SOSHABLE | THURSDAY, OCTOBER 3, 2013
[Blog] How Competitor Analysis Can Improve Your Social Strategy
By simply typing in your competitors’ websites into Open Site Explorer , you can discover exactly which blogs and online newspapers have linked those sites. 'In a world with so many different businesses offering the same service and product, it is very difficult to make sure that your company is at the forefront. One thing that can help, however, is offering your consumers a detailed competitor analysis. This allows you to see which areas your company is truly the best in, and which areas you need to work on. Which companies should you research? What does your consumer think?
KYLE LACY | FRIDAY, DECEMBER 3, 2010
[Blog] Fun Friday – Solving the Sudoku Puzzle
You can read his new blog and interact with him! I was talking with my brother about Sudoku puzzles and it occurred to me that I could actually make a program that would take input from a user (into either a text box, combo box or a numeric up down) on a windows form in a 9X9 grid, and the program would solve the puzzle for them. Now as a quick disclaimer I do not know much about solving Sudoku puzzles so there are probably better algorithms out there but this is the best way that I can think of. The basic premise of the idea is based off of a lock. So what I did was set all 4 to “0?.
FEVER BEE | SUNDAY, OCTOBER 30, 2011
[Blog] Refine -vs- Develop
Gail makes an excellent point on UXBooth (a blog you should be reading). You can spend a lot of time creating new features for your community, or you can refine the features your members use a lot. Doing the latter will usually have the biggest impact. This is also true for non-tech elements. You can spend a lot of time creating new types of content, building up new relationships with members or creating new events, or you can spend that time improving the content, relationships and events you do have. Your time is precious.
FEVER BEE | FRIDAY, APRIL 1, 2011
[Blog] Promoting Your Online Community
Get guest posts in blogs. Promoting your community is part of your job. Aim to get promotion in trade publications, newspapers, radio, TV. Continually comment on topical stories. Issue statements on behalf of the community on key issues. Promote individual members as well as the community in its entirety. If you work for an organization, your organization should be promoting the community in press releases and through its own contacts. The organization should try to raise the status of being in the community. Refer to the community on the website and in company literature.
ONLINE COMMUNITY STRATEGIST | WEDNESDAY, SEPTEMBER 11, 2013
[Blog] Is it okay to leverage 9/11 for social engagement?
'I just spent the last 30 minutes reading blog posts, tweets and blog posts about tweets posted by various companies and brands today, in honor of the anniversary of the September 11th terrorist attacks. Some are no longer live, and there have even been a few apologies posted for distasteful images or messages that some found offensive, like this one from AT&T. Kristen Korosec has a pretty comprehensive post over on Smartplanet , that you really should take a few minutes to read. Warning: You may find yourself a bit appalled. But back to the topic at hand. TODAY ONLY!
BLUE FOCUS MARKETING | SUNDAY, DECEMBER 26, 2010
[Blog] 2011 New Year’s Resolutions from Our Adland Galaxy
‘Twits, blogs and consults about how social media can be integrated into marketing programs. ’ “I want our agency to add more clients, successful case studies and write 150 blogs in 2011. ’ “Don’t blog for a month, ppl assume you’ve nothing to say. Madison Avenue Resolutions with a twist of Revolution. We used Twitter to scan our universe for resolutions for 2011. As you will find, many of these resolutions are more about ongoing revolutions in the ad agency business. Happy New Year from Blue Focus Marketing. Enjoy! adscientist.
SOSHABLE | TUESDAY, AUGUST 3, 2010
[Blog] Influence Determined by a Mouse Click is… Working?
Blog about how silly the idea is. They will end up with millions of page views (not including the blogs and sites ripping on them, then linking to the project) and then get ripped on by marketing companies for doing it wrong. Read more about social media campaigns on this Social Media Blog. “Clicking on the link increases my ‘influence’ and gives you the chance to have more of your own.. At least that’s their premise. When I first heard about Fast Company’s Influence Project nearly a month ago, I scoffed. Actually, I nearly choked. It worked.
CONVERSTATIONS | FRIDAY, MAY 9, 2014
[Blog] Coping with Highs and Lows in Workload When Running Your Own Business
She enjoys blogging about modern business practices using technology and social media. 'Written by Julie Shrum of Midlake Products. Coping with Highs and Lows in Your Workload When You Run Your Own Business. Running your own business can of course be very rewarding and equally it can be very challenging, as you try to create a regular flow of work and income. Cyclical nature. Managing downtime. Try to hook up with suppliers like Midlake , who are a good example of a business that offers volume flexibility, allowing you to place small or large orders according to your needs.
WAXING UNLYRICAL | FRIDAY, JANUARY 7, 2011
[Blog] How To Kill Relationships With A Slap In The Face
Post Categories Select Category Blogging for Grasshoppers Business Career Networking Communication Blogging Measurement MeasurePR Public Relations Social Media Twitter Writing Events Guest Posts Amrit Pal Bryce Keane Conway Wigg Erica Holt Herwin Icasiano Howie Goldfarb Mike Doman Narciso Tovar Shanan Sorochynski Steff Metal Interviews Marketing Media Personal Cooking Recipe of the Week Philanthropy PRSA 2009 Resources How To Weekly Roundup Speaking Training Women Grow Business Featured Guest Bloggers Extra, Extra! Oh, one other thing: my blog = my sandbox. Really? OUCH!!!
VISUALREVENUE.COM | FRIDAY, JUNE 29, 2012
[Blog] The False Promise of the News Carousel
This post is in: Blogs , DDNW , News Media , Optimization. Product. About us. Contact us. By Charlie Holbech. comments. DDN Wednesdays; The False Promise of the News Carousel. This week Dennis and I chat about how many publishers use a ‘News’ Carousel on their Homepage and probably over invest in the management of it. From discussions we’ve had with publishers it’s also apparent that many don’t fully appreciate the importance each of the ‘slide’ positions holds and how this declines extremely rapidly. Do you use a news carousel? link]. PRODUCT.
DANNY WHATMOUGH | SATURDAY, SEPTEMBER 29, 2012
[Blog] I’m off to the West Bank
Check out my new blog. It’s not everyday you can write a blog post title like that. I’ve set up another blog where you can read about everything that happens. But it’s true. I’m off to the West Bank for a month. From mid-October, I’m volunteering for a charity called Music Harvest that runs a cultural exchange programme in the city of Nablus and surrounding area. Life takes crazy turns now and again – some good, some bad. It’s been a tough year and this seemed like a little bit of craziness too good to turn down. Danny Whatmough.
DIVA MARKETING BLOG | TUESDAY, SEPTEMBER 22, 2009
[Blog] A Digtial Handshake With Paul Chaney
The first, Realty Blogging , was targeted to the real estate industry while The Digital Handshake seems to be for a more general business audience. did realize that, unless I got with the program I was going to become archaic, a relic of the 2004-2005 blog-centric past. In truth, this has been a gradual evolution in which blogs played a leading role. Social media offers any number of those from blogs, to social networks, to micro-blogs, to video, podcasts and on and on. Paul Chaney is one of those people. Paul graciously agreed to an email interview.
BILL HARTZER | WEDNESDAY, MARCH 3, 2010
[Blog] Google Issues Search Engine Optimization Report Card
This is very interesting, because as you might recall, a while back on the Vizion Interactive Search Engine Optimization blog I wrote about how Google issued a Search Engine Optimization Starter Guide , set up an example web site, and used a 302 Temporary Redirect. Report Ranks Reputation and Exposure of Brands Across News and Social Media Across the Internet, in news, blogs, tweets and other social. Matt Cutts from Google explained that Google had done this “on purpose. And then later on they changed that redirect. Go figure. Title tag format and length. Not for grading.
JEFF ESPOSITO | TUESDAY, JULY 13, 2010
[Blog] MLB's Social Pulse
You can also subscribe to the blog to ensure you receive the latest posts. « Previous Post Next Post » [link] Tweets that mention MLB’s Social Pulse | Jeff Esposito’s Blog — Topsy.com [.] blog comments powered by Disqus Stay connected Recent Posts Can influence be bought? Remember the hoopla surrounding rolling out instant replay or the perfect game called off because of human error ? For example, over the weekend, I saw a marriage between a great game and one of my current passions, social media. The tool is a dream for a geek 2. Enjoy this post?
SOCIALNOMICS | THURSDAY, APRIL 26, 2012
[Blog] Four Ideas For Fashion Brands On Pinterest
If I see one more blog about Pinterest marketing statics, I’ll probably go postal! It seems like the Buzz around Pinterest is never ending, people can’t stop talking about how awesome this visually based social media platform is and how quickly it’s grown! Despite all the yapping it seems very few people are cranking out tangible ideas that will allow users and fans to reap the benefits of a really engaging Pinterest campaign. I’ve decided I am going to try and bring some inspiration that goes beyond pins and I’m going to start with fashion brands.
WISDOM LONDON | TUESDAY, JULY 5, 2011
[Blog] Wisdom doesn’t stand still…
So Wisdom London lives on in blog form and the occasional project, but now you’ll find me at The Leadership Agency, with an amazing team of people I admire more than I can fully articulate – and with more to learn and experience. Wisdom doesn’t stand still… It evolves just like everything else in life. Sometimes it leaves a lasting legacy and sometimes it’s right just for that moment in time. That’s also true of Wisdom London and right now, I’m not standing still. Wisdom London has been, and always will be, like my third child.
FEVER BEE | THURSDAY, JANUARY 19, 2012
[Blog] How To Convert Newcomers Into Regular Members
You might find these on Twitter, comments on blogs/news stories/Facebook etc.You can ask them to share their opinion on the issue and send them the link to do so. There are a few golden rules for converting newcomers into regular members of your community. Here are 5 rules that should help. Golden Rule 1: The community concept must closely match the member’s interest. In studies undertaken by Lampe and Johnson (2005), Arguelloe et al. 2006) and Kraut et al. You determine this when you’re conceptualizing your community. This should not be overwhelming.
WEB METRICS GURU | WEDNESDAY, JULY 28, 2010
[Blog] At Marketing Lessons of the Grateful Dead By David Meerman Scott, Book Signing and Tweetup!
I would not have known about the book signing had it not been for a Radian6 alert I have on the Roger Smith Hotel that tells me most of what happens there (that’s tweeted or blogged about, etc). I was at the Marketing Lessons of the Grateful Dead By David Meerman Scott, Book Signing and Tweetup! at Roger Smith Hotel tonight. By the way, I bought a copy of Marketing Lessons From The Grateful Dead tonight – thought that was the least I could do after getting the personal introduction to Wiley from David ( that was very nice of him, if I do say so, myself!
WAXING UNLYRICAL | SUNDAY, AUGUST 22, 2010
[Blog] Weekly Roundup: A Chuckle Or Seven
The Chuckle-icious Seven If you’re looking for some great blog posts for when you need a chuckle, here they are: 1. Get Shareaholic test Filed under Weekly Roundup | Tags: funny blogs , humor , jill foster | Comments (10) Site settings comment help? Shannon Pauls Very Official Blog Spin Sucks TopRank Online Marketing Blog Writing Boots - David Murray Love WUL? Oh, one other thing: my blog = my sandbox. And you take responsibility for your comments - just as this is my blog, those are your comments, not mine. thought it was a great goal. “Oh.
WAXING UNLYRICAL | WEDNESDAY, OCTOBER 27, 2010
[Blog] The Value Of A Fire Drill
Blog Comments « Joshua Massaro's PR Blog says: November 2, 2010 at 12:35 am [.] Shannon Pauls Very Official Blog Spin Sucks TopRank Online Marketing Blog Writing Boots - David Murray Love WUL? Oh, one other thing: my blog = my sandbox. And you take responsibility for your comments - just as this is my blog, those are your comments, not mine. Image: Stephen Korecky via Flickr , Creative Commons I was finger painting in kindergarten and having a good ole time. And of course, then came the questions from my mom: “What happened to your clothes?”
SOCIALNOMICS | MONDAY, AUGUST 11, 2014
[Blog] 21 Steps to the Perfect LinkedIn Profile
Readthis blogfor tips on getting more LinkedIn recommendations. 'I thought this post would be great to share with our readers. It provides 21 helpful tips for anyone trying to beef up their LinkedIn presence. This article was written before LinkedIn offered a publishing tool, so I have also included a few other posts that our Socialnomics team has written in the last year about LinkedIn. LinkedIns Best New Tool: Professional Publishing Platform | Socialnomics [link]. How To Get A (Strong) Recommendation on LinkedIn | Socialnomics [link]. Keep it clean and concise! Same drill!
ARI HERZOG | SATURDAY, NOVEMBER 6, 2010
[Blog] Seth Godin Contradicts His Marketing Advice
Seth Godin gives free marketing advice every day on his blog. I’ve subscribed to his blog for about two years and soak up his insights like water on bread. Some of his articles stick out in my head more than others but, when he writes something that completely contradicts something he wrote in the past, I get very frustrated. Case in point… Seth’s latest article is titled Alienating the 2% and he argues companies should ignore, not engage, their small percentage of critics. And you’ll probably hear a lot more from the unhappy 2% than from the delighted 98.
SOSHABLE | TUESDAY, DECEMBER 25, 2012
[Blog] The Night Before Christmas, Social Media Edition
Blog writing for stuffed animals? Twas the night before Christmas , when all through the office. Not a status was pending; no clicking of mouses. The tweets were posted by the interns with care, In hopes that friend requests and follows soon would be there. The digital marketers were nestled all snug in their beds, While visions of dollar signs danced in their heads. And as I finished downloading a new Angry Birds app , I began to drift asleep asking, “Why is it called poke and not tap?”. When, what to my wondering eyes should appear, But a miniature sleigh, and eight tiny reindeer.
GEOFF LIVINGSTON | SUNDAY, MARCH 27, 2011
[Blog] Strategy Lessons: The Fire Book
This blog series looks at each of the Five Rings (chapters), and discusses how some of the phrases apply to the modern communications market. classic example of this was Southwest Airlines’ decision to blog about seating policy changes. The negative response was overwhelming with seven hundred loyal Southwest customers expressing their disdain on the blog post. A Book of Five Rings , written by Miyamoto Musashi in 1645, is one of the world’s classic sources of strategy. 1) Seize First Place. Musashi. This is a timeless truth in marketing. 2) Create Desire.
SPIN SUCKS | TUESDAY, SEPTEMBER 14, 2010
[Blog] Why scale the paywall? | Spin Sucks
Heck, I’m guilty of it when I can’t think of a blog topic so I turn to my Google Reader for inspiration. 17, 2010 #FollowFriday: The Bike Whisperer A Rose By Any Other Name…Might Not Be As Marketable Blog: Share Your Link Love Spinonomics Attire Not Appropriate for Public Speaking Arment Dietrich Is No Longer a PR Firm? The Ghost Blogging Debate The Age-Old Question: Can I Pick Your Brain? Blog Roll Book Rec. By Daniel Hindin | Email | Print | 5 Comments | Guest post by Valerie Merahn Simon , senior vice president at BurrellesLuce. Will you?
WEB METRICS GURU | THURSDAY, DECEMBER 2, 2010
[Blog] Social Media Case Studies – I’m smiling – Web Journal – general
Research Examines What Motivates People to Comment Online in RWW and JAtIN’s blog about Google Complexity – according to the post … As Google grows in complexity, the number of bugs in their system multiply. Well, I got the first case study for my book back from Synthesio – its for Accor hotels and it’s exactly what I asked for – smiling. few more interesting posts I’ve read include. Sometimes you don’t rank because you screwed up. But sometimes you don’t rank because Google screwed up. web journal
WEB METRICS GURU | WEDNESDAY, SEPTEMBER 1, 2010
[Blog] Playing with the Recorded Future Analytics Platform
I first heard about Recorded Future from Mathew Hurst’s blog T he Recorded Future is Here where a brief introduction to this new analytics platform was shared. Basically, Recorded Future is akin to Adaptive Semantics and Crimson Hexagon in that it creates structure and meaning from unstructured data using a combination of machine learning and custom programming. Matthew Hurst picked out this quote from the Recorded Future website. “This definitely reduces time in figuring out what may or may not be happening in the future based on what has been happening in the past.
JUGNOO | TUESDAY, OCTOBER 22, 2013
[Blog] Hashb.ag: Shop Instagram Now!
originally appeared on Jugnoo Blog - Social Media is a Business: Social Media Presence Management under a Creative Commons license. appeared first on Jugnoo Blog. 'Hashbag ( [link] ) creator Mike Bodge noticed that there were over 2 million posts per year placed on Instagram that had the #forsale tag attached to them. So he came up with a system that let’s the user communicate, make a payment, and arrange shipment of items sellers put up for sale in the social media site. Hashbag trawls Instagram for pictures with a #forsale tag, and then puts them in a database.
JUGNOO | TUESDAY, SEPTEMBER 10, 2013
[Blog] Boost Social Media Campaigns with In-Depth Articles
Boost Social Media Campaigns with In-Depth Articles originally appeared on Jugnoo Blog - Social Media is a Business: Social Media Presence Management under a Creative Commons license. The post Boost Social Media Campaigns with In-Depth Articles appeared first on Jugnoo Blog. 'Creating useful content is part of every good social media strategy, and now Google is making it easier for even better content to be discovered. Google will now be highlighting in-depth articles. In order to take advantage of this feature, publishers should consider doing the following: 1. Paginate Content.
JUGNOO | THURSDAY, AUGUST 29, 2013
[Blog] Social Media Measurement Tools
Social Media Measurement Tools originally appeared on Jugnoo Blog - Social Media is a Business: Social Media Presence Management under a Creative Commons license. The post Social Media Measurement Tools appeared first on Jugnoo Blog. 'If you are using social media measurement tools, the relative value of certain metrics will become more and more important. Which metrics have the most value? And in the case of Facebook analytics, one of the questions is how valuable, or how to value, a “like”. The value of a Facebook like can be viewed from several parameters.
JUGNOO | TUESDAY, AUGUST 20, 2013
[Blog] Twitter: Related Headlines Boosts Traffic
Twitter: Related Headlines Boosts Traffic originally appeared on Jugnoo Blog - Social Media is a Business: Social Media Presence Management under a Creative Commons license. The post Twitter: Related Headlines Boosts Traffic appeared first on Jugnoo Blog. 'Twitter is providing more context to its tweets, by showing something called Related Headlines underneath tweets that have a large audience. As well, it’s because the tweet is embedded in the article that the article is showing up in the first place. ” See some interesting examples of this feature on Mashable here.
JUGNOO | THURSDAY, JUNE 27, 2013
[Blog] Investigative Analytics: Social Media Analytics in Action
Investigative Analytics: Social Media Analytics in Action originally appeared on Jugnoo Blog - Social Media is a Business: Social Media Presence Management under a Creative Commons license. The post Investigative Analytics: Social Media Analytics in Action appeared first on Jugnoo Blog. 'In this article by Don DeLoach , the difference between structured and unstructured data is explained. And the usefulness of social media analytics, beyond sentiment, is to obtain actionable insight. see the article here: www.datacenterjournal.com ).
CONVINCE & CONVERT | WEDNESDAY, JULY 4, 2012
[Blog] The Power of Data
The Power of Data is a post from: Convince and Convert Blog: Social Media Strategy and Social Media Consulting. As our use of social media increases, so does the amount of information we share about our activities, our relationships and ourselves. Just ten years ago, marketers had to bribe customers to share a fraction of the rich data we have access to today. But data sitting in silos doesn’t help anyone. least of all the customer. Turning the data into useful experiences is how marketers unlock the power of data. Make discovery relevant. Solve problems that earn fan loyalty.
ENGAGING BRAND | SATURDAY, JULY 9, 2011
[Blog] My Favourite Things.
I often get asked what is my favourite blog, favourite podcast, favourite Engaging Brand interview.and I believe the answer can only be. The next blog I read, the next podcast I listen to.the next book I read, the next guest which is on The Engaging Brand. Because for me.the best thing that I will do is still to come, the best thing I is what I am going to do or create tomorrow. Because if I have learned from the past then my future must be better! The fact that all I will do, will be even better than what I have done.is why I just love the future! Marketing
THE WAY OF THE WEB | WEDNESDAY, APRIL 21, 2010
[Blog] M-Publishing – a must attend event for publishers…
TheWayoftheWeb The digital convergence of media, entertainment, marketing and PR front page archives about RSS Click below for the WayoftheWeb bookstore The Blogroll A Shel of Myself Chris Brogan Currybetdotnet Eaon Pritchard Faster Future Gaping Void Howard Owens Jaffe Juice Jonathan MacDonald KDPaine’s PR Measurement Blog Michael Leis – Digital Strategy Nick Burcher Occam’s Razor Web Analytics blog Only Dead Fish Seth Godin Simon Collister – Networked Society Teaching Online Journalism The Herd The Obvious? Not sure how to monetise your eyeballs?
THE WAY OF THE WEB | FRIDAY, MAY 21, 2010
[Blog] HTML5 and a new mobile app from Absolute Radio
TheWayoftheWeb The digital convergence of media, entertainment, marketing and PR front page archives about RSS Click below for the WayoftheWeb bookstore The Blogroll A Shel of Myself Chris Brogan Currybetdotnet Eaon Pritchard Faster Future Gaping Void Howard Owens Jaffe Juice Jonathan MacDonald KDPaine’s PR Measurement Blog Michael Leis – Digital Strategy Nick Burcher Occam’s Razor Web Analytics blog Only Dead Fish Seth Godin Simon Collister – Networked Society Teaching Online Journalism The Herd The Obvious? This is the link for iTunes.
PUSHING SOCIAL | SATURDAY, NOVEMBER 27, 2010
[Blog] Check Yourself Before You Wreck Yourself
Every week, look millions of bloggers, I wrestle with fears and doubts about this blog. If you listen closely, you’ll see why many people fail to achieve success. “I’m not an expert. “They are different than me. “I’ll never have that talent. and so on… I’m a fan of modesty and humility. Nothing inspires leadership and fierce devotion more than a humble leader. But someone who hides behind modesty is at best lazy and at worst a coward. In the video, the football player had given up on his team and himself. How This Applies to You.
ABSOLUTE PA | FRIDAY, APRIL 18, 2014
[Blog] Is Pinterest the Right Social Platform For Your Business?
So, if your pinned image is from your website or blog – users can be directed there. Over on the Blog Pinboard. 'I’m not going to lie – I love Pinterest. . If you haven’t heard yet, Pinterest is essentially a virtual or online pinboard. It It helps you organise and share pretty things you see on the web. Anyone can see your pinboards, share, comment, ‘like’ an image ( as you would on Facebook ), or re-pin it to their board (but you can make your pins private, too – more on that below!). So…why Pinterest? Wedding planners. Foodies.
DIGIGEN | THURSDAY, APRIL 29, 2010
[Blog] Joining The Brooklyn Brothers
Am really excited about where I am heading to and the amazing possibilities that The Brooklyn Brothers could offer me, so will be hoping that my blog, in fact career, now takes on a more creative feel and delivers a match of cultural and social thinking. Link Here for more info ) Its been a pretty interesting 2.5 years at MediaCom and MediaCom Beyond Advertising. Particularly inspirational people for me have been Jerry Lloyd-Williams and David Fieldhouse who have been some of the real thought leaders at MediaCom and MBA since I have been there. See ya. Powered by WordPress and Hybrid
JEFF ESPOSITO | TUESDAY, APRIL 17, 2012
[Blog] Social Media’s Redheaded Stepchild
Additionally, the “company page” pulls in a feed from an organization’s blog, and also it aggregates, from across the web, various news items mentioning an organization and/or brand. Complete your profile to 100 percent completeness (adding some interesting things about yourself and your interests), join some groups, add your blog or Twitter account (however, be mindful of the tweets you share), update your status, and most importantly of all, visit the damn site with some level of frequency. This is a guest post from Larry Jones. m not looking for a job.”. Image: Wikipedia.
SOSHABLE | FRIDAY, JANUARY 3, 2014
[Blog] Tumblr Can Make Theses Fun
Harvard College senior Angela Frankel took it upon herself to start a Tumblr blog entitled “LOL My Thesis” last month and she described it as, “…a means of procrastination from my own thesis.” Basically, it’s a blog that calls for people to give one-sentence summaries of their own theses. 'When you think about school at the end of the semester, what are some of the ideas that come about time and time again? have to believe that “finals” and the sort are the ones which are the most common. However, these summaries ranged from humorous to surprisingly insightful.
SOSHABLE | WEDNESDAY, SEPTEMBER 29, 2010
[Blog] New Postling Streams: Save Time While Being Social
In two simple steps you can post a blog post to various blogs, update Facebook and Twitter with status updates and/or links and various other accounts such as; WordPress, Blogger, TypePad, Squarespace, Tumblr, Twitter, Facebook, and Flickr. There is no lag time in connecting accounts and it’s easy to create a blog post from the dashboard to your blog. P.S. I posted this blog post from Postling! Social Media: Two small words for such a gigantic Industry, yet these small words have powerful meaning for your business. So how can you do both? Do you use Postling?
COLLECTIVE THOUGHTS | FRIDAY, JANUARY 18, 2008
[Blog] 5 Viral Marketing Campaign Features I Learned from Clients
I’ve been static from this site, rather shamefully but not without reason, I have a pretty hectic lifestyle these days and am barely getting enough time in to blog myself. When you get a large number of people wanting to talk about something on their blogs, myspace and facebook profiles you know you are onto a winner. The a small amount of media buy on a relevant blogs and forums can then help build up the conversation by originally get as many people as possible to know about the idea. So without further ado, here’s what I learnt: 1. Give something to Charity.
SOCIALNOMICS | WEDNESDAY, NOVEMBER 27, 2013
[Blog] 3 Ways to Increase Transparency for Your Business
Once Sheridan understood what consumers were looking for, he began posting useful blog articles, including a menu of prices, Do-It-Yourself tutorials, videos, etc. 'Transparency is the new shift in consumer needs. As the digital consumer becomes more educated about a product or service, the transparency behind the brand plays a crucial role in business development. In fact, it is essential. The days of overselling and under-delivering are gone– if not then you probably haven’t seen some of the reviews or feedback forms from your clients. 1) Provide a Menu of Prices.
PROBLOGGER | THURSDAY, JANUARY 24, 2013
[Blog] The Post-writing Rules I Always Break. Do You?
have an admission; I suffer from several deep-rooted blog-writing afflictions. Yes, I’ve read all those “15 rules of blog writing” posts, but I just keep breaking them. like using odd and slightly unusual words in my blog posts; perhaps it’s the latent poet in me. often try to inject humour into my blog posts, even when they’re about really serious stuff like SEO. Not everyone is going to like your blog. ve been insulted on Twitter by a fellow copywriter who took offence to a blog post. Blog rule breakers of the world unite! Do You?
SOCIALFISH | WEDNESDAY, OCTOBER 6, 2010
[Blog] Get yer free SocialFish app now!
Our app is very simple, containing a feed from our blog, the Twitter search feed for socialfish (send a tweet with the word “socialfish and your tweets will appear!), Just a wee post to let you know that our super awesome and FREE SocialFish app (which we first announced here , with a walkthrough of the process for creating one yourself) is updated (thank you Appmakr !). Right now it’s only on the iPhone – other mobile platforms are on the to-do list, I promise.). You might be interested to note that in this updated version, we took more things away than we added.
PROBLOGGER | THURSDAY, JULY 15, 2010
[Blog] Take the 7 Link Challenge Today #7links
post on someone else’s blog that you wish you’d written. You might like to add a few explanations to different links – for example to talk a little about why you enjoyed writing a post or what you like about the post on another blog that you link to or why you regret the post you regret. The main aim of doing this challenge is to create a list post that highlights some of the posts in your archives to new readers (a sneeze page ), that links out to another blog and that hopefully is a little fun (and not too much work) to do. Your most helpful post.
ENGAGING BRAND | THURSDAY, DECEMBER 29, 2011
[Blog] SEO - an art and a science
blog post that looks like it was generated by a computer program will not make any sense and will, therefore, be ranked below an entry written by a knowledgeable human. Today in a guest post from the wonderful Joseph Baker who is a wonderful friend to The Engaging Brand. Search Engine Optimization (SEO) is both an art and science. When you design a site and optimize it, you have to make it flow and capture your visitors' attention, giving it an easy to use interface and developing an aesthetically pleasing layout. Data Mining. Links and Traffic. Content is King.
WWW.ENTERPRISEIRREGULARS.COM | SUNDAY, OCTOBER 3, 2010
[Blog] Content Marketers: Are you a Teacher, a Curator, or a Pundit?
Home Blog Meet the Enterprise Irregulars Contact Enterprise Irregulars Smart Thinking for the Smart Enterprise Featured Posts Business Software Trends & Concepts Subscribe Browse: Home / Featured Posts , Trends & Concepts / Content Marketers: Are you a Teacher, a Curator, or a Pundit? They find themselves in the middle of writing a blog post only to find that they were writing ad copy, not a blog post, and they have to start over again. Build lists of the very best blogs and publish them. SmoothSpan Blog : Larry Ellison is. explain it this way.
WRITTENT BLOG | FRIDAY, JANUARY 31, 2014
[Blog] The 7 Hottest Online Marketing News Stories of January
Many marketers are already taking a close look at their strategies, budgets, and key performance indicators for 2014, especially following Matt Cutt’s mega-announcement to approach guest blogging with a new sense of caution. Matt Cutts Cautions Against Spammy Guest Blogging. In some of the most-discussed online marketing news of the month, Google’s head spam fighter Matt Cutts took to his personal blog to condone low-quality guest content exchanges. To learn more about how to do guest posting correctly, we recommend An Exhaustive Guide to Exceptional Guest Blogging.
SOCIAL WAYNE | WEDNESDAY, FEBRUARY 23, 2011
[Blog] Day 23: People of color impacting the social web – L Martin Johnson Pratt #28DaysofDiversity
For day 23 , I would like to introduce to some and present to others: L Martin Johnson Pratt Twitter: @iluvblackwomen Website/Blog: www.iluvblackwomen.com Bio L Martin Johnson Pratt has created marketing solutions to reach the African American Demographic through different forms of media such as: radio, print, tv, mobile, and social media. As we all know, February is Black History Month. Last year for Black History Month, I started an online series called 28 Days Diversity where I would feature someone new everyday during the month of February for just being awesome in their own right.
SOCIAL WAYNE | WEDNESDAY, JULY 28, 2010
[Blog] 6 Reasons why you should check-in with location-based services such as TriOut, Foursquare, Brightkite, Whrrl, Gowalla, Scvngr, PlacePop, Yelp and more!
Yesterday afternoon I was on a geo / location-based twitter rant due to various market research reports and blog post about the value of location-based services and the adoption of them. m not saying the research was inaccurate but I think the main message that was being delivered to marketers about the current state of location-based services could have been delivered better. If you have no clue what I’m talking about read the following post: Study: Foursquare, LBS Apps Have Narrow Audience, Prime For Early Adopter Marketers. Forrester: Why Most Marketers Should Forgo Foursquare.
GEOFF LIVINGSTON | MONDAY, NOVEMBER 28, 2011
[Blog] Bashing Google+: Fashionable, but not Smart
As time has continued doubt remains, but Google+ is consistently a top 10 referrer to my blog. Image by Monkey at Large. Many social media wonks bash Google+ at social media conferences and in online conversations. Doubting the new social network is the fashionable thing to do. Yet you have to wonder if this absolute negative view is professionally smart. While the network has not surpassed Facebook and to date lacks the business impact of established networks Twitter and LinkedIn, it has developed its own community. As a result, traffic has increased. In the 1990s Yahoo! YouTube
PROBLOGGER | SUNDAY, MARCH 13, 2011
[Blog] The 5 Elements of Authoritative Content
The same thing applies to mainstream blogs like ChrisBrogan , SethGodin , ZenHabits , LateralAction , and so on. These blogs are not authoritative because they have hit the mainstream, no. Blogs, in most cases, are read because of the fresh perspective the authors bring to their chosen niches. Blogging would have been a joke if not for this key factor. It is the totality of your knowledge base as a writer, and the unique insight gained as a result of learning about a concept, that makes blogs worth reading. business development blog. of MADphilips.
DREW'S MARKETING MINUTE | THURSDAY, NOVEMBER 25, 2010
[Blog] Gratitude: My greatest gift
try very hard to make my blog about you. In 2006 at the Balanced Life Center blog , the author created the Season of Gratitude. Happy Thanksgiving! Even if you're not in the states -- why not take a moment today and remember some of the blessings you have in your life? I want to infuse value, insights and fresh ideas in every post. But I believe that one of the most powerful emotions we can experience is gratitude. I believe it literally can move mountains and change hearts. Anyway…enough prelude. My daughter.
JEFF ESPOSITO | FRIDAY, MARCH 8, 2013
[Blog] Cybercrime, peeing your pants and Facebook Saturation
During SXSW this blog will primarily be dark so until next Friday enjoy this week’s edition of Five for Friday. By the time you read this, I will be halfway to Texas. After waking up at an ungodly hour, I realized that all this hype about Winter Storm Saturn was nothing more than weather men trying to be rockstars. Seriously guys if we are going to name a storm after an American Gladiator at least make it one of those hurricanes that rips things up, not a dusting of white powder that would make Charlie Sheen giggle. Bonus song stuck in my head at 3:30 am today: Five for Friday
CONVINCE & CONVERT | TUESDAY, JULY 16, 2013
[Blog] How to Uncover Meaningful Social Data
started my first blog in 1996 and joined the early waves of adopters for Facebook and Twitter. 'Image via BigStockPhoto.com. Call it the Analytics Effect: People get so hooked on cheap-and-abundant data from sources like Google Analytics that they ignore useful data from other sources. Interesting as a concept, but does it really exist? This question occurred to me after reading Jay Baer’s post revealing that social media sites have an an e-commerce conversion rate of.71 percent — a pale shadow of the conversion rates for email and search.
SOSHABLE | MONDAY, APRIL 29, 2013
[Blog] Slideshare Your Content
Original post about Slideshare can be found on Wikimotive’s blog titled, “ Slideshare is for Lovers.” 'Content is the SEO method of choice in 2013. Spam and content spinning are way, way out, and original content that has value to the reader is in. It’s not enough to just create the content though. Even if it’s amazing and insightful, you still need to market your own content, at least a little bit, to get it off the ground. There are a lot of great ways to do this, and today we’re going to talk to you about one of our favorites. ” Featured
SOSHABLE | WEDNESDAY, JUNE 26, 2013
[Blog] How to Know in 30 Seconds if Your Facebook Presence is Working
The posting strategies that have proven to be successful are a whole other topic that couldn’t fit into a single blog post, so for now I just want to explore the quick and easy methods that I’ve used to tell if a Facebook page is working or not. 'Over the last couple of weeks, my exploration into the world of effective automotive social media has turned more towards pitches and consultations. It comes down to reach, which means that the answer has absolutely, positively nothing to do with fans. I’ll demonstrate that in a moment. Wrong. It all looks great, right?
SOCIAL WAYNE | MONDAY, FEBRUARY 13, 2012
[Blog] Day 13: People of color impacting the social web – Baratunde Thurston with Video – #29DaysofDiversity
Website/Blog: [link]. In 2006 he co-founded Jack & Jill Politics, a black political blog whose coverage of the 2008 Democratic National Convention has been archived by the Library Of Congress. As we all know, February is Black History Month. It’s a month where we honor those who have made an impact on American culture for equal rights, those who have invented, those who have a helped others and those who have inspired everyone to be the best they can be, not only as a person of color but as a human. Twitter: @Baratunde. Book: How To Be Black. Yes, he votes. Regularly.
SOCIAL WAYNE | FRIDAY, FEBRUARY 4, 2011
[Blog] Day 4: People of color impacting the social web – Kristen Nicole #28DaysofDiversity
For day 4 , I would like to introduce to some and present to others: Kristen Nicole Twitter: @KristenNicole2 Website/Blog: kristennicole.com Kristen Nicole is the News Desk Editor at SiliconANGLE, a digital publication focused on the intersection of computer science and social science. She got her start with 606tech, a Chicago blog she dedicated to the social media space. As we all know, February is Black History Month. Even though it’s black history month, the goal for 28 Days of Diversity is to feature not just African-Americans but other minorities in the web/tech space.
TWIST IMAGE | THURSDAY, MAY 5, 2011
[Blog] Stories Die When There Is No Experience With It
They publish Blog posts, they create videos on YouTube , they tweet and push people to "like" them on Facebook in hopes that something "viral" happens. Transmedia is all the rage these days. So too is Digital Storytelling. The idea seems both plausible and realistic: extend your brand into as many different media channels and platforms that the public can bear. In best case scenarios, include the consumer in the creation and/or collaboration of these activities. Does it work? better question may be: "how can it not work?" Twitter fascinates me. Stories die.
WEB METRICS GURU | TUESDAY, JUNE 22, 2010
[Blog] Analytics Reviews and Web Journal June 20th -21st 2010
I always try to write from my heart and it John Lovett’s post at Web Analytics Demystified Blogs caught my eye this morning – Be-Still My Analytical Hear t. – see a post on “Advanced Statistics” and other Meaningless Drivel at RKG blog that refers to it. End of Story. And the aquistion price is a drop in the bucket of what IBM has to spend on Coremetrics – they could could have spent 10 times more and it would have meant next to nothing for their bottom line. Nice Job! We don’t do that enough – I’m guilty of it too!
MINDJUMPERS | FRIDAY, JULY 6, 2012
[Blog] Sum-up on Facebook’s Recently Launched Features
In a previous post on our blog , we have listed some of the important guidelines for brands to follow in this regard. Tweet In the beginning of February, Facebook Timeline was rolled out to all users. Obviously, this also brought along changes for brand pages, such as having to adjust to the new Timeline design by creating new profile pictures, cover photos, tab images etc. Restrictions related to these changes were made clear by Facebook, e.g. no price or offer information in the cover photo, no company information, no calls to action etc. Read more about it here.
MINDJUMPERS | FRIDAY, MAY 18, 2012
[Blog] Today Is Facebook IPO Day – Does The Company Have The X-Factor?
Popular Blog Posts From 2011 – and Welcome 2012! Tweet It’s probably the most anticipated and discussed IPO in the past decade. The small social network facebook.com has in just 5 years grown to become a 900 million user site and is today expected to set the record for an IPO. The IPO will start at 11am EST. In Europe it is going to be around 8pm this Friday night, taking the traditional Friday night slot from TV entertainment shows like the talent show X-Factor or America’s Got Talent. This could put the valuation (e.g. 54) on $135.7 billion. The X-Factor.
SOSHABLE | FRIDAY, OCTOBER 26, 2012
[Blog] Without an Audience your Brand means nothing
Read more Social Media News via the Soshable Blog. Social Media is now the leading form of Marketing due to the increase and need from customers to hear from other peers about reviews on any type of product. We have grown social networks together and social networks are now the number one activity we do online. That is an average of 1 out of 6 minutes that a person is using a social network, our yearning for connection constantly growing. Facebook’s community dwarf’s the entire population of the continent of Europe and 93% of American Internet users are on Facebook.
SOSHABLE | WEDNESDAY, FEBRUARY 24, 2010
[Blog] Twitter is the Drive-Thru, Facebook is the Sit down Restaurant
Read more on this social media blog. Blast. Facebook and Twitter are the two power houses of the Social Media Industry. Social Media has become a new medium within the Media family, its siblings being Radio, Television and Newspapers. What Makes Up Social Media? So, what makes up Social Media? Metaphorically, Social Media is the body that holds the various limbs that enables the Industry to grow, and allows you to reach outside of the box and communicate with the world. The “limbs” I am referring to are what we call Social Networks. So what is the heart of social media? You are.
SCOTT GOULD | FRIDAY, FEBRUARY 26, 2010
[Blog] It’s (Still) All About People
This thought comes from Scott Gould 's thinking blog for thinking people. See you at Like Minds today. Scott is also on Twitter and Facebook. It’s (Still) All About People.
PROBLOGGER | WEDNESDAY, SEPTEMBER 7, 2011
[Blog] The 7 Cs of Business Communication: Make Your Posts Shareworthy Every Time
When I finished my MBA degree about a decade ago, I undertook a course which taught me how to write great content for my blog. know what you are thinking: blogging wasn’t even around then! just didn’t know that blogging would be the area that would benefit the most from it. Blog writing is effective communication. These also provide guidelines for your choice of content and style of presentation, be it a post or a video on your blog. Yes, it might seem contradictory; I mean, you started blogging to air your thoughts, right? Sceptical?
PROBLOGGER | MONDAY, DECEMBER 5, 2011
[Blog] The Complete Bloggers Guide to Facebook Marketing
The key is to figure out how Facebook’s mega population can help you position your blog as the leading source in your industry while helping you increase your overall traffic and leads. closer look at each step will help you understand how these steps can grow your online presence, attract your ideal readers and build your blog. Before you can attract high quality leads to your blog, you must establish a solid Facebook foundation. You must attract high-quality fans that will become avid readers of your blog and are invested in your business. One Billion.
LAUREL PAPWORTH | MONDAY, JANUARY 30, 2012
[Blog] Social Media Training for February March 2012
If you want to do a course with me later on, want early bird pricing, or just general tips on social media, you can also signup for my enewsletter (stuff that doesn’t make it on to the blog). If you are in Sydney, Melbourne or Brisbane I am teaching some one day hands on courses on social media campaigns, Facebook and Twitter, also 1/2 day courses on LinkedIn or Google Plus. Handson means the practical exercises are computer based (we have a lab). Please forward this (Share on Facebook, Tweet it, email, whatevs ) to anyone you think might be interested? Will let you know.
LAUREL PAPWORTH | WEDNESDAY, MAY 26, 2010
[Blog] Apple iPad deliveries in Australia TNT
If you see any “haul videos or photos or blog posts please let me know? Watching the iPad buzz building in Australia where TNT not FedEx are the delivery dudes. Steve Jobs is Father Christmas and TNT deliveries his sleigh. I wonder if TNT know their staff member is doing an awesome job of building TNT brand love in the geeky and no so geeky communities online? From Forums.MacTalk.com.au Santa Steve Jobs should be with an iPad. just over 100 drivers = about 70 extra delivery stops each over and above our normal work. examples. but this one seems legit. if I was TNT. Related posts.
GEOFF LIVINGSTON | WEDNESDAY, NOVEMBER 2, 2011
[Blog] PayPal Research Shows Strength of Community Trumps Popularity
The launch competition of Kevin Bacon’s Six Degrees social giving website: Despite recruiting more than 60 celebrities to create “charity badges” on the site —- including Nicole Kidman and Ashley Judd -— the top fundraiser was a woman who blogs about scrapbooking and has an autistic son. We live in strange times, in which an online following is considered the mark of success. This era of weblebrity seems caustic at times with companies, nonprofits and individuals chasing personal brands for their time. The paper, my final as a Zoetican and co-authored with Henry T.
GEOFF LIVINGSTON | TUESDAY, MARCH 15, 2011
[Blog] Welcome to the Fifth Estate Available for Pre-Order
This introduction offers the experienced journalist’s view of an ever changing media landscape that has moved from blogs to group texting on mobile phones. Welcome to the Fifth Estate is now available for pre-order with a release date of May 11! Special thanks to Mashable Editor In Chief Adam Ostrow for writing the forward to Welcome to the Fifth Estate. You must be thinking, yet another social media book… And from a guy who wrote one of the first social media books, Now Is Gone ? Really? This book won’t pretend to be something it is not. That is a guarantee.
FRESHNETWORKS | TUESDAY, MAY 20, 2014
[Blog] Why more FCA guidance on social media could free up financial services companies to be successful
In the UK, we’re well used to this on owned channels such as blogs but the practice is not supported in the US. What 'Marketers in the financial services industry were expecting the Financial Conduct Authority (FCA) to issue new guidelines about social media in the first quarter of 2014. But it hasn’t happened yet. The latest rumours we’ve heard suggest July is the earliest we’ll see something published. There’s much speculation about what such guidance could contain. International organisations have to deal with very different regulatory burdens across borders.
JEFF ESPOSITO | FRIDAY, JULY 16, 2010
[Blog] Cartoon of the day
You can also subscribe to the blog to ensure you receive the latest posts. « Previous Post Next Post » [link] Tweets that mention Cartoon of the day | Jeff Esposito’s Blog — Topsy.com [.] blog comments powered by Disqus Stay connected Recent Posts Can influence be bought? Home About Archives Press Clips Spark Advisors Suggested Reading Cartoon of the day Written on July 16, 2010 by Espo in Cartoon of the Day Enjoy this post? Share your thoughts in the comments below or with your own networks. Thanks for visiting! Comment - Leave a comment!
JEFF ESPOSITO | THURSDAY, JULY 29, 2010
[Blog] Cartoon of the day
You can also subscribe to the blog to ensure you receive the latest posts. « Previous Post Next Post » [link] Tweets that mention Cartoon of the day | Jeff Esposito’s Blog — Topsy.com [.] blog comments powered by Disqus Stay connected Recent Posts Can influence be bought? Home About Archives Press Clips Spark Advisors Suggested Reading Cartoon of the day Written on July 29, 2010 by Espo in Cartoon of the Day Enjoy this post? Share your thoughts in the comments below or with your own networks. Thanks for visiting! Comments - Leave a comment!
JEFF ESPOSITO | WEDNESDAY, AUGUST 11, 2010
[Blog] Cartoon of the day
You can also subscribe to the blog to ensure you receive the latest posts. « Previous Post Next Post » [link] Tweets that mention Cartoon of the day | Jeff Esposito’s Blog — Topsy.com [.] blog comments powered by Disqus Stay connected Recent Posts Can influence be bought? Home About Archives Press Clips Spark Advisors Suggested Reading Cartoon of the day Written on August 11, 2010 by Espo in Cartoon of the Day Enjoy this post? Share your thoughts in the comments below or with your own networks. Thanks for visiting! Comment - Leave a comment!
JEFF ESPOSITO | FRIDAY, AUGUST 13, 2010
[Blog] Cartoon of the day
You can also subscribe to the blog to ensure you receive the latest posts. « Previous Post Next Post » [link] Tweets that mention Cartoon of the day | Jeff Esposito’s Blog — Topsy.com [.] blog comments powered by Disqus Stay connected Recent Posts Can influence be bought? Home About Archives Press Clips Spark Advisors Suggested Reading Cartoon of the day Written on August 13, 2010 by Espo in Cartoon of the Day Enjoy this post? Share your thoughts in the comments below or with your own networks. Thanks for visiting! Comment - Leave a comment!
TWIST IMAGE | FRIDAY, JULY 8, 2011
[Blog] The Truth About Display Advertising (And Why Consumers Hate It)
This Blog post is in no way calling for the death to the banner ad (that would just be more clutter on top of a topic covered all too often). Call it banner advertising or call it display advertising, if you look at the data: consumers are just not that into it. In the past, I've waxed poetic about how display advertising as a marketing engine is failing online consumers while padding the wallets of publishers (more on that here: The Web Has Failed Advertising and here: Banner Advertising Is But One Small Component Of Digital Marketing ). But, there is something more going on here.
SOSHABLE | MONDAY, JULY 26, 2010
[Blog] Is Tumblr for Real?
It’s being talked about in blogs, on other social media sites, and even by mainstream press. Learn more about social media on this social media blog. Tumbr is quickly emerging as a major social media force. Are you buying into the hype? really want to know. As an early adopter, I’ve always enjoyed Tumblr, but it was only in the past few months that it’s truly become part of our overall marketing efforts. So far, we’re seeing decent results, but it appears as if Tumblr is reaching a tipping point that is reminiscent of Twitter in late 2008. years?
CONVINCE & CONVERT | THURSDAY, MAY 29, 2014
[Blog] A PSA From The TSA On Instagram: #TSACatch Shows Photos Of What Not To Pack
The TSA also features a more detailed account of these items on its blog. 'Think you can sneak that bejeweled lipstick taser past the TSA? Think again. The TSA is nearing its one year anniversary of using Instagram to educate travelers on what not to pack by featuring photos of real items confiscated from airports across the country. The account was created in June of 2013 and features a range of confiscated items, from guns, to grenades, drugs and martial arts weapons. The goal of the account is to engage with travelers and use photos to reinforce items on the prohibited list.
SOCIALNOMICS | FRIDAY, SEPTEMBER 14, 2012
[Blog] 4 Reasons Why Social Media Will Make Me a TV Junkie This Fall
Originally posted on the Likeable blog. use it to keep in touch with friends and to tell them what I’m doing, where I’m going, what I’m thinking, and, most relevant to this blog post, what I’m watching. It’s official. m going to be glued to my couch this fall. Since I work in social media, it’s no surprise that my eyes hardly ever leave my computer screen: I am flooded with hundreds of posts, tweets, pins, etc. day in and day out. With the amount of time I spend on social media sites, there’s no way I could miss all the buzz around the Fall 2012 television lineup.
SOCIALFISH | WEDNESDAY, NOVEMBER 24, 2010
[Blog] Teaching Silos to Learn
I am going to go out on a limb and suggest that it is possible that you might have heard about a new book out called Open Community … Okay if you’re reading this blog (and probably most of the other blogs you read), you’ve obviously heard about it quite a bit, but I wanted to zero in on the second chapter of the book, since it is all about the topic I write about here: the social organization. Specifically, I want to dig into the idea of busting organizational silos. AT THE SAME TIME! Shocking, isn’t it?! So why are the silos winning here?
ENGAGING BRAND | TUESDAY, JANUARY 3, 2012
[Blog] Crisis.What crisis?
2012 has been a bit ropey already for me, for reasons to complex to share in this blog post. It has meant that my usual creative, playful, positive side has taken a little break over the last few days and then I was reminded of . the Chinese symbol for crisis - it combines the characters for danger and opportunity. How apt for me. but also a reminder of life in general. The danger = you treat it as a MASSIVE problem and worry about what is going to happen. It is not about not accepting the problem or ignoring it.it So remember.crisis is a danger only if you miss the opportunity!
SOSHABLE | WEDNESDAY, OCTOBER 30, 2013
[Blog] Facebook Wants to Track Your Cursor
The post Facebook Wants to Track Your Cursor appeared first on Soshable | Social Media Blog. 'There are heat maps that show where people click. That’s not good enough for Facebook. They want to see where your cursor goes on the screen. This extreme level of data collection might not make much sense, but from a marketing perspective, it’s an important thing to know. They already have a good idea about whether or not you’ve seen something on your screen, but they want to improve that as well. They want to know exactly what made it into the visible part and what did not.
MYRLAND MARKETING | MONDAY, SEPTEMBER 23, 2013
[Blog] Firm Leaders: Are You Social?
'Hootsuite, the Social Media management tool, recently published a post by Shawn Neumann , President and Founder of the web agency Domain7 , and a contributor to the HootSource Blog. It takes seconds to hit the “Share” button when we see an update from a contact, hit RT (ReTweet) and add a few words when we see an important news item on Twitter, to use one of the Social sharing icons on a client’s blog post to share it with your online community, etc. I It was called The Social Executive: Are You A Social CEO? ” Automatic Otto. ” Engaged Edward.
TWIST IMAGE | THURSDAY, DECEMBER 2, 2010
[Blog] The Digital Marketer's Master Library
There are tons of new, evolving and fresh content online that can be found in Blogs (start here: Ad Age Power 150 ) , audio and video Podcasts and simply by following some of the smarter marketing folks on Twitter who shoot out fascinating links on a daily and continual basis. What business books should you read if you are looking to up your game in the digital marketing channels or if you're just about to enter the fray? I'm often asked this question, but the answer is not so cut and dry. When people ask about Digital Marketing, it sounds more like they're thinking about Social Media.
BRASS TACK THINKING | MONDAY, AUGUST 23, 2010
[Blog] Finding What Fits
blog comments powered by Disqus Search Brass Tacks About the Authors Amber Naslund Amber Naslund (@ambercadabra on Twitter) is a communications and business strategist and the Director of Community for Radian6. Brass Tack Thinking Make Things Happen Home About Amber Naslund Tamsen McMahon Contact Speaking Amber Naslund Tamsen McMahon Brass Tack Reading Archives Finding What Fits August 23, 2010 | by Tamsen McMahon View Comments Looking for a job? Hiring someone? Look for the suit. No, no, not that kind of suit (though that might be helpful with some kinds of jobs). It makes sense.
JEFF ESPOSITO | FRIDAY, OCTOBER 18, 2013
[Blog] The Importance of Company Personas in Social Media
Sometimes personas are created just so the company can better understand the content they should publish on their social pages and blog. Alicia is a content coordinator for a web design company and blogs in her free time at MarCom Land. 'This is a guest post from Alicia Lawrence. . Company personas – a phrase that holds much controversy and confusion definitely has an impact on your purchasing decisions. marketing persona is simply an invented version of your business, consumers and products that work as a marketing tool for your overall business. The Three Types of Personas.
ARI HERZOG | THURSDAY, MARCH 15, 2012
[Blog] How to Synchronize Online Marketing with Offline Sales
If they don’t match up with your social media or blogging tactics, it can be chaos. The following is written by Erin Everhart. Remember when marketing and selling were easy? One message, one medium, one thing to worry about? Yeah, me neither. m young, having only been in web marketing and web development side of things for two years, so it’s foreign to me when people talk about the “good ol’ days.” In marketing speak, we call that a big hot mess. Hopefully, this can prevent some of that mess from happening. First: Create a Unified Message. But we stared with the most important: Our team.
SOCIAL WAYNE | SUNDAY, FEBRUARY 5, 2012
[Blog] Day 5: People of color impacting the social web – Joselin Mane – #29DaysofDiversity
Website/Blog: bostontweetup.com/. He has posted his Kolbe results on his company website and his blog. As we all know, February is Black History Month. It’s a month where we honor those who have made an impact on American culture for equal rights, those who have invented, those who have a helped others and those who have inspired everyone to be the best they can be, not only as a person of color but as a human. Even though it’s black history month, the goal for 28 Days of Diversity is to feature not just African-Americans but other minorities in the web/tech space.
SPIN SUCKS | FRIDAY, APRIL 22, 2011
[Blog] Gin and Topics: Liars, Doubt, and Trouble
week or so ago, Beth Harte wrote a fantastic blog post about lying in the corporate world. Does it seem like the weeks are flying by considerably quickly? Or is it just because we launch Spin Sucks Pro in 10 days and don’t have enough time left (not that I’m counting)? Because time is flying, I’ve not gotten into my Google Reader this week so these stories I found on Facebook , through SmartBrief , or because I have (some) kind friends who sent me links. Thanks for the extra support this week – I needed it! I’ll be catching up on all of your stuff!
CONVINCE & CONVERT | TUESDAY, MARCH 6, 2012
[Blog] Klout and the Reality of Return on Influence
noticed that anytime someone wrote a blog post about Klout there would be this foaming at the mouth. One guy said to me on my blog, “Mark, are you with me? He only needs a few people to read his blog , a few people to sign up for his monthly advice service for this to be successful. It’s the, “Just because you can write a blog that’s successful doesn’t mean that you should be in the blog advice business.” Between Instagram photos and tweets and Facebook status updates and LinkedIn posts and blog posts, etc., Schaefer.
ARI HERZOG | SUNDAY, SEPTEMBER 22, 2013
[Blog] When Your So-Called Friends are Clutter
If you enjoyed this, follow my tweets at @ariherzog and sign up to receive blog posts by email. 'Joshua Becker writes about de-cluttering the past : Your thoughts tend to dwell in the past as the things around you force your mind to reminisce. Solutions tend to be rooted in the past as the things around you conjure up the same old thought-processes. Additionally, our minds are tied to the past because there is no available space for anything new. Start in your bedroom. An efficient method to reduce clutter in your home is to practice the reverse hanger test. Are you familiar with it?
ARI HERZOG | MONDAY, SEPTEMBER 9, 2013
[Blog] What I Want to Do
If you enjoyed this, follow my tweets at @ariherzog and sign up to receive blog posts by email. 'This word cloud, via Wordle shows the frequency of tasks for my next job. What do I want to do? Having applied for several vacancy announcements in recent days, I copied the responsibility sections from those job ads and created this image showing which responsibilities appear more often than others. Popularity equals size. It is not surprising that marketing, media, and communications are repeated throughout the ads. hope this is clearer. Productivity branding
ARI HERZOG | SATURDAY, SEPTEMBER 10, 2011
[Blog] How a Cardboard Box Pays Tribute to 9/11
Visit the blog archive to read more articles on new and emerging media. Six days after my 26th birthday, and precisely 10 years ago tomorrow, Mom awoke me at 8:49 a.m. and suggested I turn on the TV. She said an airplane crashed into the World Trade Center. My ears perked. turned down the prospect of sleeping to watch CNN. don’t need to tell you my eyes were glued to that TV the rest of the morning. channel surfed to gain different camera angles and unedited commentaries. was addicted. Las Vegas, Phoenix, Sacramento, Boston. People bought American flags and patriotism ran amok.
SOSHABLE | SATURDAY, NOVEMBER 3, 2012
[Blog] Negative Online Reviews Should Be Your Best PR Tool
You can learn more from real-life experiences than you’ll ever learn from blog post. The worlds of public relations and marketing have gone through two major changes in the last decade. The first one came with the mass adoption of the internet as our primary source of information about businesses. The second came a few of years ago when social media became a mainstream method of letting your friends, family, and often the rest of the world know how you feel about a business. Let’s start by making the distinction between the two disciplines. It’s simple. Some read them.
TWIST IMAGE | FRIDAY, APRIL 19, 2013
[Blog] The Failure Of Social Media
Quick stunts or a long-term commitment to blogging are creative acts. 'Social Media doesn''t work for the vast majority of small businesses. That was the main message in the USA Today article titled, Study: Social media a bust for small businesses , published on April 17th, 2013. From the news item: "About 61% of small businesses don''t see any return on investment on their social-media activities, according to a survey released Tuesday from Manta , a social network for small businesses. " There is a big lesson in this data. Typically this will include work like: Fix a budget.
SOCIALNOMICS | THURSDAY, JULY 3, 2014
[Blog] Campus Housing Goes Social: #SoMe Innovation in Residence Life
Teams are composed of different residential areas; University Housing at the University of Georgia offers multiple social media outlets including the Live It UGA Blog which gives residents news, updates on programming and residence hall events. Blog posts cover topics such as Sustainability, Move-In, how to get involved, and information about numerous campus housing resources, all written by students and housing staff; and. ” WSU Housing also hosts an opening weekend Scavenger Hunt to help new students learn more about the campus. Complete Thumbnail: Shutterstock.