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  • DREW'S MARKETING MINUTE  |  FRIDAY, MARCH 11, 2011
    [Blog] Why would you want to enchant someone?
    As you know, I talk about creating love affairs with your customers a lot here on the blog. Guy Kawasaki’s enchanting new book. Why do I think it’s so critical? Let’s look at how people behave when they’re in the bloom of a new love. They find the other person intoxicating — they crave more. They can’t help themselves. They talk about their new love all the time. To everyone and anyone who will listen. They are very forgiving of missteps or mistakes. Now translate that back to a customer, donor, employee, volunteer, boss or vendor. Potato, potato.
  • PROBLOGGER  |  THURSDAY, JANUARY 30, 2014
    [Blog] New Year, New Start – What Have We Done?
    If you’re anything like me, you may have thought about what you want to do with your blog this year, and where you want to go. Unlike me, you’ve probably also made a start on a few of these, and started 2014 blogging with a bang. What kinds of things have you thought you might like to do with blogging this year? Feel free to have a chat in the comments, or link to a post you’ve written about your blogging goals for this year. Originally at: Blog Tips at ProBlogger. Maybe wrote down a couple of changes, or a few ideas to try.
  • T2 SOCIAL  |  FRIDAY, DECEMBER 27, 2013
    [Blog] 10 Great Resources to be Reading Over the Holidays
    We have even included it in a list of great resources for sourcing blog content. Another blog that every marketer should be reading over the holidays (and during business-as-usual) is the Hubspot blog. The Moz blog is a little more technical, but highly informative. Though the core discussions of the blog are primarily search-based, you can expect to find a lot of information about social as well. Although Avinash Kaushik’s blog is not updated on a daily basis, there is plenty of content (relaying information at a very high level) that marketers can use.
  • JEFF ESPOSITO  |  MONDAY, AUGUST 2, 2010
    [Blog] What the F is Social Media?
    You can also subscribe to the blog to ensure you receive the latest posts. Jeff Esposito’s Blog — Topsy.com [.] blog comments powered by Disqus Stay connected Recent Posts Can influence be bought? Home About Archives Press Clips Spark Advisors Suggested Reading What the F is Social Media? Written on August 2, 2010 by Espo in social media This presentation may be 104 slides long, but it really flies by. It also addresses the question that many of us ponder from time to time: What the Fuck is Social Media Now? Thanks for visiting! Comments - Leave a comment!
  • SOSHABLE  |  MONDAY, JULY 15, 2013
    [Blog] Great Content 101
    'It’s probably been repeated more than a million times online among marketing blogs – our own blog might even account for about 25% of those. We all talk about it and refer back to it regularly, saying, “if you can make good content, you can own your market” But in reality, how do you develop interesting photos, articles, blogs, and posts? It’s going to be much harder for someone to read your article or blog if you’re not going anywhere with it. Good content is what makes their marketing so effective, and makes them so successful.
  • CONVERSTATIONS  |  SATURDAY, JANUARY 14, 2012
    [Blog] Life Delivers Turbulence: Adjust or Start Over?
    We met some great people during our stay, and many stories and lessons sure to appear on this blog in the short future. On the first day of 2012, my wife and I were excited to begin our first full calendar year together. Focus. Excitement. We had big plans for the new year. On the second day of 2012, life threw us a curve ball. Angela’s dad had a “heart episode” and was taken to the hospital. Only two hours away (a commute for many, but in the country that’s a trip), we quickly grabbed a few things and headed home to help. We remained for 11 days. Big thanks!
  • ENGAGING BRAND  |  MONDAY, SEPTEMBER 15, 2014
    [Blog] The Perfect Brand Example for Your Social Media
    What are we going to blog about? 'Business is about being an example; an example of how the world can be. Leadership is about leading by example. Customer service is about serving by example. Marketing is about giving examples. Sales is about delivering against those examples. Social media marketing is about BEING that example. Often people say they are confused about how they should be on social media. What if you saw it as an example of who you are? What if you saw it as giving examples of how wonderful your customer’s life could be? Social Media
  • TWIST IMAGE  |  MONDAY, SEPTEMBER 16, 2013
    [Blog] Google Glass And The Future Of Wearable Technology
    FM are posting these segments weekly to SoundCloud , so if you''re interested in hearing more of me blathering away, I will post the segment weekly here, on the blog for you to check out. 'Every morning at 7:10 am, I will be a guest contributor on CHOM 97.7 FM radio broadcasting out of Montreal (home base). It''s not a long segment - about 5 to 10 minutes every week - about everything that is happening in the world of technology and digital media. The good folks at CHOM 97.7 morning show. The segment is called, CTRL ALT Delete with Mitch Joel. chom 977 fm. chom fm. ctrl alt delete.
  • SOCIALFISH  |  MONDAY, JUNE 17, 2013
    [Blog] Advancing Nonprofits’ Missions With Storify and Quora – How MomsRising and charity: water Have Used These Tools for Success
    Storify is much like other blog platforms like WordPress, but has an added emphasis on curation. 'With so many social media tools capturing the attention of nonprofit organizations, how should nonprofits decide which tools are the best investment of their time and personnel? Some tools, like Facebook and Twitter, are are a given – but in the case of new social media platforms that continue to emerge and evolve, which tools should community managers and marketing staff focus on? Here’s how. MomsRising Expands Twitter Efforts With Storify Implementation.
  • WAXING UNLYRICAL  |  TUESDAY, MAY 17, 2011
    [Blog] A Double Dose of #measurePR
    And if I were you, I’d subscribe to both Small Business Labs (Steve’s blog) and the  Twitalyzer blog , they’re chockfull of good stuff. You’ve probably been wondering where the #measurePR Twitter chat recaps are. Well, once WTHashtag went down, all of us who moderate chats on a regular basis were scratching our heads a little… ‘cos where were we supposed to get the chat transcripts from? recently started using RowFeeder and, fortunately, had set up a search for #measurepr there. So that’s where I pulled these transcripts from.
  • WAXING UNLYRICAL  |  THURSDAY, NOVEMBER 25, 2010
    [Blog] A Decade of Thanksgivings
    Post Categories Select Category Blogging for Grasshoppers Business Career Networking Communication Blogging Measurement MeasurePR Public Relations Social Media Twitter Writing Events Guest Posts Amrit Pal Bryce Keane Conway Wigg Erica Holt Herwin Icasiano Howie Goldfarb Mike Doman Narciso Tovar Shanan Sorochynski Steff Metal Interviews Marketing Media Personal Cooking Recipe of the Week Philanthropy PRSA 2009 Resources How To Weekly Roundup Speaking Training Women Grow Business Featured Guest Bloggers Extra, Extra! Oh, one other thing: my blog = my sandbox. That’s love.
  • JEFF ESPOSITO  |  WEDNESDAY, MAY 2, 2012
    [Blog] Twitter gets ugly in NHL playoffs
    After the flood on Twitter, Capitals Owner Ted Leonsis offered his take on his blog : What these people have said and done is unforgivable. Education is key – Before sharing something on Facebook, Twitter, Instagram, Path or a blog, take a step back and think about how that can be seen by others. It took a split second for Joel Ward to become a playoff hero to Washington Capitals fans. By the time the Capitals were done celebrating Ward’s overtime goal that knocked the Boston Bruins out of the playoffs; Ward was the center of a different emotion online. Image -    clydeorama.
  • PROBLOGGER  |  THURSDAY, APRIL 11, 2013
    [Blog] DISCUSS: How do you Keep your Content Fresh, Interesting and Engaging?
    regularly polling readers on what topics they want written about on the blog. Originally at: Blog Tips at ProBlogger. 'Over on our Facebook page last week Kim Hill-MacCrone asked a question that I thought might be a good one to discuss with the wider ProBlogger readership. How do you Keep your Content Fresh, Interesting and Engaging? It is a question I get asked quite a bit and know is a challenge many bloggers face. having an editorial calendar that cycles through different types of posts on different days of the week. Reader Questions
  • NOWSOURCING  |  SUNDAY, MARCH 3, 2013
    [Blog] Is Klout a Verifiable Social Media Indicator Or Just a Meaningless Number?
    Or is Klout just a meaningless artificial number, something more to boast about on blogs and business cards, but at the end of the day is a complete waste of time? In a blog post comments section once, I defended the rights of gay couples wanting to adopt a child, and suddenly I was being awarded +K’s in homosexuality! There’s a new number in town and it’s starting to take effect at hotels, bars, restaurants, and travel companies near you. It also leads to shopping discounts and other perks. Yes, it’s Klout and everyone is talking about it.
  • SOCIAL WAYNE  |  MONDAY, FEBRUARY 14, 2011
    [Blog] Day 14: People of color impacting the social web – L. Danielle Baldwin #28DaysofDiversity
    Danielle Baldwin Twitter: @LDBaldwin Website/Blog: sociia.com Bio Every time someone calls L. One of the tools she uses to connect to young women is WordPress, a free and open source blogging platform that is more than meets the eye. challenge every woman out there interested in technology to find one girl and get her excited about learning how to blog or how to develop a website in CSS, HTML and PHP. As we all know, February is Black History Month. Each post will include a picture, bio, two links from the selected person and this paragraph. Start with one, impact a few.
  • TRADESMEN INSIGHTS  |  THURSDAY, FEBRUARY 10, 2011
    [Blog] 2010 Highlights of the State of Social Media for Business
    Companies are focusing their energies on Facebook, Twitter, LinkedIn, YouTube and blogs. Social media is beginning to make an impact on businesses, and a friend of mine, Michael Gass , shared with me a recent study by SmartBrief that recently surveyed 6,000 of their readers on how they use social media in a business environment. The State of Social Media for Business 2010 report, released at the beginning of 2011, provides information on the biggest trends and challenges.  . The concentration on “the big 5” hints at companies being able to find their customers on these sites. data cuts.
  • SOSHABLE  |  FRIDAY, DECEMBER 11, 2009
    [Blog] Social Media Stats, Courtesy of SearchAndSocial
    Find more social media marketing information on this blog. Blast. Jordan over at Search and Social did a fantastic job in getting this infographic done: * * *. Share it. The world should know: Blast.
  • BRASS TACK THINKING  |  MONDAY, JULY 5, 2010
    [Blog] Learn to Fall…Off Your High Horse
    Your post, and your sentiments, are more indicative of our overall state of behavior and inter-personal interactions than mere blog comments or @replies on Twitter, would indicate, I fear. read a book a few years ago by Joyce Meyer called Approval Addiction that really helped me get over that (I should probably go back and re-read it now), & I also apply a 24 hour rule to responding to critical/opinion-laden notes or posting blog posts. Because we can, because it’s expected, because how interesting are we if we have nothing to add? Presentation and patience are key.
  • PROBLOGGER  |  THURSDAY, AUGUST 30, 2012
    [Blog] What I Learned From Liars and Journalists, and How it Made Me a Better Blogger
    Trust Me, I’m Lying – Confessions of a Media Manipulator is the title of Ryan Holiday’s new book about the tactics cutting-edge bloggers use to drive hundreds of thousands of viewers to their blogs, seven days a week, 365 days a year. He has made a high-flying career serving irresistible blog content to places like the Huffington Post, Gawker, and Jezebel. ve personally poured through the book late at night to wring every last bit of knowledge from its pages and make my own blogging irresistible. That’s because blogs live and die by the pageview. On the move?
  • ARI HERZOG  |  SUNDAY, DECEMBER 18, 2011
    [Blog] Guess Who is Back on Foursquare
    wrote a similar blog post on why I. Citing privacy concerns and not wanting strangers to know where I was every moment I checked in to a location, I deleted my Foursquare account 14 months ago. Recalling the ensuing storm of comments my action caused in the fall of 2010, it was evident some people were passionate I made the right decision and others felt I should give the location-based application a second chance. Was the second camp right? Forrester Research recently surveyed 37,000 mobile users and in its report issued this month, a mere 2% of those users had Foursquare accounts.
  • ARI HERZOG  |  SUNDAY, AUGUST 28, 2011
    [Blog] Questioning Why I Still Use Twitter
    Whether we share common backgrounds or if you merely enjoy reading my blog, I want to accept connection invitations from people who satisfy my intellect. Photo by darnok. Bill Dorman and Shonali Burke probe into the efforts of friendship and internet relations. Shonali expands: Whether you’re using social media for personal reasons or business, there’s nothing like carefully nurturing relationships, especially those that start with an @. The @ is the opening door; when we get invited to walk through it, that’s when we know we’re friends. Why do I follow you? Each has a unique voice.
  • ARI HERZOG  |  FRIDAY, MARCH 4, 2011
    [Blog] Feature Friday: Why Violating Copyrights on YouTube is Good
    started my blog few weeks ago and wanted to add videos to it. The following feature article is written by Joy Mystic. Yes, you better get your act together and try your very best to find a copyrighted material to add to yours before you submit it for the world to see. Don’t even bother to ask for permission first or try to hide it as Scott Smitelli had fun trying. By doing so, you are not only doing no evil but also doing a good thing! Including to those who own the copyrights! Do I sound like a bad influence on your beloved children? Shall we? Well, I couldn’t be more wrong!
  • PAUL GILLIN  |  MONDAY, OCTOBER 31, 2011
    [Blog] David Ferrucci on Building the World’s Smartest Computer
    Live blogging Dr. David Ferrucci’s address to the IBM Watson University Symposium at Harvard Business School and MIT Sloan School of Management. Example: In the category of Lincoln Blogs: “Treausre secy Chase just submitted this for the third time. Ferrucci was director of the IBM Watson project. Ferrucci tells a story about his daughter’s quote: “Interesting things are boring.” Because that was her frame of reference. Interesting things involve a lot of complexity that makes them boring (to people who aren’t explicitly interested in them). The Next Big Thing.
  • WWW.MASTERNEWMEDIA.ORG  |  THURSDAY, SEPTEMBER 30, 2010
    [Blog] Real-Time News Curation - Process, Key Tasks, Workflow
    These may include specific news sites, blogs, RSS feeds, open persistent searches, Twitter channels, Facebook pages and more. Syndicate Distribute and syndicate your curated news channel (what I call a " newsradar ") on relevant online channels, including social networks, aggregated news channels, your blog / newsletter / site and other content distribution channels avialble. Print this article Real-Time News Curation - The Complete Guide Part 4: Process, Key Tasks, Workflow What are the tasks involved in the real-time news curation process? What does exactly a news curator do?
  • TWITIP  |  FRIDAY, JANUARY 1, 2010
    [Blog] Happy 2010! Here's Your 2009 TwiTip Recap
    I’ve started a brand based account and this will help a lot January 3, 2010 Mark McCulloch @MarkMcCulloch2 Great content and blog you have and also thank you very much for your recap. Twitip Getting more out of twitter Follow 102,289 followers Subscribe 20,083 subscribers starters guide getting followers tools tips business people news add a tip Lara Kulpa @larakulpa Happy 2010! Here’s Your 2009 TwiTip Recap 4 So I probably should’ve posted this yesterday, but here’s a recap of some of our most popular posts from 2009. Happy New Year, everyone!
  • SOCIALNOMICS  |  WEDNESDAY, JULY 23, 2014
    [Blog] 7 Tricks for Successful Social Media Branding
    At the very top of the site, you’ll notice that these guys even have a blog. Written from the perspective of the logo character’s wife, the Mrs. Rooter Blog is compiled of several entries with tips to help customers keep their plumbing systems running smoothly. 'An essential part of branding a business is developing and maintaining an online presence. Your business probably already has several social media pages up and running. But are they leveraged to brand your business the way you want them to? Find Your Followers. Photo by Geralt. Learn to Keep it Consistent.
  • WEB METRICS GURU  |  TUESDAY, AUGUST 2, 2011
    [Blog] Speaking at #measurePR today at NOON EST with @Shonali for Online Chat as @SmAnalyticsBook
    The details are in Shonali Burke’s blog Waxing Unlyrical near the end of a recent post on the last week’s #measurePR chat with Megan Berry of Klout (Klout is covered briefly in Social Media Analytics, btw). I’ll be the featured guest today at #measurePR which begins at Noon EST.  All you have to do is follow #measurePR to join.  And definitely save the date for next week, when   Marshall Sponder – a web metrics guru! will be joining the chat to talk about social media analytics. So, remember: 12-1 pm ET, August 2, is the next #measurePR Twitter chat with Marshall.
  • CONVINCE & CONVERT  |  SUNDAY, APRIL 6, 2014
    [Blog] This Chart Explains the Reachpocalypse and Why Facebook is Laughing All the Way to the Bank
    Every week we document an amazing social media case study here on the blog, and another one in the Social Pros podcast in the “Holy Social!” delivered a presentation about this at the recent Social Media Marketing World conference, and I’ll be writing a blog post about it (possibly with an accompanying BlogShare ) that provides details and how-tos. 'Facebook is the largest voluntary, non-religious organization in the history of the world. They are not dumb. Fundamentally, Facebook cares about THEIR business, not about YOUR business. ” tool. ” segment.
  • SPIN SUCKS  |  MONDAY, FEBRUARY 7, 2011
    [Blog] Love Drop: Making Money By Giving It Away
    probably read only about 10 blogs regularly (oh, the horror!), Nate St. Pierre is the founder of ItStartsWith.Us , a global group of people committed to changing the world in just 15 minutes a week. and Spin Sucks is one of them. The main reason I come here is for all the straight talk from smart people. Gini Dietrich leads the charge, and the rest of the community joins in with experience, insight, critiques, and always a bit of fun. It’s my kinda place. So today I’d like to throw out a topic that has turned out to be somewhat polarizing: The launch of my latest project, Love Drop.
  • DEVELOP SOCIALLY  |  TUESDAY, APRIL 19, 2011
    [Blog] Welcome to The Facebook Studio
    What’s New: AKA the Facebook Studio Blog. “But for ad agencies that are good at what they do – it’s Christmas,” – Andrew Bosworth discussing how agencies can no longer sell a bad product with a clever campaign. Facebook director of engineering  Andrew Bosworth met with top ad executives last month to discuss how Facebook can become their platform of choice in brand advertising. The mood was casual with Andrew in jeans and a t-shirt but the topic was far from. They discussed the word-of-mouth power of Facebook and how ad agencies can benefit. You can like and share ads here.
  • BILL HARTZER  |  FRIDAY, OCTOBER 7, 2011
    [Blog] Facebook Recovers Typo Domain Names
    As you might recall, if you are a regular reader of my blog, I previously reported about Facebook suing a group of domain name cyber squatters , people who owned typos of the Facebook.com domain name. Most likely a result of Facebook having sued a whole lot of cyber-squatters recently, Facebook has recovered 44 domain names that are typos of the Facebook brand. If you look at the new owner of these domains, they are owned by Facebook: Registrant: Domain Administrator. Facebook, Inc. 1601 S. California Ave. Palo Alto CA 94304. 1.6505434800 Fax: +1.6505434800. acebook.com. acfebook.com.
  • CONVINCE & CONVERT  |  THURSDAY, NOVEMBER 11, 2010
    [Blog] The 3 “Ly”s of Social Media
    When you consider the amount of time we spend tweeting, updating status, checking in, watching YouTube videos, reading blogs, reviewing on Yelp and all the rest, the natural question (and one that will asked by interplanetary visitors, ultimately) becomes “Don’t we have anything better to do?&# Tweet Sure, the gadgets and gizmos and the apps and androids of social media make it more convenient for us to interact with one another, and with brands. But it’s not really about the bits and bytes and data and Dick Costolo, is it? That’s the most important “ly&#.
  • CONVINCE & CONVERT  |  WEDNESDAY, JULY 14, 2010
    [Blog] Social Media is the Servant of Strategy, Not the Master
    Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Social Media is the Servant of Strategy, Not the Master July 14th, 2010 |Written By: Mike Cassidy | View Comments Tweet Guest post by Mike Cassidy , a non-profit Senior Executive Director specializing in membership development, engagement and retention. Why ignore it? Thanks, Mike!
  • DREW'S MARKETING MINUTE  |  MONDAY, SEPTEMBER 27, 2010
    [Blog] Did you miss these? (week of 9/20)
    Mobile Marketing: Over at the MENG Blend blog, I ask the question -- should your business be considering a mobile app.   Blogging 101: Mike Sansone, the man who taught me just about everything I know about blogging, has begun a series he calls 0-60.  It will guide you day by day to building a blog that is full of relevance, heart and potential. I get so much smarter just by reading what others have to share.  But I always worry that I missed something big. You too? Just in case you missed any of these.I "  Read it.and discover your answer.
  • GAURAVONOMICS  |  WEDNESDAY, JULY 21, 2010
    [Blog] afaqs! Story on What the Sunsilk Gang of Girls Redesign Means for.
    Gauravonomics Blog For Marketers, Entrepreneurs and Activists How To Organize and Energize Your Evangelists Blog Speaking Writing Bio Media Subscribe Slideshare Twitter LinkedIn Facebook IdeaSliver Labs Tumblr « Financial Chronicle Story on the Rising Role of Social Networks Like Facebook and LinkedIn in Recruiting The Difference Between Communities, Social Networks and Social Outposts » afaqs! Story on What the Sunsilk Gang of Girls Redesign Means for Branded Social Networks Welcome to the Gauravonomics Blog for Marketers, Entrepreneurs and Activists ! afaqs!
  • WAXING UNLYRICAL  |  FRIDAY, OCTOBER 1, 2010
    [Blog] When #measurePR Became A Campfire
    Comment as Show More Post Categories Select Category Blogging for Grasshoppers Business Career Networking Communication Blogging Measurement MeasurePR Public Relations Social Media Twitter Writing Events Guest Posts Amrit Pal Bryce Keane Conway Wigg Erica Holt Herwin Icasiano Howie Goldfarb Mike Doman Narciso Tovar Shanan Sorochynski Steff Metal Interviews Marketing Media Personal Cooking Recipe of the Week Philanthropy PRSA 2009 Resources How To Weekly Roundup Speaking Training Women Grow Business Featured Guest Bloggers Extra, Extra! Oh, one other thing: my blog = my sandbox.
  • CONVINCE & CONVERT  |  WEDNESDAY, FEBRUARY 9, 2011
    [Blog] Invitation Avalanches, Attention Infidelity, and the Science of the Social Break-Up
    On Twitter and Facebook, a 7% conversion rate would be the stuff of legend (unless you’re Bieber or Gaga, in which case you probably don’t read this blog). Is the golden goose poisoned before it’s even an adult? The current relationship between companies and consumers via social media and email is unsustainable. The backlash has begun, and abuse of any one channel has a spillover effect on consumer attitudes toward other channels. 71% of Facebook members have become more selective about “liking&# companies. don’t like that email stat. Not one bit.
  • PUSHING SOCIAL  |  FRIDAY, DECEMBER 2, 2011
    [Blog] PS: Best of the Week
    5 Tips to Sell Your Blog: . If you ever thought about flipping your blog then give this a close look. This Weeks Blog Posts. Ways to Use Slide Share to Get More Blog Traffic. Is Your Blog Theme Confusing Your Readers? I got fired up this week and challenged myself to publish a new post everyday. Mission accomplished.  . The scary thing is that I kind of like it! If you are a subscriber you’re getting all of the Pushing Social goodness sent directly, in full-text, to your email. Sorry if I blew up your inbox, but now you know what to expect. Social Medi
  • SOCIALNOMICS  |  THURSDAY, NOVEMBER 1, 2012
    [Blog] 3 simple ways to attract huge conference crowds
    Most rockstar keynote speakers have large outreach networks (e-mail, Twitter, Facebook, blog, etc.) – make sure you give them easy to publish items about the conference so they can blast to their loyal fans and followers. #1 Hire a rockstar keynote speaker. rockstar keynote speaker will cost between $10,000 and $50,000. While this cost may seem steep, it is less than the coffee breaks you will be supplying and much more important. Nobody is going to go to the event for the coffee nor will they talk about the coffee pre or post conference. 2 Leverage your keynote speaker.
  • LOUIS GRAY  |  TUESDAY, JANUARY 11, 2011
    [Blog] LunchTree Hits Bay Area for Random Geek Connections
    Profile on LunchTree Lunch History on LunchTree The founder, Jesse Spaulding, first hit our radar way back in early 2008 with his project BlogRize , a platform aimed to help blogs grow their communities. Geeks working on startups are notorious for not getting out much. Slaving in front of computer terminals at odd hours, the option of lunch often takes on a familiar routine - the same locations, the same people. even the meals themselves become things of habit. With projects taking precedence over casual connections, it's not unsurprising some startup addicts gain a feeling of isolation.
  • JEFF KORHAN  |  MONDAY, MAY 23, 2011
    [Blog] Jeff Korhan Moves to WordPress
    Many of you know that I have been blogging on the TypePad platform for more than five years – on this blog and few I have since abandoned. While I will still recommend TypePad to small businesses who are new to blogging, it is time for this blogger to get on a faster horse if he is going to accomplish some higher objectives. Just like WordPress, Typepad makes this possible by enabling you to forever own your blog content by mapping it to a unique url that you own – regardless of which platform it is attached to. More Than a Move – A Sharper Focus.
  • CONVINCE & CONVERT  |  WEDNESDAY, JUNE 13, 2012
    [Blog] Why Stronger Visuals Help You Sell More Stuff
    Why Stronger Visuals Help You Sell More Stuff is a post from: Convince and Convert Blog: Social Media Strategy and Social Media Consulting. Dial Corporation this week announced a new campaign that integrates its long-standing Facebook Page with its new-ish Pinterest page , giving its Facebook community a challenge to create cause-related boards on Pinterest. The top organizations featured on those user-generated boards will compete to win a $5,000 prize. Dial is looking to capitalize on what is becoming a known fact – strong visuals help sell product and the stories around them. Inform.
  • CONVINCE & CONVERT  |  SUNDAY, MAY 20, 2012
    [Blog] Clearing Clouds of Confusion – the 5 Categories of Social Media Software
    Clearing Clouds of Confusion – the 5 Categories of Social Media Software is a post from: Convince and Convert Blog: Social Media Strategy and Social Media Consulting. The social media software industry offers some amazing functionality, but it suffers mightily from murky messaging and customer confusion. The truth is, many marketing professionals do not know what this software can do, much less what specific companies’ versions can do. And the software companies themselves make it worse by not being specific about their capabilities and areas of focus. ” .
  • DIVA MARKETING BLOG  |  SUNDAY, MARCH 23, 2014
    [Blog] Interview with Cory Edwards: Creating Social Business Structures
    'One of the benefits of a biz blog is sometimes ''fair trade'' agreements. Recently Adobe reached out and asked if I would be part of a 4-member Insider group, along with  Travis Wright , Elizabeth Osmeloski , Michele Kiss , that would help socialize their digital marketing conference next week. Adobe Summit. Sounded like good learnings to share. With over 5000 attendees sounded like a biz carnival! Sounded Sounded like fun. Adobe also offered introductions to speakers and attendees who are doing innovative work in digital/social. More good learnings for us. Yes" to the opportunity.
  • WRITTENT BLOG  |  FRIDAY, JANUARY 31, 2014
    [Blog] The 7 Hottest Online Marketing News Stories of January
    Many marketers are already taking a close look at their strategies, budgets, and key performance indicators for 2014, especially following Matt Cutt’s mega-announcement to approach guest blogging with a new sense of caution. Matt Cutts Cautions Against Spammy Guest Blogging. In some of the most-discussed online marketing news of the month, Google’s head spam fighter Matt Cutts took to his personal blog to condone low-quality guest content exchanges. To learn more about how to do guest posting correctly, we recommend An Exhaustive Guide to Exceptional Guest Blogging.
  • SOSHABLE  |  FRIDAY, SEPTEMBER 21, 2012
    [Blog] Gerber Facebook Contest Goes Viral
    Original article about  Facebook contests posted on Wikimotive’s blog under the title Gerber’s Great Contest. Running contests on social media is a risky proposition. It has to be just the right idea, and it has to be handled just the right way. Today, I want to take a look at one recent contest that has completely taken over marketing using Facebook. Which contest is it? If you’ve spent any time on Facebook this month, I bet you can already guess. That’s right, it’s the Gerber Generation Photo Search 2012. Do you think your child is the cutest?”
  • JUGNOO  |  TUESDAY, JUNE 4, 2013
    [Blog] Quantity vs. Quality in Social Media Management Tools
    Here are some key measures to be aware of: - Reach: Measuring your company’s blog subscribers, fans, followers and other statistics will help you estimate the size of your community and track changes which can be attributed to specific social media campaigns. Quantity vs. Quality in Social Media Management Tools originally appeared on Jugnoo Blog - Social Media is a Business: Social Media Presence Management under a Creative Commons license. The post Quantity vs. Quality in Social Media Management Tools appeared first on Jugnoo Blog. Have they considered or made a purchase?
  • CONVINCE & CONVERT  |  SUNDAY, AUGUST 25, 2013
    [Blog] Websites Will Become the AM Radio of the Internet
    The impact of these apps on their purchase decisions is greater than recommendations from blogs and social media, and from manufacturers’ websites or email. 'If your marketing is sufficiently useful, your audience will keep your brand close – on their home screen, in their inbox, in their Twitter and Facebook feeds – and, when they need you, they’ll access whatever it is you’re bringing to the information party. This is the great benefit of Youtility – marketing so useful, people would pay for it (if asked). When they need you, they’ll engage. agree.
  • CONVINCE & CONVERT  |  MONDAY, JULY 2, 2012
    [Blog] The Power of a Question
    The Power of a Question is a post from: Convince and Convert Blog: Social Media Strategy and Social Media Consulting. When I was 30, I lived in a largely rent-controlled building in New York City with my (then) girlfriend, who was also my age. There were nine other residents on our floor: a young couple in their 20’s, and seven single elderly widows/widowers in their 70’s and 80’s. The average age of our floor was 58. No one was 58. Trees were being slaughtered because someone asked “What’s the average age of that building?”. For most of us, it’s the same one: “Why?”.
  • PROBLOGGER  |  THURSDAY, JUNE 7, 2012
    [Blog] The Simplest Way to Write a Unique First Draft
    Do you have 45 minutes to work on your blog? If so, I can show you how to write the first draft of your next blog post. This blog post originated from five unrelated words on five separate lines, double-spaced, in a Microsoft Word document. Once you answer this question, write every sentence of your blog post for that person. Your headline doesn’t just grab a reader’s attention; it helps you summarize your blog post. Share details that support your blog post’s headline. Originally at: Blog Tips at ProBlogger. First drafts are messy. State them.
  • ALEX BLOM  |  THURSDAY, APRIL 22, 2010
    [Blog] Free eBook: Social Media Workout
    The Contents are below: Workout 1: Back to Basics Workout 2: Get Facebook Fit Workout 3: Tone up with Twitter Workout 4: Exercise Control Of Email Workout 5: Lunging into LinkedIn Workout 6:  Make Movie Muscle Workout 7: Website Weightlifting Workout 8: Build a Better Blog It’s totally free so what do you have to lose? Tagged as: Blog , ebook , facebook , linkedin , social media , twitter , wordpress blog comments powered by Disqus GET UPDATES Did you know? How to Build & Sell Through a Community Part 2: Why? have a confession to make. Want a taste?
  • PROBLOGGER  |  FRIDAY, NOVEMBER 23, 2012
    [Blog] Forget Everything You Think You Know About SEO
    I’m sure you are aware there are a whole host of WordPress SEO plugins available for your blog. can be ignored when writing blog posts. The main learning here for bloggers is that instead of worrying about search engines when you write your next blog post, you should focus 100% on the user. Without a doubt, the single most important factor in gaining search engine ranking is building links to your blog. If there is one piece of action everybody who reads this post should take, it is without a doubt to create a link-building strategy for your blog.
  • DREW'S MARKETING MINUTE  |  FRIDAY, OCTOBER 7, 2011
    [Blog] Do you take yourself seriously?
    My thanks to blog reader Amy Roppe for sharing these with me! At McLellan Marketing Group , we live by our core beliefs. One of them is: We take our work seriously. Ourselves… not so much. Let’s be honest here. None of us save lives every day. Okay, if you actually do… you have my permission to skip this post) Sometimes, I think we need to just get over how important our work is and lighten up. In front of our clients. Let them see we have a sense of humor about ourselves. Because they’ll actually enjoy working with you more. No doubt their work is serious.
  • PROBLOGGER  |  MONDAY, MAY 7, 2012
    [Blog] Register Today for a Free Podcast With Ana White
    Ana is the blogger behind the popular Ana White Homemaker blog and she has a great story to tell. Here’s a few highlights from her story: In just over 2 years Ana has grown her blog from nothing to one that gets around 3 million unique visitors a month. Her blog is now generating enough income to support her family and she does it all from her home in Alaska. Over 90% of the content on her blog is written by readers and Facebook Fans. Originally at: Blog Tips at ProBlogger. Her #1 source of traffic is Pinterest. Alaska – 7pm Tuesday 8th May.
  • THE RELATIONSHIP ECONOMY  |  THURSDAY, SEPTEMBER 19, 2013
    [Blog] History Tells The Story, What’s Yours?
    Whether in 140 characters, a 500 word blog post, a YouTube video, a picture or a combination of them all we are the story and the story is us. 'Whether in business, politics, non-profits, religion or academia the function of leadership is the same. Leadership has Leadership has been described as “a process of  ”organizing a group of people to meet a common goal. To achieve common goal people have to relate to the goal and believe it will make a difference in people’s lives. Some of the most effective leaders are those that have mastered the art of story telling. Yet only 7.6%
  • SOCIALNOMICS  |  TUESDAY, JANUARY 3, 2012
    [Blog] 10 Best Entrepreneurs of 2011 Infographic
    million blogs for iPad. Will you be one of the top entrepreneurs in 2012? Learn from the below and you can become a Digital Leader ! From: BusinessMBA.org. Also from BusinessMBA.org: Do a quick search for important entrepreneurs. Do you see any wrinkles on those faces? You sure don’t—some of them might even still have baby fat. does a yearly list of the top 30 entrepreneurs under 30.  Business MBA  decided to find out how ten of these young adults are making huge impressions on business and on the world. Matt Mickiewicz, 99designs Co-Founder—27 Years Old. Founded 2007. Founded 2007.
  • TWIST IMAGE  |  TUESDAY, OCTOBER 2, 2012
    [Blog] In The Nick Of Real-Time
    Last week, Jay Baer of the Convince & Convert blog (he's also co-author with Amber Naslund of the business book, The Now Revolution , and one of the editorial partners of The Social Habit) let the world know about this one, fascinating, nugget: "Among respondents to The Social Habit who have ever attempted to contact a brand, product, or company through social media for customer support, 32% expect a response within 30 minutes. Are consumer expectations getting out of control? True story: our brand-new dryer broke down. It's not even one year old. It's not the first time. apple.
  • CONVINCE & CONVERT  |  SUNDAY, JULY 14, 2013
    [Blog] How Not to Win Any Marketing Awards Ever
    This summer, I’ve read page after page after page of rosy – yet poorly phrased – prose about the triumph of Facebook like acquisition, blog comment increases and number of Twitter impressions. 'image from BigStock.com. Lately, I’ve been asked to judge quite a few marketing awards competitions. Mostly digital awards, but some traditional/offline categories, too. The specific awards and contests don’t matter, because the affliction I see is universal. It is that most marketing awards entry write-ups are absolutely terrible. Look, I get it. But Did it Work?
  • BILL HARTZER  |  SUNDAY, JULY 24, 2011
    [Blog] How to Promote Your Personal Brand on Google+ Plus
    In order to avoid information overload, this blog post will focus on using pictures in your profile, and in your photo gallery. Marketing on Google+ can be a very rewarding, and cost effective venture for those with a limited marketing budget since Google+ is currently a very popular site amongst tech savvy people, such as myself. However, caution must be exercised so that your marketing efforts do not meet with a less than happy end. Here is how to market your personal brand on Google+ Plus. Here are some businesses that would do well with marketing on Google+: – Consultants.
  • TREY PENNINGTON  |  MONDAY, SEPTEMBER 6, 2010
    [Blog] How to use what you've got to get more of what you want
    Home About Book Trey to Speak Let’s Connect #smBBQ Subscribe trey pennington connections, content, conversations: commerce™ How to use what you’ve got to get more of what you want: The Chris White found materials tree house by trey on September 6, 2010 Consumers rush to experience the remarkable and memorable. Marketers clamor to give them what they’re looking for. Sometimes, it’s not as difficult as it might sound. One of the foundational principles in Spitball Marketing is “use what you’ve got to get more of what you want.&# No trips to Home Depot or Lowes.
  • BILL HARTZER  |  TUESDAY, SEPTEMBER 15, 2009
    [Blog] comScore Says Google Leads Internet in Brazil and India
    It also commanded slightly less than half of all time spent in the blogs category with Blogger (47.6 Blogs Blogger 1 43.7% -- - - Multimedia YouTube 1 91.6% - - - Email Gmail 2 9.7% -- --. India -- Search* Google Sites 1 88.4% - Social Networking Orkut 1 68.2% -- -- - Maps Google Maps 1 63.9% - -- - Photos Picasa Network 1 16.2% -- - Blogs Blogger 1 47.6% -- - - Multimedia YouTube 1 82.8% - - - Email Gmail 2 46.8% -- -- -. comScore, Inc. NASDAQ: SCOR) has recently released a study that focused on Google’s dominance in two emerging Internet markets: Brazil and India.
  • SOCIALFISH  |  TUESDAY, APRIL 9, 2013
    [Blog] Working and Facebooking: No Longer Impossible
    So in theory, you could be searching for paint swatches or a crock-pot recipe and be struck with your next brilliant blog idea. For example, here’s the pin that led to this blog: Naturally, there’s the NSFW concern. 'Early in my career I had to be quick on the draw when it came to social media. Having Facebook open was a waste of time. MySpace (which was still popular at the time) was a HUGE no-no. don’t know why one was worse than the other, but it was for some reason.  So when my supervisors walked by, I had to shrink that screen FAST. But why? If not, that’s ok.
  • ENGAGING BRAND  |  THURSDAY, DECEMBER 20, 2012
    [Blog] Podcast 314 - Mitch Joel on Social Business Model
    The Value Of Brands In Social Media | Six Pixels of Separation - Marketing and Communications Blog - By Mitch Joel at Twist Image. Welcome to the latest and free   The Engaging Brand podcast  covering social media , business ideas and brand marketing tips  but before we start. The listener of the week and winning an Engaging Brand goodie bag, is Moksh Juneja from Mumbai. Remember the goodie bad is picked from all the people who share, like, tweet about the Engaging Brand podcast to say a BIG thank you from me! believe social media will morph into a social business model.so
  • WEB METRICS GURU  |  WEDNESDAY, JUNE 8, 2011
    [Blog] Google Moves and Web Journal, June 1-7th, 2011
    It’s one of the acquisition’s I did not expect Google to make but it makes sense as Postrank developed a way to cut through noise and rank blogs. I noted it last week but didn’t have a chance to post it – Google bought PostRank Analytics – the price of the deal wasn’t revealed. Also heard that Google’s software infrastructure is obsolete – ha! Well, at least, I signed up for piloting Google WebMaster Tools with Google Analytics pilot that is now underway. I guess it’s all in the timing – in life and in social media. web journa
  • SOSHABLE  |  TUESDAY, SEPTEMBER 10, 2013
    [Blog] Advice for the Beginners
    Worse, they create one thing, one blog or video or SEO campaign , and it doesn’t live up to their own expectations so they scrap it and call it quits. And in poster form: Original post can be found on Wikimotive’s blog. 'Here at Wikimotive, we have a backlog of content that goes back years. We have multiple ebooks and podcasts and infographics, and we have material published all over the web. We get emails all the time from people, intelligent people, who want to get into the game but don’t know where to start. But there is this gap. We all go through this.
  • SOCIALNOMICS  |  WEDNESDAY, JANUARY 22, 2014
    [Blog] Riding The News: Cicada Hunt 2014
    'If you do a Google search for the term “cicada 2014”, you will find my that my blog post comes up first page. wrote an article about it for my blog in early January, right before this year’s hunt began. If you look at the blog post in question:  [link]  you can see it became really popular (for a personal blog) receiving over 100 social signals in 2 days and 18 comments. This is not a fluke. used a technique that I call “Riding the News” in order generate massive traffic and  to jump my site up to the top of the SERP. What is the Cicada Hunt? Good luck.’.
  • SOSHABLE  |  TUESDAY, OCTOBER 23, 2012
    [Blog] Is social media hurting our relationships?
    Read more Social Media News on the Soshable Blog. As social networks like Facebook and Twitter have become a natural part of our daily routine, it often filters into our offline lives and conversations, therefore it must have just as much of a negative effect as it does a positive one…right? Some examples that are prominent are not adding someone as a friend on Facebook, who knew this would become such a difficult dilemma? There are some family members and friends, then and now that we simply do not want knowing details of our lives, let’s not even mention co-workers….
  • VIPER CHILL  |  WEDNESDAY, JUNE 22, 2011
    [Blog] Saying Goodbye to $5,000/m (& a Tiny Personal Update)
    If you haven’t noticed from the amount of 4,000+ word articles I write, I want to keep the signal to noise ratio on this blog hugely in favour of signal. Members have created almost 2,000 posts in just a couple of weeks and there are some well known faces inside you will be familiar with from blogs much bigger than this one. So, please understand that I don’t really like doing these little announcements as there’s not much you can get from them. There’s also another reason, which you’ll discover if you keep reading. Social Media
  • GEOFF LIVINGSTON  |  MONDAY, JULY 14, 2014
    [Blog] Launching the 365 Full Frame Project #365FF
    Today the project offically launches as a photo blog. Generally, these photos will be posted on the 365 blog, Pinterest , Google+ , Twitter and a cropped version on Instagram. You can see the site has a minimalist blog design. 'A couple of weeks ago I asked folks to consider the 365 Full Frame project. The project began publishing on Friday to help populate the site for today’s launch. The featured image for this post is today’s photo, a shot of McWay Falls in Big Sur. Facebook friends will only see some, but not all posts. More on #365FF.
  • FRESHNETWORKS   |  THURSDAY, MAY 22, 2014
    [Blog] Three collaborative initiatives to meet consumer expectations for a digital high street
    Marks and Spencer was one of the first supermarkets to experiment with incorporating tablets and WiFi into the in-store shopping experience and as we discussed recently on the blog, Tesco and Waitrose have been using iBeacons to engage with customers via their smartphones. 'Consumers have high expectations for digital technologies in store but these are not yet being met by retailers. However, only 10% of supermarket shoppers have seen tablet services used in-store. Yet a range of collaborative initiatives are being used to help shops and businesses bridge this gap. MyHigh.St.
  • CONVINCE & CONVERT  |  WEDNESDAY, JULY 11, 2012
    [Blog] The Power of Awesome
    About the Scott Stratten: The Power of Awesome is a post from: Convince and Convert Blog: Social Media Strategy and Social Media Consulting. No matter our job, we have opportunities every day to do awesome things in business. One of the most powerful opportunities we have for awesome happens when we make mistakes. Being awesome isn’t about being perfect. want us to see our trip-ups as windows of awesome opportunity. When it hits the fan in business, it’s not time to hide behind the fan. It’s time to be awesome. Instead of putting out fires, I want us to fan the flames.
  • CHARLENE LI  |  MONDAY, SEPTEMBER 20, 2010
    [Blog] Open Leadership Awards Update
    Home Blog Open Leadership Groundswell Resources Engagements News About Charlene Open Leadership Awards Update I’m very excited to announce that we have selected the winners for our first annual  Open Leadership awards. One Response to “Open Leadership Awards Update&# Jospeh Bettman Says: November 20th, 2010 at 10:31 pm Terrific blog. Connect with Charlene Home | Blog | Open Leadership | Groundswell | Engagements | News | About Charlene Copyright © 2010 Charlene Li | Privacy | Disclosure Digital Marketing Partner Our life is too short for that.
  • GEOFF LIVINGSTON  |  TUESDAY, FEBRUARY 15, 2011
    [Blog] Kick Your Competitor’s Ass
    Whether its your phone operating system , selling music and tickets, ideas via blog content, a better answer to social crisis, or a marketing firm, competition exists. Yes, you did read the headline correctly. One of the most annoying flavors of kumbaya in social media circles remains the idea that we should all get along. These voices leave no room for public competition. Meanwhile most of the folks singing this tune don’t run businesses, and are bloggers and their fans. They are clueless about winning market share. Ignore them. You probably like some of your competitors.
  • FEVER BEE  |  SUNDAY, APRIL 1, 2012
    [Blog] How To Find Your Community's Founding Members
    Those that comment on relevant blogs and news articles are also a good source of contacts. It helps if you have an existing list of contacts to launch a community. This is how most communities founded by amateurs begin. The founder reaches out to people they've known for years. They know these people are interested in joining a community.    Some organizations confuse a list of contacts with their list of customers. They confuse the people whom know the founder personally and have developed relationships with the founder with those that purchase their products. 
  • SOSHABLE  |  THURSDAY, DECEMBER 29, 2011
    [Blog] 2011 Social Media Site of the Year: Reddit
    This is a crappy little blog and the “award” means nothing, but I can say this much – we really do explore social media every day and do whatever we can to find what’s good and bad about it. Every year (for a whopping 3 years running!) we highlight who we believe is the top social media site of the year. It’s not a popularity contest. It’s not based on (much) empirical data. There’s no voting. The team sits down and argues for an hour on Skype and I write up the piece. We’re not gurus. Long story short, our opinion means nothing. was smug.
  • ENGAGE  |  THURSDAY, AUGUST 22, 2013
    [Blog] 3 Ways Less Content Means More to Your Audience
    but is that place your blog or video channel? Even if your latest blog post isn’t one of your classics, you can offer new visitors a dozen reasons to stick around and become a regular. Indie music site Pitchfork , tech industry blog TechCrunch and (ahem) the blog you’re currently reading all take this approach: each displays its most popular posts in a dedicated area on the right side of the page. 'I made a surprising observation on my last trip to the grocery store. Spring water? Contain your astonishment: it also comes cheaper in large size. As a content creator ?
  • GEOFF LIVINGSTON  |  MONDAY, JUNE 2, 2014
    [Blog] Visual Literacy Means Better Thinking
    'A few weeks ago, I wrote a blog about the world moving from text-based to visual communications, an underlying angst was touched upon. fear exists that visual literacy may mean more ignorance and the general dumbing down of society as a whole. First, let’s be clear. Visual literacy is not a new concept. It dates back to the sixties. The recent media trend towards communicating with video, pictures and graphics has inspired people to building methods of encouraging visual literacy. Yet the tension remains. Will we become a society of ignorant fools? This is the End.
  • CONVINCE & CONVERT  |  THURSDAY, NOVEMBER 18, 2010
    [Blog] Why You Need to Open the Kimono in Social Media
    But the fact that your company has a Twitter account, or a Facebook page, or uses CoTweet (client), or has a blog doesn’t mean a damn thing, inherently. Tweet It’s more about the social, than it is about the media. It’s easy to forget that when we’re besieged by technology and tools inventions and announcements every single day. Just showing up to the party and treating social media like something else for you to check off your corporate to-do list doesn’t humanize your company. It doesn’t create kinship. It doesn’t drive purchase intent.
  • SOSHABLE  |  WEDNESDAY, FEBRUARY 6, 2013
    [Blog] Social News SEO
    Whereas most places can post a blog or article and leave it be, news sites might have to come back to the same story three or four times as they get new information. Original post about News SEO can be found on Wikimotive’s blog titled, “ News Site SEO “  . News sites (and some social news sites like Soshable!) have unique concerns compared with traditional business and commercial sites. This has caused a lot of consternation in the community, as they try and reconcile their  Business SEO  with the fluctuating nature of the medium. Featured
  • IDACONCPTS  |  TUESDAY, JANUARY 17, 2012
    [Blog] World Premiere of “La Casa del Ritmo, A Film About Los Amigos Invisbles”
    La Casa del Ritmo blog: www.lacasadelritmo.net. Dear readers of idaconcpts.com, With great pleasure I share with an awesome update on  La Casa del Ritmo , A film about Los Amigos Invisibles. first wrote about this project back in February 2011 and I was very happy to support this project. just got news that the world premiere of this amazing documentary will happen this March 2012 at the Miami International Film Festival. The full press release is below. Congratulations to “mis panas invisibles” and my fellow Ecuadorian, Juan Miguel Marin. New York, N.Y.
  • TRADESMEN INSIGHTS  |  WEDNESDAY, JULY 10, 2013
    [Blog] Manufacturers: Benefits of Using Social Media
    make sure social sharing buttons are on blog and website. 'Although the manufacturing sector usually lags behind in newer marketing tools, it’s time for you to embrace some of them, namely social media. I’m not saying you have to be active in every venue, but in the  B-to-B world there are certain elements like YouTube, SlideShare, LinkedIn. I’m also not saying that social media will be that silver bullet that will have customers lining up to buy your products.  I will say that you probably won’t sell anything from being on social media. Then why waste your time?
  • PROBLOGGER  |  WEDNESDAY, MARCH 14, 2012
    [Blog] The Brilliant Content Strategy Everyone Gets Wrong
    It’s just going to keep your blog alive for one more day. All their books (and in Seth’s case, pretty much his entire blog) rehash anecdotes and stories they’ve heard elsewhere. It’s clearly been established that reusing content just to fill your blog doesn’t work. Well, it does, if all you want is to keep your blog alive. My sudden realization was that readers needed help—more than yet another blog post. Originally at: Blog Tips at ProBlogger. This guest post is by James Chartrand of Men with Pens. It didn’t matter.
  • SOCIALNOMICS  |  TUESDAY, JUNE 24, 2014
    [Blog] Raising the Bar: How to Amplify Your Social Media & Content to Reach Your Ideal Audience
    Lastly, accepting outside contributions on your business’s blog can help magnify their content as well as social media reach. Inviting others to contribute posts to a blog adds fresh, new content, and also allows the blog to be seen by the followers of the guest writer as well. 'Within the past few years, we’ve witnessed a variety of social media trends for business emerge. And as a business owner, you might have even given a shot at several of them in hopes of seeing improvement. The trick is to find the perfect balance so that you’re able to enhance your brand. Reach Out.
  • JEFF ESPOSITO  |  WEDNESDAY, FEBRUARY 27, 2013
    [Blog] Without a change in expectations, social CRM is destined to fail
    You see while social media may be vital to what many of the readers of this blog do for a living; social media is actually a small sliver of what businesses are focusing their efforts on. While I believe that social media is a great platform for customer support, I think our current views of what is acceptable in terms of response time or expected quality of service for social Customer Relationship Management (CRM) is destined to fail. The expectations I am thinking about center around how many think companies should bend over backwards for a customer just because they Tweet. We can’t.
  • AKAMAI MARKETING  |  SUNDAY, JUNE 28, 2009
    [Blog] Oscar Meyer Weiner Mobile makes appearance in Hawaii | Akamai.
    Kraft is smart about their event marketing campaign, its integrates nicely with their website , they have a blog and them seem to focus on  cities in the DMA 50-100 range. Social Media Complainers – your new BFF’s Successful Blogging for Small and Medium Businesses A Thousand Little Cuts of Social Media – A Kaizen Approach I recommend. As a child, I never got sick of that song…and even today, I remember it when strolling down the aisles of the grocery. Who says ad dollars aren’t worth every penny?! Put it in perspective. Smart. doubt it.
  • JEFF ESPOSITO  |  TUESDAY, OCTOBER 12, 2010
    [Blog] Don’t Work in PR If you You Need a Pat on the Head
    This blog post is based on my own views and do not reflect those of my clients or employer. I recently landed my first big media placement at my new firm and one. of my friends congratulated me and asked “what did your client say when you sent them the clip?”. The client said nothing. They don’t need to. Unless there was some inaccuracy in the article, it’s not really necessary for a client to write back with anything let alone a “thank you.” Sure, it’s nice when they do so, but for me, as long as a client fee is honored, I need nothing else. You can find her at twitter.com/kottavio.
  • TWIST IMAGE  |  TUESDAY, JANUARY 3, 2012
    [Blog] The Year Of More
    In April of 2011, I Blogged about the next five years stating that, "The next five years are going to be about. While many article and columns look back at the year that was or posture on the year that will be, it's becoming abundantly clear that 2012 will - without question - be the "Year of More.". It sounds a little incredulous to say this when we're in a world that is struggling for stability. With that comes innovations, new opportunities and an ever-demanding public desire for the latest and greatest. More social. Will this trend stop in the future? More global. More local. apple.
  • VIPER CHILL  |  WEDNESDAY, FEBRUARY 3, 2010
    [Blog] ViperChill Monthly Report 4 (My 1st National Press)
    The articles written in January, were: The Very First Thing You Should Do in 2010 What You Can Learn From The Most Tweeted Blog Posts Ever How I Wrote a $30,000 eBook (And You Can Too) Minimalist Internet Marketing: My Personal Guide $1M Case Study: My CMS & Content Strategy Here at ViperChill there are a lot less articles published than most sites, but typically these articles are 2,000-3,000 words and cover topics in massive detail. If it’s relevant to your niche and helps your own blog grow, then I’m achieving what I set out to do with this blog. Thanks.
  • DREW'S MARKETING MINUTE  |  FRIDAY, MARCH 23, 2012
    [Blog] The path is never straight
    I receive a lot of mail from readers and many times, they have a question that I can answer here on the blog, so everyone benefit from their initiative. Victoria writes:   I am so interested in marketing but don’t really understand the best path into the business. I was just wondering if you could tell me a bit about your story and how you got to where you are today.  . am currently a sophomore in college and I was wondering if you had any advice or words of wisdom to share. . Sit back, this might take a bit. entered college convinced I was going to be a psychologist. love to read.
  • LAUREL PAPWORTH  |  MONDAY, OCTOBER 26, 2009
    [Blog] Donations as Revenue: Social Media Business Podcast
    Wordpress blogging platform has people donating plugins or using money donations to have work done. Here is a typical widget from Wordpress 3rd party developers which allows bloggers to ask for donations on their blog, and uses PayPal as the backend for donations across the online community. ChipIn donation widget – and my microfinance through social media blog post supporting wonderwebby. Episode 2 of monetizing online communities looks at donations – an overlooked revenue stream and the social media tools that enable donations online. Caring But Not Committed.
  • SOSHABLE  |  MONDAY, SEPTEMBER 26, 2011
    [Blog] Is Tumblr the Real Facebook and Twitter Beater?
    It had a catchy name, but otherwise the interface was too complicated for micro-blogging and not robust enough for full-blogging. In late 2007, I was approached by the man who would eventually become my content manager. He told me about a site that I should watch, one that he really liked and saw great potential in. looked at it. After a couple of days of playing around with it, I dismissed it. There was too much crossover with Twitter and WordPress for the site to ever be successful. didn’t visit Tumblr again for 2 years. In many ways, we’re betting on it.
  • CONVINCE & CONVERT  |  THURSDAY, JANUARY 27, 2011
    [Blog] 3 Ways to Tell a Social Media Problem From a Crisis
    On a regular basis, blog posts are written and commented upon, tweets are sent, statuses are updated, and so on, with allegations of that nature. ————– This is the sixth in a 7-week blog post series covering themes included in The NOW Revolution: 7 Shifts to Make Your Business Faster, Smarter, and More Social - my new book with Amber Naslund , debuting February 1 ( pre-order now and win prizes! ). What constitutes a crisis? Discovering that someone has left a review saying they saw a mouse at your restaurant is certainly disconcerting. Unstable.
  • JEFF ESPOSITO  |  WEDNESDAY, AUGUST 31, 2011
    [Blog] Can you pick NFL games better than Social Buzz can?
    Each Thursday, I will post my picks to this blog and to my ESPN group. In exactly one week from today, the most exciting season on TV starts up. No I am not talking Real Housewives or Big Bootied Weddings, but the hard hits of the National Football League. Now as with any season, there will be folks making their weekly predictions based on everything from their gut to uniform colors and cold hard football facts. This season, I have decided to make my picks based on the social buzz surrounding the teams squaring off each week. If so, I invite you to join my ESPN group.
  • ONLINE COMMUNITY STRATEGIST  |  TUESDAY, OCTOBER 13, 2009
    [Blog] The Cleveland Plain Dealer finally acknowledges user comments
    The opinions expressed here represent my own and not those of my employer.Feel free to challenge me, disagree with me, or tell me I’m completely nuts in the comments section of each blog entry. StatCounter Blog Stats 66,103 hits Recent Readers View Entire Community Provided by MyBlogLog Pages About Angela Book Reviews Who is @Communitygirl? Get a blog at WordPress.com Subscribe to feed But when you finally do show up, and act as though you’re the first one to arrive, well…that may not go over so well. Did you hear that, peasant?&# Well, isn’t that nice?
  • ONLINE COMMUNITY STRATEGIST  |  MONDAY, FEBRUARY 1, 2010
    [Blog] Bidding your community farewell
    What I want to do here is share with you my farewell blog. The opinions expressed here represent my own and not those of my employer.Feel free to challenge me, disagree with me, or tell me I’m completely nuts in the comments section of each blog entry. StatCounter Blog Stats 66,103 hits Recent Readers View Entire Community Provided by MyBlogLog Pages About Angela Book Reviews Who is @Communitygirl? Blog at WordPress.com. am trying to detach because it’s the right thing to do but it isn’t as easy as I thought it would be. And that says a lot. del.icio.us
  • CONVERSTATIONS  |  FRIDAY, MAY 9, 2014
    [Blog] Coping with Highs and Lows in Workload When Running Your Own Business
    She enjoys blogging about modern business practices using technology and social media. 'Written by Julie Shrum of Midlake Products. Coping with Highs and Lows in Your Workload When You Run Your Own Business. Running your own business can of course be very rewarding and equally it can be very challenging, as you try to create a regular flow of work and income. Cyclical nature. Managing downtime. Try to hook up with suppliers like Midlake , who are a good example of a business that offers volume flexibility, allowing you to place small or large orders according to your needs.
  • SMALL BUSINESS MAVERICKS  |  MONDAY, JUNE 2, 2014
    [Blog] Panda vs eBay — Don’t Poke The Bear
    wrote about this on our blog when I asked, “Has Google’s Panda Update Affected You?” 'Panda 4.0 – Google’s latest algorithm change publicized this week – isn’t a “sweeping overhaul” but merely another change Google is making in their continued quest to rid the web of spammy content and sites. What happened to eBay is no surprise, and they aren’t alone. Their series of linked pages that contain in-site search, ads and little content that is valuable to the searcher is spammy – and looks spammy to Google.
  • STAY N' ALIVE  |  MONDAY, NOVEMBER 18, 2013
    [Blog] How Your Cub and Girl Scouts (and Youth) are Being Cheated in the Personal Manufacturing Era
    For long-time followers of this blog, you are well aware of my passion for 3D printing, and predictions for the disruption of modern manufacturing within just years from where we now stand. 'Our youth are in for a wake-up call when they grow up. Gone will be blue-collar work. Gone will be factory and manual labor jobs. Gone will be construction and mechanical jobs. The fact is, machinery, robotics, and computer programming are replacing all of this, in favor of devices average families can buy and set up in their living rooms. It''s already happening in fact. If you have kids.
  • SOCIALNOMICS  |  WEDNESDAY, OCTOBER 26, 2011
    [Blog] How Far Would You Go?
    He was completely shocked, overjoyed and documented the entire event on Twitter and his blog. With many factors that could have gone awry, it was a big risk for Morton’s, but one that paid off with Peter sharing the story of Morton’s efforts on his popular  blog and to his 112k+ twitter followers. As someone who doesn’t receive that much mail, I find it very exciting to get a surprise package-  instantly tweeting it and share the news on my blog, which is exactly what the sponsor of the gift intends. That makes for one loyal customer!
  • WHAT SPINKS THINKS  |  WEDNESDAY, OCTOBER 27, 2010
    [Blog] Debate: Do All Community Managers Need Social Media?
    This is my response to the twitter debate and that blog post. Photo cred: Rishi Bandopadhay. Seems that a lot of people are under the impression that all community managers have to use social media. Social media is one tool.  It’s one of the many tools available to marketers, community managers, PR professionals etc. It is not a requirement for all roles that a community manager could possibly take on. On twitter, I had a long debate with Alana Joy on this topic.  This discussion led to this post on the ever insightful social media explorer.  don’t know…maybe it can.  Maybe.
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