review #Fail, Poop Talk and Influence
    The Problem with Blogging – this is a great read from Valeria Maltoni that anyone with a blog should really give a quick read. Good morning and hello winter! am not sure about where you live, but in New England Ole Man Winter had his coming out party with every morning of the week starting at either below or at freezing. It has been great to dust off the winter coat and gloves even if there hasn’t been any of the white stuff. How was your week? Hopefully it was a good one and that you have a good weekend teed up. Thanks in advance and catch you next week. Don’t believe me?
  • TWIST IMAGE  |  FRIDAY, MAY 11, 2012
    [Blog] The Trick With Inspiration
    It could be from staring out of your window or from reading this blog post. Believe it or not, you're constantly being inspired. The trick with inspiration is being able to both acknowledge that moment and act on it when it happens. was reminded of this earlier in the week. was listening to Howard Stern interview Chris Martin from Coldplay (it was a repeat from earlier in the year). Martin was talking about how the hit song Yellow came to him. He said it happened very quickly - in maybe fifteen minutes. Look how they shine for you." " came out in Young's quirky tone. coldplay.
  • TRADESMEN INSIGHTS  |  TUESDAY, JANUARY 26, 2010
    [Blog] 2009: A Retrospective from Contractors and An Early Outlook For 2010
    Leave a Reply Cancel reply John Sonnhalter Welcome to my blog, Tradesmen Insights. Blog at WordPress.com.Marketing to the professional tradesman in the Construction, Industrial and MRO markets Home About Me Contact Market Overviews Newsletter Podcasts Services 2009: A Retrospective from Contractors and An Early Outlook For 2010 As most of you know by now, our marketing company works primarily with manufacturers who sell to the contractor marketplace. Here are some highlights : Contractor’s sales – Were off between 7 to 15%. take my survey [link].
  • SOCIALFISH  |  TUESDAY, APRIL 9, 2013
    [Blog] Working and Facebooking: No Longer Impossible
    So in theory, you could be searching for paint swatches or a crock-pot recipe and be struck with your next brilliant blog idea. For example, here’s the pin that led to this blog: Naturally, there’s the NSFW concern. 'Early in my career I had to be quick on the draw when it came to social media. Having Facebook open was a waste of time. MySpace (which was still popular at the time) was a HUGE no-no. don’t know why one was worse than the other, but it was for some reason.  So when my supervisors walked by, I had to shrink that screen FAST. But why? If not, that’s ok.
  • WRITTENT BLOG  |  TUESDAY, MAY 14, 2013
    [Blog] 25 Success Tips for Writing Irresistible Customer Success Stories
    Whether you’re going to be using the case study as a blog article or download, it’s essential to format the content optimally for skimming. 'Your company’s best advocates aren’t in your marketing department; they’re your current customers. Customer success stories are among the top five most popular forms of content marketing, and 64% of B2B marketers consider them the single most effective form of custom content. Consumer research is more self-directed than ever before, and case studies are a powerful way to demonstrate real applications of your product or service without a hard sell.
  • SOSHABLE  |  MONDAY, SEPTEMBER 26, 2011
    [Blog] Is Tumblr the Real Facebook and Twitter Beater?
    It had a catchy name, but otherwise the interface was too complicated for micro-blogging and not robust enough for full-blogging. In late 2007, I was approached by the man who would eventually become my content manager. He told me about a site that I should watch, one that he really liked and saw great potential in. looked at it. After a couple of days of playing around with it, I dismissed it. There was too much crossover with Twitter and WordPress for the site to ever be successful. didn’t visit Tumblr again for 2 years. In many ways, we’re betting on it.
  • CONVINCE & CONVERT  |  TUESDAY, OCTOBER 19, 2010
    [Blog] 3 Reasons To Dig Deeper In Social Listening
    She also blogs at [link]. It’s also possible to do so for the various social channels such as Twitter, blogs, Facebook, LinkedIn, etc. Tweet Guest post by Connie Bensen , the Director of Community Strategy and Social Media at Alterian , which provides leading marketing products for the enterprise. Brands have realized that social networks offer an opportunity to interact directly with consumers. They create pockets of communities where like-minded people share information and seek advice. Each can be drilled into and examined in detail. Influencer identification. So why bother?
  • ENGAGE  |  TUESDAY, SEPTEMBER 11, 2012
    [Blog] Meme-Marketing Case Study: AXE’s “Fear No Susan Glenn” Campaign
    AXE inspires men to reminisce on their own “Susan Glenn” in the form of Twitter hashtags , Facebook declarations and blog posts. It seems as though we have come to the end of the road on our meme-marketing series. We learned, we laughed and we avoided getting Rickrolled along the way. would like to close out this series by taking a look at one of the most popular meme-marketing campaigns of the year:  AXE’s “Fear No Susan Glenn” campaign. AXE is a line of men’s personal-care products that includes shower gels, deodorant body sprays, shampoos, and hair gel. Image: Reuben Querimit ].
  • TRADESMEN INSIGHTS  |  TUESDAY, JULY 17, 2012
    [Blog] An Employer’s Back to School List
    Miles writes a blog for the association called Speaking of Precision. Miles Guest Post. Miles Free, Technical Director of the Precision Machined Products Association (PMPA), has been a contributor before to this audience and he and I share the same enthusiasm about giving young people other options than a 4-year college degree. The association has been a great supporter of  Right Skills Now  that are local technical training programs that are very successful. Miles sheds some current insights into the issue. Enjoy! People that want to work. What is number one on his list? Really.
  • STAY N' ALIVE  |  TUESDAY, JUNE 28, 2011
    [Blog] Facebook Family: Preserving Your Family Tree Through Social Media
    This post is a guest post from Joe Baker, a long time reader of this blog and as I think you can see, a great writer. always give credit with a link back to your site or blog. This post is a guest post from Joe Baker, a long time reader of this blog and as I think you can see, a great writer. always give credit with a link back to your site or blog. Moving forward, I'm going to start featuring more guest bloggers. While kicking a roll of tape back and forth, I noticed an unsealed box with no label. Horror! How did I get this box?” With at least 4.6
  • IDACONCPTS  |  TUESDAY, JANUARY 17, 2012
    [Blog] World Premiere of “La Casa del Ritmo, A Film About Los Amigos Invisbles”
    La Casa del Ritmo blog: www.lacasadelritmo.net. Dear readers of idaconcpts.com, With great pleasure I share with an awesome update on  La Casa del Ritmo , A film about Los Amigos Invisibles. first wrote about this project back in February 2011 and I was very happy to support this project. just got news that the world premiere of this amazing documentary will happen this March 2012 at the Miami International Film Festival. The full press release is below. Congratulations to “mis panas invisibles” and my fellow Ecuadorian, Juan Miguel Marin. New York, N.Y.
  • SHIFT DIGITAL  |  THURSDAY, MAY 3, 2012
    [Blog] Are You an Accessibility Whore?
    They just wanted to know if you liked the comment they left on your blog. Accessibility is an odd concept. Take a moment and think about it. We all want to give the impression that we’re 100% accessible. Take a look at my signature line for example. Right now it includes the following ways to get in touch with little ol’ me: Office phone number. Email address. Twitter address. Facebook address. Company Twitter account. Company Facebook address. Google Chat. LinkedIn address. Skype address. mean really? Am I that important? m lucky, I know! In fact, I think they are used to it.
  • SOCIALNOMICS  |  THURSDAY, NOVEMBER 1, 2012
    [Blog] 3 simple ways to attract huge conference crowds
    Most rockstar keynote speakers have large outreach networks (e-mail, Twitter, Facebook, blog, etc.) – make sure you give them easy to publish items about the conference so they can blast to their loyal fans and followers. #1 Hire a rockstar keynote speaker. rockstar keynote speaker will cost between $10,000 and $50,000. While this cost may seem steep, it is less than the coffee breaks you will be supplying and much more important. Nobody is going to go to the event for the coffee nor will they talk about the coffee pre or post conference. 2 Leverage your keynote speaker.
  • TWIST IMAGE  |  TUESDAY, MAY 14, 2013
    [Blog] Designing A Better Website
    Sure, links added depth to these stories and comments enabled people to add to the discourse (or, as Arianna Huffington likes to say about blogging and the Huffington Post : "self-expression is the new entertainment" ), but online publishing still looked and felt like traditional publishing. Blogging, Twitter and more are original ways to spread, share and create content. 'It seems like online publishers are starting to think about the digital-first experience. It started not too long ago when Fast Company did a full overhaul of their website. Beyond paper. banner ad.
  • ONLINE COMMUNITY STRATEGIST  |  TUESDAY, OCTOBER 13, 2009
    [Blog] The Cleveland Plain Dealer finally acknowledges user comments
    The opinions expressed here represent my own and not those of my employer.Feel free to challenge me, disagree with me, or tell me I’m completely nuts in the comments section of each blog entry. StatCounter Blog Stats 66,103 hits Recent Readers View Entire Community Provided by MyBlogLog Pages About Angela Book Reviews Who is @Communitygirl? Get a blog at WordPress.com Subscribe to feed But when you finally do show up, and act as though you’re the first one to arrive, well…that may not go over so well. Did you hear that, peasant?&# Well, isn’t that nice?
  • ONLINE COMMUNITY STRATEGIST  |  MONDAY, FEBRUARY 1, 2010
    [Blog] Bidding your community farewell
    What I want to do here is share with you my farewell blog. The opinions expressed here represent my own and not those of my employer.Feel free to challenge me, disagree with me, or tell me I’m completely nuts in the comments section of each blog entry. StatCounter Blog Stats 66,103 hits Recent Readers View Entire Community Provided by MyBlogLog Pages About Angela Book Reviews Who is @Communitygirl? Blog at WordPress.com. am trying to detach because it’s the right thing to do but it isn’t as easy as I thought it would be. And that says a lot. del.icio.us
  • BRASS TACK THINKING  |  FRIDAY, OCTOBER 28, 2011
    [Blog] Shades of Screwups: Not All Mistakes Are Created Equal
    Someone’s really toxic attitude, a deliberately inflammatory blog post, a company’s complete disregard for their customers. There are many ways to mess something up. And though we do love to say that there is no “right” way – which may indeed be true sometimes – there are most definitely wrong ways to do things. The truth, however, is that there are degrees of transgression, too. There are shades of “wrong” Not everything is the illustrious #epicfail. We’re quick to call out disaster when we see it…but is it really? That happens.
  • SOSHABLE  |  FRIDAY, JUNE 10, 2011
    [Blog] Day-to-Day Social Media for Business: Tip 2 – Thank Your Customers By Name
    There are some who hold their Facebook profiles sacred and refuse to interact with anyone other than Aunt Tilley and the nephews in Georgia, but most have accepted that Facebook is only partially personal (which is a topic of another blog post in the future). This post is part of a series titled 10 Ways to Use Social Media for Day-to-Day Business. Every day we will be expanding upon a new tip until the list is complete. As a child, you were hopefully taught good manners. When people did things, you thanked them. Social media has opened the door to thanking people in a whole new way.
  • SOSHABLE  |  THURSDAY, JANUARY 10, 2013
    [Blog] 3 Ways to Make Your Facebook Page More Like-Worthy
    Getting people to visit your Facebook is an art unto itself that requires a future blog post, but once you get them there you can do certain things that can help you to get more likes as a result. It’s on thing to have people like your business. It’s another thing to have them “like” your business, as in on Facebook. Your customers may like you, but there’s a good chance that they won’t like you on Facebook. There’s something extremely important to keep in mind when trying to understand how Facebook for business works. Get selected!
  • CONVINCE & CONVERT  |  THURSDAY, AUGUST 1, 2013
    [Blog] 3 Ideas From Oreo to Infuse Creativity & Fun Into Your Social Media Content
    If possible, post the image with supplemental content linking back to your company’s website, blog, or a video on YouTube, Instagram, or Vine. 'Have the dog days of summer resulted in a creative roadblock when it comes to your social media content? They say good things come in three’s, so who better to seek creative inspiration from than Oreo. Long after generating worldwide kudos for the Daily Twist campaign and famed real-time marketing “dunk in the dark” sensations, this classic cookie continues to offer up engaging moments of wonder. OreoGooglyEyes #Oreo.”. OreoTechSupport.”.
  • JEFF ESPOSITO  |  FRIDAY, SEPTEMBER 3, 2010
    [Blog] Cartoon of the day
    You can also subscribe to the blog to ensure you receive the latest posts. « Previous Post Next Post » blog comments powered by Disqus Stay connected Recent Posts Can influence be bought? Home About Archives Press Clips Spark Advisors Suggested Reading Cartoon of the day Written on September 3, 2010 by Espo in Cartoon of the Day Image – GapingVoid Enjoy this post? Share your thoughts in the comments below or with your own networks. Thanks for visiting! Comments - Leave a comment! Cartoon of the day Five for Friday 09.24.10 Unported License.
  • JEFF ESPOSITO  |  MONDAY, SEPTEMBER 6, 2010
    [Blog] Cartoon of the day
    You can also subscribe to the blog to ensure you receive the latest posts. « Previous Post Next Post » blog comments powered by Disqus Stay connected Recent Posts Can influence be bought? Home About Archives Press Clips Spark Advisors Suggested Reading Cartoon of the day Written on September 6, 2010 by Espo in Cartoon of the Day Enjoy this post? Share your thoughts in the comments below or with your own networks. Thanks for visiting! Comments - Leave a comment! Cartoon of the day Five for Friday 09.24.10 Unported License. Based on a work at jeffesposito.com.
  • TWIST IMAGE  |  TUESDAY, JANUARY 3, 2012
    [Blog] The Year Of More
    In April of 2011, I Blogged about the next five years stating that, "The next five years are going to be about. While many article and columns look back at the year that was or posture on the year that will be, it's becoming abundantly clear that 2012 will - without question - be the "Year of More.". It sounds a little incredulous to say this when we're in a world that is struggling for stability. With that comes innovations, new opportunities and an ever-demanding public desire for the latest and greatest. More social. Will this trend stop in the future? More global. More local. apple.
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