GEOFF LIVINGSTON | SUNDAY, MARCH 27, 2011
[Blog] Strategy Lessons: The Fire Book
This blog series looks at each of the Five Rings (chapters), and discusses how some of the phrases apply to the modern communications market. classic example of this was Southwest Airlines’ decision to blog about seating policy changes. The negative response was overwhelming with seven hundred loyal Southwest customers expressing their disdain on the blog post. A Book of Five Rings , written by Miyamoto Musashi in 1645, is one of the world’s classic sources of strategy. Musashi. This is a timeless truth in marketing. GM only surrendered its lead as top U.S.
FEVER BEE | SATURDAY, APRIL 9, 2011
[Blog] Can Your Agency Share Examples Of Great Communities?
My only rules are: No Facebook pages, Twitter following or blogs. I did a disservice to agencies when I suggested they can't develop online communities. stand by the core of my argument I believe that it's best for the organization to develop their community themselves. However, there are some fantastic agencies out there. So lets find them. In the comments below submit examples of communities your agency has created on behalf of your clients. Getting a big audience isn't a community. The community must have high levels of interaction between members.
WRITTENT BLOG | THURSDAY, SEPTEMBER 5, 2013
[Blog] 15 Ways to Make Your Social Media Strategy a Complete Fail
Practical Fix: Utilizing Google docs or project management software, create a culture of total transparency between marketing staff, to better promote blogs, eBooks, sales initiatives, and specials. For more insight, we recommend 14 Tools for Writing a Content Marketing Style Guide for Your Blog. Simply having a presence on Twitter, Facebook, and Google+ doesn’t guarantee your company scores of fresh leads and new customers. In fact, recent studies by Manta have found that 60% of small businesses have yet to see a significant ROI from their social media strategy.
GEOFF LIVINGSTON | MONDAY, JANUARY 26, 2015
[Blog] No One Knows Who You Are
Even if they have heard their names, they don’t care about someone’s big blog or Instagram profile. I don’t care how big you are online — in your community or nationally — you have to assume no one knows who you are. It’s funny how some people feel an online profile is the most important part of their career today. Building a business or a career based on an online reputation instead of an the actual product or service can only lead to difficulties. As shocking as it may to many big online influencers, a lot of people don’t know who they are.
DIGIGEN | MONDAY, AUGUST 16, 2010
[Blog] Social Business Books: Seth Godin – Linchpin
Posted in social business books blog comments powered by Disqus « Why “Cultivating Linchpins is a Key Social Business Strategy How the New BBC iPlayer sets a benchmark for Social Businesses. Its very motivational but also acts as a great guide for anyone who is in need of a change. Link Here ) I would give this a 5 out of 5 rating as I love Seth’s style of writing, the cracking ideas and also the thought that anyone can become a linchpin.its just whether you want to or not. Dan on A New Focus on Social Business Strategy. Powered by WordPress and Hybrid
WRITTENT BLOG | FRIDAY, NOVEMBER 15, 2013
[Blog] 15 Habits of Legendary Content Creators
Almost no one can sit down at their laptop and hammer out a brilliant blog article first thing in the morning. When you get to work, grab your tea, sit down and dive into your carefully-curated RSS feeds, favorite blogs, and news websites. For more on the subject, we recommend 13 Time-Saving Blogging Tips from the World’s Busiest Marketers. 3. well-written blog about a tired subject isn’t going to do as well as a mediocre piece of content about a fresh, new, and exciting idea. Really successful content marketing brands aren’t just blogging anymore. Be Curious.
SPIN SUCKS | TUESDAY, NOVEMBER 16, 2010
[Blog] The Era of Social Data Convergence is Here!
As I noted in a recent blog post, there’s no such thing as too much data. He can also be found blogging at Analytics Is King. Guest post by Chuck Hemann , director of analytics for WCG. My boss, Bob Pearson , is fond of talking about integration in communications. The reality, as he sees it (and I agree), is that it doesn’t really matter where social media falls within the organization. What’s key to the success of the organization’s communications efforts is that social media is integrated with PR, marketing, investor relations, or whatever business unit communications touches.
FRESHNETWORKS | MONDAY, NOVEMBER 24, 2014
[Blog] Peer-to-peer payments come to Snapchat but what are the implications for retail banks?
In a previous blog, FreshMinds explored attempts by Twitter and Facebook to introduce micro-payments features; more recently, a series of leaked screenshots suggest that Facebook may be about to introduce a peer-to-peer payments service to its Messenger app. The trend towards increased peer-to-peer payments has reached a new milestone with news that social network Snapchat is partnering with Square , a payment processing provider, to allow users to send money to friends. There are two interesting insights here for the financial services sector. appeared first on FreshMinds.
WAXING UNLYRICAL | THURSDAY, APRIL 12, 2012
[Blog] How I’m Building My Press Distribution List
Her background is in marketing and creative writing, and she riffs about writing right at her blog, Write Right (so write right, don’t make her use her red pen). I don’t have a background in public relations, but my current position as the marketing communications manager at TouchSystems requires some PR skills. One of the primary aims of my position is to increase the company’s brand recognition and presence. One of the ways I’m doing that is through press releases about new products, changes to existing products, or developments at the company itself. Is my method the best one?
TWIST IMAGE | MONDAY, MARCH 11, 2013
[Blog] Get My Next Book CTRL ALT Delete Now
Warning: the following blog post will be self-promotional. If you have been following this blog, listening to my podcast, seen me speak live or engaged with me on many of the various social media platforms, I'm hopeful that you will keep on reading. If you're not interested in it, please feel free to ignore it. My second business book, CTRL ALT Delete , comes out on May 21st, 2013, but you can get a pre-release copy today. There will be many interesting and fun marketing initiatives leading up to the launch of CTRL ALT Delete on May 21st. Galleys are not finalized books. dan pink.
CREATIVE RAMBLINGS | MONDAY, FEBRUARY 25, 2013
[Blog] 5 great articles you may have missed (February 18-24, 2013)
Here is my list for February 18-24, 2013: 26+ Pinterest Tools and Tips to Enhance Your Pinning Experience by Wong Ching Ya (Social @Blogging Tracker) 12 Home Page Optimization Musts by HubSpot (By Reputation) Should you work for free? Every week, I share my favorite social media articles from around the blogosphere on Creative Ramblings. by [.]. Great Resources Social Media best articles of the week
DANNY BROWN | TUESDAY, AUGUST 17, 2010
[Blog] Quality Still Counts - Danny Brown
Home About Me Charities 12for12k Kiva Work With Me About This Blog Disclosure Comment Policy Headway Archives Contact Me Great Blogs Quality Still Counts August 17, 2010 16 voices share yours! removeClass(livefyre-hidden)" class="livefyre-show-comment livefyre-button"> View comment pts JayTurn moderator Pending approval Rate Down Rate Up px; width: px;"> I think you have hit on a massive topic, much too large for one blog post Danny.A Back to Business and Thank You Response to Barbara Talismans Misinformed 12for12k Post Is Twitter Killing Blog Comments? Then expand.
CONVINCE & CONVERT | MONDAY, SEPTEMBER 20, 2010
[Blog] Is Twitter for Business Even Worth the Trouble | social crm.
Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Is Twitter for Business Even Worth the Trouble? Daily Twitter users are 300-400% more likely to write a blog, review products, upload videos, and every other social behavior, than are non-users. Nobody forced companies to get involved with their customers in this way. And for what?
SCOTT GOULD | FRIDAY, OCTOBER 8, 2010
[Blog] HTC Desire Review: The Digitall and the Digicool
This thought comes from Scott Gould 's thinking blog for thinking people. I spent some time recently with the HTC Desire with my new reviewer hat on, not just wanting to say how I feel products are, but also how they affect our lives. Right now, I am using an old style phone, you know – the ones without predictive text, internet, and touch screens – and it is amazing to see how many habits I have picked up because I’ve been using the iPhone for two years. So let’s being: The Digitall Review. Don’t confuse us. This is an important point for anyone these days.
PROACTIVE REPORT | MONDAY, FEBRUARY 8, 2010
[Blog] Online Buzz, Reputation and The Power of Voice
These are my responses – also posted on Jessica’s blog. 1. A publicist is not a PR Counselor or strategist. A PR Strategist should absolutely be advising top management about policy and business practices, not just a reactive ‘fix’ for what is out there. 2. Back in 2006 while I was working a paper with Rok Hrastnik we called the phenomenon of online buzz and reputation The Power of Voice. Since then many companies have felt that power – positively and negatively. Dell, Dominoes, Naked Pizza, Motrin, Blendtec to name just a few. The reason?
ARI HERZOG | THURSDAY, MAY 19, 2011
[Blog] How Video Can Replace Student Textbooks
Learn how you can contribute a guest blog article. Photo credit: dave. This Feature Friday article is written by Charles Sipe. The recent documentary Waiting for Superman paints a bleak picture of the US education system that is falling behind other developed countries and failing to provide the high skilled workers that are needed to drive innovation and compete with the rest of the world. According to the film, by 2020, 123 million US jobs will be high skill, high pay, but only 50 million Americans will be qualified to fill them. Flip the Status Quo Upside Down. In fact, an.
SOCIALNOMICS | THURSDAY, MAY 28, 2015
[Blog] Vox Media to acquire technology news site Re/code
Re/code founders Kara Swisher and Walt Mossberg announced the news in an official blog post on their news site, which they launched in January 2014 after splitting from the Wall Street Journal at a time when many star journalists struck out to create their own start-up media sites. Vox Media itself launched a blogging news site called Vox.com with online commentator Ezra Klein, who founded Wonkblog at the Washington Post. Vox, which is led by former AOL executive Jim Bankoff, has been raising venture capital recently to fund an aggressive acquisition spree. Acquisitions
SOCIAL MEDIA CITIZENS | MONDAY, JANUARY 18, 2010
[Blog] Challenging the old media business models (Part 1)
Advertisement blog comments powered by Disqus Top Videos Previous Entry Why augmented reality will change the world as we know it? Home Content RSS Log in Social Media Citizens Home Case Studies Reports SMC List TOP Lists Video Consulting Portfolio Challenging the old media business models (Part 1) January 18th, 2010 by Giedrius Ivanauskas Leave a reply » Share I was just reading this great post by Robin Carey , the co-founder of Social Media Today, about the maturity of social media and the challenges it faces on the way. The Consumer. think that’s about to change. Valid XHTML 1.0
SOCIAL MEDIA CITIZENS | THURSDAY, JULY 1, 2010
[Blog] Are you here to make friends?
Advertisement blog comments powered by Disqus Top Videos Previous Entry Is Social Media Damaging Our Social Skills? Home Content RSS Log in Social Media Citizens Home Case Studies Reports SMC List TOP Lists Video Consulting Portfolio Are you here to make friends? July 1st, 2010 by Giedrius Ivanauskas Leave a reply » Share I’ve just read this brilliant quite personal story by Peter Bregman on Harvard Business Review “Why Friends Matter at Work and in Life“. The author analyzes a few interesting researches how friendships affect your business and everyday life. Valid XHTML 1.0
FIREBELLY | THURSDAY, NOVEMBER 21, 2013
[Blog] Social Media Contests: Promoting The Promotion
The ideal place is the home or news page or on the blog. I wanted to get another expert opinion on social media promotions so I asked our own Chad Richards , who has run more social promotions than he can remember, to offer some advice. “There have been so many occasions when I’ve seen brands build a promotion and complain about the low participation. After all, if you build it – shouldn’t they come? Unfortunately, that’s not the way it works. Building it is only one (important) part and the other part is to promote the promotion. You’ve got to get the word out. Email. Website.
SOSHABLE | WEDNESDAY, OCTOBER 10, 2012
[Blog] Create a Newsfeed based on your Interests
Read more Social Media News via the Soshable blog. We all much prefer reading anything that is of interest to us as opposed to searching for our interests across the web or on our various social networks. We easily give up and just move on to games or images, yet reading and gaining knowledge is still prevalent and necessary as much as it is hard to stay still long enough. There is an app that can help you create a customary newsfeed that pulls from your current social networks that will be created based on your social interests.
LOUIS GRAY | MONDAY, NOVEMBER 15, 2010
[Blog] MyLikes Passes 100k Influencers, Hires 3 More Ex-Googlers
Also joining the company, the only non-Xoogler, Grzegorz Miaskiewicz , who recently blogged on updates to the MyLikes home page. MyLikes , the personal endorsement-based advertising platform best known for the ability to create sponsored tweets and YouTube videos, has seen significant growth since the company announced an initial funding round last April, opening up to the public and unveiling its advisory board, of which I am a member. The company's CEO, Bindu Reddy , reports more than 100,000 "influencers" are registered on the platform, reaching more than 160 million people.
SMALL BUSINESS MAVERICKS | THURSDAY, FEBRUARY 17, 2011
[Blog] More Updates Means More Traffic | Small Business Mavericks
Think about it, simply adding a blog to your small business website can lead to tons more traffic. blog is the best way to update your website every day. Tags: Blogging for Small Business , small business , Social Media , website traffic This entry was posted on Thursday, February 17th, 2011 at 9:36 am and is filed under Small Business Internet Marketing. About Us What’s a Maverick? » More Updates Means More Traffic An interesting study by SiteKreator has confirmed what I’ve been telling you for more than two years now. times per month. Surprised?
SOSHABLE | TUESDAY, OCTOBER 29, 2013
[Blog] Google+ Has Big Bump in Monthly Active Users
The post Google+ Has Big Bump in Monthly Active Users appeared first on Soshable | Social Media Blog. Google has been less forthcoming about their numbers ever since they were scrutinized and ridiculed the last time they made bold statements about users. This time, they are cautiously optimistic. They’re not going to have another “mission accomplished” moment. The numbers, for what they’re worth, are very encouraging. They moved beyond the 300 million monthly active user mark. Read More: USA Today. Google+ News Nugget Social Networks google google plus
JUGNOO | WEDNESDAY, AUGUST 14, 2013
[Blog] What’s in a Social Media Strategy?
Current vs. Published – For example, Twitter and Facebook messages are in real time, Facebook posts, blog articles and YouTube videos are published content that is consumed when users see them. originally appeared on Jugnoo Blog - Social Media is a Business: Social Media Presence Management under a Creative Commons license. appeared first on Jugnoo Blog. The following elements should be included in a social media strategy. That way each part of the organization can have input as well as get the benefit that is relevant to that particular team. What are they saying?
ENGAGING BRAND | WEDNESDAY, MAY 29, 2013
[Blog] How to Use Social Media for Business Ideas
Social media throws at us an array of business opinions, of marketing strategies - it is so easy to read the blog post yet not see the business trend. Milton Glaser is my favourite designer, I love the way his design ideas are conveyed with such simplicity. I was struck by a story about when Milton Glaser was sixteen and him he deciding to draw a portrait of his mother. “I was just sitting in front of her one night and I thought it would be fun to sketch her face,” he says. “So I got out a piece of paper and a charcoal pencil. And you know what I realized?
PWB MARKETING BLOG | THURSDAY, JULY 31, 2014
[Blog] Internet Trolls
Clients often ask me “How do I deal with negative comments across social media?” I have even blogged about censorship in blogs. I have begun to realize though that negative comments are becoming all too common. The space, whether on Facebook, LinkedIn, Twitter or within the blog and comments, should be a platform where your customers feel comfortable sharing, connecting, and receiving help. Like children fighting one another, it is spiraling out of control and is often something that doesn’t get remedied easily. Need help creating your social media policy?
CONVINCE & CONVERT | TUESDAY, SEPTEMBER 3, 2013
[Blog] 5 Marketing Tips for Your Career
If you want to start a blog, make sure that you are posting consistently. You can follow thought leaders on LinkedIn, subscribe to their blogs, and read their books. Image via BigStockPhoto.com. Everyone in today’s job market needs to have marketing skills. We all have personal brands and have to constantly position ourselves to get the type of work we want, whether that be as an employee or business owner. These days, if you don’t have a strong web presence and you’re not getting your name out there, no one will do it for you and you will miss opportunities.
TWITIP | TUESDAY, FEBRUARY 23, 2010
[Blog] How to Get More Followers and Give Back at the Same Time
Twitip Getting more out of twitter Follow 102,289 followers Subscribe 20,083 subscribers starters guide getting followers tools tips business people news add a tip Courtney Mroch @HauntJaunts Courtney Mroch blogs about paranormal tourism on Haunt Jaunts and her adventures with social media on her new blog, The Sociable Scribe. The project turned out to be Haunt Jaunts , my travel blog for restless spirits. This was my way of not only increasing my blog’s visibility and my Twitter followers, but also showing readers they’re valuable to me in more ways than one.
SOSHABLE | TUESDAY, OCTOBER 22, 2013
[Blog] Why Facebook’s New Publishing Tool is a Threat to Twitter
They are willing to use it to see interesting posts on blogs and news websites. The post Why Facebook’s New Publishing Tool is a Threat to Twitter appeared first on Soshable | Social Media Blog. Since the beginning, Facebook has been a place where people share what they’re doing. They post pictures, videos, and status updates that let their friends and family know what’s going on in their lives at that very moment. Some use it to post thoughts on things that are happening at that moment. Others simply share the latest joke they heard. Related articles.
TRADESMEN INSIGHTS | TUESDAY, JUNE 5, 2012
[Blog] Tips on How Manufacturing Can Utilize Social Media
Videos, links, blogs, podcasts and photo sharing – firms can use each of these components to share more information about their company with their customers. Manufacturers should get on the bandwagon and start using social media. You can be afraid of it and then you’re missing lots of opportunities to tell your story and generate interest in your company and what you do. This guest post was provided by Dean Vella who writes about social media training and Internet marketing for University Alliance, a division of Bisk Education Inc. and talks about ways you can get started. Enjoy.
WAXING UNLYRICAL | MONDAY, FEBRUARY 28, 2011
[Blog] The Libyan Revolution As Seen From Malta
Unburdened by the machine of a news organization, blogs have managed to be the first to publish information about Maltese in Libya, leading to a few spats about giving credit to who the source of a particular story is. This is all, of course, familiar territory for most people reading this blog. Guest post by Conway Wigg. It’s hard to believe. that just 18 days ago I was flying out of Tripoli and leaving it as a city in what appeared to be total tranquility. Image: People’s Open Graphics via Flickr, CC 2.0. Looking back, perhaps they were just being careful.
LAUREL PAPWORTH | MONDAY, MARCH 22, 2010
[Blog] auDA misuse of power?
It auto updates with tweets from Twitter, blog posts, Facebook, whatevers. Which is how I responded to the PDF above: Hi Vanessa, OptusPoo.com.au is a satirical site gently poking fun at Optus by collating ALL tweets, blogs and social media mentions (good and bad) about Optus in one place. I registered OptusPoo.com.au about a year ago ,to create an online community of people annoyed with Optus. There is no Optus branding, my site aggregates all discussions re: Optus on social networking sites. Good, bad, indifferent – all can be seen and discussed on OptusPoo. Cheers.
JEFF ESPOSITO | MONDAY, AUGUST 29, 2011
[Blog] Measuring social media
If we have ever interacted on the social web or read this blog, you know that I am passionate about is social media measurement. Many people say that it can’t be done or that only unicorn and rainbow numbers can be measured. To that I say bullshit. For this year’s South by Southwest conference , I have gathered a group of friends who are passionate about the topic including Eric Berto , Rebecca Denison and Erin Korogodsky. For us to get on the docket, we’ll need your help as the conference asks attendees to vote for panels they find interesting. How can I tie revenue to social media?
ENGAGE | THURSDAY, AUGUST 2, 2012
[Blog] 7 Easy Steps to Increase Website Engagement
Suppose you visited a website named Girl with a Pearl Earring , thinking it was for the book or movie and found a blog about a girl and her jewelry. Ask users what they want through blog posts or Facebook posts. How long would you stay? Your answer would probably be, “Hmmm, not very long.” And because of this, the site would have a high bounce rate and overall low engagement. Well, let’s assume your website’s name does the content justice and that you’ve already created great content. Generating engagement isn’t always easy. What can you do to make this magical process occur?
SOSHABLE | TUESDAY, MARCH 17, 2009
[Blog] 46% of the Digg Front Page is Controlled by 50 Websites
He operates this Social Media Blog and is on Digg and Twitter , Reddit , and StumbleUpon. Blast. Recent changes and restrictions made by Digg.com to encourage diversity in the range of users whose submissions reach the front page have had 2 profound results. Newer and less active users have seen their stories reach the front page, but the sources that are able to hit the front page have tightened. Despite tens of thousands of submissions every week, the last seven days have shown that 46.6% of the Digg front page comes from 50 websites, according to data accumulated on di66.net.
CONVINCE & CONVERT | TUESDAY, DECEMBER 16, 2014
[Blog] How This Fashion Brand Found the Sweet Spot in Blogger Relations
Sam Zivot is the brain behind all of Lorna Jane’s digital marketing, including blogs, social, email and search strategies. When Sam worked with a blogger network to promote a major fitness blogging event, he was able to activate 150 bloggers during a four-week social media challenge. Image via BigStockPhoto.com. Usually, I see brands sit on one of two sides of the fence. Either they work only with blogger networks or agencies, or they own their blogger relationships in-house. In fact, Lorna Jane is bigger than Lululemon in Australia and rapidly gaining popularity in the US.
CHRIS BROGAN | WEDNESDAY, APRIL 29, 2015
[Blog] How Online Courses Changed My Business
When I started out, it was because Julien Smith told me that I ought to teach people how to create their own blog topics. That evolved into Blog Topics: The Master Class, and since then, I’ve launched a dozen or so more. I’ve been teaching online courses for the last three or four years. Continue Reading The post How Online Courses Changed My Business appeared first on chrisbrogan.com. onlinecourses
CONVINCE & CONVERT | THURSDAY, MAY 8, 2014
[Blog] 3 Trends in Digital Marketing Creative
For example, some brands are using blog content to sell consumer products, while others are taking advantage of having a captive mobile audience to promote their app. Let’s face it: Consumers don’t have any idea they are part of a “campaign” when they’re interacting with your brand’s digital marketing creative. They fluidly move between devices, channels, and screens and expect that their experience should be seamless, engaging, and fun. At every moment, any one person is taking in several bits of information and having to assess where they should pay attention.
KIKOLANI | WEDNESDAY, JUNE 12, 2013
[Blog] How to Price Your Services and Earn What You’re Worth
If you choose not to pay but love the book, consider sharing it with other freelancers, consultants, and people who struggle with pricing in their business by writing a review on your blog or sharing it on Twitter, Facebook, etc. Disclaimer: This is a sponsored review for a book that I really enjoyed reading and got some great ideas from. I’m publishing this review because I know you will get value from it as well! One of the things many freelancers and small businesses struggle with, myself included, is pricing. How do you determine how much to charge for your services? Business
SOCIAL WAYNE | TUESDAY, AUGUST 10, 2010
[Blog] 16 trends I’ve noticed from marketers attending recent geo / location-based events
Other trends I’ve noticed from attendees have been that everyone doesn’t have a smart phone and many are looking for use cases/case studies to see why everyone is talking/blogging about location-based applications. Marketers really don’t want another application to have to manage outside of Twitter, Facebook, Linkedin and WordPress/blogs. Everyone is looking for case studies and are trying to duplicate the success stories they read via blogs. Flickr Photo By ashley.adcox. Two weeks ago TriOut Founder, Lawrence Ingraham spoke at a NC New Tech meetup to a group of VCs.
SOCIALNOMICS | WEDNESDAY, MAY 6, 2015
[Blog] 4 Ways to Become a YouTube Expert
Ileane and follow her on her blog, “ Basic Blog Tips.” She is highly regarded by Jon Morrow and his guest blogging course , where he includes here in his “little black book.”. I have had the opportunity to become an expert in YouTube SEO. It was almost accidental. In fact, I was shy about admitting it. There is a snippet of my story in the Resource #2 section below. It was after I had obtained success on behalf of well-known clients (who need to remain anonymous), that I decided to “own it.” In that way, you, too, can become YouTube SEO Experts like me. Resource 3: Udemy.
TWITIP | THURSDAY, JANUARY 28, 2010
[Blog] The Group Hug Effect
It has to do with Twitter, blogging, and social media. Being that this is a Twitter blog though, we’ll keep the discussion focused on Twitter. have paid attention to what people are tweeting and if I like what they are saying, and by like I mean they are adding value or are interesting, I tend to follow their blog if they have one. Based on spending months reading other people’s blogs I have even recommended them to clients or friends when they’ve inquired about a service provider or product in their particular field. Are they in another niche?
PROBLOGGER | THURSDAY, JUNE 23, 2011
[Blog] The Intimidating Secret Every Blogger Shares
Like you, blogging often scares me and repeatedly takes me to a point of stale conversation and blocked fingertips. Tonight, I want to share my story with you; the story of how I admitted and overcame a fear so strong it stopped me blogging for six months…. I sit here tonight with the ever dimming light of day flowing over my garden behind me, and for company the slight bronze glow of my desk lamp and the 30 minute chime of the cuckoo clock on my office wall. It’s approximately ten years since I started blogging at this very desk. This is what blogging is about.
ENGAGE | THURSDAY, APRIL 5, 2012
[Blog] Google Wants to Know Who Wrote Your Post: Here’s Why (and How) You Should Tell Them
It encourages guest blog posts since an author can gain credibility no matter where they write and good websites can build authority from the ground up and by seeking out credible content creators. “T here are three difficulties in authorship: to write anything worth publishing — to find honest men to publish it — and to get sensible men to read it.” ” – Charles Caleb Cotton A little old school, I know, but you get the idea. If you write content on the web , you want to make sure it gets found. Next came the launch of their own social network, Google+.
TWIST IMAGE | WEDNESDAY, DECEMBER 7, 2011
[Blog] Hurts So Good
Amazingly, some brands do have their very own Steve Jobs reality distortion field. I bet you thought this Blog post was going to be about Apple , didn't you? blog post. What do you do when a brand is so good no matter how bad it treats their customers? While on vacation, I frequent a particular restaurant. It's a basic health food restaurant (salads, smoothies, sandwiches, etc.) and everything is fresh and delicious (no kidding). The problem? The wait staff is terrible. To the point of embarrassment. The service is also slow (have you ever waited 45 minutes for a salad?). brand.
CONVINCE & CONVERT | TUESDAY, DECEMBER 9, 2014
[Blog] How to Drill Down to Your True Target Audience
Start by soliciting input and questions on your blog. Image via BigStockPhoto.com. If I could give every marketer a pop quiz, it’d only have one question: What’s the most important element in a campaign – cleverness, appearance, or relevance? Please tell me you got the right answer. It’s relevance, of course. Every marketer worth their salt has learned that message by now; all the pretty and witty creative in the world isn’t going to hook your audience unless the message actually matters to them. Yet somehow, teams keep making that classic mistake. Try becoming a buyer detective. Engage.
TWIST IMAGE | FRIDAY, SEPTEMBER 2, 2011
[Blog] Draft And Burn
There's a reason why I write and Blog the way that I do. Unload via a Blog post, but save it as a draft before hitting the "send" or "publish" button. We can sometimes forget how easy it is to blast off a message in the heat of the moment. One of the biggest drawbacks to these digital channels is that it's hard to understand the emotion that happens behind a text (emoticons can both help and hinder this further). grapple with this on a daily basis. I'm shooting much more for clarity and directness. When you're really pissed off. Create a draft first. draft.
TRADESMEN INSIGHTS | THURSDAY, SEPTEMBER 25, 2014
[Blog] Social Media For Manufacturers
Blogs. Rachel Kerstetter, PR Engineer. Awhile back, we presented a webinar on social media for industrial manufacturers. Many in our clients’ industries wonder if social media is worth their time, and we typically say yes. Social media is a broad and sometimes intimidating part of marketing. To simplify it just a little, we focus on the four areas where we see manufacturers receiving the greatest value: YouTube. SlideShare. LinkedIn. To get the scoop, you can watch the webcast on YouTube and follow along on the slides below. Webinar: Social Media In Manufacturing.
CONVINCE & CONVERT | THURSDAY, JANUARY 15, 2015
[Blog] How 4 Social Media Predictions Impact Email Marketers
Building an audience on more stable granted media like email marketing and hosting long shelf-life content on owned media like your website or blog is wiser at this point. Image via BigStockPhoto.com. The social and email marketing channels are increasingly intertwined. So when I read this great collection of 30+ Social Media Predictions for 2015 , it immediately had me thinking about how they affect email marketers. Here are four of my favorite social media predictions and how they impact marketers’ use of email: ( Tweet This ). Tweet This ). Siloed messaging is dying. Tweet This ).
SOSHABLE | FRIDAY, AUGUST 12, 2011
[Blog] Facebook Increases Visibility of Business Pages by Connecting with Community Pages
Community pages can also help bring more traffic to your website or blog. Read More Social Media Articles on the Soshable Blog. Facebook is constantly changing and at times, it is difficult to keep up, but at a closer glance, many of the changes might actually be helpful to your business. Once such alteration, noticed only recently, was done very quietly by Facebook to the Business pages. Most of us have used or heard of Facebook Business pages and Community pages, but did you know they can be combined? That is right!
JACOB MORGAN | TUESDAY, MARCH 19, 2013
[Blog] ING Direct CEO Gives Employees “The Right to B h”
Here’s a screenshot of what Peter said, taken directly from the ING blog. While I was speaking at the Newsgator conference in Amsterdam I learned of a very interesting story at ING Direct (Canada). For those of you not familiar with ING Direct, it has around 1,200 employees and is based in Canada and operates things such as savings accounts, retirement plans, mortgages, and mutual funds. Their CEO is Peter Aceto and he recently gave his employees the right to b h. It’s rare (unheard of?) And, if they did so, would they still have a job the next morning? Collaboration
THE NEW STRATEGIST | MONDAY, APRIL 8, 2013
[Blog] Listen up! Here's 10 top snippets from Social Slam!
“Blog comments come from emotional reactions to your content. “You can’t teach how to blog unless you blog. by Jonathan Barrick. Social Slam 2013 has concluded, and that makes me sad. However, Social Slam 2013 was awesome, and that makes me happy. The content was brilliant, the speakers were tremendous, and the people were the best. Social Slam is without a doubt, a must-attend event for ANYONE working with digital tools, professionally or personally, to connect and communicate. “You’re not just competing with the guy down the street.
JACOB MORGAN | WEDNESDAY, JUNE 2, 2010
[Blog] What's Coming Up Next for Social CRM and Enterprise 2.0?
Social Media Globetrotter Home Consulting Speaking Travel Blog About SOCIAL MEDIA GLOBETROTTER What’s Coming Up Next for Social CRM and Enterprise 2.0? ellen at appfusions dot com (Your blog is just incredible - yet yes, I think you are a machine. blog comments powered by Disqus Connect with me Subscribe to Social Media RSS RSS About Jacob Email Me Jacob Morgan is the Principal of Chess Media Group , a social business consultancy that works with medium and enterprise companies on developing Enterprise 2.0, and SCRM. space with a collection of over 50+ Enterprise 2.0
SOCIALNOMICS | MONDAY, JUNE 29, 2015
[Blog] 7 More Ideas to Boost Facebook Newsfeed Visibility
If you talk to your audience as though they’re a single person, your conversational-yet-authoritative voice will shine through, and you’ll be able to engage people. 3. Share Articles From Sources Other Than Your Blog. There’s nothing wrong with updates about your latest blog posts. Out of blog post ideas? Socialnomics authors have written several times before about the best ways to engage Facebook users. According to QuickSprout , Thursday and Friday are the best days to post on Facebook. Repurpose your old posts into new forms of content.
COLLECTIVE THOUGHTS | MONDAY, NOVEMBER 30, 2009
[Blog] Grandma got run over by a scammer….
Do it on as many blog posts and Social Networks as possible. Another holiday has come and gone. The crowds gathered on Black Friday and today the techies drain bandwidth for Cyber Monday. With most readers of Collective Thoughts being tech savvy, I don’t have to break down the dangers of online shopping and scams. However, I would like to encourage everyone to pass on the knowledge. However, in most instances, this is not the case. Are you familiar with the old saying about “knowing just enough to be dangerous? Well, in today’s Social sphere, that statement rings truer than ever.
PROBLOGGER | THURSDAY, JUNE 4, 2015
[Blog] Follow These Six Steps to Make Plenty of Time to Write (and Enjoy it Too)
Here’s how to turn things around, in six straightforward steps: Step #1: Come Up With a Bunch of Ideas for Your Blog. Since you’re reading ProBlogger, it’s a pretty safe bet that you have a blog (or you’re about to start one). Further Reading: How to Consistently Come Up With Great Post Ideas for Your Blog , Stacey Roberts, ProBlogger. If you find yourself getting stuck and giving up part-way, or if you often have to scrap huge chunks of your blog posts because you went off on a long tangent, then you need to get to grips with planning. Sound familiar? General
SOCIALNOMICS | THURSDAY, NOVEMBER 12, 2009
[Blog] Social Media ROI Examples & Video
Lee Oden, “Book Review: Crush It by Gary Vaynerchuk, Online Marketing Blog. 3. Rosen, “Be It Twittering or Blogging, It’s All About Marketing,” New York Times , 3/11/2009. by Erik Qualman. A big question out there these days is: What is the ROI of Social Media? Or the ever popular how do I measure the ROI of social media? Then there are the naysayers that adamantly proclaim, “We aren’t doing social media because there isn’t any ROI.. Drafting off the success of the Socialnomics: Social Media Revolution Video – over 1.2 20-23. 25-28. Jan M.
STEVE RUBEL | SATURDAY, AUGUST 28, 2010
[Blog] Quote: "In the future, everybody will be anonymous for 15 minutes.
siliconia and erik, and anyone else who may take an interest: Ive written up a full blog post on the question of the origin of the "anonymous for 15 minutes" quote [link] Sep 29, 2009 siliconia said. The Steve Rubel Stream Edit Delete Autopost 28 Aug 2009 Quote: "In the future, everybody will be anonymous for 15 minutes." During a recent interview with Personal Branding magazine , the writer asked me what I thought about this amusing quote , which is the inverse of Andy Wharhols more famous one. I am not so sure. Aug 28, 2009 Corvida Raven said. disagree. Aug 28, 2009 AriMelber said.
KYLE LACY | THURSDAY, SEPTEMBER 5, 2013
[Blog] Top 10 Digital Marketing #Video Interviews with @JayBaer
Most of the videos are published over at the ExactTarget blog and on our YouTube account. I have the pleasure of chatting it up with Jay Baer, New York Time’s best selling author and head honcho over at Convince & Convert , weekly concerning digital marketing news and trends. would encourage you to check all of them out. However, here are the top ten. 1. Facebook is Becoming Two-Faced. What Are They Doing? 2. Adventures in the New Google Inbox. 3. The Future of Instagram Video. 4. Will Twitter’s Lead Generation Cards Work? 5. Should Brands Use SnapChat? 6.
SPIN SUCKS | FRIDAY, JUNE 19, 2015
[Blog] The Spin Sucks Inquisition: Travis Peterson
Instead, he and I have in-depth conversations via email about the blog topic du jour. By Gini Dietrich. I am very excited to introduce you to Travis Peterson. Travis is a Spin Sucks reader and I’d even put him in the Crazy community, but he rarely (if ever?) comments. It’s kind of a shame that I have him all to myself because he’s ridiculously smart, but I also kind of love having him all to myself. But, because my mama taught me to share, I asked him to sit on the Spin Sucks Inquisition hot seat. What is the Biggest Mistake You’ve Made in Your Career? Nope. .
WAXING UNLYRICAL | TUESDAY, NOVEMBER 29, 2011
[Blog] Shanan & Kate’s Excellent QR Code Adventure
Shanan Sorochynski manages the University of Regina’s first official blog: YOURblog. Okay, our adventure wasn’t as thrilling as traveling the Circuits of Time in a phone booth with George Carlin, but it was educational none-the-less. This Fall the University at which I work hosted a career fair, cramming booth-after-booth of employers looking for new recruits into the main gymnasium. It was a great opportunity for students to explore their options and a fun way for Kate (my colleague) and I to see how some organizations are using QR Codes. Image: Optiscanapp via Flickr, CC 2.0.
SPIN SUCKS | TUESDAY, JULY 13, 2010
[Blog] LeBron James: A PR Nightmare | Spin Sucks
Mr. D is a huge Bill Simmons fan and is always relating his blog posts to me. would have had a ton more respect for him, and looked at it like a smart business decision (as Esther Steinfeld points out in her blog post – LeBron James is a Genius ), if he’d come out and said, “I made a pact with these guys two years ago. No (another blog post for another time). Gini Dietrich Reply: July 14th, 2010 at 9:51 am Well, not true or I would have sent him this blog post. The Ghost Blogging Debate The Age-Old Question: Can I Pick Your Brain? Probably.
BRASS TACK THINKING | WEDNESDAY, OCTOBER 13, 2010
[Blog] The Now Revolution Is Here.
Thank you also to my amazing colleagues at Radian6 who gave me the freedom and trust to work on this project, and to my brilliant blog co-Tack Tamsen who has made BTT shine. In some ways, this post feels like it’s been ages in the making. In others, these last few months have absolutely flown by. In all ways, I’m incredibly excited to share that The Now Revolution – the book I’ve co-authored with Jay Baer – is available for pre-order. What’s It About? Build a Fire Extinguisher: Plan for, find and manage real-time crises. The Geeky Stuff. Read On.
SOCIALNOMICS | SATURDAY, AUGUST 17, 2013
[Blog] Some Social Media Sites That Ultimately Failed the Test
They already had a misstep in early June: The developers deleted all user information from the classic site without warning (including personal emails and blog entries), creating a major outcry from users who lost several years’ worth of data. 2. Launched as a book and music review site in 1999, Xanga soon morphed into a blogging platform. Users were given a “Xanga site,” which consisted of a blog, photoblog, videoblog, audioblog, a mini-blog called a “Pulse,” and a social networking profile. MySpace. ITunes Ping. Xanga. Friendster.
PROBLOGGER | MONDAY, MAY 16, 2011
[Blog] 5 Tornado Ingredients that’ll Ensure Your Next Post Turns Viral
In such a construction, the blog post is a dense nugget of gold that cannot be ignored. In the opening three months of my blog, I experienced the sensation of having more than a thousand people read a single article. Regardless of how gravely Blogging Syndrome has stricken you, there are five tornado ingredients that ensure your next post turns viral. 1. If your blog already has subscribers, you can skitter past this step. My brand-new blog had 89 subscribers after I appeared on ProBlogger. Read their comments and blog posts. Don’t blog too much.
THE WAY OF THE WEB | MONDAY, JULY 18, 2011
[Blog] This video deserves a longer post…
If you read my blog, the line ‘God is people connected through the internet’ will probably do enough for you to watch the video below, even if, like me, you might be somewhat secular in your personal beliefs. It really does deserve a longer post and more discussion, which is how I found it via Kevin Kelly. Digital Culture activism connected internet religion
IMAGINE YOUR REALITY | MONDAY, JULY 5, 2010
[Blog] Radio shows are up
Imagine Your Reality Business and Social Media Coach Blog Home About Taylor Ellwood Services Social Media and Business Classes Radio shows are up Posted July 5th, 2010 by admin and filed in Radio Show , Social Media , social media behavior Tags: Brenda Buratti , Social Media , social media coach , social media identity , Taylor Ellwood , Time management View Comments Interview with Brenda Buratti about time management, media, and definitions of time and space. Social Media radio show on identity and Social media. Imagine Your Reality. All Rights Reserved.
IMAGINE YOUR REALITY | THURSDAY, JULY 15, 2010
[Blog] Interview with Amber Case, Cyborg Anthropologist
The value of context in defining your business Social media and workplace discipline How to figure out how to participate on social media sites Participation and its role in affiliate marketing Why I enjoy learning outside my discipline What makes you stand out? social context determines how contact is perceived Recent Comments Anonymous on Accountability in social media Tony Karrer on Accountability in social media Anonymous on Why social media etiquette is important for business Anonymous on Why social media etiquette is important for business Info on What makes you stand out?
IMAGINE YOUR REALITY | TUESDAY, JULY 27, 2010
[Blog] Interview with Erik Radtke of DNS.com and social media coach radio.
Imagine Your Reality Business and Social Media Coach Blog Home About Taylor Ellwood Services Social Media and Business Classes Interview with Erik Radtke of DNS.com and social media coach radio shows Posted July 27th, 2010 by admin and filed in Search Engine Optimization , Social Media , business , social media behavior Tags: DNS , Eric Radtke , geo location , mobile social media , Social Media , Taylor Ellwood View Comments Social Media coach radio: Is social media a vocation? In this episode, I ask if social media is a vocation and offer evidence that it is. Imagine Your Reality.
IMAGINE YOUR REALITY | FRIDAY, AUGUST 20, 2010
[Blog] What is Return on Relationship
Imagine Your Reality Business and Social Media Coach Blog Home About Taylor Ellwood Services Social Media and Business Classes What is Return on Relationship Posted August 20th, 2010 by admin and filed in Social Media , social media behavior Tags: Return on Relationship , Social Media View Comments Return on Relationship is more than just a buzz phrase. It’s a philosophy about Relationships and how important they are for business. ? Imagine Your Reality. All Rights Reserved. This site is powered by WordPress and uses the theme called Basic Simplicity by Michael Janzen
IMAGINE YOUR REALITY | FRIDAY, OCTOBER 8, 2010
[Blog] Social media and workplace discipline
Imagine Your Reality Business and Social Media Coach Blog Home About Taylor Ellwood Services Social Media and Business Classes Social media and workplace discipline Posted October 8th, 2010 by admin and filed in Social Media , business , social media behavior Tags: Social Media , social media coach , Taylor Ellwood , workplace discipline View Comments In the workplace social media can be a useful tool for presenting the company or a distraction from the job. Imagine Your Reality. All Rights Reserved.
ENGAGING BRAND | THURSDAY, APRIL 26, 2012
[Blog] My Auntie's 10 Steps to Social Media Measurement
Then decide on how social media can help - tweet a daily offer, blogging on ideas, interviews on podcast with offer of trial etc etc. There are two ways to measure illustrated by two of my relatives. one has to weigh every single item of ingredient.let's call her my dear Aunt Scales. one just seems to know how much ingredients goes into a recipe and can't write it down, just says a bit of that, a glug of that.lets call her my mad Auntie Scales. Both are delicious cooks but there again.both have years of experience. Measurement of social media is like that at the moment. Refine. Measure.
FEVER BEE | MONDAY, JANUARY 23, 2012
[Blog] Community Management: Planning The Week
For example, a typical day might include: 9am - 11am: Growth tactics (invite 5 people, reach out to a blog for promotion). Professional community managers plan their week in advance. Their plans are based upon data collected from the community (growth, engagement and sense of community), and knowledge of what communities need to further develop. Let's assume your community is in the establishment phase and you're a full-time community manager working 40 hours a week (I know, but let's imagine). Now you can slot these activities into a plan for each day.
FRESHNETWORKS | WEDNESDAY, AUGUST 20, 2014
[Blog] Will Facebook’s ‘buy’ button succeed where its previous ecommerce attempts have failed?
As we discussed on the blog recently , this app has monetised well through in-app purchases and marketplaces – this year, it sold 150,000 smartphones within 10 minutes. Facebook is determined to finally crack e-commerce and if it proves to be a success, its rivals are determined to cash in too. In recent years, Facebook has been frustrated with incorporating micro-payments, removing its virtual currency ‘credits’ , as well as twice culling its ‘gifts’ offering , and several major brands have closed their Facebook stores too, after claiming that return on investment was poor.
MICRO PERSUASION | WEDNESDAY, JUNE 30, 2010
[Blog] Today's Top Conversation: When Did You First Discover the Internet.
built my first website and first blog from scratch HTML using Geocities in 98 or 99. Steve is using Posterous to post everything online. Shouldnt you? Steve Rubel owns this site 5,034 subscribers The Steve Rubel Stream 30 Jun 2009 Todays Top Conversation: When Did You First Discover the Internet? Im adding a new semi-regular feature to the stream called "Todays Top Conversation." These will be pulled from Friendfeed via a widget, as described here. Todays topic: When did you discover the Internet and what were your first impressions? How about you? For more see the embedded widget below.
SOCIAL CUSTOMER | MONDAY, SEPTEMBER 12, 2011
[Blog] Reflections on the Social Customer
At the time, I'd recently re-read Cluetrain , blogs were not well known, and I had just returned from Dave Winer 's BloggerCon III , where I had fantastic conversations with Dave, and Doc Searls , and Jay Rosen and many others I'm still grateful to call friends to this day. Others have taken the term and incorporated it into their own blogs and book titles. Almost seven years ago, in October 2004, I wrote The Social Customer Manifesto. want to know when something is wrong, and what you're going to do to fix it. Unless they have something useful.
PROBLOGGER | WEDNESDAY, AUGUST 8, 2012
[Blog] How to Add Your YouTube Videos to Pinterest
So you’ve started using Pinterest to promote your blog. But once I realized I could promote my YouTube videos on Pinterest, everything changed! I’ve spent a lot of time, effort and energy building my YouTube channels and I’ve made sure each video we upload is optimized and takes viewers to a page where they can sign up to be added to my blog’s mailing list. Make sure the copy is inviting, and that it includes a number of keywords related to your blog. 8. Add a link to your blog or squeeze page. Originally at: Blog Tips at ProBlogger. Congratulations!
TRADESMEN INSIGHTS | THURSDAY, NOVEMBER 7, 2013
[Blog] From MAGNET: Out of Your Mind and Into Your Hands With Rapid Prototyping
This post originally appeared on MAGNET’s Manufacturing Success blog and is reposted with permission. Out of Your Mind and in to Your Hands With Rapid Prototyping. Rapid prototyping technology machines print physical models from virtual designs. These machines layer materials in to super tiny layers-anywhere from about.0006 –.01 inches thick! The benefit to this type of fabrication is that it’s inexpensive for producing small quantities of a model- typically for testing the fit, form, and function. ”You These rapid prototyping machines make that possible.”.
GEOFF LIVINGSTON | THURSDAY, DECEMBER 16, 2010
[Blog] Five Primary Problems with Klout
Ace Blogger Conversation Agent Valeria Maltoni has decided to up the ante on her blog and rightly so. Update: Klout CEO Joe Fernandez commented below and has asked to set up some time to chat. Kudos to Mr. Fernandez for a great and prompt response. As Klout gains steam online, the market needs to examine the platform’s actual merits, instead of buying its marketing program. This week, the DC Klout-up was an interesting get together of local digerati, but lacked any program or substance, and instead relied on free Pop Chips. See Klout versus reality.
VISUALREVENUE.COM | FRIDAY, JUNE 29, 2012
[Blog] The False Promise of the News Carousel
This post is in: Blogs , DDNW , News Media , Optimization. Product. About us. Contact us. By Charlie Holbech. comments. DDN Wednesdays; The False Promise of the News Carousel. This week Dennis and I chat about how many publishers use a ‘News’ Carousel on their Homepage and probably over invest in the management of it. From discussions we’ve had with publishers it’s also apparent that many don’t fully appreciate the importance each of the ‘slide’ positions holds and how this declines extremely rapidly. Do you use a news carousel? link]. PRODUCT.
ENGAGE | TUESDAY, JULY 12, 2011
[Blog] Content Design for the Digital Reader
content marketing executive with more than two decades of experience who’s helped develop online reading applications for publishers such and AOL and Hearst, Pittman is also the voice behind the blog, “ From Concept 2 Market: What Makes a Product Worth Talking About.” This interview, conducted and written by TMG Managing Editor Corey Murray, is part of the Content to Change series, a collection of interviews with the custom content industry’s best and brightest. I was sitting on the bus on the way to work a few mornings ago when a thought suddenly struck me: “Where’s all the trash?”
ENGAGE | WEDNESDAY, MAY 14, 2014
[Blog] 11 Best Practices for Social Journalists
Blogs. Social journalism is a fairly new term. It hasn’t even made it to the Oxford dictionary yet—unlike “twerk” and “selfie”—but then again we don’t have Miley backing us up. While the term is new, the concept is not. Social journalists (SoJos) are classic journalists with a very important twist—they use the tools of our evolving digital world to connect with and reach their audiences. Social journalists produce content with four key characteristics. This content is: Timely. Useful. Relevant. Social. But if you coin yourself a SoJo, you know this role goes beyond content creation.
MINDYMCADAMS.COM | TUESDAY, OCTOBER 12, 2010
[Blog] ‘Curation,’ and journalists as curators
By Mindy McAdams HOME BLOG ABOUT Teaching Online Journalism You will see something cool here if you upgrade your Flash player. Notes from the classroom and observations about today's practice of journalism online « What we now know about blogs Keep them coming back (how?) December 4, 2008 at 5:37 am BuzzMachine » Blog Archive » Planning an event on curating news writes: [.] December 4, 2008 at 7:00 am Mindy McAdams writes: @Kevin Sablan – I agree, any successful link blog is an example of good curation. Why am I looking at this one?
CONVINCE & CONVERT | WEDNESDAY, APRIL 9, 2014
[Blog] What Every Marketing Department Needs to Know About Google+
The default commenting system generates a new blog post on Google+. “Ghost town.” ” “Waste of time.” ” “It’ll never happen.” These are common sentiments when it comes to Google+, but it really is time to rethink your strategy because Google+ is not going away. know, your department’s resources are all tied up with other channels, like Twitter and Facebook, and you think Google+ may well be a flash in the pan. Well, it won’t be. No chance. Google has put a social layer across its products and services – this is Google+. version of Google.
PROBLOGGER | SUNDAY, JUNE 26, 2011
[Blog] How to Use SEO Wisely for Long-term Profits
If you have a blog online, the bottom line is you need to reach targeted audience. The main keyword that I have been trying to rank my blog for receives a nice 9000-10,000 hits a month. Start with your blog posts. Even though you have a main keyword you want your blog to rank for, you should take a look at your past posts. Do Just because you want your blog to rank for “vegetable gardening” [5400 searches globally] doesn’t mean you can’t have a post that ranks for “grow tomatoes” [1300 searches globally]. Originally at: Blog Tips at ProBlogger.
SOCIALNOMICS | MONDAY, NOVEMBER 11, 2013
[Blog] Using Social Media to Promote Your Brand
There are many ways you can create content for social media marketing, including blogging, article writing and finding or creating images and videos. If you have not been using social media to promote your brand, maybe it is time for you to start doing so. Social media marketing is a free or low-cost marketing strategy that enables you to widen your market reach, target specific groups of consumers and interact on a personal level with your customers. It is an excellent tool for distributing your marketing message to a large number of people, and it is also very easy to use. Planning.
CONVINCE & CONVERT | WEDNESDAY, MAY 18, 2011
[Blog] Customer Stalking – When Is Your Twitter Response Too Fast?
She blogs at Coherent Social Media. Schaefer that my comment on his blog wasn’t uploading. Guest post by Neicole Crepeau , an Online Strategist at Coherent Interactive. The other week, I was participating in Jay’s hashtagsocialmedia.com chat on social media. (It takes place every Tuesday at noon EST.) The exchange is below: @jaybaer #sm107 BONUS Q4. How important is speed of response on Twitter? And can a company be TOO fast = creepy? neicolec : Q4: If support problem, no reply too fast. If I made a comment, a fast reply creeps me out. sm107. Probably a lot of people do. Creepy.
WRITTENT BLOG | TUESDAY, APRIL 1, 2014
[Blog] 7 Tips for a Rocking Social Media Strategy
Your editorial calendar should be much more than a list of dates, blog title ideas, and keywords. An estimated 88% of brands today are using social media for marketing. If you’re not on Twitter, Facebook, Google+, or other major platforms, you risk getting left behind. However, the truth is, it’s getting much harder to stand out. How can your organization differentiate, and build relationships on noisy platforms? Whether you’re just starting out or trying to hack your low engagement or small fan base, we’ve compiled a highly tactical guide to building (or improving!) Define Your Goals.
CONVINCE & CONVERT | WEDNESDAY, JULY 21, 2010
[Blog] Social Media Lawsuits Protect Yourself From Them | Guest Posts.
Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Protecting Yourself From Social Media Lawsuits July 21st, 2010 |Written By: Indra Gardiner | View Comments Tweet Guest post by Indra Gardiner , founding partner and COO at BG Creative. In other words put a copyright, all rights reserved on your content or the bottom of your blog.
ENGAGE | WEDNESDAY, JUNE 13, 2012
[Blog] 30 Tweets Worth Reading, Retweeting, and Maybe Even Printing Out From #AMP12
Be sexy with your blog writing. I can get behind that. The great thing about Twitter is that for live events you can get in on the action without really being there. For example, Association Media and Publishing is having it’s annual meeting, which is kind of a big deal for those in the association media space. And while I wasn’t able to attend myself, I was able to follow the hashtag #AMP12 and feel like I was almost there. debbiemillman : “if you wait until you’re confident to try something new, you’re doomed.” ” Just go for it! amp12. amp12. amp12.
MINDJUMPERS | FRIDAY, AUGUST 27, 2010
[Blog] Using Social Media Monitoring to Improve Your Search Engine.
Blog About Clients Cases Tribesourcing Video People & Contact Bloggers « 7 Important Steps to Great Business Communication Spacebook and Danceroulette Music Video » Using Social Media Monitoring to Improve Your Search Engine Marketing Relevance Posted by admin Aug 27th, 2010 Tweet Written by J-P De Clerck , who is an experienced content, conversion and social media consultant. Social media monitoring can help you link to the most popular sites and blogs that have the highest amount of influence. Like Mindjumpers, he is associated with Social Marketing Forum.
WISDOM LONDON | TUESDAY, OCTOBER 12, 2010
[Blog] Brands in Action: Raising a family of brands « Wisdom London
Reply Leave a Reply Cancel reply Blog at WordPress.com. Wisdom London Creative Communications is our world… « Brand thoughts: Google the chameleon Brands in Action: The Big, Bad Re-brand » Brands in Action: Raising a family of brands We know what’s important when creating a brand, but what about when you have a whole stable of brands representing independent, yet complementary offers? Creating a brand proposition which brings a family of brands together in a meaningful and logical way is no mean feat, but we caught up with someone who’s done it well.
SPIN SUCKS | WEDNESDAY, AUGUST 4, 2010
[Blog] Key To Inbound Marketing: Buy an iPhone
All of our franchisees now realize why blogging, social media, search engine optimization, etc. encourage our franchisees to think of the iPhone as a natural extension of their body, always at hand to shoot a video, snap a photo, dictate a blog headline, or record a stream of consciousness for a social media post. Larry Spada is vice president of branding and marketing for Outdoor Living Brands and author of the blog Web Wise Rants and Raves. The Ghost Blogging Debate The Age-Old Question: Can I Pick Your Brain? Blog Roll Book Rec. Apple changed my life.
SOCIALFISH | MONDAY, JUNE 17, 2013
[Blog] Advancing Nonprofits’ Missions With Storify and Quora – How MomsRising and charity: water Have Used These Tools for Success
Storify is much like other blog platforms like WordPress, but has an added emphasis on curation. With so many social media tools capturing the attention of nonprofit organizations, how should nonprofits decide which tools are the best investment of their time and personnel? Some tools, like Facebook and Twitter, are are a given – but in the case of new social media platforms that continue to emerge and evolve, which tools should community managers and marketing staff focus on? Here’s how. MomsRising Expands Twitter Efforts With Storify Implementation.
MINDJUMPERS | FRIDAY, OCTOBER 15, 2010
[Blog] Twitter, Hope, Aspiration, Ambition and Future
Another interesting development taking place, and definitely one to watch is Status.net which is an open-source micro-blogging site, but more importantly, an alternative to Twitter. The Role of Twitter And Blogs In Lead Generation For Small And Medium Businesses. Twitter’s new CEO Dick Costolo is working on a self-service ad tool, which will allow smaller businesses to advertise on the site on a smaller scale, letting them take advantage of targeting different possibilities such as location and through location based services. Twitter’s Current Trends. The Upcoming Trends.
ONLINE COMMUNITY STRATEGIST | FRIDAY, NOVEMBER 20, 2009
[Blog] Social media strategists to watch in 2010
So this is my public word of thanks to those who read this blog, follow me on twitter and elsewhere, send me emails asking for advice and insight, challenge my thoughts and share my work with their peers. The opinions expressed here represent my own and not those of my employer.Feel free to challenge me, disagree with me, or tell me I’m completely nuts in the comments section of each blog entry. StatCounter Blog Stats 66,103 hits Recent Readers View Entire Community Provided by MyBlogLog Pages About Angela Book Reviews Who is @Communitygirl? Blog at WordPress.com.
T2 SOCIAL | WEDNESDAY, OCTOBER 9, 2013
[Blog] 4 Social Media Quotes and Responses to Them
Every article, page, blog or video offers something we have not seen before. (Or, in some cases, something we have seen many, many times before and just need to see again.). Below are some popular social media quotes and my reactions and responses to them. Like any popular social phenomenon, social media has spawned a number of great minds to share their words of wisdom with tweet-appropriate brevity. Below are four social media quotes from industry leaders and observers and my reactions, interpretations or responses to them. ” -Kellie Elmore. Vanity has long been in existence.
WEB METRICS GURU | SATURDAY, JUNE 18, 2011
[Blog] Radian6 Insights Platform Insight
One of the topic profiles I set up in my Influencer Account at Radian6 is for my own blog, WebMetricsGuru.com; it had a tie in with Google Analytics Integration as well as topics gleamed from Google Webmastertools, Google Analytics Keyword Referrals and what I know about my own activities at conferences and upcoming book. I first had to decide how much conversation to filter out (as my initial profile keywords used the keywords that drove traffic to my site, but may have also included conversations that had nothing to do with me). And how good is the gender determination?
TWIST IMAGE | THURSDAY, APRIL 21, 2011
[Blog] Defensive Branding
Social Media has brought brands - kicking and screaming - into a world where they must defend their values (on a daily basis) in many different spaces (Blogs and YouTube to customer review sites and Twitter ). social media blog. Should brands respond to all negative comments? The common held response to a question like that is usually a stern and obvious, "yes!" " In theory, it makes perfect sense. In practice, what do you think is really going on? again). The theorists will also push that every complaint is a blessing too. Fair or not. it is what it is. branding.