CONVINCE & CONVERT | THURSDAY, JANUARY 16, 2014
[Blog] Are You Getting The Most Out of Your Video Content?
Visit them and they’re a mix of company hosted blog/website content and guest posts on reputable marketing sites. Results could inspire future blog posts, flowcharts, eBooks, infographics, and more. The popularity and variety of video platforms provides a prime opportunity to reach a large number of people and leave a lasting impression. But, what’s the secret sauce or winning formula for successful video content? There’s no shortage of content, opinions and tips on this subject. That’s enough to make any marketer go arghhhhhh ! Start your journey! Social Image of the Week
ACIDLABS | MONDAY, APRIL 12, 2010
[Blog] An open message to Tom Watson
That said, I’ll leave most of the commentary to the UK folk who’ve commented on your blog post. Home Work How acidlabs works Meet Workshops Speaking Past speaking For conference and meeting planners Press Clients Tumble Subscribe acidlabs Conversation. Collaboration. Community. An open message to Tom Watson April 13, 2010 in posts Tom, while I can never vote for you, as I live on the other side of the world, I think you’re setting the standard with your digital pledges as a part of your election campaign. They are closer to you than I. Continue to make and take a stand.
ABSOLUTE PA | THURSDAY, AUGUST 12, 2010
[Blog] Article Marketing: Get More Web Exposure For Free
These days, having a website or blog is probably your most important marketing tool but that doesn’t mean the right people will see it. source of pre-written articles where others can find content to publish on their own websites, blogs and newsletters on any given subject. This is an area where you can tell readers who you are, what your business is, and leave those all important links back to your website, blog or other chosen resource such as an e-book or white paper. Submitting articles to an internet article directory is one way to achieve that.
WAXING UNLYRICAL | TUESDAY, JANUARY 29, 2013
[Blog] #measurePR: Measuring the Networked Nonprofit with Beth Kanter
Beth also shared a great summary of tools often used by nonprofits from her blog, as well as a case study (among many!) on using data and social media for social justice outcomes (“Glenn,” in particular, cracks me up). Despite a hectic travel schedule, and recovering from the ‘flu, she graciously agreed to visit with #measurePR. And so began one of the most fun chats I’ve ever moderated (and I’ve moderated a LOT!). What is interesting about Katie and Beth is that they are classic examples of two leaders who are each stellar in their fields.
PAMORAMA | THURSDAY, DECEMBER 3, 2009
[Blog] Ford Sets Record for Biggest Tweetup Ever
link] ComMetrics weekly review: HotWired to Ford via ROI – blog benchmark, KPI, ROI, KISS, SMART metrics, social media monitoring, best metrics, best practice, benchmark software, cost-benefit analysis, social media – ComMetrics: Developing strategic KPIs, best [.] Ford organizes the biggest tweetup ever => blog post by @PamDyer BUT WHY would any smart consumer fall for this – except to party [.] Is it ok if I link back to this blog from my site? Is it ok if I link back to this blog from my site? So far, Fiesta agents have traveled more than 1.4
CONVERSTATIONS | FRIDAY, SEPTEMBER 12, 2014
[Blog] 5 Ways to Make Your Startup Attractive for Social Media Engagement
Related Stories 21 Best Business Blogging Tips Slide Decks that LIFT 4 Simple Steps to Help You Improve Your Marketing Strategy Driving Car Comfy. Written by Larry Alton As a startup, you probably have ambition to spare, but when it comes to social media engagement you can’t depend on drive alone. Social media (SM) management is both an art and a skill, but you might not be able to squeeze a professional manager into your budget quite yet. In this case, and for all businesses, you have to start with making your company appealing for SM platforms in the first place.
CONVERSTATIONS | FRIDAY, AUGUST 8, 2014
[Blog] Shocking: Most Small Businesses Don???t Have a Website
From there, you can branch out to prime social media management , blogging and other options if you like. Written by Larry Alton. It might seem like everyone is online these days, but numbers dont lie: The majority of small businesses actually dont have a website. Youve probably stumbled across this before when Googling a specific caf or boutique, or if you look up the best reviews for a restaurant in a city only to find they dont have a website. If youre lucky, they might have a social media page, but even these are often slim pickings. Getting started. Author Bio.
SHERRILYNNE STARKIE | SATURDAY, MAY 25, 2013
[Blog] One week until Social Capital Ottawa
There is just one more week until the third annual Social Capital Ottawa, a one-day conference for O-city’s active social media community. It takes place next Saturday, June 1st at Algonquin College. Social Capital Ottawa. The event boasts a whole range of interesting speakers and topics. For the first time this year, the event includes a full day of pre-conference workshops which feature great speakers, including Spin Sucks blogger Gini Dietrich and Susan Murphy co-host of I Can Haz Podcast. These take place on May 31st. Book here. Using social media for research: Social Capital 2012.
STAY N' ALIVE | TUESDAY, JUNE 28, 2011
[Blog] Facebook Family: Preserving Your Family Tree Through Social Media
This post is a guest post from Joe Baker, a long time reader of this blog and as I think you can see, a great writer. always give credit with a link back to your site or blog. This post is a guest post from Joe Baker, a long time reader of this blog and as I think you can see, a great writer. always give credit with a link back to your site or blog. Moving forward, I'm going to start featuring more guest bloggers. While kicking a roll of tape back and forth, I noticed an unsealed box with no label. Horror! How did I get this box?” With at least 4.6
TRADESMEN INSIGHTS | WEDNESDAY, APRIL 3, 2013
[Blog] Free SEO and Social Media Tools Manufacturers Should Know About
What sets it apart, though, is the fact that it also has metrics for measuring the performance of your blog. When you provide your URL and e-mail address, the tool scans and analyzes all of your social media accounts and blogs. SEO and social media tools are important tools in evaluating your performance. Today we have a guest post by Emma-Julia Fox from Pitstop Media that outlines some of the free ones available. Enjoy. Manufacturers and business owners are always on the look out for smart SEO and social media tools that can help them increase their visibility as well as ROI.
CONVINCE & CONVERT | THURSDAY, APRIL 3, 2014
[Blog] Exact Target – 2014 Mobile Behavior Report
yz (Hidden) Blog Sponsors yz (Hidden) Podcast Sponsors From ExactTarget , a free study called the 2014 Mobile Behavior Report.
CONVINCE & CONVERT | THURSDAY, AUGUST 18, 2011
[Blog] Social Media Optimization 3 Steps to Tweeting with a Purpose
The ability to easily curate content using the browser bookmarklet. I can find an interesting blog post, and send it out in about 3 seconds. This is very handy for people that tweet new blog posts more than once (like me). Social media optimization gives you the ability to not waste bullets. Every tweet and status update has a cost associated with it. Perhaps not a direct financial cost, but a real, and at times considerable labor cost. Alternatively, it’s time you could be spending watching Project Runway. Or hanging out with your kids. Or making fun of Lebron.
MOBILEGROOVE | MONDAY, MAY 6, 2013
[Blog] Small Business: Embrace Mobile To Engage Consumers
In this series of companion posts over at the YP blog I explore why ‘discoverability’ is the first and critical stage in the purchase funnel, and look at why context is key in the strategies that will help small businesses reach consumers on-the-move and “at the point where it makes the most sense for them.” From searching for retailers and businesses nearby to conducting commerce and transactions, we have clearly come to rely on our mobile phones to access advice and make the right decisions. ” Read the full post here. Related articles.
DREW'S MARKETING MINUTE | FRIDAY, OCTOBER 7, 2011
[Blog] Do you take yourself seriously?
My thanks to blog reader Amy Roppe for sharing these with me! At McLellan Marketing Group , we live by our core beliefs. One of them is: We take our work seriously. Ourselves… not so much. Let’s be honest here. None of us save lives every day. Okay, if you actually do… you have my permission to skip this post) Sometimes, I think we need to just get over how important our work is and lighten up. In front of our clients. Let them see we have a sense of humor about ourselves. Because they’ll actually enjoy working with you more. Some of them are hysterical.
TRADESMEN INSIGHTS | TUESDAY, JULY 27, 2010
[Blog] Podcast: What are STAFDA Distributors Doing to Weather This Downturn?
Leave a Reply Cancel reply John Sonnhalter Welcome to my blog, Tradesmen Insights. Blog at WordPress.com.Marketing to the professional tradesman in the Construction, Industrial and MRO markets Home About Me Contact Market Overviews Newsletter Podcasts Services Podcast: What are STAFDA Distributors Doing to Weather This Downturn? recently caught up with Tom Hammel from Contractor Supply magazine, and he was able to share some insights as to what STAFDA distributors were doing to get them through the 2009 downturn. Tom shares his thoughts here. take my survey [link].
JANET FOUTS | THURSDAY, JUNE 17, 2010
[Blog] Social Networks and Privacy
Blogging and frequent updates on social networks can at least let people know where you are and if the communications stop or radically change, your friends will be paying attention. After all, if you own a home it’s likely anyone who wants to can search online tax records and find your address and more personal information. This is especially true when you are on multiple networks. Think of your online conversations as an aggregate whole and not just one network at a time. You can’t mention activism and social media without James Karl Buck coming up. Get a P.O. Bottom line?
ENGAGING BRAND | WEDNESDAY, JUNE 13, 2012
[Blog] Why timelines restrict our social media thinking
For instance pamphlets just like blogs made us communicate feverishly.then we can do that.well we move on.maybe to TV or You Tube.maybe to meetings or social networking. What that means is that just creating a blog won't change the world anymore.learn from history, learn from how socialising evolved.it is finding what feels new due to technology but safe because it is how we adapt to newness. Being at #digcult12 has made me think about how we tend to make time a constraint.not in terms of time management per se, but how it makes us think in a linear fashion. The problem is this.
PROBLOGGER | TUESDAY, JANUARY 6, 2015
[Blog] Finding Readers: Strategies for Building Your Audience in 2015
In today’s instalment of the Finding Readers theme week, we delve right into Dustin Stout’s incredibly eye-pleasing site, dustn.tv , and hear how he has built a blog people just can’t help but read and share. One of the primary reasons people continue to visit and read my blog (rather than just through an RSS reader or email) is because the reading experience is enjoyable. You don’t have to be a designer in any sense of the word to create a beautifully-designed, content-focused blog. Originally at: Blog Tips at ProBlogger. What would you add?
CHRIS BROGAN | WEDNESDAY, SEPTEMBER 4, 2013
[Blog] Where do you Decide to Post Which Kind of Content?
My blog, [chrisbrogan.com] , exists for Google to absorb so that you can find it. And there is one strong intent with my blog: once you find me, I really really really want you to stick around, and by that, I mean, I want the opportunity to earn your attention. To that end, where I really want the interaction with you isn’t necessarily on the blog. It’s on my newsletter , which is quite different than my blog. My blog is wonderful for what it does: get your eye. To this end, I write posts that you might find useful on my blog. My home base.
JEFF ESPOSITO | FRIDAY, AUGUST 17, 2012
[Blog] Death of Photography, Abandoned NOLA Six Flags and BAD Klout
this blog from Geoff Livingston has got an interesting debate on whether or not Instagram is ruining photography. My take on this is no, but it is something that scares hardcore photographers at times because it is kinda like blogs way back when – something cool, but doesn’t replace traditional mediums. Photos Of The Abandoned Six Flags New Orleans – this is an awesome photo blog that mixes Armageddon with awesome and some serious sadness, which means click the damn link. Today is one of those days that is both awesome and shitty at the same time. Five for Friday
SPIN SUCKS | TUESDAY, DECEMBER 7, 2010
[Blog] The Facebook PR Mess with “60 Minutes”
But if you’ve given an outlet (TV, radio, blog, magazine, newspaper, etc.) On Sunday night, “ 60 Minutes had Mark Zuckerberg on to discuss the new Facebook layout and changes. It was pretty funny to watch people on Facebook before it aired – everyone was waiting for the game to end so they could watch “60 Minutes. And then, of course, we all discussed it during and after the show. It was fun and a great sense of community. It was interesting to see that Zuckerberg still rarely blinks (how does he do that?), And I wouldn’t blame them. Their PR team.
CONVINCE & CONVERT | THURSDAY, JANUARY 6, 2011
[Blog] 3 Key Roles to Make Your Social Team Scalable
————– This is the third in a 7-week blog post series covering themes included in The NOW Revolution: 7 Shifts to Make Your Business Faster, Smarter, and More Social - my new book with Amber Naslund , debuting February 1 ( pre-orders and first chapter for free available now ). Steps To Finding Your Niche On Social Media Sites (The Arkayne Blog). Tweet One of the continuous discussions and questions surfacing in the social media chatterbox is that of “ who owns social media? ” Is it marketing? Public relations (PR)? Customer service? The answer is.
IT'S JOSIP NOT JOSEPH | THURSDAY, AUGUST 12, 2010
[Blog] How We Must Mobile Market To Millennials [PODCAST]
Home It’s Josip Archives Let’s Talk The Word on the Web How We Must Mobile Market To Millennials [PODCAST] Written on August 12, 2010 by Josip Petrusa 0 Comments Tweet Share 1 save If the title of today’s article seems similar that’s because it is. Last week I wrote an article by the of title, “ Why and How You Should Be Mobile Marketing to Millennials. And since that point last week, I’ve been receiving some pretty good buzz and feedback. The resulting impact was, well, cool. Of course I was flattered. And of course I did it. She Unported License.
WEB METRICS GURU | TUESDAY, FEBRUARY 8, 2011
[Blog] Interviews in Social Media Monitoring Book [link]
have highlighted people in the ebook that also have contributed to my Social Media Analytics book that is coming out on August 19th (see sidebar of this blog for more details. suggest everyone reading my blog go and download the Social Media Monitoring Book at [link] and read it. I got word from Murray Newlands (www.affiliateheat.com) that his Social Media Monitoring eBook (free) is out and he’s interviewed me as part of the book. Here’s a list of who is interviewed in the Social Media Monitoring eBook. This book is an introduction to Social Media Monitoring.
ABSOLUTE PA | FRIDAY, SEPTEMBER 28, 2012
[Blog] Twitter Hashtags 101
You can find out more on my blog What’s A Hashtag on Twitter. If you’ve been using Twitter a while you will have come across the hashtag. That’s when you add ‘#’ in front of a word or acronym to create a clickable link. The hashtag groups tweets together on a particular subject into one place. When you click on the link you will see all the latest tweets containing that hashtag filtering out all of the other tweets. This makes it easy to find tweets on specific topics quickly. to add context or irony to a message: #fail and #justsayin being examples of this.
KYLE LACY | WEDNESDAY, AUGUST 18, 2010
[Blog] And You Don’t Know What to Do. So Jump!
But all the Tweet Laters & scheduled posts & syndicated messages will not account for the time & effort it takes to make this stuff look as easy & inviting as everyone dreams it to be when they first blog, tweet and share something on Facebook. In his keynote address during the 2009 Blog Indiana Social Media and Bloggging Conference, Chris Brogan told us the crowd about how he used to leverage every penny and free moment he had to attend every scheduled industry conference he could find. The first one I’ll be hitting is Blog Indiana at IUPUI in Indianapolis.
SPIN SUCKS | WEDNESDAY, DECEMBER 24, 2014
[Blog] Things to Do While the Boss is On Vacation
Related Stories The 11 Most Read Blog Posts of 2014 (and a Bonus!) By Eleanor Pierce I don’t know if y’all heard, but the boss is on vacation right now. Like, a real-live, bona-fide vacation. The kind where she swears up and down in advance that she won’t be checking email while she’s away. I’m writing this in advance, so I can’t yet tell you whether Gini Dietrich is being successful in refraining from checking in on us. think she will. And I know she deserves the time off—after all, she puts up with The Petro allllll year long. Oh, did I mention that Laura is also on vacation?
SOSHABLE | THURSDAY, NOVEMBER 22, 2012
[Blog] Do Not Add Anything to the Official Page Section on Facebook Pages
Read more Social Media News on the Soshable Blog. As an owner or an admin to a Facebook page you clearly know that filling out as much as you can helps create the page and provides a way for people to not only find your page but more about your brand. It is still highly recommended that you ensure you fill out all the sections that can help people to understand your brand’s purpose except for one area and this one can hinder you more than help you. They are the number one place for your business to be public on besides your own website. Beneath it is where the trouble can occur.
THE SOCIAL MEDIA INCUBATOR | WEDNESDAY, JANUARY 29, 2014
[Blog] DocAS App Benefits Professionals and Students
The full version of the app with all the features mentioned in this blog and more, will cost you just $6.99. You might be looking for an app that allows you to view PDFs, write on them, convert to PDFs and annotate them, and take notes. This week’s SMI App of the Week allows you to do all those things right from your iPad! DocAS is an app that allows you to take notes, write down your ideas, annotate PDFs, present and read your documents, record meetings or classes, as well as share all of your notes/documents on your iPad. There is a DocAs Lite app that you can get for free.
TWIST IMAGE | FRIDAY, MAY 11, 2012
[Blog] The Trick With Inspiration
It could be from staring out of your window or from reading this blog post. Believe it or not, you're constantly being inspired. The trick with inspiration is being able to both acknowledge that moment and act on it when it happens. I was reminded of this earlier in the week. I was listening to Howard Stern interview Chris Martin from Coldplay (it was a repeat from earlier in the year). Martin was talking about how the hit song Yellow came to him. He said it happened very quickly - in maybe fifteen minutes. Look how they shine for you." " came out in Young's quirky tone.
TWIST IMAGE | THURSDAY, NOVEMBER 10, 2011
[Blog] A Simple Way To Rethink Your Brand Narrative
In my Blog post, The Next Layer Of Social Media (October 26th, 2011), I talked about thinking of your media as passive, active and then a combination of the two. Many brands fail to realize that the branding game is not one of broadcasting and Social Media. The true marketing imperative is to tell a great brand narrative. It's a cohesive story that takes place over time and in different channels. different way to think. By elevating your marketing to that height, it gives you the freedom to rise above the channels that are currently popular. The space between. Our interests. advertising.
SOCIALNOMICS | MONDAY, DECEMBER 1, 2014
[Blog] How to Market Your Conference or Party Using Social Media
Encourage them to spread information about their participation via their blogs or social media accounts. Create a separate website, Facebook account and a blog for your event where you will keep all these promotional materials, as well as interesting content giving the attendees a taste of what they are going to see. But how to make sure that people find out about it? The answer is simple: use social media. And here is how. 1. Non-Generic Visual Countdown. As a result we have a shortening attention span – “TL;DR” turned into a real Internet epidemic. Socialnomics
DANNY BROWN | THURSDAY, OCTOBER 7, 2010
[Blog] The Problem with Automated Urinals
This is meant to be a marketing blog with social media insights, no?. started this blog talking about automated urinals (and they do actually bug the heck out of me). I have a problem with automated urinals. Not in how I use them; I know how to pee in public (and I’m sorry if this post veers off into uncharted territory here – I’ll try keep it clean). No, I’m more frustrated with the way automated urinals use themselves. You go to a public toilet (or washroom, as they’re called here in North America). You “do your business at the urinal.
SMALL BUSINESS MAVERICKS | TUESDAY, MAY 29, 2012
[Blog] Would An Online Presence Save Your Business?
That’s a domain name, hosting, a decent web site and blog thrown in. There’s been a rather large contraction of the retail sector around the country, in fact, around the world. At the same time, there has been a huge explosion in online buying by consumers. Many offline businesses blame their demise on this increase in online buying, however, those same businesses have not created any online presence themselves. They have effectively ceded any online sales to those businesses who have had the foresight to create an online presence. Book shops are a great example.
DIGITAL DIVA | THURSDAY, OCTOBER 31, 2013
[Blog] October in Instagram Photos
might write a blog post on this later this month. I’ve enjoyed October. I had a lovely weekend with my husband in a posh yurt by a lake which was very relaxing, but the rest of the month has been spent with both of us working. A lot. My husband runs two of his own businesses, which is keeping him particularly busy this month…my work is busy, plus I’m working on a dissertation for the MSc. Lots of late nights in front of a laptop. Autumn has arrived and the colours are lovely, but we haven’t had that cold snap that turns up all that autumn colour intensity.
ABSOLUTE PA | FRIDAY, JUNE 13, 2014
[Blog] The Beginners Guide To Market on Social Media In A Genuine Way
That can be a link to your website, blog, sales page, newsletter sign up or product page. 20% informing people about products, services and blog posts. As well as being insanely useful, this is the stuff that requires real action from your followers and leads to a conversion: visiting your website, signing up to your e-book, buying your products or services, and reading your blog. Editor’s Note: A version of this post originally appeared on Buffer blog. You’ve probably heard that it’s not very effective to hard sell on social media. Constantly Stumped. link]”.
SPIN SUCKS | MONDAY, FEBRUARY 21, 2011
[Blog] Social Media’s Reality Distortion Field
Consider how fundamental social media doctrines like “conversation,” “community,” “listening” and “engagement” — once so fresh and empowering – are currently practiced: Conversation = Automated feedback requests, and corporate blogs and Facebook pages that read like press releases. Jay Pinkert is a principal with Shatterbox , a marketing and communications consultancy that helps professional firms distinguish their brand and win clients through content-driven programs and niche development. And hence, a conversation is born.”. User-generated or not, yelling is yelling.
CONVINCE & CONVERT | WEDNESDAY, OCTOBER 22, 2014
[Blog] 8 New B2B Video Content Marketing Trends
Use footage from an event to create a highlights reel and embed it into your recap blogs and social media posts. The “play” button is the most compelling action on the web. This is the sentiment that started the Vidyard Ignite conference – the first-of-its-kind event specifically designed to address the issues that B2B marketers face when it comes to creating video. While it’s well understood that video marketing is an extremely unique and valuable tactic to reach consumers effectively, marketers often feel paralyzed by the daunting task of creating useful videos. People Love to Laugh.
NOWSOURCING | SUNDAY, JANUARY 6, 2013
[Blog] Social Media “Lists” – Something Not To Be Overlooked
From the blog : We’ve all been there. One feature of social media, which has steadily been gaining traction lately, is the concept of “lists” Facebook has them, and so does Twitter. The latest social media site to begin lists is Stumbleupon , and it is changing the way I look at the site, and how I use it. Used properly, social media lists are extremely useful, yet it is amazing how many people overlook the feature, and / or not use it to their full advantage. Facebook. How do Lists benefit you on Facebook? Otherwise it might affect your next annual performance review.
ONLINE COMMUNITY STRATEGIST | SATURDAY, JUNE 20, 2009
[Blog] Lessons in Community Marketing From the Ice Cream Truck
The opinions expressed here represent my own and not those of my employer.Feel free to challenge me, disagree with me, or tell me I’m completely nuts in the comments section of each blog entry. StatCounter Blog Stats 66,103 hits Recent Readers View Entire Community Provided by MyBlogLog Pages About Angela Book Reviews Who is @Communitygirl? Blog at WordPress.com. probably knew it a full 20 seconds before they did though, because I have 28 and 33 years more experience with the ice cream truck and it’s marketing tactics than they do. My ears were trained long ago.
SOCIALNOMICS | TUESDAY, NOVEMBER 12, 2013
[Blog] Trending Social Media Apps to Look Out For
Tumblr is another social scrapbook, but with the added attraction of blogging. Much of the Tumblr’s features are accessed from the “dashboard” interface, where blogs and posts appear. While most people are familiar with the established social media giants like Facebook, Instagram, and Twitter, there are many newcomers making headway on the social media superhighway. Whether your interest is social, professional, or informational, there are new apps available giving the established apps a run for their money, doing more for less. All for One. With Imo, it’s all-in-one. One for All.
SOSHABLE | WEDNESDAY, OCTOBER 24, 2012
[Blog] What is Google Engage?
Read more Social Media News on The Soshable Blog. There is a new addition to the Google Ads family, known as Google Engage. membership offered to businesses that reside in the U.S. and Canada that enables your company to grow via the help of an AdWords consultant. If you are eligible ( check all eligibility here ) than you will receive the ability to gain access to phone support, webinars and online training sessions. The objective is to help current agencies that offer Search Engine Marketing and Search Engine Optimization to Website development and Online Advertising.
MYRLAND MARKETING | THURSDAY, MARCH 27, 2014
[Blog] #LMA14: I’m Really Looking Forward To It!
Once again, we are curating blog posts, videos and other content from the conference over here on Pinterest (see, it can have business application!), so take a look. I’m really looking forward to next week! Yes, I will miss my beyond-words-adorable Yellow Lab puppies, Mike and Nick, more than I can say, but I know they are in great hands here at home with my husband, John. Oh, yes, I will miss him too, of course! But this is the time of year that I get excited about. SNAPSHOT. Our conference czar, Kristy Perkins, tells me that so far we have: 1,100+ attendees. 134 speakers. Learn.
NOWSOURCING | THURSDAY, JANUARY 29, 2009
[Blog] Fighting Twitter Spam (With a Little Help From My Friends)
If you are concerned about your privacy or simply don’t want to fill the twitter stream. 4 – Write a blog post embroiling the snotty little spammer. If Twitter is good for one thing, it is support from the community. Our fine city of Louisville has been in a state of emergency and the total number of people without power in Kentucky has skyrocketed to over 1 million. And of course spammers picked this fine time to make a copycat account. Underscore spammers have been hitting several top Twitter users, and its getting ridiculous. Let me know. Share this on del.icio.us.
THE BLAKERY | SUNDAY, SEPTEMBER 19, 2010
[Blog] What Alfred Hitchcock Would Have Said About Facebook (For Business?)
One podcast show turned into a blog, which gave me the courage to do video interviews and eventually other media. I What would Alfred Hitchcock have to say about social media? His film Rear Window (1954) hits the premise of social media on the head. The film is about voyeurism. And as the script reads ”we’ve become a race of Peeping Toms.” Sixty Sixty years later I think Alfred would agree. Why are so many of us addicted to Facebook? Because Because we arguably enjoy watching others and being watched–this is not mean to sound creepy. We We are interested in each other’s stories. My boss?
THE BLAKERY | TUESDAY, OCTOBER 5, 2010
[Blog] Jean Nidetch, F.F.H. (Formerly Fat Housewife), Customer-Centric Crusader
Note from blogger: I wrote this for my previous blog at Customer Management IQ. On October 12, 1492, a man discovered America. On October 12, 1923, America discovered a lady who was born to discover Weight Watchers. He was Christopher Columbus. She was Jean Nidetch. He took the mystery out of the world. She took the L out of ‘Flab.’ We all know his story. Here is hers.*. Photo source. Taking the L out of Flab. For such a little lady Nidetch has a big personality—but she wasn’t always little. He drove a cab in addition to being one of the first food delivery entrepreneurs. F.F.H. M.S.N.s,
THE BLAKERY | SUNDAY, SEPTEMBER 12, 2010
[Blog] Someone Like Me, Customer Value Co-Creation and Biodiesel Fuel.
hope you got through your 40 overnight emails :) 8 hours ago Categories Select Category call center contact center customer engagement strategy e20 Facebook influence leadership marketing social business social CRM social crm social media talent management Uncategorized women in business Blog at WordPress.com. Serving Social Business, Technology & Soul Food Search The Blakery Who is Blake? Larry is accused of giving bald people preferential treatment by Jeff Garlin his manager. And it’s true. Most of us want to hang out with people that have a common denominator with us.
THE BLAKERY | TUESDAY, SEPTEMBER 14, 2010
[Blog] Customer Data, RCA and the Truth about Sumo Wrestling « The Blakery
hope you got through your 40 overnight emails :) 8 hours ago Categories Select Category call center contact center customer engagement strategy e20 Facebook influence leadership marketing social business social CRM social crm social media talent management Uncategorized women in business Blog at WordPress.com. Serving Social Business, Technology & Soul Food Search The Blakery Who is Blake? Customer Data, RCA and the Truth about Sumo Wrestling 14 Sep I have an Achilles heal for films about sociology, anthropology and pretty much anything ending with (ogy). Sound familiar?
JACOB MORGAN | TUESDAY, DECEMBER 4, 2012
[Blog] The Most Common Types of IT Resistance To Enterprise Collaboration and How to Deal With It
Furthermore, there are several free and/or low-cost options for collaborating, such as blogs and wikis. Based on a research report Chess Media Group released last year on the State of Enterprise 2.0 Collaboration , the most common types of IT resistance to collaboration are: it’s not a priority, there are security issues or threats, no manpower, and no budget. Let’s take a look at each one in more detail and explore how to deal with them when they come up. It’s Not a Priority. As with the manager resistance, fear and lack of education are a factor in why this isn’t a priority.
SOCIALNOMICS | TUESDAY, JANUARY 24, 2012
[Blog] YouTube Killed the TV Star: Why Online Video Marketing is Essential for Marketers in 2012
Comment on this blog, on Twitter at hashtag #AwarenessSMM, on Facebook at Social Media Marketing Best Practices, or LinkedIn at the Social Media Marketing Mavens Group. No other tool in your marketing toolbox delivers the bang-for-your-buck like video content. From our ebook Biggest Social Marketing and New Media Predictions for 2012 , Jay Baer , social media strategist, coach, speaker and all-around good guy, shared that 2012 will be “the explosion in short-form multimedia, as companies start to truly embrace video and mobile photography.” We think yes, and here’s four reasons why: 1.
THE WAY OF THE WEB | THURSDAY, JULY 15, 2010
[Blog] Is Open Source the new black?
TheWayoftheWeb The digital convergence of media, entertainment, marketing and PR front page archives about RSS Click below for the WayoftheWeb bookstore The Blogroll A Shel of Myself Chris Brogan Currybetdotnet Eaon Pritchard Faster Future Gaping Void Howard Owens Jaffe Juice Jonathan MacDonald KDPaine’s PR Measurement Blog Michael Leis – Digital Strategy Nick Burcher Occam’s Razor Web Analytics blog Only Dead Fish Seth Godin Simon Collister – Networked Society Teaching Online Journalism The Herd The Obvious?
CONVINCE & CONVERT | WEDNESDAY, SEPTEMBER 25, 2013
[Blog] 7 Content Marketing Poop Scoops
It’s an encyclopedia-like blog covering every conceivable topic new parents yearn to learn more about. In addition to hosting a blog that answers most questions about dog behavior, the company has 50K Facebook likers and they bring the fun on Facebook and Instagram with a contest called “Dispenser Adventure.” If you would like a piece of his mind, visit Feldman Creative and his blog, The Point. I believe the most common content marketing question I field is: Barry, how do I make exciting content about (insert dull product category here)? But it’s a bad question too.
SOCIAL MEDIA CITIZENS | WEDNESDAY, JANUARY 27, 2010
[Blog] Challenging the old media business models (Part 2) | Social Media.
blog comments powered by Disqus Top Videos Previous Entry Challenging the old media business models (Part 1) Next Entry 5 Reasons why Facebook is better than Twitter SMC QUOTE “.As Home Content RSS Log in Social Media Citizens Home Case Studies Reports SMC List TOP Lists Video Consulting Portfolio Challenging the old media business models (Part 2) January 27th, 2010 by Giedrius Ivanauskas Leave a reply » Share As a follow up to the recent post “Challenging the Old Media Business Models” I want to get a bit deeper into the analysis of media business (revenue) models. Madness?
CONVERSTATIONS | FRIDAY, APRIL 18, 2014
[Blog] Getting Customers in the Door with Social Media
Author: James White is a writer for SEO Company Go and blogs in his free time at InfoBros. Written by James White. With the advent of online shopping and the popularity that it now includes, finding a way to get customers inside your business’ doors has become more of a challenge. While social media has often been a tool for online shoppers to buy items on the Internet, as a business owner, you can also encourage potential customers to visit your location. Target Customers. With Facebook alone having approximately 1.4 Know How to Use Coupons. Pictures and Videos.
LOUIS GRAY | TUESDAY, JANUARY 24, 2012
[Blog] Blogger Adds +1 Data to Dashboard to Track Popular Posts
This afternoon, Blogger introduced a small update to user dashboards, letting blog owners see how many +1's their content has achieved across the web, including +1's from Google Reader and search results, from your personal dashboard. Now, in addition to traditional statistics familiar to blog authors, like those found in Google Analytics, you can now see a quick + count next to the number of comments and page views - helping show the impact your most popular posts have received. The Addition of +1 data is displayed in the Blogger dashboard. Blogger is a Google product.
DANNY BROWN | TUESDAY, DECEMBER 21, 2010
[Blog] Return on Investments
It could be they’re reading and commenting on your blog. Think how you can return that investment – a quick thank you call, recognition of a blog comment or tweet, dinner, the promise that they can contact you anytime for any help they might need, a trip to the movies… Basically anything that you feel merits their investment. I was speaking to a friend recently, and we got to chatting about charities and how supporters are almost like investors along the lines of venture capitalists, or stocks and shares guys. Basically, if you’re a charity, they invest in YOU. Sound fair?
JACOB MORGAN | MONDAY, AUGUST 27, 2012
[Blog] What are the Technology Capabilities that Enable Collaboration?
Signals - The ability to subscribe to content or people so that users get notified when something is relevant for them, simple example is a blog RSS feed or subscribing to someones status updates. Over the past few years collaborative platforms have evolved quite a bit. It’s important for us to consider what makes these collaborative tools what they are. In other words, “what are the capabilities that collaborative tools have now that we didn’t have years ago?” Search - The ability to find people and information through keyword or tag searches.
JEFF ESPOSITO | WEDNESDAY, OCTOBER 17, 2012
[Blog] Humbled and proud
I don’t often gloat or get overly excited about personal awards on this blog. However, I am very humbled and proud to announce that I’ve been named one of three finalists for Community Manager of the year… Congrats to the CMY of the Year Finalists: @ vistaprint @ jeffespo , @ vocus @ sacevero , & @ sfballet @ teacupinthebay pub.vitrue.com/lCRd #cmy12. Oracle (@Oracle) October 16, 2012.
ARI HERZOG | MONDAY, NOVEMBER 29, 2010
[Blog] Goodbye Akismet and Hello G.A.S.P.
But for some reason that I was never able to understand, their comments were considered spam by Akismet — the most popular anti-spam plugin used by nearly all WordPress blogs. deactivated Akismet from this blog’s list of plugins and installed a new plugin with the memorable acronym of G.A.S.P. No false positives – your favorite commentators and new readers WILL be able to easily comment in your blog. 2. Any commentator who has been flagged as a spammer is treated rudely by your blog. How to Enhance Your Blog Comment: Focus on KeywordLuv and CommentLuv.
MINDJUMPERS | TUESDAY, AUGUST 24, 2010
[Blog] YouTube Launches Charts of Top Videos
Blog About Clients Cases Tribesourcing Video People & Contact Bloggers « Companies Embrace Social Media The Social Media Policy – not just for the big players » YouTube Launches Charts of Top Videos Posted by Marlene Friis Aug 24th, 2010 Tweet Recently, YouTube has announced that it will be featuring its top web videos in a new section on their site called YouTube Charts. You can leave a comment or give feedback to the Charts at the YouTube blog. On each list, you can see the Top 100 videos. Where do I go? What do you think of the YouTube Charts? And
SOCIALNOMICS | WEDNESDAY, NOVEMBER 17, 2010
[Blog] Will Facebook suffer the same fate as MySpace?
The average user creates 90 pieces of content each month in those minutes; that’s 30 billion pieces of content (web links, news stories, blog posts, notes, photo albums, etc.) It is clear that Facebook dominates when it comes to sharing photos, staying in touch with friends, status updates, sharing links and videos, blog posts and other online social activities. In 2004, when I was in my second semester of eighth grade, MySpace was the “it” place to go online. It came to a point where my parents would only allow me to check my MySpace for a restricted amount of time.
ENGAGE | THURSDAY, JANUARY 5, 2012
[Blog] Should I Have Crowdsourced This Post Instead?
image: proteinbiochemist ] If you liked this, try: Give Me One Reason to Share It and I’ll Spread Your Post Around How to Avoid Trolls, Landmines, and Time-Sucks in Social Media Why It’s OK For You to Hate This Blog Post. A few months ago an interesting article made its way across the web. The story was a remarkable crowdsourcing success story involving a team of international gamers and their ability to solve a molecular structure that had baffled industry experts for years. team of 15, called the “Contenders” solved the riddle in 10 days. Impressive, right?
TWIST IMAGE | TUESDAY, AUGUST 27, 2013
[Blog] 10,000 Hours And 20% Of Your Work Time
Be it deadlines, product launches, responding to emails, starting a meeting on time, getting home on time, finding the time to blog or whatever. Some people may be inherently gifted with specific genetic and physiological gifts that make them more prone to be successful when you can match that specific gift with a specific area of expertise (Gladwell''s blog post points to areas like high jumping, etc.), but some things do have to be learned and nurtured through experience and more education. How much wood could a woodchuck chuck if a woodchuck could chunk would? It never is.''"
JACOB MORGAN | WEDNESDAY, MARCH 10, 2010
[Blog] Implementing Enterprise 2.0 at Vistaprint Part Four: The Future.
Social Media Globetrotter Home Consulting Speaking Travel Blog About SOCIAL MEDIA GLOBETROTTER Implementing Enterprise 2.0 at Vistaprint Part Four: The Future and Lessons Learned View Comments March 10th, 2010 This is the forth and final part in the Vistaprint Enterprise 2.0 blog comments powered by Disqus Connect with me Subscribe to Social Media RSS RSS About Jacob Email Me Jacob Morgan is the Principal of Chess Media Group , a social business consultancy that works with medium and enterprise companies on developing Enterprise 2.0, series. The future of Enterprise 2.0 efforts.
SOCIALNOMICS | TUESDAY, JULY 24, 2012
[Blog] The Marketing Case for Pinterest and How to Use it Successfully
Ideeli – The retail daily deal site Ideeli creates pin boards that showcase products from their website, and they also incorporate uplifting images and quotes from blogs. Pinterest – the virtual bulletin board that allows users to store and share images and links they find interesting or inspiring – grew to over 10 million active users faster than any standalone website. It immediately secured its place as the social media darling of 2012, and for good reason. But as a business owner or marketing manager you may be wondering, “ Is Pinterest right for me? ”. BostonMike.
SOCIAL CUSTOMER | THURSDAY, JULY 28, 2011
[Blog] My Google+ vs. Twitter Click-Through Experiment
I was fortunate enough to luck into a few Spotify invitations earlier today, so I decided to try a little experiment in checking out click-through rates on Google+ vs. Twitter. I put similar offers up on Twitter and Google+ at the same time (7:38am PDT on a Thursday), and checked to see what drove traffic over to the blog. (I turned off comments on the Google+ offer, so folks could only go to the blog and to not split the sample.). then grabbed my referrer data to that post on the blog over the period of a few hours after these both went up. Twitter Offer. Thoughts?
SHIFT DIGITAL | MONDAY, MAY 21, 2012
[Blog] 3 Enlightening Twitter Updates
Well if your name is Samantha Collier, you write a recap blog post of course! There’s a lot of buzz going on the social media sphere this week. Mark Zuckerberg got married , Facebook went public and Twitter rolled out bunch of updates. What does this all mean to you? Here’s the low down on what’s new with Twitter: New Weekly Email. The folks at Twitter are sending you a weekly email that summarizes the most popular tweets and stories shared by your connections on Twitter. The email is set up similar to the Discover Tab within Twitter.com. More Languages.
ARI HERZOG | SATURDAY, AUGUST 21, 2010
[Blog] Help Me Find My Next Job?
This blog attests to that statement; and your reading, sharing, and commenting is why I write a breadth of articles about the social web every week. Following in the spirit of my friends Anna Barcelos and Dave Atkins who each seek new jobs (please click their names to see what they’re looking for, should you be able to assist them), I’d like to tell you what I’m doing… I shouldn’t need to tell you that I live and breathe social media. Thanks a lot. -- Thank you for reading Help Me Find My Next Job? at AriWriter. No related posts.
SOCIAL MEDIA NETWORK MARKETING | MONDAY, JUNE 14, 2010
[Blog] Is Social Media mainline advertising or direct marketing?
Social Media Network - Marketing Social Media, Social Media Network, SMN, Social Media Network Online, Online Reputation Management, ORM, Digital Space, Interactive, Web, Blog Advertising Marketing, Buzz, Affiliate Marketing Program, Freelance, Mobile, Data Understanding, Business, Technology, CRM, Consumer, Direct Marketing, Mass Communication, Sell Online, Sell Products Online, Money, Home Jobs, Shopping, LifeStyle And More creativecommons.org Social Media Network - Marketing by Pervara Kapadia is licensed under a Creative Commons Attribution-NonCommercial-NoDerivs 3.0 Social Media Ne.
GAURAVONOMICS | SUNDAY, JUNE 5, 2011
[Blog] Tweeterati #12: The Tweet-sourced Draft of the #FastingBill2011
Gaurav Mishra (@ gauravonomics ) writes about how the social web is changing business and society at www.gauravonomics.com/blog. In last week’s Tweeterati column in Mail Today , I presented the draft of the #FastingBill2011 : It seems that all fasts aren’t created equal. While Anna Hazare’s fast struck a chord with India’s social media savvy middle class, Baba Ramdev’s fast has turned into the subject of a humorous Twitter meme. Here’s the unedited text of last week’s Tweeterati column: Tweeterati: Gaurav Mishra Deconstructs Popular Culture on Twitter.
WEB METRICS GURU | MONDAY, MAY 31, 2010
[Blog] Geo-Local Social Media Monitoring and Missed Opportunity of Social Media
Today, it is still next to impossible to tie Social Media activity (a Tweet, Checking, Post, Blog Post, Photo, etc) to actual purchases, but it is clear that such activities are proxies for actual purchases of services, or meals, or rooms – even if we can’t always prove it yet (but will in the near future). Clearly, I’ll be developing this idea more – and I welcome your input. My hypothesis starting out. Want to know who is making up the bulk of the OTS opportunities for Roger Smith Hotel over the last 30 days? AUTHOR. CONTENT. FOLLOWING. FOLLOWERS. VPEPR.
WAXING UNLYRICAL | THURSDAY, JUNE 2, 2011
[Blog] How to Best Work With a PR Pro
Prior to letting this person go, Shonali Burke [whom you know as the publisher of this blog] was kind enough to have a teleconference with my client and I. This is Part 2 of a two-post series. In my last post I discussed the interview process – from the brand side – that brings a PR professional on board for a specific client (upscale gourmet food/dessert B2C). Anyone who is on the brand side can hopefully relate; and if you are in PR, you may get insight that could help you land work you are a good fit for. It is going much better. Some background. But it was never received.
BLUE FOCUS MARKETING | SUNDAY, JUNE 26, 2011
[Blog] Crowdsourcing: Intersection of Madison Ave and The 5th Model (Part 2)
critical tool to help guide the crowd’s creative development is the creative brief. In a recent blog, “ Innovation Gone Wild on Madison Avenue ”, Blue Focus Marketing co-founder Cheryl Burgess ( @ckburgess ) said: “the creative brief is the engine that drives development of the creative product. Please note: This is a re-post of an original MENG Blend Blog post.]. Feel free to comment on my blog and/or tweet out your response to @mnburgess @BlueFocus360 ). The 5th Model - An “Open Call” for Greater Efficiency. Billable Hours. Flat Rate/Fixed Retainer. final thought ….as
SOCIALNOMICS | WEDNESDAY, OCTOBER 3, 2012
[Blog] How To Get Your Audience Involved With Pinterest
Your social media manager or the person that typically maintains and updates your Facebook page, blog, and Twitter account is the right person for this job. Have link buttons on your website and blog to direct the audience to your Pinterest page and encourage them to follow your boards. The newest and biggest online craze involves social media, pictures, and pinning. Pinterest is an online vision board that allows users to create their own boards so they are able to pin their favorite finds for inspiration and ideas. Post, write, and tweet weekly about Pinterest. Happy pinning!
GAURAVONOMICS | TUESDAY, JULY 5, 2011
[Blog] On Social Media Experts Being Clowns Etc.
If you liked this post, you might also like: One/ Two Day Social Web Strategy Masterclass Workshop Predictions and Opinion Polls for the 2009 Lok Sabha Elections in India My Interview with Indian Daily DNA on the Role of Citizen Journalism in the Mumbai Terrorist Attacks My Interview With Indian Daily DNA on Blogging as a Change Agent List of Social Media Agencies in India TOI Article on Whether Conversations Are Dying. There is a huge chasm in the middle where ignorance and humour thrive. So, we need new words to talk about social and new ways to think about social.
ENGAGE | MONDAY, JULY 2, 2012
[Blog] What Millennials Want From Your Brand: 5 Insider Secrets
We have to Instagram it, pin it, email it, tweet about it, blog about it and then reblog it. A lady never reveals her age, but I will for the purposes of this post. Hello, my name is Anuli and I am 21 years old (or, young-however you want to see it). Marketers categorize me as a Millennial — one of the approximately 79 million Americans between the ages of 16 and 34. The purchasing power of Millennials is estimated to be $170 billion per year, which makes me someone that you want to know. You need me to know who you are, buy what you’re selling, and tell all my friends about it.
PAMORAMA | THURSDAY, JANUARY 21, 2010
[Blog] Study Finds Marketers Embracing Social Media Marketing In A Big Way
link] Marketinginnovatie.org » Blog Archive » Marketeers investeren in sociale media in 2010 [.] link] Digital Marketeers » Blog Archive » Marketeers investeren in sociale media in 2010 [.] pamorama marketing, life, social media Home About Bookshelf Links Contact Study Finds Marketers Embracing Social Media Marketing in a Big Way by Pam Dyer on January 21, 2010 Share Integrated marketing services provider Alterian today released the results of their seventh annual survey on social media marketing adoption. Good post, thanks for sharing!!
SOCIALNOMICS | WEDNESDAY, JUNE 27, 2012
[Blog] Oreo Boycotted Over Gay Cookie on Facebook
The image, which is being universally interpreted as an endorsement of gay rights, has prompted a firestorm of emotionally charged tweets, blog comments and Facebook posts. Oreo, the hundred-year-old cookie brand, caused controversy Monday with an image of a rainbow-themed cookie. This Rainbow Oreo image posted to Oreo's Facebook Page on Gay Pride Day sparked a heated controversy. Opponents of gay rights are now calling for a boycott of Oreos manufacturer Nabisco/Kraft Foods while supporters are petitioning them to actually produce and sell the cookie. So I say bravo Oreo!
ARI HERZOG | WEDNESDAY, SEPTEMBER 26, 2012
[Blog] CASE STUDY: How JetBlue Listened on Twitter
When he's not blogging, Ari helps brands improve their digital media marketing. I recently purchased a ticket to fly from Boston to Denver over Columbus Day weekend. A few weeks passed and, when a local conflict required me to change my dates of travel, I logged onto the JetBlue website and clicked the link to “change entire itinerary.” ” I gladly paid the $100 surcharge to reschedule my flight. Less than 24 hours later, I realized I needed to change it again. Can I do it online? — Ari Herzog (@ariherzog) September 19, 2012. called. But they did. Got a question?
SPIN SUCKS | FRIDAY, NOVEMBER 4, 2011
[Blog] Gin and Topics: Are Star Wars Toys Worth Dying Over?
If you’re one of those who leaves comments on blogs because they’re not searchable, think again. I swear Mother Nature is punishing me. My mom called last night to say they’re getting snow in Utah. My sister-in-law called to say they’re getting snow in Southern Missouri. The east coast got snow last weekend. Denver is getting snow. live in the Northern arctic. WHERE IS MY SNOW?!? Mother Nature, I’m sorry! Whatever I did, I’m sorry! realize that has nothing to do with Gin and Topics. And now Gin and Topics. 5. Google to Index Facebook Comments.
SOSHABLE | SATURDAY, FEBRUARY 19, 2011
[Blog] At Digg, There is Hope (and rightfully so)
Digg has gotten much better at communicating their changes on the blog. Learn more about Digg on this social media blog. Did you notice? There seems to be a paradigm shift going on over at Digg that hearkens to the cries of users and publishers alike longing for the glory of old. It would appear that for the first time in over a year, Digg senior management is not only listening to the users, they’re acting upon what they’re hearing. Things have changed. For the first time in over 7 months, I’m strongly encouraged about Digg’s future. Not yet. Changes.
SOCIAL WAYNE | TUESDAY, JANUARY 11, 2011
[Blog] The Verizon CDMA hotspot iPhone 4 is finally here, available on February 10
The CDMA Verizon iPhone will be available for sale on February 10 not February 3 as some technology blogs predicated but the February 3 date is for pre-orders for existing Verizon customers online. media event read: Live From The Verizon iPhone Announcement via Mobile Crunch Live from Verizon’s iPhone event via Engadget Hello Verizon iPhone goodbye AT&T via gizmodo Live Blog: Verizon Event via Mac Life Are you going to purchase the iPhone 4 on Verizon? The Verizon iPhone is here! Announced on 1.11.11 in New York by Tim Cook and Lowell McAdam.
CONVINCE & CONVERT | SUNDAY, JULY 14, 2013
[Blog] How Not to Win Any Marketing Awards Ever
This summer, I’ve read page after page after page of rosy – yet poorly phrased – prose about the triumph of Facebook like acquisition, blog comment increases and number of Twitter impressions. image from BigStock.com. Lately, I’ve been asked to judge quite a few marketing awards competitions. Mostly digital awards, but some traditional/offline categories, too. The specific awards and contests don’t matter, because the affliction I see is universal. It is that most marketing awards entry write-ups are absolutely terrible. Look, I get it. Rampant misspellings.
TRADESMEN INSIGHTS | TUESDAY, NOVEMBER 1, 2011
[Blog] New IBM Study Addresses Major Challenges Facing CMOs
82% of CMOs say they plan to increase their use of social media over the next three to five years, only 26% are currently tracking blogs, 42% are tracking third-party reviews and 48% are tracking consumer reviews to help shape their marketing strategies. As CMOs struggle, there is a window of opportunity for ad agency new business. . A new IBM study of more than 1,700 chief marketing officers reveals that most CMOs are well aware of the changing marketing landscape and the need to make fundamental changes to traditional marketing methods of brand and product marketing.
SOCIALNOMICS | WEDNESDAY, FEBRUARY 16, 2011
[Blog] China Social Media: 6 Critical Sites
China blocked Twitter and other micro-blog technology (Fanfou.com) in 2009 when riots started in the Western region of Xinjiang. Twitter, Facebook, YouTube, Google and others are blocked in China. Roughly 30% of China (1.3 billion) is online vs. roughly 75% in the U.S. This equals 390 million Chinese online, more than the entire U.S. population (310 million). Important Chinese Sites: Weibo: The Twitter of China. Weibo remains and is growing. Interestingly enough, 140 characters maximum isn’t as limiting in Chinese as it is in English. Youku and Tudou: Think YouTube/Hulu marriage.
SOSHABLE | TUESDAY, DECEMBER 18, 2012
[Blog] Social Media: The Only Thing Certain to Blow Up for the #Mayans
Read more tips on this social media blog. Some people believe that there’s going to be a major natural event that will devastate the world as the Mayan calendar comes to an end on December 21st. Others believe that man-made evils will generate turmoil on the date in a self-fulfilling prophecy sort of way. I don’t believe either will happen, but there’s definitely going to be an explosion. Social media is going to go crazy on December 21st as well as December 22nd. The anticipation of this event has been building up for several years now. Go light with your engagement.
ENGAGE | FRIDAY, MAY 27, 2011
[Blog] What to Do with Twitter When You Aren’t on Twitter
Make sure the last Tweet (and for that matter, blog post) you’ve left leaves a lasting, positive impression of what people can hope to get from following your account. Good idea: A link to your latest blog post or inspiring article. Say they had a great blog post on a new shop that opened up. L et’s face it: Twitter is a bit addicting. Even as a former Twitter-hater , I’ve gotten somewhat swept up in the RTs, the #FF and that special feeling of being listed. Every article you see has the “How to Act on Twitter” and “What You’re REALLY saying in 140 characters.”
SOSHABLE | THURSDAY, FEBRUARY 9, 2012
[Blog] Social Media has a Friend in Fitness: Greatist
quick look at their Facebook page reveals two things: they stay active and they’re not just your standard blog RSS-fed page. The page is geared around a movement more than just a blog. As social media continues to expand and enter more areas of our lives, the health and fitness segment has been dominated by a handful of major companies and publications. Nike was a trendsetter. Men’s Health made a splash early on. They have real engagement and ask real questions of their followers, offering advice at times while staying fresh and fun at others.
ARI HERZOG | MONDAY, JUNE 7, 2010
[Blog] Why Social Media is Dangerous for Your Brain
How many blog posts do you read every day? Baroness Greenfield, director of Oxford’s Institute for the Future of the Mind , wrote an op-ed earlier this year. She argued the computer screen is disruptive to cognitive development. [S]tudents are losing the ability to study properly. Constant use of the internet has rewired their brains to function differently from those of earlier generations: they skip from topic to topic in an “associative mode of thinking, and are less capable of the linear thought required for skills like reading and writing at length. Sound familiar?
KIKOLANI | THURSDAY, AUGUST 5, 2010
[Blog] Fetching Friday – Resources Mashup, Facebook Summit and Hamsters with Soul
Blogging / Writing. content strategy for audience engagement – use this when planning your blog posts, and you will get more interaction. ways to skyrocket your blog traffic – simple yet effective ways to get more visitors to your blog. Secret Blog Collaboration Group – maybe not so secret, but an exceptional place to meet other bloggers for some serious blog collaboration. How to start a blog in a crowded niche – five ways to overcome the overwhelming side of it and get to blogging. The Resources Mashup. Twitter.
SOCIALNOMICS | WEDNESDAY, JUNE 10, 2015
[Blog] How Can Businesses Use Events To Bridge Online and Offline Marketing?
It was found that they plan on increasing their use of blogging by 68%, YouTube (67%), Twitter (67%) and Facebook (64%). Living in the digital age the marketing industry now relies on social media more than ever before to create exposure for businesses. Whether it’s Twitter, Facebook, LinkedIn or any other online platform; it is essential than any business has some kind of online presence. According to Hubspot , 92% of marketers in 2014 claimed that social media marketing was important for their business, with 80% claiming that their efforts increased traffic to their website.
LOUIS GRAY | FRIDAY, JANUARY 3, 2014
[Blog] First Friday Feature: MightyText: Web and Gmail Texting App
See: Texty: Texts From Google Chrome Via My Android Phone ) In later months, they rebranded to MightyText , gained visibility from the larger tech blogs about a year later and can now sport hundreds of thousands of users, measuring by their Chrome web store stats. For nearly three years now, the overwhelming majority of text messages I''ve exchanged with friends, family and colleagues haven''t started with my phone, but instead, with my computer, thanks to the ever-improving application MightyText. Meanwhile, as their user base has swelled, so to has their feature set. Awwww.
BLOG.OPENVIEWPARTNERS.COM | WEDNESDAY, APRIL 4, 2012
[Blog] The Case for Content Curation
© Copyright 2010-2012 OpenView Blog. OpenView. Our Story. Google Currents. LinkedIn. Twitter. Facebook. Subscribe to RSS. Email Updates Sign-up. Product. Customers. Sales & Marketing. Recruitment. Management. VC & Startup. Curation-ism, Part 1: The Case for Content Curation. days ago by Jonathan Crowe. Curation-ism, Part 1: The Case for Content Curation. By this point, content curation is a widely adopted term, but what exactly does it entail? How does it fit into a content marketing strategy , and how effective is it, really? imagecredit: SimonBlog. The Case for Curation.
PROBLOGGER | THURSDAY, OCTOBER 9, 2014
[Blog] The Power of “TK” in Content Writing (and How it Can Help You)
Sometimes blogging is just slooooww… If you’ve ever been struggling (painfully) to write a couple of paragraphs that would make sense , only to find yourself with 400 words after two hours of effort then you know what I mean. … Some examples: (1) “There are tons of people who TK at blogging because they took too much TK upon themselves.” Originally at: Blog Tips at ProBlogger. … There can be many reasons why this is possibly your reality at the moment. Maybe it’s just not your day. Maybe you have some kind of a. by getting hung up.
SOSHABLE | MONDAY, OCTOBER 29, 2012
[Blog] Auto Direct Messages on Twitter are Driving Me Mad
Read more Social Media News via the Soshable Blog. I get it, you want to make an impression when someone first follows you on Twitter or you want to spam them with a link you actually think they are going to click, well here is a tip… they aren’t. hate to be a bubble buster, but the majority of savvy Twitter users do not want you to auto DM them, in fact it would be a million times better if you took the time to tweet to them to say a quick hello and leave the link out of it. Okay so as I take a deep breath I ask of those who feel the same, do auto-DM’s bug you as much as me?
PROBLOGGER | THURSDAY, AUGUST 21, 2014
[Blog] 10 Vital WordPress Security Tips
This article overviews a few key security tips for WordPress blogs. It might be seriously tempting to amend a blog post when you’re enjoying a coffee in your local café, but accessing WordPress on an unsecure network could seriously compromise your security. Acunetix WP Security – checks your WordPress website/blog for security vulnerabilities and suggests corrective actions. Originally at: Blog Tips at ProBlogger. This is a guest contribution from John Philips. 10 Vital WordPress Security Tips. Secure Hosting. Work on a Secure Network with a Clean PC. Genera
FIREBELLY | TUESDAY, JULY 13, 2010
[Blog] Coleman Campsite: The Original Social Networking Site
Categories Adam Small adam Yale Alyson Ahrns Analytics Ari Herzog Beth Harte Blog Blog Development Blog Indiana Blogging Branding Brochure Buzz Camper Van Beethoven CD Chris Brogan CMS Content Convergence conversations Cracker Craig Donato Dana Todd David Evans David Hoppe David Lowery Death of the Brochure Design Digital Agency Digital Dirt Duncan Alney Elf Yourself email Emanuel Rosen Facebook Firebelly Marketing French Maids G.P. Digitalia | Indianapolis Social Media Marketing « 5 Fun Twitter Quizzes | Main | What the F**k is Social Media NOW?
SOCIALNOMICS | THURSDAY, APRIL 11, 2013
[Blog] Creative ways to drive website traffic
Blog comments. The easiest way to do this is comment on blogs they create. Blog commenting when done right improves the ability of other people to make site visits. More so, blog commenting in a niche or target market also gives you access to other users who may be interested in what you have to offer and hence visit your website. Sharing ideas, new perspectives and ways to do things with your blog will help you get the right attention and should be top on your list as far as generating relevant traffic to your website is concerned. Reward the visitors.
CONVINCE & CONVERT | SUNDAY, APRIL 29, 2012
[Blog] How to Fight For More Social Media Resources In Your Company
report that shows number of blog comments. Paradox: in an age of technology advances being gobbled like Pez, marketing and customer service are somehow getting more labor-intensive, not less. Social media and the rise of self-serve content requires that we actually attempt to fulfill the decades-old promise of 1:1 marketing – winning hearts and minds a few at a time with unprecedented relevancy and transparency and humanization and speed. And that takes time. Flickr Photo by Doc_Brown. Social media and content marketing are not inexpensive, they’re just different expensive.
PROACTIVE REPORT | TUESDAY, OCTOBER 23, 2012
[Blog] Are You Ready to Deal With an Online Crisis?
Bloggers pick up on it and it gets a new life of its own. I heard about the Audi South Africa nightmare through Twitter and subsequently saw it on South African car blogs. Their Facebook page is also on page one. It will be interesting to see how many blog posts pick up on the story and how long this stays on page one. Voorsprung Social Media Technik. Audi South Africa has just been hit by a new media iceberg. The lasting effects of this new media storm are going to be damaging beyond the immediate event. And it had a fairly short shelf-life. For years.