TREY PENNINGTON | MONDAY, NOVEMBER 9, 2009
[Blog] Links I commonly share
To make it easier for folks who hear me speak access those resources, I’ll do the “social media thing and list them in a blog post: For Search Engine Optimization: Google Trends and a sample trends search using “ Crimson Tide Google Insights and a sample insights query on “ social media marketing Free Keyword Tracker and a little info on keywords. disclaimer: I am NOT a SEO guru nor do I use keyword research to shape content to “trick search engines. For me, keyword research gives me a “feel for the questions readers are asking.
PUSHING SOCIAL | FRIDAY, DECEMBER 2, 2011
[Blog] PS: Best of the Week
5 Tips to Sell Your Blog: . If you ever thought about flipping your blog then give this a close look. This Weeks Blog Posts. Ways to Use Slide Share to Get More Blog Traffic. Is Your Blog Theme Confusing Your Readers? I got fired up this week and challenged myself to publish a new post everyday. Mission accomplished. . The scary thing is that I kind of like it! If you are a subscriber you’re getting all of the Pushing Social goodness sent directly, in full-text, to your email. Sorry if I blew up your inbox, but now you know what to expect. Social Medi
SOCIALNOMICS | FRIDAY, APRIL 13, 2012
[Blog] 12 Steps to Social Media Success…and a Gilly Flower Cordial to You!
Your website/blog/online store/etc. You want to optimize your website and blog content for your desired keywords, so that when people search for: “finest alpaca backpacks,” your amazing alpaca backpack site shows up. If at first you don’t succeed, try, try again. Then quit. There’s no point in being a damn fool about it. Fields. HAVE BEEN LIVING AND BREATHING AND CONSUMING AND QUAFFING social media for over five years now. In other words: what steps — applied to any business — results in social media success? Truth be told: we don’t. But, it’s all good. Here are the 12 steps: 1.
PROBLOGGER | THURSDAY, APRIL 11, 2013
[Blog] DISCUSS: How do you Keep your Content Fresh, Interesting and Engaging?
regularly polling readers on what topics they want written about on the blog. Originally at: Blog Tips at ProBlogger. 'Over on our Facebook page last week Kim Hill-MacCrone asked a question that I thought might be a good one to discuss with the wider ProBlogger readership. How do you Keep your Content Fresh, Interesting and Engaging? It is a question I get asked quite a bit and know is a challenge many bloggers face. having an editorial calendar that cycles through different types of posts on different days of the week. Reader Questions
SOCIAL MEDIA STRATEGERY | SATURDAY, DECEMBER 13, 2008
[Blog] Stop the Posturing About Government 2.0 and Do It Already
We’re already seeing it with Intellipedia , with change.gov , with the TSA’s blog – within virtually every government organization, social media is at least being discussed. Start a blog where you talk about it. They didn’t see a policy prohibiting blogging and say, “oh well, I guess that ends that. No, they pulled together briefings on why blogging was needed. They told anyone who would listen about the power of blogging. link] Adriel Hampton Enjoying your blog, Steve. « Bente Kalsnes’ blog [.]
SOCIAL MEDIA STRATEGERY | WEDNESDAY, SEPTEMBER 2, 2009
[Blog] What Does Government 2.0 Mean to Me?
isn’t about the tools, but what those tools enable – it’s about more than just creating a blog and engaging in dialogue with the public, it’s about more than just creating a wiki that’s open to multiple government agencies, and it’s about more than just making data accessible to the public. blog comments powered by Disqus « Previous Entries Next Entries » Popular Comments Featured Tags Identify the Right People to Manage Your Social Media Initiatives The Evolution of the Social Media Evangelist Twenty Theses for Government 2.0,
SOCIALNOMICS | FRIDAY, JULY 25, 2014
[Blog] 7 (little known) Digital Reputation Stats and How to Use Them to Your Advantage
Tip: If you have a blog or website, awesome! 'Digital Reputation is one of those topics where ‘what you don’t know ya don’t know’ could be very damaging. We often think of the mistweet or the incriminating facebook pic when we think of digital reputation, but it is so much more than that. Here are some of the little known stats related to digital reputation. Below each stat is a tip on how you can use this new information to your advantage. 88 percent of online adults avoid doing business with companies who they believe do not protect their privacy. percent.
SOCIALNOMICS | TUESDAY, MARCH 11, 2014
[Blog] Using Interactive Infographics to Boost Social Sharing
With the recent shift in the power of guest blogging, many SEO’s have turned to making genuinely compelling content in the form of data visualisations. 'Infographics are one of the most effective ways to engage an audience and generate valuable social shares and links. As the trend for infographics grows, so do the options available when it comes to creating them. Interactive elements, or even entirely interactive data visualisations, have proven to be both popular and effective at building natural links online. Interactive content is a step in the right direction to keep up with this.
PROBLOGGER | THURSDAY, AUGUST 30, 2012
[Blog] What I Learned From Liars and Journalists, and How it Made Me a Better Blogger
Trust Me, I’m Lying – Confessions of a Media Manipulator is the title of Ryan Holiday’s new book about the tactics cutting-edge bloggers use to drive hundreds of thousands of viewers to their blogs, seven days a week, 365 days a year. He has made a high-flying career serving irresistible blog content to places like the Huffington Post, Gawker, and Jezebel. ve personally poured through the book late at night to wring every last bit of knowledge from its pages and make my own blogging irresistible. That’s because blogs live and die by the pageview. On the move?
JACOB MORGAN | MONDAY, AUGUST 12, 2013
[Blog] The Future of Work Report: A Collaborative Effort
This is the place to learn about every facet of customer-centric business management in articles, blogs, interviews, and news. 'This is a guest post from Connie Chan , my business partner, Principal, and co-founder of Chess Media Group. Chess Media Group conducted a global research study in May 2013, surveying over 600 employees who currently use social and collaboration technology tools, to understand how these tools affect their ability to work efficiently and flexibly, as well as to understand the impact of the Bring-Your-Own-Device movement and flexible work arrangements.
WAXING UNLYRICAL | TUESDAY, MAY 17, 2011
[Blog] A Double Dose of #measurePR
And if I were you, I’d subscribe to both Small Business Labs (Steve’s blog) and the Twitalyzer blog , they’re chockfull of good stuff. You’ve probably been wondering where the #measurePR Twitter chat recaps are. Well, once WTHashtag went down, all of us who moderate chats on a regular basis were scratching our heads a little… ‘cos where were we supposed to get the chat transcripts from? recently started using RowFeeder and, fortunately, had set up a search for #measurepr there. So that’s where I pulled these transcripts from.
WAXING UNLYRICAL | THURSDAY, NOVEMBER 25, 2010
[Blog] A Decade of Thanksgivings
Post Categories Select Category Blogging for Grasshoppers Business Career Networking Communication Blogging Measurement MeasurePR Public Relations Social Media Twitter Writing Events Guest Posts Amrit Pal Bryce Keane Conway Wigg Erica Holt Herwin Icasiano Howie Goldfarb Mike Doman Narciso Tovar Shanan Sorochynski Steff Metal Interviews Marketing Media Personal Cooking Recipe of the Week Philanthropy PRSA 2009 Resources How To Weekly Roundup Speaking Training Women Grow Business Featured Guest Bloggers Extra, Extra! Oh, one other thing: my blog = my sandbox. That’s love.
JACOB MORGAN | WEDNESDAY, FEBRUARY 24, 2010
[Blog] According to Gartner Social CRM is Going to be Big
Social Media Globetrotter Home Consulting Speaking Travel Blog About SOCIAL MEDIA GLOBETROTTER According to Gartner Social, CRM is Going to be Big View Comments February 24th, 2010 I read an interesting article on information age a few days ago which references some new Gartner predictions around Social CRM. blog comments powered by Disqus Connect with me Subscribe to Social Media RSS RSS About Jacob Email Me Jacob Morgan is the Principal of Chess Media Group , a social business consultancy that works with medium and enterprise companies on developing Enterprise 2.0,
T2 SOCIAL | FRIDAY, DECEMBER 27, 2013
[Blog] 10 Great Resources to be Reading Over the Holidays
We have even included it in a list of great resources for sourcing blog content. Another blog that every marketer should be reading over the holidays (and during business-as-usual) is the Hubspot blog. The Moz blog is a little more technical, but highly informative. Though the core discussions of the blog are primarily search-based, you can expect to find a lot of information about social as well. Although Avinash Kaushik’s blog is not updated on a daily basis, there is plenty of content (relaying information at a very high level) that marketers can use.
SOCIALNOMICS | TUESDAY, SEPTEMBER 20, 2011
[Blog] Need a Job? Get LinkedIn
Leveraging LinkedIn during your career transition is a blog topic that I’ve put off writing for quite some time because LinkedIn has written about from every angle and I wasn’t convinced that I could write anything about it that would be unique. But, I’m going to give it a shot here. As I talk with friends and former coworkers around the country I find myself sharing some of these tips and techniques repeatedly. I hope this will be a valuable resource for anyone looking to make the leap into their next career. Start with about 40 companies. This is not easy. This step is crucial.
SOCIALNOMICS | FRIDAY, AUGUST 6, 2010
[Blog] You HAVE To Make Videos… Period!
Reading a blog about how to cook a chicken, or watching a video? Today we have a guest post from Jim Kukral the author of the new book: “Attention! This Book Will Make You Money. Thank you Jim for the post and for the kind words! There I was, sitting in the board room of a global manufacturing company watching a presentation about their plans to use social media in 2010 and beyond. They started to talk about YouTube and they pulled up one of the Socialnomics videos that @equalman had made and told me, “Watch this video, it will wow you. It wowed us.. Powerful words, yes?
ARI HERZOG | SUNDAY, DECEMBER 18, 2011
[Blog] Guess Who is Back on Foursquare
wrote a similar blog post on why I. Citing privacy concerns and not wanting strangers to know where I was every moment I checked in to a location, I deleted my Foursquare account 14 months ago. Recalling the ensuing storm of comments my action caused in the fall of 2010, it was evident some people were passionate I made the right decision and others felt I should give the location-based application a second chance. Was the second camp right? Forrester Research recently surveyed 37,000 mobile users and in its report issued this month, a mere 2% of those users had Foursquare accounts.
ARI HERZOG | SUNDAY, AUGUST 28, 2011
[Blog] Questioning Why I Still Use Twitter
Whether we share common backgrounds or if you merely enjoy reading my blog, I want to accept connection invitations from people who satisfy my intellect. Photo by darnok. Bill Dorman and Shonali Burke probe into the efforts of friendship and internet relations. Shonali expands: Whether you’re using social media for personal reasons or business, there’s nothing like carefully nurturing relationships, especially those that start with an @. The @ is the opening door; when we get invited to walk through it, that’s when we know we’re friends. Why do I follow you? Each has a unique voice.
ARI HERZOG | FRIDAY, MARCH 4, 2011
[Blog] Feature Friday: Why Violating Copyrights on YouTube is Good
started my blog few weeks ago and wanted to add videos to it. The following feature article is written by Joy Mystic. Yes, you better get your act together and try your very best to find a copyrighted material to add to yours before you submit it for the world to see. Don’t even bother to ask for permission first or try to hide it as Scott Smitelli had fun trying. By doing so, you are not only doing no evil but also doing a good thing! Including to those who own the copyrights! Do I sound like a bad influence on your beloved children? Shall we? Well, I couldn’t be more wrong!
WEB METRICS GURU | TUESDAY, AUGUST 2, 2011
[Blog] Speaking at #measurePR today at NOON EST with @Shonali for Online Chat as @SmAnalyticsBook
The details are in Shonali Burke’s blog Waxing Unlyrical near the end of a recent post on the last week’s #measurePR chat with Megan Berry of Klout (Klout is covered briefly in Social Media Analytics, btw). I’ll be the featured guest today at #measurePR which begins at Noon EST. All you have to do is follow #measurePR to join. And definitely save the date for next week, when Marshall Sponder – a web metrics guru! will be joining the chat to talk about social media analytics. So, remember: 12-1 pm ET, August 2, is the next #measurePR Twitter chat with Marshall.
BRASS TACK THINKING | MONDAY, JULY 5, 2010
[Blog] Learn to Fall…Off Your High Horse
Your post, and your sentiments, are more indicative of our overall state of behavior and inter-personal interactions than mere blog comments or @replies on Twitter, would indicate, I fear. read a book a few years ago by Joyce Meyer called Approval Addiction that really helped me get over that (I should probably go back and re-read it now), & I also apply a 24 hour rule to responding to critical/opinion-laden notes or posting blog posts. Because we can, because it’s expected, because how interesting are we if we have nothing to add? Presentation and patience are key.
DREW'S MARKETING MINUTE | MONDAY, AUGUST 8, 2011
[Blog] You’ve got a bird in your hand. Now what?
Which is why I’ve always enjoyed and respected Becky Carroll and her blog Customers Rock. … Do you value what you already have? Like the old idiom goes…a bird in the hand is worth two in the bush. I’d argue, when the bird is a customer, the ratio is even greater. For years, at the risk of preaching, I have been banging on the idea that we spend way too much time and energy chasing after potential customers and way too little time and energy romancing (and creating a love affair ) our current customers. I’ve pushed on the idea that our math is all backwards.
DREW'S MARKETING MINUTE | FRIDAY, MARCH 11, 2011
[Blog] Why would you want to enchant someone?
As you know, I talk about creating love affairs with your customers a lot here on the blog. Guy Kawasaki’s enchanting new book. Why do I think it’s so critical? Let’s look at how people behave when they’re in the bloom of a new love. They find the other person intoxicating — they crave more. They can’t help themselves. They talk about their new love all the time. To everyone and anyone who will listen. They are very forgiving of missteps or mistakes. Now translate that back to a customer, donor, employee, volunteer, boss or vendor. Potato, potato.
NOWSOURCING | SUNDAY, MARCH 3, 2013
[Blog] Is Klout a Verifiable Social Media Indicator Or Just a Meaningless Number?
Or is Klout just a meaningless artificial number, something more to boast about on blogs and business cards, but at the end of the day is a complete waste of time? In a blog post comments section once, I defended the rights of gay couples wanting to adopt a child, and suddenly I was being awarded +K’s in homosexuality! There’s a new number in town and it’s starting to take effect at hotels, bars, restaurants, and travel companies near you. It also leads to shopping discounts and other perks. Yes, it’s Klout and everyone is talking about it.
SPIN SUCKS | MONDAY, FEBRUARY 7, 2011
[Blog] Love Drop: Making Money By Giving It Away
probably read only about 10 blogs regularly (oh, the horror!), Nate St. Pierre is the founder of ItStartsWith.Us , a global group of people committed to changing the world in just 15 minutes a week. and Spin Sucks is one of them. The main reason I come here is for all the straight talk from smart people. Gini Dietrich leads the charge, and the rest of the community joins in with experience, insight, critiques, and always a bit of fun. It’s my kinda place. So today I’d like to throw out a topic that has turned out to be somewhat polarizing: The launch of my latest project, Love Drop.
PROACTIVE REPORT | WEDNESDAY, SEPTEMBER 23, 2009
[Blog] Brands Find Twitter Effective
and they’ve got a blog going and feeds and widgets up the wazoo and then it’s like, “Okay, now I ‘m all confused and I don’t know what to do.”. 300 people gathered in Los Angeles to find out more about using Twitter for business, entertainment, comedy and music, The panel on how brands can effectively use Twitter featured Starbucks, Kogi BBQ and E Online. It was moderated by Guy Kawasaki who quizzed the speakers about their business strategies, how tweets for the brand, how to gather and interact with followers and some of their favorite tools. That’s the biggest challenge.
WWW.MASTERNEWMEDIA.ORG | THURSDAY, SEPTEMBER 30, 2010
[Blog] Real-Time News Curation - Process, Key Tasks, Workflow
These may include specific news sites, blogs, RSS feeds, open persistent searches, Twitter channels, Facebook pages and more. Syndicate Distribute and syndicate your curated news channel (what I call a " newsradar ") on relevant online channels, including social networks, aggregated news channels, your blog / newsletter / site and other content distribution channels avialble. Print this article Real-Time News Curation - The Complete Guide Part 4: Process, Key Tasks, Workflow What are the tasks involved in the real-time news curation process? What does exactly a news curator do?
TWITIP | FRIDAY, JANUARY 1, 2010
[Blog] Happy 2010! Here's Your 2009 TwiTip Recap
I’ve started a brand based account and this will help a lot January 3, 2010 Mark McCulloch @MarkMcCulloch2 Great content and blog you have and also thank you very much for your recap. Twitip Getting more out of twitter Follow 102,289 followers Subscribe 20,083 subscribers starters guide getting followers tools tips business people news add a tip Lara Kulpa @larakulpa Happy 2010! Here’s Your 2009 TwiTip Recap 4 So I probably should’ve posted this yesterday, but here’s a recap of some of our most popular posts from 2009. Happy New Year, everyone!
SOCIALFISH | MONDAY, JUNE 17, 2013
[Blog] Advancing Nonprofits’ Missions With Storify and Quora – How MomsRising and charity: water Have Used These Tools for Success
Storify is much like other blog platforms like WordPress, but has an added emphasis on curation. 'With so many social media tools capturing the attention of nonprofit organizations, how should nonprofits decide which tools are the best investment of their time and personnel? Some tools, like Facebook and Twitter, are are a given – but in the case of new social media platforms that continue to emerge and evolve, which tools should community managers and marketing staff focus on? Here’s how. MomsRising Expands Twitter Efforts With Storify Implementation.
GAURAVONOMICS | WEDNESDAY, JULY 21, 2010
[Blog] afaqs! Story on What the Sunsilk Gang of Girls Redesign Means for.
Gauravonomics Blog For Marketers, Entrepreneurs and Activists How To Organize and Energize Your Evangelists Blog Speaking Writing Bio Media Subscribe Slideshare Twitter LinkedIn Facebook IdeaSliver Labs Tumblr « Financial Chronicle Story on the Rising Role of Social Networks Like Facebook and LinkedIn in Recruiting The Difference Between Communities, Social Networks and Social Outposts » afaqs! Story on What the Sunsilk Gang of Girls Redesign Means for Branded Social Networks Welcome to the Gauravonomics Blog for Marketers, Entrepreneurs and Activists ! afaqs!
DREW'S MARKETING MINUTE | MONDAY, SEPTEMBER 27, 2010
[Blog] Did you miss these? (week of 9/20)
Mobile Marketing: Over at the MENG Blend blog, I ask the question -- should your business be considering a mobile app. Blogging 101: Mike Sansone, the man who taught me just about everything I know about blogging, has begun a series he calls 0-60. It will guide you day by day to building a blog that is full of relevance, heart and potential. I get so much smarter just by reading what others have to share. But I always worry that I missed something big. You too? Just in case you missed any of these.I " Read it.and discover your answer.
GEOFF LIVINGSTON | TUESDAY, FEBRUARY 15, 2011
[Blog] Kick Your Competitor’s Ass
Whether its your phone operating system , selling music and tickets, ideas via blog content, a better answer to social crisis, or a marketing firm, competition exists. Yes, you did read the headline correctly. One of the most annoying flavors of kumbaya in social media circles remains the idea that we should all get along. These voices leave no room for public competition. Meanwhile most of the folks singing this tune don’t run businesses, and are bloggers and their fans. They are clueless about winning market share. Ignore them. You probably like some of your competitors.
DEVELOP SOCIALLY | TUESDAY, APRIL 19, 2011
[Blog] Welcome to The Facebook Studio
What’s New: AKA the Facebook Studio Blog. “But for ad agencies that are good at what they do – it’s Christmas,” – Andrew Bosworth discussing how agencies can no longer sell a bad product with a clever campaign. Facebook director of engineering Andrew Bosworth met with top ad executives last month to discuss how Facebook can become their platform of choice in brand advertising. The mood was casual with Andrew in jeans and a t-shirt but the topic was far from. They discussed the word-of-mouth power of Facebook and how ad agencies can benefit. You can like and share ads here.
WAXING UNLYRICAL | FRIDAY, OCTOBER 1, 2010
[Blog] When #measurePR Became A Campfire
Comment as Show More Post Categories Select Category Blogging for Grasshoppers Business Career Networking Communication Blogging Measurement MeasurePR Public Relations Social Media Twitter Writing Events Guest Posts Amrit Pal Bryce Keane Conway Wigg Erica Holt Herwin Icasiano Howie Goldfarb Mike Doman Narciso Tovar Shanan Sorochynski Steff Metal Interviews Marketing Media Personal Cooking Recipe of the Week Philanthropy PRSA 2009 Resources How To Weekly Roundup Speaking Training Women Grow Business Featured Guest Bloggers Extra, Extra! Oh, one other thing: my blog = my sandbox.
CONVINCE & CONVERT | SUNDAY, APRIL 6, 2014
[Blog] This Chart Explains the Reachpocalypse and Why Facebook is Laughing All the Way to the Bank
Every week we document an amazing social media case study here on the blog, and another one in the Social Pros podcast in the “Holy Social!” delivered a presentation about this at the recent Social Media Marketing World conference, and I’ll be writing a blog post about it (possibly with an accompanying BlogShare ) that provides details and how-tos. 'Facebook is the largest voluntary, non-religious organization in the history of the world. They are not dumb. Fundamentally, Facebook cares about THEIR business, not about YOUR business. ” tool. ” segment.
DANNY WHATMOUGH | THURSDAY, JUNE 21, 2012
[Blog] PR and Wikipedia – let’s push for a better relationship
Cross-posted from the EML Wildfire blog. As part of my work with the PRCA’s Digital Steering Committee, I’m part of a consultation process that is trying to create a set of guidelines for the PR industry to help it better understand and interact with Wikipedia. PR people shouldn’t touch Wikipedia. This is a common viewpoint amongst Wikipedians. And, considering the negative press that has often surrounded PR dealings with the encyclopaedia, and the bad practices that are all far too common, it is easy to see why. If you don’t have a neutral point of view (e.g.
SOSHABLE | FRIDAY, SEPTEMBER 21, 2012
[Blog] Gerber Facebook Contest Goes Viral
Original article about Facebook contests posted on Wikimotive’s blog under the title Gerber’s Great Contest. Running contests on social media is a risky proposition. It has to be just the right idea, and it has to be handled just the right way. Today, I want to take a look at one recent contest that has completely taken over marketing using Facebook. Which contest is it? If you’ve spent any time on Facebook this month, I bet you can already guess. That’s right, it’s the Gerber Generation Photo Search 2012. Do you think your child is the cutest?”
JEFF KORHAN | MONDAY, MAY 23, 2011
[Blog] Jeff Korhan Moves to WordPress
Many of you know that I have been blogging on the TypePad platform for more than five years – on this blog and few I have since abandoned. While I will still recommend TypePad to small businesses who are new to blogging, it is time for this blogger to get on a faster horse if he is going to accomplish some higher objectives. Just like WordPress, Typepad makes this possible by enabling you to forever own your blog content by mapping it to a unique url that you own – regardless of which platform it is attached to. More Than a Move – A Sharper Focus.
JUGNOO | TUESDAY, JUNE 4, 2013
[Blog] Quantity vs. Quality in Social Media Management Tools
Here are some key measures to be aware of: - Reach: Measuring your company’s blog subscribers, fans, followers and other statistics will help you estimate the size of your community and track changes which can be attributed to specific social media campaigns. Quantity vs. Quality in Social Media Management Tools originally appeared on Jugnoo Blog - Social Media is a Business: Social Media Presence Management under a Creative Commons license. The post Quantity vs. Quality in Social Media Management Tools appeared first on Jugnoo Blog. Have they considered or made a purchase?
PROBLOGGER | THURSDAY, JUNE 7, 2012
[Blog] The Simplest Way to Write a Unique First Draft
Do you have 45 minutes to work on your blog? If so, I can show you how to write the first draft of your next blog post. This blog post originated from five unrelated words on five separate lines, double-spaced, in a Microsoft Word document. Once you answer this question, write every sentence of your blog post for that person. Your headline doesn’t just grab a reader’s attention; it helps you summarize your blog post. Share details that support your blog post’s headline. Originally at: Blog Tips at ProBlogger. First drafts are messy. State them.
PROBLOGGER | MONDAY, MAY 7, 2012
[Blog] Register Today for a Free Podcast With Ana White
Ana is the blogger behind the popular Ana White Homemaker blog and she has a great story to tell. Here’s a few highlights from her story: In just over 2 years Ana has grown her blog from nothing to one that gets around 3 million unique visitors a month. Her blog is now generating enough income to support her family and she does it all from her home in Alaska. Over 90% of the content on her blog is written by readers and Facebook Fans. Originally at: Blog Tips at ProBlogger. Her #1 source of traffic is Pinterest. Alaska – 7pm Tuesday 8th May.
SOCIAL MEDIA STRATEGERY | SUNDAY, MARCH 11, 2012
[Blog] Time for a Change
Over the last four years especially, I felt as if I was at the tip of the spear when it came to things like social media policy (this blog and my Twitter account were the first transparent, employee-owned, external social media properties), Enterprise 2.0 While I'm at C-K, I'll continue to blog here about social media, PR, advertising, and branding as well as my experiences in the PR industry – I hope you'll continue to read and engage with me here. Consulting. For the government. This Wednesday, more than 3,000 days later, will be my last day at Booz Allen.
GEOFF LIVINGSTON | MONDAY, JUNE 2, 2014
[Blog] Visual Literacy Means Better Thinking
'A few weeks ago, I wrote a blog about the world moving from text-based to visual communications, an underlying angst was touched upon. fear exists that visual literacy may mean more ignorance and the general dumbing down of society as a whole. First, let’s be clear. Visual literacy is not a new concept. It dates back to the sixties. The recent media trend towards communicating with video, pictures and graphics has inspired people to building methods of encouraging visual literacy. Yet the tension remains. Will we become a society of ignorant fools? This is the End.
LOUIS GRAY | TUESDAY, JANUARY 11, 2011
[Blog] LunchTree Hits Bay Area for Random Geek Connections
Profile on LunchTree Lunch History on LunchTree The founder, Jesse Spaulding, first hit our radar way back in early 2008 with his project BlogRize , a platform aimed to help blogs grow their communities. Geeks working on startups are notorious for not getting out much. Slaving in front of computer terminals at odd hours, the option of lunch often takes on a familiar routine - the same locations, the same people. even the meals themselves become things of habit. With projects taking precedence over casual connections, it's not unsurprising some startup addicts gain a feeling of isolation.
PROBLOGGER | FRIDAY, NOVEMBER 23, 2012
[Blog] Forget Everything You Think You Know About SEO
I’m sure you are aware there are a whole host of WordPress SEO plugins available for your blog. can be ignored when writing blog posts. The main learning here for bloggers is that instead of worrying about search engines when you write your next blog post, you should focus 100% on the user. Without a doubt, the single most important factor in gaining search engine ranking is building links to your blog. If there is one piece of action everybody who reads this post should take, it is without a doubt to create a link-building strategy for your blog.
CONVINCE & CONVERT | THURSDAY, NOVEMBER 11, 2010
[Blog] The 3 “Ly”s of Social Media
When you consider the amount of time we spend tweeting, updating status, checking in, watching YouTube videos, reading blogs, reviewing on Yelp and all the rest, the natural question (and one that will asked by interplanetary visitors, ultimately) becomes “Don’t we have anything better to do? Tweet Sure, the gadgets and gizmos and the apps and androids of social media make it more convenient for us to interact with one another, and with brands. But it’s not really about the bits and bytes and data and Dick Costolo, is it? That’s the most important “ly.
TWIST IMAGE | TUESDAY, OCTOBER 2, 2012
[Blog] In The Nick Of Real-Time
Last week, Jay Baer of the Convince & Convert blog (he's also co-author with Amber Naslund of the business book, The Now Revolution , and one of the editorial partners of The Social Habit) let the world know about this one, fascinating, nugget: "Among respondents to The Social Habit who have ever attempted to contact a brand, product, or company through social media for customer support, 32% expect a response within 30 minutes. Are consumer expectations getting out of control? True story: our brand-new dryer broke down. It's not even one year old. It's not the first time. apple.
ALEX BLOM | THURSDAY, APRIL 22, 2010
[Blog] Free eBook: Social Media Workout
The Contents are below: Workout 1: Back to Basics Workout 2: Get Facebook Fit Workout 3: Tone up with Twitter Workout 4: Exercise Control Of Email Workout 5: Lunging into LinkedIn Workout 6: Make Movie Muscle Workout 7: Website Weightlifting Workout 8: Build a Better Blog It’s totally free so what do you have to lose? Tagged as: Blog , ebook , facebook , linkedin , social media , twitter , wordpress blog comments powered by Disqus GET UPDATES Did you know? How to Build & Sell Through a Community Part 2: Why? have a confession to make. Want a taste?
SOCIALNOMICS | WEDNESDAY, JULY 23, 2014
[Blog] 7 Tricks for Successful Social Media Branding
At the very top of the site, you’ll notice that these guys even have a blog. Written from the perspective of the logo character’s wife, the Mrs. Rooter Blog is compiled of several entries with tips to help customers keep their plumbing systems running smoothly. 'An essential part of branding a business is developing and maintaining an online presence. Your business probably already has several social media pages up and running. But are they leveraged to brand your business the way you want them to? Find Your Followers. Photo by Geralt. Learn to Keep it Consistent.
CONVINCE & CONVERT | WEDNESDAY, JULY 14, 2010
[Blog] Social Media is the Servant of Strategy, Not the Master
Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Social Media is the Servant of Strategy, Not the Master July 14th, 2010 |Written By: Mike Cassidy | View Comments Tweet Guest post by Mike Cassidy , a non-profit Senior Executive Director specializing in membership development, engagement and retention. Why ignore it? Thanks, Mike!
CONVERSTATIONS | SATURDAY, JANUARY 14, 2012
[Blog] Life Delivers Turbulence: Adjust or Start Over?
We met some great people during our stay, and many stories and lessons sure to appear on this blog in the short future. On the first day of 2012, my wife and I were excited to begin our first full calendar year together. Focus. Excitement. We had big plans for the new year. On the second day of 2012, life threw us a curve ball. Angela’s dad had a “heart episode” and was taken to the hospital. Only two hours away (a commute for many, but in the country that’s a trip), we quickly grabbed a few things and headed home to help. We remained for 11 days. Big thanks!
THE RELATIONSHIP ECONOMY | THURSDAY, SEPTEMBER 19, 2013
[Blog] History Tells The Story, What’s Yours?
Whether in 140 characters, a 500 word blog post, a YouTube video, a picture or a combination of them all we are the story and the story is us. 'Whether in business, politics, non-profits, religion or academia the function of leadership is the same. Leadership has Leadership has been described as “a process of ”organizing a group of people to meet a common goal. To achieve common goal people have to relate to the goal and believe it will make a difference in people’s lives. Some of the most effective leaders are those that have mastered the art of story telling. Yet only 7.6%
DIVA MARKETING BLOG | SUNDAY, MARCH 23, 2014
[Blog] Interview with Cory Edwards: Creating Social Business Structures
'One of the benefits of a biz blog is sometimes ''fair trade'' agreements. Recently Adobe reached out and asked if I would be part of a 4-member Insider group, along with Travis Wright , Elizabeth Osmeloski , Michele Kiss , that would help socialize their digital marketing conference next week. Adobe Summit. Sounded like good learnings to share. With over 5000 attendees sounded like a biz carnival! Sounded Sounded like fun. Adobe also offered introductions to speakers and attendees who are doing innovative work in digital/social. More good learnings for us. Yes" to the opportunity.
PAUL GILLIN | MONDAY, OCTOBER 31, 2011
[Blog] David Ferrucci on Building the World’s Smartest Computer
Live blogging Dr. David Ferrucci’s address to the IBM Watson University Symposium at Harvard Business School and MIT Sloan School of Management. Example: In the category of Lincoln Blogs: “Treausre secy Chase just submitted this for the third time. Ferrucci was director of the IBM Watson project. Ferrucci tells a story about his daughter’s quote: “Interesting things are boring.” Because that was her frame of reference. Interesting things involve a lot of complexity that makes them boring (to people who aren’t explicitly interested in them). The Next Big Thing.
PROBLOGGER | MONDAY, AUGUST 20, 2012
[Blog] 6 Sweet Tips to Help You Track Social Media Trends
Read leading blogs about social media. HubSpot’s marketing team regularly blogs about social media trends such as the rise of mobile marketing , and provides additional resources in regularly published ebooks. Kallas writes, “Addictomatic searches the best live sites on the web for the latest news, blog posts, videos and images. You can also sign up for an industry-leading Twitter blog like TwitTip via email. Originally at: Blog Tips at ProBlogger. This guest post is by Lior Levin. Here are six simple ways to stay on top of social media.
TREY PENNINGTON | MONDAY, SEPTEMBER 6, 2010
[Blog] How to use what you've got to get more of what you want
Home About Book Trey to Speak Let’s Connect #smBBQ Subscribe trey pennington connections, content, conversations: commerce™ How to use what you’ve got to get more of what you want: The Chris White found materials tree house by trey on September 6, 2010 Consumers rush to experience the remarkable and memorable. Marketers clamor to give them what they’re looking for. Sometimes, it’s not as difficult as it might sound. One of the foundational principles in Spitball Marketing is “use what you’ve got to get more of what you want. No trips to Home Depot or Lowes.
SOSHABLE | TUESDAY, SEPTEMBER 10, 2013
[Blog] Advice for the Beginners
Worse, they create one thing, one blog or video or SEO campaign , and it doesn’t live up to their own expectations so they scrap it and call it quits. And in poster form: Original post can be found on Wikimotive’s blog. 'Here at Wikimotive, we have a backlog of content that goes back years. We have multiple ebooks and podcasts and infographics, and we have material published all over the web. We get emails all the time from people, intelligent people, who want to get into the game but don’t know where to start. But there is this gap. We all go through this.
PAMORAMA | TUESDAY, JANUARY 5, 2010
[Blog] Pepsi Sidelines Super Bowl Ads, Opts for Social Media Push
In the highly sought after 18-34 demographic, 85% use some sort of social media (social networking, blogging, or texting). If they decide to check out the blog, that makes four interactions. link] Vikings Blog | Minnesota Vikings NFL Announcer [.] For someone like Pepsi this may not matter but a lesser known company could benefit.-= ´s last blog. For someone like Pepsi this may not matter but a lesser known company could benefit.-= ´s last blog. Do you enjoy NFL football? If so, we’ll both be watching the Super Bowl on February 7th.
CONVINCE & CONVERT | MONDAY, JULY 2, 2012
[Blog] The Power of a Question
The Power of a Question is a post from: Convince and Convert Blog: Social Media Strategy and Social Media Consulting. When I was 30, I lived in a largely rent-controlled building in New York City with my (then) girlfriend, who was also my age. There were nine other residents on our floor: a young couple in their 20’s, and seven single elderly widows/widowers in their 70’s and 80’s. The average age of our floor was 58. No one was 58. Trees were being slaughtered because someone asked “What’s the average age of that building?”. For most of us, it’s the same one: “Why?”.
CONVINCE & CONVERT | WEDNESDAY, JUNE 13, 2012
[Blog] Why Stronger Visuals Help You Sell More Stuff
Why Stronger Visuals Help You Sell More Stuff is a post from: Convince and Convert Blog: Social Media Strategy and Social Media Consulting. Dial Corporation this week announced a new campaign that integrates its long-standing Facebook Page with its new-ish Pinterest page , giving its Facebook community a challenge to create cause-related boards on Pinterest. The top organizations featured on those user-generated boards will compete to win a $5,000 prize. Dial is looking to capitalize on what is becoming a known fact – strong visuals help sell product and the stories around them. Inform.
DREW'S MARKETING MINUTE | FRIDAY, OCTOBER 7, 2011
[Blog] Do you take yourself seriously?
My thanks to blog reader Amy Roppe for sharing these with me! At McLellan Marketing Group , we live by our core beliefs. One of them is: We take our work seriously. Ourselves… not so much. Let’s be honest here. None of us save lives every day. Okay, if you actually do… you have my permission to skip this post) Sometimes, I think we need to just get over how important our work is and lighten up. In front of our clients. Let them see we have a sense of humor about ourselves. Because they’ll actually enjoy working with you more. No doubt their work is serious.
CONVINCE & CONVERT | WEDNESDAY, FEBRUARY 9, 2011
[Blog] Invitation Avalanches, Attention Infidelity, and the Science of the Social Break-Up
On Twitter and Facebook, a 7% conversion rate would be the stuff of legend (unless you’re Bieber or Gaga, in which case you probably don’t read this blog). Is the golden goose poisoned before it’s even an adult? The current relationship between companies and consumers via social media and email is unsustainable. The backlash has begun, and abuse of any one channel has a spillover effect on consumer attitudes toward other channels. 71% of Facebook members have become more selective about “liking companies. don’t like that email stat. Not one bit.
WEB METRICS GURU | WEDNESDAY, JUNE 8, 2011
[Blog] Google Moves and Web Journal, June 1-7th, 2011
It’s one of the acquisition’s I did not expect Google to make but it makes sense as Postrank developed a way to cut through noise and rank blogs. I noted it last week but didn’t have a chance to post it – Google bought PostRank Analytics – the price of the deal wasn’t revealed. Also heard that Google’s software infrastructure is obsolete – ha! Well, at least, I signed up for piloting Google WebMaster Tools with Google Analytics pilot that is now underway. I guess it’s all in the timing – in life and in social media. web journa
SOCIALNOMICS | THURSDAY, NOVEMBER 1, 2012
[Blog] 3 simple ways to attract huge conference crowds
Most rockstar keynote speakers have large outreach networks (e-mail, Twitter, Facebook, blog, etc.) – make sure you give them easy to publish items about the conference so they can blast to their loyal fans and followers. #1 Hire a rockstar keynote speaker. rockstar keynote speaker will cost between $10,000 and $50,000. While this cost may seem steep, it is less than the coffee breaks you will be supplying and much more important. Nobody is going to go to the event for the coffee nor will they talk about the coffee pre or post conference. 2 Leverage your keynote speaker.
ENGAGE | TUESDAY, JUNE 18, 2013
[Blog] The Future Perfect: 3 Strategies Digital Magazines Can Employ to Provide Ideal User Experiences
Features commonly found on blogs, like recommended articles based on topic or author, can also be employed within digital issues. 'When it comes to the digital versus print debate, can’t we all just get along? Recent innovations in digital magazines are certainly helping the cause. Mequoda Group recently released the results of a survey that reflect changes in how people read magazines. Some of their findings: 23 percent of respondents prefer reading magazines on their tablets. 13 percent of respondents had published a digital edition of a magazine within the past month.
ENGAGE | THURSDAY, MAY 5, 2011
[Blog] All the News That’s Fit to Ignore
If you liked this, try: 4 Tips to Develop Engaging Story Ideas The Lifespan of Social Media Content (Or, the Fish, the Stream, and the Shore) Want Infinite Blog Post Ideas? M y mom sold my trumpet a couple months ago on EBay and you probably couldn’t care less. Sure, it was a big moment for me – I’d been playing for about one third of my life and the proceeds of the sale would help out my family – but for the rest of the world it was about as interesting as well, some random guy selling a trumpet. Has anyone written something nearly identical? Is it readable? Is it skimmable?
CONVINCE & CONVERT | SUNDAY, MAY 20, 2012
[Blog] Clearing Clouds of Confusion – the 5 Categories of Social Media Software
Clearing Clouds of Confusion – the 5 Categories of Social Media Software is a post from: Convince and Convert Blog: Social Media Strategy and Social Media Consulting. The social media software industry offers some amazing functionality, but it suffers mightily from murky messaging and customer confusion. The truth is, many marketing professionals do not know what this software can do, much less what specific companies’ versions can do. And the software companies themselves make it worse by not being specific about their capabilities and areas of focus. ” .
SOSHABLE | TUESDAY, OCTOBER 23, 2012
[Blog] Is social media hurting our relationships?
Read more Social Media News on the Soshable Blog. As social networks like Facebook and Twitter have become a natural part of our daily routine, it often filters into our offline lives and conversations, therefore it must have just as much of a negative effect as it does a positive one…right? Some examples that are prominent are not adding someone as a friend on Facebook, who knew this would become such a difficult dilemma? There are some family members and friends, then and now that we simply do not want knowing details of our lives, let’s not even mention co-workers….
ENGAGING BRAND | THURSDAY, DECEMBER 20, 2012
[Blog] Podcast 314 - Mitch Joel on Social Business Model
The Value Of Brands In Social Media | Six Pixels of Separation - Marketing and Communications Blog - By Mitch Joel at Twist Image. Welcome to the latest and free The Engaging Brand podcast covering social media , business ideas and brand marketing tips but before we start. The listener of the week and winning an Engaging Brand goodie bag, is Moksh Juneja from Mumbai. Remember the goodie bad is picked from all the people who share, like, tweet about the Engaging Brand podcast to say a BIG thank you from me! believe social media will morph into a social business model.so
SOCIALFISH | TUESDAY, APRIL 9, 2013
[Blog] Working and Facebooking: No Longer Impossible
So in theory, you could be searching for paint swatches or a crock-pot recipe and be struck with your next brilliant blog idea. For example, here’s the pin that led to this blog: Naturally, there’s the NSFW concern. 'Early in my career I had to be quick on the draw when it came to social media. Having Facebook open was a waste of time. MySpace (which was still popular at the time) was a HUGE no-no. don’t know why one was worse than the other, but it was for some reason. So when my supervisors walked by, I had to shrink that screen FAST. But why? If not, that’s ok.
CONVINCE & CONVERT | SUNDAY, AUGUST 25, 2013
[Blog] Websites Will Become the AM Radio of the Internet
The impact of these apps on their purchase decisions is greater than recommendations from blogs and social media, and from manufacturers’ websites or email. 'If your marketing is sufficiently useful, your audience will keep your brand close – on their home screen, in their inbox, in their Twitter and Facebook feeds – and, when they need you, they’ll access whatever it is you’re bringing to the information party. This is the great benefit of Youtility – marketing so useful, people would pay for it (if asked). When they need you, they’ll engage. agree.
CONVINCE & CONVERT | SUNDAY, JULY 14, 2013
[Blog] How Not to Win Any Marketing Awards Ever
This summer, I’ve read page after page after page of rosy – yet poorly phrased – prose about the triumph of Facebook like acquisition, blog comment increases and number of Twitter impressions. 'image from BigStock.com. Lately, I’ve been asked to judge quite a few marketing awards competitions. Mostly digital awards, but some traditional/offline categories, too. The specific awards and contests don’t matter, because the affliction I see is universal. It is that most marketing awards entry write-ups are absolutely terrible. Look, I get it. But Did it Work?
DEVUMI | FRIDAY, AUGUST 29, 2014
[Blog] Pinterest Message Marketing for your Business
You can also share content from other platforms, your blog, YouTube, a tweet, that is related directly to what they’re interested in. The post Pinterest Message Marketing for your Business appeared first on Devumi Blog. 'Pinterest message marketing takes the popular image sharing platform and gives it a new, more personal, text based twist. Choosing to use Pinterest message marketing with your business can help you open up new relationships, start collaborations, and begin writing exciting new chapters in your brand story. Pinterest message marketing basics. Postcard by quaddles.
WRITTENT BLOG | FRIDAY, JANUARY 31, 2014
[Blog] The 7 Hottest Online Marketing News Stories of January
Many marketers are already taking a close look at their strategies, budgets, and key performance indicators for 2014, especially following Matt Cutt’s mega-announcement to approach guest blogging with a new sense of caution. Matt Cutts Cautions Against Spammy Guest Blogging. In some of the most-discussed online marketing news of the month, Google’s head spam fighter Matt Cutts took to his personal blog to condone low-quality guest content exchanges. To learn more about how to do guest posting correctly, we recommend An Exhaustive Guide to Exceptional Guest Blogging.
VIPER CHILL | WEDNESDAY, JUNE 22, 2011
[Blog] Saying Goodbye to $5,000/m (& a Tiny Personal Update)
If you haven’t noticed from the amount of 4,000+ word articles I write, I want to keep the signal to noise ratio on this blog hugely in favour of signal. Members have created almost 2,000 posts in just a couple of weeks and there are some well known faces inside you will be familiar with from blogs much bigger than this one. So, please understand that I don’t really like doing these little announcements as there’s not much you can get from them. There’s also another reason, which you’ll discover if you keep reading. Social Media
FRESHNETWORKS | THURSDAY, MAY 22, 2014
[Blog] Three collaborative initiatives to meet consumer expectations for a digital high street
Marks and Spencer was one of the first supermarkets to experiment with incorporating tablets and WiFi into the in-store shopping experience and as we discussed recently on the blog, Tesco and Waitrose have been using iBeacons to engage with customers via their smartphones. 'Consumers have high expectations for digital technologies in store but these are not yet being met by retailers. However, only 10% of supermarket shoppers have seen tablet services used in-store. Yet a range of collaborative initiatives are being used to help shops and businesses bridge this gap. MyHigh.St.
TRADESMEN INSIGHTS | TUESDAY, JANUARY 26, 2010
[Blog] 2009: A Retrospective from Contractors and An Early Outlook For 2010
Leave a Reply Cancel reply John Sonnhalter Welcome to my blog, Tradesmen Insights. Blog at WordPress.com.Marketing to the professional tradesman in the Construction, Industrial and MRO markets Home About Me Contact Market Overviews Newsletter Podcasts Services 2009: A Retrospective from Contractors and An Early Outlook For 2010 As most of you know by now, our marketing company works primarily with manufacturers who sell to the contractor marketplace. Here are some highlights : Contractor’s sales – Were off between 7 to 15%. take my survey [link].
PAMORAMA | MONDAY, DECEMBER 28, 2009
[Blog] Advertisers Embrace Facebook, Other Social Networks
Tagged as: ad spending , Advertising , Branding , Facebook , Marketing , MySpace , Social Media , Social media marketing , Social Networking [link] Vote on this article at blogengage.com Advertisers Embrace Facebook, Other Social Networks… Social ad spending will become a higher priority in 2010, generating more opportunities for advertisers to reach their target markets for branding and engagement… [link] bookmarking » Blog Archive » Advertisers Embrace Facebook, Other Social Networks | pamorama [.] and in many other countries. of all online advertising.
SOCIALNOMICS | WEDNESDAY, JANUARY 22, 2014
[Blog] Riding The News: Cicada Hunt 2014
'If you do a Google search for the term “cicada 2014”, you will find my that my blog post comes up first page. wrote an article about it for my blog in early January, right before this year’s hunt began. If you look at the blog post in question: [link] you can see it became really popular (for a personal blog) receiving over 100 social signals in 2 days and 18 comments. This is not a fluke. used a technique that I call “Riding the News” in order generate massive traffic and to jump my site up to the top of the SERP. What is the Cicada Hunt? Good luck.’.
JASON YORMARK | TUESDAY, DECEMBER 1, 2009
[Blog] Booked: Facebook Disabled My Account | jasonyormark.com
rahulbhatt Says: April 30th, 2010 at 8:25 am My account was also disabled on Sunday 25 – April – 2010 Still waiting for it to get enabled, don't know when it will be enabled I have created a Facebook FAQ's which can be access from the following url [link] [link] Leave a Reply blog comments powered by Disqus 105 SUBSCRIBERS 50161 FOLLOWERS Home About Me My Videos My Resume Contact MeI didn’t quite realize how much I used Facebook until it was taken away from me. Between Twitter and Facebook, I had built a nice little social network. Why I have no idea.
SOSHABLE | WEDNESDAY, FEBRUARY 6, 2013
[Blog] Social News SEO
Whereas most places can post a blog or article and leave it be, news sites might have to come back to the same story three or four times as they get new information. Original post about News SEO can be found on Wikimotive’s blog titled, “ News Site SEO “ . News sites (and some social news sites like Soshable!) have unique concerns compared with traditional business and commercial sites. This has caused a lot of consternation in the community, as they try and reconcile their Business SEO with the fluctuating nature of the medium. Featured
SOSHABLE | THURSDAY, DECEMBER 29, 2011
[Blog] 2011 Social Media Site of the Year: Reddit
This is a crappy little blog and the “award” means nothing, but I can say this much – we really do explore social media every day and do whatever we can to find what’s good and bad about it. Every year (for a whopping 3 years running!) we highlight who we believe is the top social media site of the year. It’s not a popularity contest. It’s not based on (much) empirical data. There’s no voting. The team sits down and argues for an hour on Skype and I write up the piece. We’re not gurus. Long story short, our opinion means nothing. was smug.
CONVINCE & CONVERT | WEDNESDAY, JULY 11, 2012
[Blog] The Power of Awesome
About the Scott Stratten: The Power of Awesome is a post from: Convince and Convert Blog: Social Media Strategy and Social Media Consulting. No matter our job, we have opportunities every day to do awesome things in business. One of the most powerful opportunities we have for awesome happens when we make mistakes. Being awesome isn’t about being perfect. want us to see our trip-ups as windows of awesome opportunity. When it hits the fan in business, it’s not time to hide behind the fan. It’s time to be awesome. Instead of putting out fires, I want us to fan the flames.
SOCIALNOMICS | TUESDAY, JANUARY 3, 2012
[Blog] 10 Best Entrepreneurs of 2011 Infographic
million blogs for iPad. Will you be one of the top entrepreneurs in 2012? Learn from the below and you can become a Digital Leader ! From: BusinessMBA.org. Also from BusinessMBA.org: Do a quick search for important entrepreneurs. Do you see any wrinkles on those faces? You sure don’t—some of them might even still have baby fat. does a yearly list of the top 30 entrepreneurs under 30. Business MBA decided to find out how ten of these young adults are making huge impressions on business and on the world. Matt Mickiewicz, 99designs Co-Founder—27 Years Old. Founded 2007. Founded 2007.
CONVINCE & CONVERT | WEDNESDAY, OCTOBER 22, 2014
[Blog] 8 New B2B Video Content Marketing Trends
Use footage from an event to create a highlights reel and embed it into your recap blogs and social media posts. 'The “play” button is the most compelling action on the web. This is the sentiment that started the Vidyard Ignite conference – the first-of-its-kind event specifically designed to address the issues that B2B marketers face when it comes to creating video. While it’s well understood that video marketing is an extremely unique and valuable tactic to reach consumers effectively, marketers often feel paralyzed by the daunting task of creating useful videos. People Love to Laugh.
JEFF ESPOSITO | WEDNESDAY, FEBRUARY 27, 2013
[Blog] Without a change in expectations, social CRM is destined to fail
You see while social media may be vital to what many of the readers of this blog do for a living; social media is actually a small sliver of what businesses are focusing their efforts on. While I believe that social media is a great platform for customer support, I think our current views of what is acceptable in terms of response time or expected quality of service for social Customer Relationship Management (CRM) is destined to fail. The expectations I am thinking about center around how many think companies should bend over backwards for a customer just because they Tweet. We can’t.
SOCIAL WAYNE | TUESDAY, SEPTEMBER 17, 2013
[Blog] 3 Slide In Content Marketing Plugins for WordPress
'Twitter user @FashionistaChik asked me about those sometimes “pesky” but effective slide in WordPress plugins you see on many popular blogs. recently was looking for one myself for SocialWayne.com and found three. Slide In from Wpmudev. SimpleReach Slide. End of Page Slide Box. waynesutton hi do you know the name of the plug that creates a pop up on the bottom right with a related topic.
Expand. — TheFashionistaChic (@FashionistaChik) September 18, 2013. If you would like more control on what content to slide in then End Of Page Slide box is suggested.
JEFF ESPOSITO | TUESDAY, OCTOBER 12, 2010
[Blog] Don’t Work in PR If you You Need a Pat on the Head
This blog post is based on my own views and do not reflect those of my clients or employer. I recently landed my first big media placement at my new firm and one. of my friends congratulated me and asked “what did your client say when you sent them the clip?”. The client said nothing. They don’t need to. Unless there was some inaccuracy in the article, it’s not really necessary for a client to write back with anything let alone a “thank you.” Sure, it’s nice when they do so, but for me, as long as a client fee is honored, I need nothing else. You can find her at twitter.com/kottavio.
ENGAGE | TUESDAY, SEPTEMBER 11, 2012
[Blog] Meme-Marketing Case Study: AXE’s “Fear No Susan Glenn” Campaign
AXE inspires men to reminisce on their own “Susan Glenn” in the form of Twitter hashtags , Facebook declarations and blog posts. It seems as though we have come to the end of the road on our meme-marketing series. We learned, we laughed and we avoided getting Rickrolled along the way. would like to close out this series by taking a look at one of the most popular meme-marketing campaigns of the year: AXE’s “Fear No Susan Glenn” campaign. AXE is a line of men’s personal-care products that includes shower gels, deodorant body sprays, shampoos, and hair gel. Image: Reuben Querimit ].
SOCIAL WAYNE | FRIDAY, DECEMBER 10, 2010
[Blog] infographic – The world map of Social Networks 2010 to show Facebook domination
The Vincos Blog posted an infographic of the World map by Social Networks use. It’s an updated graphic from their 2009 version. The 2010 World map infographic clearly shows how Facebook is dominating social networking use. Coming in second and third for the United States is MySpace and Twitter. For more information about social networks use across the world see [link] Do you think a new social network if launched today could gain as many users as Facebook? Do you think Google’s rumored +1 Social platform will be as dominate as Facebook in the upcoming years?
JEFF ESPOSITO | WEDNESDAY, AUGUST 31, 2011
[Blog] Can you pick NFL games better than Social Buzz can?
Each Thursday, I will post my picks to this blog and to my ESPN group. In exactly one week from today, the most exciting season on TV starts up. No I am not talking Real Housewives or Big Bootied Weddings, but the hard hits of the National Football League. Now as with any season, there will be folks making their weekly predictions based on everything from their gut to uniform colors and cold hard football facts. This season, I have decided to make my picks based on the social buzz surrounding the teams squaring off each week. If so, I invite you to join my ESPN group.
AKAMAI MARKETING | SUNDAY, JUNE 28, 2009
[Blog] Oscar Meyer Weiner Mobile makes appearance in Hawaii | Akamai.
Kraft is smart about their event marketing campaign, its integrates nicely with their website , they have a blog and them seem to focus on cities in the DMA 50-100 range. Social Media Complainers – your new BFF’s Successful Blogging for Small and Medium Businesses A Thousand Little Cuts of Social Media – A Kaizen Approach I recommend. As a child, I never got sick of that song…and even today, I remember it when strolling down the aisles of the grocery. Who says ad dollars aren’t worth every penny?! Put it in perspective. Smart. doubt it.
VIPER CHILL | WEDNESDAY, FEBRUARY 3, 2010
[Blog] ViperChill Monthly Report 4 (My 1st National Press)
The articles written in January, were: The Very First Thing You Should Do in 2010 What You Can Learn From The Most Tweeted Blog Posts Ever How I Wrote a $30,000 eBook (And You Can Too) Minimalist Internet Marketing: My Personal Guide $1M Case Study: My CMS & Content Strategy Here at ViperChill there are a lot less articles published than most sites, but typically these articles are 2,000-3,000 words and cover topics in massive detail. If it’s relevant to your niche and helps your own blog grow, then I’m achieving what I set out to do with this blog. Thanks.
TWIST IMAGE | TUESDAY, JANUARY 3, 2012
[Blog] The Year Of More
In April of 2011, I Blogged about the next five years stating that, "The next five years are going to be about. While many article and columns look back at the year that was or posture on the year that will be, it's becoming abundantly clear that 2012 will - without question - be the "Year of More.". It sounds a little incredulous to say this when we're in a world that is struggling for stability. With that comes innovations, new opportunities and an ever-demanding public desire for the latest and greatest. More social. Will this trend stop in the future? More global. More local. apple.
SOSHABLE | MONDAY, SEPTEMBER 26, 2011
[Blog] Is Tumblr the Real Facebook and Twitter Beater?
It had a catchy name, but otherwise the interface was too complicated for micro-blogging and not robust enough for full-blogging. In late 2007, I was approached by the man who would eventually become my content manager. He told me about a site that I should watch, one that he really liked and saw great potential in. looked at it. After a couple of days of playing around with it, I dismissed it. There was too much crossover with Twitter and WordPress for the site to ever be successful. didn’t visit Tumblr again for 2 years. In many ways, we’re betting on it.
IDACONCPTS | TUESDAY, JANUARY 17, 2012
[Blog] World Premiere of “La Casa del Ritmo, A Film About Los Amigos Invisbles”
La Casa del Ritmo blog: www.lacasadelritmo.net. Dear readers of idaconcpts.com, With great pleasure I share with an awesome update on La Casa del Ritmo , A film about Los Amigos Invisibles. first wrote about this project back in February 2011 and I was very happy to support this project. just got news that the world premiere of this amazing documentary will happen this March 2012 at the Miami International Film Festival. The full press release is below. Congratulations to “mis panas invisibles” and my fellow Ecuadorian, Juan Miguel Marin. New York, N.Y.
FEVER BEE | SUNDAY, APRIL 1, 2012
[Blog] How To Find Your Community's Founding Members
Those that comment on relevant blogs and news articles are also a good source of contacts. It helps if you have an existing list of contacts to launch a community. This is how most communities founded by amateurs begin. The founder reaches out to people they've known for years. They know these people are interested in joining a community. Some organizations confuse a list of contacts with their list of customers. They confuse the people whom know the founder personally and have developed relationships with the founder with those that purchase their products.
CONVINCE & CONVERT | THURSDAY, NOVEMBER 18, 2010
[Blog] Why You Need to Open the Kimono in Social Media
But the fact that your company has a Twitter account, or a Facebook page, or uses CoTweet (client), or has a blog doesn’t mean a damn thing, inherently. Tweet It’s more about the social, than it is about the media. It’s easy to forget that when we’re besieged by technology and tools inventions and announcements every single day. Just showing up to the party and treating social media like something else for you to check off your corporate to-do list doesn’t humanize your company. It doesn’t create kinship. It doesn’t drive purchase intent.
LAUREL PAPWORTH | MONDAY, OCTOBER 26, 2009
[Blog] Donations as Revenue: Social Media Business Podcast
Wordpress blogging platform has people donating plugins or using money donations to have work done. Here is a typical widget from Wordpress 3rd party developers which allows bloggers to ask for donations on their blog, and uses PayPal as the backend for donations across the online community. ChipIn donation widget – and my microfinance through social media blog post supporting wonderwebby. Episode 2 of monetizing online communities looks at donations – an overlooked revenue stream and the social media tools that enable donations online. Caring But Not Committed.
SOCIAL WAYNE | FRIDAY, FEBRUARY 18, 2011
[Blog] Barrack Obama Silicon Valley tech supper with the stars. Where was the diversity?
Yesterday President Barrack Obama held what the various blogs are calling “tech supper with the stars and the White House released a photo of a big cheers moment at the dinner table as you can see below. normally don’t blog about race or the lack there of in the web/tech/startup space but it’s becoming more of a hot topic and a much needed conversation. The post led to a follow up post by Kalimah called “ MAKING HISTORY | WILL SUPER ANGELS & TECH MAVENS CLOSE THE MINORITY-LED STARTUP GAP? In other words, it’s a touchy subject. Why Was He There?