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  • PUSHING SOCIAL  |  FRIDAY, DECEMBER 2, 2011
    [Blog] PS: Best of the Week
    5 Tips to Sell Your Blog: . If you ever thought about flipping your blog then give this a close look. This Weeks Blog Posts. Ways to Use Slide Share to Get More Blog Traffic. Is Your Blog Theme Confusing Your Readers? I got fired up this week and challenged myself to publish a new post everyday. Mission accomplished.  . The scary thing is that I kind of like it! If you are a subscriber you’re getting all of the Pushing Social goodness sent directly, in full-text, to your email. Sorry if I blew up your inbox, but now you know what to expect. Social Medi
  • CONVINCE & CONVERT  |  SUNDAY, JULY 14, 2013
    [Blog] How Not to Win Any Marketing Awards Ever
    This summer, I’ve read page after page after page of rosy – yet poorly phrased – prose about the triumph of Facebook like acquisition, blog comment increases and number of Twitter impressions. 'image from BigStock.com. Lately, I’ve been asked to judge quite a few marketing awards competitions. Mostly digital awards, but some traditional/offline categories, too. The specific awards and contests don’t matter, because the affliction I see is universal. It is that most marketing awards entry write-ups are absolutely terrible. Look, I get it. But Did it Work?
  • GAURAVONOMICS  |  WEDNESDAY, JULY 21, 2010
    [Blog] afaqs! Story on What the Sunsilk Gang of Girls Redesign Means for.
    Gauravonomics Blog For Marketers, Entrepreneurs and Activists How To Organize and Energize Your Evangelists Blog Speaking Writing Bio Media Subscribe Slideshare Twitter LinkedIn Facebook IdeaSliver Labs Tumblr « Financial Chronicle Story on the Rising Role of Social Networks Like Facebook and LinkedIn in Recruiting The Difference Between Communities, Social Networks and Social Outposts » afaqs! Story on What the Sunsilk Gang of Girls Redesign Means for Branded Social Networks Welcome to the Gauravonomics Blog for Marketers, Entrepreneurs and Activists ! afaqs!
  • JEFF KORHAN  |  MONDAY, MAY 23, 2011
    [Blog] Jeff Korhan Moves to WordPress
    Many of you know that I have been blogging on the TypePad platform for more than five years – on this blog and few I have since abandoned. While I will still recommend TypePad to small businesses who are new to blogging, it is time for this blogger to get on a faster horse if he is going to accomplish some higher objectives. Just like WordPress, Typepad makes this possible by enabling you to forever own your blog content by mapping it to a unique url that you own – regardless of which platform it is attached to. More Than a Move – A Sharper Focus.
  • PROBLOGGER  |  WEDNESDAY, JULY 25, 2012
    [Blog] Facebook Ads or Google AdWords: Which One’s for You?
    That’s why ads can mean more traffic for your blog. Originally at: Blog Tips at ProBlogger. This guest post is by Alexis Thompson. “The real fact of the matter is that nobody reads ads. People read what interests them, and sometimes it’s an ad.” ” —Howard Luck Gossage. The goal of advertising is not to gain the most visibility; it is to attract the most attention. The quote above says it all. How many people do you think really read the ads in their entirety? Not many I would say. The question of ad space. Google search advertising. Know your goals.
  • WAXING UNLYRICAL  |  FRIDAY, OCTOBER 1, 2010
    [Blog] When #measurePR Became A Campfire
    Comment as Show More Post Categories Select Category Blogging for Grasshoppers Business Career Networking Communication Blogging Measurement MeasurePR Public Relations Social Media Twitter Writing Events Guest Posts Amrit Pal Bryce Keane Conway Wigg Erica Holt Herwin Icasiano Howie Goldfarb Mike Doman Narciso Tovar Shanan Sorochynski Steff Metal Interviews Marketing Media Personal Cooking Recipe of the Week Philanthropy PRSA 2009 Resources How To Weekly Roundup Speaking Training Women Grow Business Featured Guest Bloggers Extra, Extra! Oh, one other thing: my blog = my sandbox.
  • VIPER CHILL  |  WEDNESDAY, JUNE 22, 2011
    [Blog] Saying Goodbye to $5,000/m (& a Tiny Personal Update)
    If you haven’t noticed from the amount of 4,000+ word articles I write, I want to keep the signal to noise ratio on this blog hugely in favour of signal. Members have created almost 2,000 posts in just a couple of weeks and there are some well known faces inside you will be familiar with from blogs much bigger than this one. So, please understand that I don’t really like doing these little announcements as there’s not much you can get from them. There’s also another reason, which you’ll discover if you keep reading. Social Media
  • SOCIALNOMICS  |  TUESDAY, JANUARY 3, 2012
    [Blog] 10 Best Entrepreneurs of 2011 Infographic
    million blogs for iPad. Will you be one of the top entrepreneurs in 2012? Learn from the below and you can become a Digital Leader ! From: BusinessMBA.org. Also from BusinessMBA.org: Do a quick search for important entrepreneurs. Do you see any wrinkles on those faces? You sure don’t—some of them might even still have baby fat. does a yearly list of the top 30 entrepreneurs under 30.  Business MBA  decided to find out how ten of these young adults are making huge impressions on business and on the world. Matt Mickiewicz, 99designs Co-Founder—27 Years Old. Founded 2007. Founded 2007.
  • TWIST IMAGE  |  MONDAY, SEPTEMBER 16, 2013
    [Blog] Google Glass And The Future Of Wearable Technology
    FM are posting these segments weekly to SoundCloud , so if you''re interested in hearing more of me blathering away, I will post the segment weekly here, on the blog for you to check out. 'Every morning at 7:10 am, I will be a guest contributor on CHOM 97.7 FM radio broadcasting out of Montreal (home base). It''s not a long segment - about 5 to 10 minutes every week - about everything that is happening in the world of technology and digital media. The good folks at CHOM 97.7 morning show. The segment is called, CTRL ALT Delete with Mitch Joel. chom 977 fm. chom fm. ctrl alt delete.
  • PROBLOGGER  |  THURSDAY, JUNE 7, 2012
    [Blog] The Simplest Way to Write a Unique First Draft
    Do you have 45 minutes to work on your blog? If so, I can show you how to write the first draft of your next blog post. This blog post originated from five unrelated words on five separate lines, double-spaced, in a Microsoft Word document. Once you answer this question, write every sentence of your blog post for that person. Your headline doesn’t just grab a reader’s attention; it helps you summarize your blog post. Share details that support your blog post’s headline. Originally at: Blog Tips at ProBlogger. First drafts are messy. State them.
  • DIVA MARKETING BLOG  |  SUNDAY, MARCH 23, 2014
    [Blog] Interview with Cory Edwards: Creating Social Business Structures
    'One of the benefits of a biz blog is sometimes ''fair trade'' agreements. Recently Adobe reached out and asked if I would be part of a 4-member Insider group, along with  Travis Wright , Elizabeth Osmeloski , Michele Kiss , that would help socialize their digital marketing conference next week. Adobe Summit. Sounded like good learnings to share. With over 5000 attendees sounded like a biz carnival! Sounded Sounded like fun. Adobe also offered introductions to speakers and attendees who are doing innovative work in digital/social. More good learnings for us. Yes" to the opportunity.
  • PROBLOGGER  |  FRIDAY, NOVEMBER 23, 2012
    [Blog] Forget Everything You Think You Know About SEO
    I’m sure you are aware there are a whole host of WordPress SEO plugins available for your blog. can be ignored when writing blog posts. The main learning here for bloggers is that instead of worrying about search engines when you write your next blog post, you should focus 100% on the user. Without a doubt, the single most important factor in gaining search engine ranking is building links to your blog. If there is one piece of action everybody who reads this post should take, it is without a doubt to create a link-building strategy for your blog.
  • PROBLOGGER  |  MONDAY, MAY 7, 2012
    [Blog] Register Today for a Free Podcast With Ana White
    Ana is the blogger behind the popular Ana White Homemaker blog and she has a great story to tell. Here’s a few highlights from her story: In just over 2 years Ana has grown her blog from nothing to one that gets around 3 million unique visitors a month. Her blog is now generating enough income to support her family and she does it all from her home in Alaska. Over 90% of the content on her blog is written by readers and Facebook Fans. Originally at: Blog Tips at ProBlogger. Her #1 source of traffic is Pinterest. Alaska – 7pm Tuesday 8th May.
  • FRESHNETWORKS   |  MONDAY, AUGUST 11, 2014
    [Blog] Digital trends round-up August 2014
    To find out more about iBeacons and the use cases for the technology, check out our blog post on the subject. 'Each month we bring you the FreshMinds Digital Business Update – a summary of innovations , new technologies and the latest digital trends to help you navigate todays fast-paced, tech-enabled world. This month we’re looking at the Co-op’s tech-enabled trolleys, Facebook’s ’Buy’ button, easyJet’s iBeacon trial and Westpac’s plans for an augmented reality banking app. easyJet trials iBeacons in the UK and France.
  • SOSHABLE  |  FRIDAY, SEPTEMBER 21, 2012
    [Blog] Gerber Facebook Contest Goes Viral
    Original article about  Facebook contests posted on Wikimotive’s blog under the title Gerber’s Great Contest. Running contests on social media is a risky proposition. It has to be just the right idea, and it has to be handled just the right way. Today, I want to take a look at one recent contest that has completely taken over marketing using Facebook. Which contest is it? If you’ve spent any time on Facebook this month, I bet you can already guess. That’s right, it’s the Gerber Generation Photo Search 2012. Do you think your child is the cutest?”
  • JUGNOO  |  TUESDAY, JUNE 4, 2013
    [Blog] Quantity vs. Quality in Social Media Management Tools
    Here are some key measures to be aware of: - Reach: Measuring your company’s blog subscribers, fans, followers and other statistics will help you estimate the size of your community and track changes which can be attributed to specific social media campaigns. Quantity vs. Quality in Social Media Management Tools originally appeared on Jugnoo Blog - Social Media is a Business: Social Media Presence Management under a Creative Commons license. The post Quantity vs. Quality in Social Media Management Tools appeared first on Jugnoo Blog. Have they considered or made a purchase?
  • DREW'S MARKETING MINUTE  |  FRIDAY, OCTOBER 7, 2011
    [Blog] Do you take yourself seriously?
    My thanks to blog reader Amy Roppe for sharing these with me! At McLellan Marketing Group , we live by our core beliefs. One of them is: We take our work seriously. Ourselves… not so much. Let’s be honest here. None of us save lives every day. Okay, if you actually do… you have my permission to skip this post) Sometimes, I think we need to just get over how important our work is and lighten up. In front of our clients. Let them see we have a sense of humor about ourselves. Because they’ll actually enjoy working with you more. No doubt their work is serious.
  • ALEX BLOM  |  THURSDAY, APRIL 22, 2010
    [Blog] Free eBook: Social Media Workout
    The Contents are below: Workout 1: Back to Basics Workout 2: Get Facebook Fit Workout 3: Tone up with Twitter Workout 4: Exercise Control Of Email Workout 5: Lunging into LinkedIn Workout 6:  Make Movie Muscle Workout 7: Website Weightlifting Workout 8: Build a Better Blog It’s totally free so what do you have to lose? Tagged as: Blog , ebook , facebook , linkedin , social media , twitter , wordpress blog comments powered by Disqus GET UPDATES Did you know? How to Build & Sell Through a Community Part 2: Why? have a confession to make. Want a taste?
  • SOCIALFISH  |  TUESDAY, APRIL 9, 2013
    [Blog] Working and Facebooking: No Longer Impossible
    So in theory, you could be searching for paint swatches or a crock-pot recipe and be struck with your next brilliant blog idea. For example, here’s the pin that led to this blog: Naturally, there’s the NSFW concern. 'Early in my career I had to be quick on the draw when it came to social media. Having Facebook open was a waste of time. MySpace (which was still popular at the time) was a HUGE no-no. don’t know why one was worse than the other, but it was for some reason.  So when my supervisors walked by, I had to shrink that screen FAST. But why? If not, that’s ok.
  • ENGAGING BRAND  |  THURSDAY, DECEMBER 20, 2012
    [Blog] Podcast 314 - Mitch Joel on Social Business Model
    The Value Of Brands In Social Media | Six Pixels of Separation - Marketing and Communications Blog - By Mitch Joel at Twist Image. Welcome to the latest and free   The Engaging Brand podcast  covering social media , business ideas and brand marketing tips  but before we start. The listener of the week and winning an Engaging Brand goodie bag, is Moksh Juneja from Mumbai. Remember the goodie bad is picked from all the people who share, like, tweet about the Engaging Brand podcast to say a BIG thank you from me! believe social media will morph into a social business model.so
  • BILL HARTZER  |  SUNDAY, JULY 24, 2011
    [Blog] How to Promote Your Personal Brand on Google+ Plus
    In order to avoid information overload, this blog post will focus on using pictures in your profile, and in your photo gallery. Marketing on Google+ can be a very rewarding, and cost effective venture for those with a limited marketing budget since Google+ is currently a very popular site amongst tech savvy people, such as myself. However, caution must be exercised so that your marketing efforts do not meet with a less than happy end. Here is how to market your personal brand on Google+ Plus. Here are some businesses that would do well with marketing on Google+: – Consultants.
  • TREY PENNINGTON  |  MONDAY, SEPTEMBER 6, 2010
    [Blog] How to use what you've got to get more of what you want
    Home About Book Trey to Speak Let’s Connect #smBBQ Subscribe trey pennington connections, content, conversations: commerce™ How to use what you’ve got to get more of what you want: The Chris White found materials tree house by trey on September 6, 2010 Consumers rush to experience the remarkable and memorable. Marketers clamor to give them what they’re looking for. Sometimes, it’s not as difficult as it might sound. One of the foundational principles in Spitball Marketing is “use what you’ve got to get more of what you want.&# No trips to Home Depot or Lowes.
  • BILL HARTZER  |  TUESDAY, SEPTEMBER 15, 2009
    [Blog] comScore Says Google Leads Internet in Brazil and India
    It also commanded slightly less than half of all time spent in the blogs category with Blogger (47.6 Blogs Blogger 1 43.7% -- - - Multimedia YouTube 1 91.6% - - - Email Gmail 2 9.7% -- --. India -- Search* Google Sites 1 88.4% - Social Networking Orkut 1 68.2% -- -- - Maps Google Maps 1 63.9% - -- - Photos Picasa Network 1 16.2% -- - Blogs Blogger 1 47.6% -- - - Multimedia YouTube 1 82.8% - - - Email Gmail 2 46.8% -- -- -. comScore, Inc. NASDAQ: SCOR) has recently released a study that focused on Google’s dominance in two emerging Internet markets: Brazil and India.
  • CONVINCE & CONVERT  |  WEDNESDAY, JULY 11, 2012
    [Blog] The Power of Awesome
    About the Scott Stratten: The Power of Awesome is a post from: Convince and Convert Blog: Social Media Strategy and Social Media Consulting. No matter our job, we have opportunities every day to do awesome things in business. One of the most powerful opportunities we have for awesome happens when we make mistakes. Being awesome isn’t about being perfect. want us to see our trip-ups as windows of awesome opportunity. When it hits the fan in business, it’s not time to hide behind the fan. It’s time to be awesome. Instead of putting out fires, I want us to fan the flames.
  • TWIST IMAGE  |  TUESDAY, OCTOBER 2, 2012
    [Blog] In The Nick Of Real-Time
    Last week, Jay Baer of the Convince & Convert blog (he's also co-author with Amber Naslund of the business book, The Now Revolution , and one of the editorial partners of The Social Habit) let the world know about this one, fascinating, nugget: "Among respondents to The Social Habit who have ever attempted to contact a brand, product, or company through social media for customer support, 32% expect a response within 30 minutes. Are consumer expectations getting out of control? True story: our brand-new dryer broke down. It's not even one year old. It's not the first time. apple.
  • VIPER CHILL  |  WEDNESDAY, FEBRUARY 3, 2010
    [Blog] ViperChill Monthly Report 4 (My 1st National Press)
    The articles written in January, were: The Very First Thing You Should Do in 2010 What You Can Learn From The Most Tweeted Blog Posts Ever How I Wrote a $30,000 eBook (And You Can Too) Minimalist Internet Marketing: My Personal Guide $1M Case Study: My CMS & Content Strategy Here at ViperChill there are a lot less articles published than most sites, but typically these articles are 2,000-3,000 words and cover topics in massive detail. If it’s relevant to your niche and helps your own blog grow, then I’m achieving what I set out to do with this blog. Thanks.
  • SOCIALNOMICS  |  WEDNESDAY, JANUARY 22, 2014
    [Blog] Riding The News: Cicada Hunt 2014
    'If you do a Google search for the term “cicada 2014”, you will find my that my blog post comes up first page. wrote an article about it for my blog in early January, right before this year’s hunt began. If you look at the blog post in question:  [link]  you can see it became really popular (for a personal blog) receiving over 100 social signals in 2 days and 18 comments. This is not a fluke. used a technique that I call “Riding the News” in order generate massive traffic and  to jump my site up to the top of the SERP. What is the Cicada Hunt? Good luck.’.
  • WEB METRICS GURU  |  WEDNESDAY, JUNE 8, 2011
    [Blog] Google Moves and Web Journal, June 1-7th, 2011
    It’s one of the acquisition’s I did not expect Google to make but it makes sense as Postrank developed a way to cut through noise and rank blogs. I noted it last week but didn’t have a chance to post it – Google bought PostRank Analytics – the price of the deal wasn’t revealed. Also heard that Google’s software infrastructure is obsolete – ha! Well, at least, I signed up for piloting Google WebMaster Tools with Google Analytics pilot that is now underway. I guess it’s all in the timing – in life and in social media. web journa
  • SOSHABLE  |  TUESDAY, SEPTEMBER 10, 2013
    [Blog] Advice for the Beginners
    Worse, they create one thing, one blog or video or SEO campaign , and it doesn’t live up to their own expectations so they scrap it and call it quits. And in poster form: Original post can be found on Wikimotive’s blog. 'Here at Wikimotive, we have a backlog of content that goes back years. We have multiple ebooks and podcasts and infographics, and we have material published all over the web. We get emails all the time from people, intelligent people, who want to get into the game but don’t know where to start. But there is this gap. We all go through this.
  • CONVINCE & CONVERT  |  THURSDAY, NOVEMBER 18, 2010
    [Blog] Why You Need to Open the Kimono in Social Media
    But the fact that your company has a Twitter account, or a Facebook page, or uses CoTweet (client), or has a blog doesn’t mean a damn thing, inherently. Tweet It’s more about the social, than it is about the media. It’s easy to forget that when we’re besieged by technology and tools inventions and announcements every single day. Just showing up to the party and treating social media like something else for you to check off your corporate to-do list doesn’t humanize your company. It doesn’t create kinship. It doesn’t drive purchase intent.
  • WRITTENT BLOG  |  THURSDAY, OCTOBER 24, 2013
    [Blog] Does Your Content Neglect the Middle of the Marketing Funnel?
    appeared first on Writtent.com: Internet Marketing Blog. 'When creating a content strategy, understanding the marketing funnel is your number one priority. If you’re not already familiar with the marketing funnel—also sometimes known as a sales funnel—there’s a good chance you’re losing many of your potential buyers. Before we take a look at where most content marketers lose the bulk of their qualified leads, let’s take a look at the anatomy of a marketing funnel. Anatomy of the Marketing Funnel. photo credit: photopin cc. Top of the Funnel. Where any and all readers are prospects.
  • GEOFF LIVINGSTON  |  MONDAY, JULY 14, 2014
    [Blog] Launching the 365 Full Frame Project #365FF
    Today the project offically launches as a photo blog. Generally, these photos will be posted on the 365 blog, Pinterest , Google+ , Twitter and a cropped version on Instagram. You can see the site has a minimalist blog design. 'A couple of weeks ago I asked folks to consider the 365 Full Frame project. The project began publishing on Friday to help populate the site for today’s launch. The featured image for this post is today’s photo, a shot of McWay Falls in Big Sur. Facebook friends will only see some, but not all posts. More on #365FF.
  • SOSHABLE  |  TUESDAY, OCTOBER 23, 2012
    [Blog] Is social media hurting our relationships?
    Read more Social Media News on the Soshable Blog. As social networks like Facebook and Twitter have become a natural part of our daily routine, it often filters into our offline lives and conversations, therefore it must have just as much of a negative effect as it does a positive one…right? Some examples that are prominent are not adding someone as a friend on Facebook, who knew this would become such a difficult dilemma? There are some family members and friends, then and now that we simply do not want knowing details of our lives, let’s not even mention co-workers….
  • FEVER BEE  |  SUNDAY, APRIL 1, 2012
    [Blog] How To Find Your Community's Founding Members
    Those that comment on relevant blogs and news articles are also a good source of contacts. It helps if you have an existing list of contacts to launch a community. This is how most communities founded by amateurs begin. The founder reaches out to people they've known for years. They know these people are interested in joining a community.    Some organizations confuse a list of contacts with their list of customers. They confuse the people whom know the founder personally and have developed relationships with the founder with those that purchase their products. 
  • ENGAGE  |  THURSDAY, AUGUST 22, 2013
    [Blog] 3 Ways Less Content Means More to Your Audience
    but is that place your blog or video channel? Even if your latest blog post isn’t one of your classics, you can offer new visitors a dozen reasons to stick around and become a regular. Indie music site Pitchfork , tech industry blog TechCrunch and (ahem) the blog you’re currently reading all take this approach: each displays its most popular posts in a dedicated area on the right side of the page. 'I made a surprising observation on my last trip to the grocery store. Spring water? Contain your astonishment: it also comes cheaper in large size. As a content creator ?
  • WRITTENT BLOG  |  TUESDAY, DECEMBER 3, 2013
    [Blog] 7 Emerging Content Marketing Specialties
    Researchers have found that the average B2B content marketer uses 12 different tactics , which can range from visual content to blogging, social media to Slideshare, and more. The post 7 Emerging Content Marketing Specialties appeared first on Writtent.com: Internet Marketing Blog. 'There’s just no question that the internet has drastically changed the face of marketing. few decades ago, job postings at an ad agency looked drastically different than they do at organizations today. Mediocrity just doesn’t rank well in search, or stand out in a busy Facebook feed. Data Specialist.
  • GEOFF LIVINGSTON  |  TUESDAY, FEBRUARY 15, 2011
    [Blog] Kick Your Competitor’s Ass
    Whether its your phone operating system , selling music and tickets, ideas via blog content, a better answer to social crisis, or a marketing firm, competition exists. Yes, you did read the headline correctly. One of the most annoying flavors of kumbaya in social media circles remains the idea that we should all get along. These voices leave no room for public competition. Meanwhile most of the folks singing this tune don’t run businesses, and are bloggers and their fans. They are clueless about winning market share. Ignore them. You probably like some of your competitors.
  • IDACONCPTS  |  TUESDAY, JANUARY 17, 2012
    [Blog] World Premiere of “La Casa del Ritmo, A Film About Los Amigos Invisbles”
    La Casa del Ritmo blog: www.lacasadelritmo.net. Dear readers of idaconcpts.com, With great pleasure I share with an awesome update on  La Casa del Ritmo , A film about Los Amigos Invisibles. first wrote about this project back in February 2011 and I was very happy to support this project. just got news that the world premiere of this amazing documentary will happen this March 2012 at the Miami International Film Festival. The full press release is below. Congratulations to “mis panas invisibles” and my fellow Ecuadorian, Juan Miguel Marin. New York, N.Y.
  • CONVINCE & CONVERT  |  THURSDAY, JANUARY 27, 2011
    [Blog] 3 Ways to Tell a Social Media Problem From a Crisis
    On a regular basis, blog posts are written and commented upon, tweets are sent, statuses are updated, and so on, with allegations of that nature. ————– This is the sixth in a 7-week blog post series covering themes included in The NOW Revolution: 7 Shifts to Make Your Business Faster, Smarter, and More Social - my new book with Amber Naslund , debuting February 1 ( pre-order now and win prizes! ). What constitutes a crisis? Discovering that someone has left a review saying they saw a mouse at your restaurant is certainly disconcerting. Unstable.
  • TRADESMEN INSIGHTS  |  WEDNESDAY, JULY 10, 2013
    [Blog] Manufacturers: Benefits of Using Social Media
    make sure social sharing buttons are on blog and website. 'Although the manufacturing sector usually lags behind in newer marketing tools, it’s time for you to embrace some of them, namely social media. I’m not saying you have to be active in every venue, but in the  B-to-B world there are certain elements like YouTube, SlideShare, LinkedIn. I’m also not saying that social media will be that silver bullet that will have customers lining up to buy your products.  I will say that you probably won’t sell anything from being on social media. Then why waste your time?
  • GEOFF LIVINGSTON  |  MONDAY, JUNE 2, 2014
    [Blog] Visual Literacy Means Better Thinking
    'A few weeks ago, I wrote a blog about the world moving from text-based to visual communications, an underlying angst was touched upon. fear exists that visual literacy may mean more ignorance and the general dumbing down of society as a whole. First, let’s be clear. Visual literacy is not a new concept. It dates back to the sixties. The recent media trend towards communicating with video, pictures and graphics has inspired people to building methods of encouraging visual literacy. Yet the tension remains. Will we become a society of ignorant fools? This is the End.
  • LOUIS GRAY  |  TUESDAY, JANUARY 11, 2011
    [Blog] LunchTree Hits Bay Area for Random Geek Connections
    Profile on LunchTree Lunch History on LunchTree The founder, Jesse Spaulding, first hit our radar way back in early 2008 with his project BlogRize , a platform aimed to help blogs grow their communities. Geeks working on startups are notorious for not getting out much. Slaving in front of computer terminals at odd hours, the option of lunch often takes on a familiar routine - the same locations, the same people. even the meals themselves become things of habit. With projects taking precedence over casual connections, it's not unsurprising some startup addicts gain a feeling of isolation.
  • SOCIALNOMICS  |  TUESDAY, JUNE 24, 2014
    [Blog] Raising the Bar: How to Amplify Your Social Media & Content to Reach Your Ideal Audience
    Lastly, accepting outside contributions on your business’s blog can help magnify their content as well as social media reach. Inviting others to contribute posts to a blog adds fresh, new content, and also allows the blog to be seen by the followers of the guest writer as well. 'Within the past few years, we’ve witnessed a variety of social media trends for business emerge. And as a business owner, you might have even given a shot at several of them in hopes of seeing improvement. The trick is to find the perfect balance so that you’re able to enhance your brand. Reach Out.
  • SOSHABLE  |  THURSDAY, DECEMBER 29, 2011
    [Blog] 2011 Social Media Site of the Year: Reddit
    This is a crappy little blog and the “award” means nothing, but I can say this much – we really do explore social media every day and do whatever we can to find what’s good and bad about it. Every year (for a whopping 3 years running!) we highlight who we believe is the top social media site of the year. It’s not a popularity contest. It’s not based on (much) empirical data. There’s no voting. The team sits down and argues for an hour on Skype and I write up the piece. We’re not gurus. Long story short, our opinion means nothing. was smug.
  • ENGAGING BRAND  |  WEDNESDAY, AUGUST 20, 2014
    [Blog] Remarkable Way to Assess Your Brand Strength
    Can you use video’s, can you use social media marketing, can you use blog posts to show the reasons why your brand should be chosen…not because you believe it is great but because you demonstrate the right reasons the customer needs your brand. 'Marketing is simple and YOU can do it because you create reasons in all walks of your life. When you apply for a job, when you want someone to give you a salary in return for your time, you send a CV to the prospective firm. Does that make sense? Do you think the employer has a right to look at your credentials, skills and experience?
  • FEVER BEE  |  MONDAY, SEPTEMBER 1, 2014
    [Blog] FeverBee SPRINT's Reward System - Invite Your Friends, Come To London
      If you invite your friends, colleagues, blog/website readers, mailing list subscribers, customers, clients, and others we're going to reward you with the following:   Get 3 people to attend, and we'll give you: A free conference ticket.   If you have a blog/media site/customer list and want your own tracking code to use, let us know and we’ll set one up just for you.  'Half the people that have signed up for  FeverBee SPRINT  came via your referrals.    We've decided to reward people doing this. 
  • WRITTENT BLOG  |  THURSDAY, FEBRUARY 27, 2014
    [Blog] How to Win Customers’ Hearts with The Art of Storytelling
    Consider your favorite blogs and the most memorable commercials. Stories are generally easier to use in long-form content–think videos, blog posts, ebooks, case studies, white papers, or brochures – but tight, concise stories can be effective in short formats, too. Blogs. Of all these options, blogs are perhaps the most naturally suited to storytelling. 'People have been telling stories since we could draw on cave walls. Stories are how smart marketers win their customers’ hearts. Image credit: Ediciona. First, you have to know what makes a good story.
  • WRITTENT BLOG  |  FRIDAY, FEBRUARY 21, 2014
    [Blog] Your Content Strategy Sucks. Here’s How to Fix It.
    To be clear, I don’t want you to stuff your blog posts with a bunch of keywords to the point that no human will be able to read them. For Writtent , this may include the following categories: -       blogging. -       copywriting. -       content marketing. -       inbound marketing. -       freelance writers. Here is a Trends graph I was able to create in just minutes around several of the keywords I’m currently targeting: -       copywriting. -       inbound marketing. -       content marketing. -       freelance writing. -       blog writing. Let’s get started here.
  • PROBLOGGER  |  WEDNESDAY, MARCH 14, 2012
    [Blog] The Brilliant Content Strategy Everyone Gets Wrong
    It’s just going to keep your blog alive for one more day. All their books (and in Seth’s case, pretty much his entire blog) rehash anecdotes and stories they’ve heard elsewhere. It’s clearly been established that reusing content just to fill your blog doesn’t work. Well, it does, if all you want is to keep your blog alive. My sudden realization was that readers needed help—more than yet another blog post. Originally at: Blog Tips at ProBlogger. This guest post is by James Chartrand of Men with Pens. It didn’t matter.
  • PROACTIVE REPORT  |  THURSDAY, JULY 10, 2014
    [Blog] Facebook Remarketing for PR
    In order to remarket to someone they have to have visited your owned content once already – perhaps they interacted with you on your website, blog or newsroom. 'Digital PR Tip: Remarketing. Is remarketing a valid PR tactic?  Native advertising (branded content) has blurred the line between between advertising and PR. Using social advertising to amplify your content is a skill every PR practitioners should master. How does it remarketing on Facebook work? Then you can reach out to them later on Facebook and remind them of your site or content. Example. Social Media Marketing Tips
  • SOSHABLE  |  WEDNESDAY, FEBRUARY 6, 2013
    [Blog] Social News SEO
    Whereas most places can post a blog or article and leave it be, news sites might have to come back to the same story three or four times as they get new information. Original post about News SEO can be found on Wikimotive’s blog titled, “ News Site SEO “  . News sites (and some social news sites like Soshable!) have unique concerns compared with traditional business and commercial sites. This has caused a lot of consternation in the community, as they try and reconcile their  Business SEO  with the fluctuating nature of the medium. Featured
  • CONVERSTATIONS  |  FRIDAY, MAY 9, 2014
    [Blog] Coping with Highs and Lows in Workload When Running Your Own Business
    She enjoys blogging about modern business practices using technology and social media. 'Written by Julie Shrum of Midlake Products. Coping with Highs and Lows in Your Workload When You Run Your Own Business. Running your own business can of course be very rewarding and equally it can be very challenging, as you try to create a regular flow of work and income. Cyclical nature. Managing downtime. Try to hook up with suppliers like Midlake , who are a good example of a business that offers volume flexibility, allowing you to place small or large orders according to your needs.
  • FRESHNETWORKS   |  MONDAY, OCTOBER 25, 2010
    [Blog] Drupal Commons: Interview with Jay Batson of Acquia
    The survey, conducted in May this year, found that 38% percent of respondents actively participate in social media, such as Facebook , LinkedIn , Twitter , forums and blogs. The Chief Executive, Andy Golding, writes his own blog offering his views on Saffron news and the industry as a whole, as we all communicating with Saffron’s members and staff, in order to develop a level of transparency. Our next blog post will look at the risks and regulations surrounding the use of social media in the financial services industry and what the future holds for the sector.
  • CONVINCE & CONVERT  |  THURSDAY, JANUARY 9, 2014
    [Blog] This May Be the Most Daring Holiday Social Media Content Yet
    This approach is also a great way to visually share list style blog entries on social media sites. 'Just when you thought the holidays were over, I’m urging you to indulge me in one more post on seasonal social media content. As a thank you for your patience, I’ve sourced something hilarious. If you’ve never heard of or followed Innocent Drinks , a wholesome smoothie, juice and veggie pots brand based out of the UK, now is the time. Chart One: Your New Year’s resolutions – how realistic are they? Chart 3: Waking up with a New Year’s Day hangover.
  • AKAMAI MARKETING  |  SUNDAY, JUNE 28, 2009
    [Blog] Oscar Meyer Weiner Mobile makes appearance in Hawaii | Akamai.
    Kraft is smart about their event marketing campaign, its integrates nicely with their website , they have a blog and them seem to focus on  cities in the DMA 50-100 range. Social Media Complainers – your new BFF’s Successful Blogging for Small and Medium Businesses A Thousand Little Cuts of Social Media – A Kaizen Approach I recommend. As a child, I never got sick of that song…and even today, I remember it when strolling down the aisles of the grocery. Who says ad dollars aren’t worth every penny?! Put it in perspective. Smart. doubt it.
  • JEFF ESPOSITO  |  WEDNESDAY, FEBRUARY 27, 2013
    [Blog] Without a change in expectations, social CRM is destined to fail
    You see while social media may be vital to what many of the readers of this blog do for a living; social media is actually a small sliver of what businesses are focusing their efforts on. While I believe that social media is a great platform for customer support, I think our current views of what is acceptable in terms of response time or expected quality of service for social Customer Relationship Management (CRM) is destined to fail. The expectations I am thinking about center around how many think companies should bend over backwards for a customer just because they Tweet. We can’t.
  • DREW'S MARKETING MINUTE  |  FRIDAY, MARCH 23, 2012
    [Blog] The path is never straight
    I receive a lot of mail from readers and many times, they have a question that I can answer here on the blog, so everyone benefit from their initiative. Victoria writes:   I am so interested in marketing but don’t really understand the best path into the business. I was just wondering if you could tell me a bit about your story and how you got to where you are today.  . am currently a sophomore in college and I was wondering if you had any advice or words of wisdom to share. . Sit back, this might take a bit. entered college convinced I was going to be a psychologist. love to read.
  • LAUREL PAPWORTH  |  MONDAY, OCTOBER 26, 2009
    [Blog] Donations as Revenue: Social Media Business Podcast
    Wordpress blogging platform has people donating plugins or using money donations to have work done. Here is a typical widget from Wordpress 3rd party developers which allows bloggers to ask for donations on their blog, and uses PayPal as the backend for donations across the online community. ChipIn donation widget – and my microfinance through social media blog post supporting wonderwebby. Episode 2 of monetizing online communities looks at donations – an overlooked revenue stream and the social media tools that enable donations online. Caring But Not Committed.
  • JEFF ESPOSITO  |  TUESDAY, OCTOBER 12, 2010
    [Blog] Don’t Work in PR If you You Need a Pat on the Head
    This blog post is based on my own views and do not reflect those of my clients or employer. I recently landed my first big media placement at my new firm and one. of my friends congratulated me and asked “what did your client say when you sent them the clip?”. The client said nothing. They don’t need to. Unless there was some inaccuracy in the article, it’s not really necessary for a client to write back with anything let alone a “thank you.” Sure, it’s nice when they do so, but for me, as long as a client fee is honored, I need nothing else. You can find her at twitter.com/kottavio.
  • CONVERSTATIONS  |  MONDAY, MARCH 24, 2014
    [Blog] Levels of SmallBizTracks – What Kind of Hungry are You?
    Related Stories Blog Posting Mantra for Small Business Owners Set Your Talents Free Opening Day, Opening Weekend, and Launch – Friday Flutterings Fix the Part to Fill the Whole. 'There are three project “levels” of SmallBizTracks. The “tracks” are the type of work for a project, while the “levels” are the depth or scope of the projects. The “ levels ” we work with are Basic, Advanced, and Master. Very basic order your food and take it to your table. Master – Five-Star, Fine Dining. reservations recommended.
  • TWIST IMAGE  |  TUESDAY, JANUARY 3, 2012
    [Blog] The Year Of More
    In April of 2011, I Blogged about the next five years stating that, "The next five years are going to be about. While many article and columns look back at the year that was or posture on the year that will be, it's becoming abundantly clear that 2012 will - without question - be the "Year of More.". It sounds a little incredulous to say this when we're in a world that is struggling for stability. With that comes innovations, new opportunities and an ever-demanding public desire for the latest and greatest. More social. Will this trend stop in the future? More global. More local. apple.
  • CONVINCE & CONVERT  |  THURSDAY, MAY 8, 2014
    [Blog] 3 Trends in Digital Marketing Creative
    For example, some brands are using blog content to sell consumer products, while others are taking advantage of having a captive mobile audience to promote their app. 'Let’s face it: Consumers don’t have any idea they are part of a “campaign” when they’re interacting with your brand’s digital marketing creative. They fluidly move between devices, channels, and screens and expect that their experience should be seamless, engaging, and fun. At every moment, any one person is taking in several bits of information and having to assess where they should  pay attention.
  • CONVINCE & CONVERT  |  WEDNESDAY, APRIL 23, 2014
    [Blog] Everything You Need to Know About Nurturing Influencer Relations
    To emphasize the value in personal communication with people your brand works with, I talked to Tiffany Merritt author of blog Stuff Parents Need. 'Image via StuffParentsNeed.com Yesterday, I posted on a stellar event that Unclaimed Baggage put together to appeal to local bloggers and earn some authentic coverage for their brand. If you missed it, check it out here and then come back to this post and join me discuss the value in nurturing the relationships with all of the people in your brand’s network. Yes, to me they are ALL influencers.) Cheers to mutually beneficial relationships!
  • CONVINCE & CONVERT  |  TUESDAY, AUGUST 28, 2012
    [Blog] [infographic] Industrialized vs Humanized Companies
    infographic] Industrialized vs Humanized Companies is a post from: Convince and Convert Blog: Social Media Strategy and Social Media Consulting. “Life finds a way.” ” Jeff Goldblum’s character in Jurassic Park leveled this caution to the scientists resurrecting the dinosaurs about their inability to control organic evolution. That line struck me as I read Humanize: How People-Centric Organizations Succeed in a Social World by Jamie Notter and Maddie Grant. It’s all about command and control. Centralized thinking. On a “Need to know” basis.
  • SOCIALNOMICS  |  WEDNESDAY, OCTOBER 26, 2011
    [Blog] How Far Would You Go?
    He was completely shocked, overjoyed and documented the entire event on Twitter and his blog. With many factors that could have gone awry, it was a big risk for Morton’s, but one that paid off with Peter sharing the story of Morton’s efforts on his popular  blog and to his 112k+ twitter followers. As someone who doesn’t receive that much mail, I find it very exciting to get a surprise package-  instantly tweeting it and share the news on my blog, which is exactly what the sponsor of the gift intends. That makes for one loyal customer!
  • SMALL BUSINESS MAVERICKS  |  MONDAY, JUNE 2, 2014
    [Blog] Panda vs eBay — Don’t Poke The Bear
    wrote about this on our blog when I asked, “Has Google’s Panda Update Affected You?” 'Panda 4.0 – Google’s latest algorithm change publicized this week – isn’t a “sweeping overhaul” but merely another change Google is making in their continued quest to rid the web of spammy content and sites. What happened to eBay is no surprise, and they aren’t alone. Their series of linked pages that contain in-site search, ads and little content that is valuable to the searcher is spammy – and looks spammy to Google.
  • SOSHABLE  |  MONDAY, SEPTEMBER 26, 2011
    [Blog] Is Tumblr the Real Facebook and Twitter Beater?
    It had a catchy name, but otherwise the interface was too complicated for micro-blogging and not robust enough for full-blogging. In late 2007, I was approached by the man who would eventually become my content manager. He told me about a site that I should watch, one that he really liked and saw great potential in. looked at it. After a couple of days of playing around with it, I dismissed it. There was too much crossover with Twitter and WordPress for the site to ever be successful. didn’t visit Tumblr again for 2 years. In many ways, we’re betting on it.
  • JEFF ESPOSITO  |  WEDNESDAY, AUGUST 31, 2011
    [Blog] Can you pick NFL games better than Social Buzz can?
    Each Thursday, I will post my picks to this blog and to my ESPN group. In exactly one week from today, the most exciting season on TV starts up. No I am not talking Real Housewives or Big Bootied Weddings, but the hard hits of the National Football League. Now as with any season, there will be folks making their weekly predictions based on everything from their gut to uniform colors and cold hard football facts. This season, I have decided to make my picks based on the social buzz surrounding the teams squaring off each week. If so, I invite you to join my ESPN group.
  • ONLINE COMMUNITY STRATEGIST  |  TUESDAY, OCTOBER 13, 2009
    [Blog] The Cleveland Plain Dealer finally acknowledges user comments
    The opinions expressed here represent my own and not those of my employer.Feel free to challenge me, disagree with me, or tell me I’m completely nuts in the comments section of each blog entry. StatCounter Blog Stats 66,103 hits Recent Readers View Entire Community Provided by MyBlogLog Pages About Angela Book Reviews Who is @Communitygirl? Get a blog at WordPress.com Subscribe to feed But when you finally do show up, and act as though you’re the first one to arrive, well…that may not go over so well. Did you hear that, peasant?&# Well, isn’t that nice?
  • ONLINE COMMUNITY STRATEGIST  |  MONDAY, FEBRUARY 1, 2010
    [Blog] Bidding your community farewell
    What I want to do here is share with you my farewell blog. The opinions expressed here represent my own and not those of my employer.Feel free to challenge me, disagree with me, or tell me I’m completely nuts in the comments section of each blog entry. StatCounter Blog Stats 66,103 hits Recent Readers View Entire Community Provided by MyBlogLog Pages About Angela Book Reviews Who is @Communitygirl? Blog at WordPress.com. am trying to detach because it’s the right thing to do but it isn’t as easy as I thought it would be. And that says a lot. del.icio.us
  • PROBLOGGER  |  SUNDAY, AUGUST 10, 2014
    [Blog] Solving the Content Management System Standoff: Drupal, Joomla or WordPress?
    Whether youll be running a company blog or a site thats jam-packed with graphics and video, making the right choice depends on your content. From its beginning as a humble blog platform, the latest edition of WordPress now boasts over 20 million users and is the basis for everything from The New York Times blog to the Lollapalooza website. For those interested in creating a simple blog or getting their new startup online, WordPress will be a straightforward choice. Originally at: Blog Tips at ProBlogger. Checking out the contenders. And the Winner Is..
  • CONVINCE & CONVERT  |  SUNDAY, MARCH 18, 2012
    [Blog] 4 Quotes That Show Facebook’s New Touchy-Feely Intentions
    According to research compiled by data-driven social media marketing company Argyle Social (a sponsor of this blog, and the software that we use for social communication), 65-66% of 566 online retailers surveyed only post content about their own company on their Facebook pages. Most online retailers talk only about themselves on Facebook. Those days are about to end. With the release/forced march of the new Timeline format, Zuckerberg’s brigade is mandating an end to the “me” “me” “me” era of Facebook communication.
  • CONVINCE & CONVERT  |  THURSDAY, NOVEMBER 14, 2013
    [Blog] Real-Life Instagram Project Filters In Unique View of London
    Ribeiro has also launched a dedicated Tumblr blog, [link]. 'Just when you thought snapping and sharing photos on Instagram couldn’t get any more addictive, a creative new project out of London is making waves for bringing the platform’s beloved attributes into the read world. Called “Real-Life Instagram,” artist Bruno Ribeiro has placed cardboard cutouts resembling Instagram’s photo frame complete with filters alongside some of London’s photogenic places and landmarks. The result? fun and interactive experience for locals and tourists alike.
  • ENGAGE  |  TUESDAY, JUNE 18, 2013
    [Blog] The Future Perfect: 3 Strategies Digital Magazines Can Employ to Provide Ideal User Experiences
    Features commonly found on blogs, like recommended articles based on topic or author, can also be employed within digital issues. 'When it comes to the digital versus print debate, can’t we all just get along? Recent innovations in digital magazines are certainly helping the cause. Mequoda Group recently released the results of a survey that reflect changes in how people read magazines. Some of their findings: 23 percent of respondents prefer reading magazines on their tablets. 13 percent of respondents had published a digital edition of a magazine within the past month.
  • ENGAGE  |  THURSDAY, MAY 5, 2011
    [Blog] All the News That’s Fit to Ignore
    If you liked this, try: 4 Tips to Develop Engaging Story Ideas The Lifespan of Social Media Content (Or, the Fish, the Stream, and the Shore) Want Infinite Blog Post Ideas? M y mom sold my trumpet a couple months ago on EBay and you probably couldn’t care less. Sure, it was a big moment for me – I’d been playing for about one third of my life and the proceeds of the sale would help out my family – but for the rest of the world it was about as interesting as well, some random guy selling a trumpet. Has anyone written something nearly identical? Is it readable? Is it skimmable?
  • STAY N' ALIVE  |  MONDAY, NOVEMBER 18, 2013
    [Blog] How Your Cub and Girl Scouts (and Youth) are Being Cheated in the Personal Manufacturing Era
    For long-time followers of this blog, you are well aware of my passion for 3D printing, and predictions for the disruption of modern manufacturing within just years from where we now stand. 'Our youth are in for a wake-up call when they grow up. Gone will be blue-collar work. Gone will be factory and manual labor jobs. Gone will be construction and mechanical jobs. The fact is, machinery, robotics, and computer programming are replacing all of this, in favor of devices average families can buy and set up in their living rooms. It''s already happening in fact. If you have kids.
  • WHAT SPINKS THINKS  |  WEDNESDAY, OCTOBER 27, 2010
    [Blog] Debate: Do All Community Managers Need Social Media?
    This is my response to the twitter debate and that blog post. Photo cred: Rishi Bandopadhay. Seems that a lot of people are under the impression that all community managers have to use social media. Social media is one tool.  It’s one of the many tools available to marketers, community managers, PR professionals etc. It is not a requirement for all roles that a community manager could possibly take on. On twitter, I had a long debate with Alana Joy on this topic.  This discussion led to this post on the ever insightful social media explorer.  don’t know…maybe it can.  Maybe.
  • FEVER BEE  |  SUNDAY, OCTOBER 21, 2012
    [Blog] The Community Imperative
    You can use tactics that have worked for generations or those you see on community blogs.  It's an amazing feeling to see the people you've connected building relationships, helping each other, and doing meaningful things.   It has real benefits too. People in a community are happier, healthier, wealthier. They trust each other. They work better together. They stay longer (both customers/employees). Their interest in the topic increases, they get greater pleasure from enjoying the interest with others. This mindset, if true however, isn't helpful. 
  • TRADESMEN INSIGHTS  |  TUESDAY, OCTOBER 22, 2013
    [Blog] Are You Optimizing Your Landing Pages?
    They cover ways to maximize content on your blogs, white papers, webinars, slide decks and infographics. Some highlights include: Blogs - give them a reason to do something else once they are on your blog. 'Hopefully we all are using landing pages to both identify and segment new business leads. But are we just dumping content or are we using creative ways to cross sell, up sell to convert leads into sales? ioninteractive.com has a white paper that gives creative ways to maximize the use of landing pages to distribute your content marketing gems. You can download it here.
  • PROBLOGGER  |  WEDNESDAY, DECEMBER 22, 2010
    [Blog] 2010: The Social Media Year in Review for Bloggers
    What if they visit your blog and like what they see? Post from: ProBlogger Blog Tips. 2010 will be remembered as the year that social media made a big splash in the lives of business owners. If you’re someone who runs an online business, you’ll have realized that social media has joined the ranks of SEO as a must-do activity (and, for some, has started to rival the number of traffic referrals sent, too). Are you participating? If you’re not participating in social media, you’re missing out on a lot. In fact, every minute, 24 hours of video is uploaded to YouTube. The bottom line.
  • SOSHABLE  |  FRIDAY, JUNE 10, 2011
    [Blog] Day-to-Day Social Media for Business: Tip 2 – Thank Your Customers By Name
    There are some who hold their Facebook profiles sacred and refuse to interact with anyone other than Aunt Tilley and the nephews in Georgia, but most have accepted that Facebook is only partially personal (which is a topic of another blog post in the future). This post is part of a series titled 10 Ways to Use Social Media for Day-to-Day Business. Every day we will be expanding upon a new tip until the list is complete. As a child, you were hopefully taught good manners. When people did things, you thanked them. Social media has opened the door to thanking people in a whole new way.
  • CONVINCE & CONVERT  |  WEDNESDAY, JUNE 18, 2014
    [Blog] The Best Way to Keep Up With Marketing Technology and Trends
    Most of us interact with Convince & Convert through blog posts and resources. Outside of the blog, though, Jay and the team didn’t have a great way to deliver agency-exclusive training materials. 'Image via BigStockPhoto.com Since the days of yore, marketing strategy has been designed for the same purpose: sell more stuff. Marketing tactics, on the other hand, are a different kind of animal. This beast is in a constant state of flux, whether you’re heads-down in social, search, or any ad space with more than a smidgen of competition. DataSift Who is Datasift?
  • SHIFT DIGITAL  |  THURSDAY, MAY 3, 2012
    [Blog] Are You an Accessibility Whore?
    They just wanted to know if you liked the comment they left on your blog. Accessibility is an odd concept. Take a moment and think about it. We all want to give the impression that we’re 100% accessible. Take a look at my signature line for example. Right now it includes the following ways to get in touch with little ol’ me: Office phone number. Email address. Twitter address. Facebook address. Company Twitter account. Company Facebook address. Google Chat. LinkedIn address. Skype address. mean really? Am I that important? m lucky, I know! In fact, I think they are used to it.
  • PROBLOGGER  |  SUNDAY, MARCH 9, 2014
    [Blog] Skip to the End: 5 Great Ways to Make Your Readers Care
    But how can blogs, with their focus on building conversation and community as much as commerce, use endings to hook readers? What You Can Do:  lay subtle (or not so subtle) hints about the direction you’re taking your blog, giving the reader a sense that you know way more than you’re telling – which is really useful for those times when you’re making it up as you go along. It may be wise to chase an end goal for your blog that’s modest in scope and entirely achievable – but that’s a really poor way to market it. ”). Level up.
  • SOSHABLE  |  THURSDAY, JANUARY 10, 2013
    [Blog] 3 Ways to Make Your Facebook Page More Like-Worthy
    Getting people to visit your Facebook is an art unto itself that requires a future blog post, but once you get them there you can do certain things that can help you to get more likes as a result. It’s on thing to have people like your business. It’s another thing to have them “like” your business, as in on Facebook. Your customers may like you, but there’s a good chance that they won’t like you on Facebook. There’s something extremely important to keep in mind when trying to understand how Facebook for business works. Get selected!
  • WAXING UNLYRICAL  |  WEDNESDAY, APRIL 25, 2012
    [Blog] When the Bull Barged in on a Lazy Tuesday Afternoon
    With a keen interest in social media, she blogs regularly at  In My Humble Opinion… ;  other passions include singing (professionally trained for over a decade!), It was a lazy Tuesday afternoon. Everyone was swamped with work, staring at their laptop screens, and all of a sudden I heard, “Do you want a can, Ma’am?”. Red Bull ! It really #givesyouwings. And that’s what it did to me the very moment I saw a Red Bull on my workstation. The cans opened, one by one, and the whole office was bursting with music and energy. What a Tuesday it was! What do you think? reading and traveling. Learn
  • WAXING UNLYRICAL  |  THURSDAY, JUNE 16, 2011
    [Blog] When Traackr Met MeasurePR
    I’m going to leave that to the likes of Brian Meeks (if you haven’t already subscribed to his blog and started reading his wonderful Henry Wood Detective Agency , you really should). It was a dark night, the moon sullenly refusing to come out from behind the clouds. As Ken walked along the path less traveled, his thoughts meandered from the rancid pizza that was no doubt waiting on his front stoop (Papa John knew him well), the less-than pleasant conversation he’d had with his ex that morning, and what life would be like on a desert island. Neither did the second.
  • ABSOLUTE PA  |  SUNDAY, APRIL 3, 2011
    [Blog] Book Review: Twitter Your Business, Mark Shaw
    Having given it a thorough read, I wanted to review it here on my blog. Twitter Your Business, Mark Shaw. If you’re a regular here you will know I’m a big fan of Twitter as a marketing tool, and when I heard that UK Twitter expert, Mark Shaw, was writing a book on the subject I was immediately interested. It was in the very early stages of the book’s inception that he got in touch and asked if I would be a case study. didn’t hesitate – it was an honour to be asked and a great opportunity to tell my story about my Twitter successes! Review. 10/10. My story.
  • SMALL BUSINESS MAVERICKS  |  TUESDAY, AUGUST 19, 2014
    [Blog] Are Your Customers Worried About Security?
    like the idea of having a regular security feature in your blog that addresses current topics with tips for privacy settings or password creation. 'It sure seems like there are repeated waves of news stories about hackers managing to compromise security for a lot of people. This latest wave has anyone who has done business with part of the Community Health network worried, but even those not affected yet wonder when they will be. People Want To Feel Safe On Your Site. One of the best ways to help customers feel confident is by making your privacy policies easy to find and easy to read.
  • SMALL BUSINESS MAVERICKS  |  WEDNESDAY, AUGUST 13, 2014
    [Blog] Facebook Changes Again, And You Might Not Like It
    But now, the Facebook Developer blog has this statement in its August 7, 2014 post which basically reverses the policy: “You must not incentivize people to use social plugins or to like a Page. 'It’s no secret that Facebook changes its algorithm, just like Google does. And they will tell you that the reason they make their changes is an attempt to keep quality content high in newsfeeds, just like Google tries to do for the SERPs. The trick is figuring out what is considered quality content. Like-Gates Are No Longer A Good Idea. ” What Does This Mean For Businesses?
  • SMALL BUSINESS MAVERICKS  |  MONDAY, AUGUST 4, 2014
    [Blog] Typos Can Change Your Message
    The problem comes when a business realizes a mistake is made on their signage, blogs, site, or advertising materials and they don’t do anything about it. 'PPC Hero just ran a good reminder of how 5 Common AdWords Script Mistakes can change your code and make it inoperable. Jacob Fairclough explains what these common script mistakes are and what happens when you don’t type the right symbol for the machine to read. His list of the top five are: missing semi-colons. improper capitalization. improper brackets. mixed quotation marks. variable scope.
  • SMALL BUSINESS MAVERICKS  |  THURSDAY, JULY 3, 2014
    [Blog] One Idea For Metrics Analysis
    bet Trevor Klein is a Tolkien fan, but he also is a good communicator of the process Moz went through to combine the various metrics for their blog and create one, easily digested, almost-completely-automated scoring metric. 'Have you seen that post on Moz about One Content Metric To Rule Them All ? am impressed. But the most important takeaway from this very informative explanation (with a One Metric Template, no less) is the caution box he put into it after discussion in the comments. ” I want a to say that last part again, just to give it emphasis.
  • SMALL BUSINESS MAVERICKS  |  THURSDAY, JUNE 19, 2014
    [Blog] Do What You Do Best (Delegate The Rest)
    In marketing, delegating responsibilities can include: writing quality content for blogs and sites. 'Have you ever looked at a wildly successful person and wondered, “how do they do it all?” ” Most of us have asked this question at one point in our lives. The answer to your question is simple — they don’t do it all. They delegate some stuff. This is particularly true with business and marketing. You know why? Because marketing is only a part of what your business is all about (unless your business is marketing). The Purpose Of Delegating Marketing Tasks.
  • SMALL BUSINESS MAVERICKS  |  MONDAY, JUNE 9, 2014
    [Blog] Remember The Robot When Moving Content
    'According to Google’s Webmaster Central Blog, “few topics confuse and scare webmasters more than site moves,” so they wrote a post on Making Site Moves Easier. It’s pretty helpful, with links to specific ways to move several categories of content migration. Here’s the thing to keep in mind: Your site is designed to be read by two kinds of brains. Two Ways Your Site Is Read. On the surface, your website is read by people. Ads need to appeal to folks who will click on them and all that good stuff. This is the human side of marketing.
  • STAY N' ALIVE  |  TUESDAY, JUNE 28, 2011
    [Blog] Facebook Family: Preserving Your Family Tree Through Social Media
    This post is a guest post from Joe Baker, a long time reader of this blog and as I think you can see, a great writer. always give credit with a link back to your site or blog. This post is a guest post from Joe Baker, a long time reader of this blog and as I think you can see, a great writer. always give credit with a link back to your site or blog. Moving forward, I'm going to start featuring more guest bloggers. While kicking a roll of tape back and forth, I noticed an unsealed box with no label. Horror! How did I get this box?” With at least 4.6
  • TWIST IMAGE  |  FRIDAY, MAY 18, 2012
    [Blog] The Public Speaker's Master Toolkit
    This blog post is not about your content. What are the tools that can help you give an unforgettable presentation? After several years of speaking in public, I've had to develop my own system to ensure that each and every presentation goes off without a hitch. And yes, there are some great tools and tips to ensure that this happens. I'm going to assume that the content rocks and that you know what you're going to talk about. The Public Speaker's Master Toolkit: The Rider. send along with all speaking contracts a rider of my audio and visual needs: Projector and screen for laptop. iphone.
  • SPIN SUCKS  |  THURSDAY, OCTOBER 13, 2011
    [Blog] Three Ways to Avoid the 5K Fundraising Event
    You can find her blog here and like them on Facebook. Today’s post is written by  Linda Olatunde. Most nonprofits stick to some of the tried and true fundraising events to support their organization, raise money, build supporters, and gain wider recognition throughout the community. These events are the annual 5K run and the banquet dinner. As PR professionals and marketers, we take our clients’ requests to get the word out and promote these standard fundraising events in all of the traditional ways. Not quite. The strategy behind putting together a 5K is effective.
  • JEFF ESPOSITO  |  FRIDAY, NOVEMBER 30, 2012
    [Blog] Harvard Business Review #Fail, Poop Talk and Influence
    The Problem with Blogging – this is a great read from Valeria Maltoni that anyone with a blog should really give a quick read. Good morning and hello winter! am not sure about where you live, but in New England Ole Man Winter had his coming out party with every morning of the week starting at either below or at freezing. It has been great to dust off the winter coat and gloves even if there hasn’t been any of the white stuff. How was your week? Hopefully it was a good one and that you have a good weekend teed up. Thanks in advance and catch you next week. Don’t believe me?
  • SOCIALNOMICS  |  MONDAY, AUGUST 11, 2014
    [Blog] 21 Steps to the Perfect LinkedIn Profile
    Readthis blogfor tips on getting more LinkedIn recommendations. 'I thought this post would be great to share with our readers. It provides 21 helpful tips for anyone trying to beef up their LinkedIn presence. This article was written before LinkedIn offered a publishing tool, so I have also included a few other posts that our Socialnomics team has written in the last year about LinkedIn. LinkedIns Best New Tool: Professional Publishing Platform | Socialnomics [link]. How To Get A (Strong) Recommendation on LinkedIn | Socialnomics [link]. Keep it clean and concise! Same drill!
  • SOCIALNOMICS  |  THURSDAY, APRIL 26, 2012
    [Blog] Four Ideas For Fashion Brands On Pinterest
    If I see one more blog about Pinterest marketing statics, I’ll probably go postal! It seems like the Buzz around Pinterest is never ending, people can’t stop talking about how awesome this visually based social media platform is and how quickly it’s grown! Despite all the yapping it seems very few people are cranking out tangible ideas that will allow users and fans to reap the benefits of a really engaging Pinterest campaign. I’ve decided I am going to try and bring some inspiration that goes beyond pins and I’m going to start with fashion brands.
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