STEVE RUBEL | FRIDAY, OCTOBER 1, 2010
[Blog] Google Wave 1.0 = RSS, the Sequel. In Other Words, DoA. for Now.
See, instead of subscribing to RSS feeds and getting updates when my feed reader updates my feeds, I would subscribe to the Wave containing the blog post for example, and I would see the wave in my inbox every time someone begins to type a comment, or the post is updated, in real time. The Steve Rubel Stream Edit Delete Autopost 1 Oct 2009 Google Wave 1.0 = RSS, the Sequel. In Other Words, DoA. for Now You cant spend any time on Twitter without geeks lusting after Google Wave. Heres my quick take.it has as much chance catching on as RSS did. Its slick to be sure. Sure, maybe. doubt it.
SPIN SUCKS | WEDNESDAY, DECEMBER 31, 2014
[Blog] Spin Sucks Brings You: The Best Year Ever!
So if you are ever free for a nice glass of wine let me know as I turn this blog into my personal dating website. Related Stories Things to Do While the Boss is On Vacation The 11 Most Read Blog Posts of 2014 (and a Bonus!) 'By Lindsay Bell-Wheeler It’s New Year’s Eve at Spin Sucks !! Ok, I know, it’s New Year’s Eve everywhere, but I wanted to get that keyword in there. Whether you’re heading out to a huge sparkly party tonight, or settling in for a quiet night with loved ones, ringing in a brand new year is exciting. Some have been in accidents.
SOCIALNOMICS | WEDNESDAY, SEPTEMBER 28, 2011
[Blog] Social Media Case Study: Grand Rapids Lip Dub
Also, the project received huge coverage across traditional media outlets and blogs, greatly increasing their message and reach. very conservative estimate would put the total media impressions at roughly 15M to date when you add in the video views, articles, social reach and blogs. Situation: After Newsweek wrote an article calling it a “dying city”, the people and businesses of Grand Rapids, Michigan were in a strong state of disagreement. A trio of residents in this west Michigan City decided it would get the word out to the contrary, their town was flourishing.
PROBLOGGER | SUNDAY, JUNE 26, 2011
[Blog] How to Use SEO Wisely for Long-term Profits
If you have a blog online, the bottom line is you need to reach targeted audience. The main keyword that I have been trying to rank my blog for receives a nice 9000-10,000 hits a month. Start with your blog posts. Even though you have a main keyword you want your blog to rank for, you should take a look at your past posts. Do Just because you want your blog to rank for “vegetable gardening” [5400 searches globally] doesn’t mean you can’t have a post that ranks for “grow tomatoes” [1300 searches globally]. Originally at: Blog Tips at ProBlogger.
SOCIAL MEDIA MARKETING | WEDNESDAY, JULY 10, 2013
[Blog] This Week in Social Media – 7/10/2013
You can now embed Instagram videos and photos directly to your blog or website. 'LinkedIn poised to serve as a global economic graph, what causes customers to recommend brands, Vine withers in the face of Instagram video, Twitter targeted ads, Facebook differences in Asia and Africa, what to do with CEOs who doubt social media, the changing role of television in the digital age, the language of images and more, it’s This Week in Social Media. These are those links. And if you’re on Flipboard, you can get these links in the This Week in Social Media Magazine.
KIKOLANI | THURSDAY, JUNE 27, 2013
[Blog] 3 Free Online Tools for Customer Insights + Win a Copy of Youtility [GIVEAWAY]
An excellent blog post from Arnie Kuenn, President of interactive marketing firm Vertical Measures, provides 12 alternatives to consider. Also, subscribe to the mailing list to download a free copy of The Guest Blogging Survival Guide! 'This is a special guest spot by Jay Baer of Convince & Convert. Stop trying to be amazing online and start being useful. don’t mean this in a Trojan-horse, “tweet that pretends to be useful but is actually a sales pitch” way. mean a genuine, “how can we actually help you?” Companies that don’t… aren’t. Youtility is marketing upside down.
SOSHABLE | THURSDAY, OCTOBER 18, 2012
[Blog] Social Media Hazard: Do Not Get Discouraged when no one reacts
Read more Social Media News on the Soshable Blog. The panic strikes when you post something on your social networks and no one reacts (cue crickets), it is almost as if you are Tom Hanks, stranded on an island but without Wilson. You can almost feel invisible, especially as you watch other people’s articles, videos and photos get the reactions you thought you were going to get with the amazing post you put up as your status update. Yet, no one seems to notice and you are left wondering why no one liked, +1’ed, or retweeted your post. You become discouraged.
KIKOLANI | FRIDAY, DECEMBER 20, 2013
[Blog] Find Great Apps for Your Nokia Lumia Phone with AppSocial
Be sure to stop by and grab a copy of my free 8,000+ word guide to guest blogging and become a fan on Facebook. 'One of the things I find is missing about mobile app stores is the ability to find suggestions from people you know and trust. Sure, an app may have 1,000 reviews, but you don’t know who these people are. For example, I’m more likely to trust a review about a social media app from someone who is a social media professional vs. an average user. This is where AppSocial by Nokia comes in. AppSocial is exclusively for Nokia Lumia users on the Windows 8 platform.
SOSHABLE | MONDAY, JANUARY 28, 2013
[Blog] Google+ Surpasses Twitter…at Least on Paper
Original article about Social Media Marketing can be found on Wikimotive’s blog titled, “ Google+ Slides into Second Place! For years, the social media landscape has remained largely unchanged. Sure, you have things like Pinterest and Instagram popping up, but the big things for business have consistently been Marketing with Twitter and Facebook. Google+ was designed to be the Facebook killer, but it hasn’t accomplished that, not by a long-shot. What Google’s social network HAS done, just this week, is take one step up the podium. What does this mean for your marketing?
PROBLOGGER | SATURDAY, DECEMBER 3, 2011
[Blog] Infographic: Is it Time to Consider SEO Automation?
If you use a CRM to track your sales or contact lists, a few automation tools can even automatically correlate specific keywords to leads coming in from your blog contact form and eventual revenue. That kind of information makes it possible for you to make smart choices about what niche topics to blog about. For example, if you’re a tech blogger, and you find that every time you blog about 3D TVs you get above average numbers of page views, and many more leads from advertisers, then that might have a strong impact on your content strategy.
ABSOLUTE PA | TUESDAY, OCTOBER 26, 2010
[Blog] Productivity: 6 Secrets to Squeezing the Most From Your Day
Blog posts or articles: write a bunch at one time setting a morning aside weekly or fortnightly. There are so many aspects to running a business, and as a small business owner you’re expected to do all of them! Wearing a variety of hats, getting involved in areas that you don’t enjoy, understand or simply aren’t interested in. This can make maintaining productivity and motivation difficult. The key to remaining productive at work is largely down to good organisational skills, and as a virtual assistant being organised is second nature! Minimise Distractions. Turn them off! Be Prepared.
CONVINCE & CONVERT | WEDNESDAY, JANUARY 9, 2013
[Blog] Why Email Volume Won’t Decrease
There have been several blog posts and predictions recently ( most notably this one from Ryan Holmes, the CEO of Hootsuite ) prognosticating that email volume will diminish in 2013, as consumers make greater use of collaborative messaging tools like Chatter and Yammer. don’t buy it. See this week’s The Baer Facts (a weekly video rant series I do with ExactTarget ) to find out why.
SPIN SUCKS | FRIDAY, FEBRUARY 11, 2011
[Blog] The Top Five Stories and a Contest Winner
We really love Gin and Topics from Barry Silver , Pure Ginious from Brandon Emkes , Thank Blog It’s Friday from Vince Roberts , SpinCycle from Jennifer DeVitt , Gini’s Mind Mined from Paul McConaughy , Spin Sucks, But Friday Rocks from Ken Mueller , The Friday Afternoon Wine Flight from Lisa Gerber (though she can’t compete!), So Thank Blog It’s Friday and Spin Sucks, But Fridays Rock work for more strategic reasons. And, after the first few, you can begin to abbreviate Thank Blog It’s Friday to TBIF and include a subhead for the week. Kimple. And
JACOB MORGAN | THURSDAY, JULY 22, 2010
[Blog] Implementing Enterprise 2.0 at Intuit, Part Four: Technology.
Social Media Globetrotter Home Consulting Speaking Travel Blog About SOCIAL MEDIA GLOBETROTTER Implementing Enterprise 2.0 Although some education played a role in helping people use tools such as the blogs and the wikis, Brainstorm grew organically. SNAP (strategy news and performance and internal PR news stories) is a good example of a simple way for employees to share content or news with the rest of the company, it’s simply done on an intranet blog that employees can access. If you enjoy traveling be sure to check out Jacobs travel blog. case studies.
DANNY BROWN | SATURDAY, OCTOBER 9, 2010
[Blog] What I’m Thankful For
I’m thankful for having the most amazing blog community. Here in Canada, it’s Thanksgiving weekend. Coming from the U.K. originally, I was always aware of the Thanksgiving holiday, but we don’t celebrate it. didn’t even know Canada had its own Thanksgiving – I always thought it was just a U.S. holiday. Having experienced it for the last four years now, I have to say it’s one of my favorite times of the year. We don’t do that often enough, in my opinion. I’m thankful for having my health after a bit of a scare earlier this year. Slainte!
MINDJUMPERS | WEDNESDAY, SEPTEMBER 21, 2011
[Blog] What F8 Developer’s Conference 2011 Holds for Brands and Users
We will be following F8 closely, so follow our blog for more updates. Tweet. F8 is Facebook Developer’s Conference where changes and new solutions for the platform are in focus. People constantly speculate on what the next big thing on the platform will be. And this year, speculations on the changes have been in line with the directional motto of “Read. Watch. Listen”. From “Open Graph” last year, to “Socialize the Internet” this year, Facebook has sure come a long way! According to Facebook, we can expect to see a few robust changes to the platform. What’s in it for users?
PROBLOGGER | THURSDAY, OCTOBER 21, 2010
[Blog] Easy Content Scheduling for Bloggers
Get a calendar, drop a blog post onto each day, and you’re done. That approach might be fine in the early days of a blog, when you feel the need to cover every topic in your niche, and you want to write about everything. Knee-jerk writing might get content onto your site, but it won’t necessarily meet the long-term strategies you’ve set for your blog. You may have seen them listed in our Guest Post Guidelines —they’re things like blog SEO and design, WordPress tips, and so on. How do you manage content scheduling on your blog? Right?
ARI HERZOG | TUESDAY, AUGUST 20, 2013
[Blog] Meet My New Dumb Smartphone
Sign up to receive blog posts by email. 'I thought I wanted a dumb phone. bought it — and returned it after three days. It was too dumb. It was fine for talking but texting only worked when the messages were strictly text. couldn’t receive pictures. The camera also sucked, comparatively. didn’t care about social networking but I did need my Google calendar with me. exchanged the T-Mobile 768 for the Prism 2. Huawei manufactures it. It’s a barebones Android phone; a dumb smartphone, essentially. But I don’t care. Productivity culture
WAXING UNLYRICAL | WEDNESDAY, MARCH 14, 2012
[Blog] My Love Letter to IABC
Shanan Sorochynski manages the University of Regina’s first official blog: YOURblog. February came and went and I didn’t write a valentine for the International Association of Business Communicators (IABC). should have. While I have no plans to get an IABC logo tattooed on my bicep , I am scrawling its name all over my date book. It’s getting obnoxious. In my home town you can always tell when a new batch of kids have started training at the Taekwondo academy, since a wave of them will be kicking signs and mailboxes down main street. want to measure everything. All good things.
WEB METRICS GURU | THURSDAY, SEPTEMBER 6, 2012
[Blog] You don’t need to be a Data Plumber (or do you)? and Web Journal August 31st – September 5th, 2012
I’ll try to update my blog a little more often. Updates. book I contributed to has just been published by Woodhead and Chandos Publishing (Oxford University,UK) titled Public Interest and Private Rights in Social Media , Edited by Cornelis Reiman, Reiman and Co., Australia. I’m looking forward to getting my copies in the next few weeks. … … The Rutgers class started and I’m teaching two sessions of Social Media And/For the Arts and am really impressed with my students. … Web Journal. A Plumber, really? I guess that makes data…… S.h…T!
WEB METRICS GURU | WEDNESDAY, FEBRUARY 2, 2011
[Blog] Metrics that Matter vs. those which Don’t and Web Journal Mid January – Feb 1, 2011
Paul Krugman’s blog post on Shiny Lazy People recently). I read K.D. Paine’s post on Sometimes, metrics that ignore relationships are worse than no metrics at all citing a weakness of having measurements program that only crunches numbers while failing to look at the people and the relationships behind the numbers, it reminded me of lazy thinking (a.k.a. recent M.I.T. Which reminds me, in little more than 3 weeks I will be speaking at Social PR in London , on February 28th on How to identify influencers & create brand advocates. Related articles.
SHIFT DIGITAL | MONDAY, DECEMBER 10, 2012
[Blog] 4 Key Elements to Every Successful Website
An effective online marketing action plan should also include content optimization and distribution, backlinking, bookmarking, indexing, blogging, social media marketing, public relations and marketing automation. There are four key elements to every successful website : creative design, innovative technology, branded content and an online marketing action plan : 1. Creative Design. People are visual by nature so we know that creative design elements affect the way visitors identify with a particular brand and create an emotional connection to it. Innovative Technology. Branded Content.
OURSOCIALTIMES.COM | WEDNESDAY, OCTOBER 27, 2010
[Blog] The Social Media Monitoring Industry Meets Social CRM Head on
Read our blog by email Our Services Social Media Consultancy Social Media Monitoring Inbound Marketing Social Media Events Twitter Updates © 2010 Our Social Times. Our Social Times Social Media Consultancy & Events | Inbound Marketing Consultancy Social Media Consultancy & Events | Inbound Marketing Consultancy Search Home About Archives Subscribe Contact // you’re reading. and “how can we use social media to protect our brand and reputation?” We also had the perennial issue of ROI, “how can we measure the benefits of monitoring?” Look out. CRM [link] [.]
ARI HERZOG | TUESDAY, JANUARY 15, 2013
[Blog] Discover the Words You Use to Describe Me
This is why my blog is about exploring new and emerging media — because I know people look to me for that expertise. When he's not blogging, Ari works with people and brands to improve their digital marketing. This is a screenshot of words you use to describe me on Twitter lists. Font size equals frequency; more people equate me as a social media professional than a marketing professional or someone who lives in metro Boston, and this is why social and media are the largest words. Do you think my online reputation is accurate? How to create a Twitter list Wordle. ” 2.
CONVINCE & CONVERT | MONDAY, JULY 7, 2014
[Blog] The 12 Startups I’ve Invested In and Why
Breather.com Buffer – Social Scheduling and Content Recommendations Probably the best known of the companies in which I’ve invested, due to their very large customer base and colossally popular blog. 'I was having dinner with a friend at the National Speakers Association conference a few days ago. During dinner, this friend (let’s call him “Chris Ducker” because it was Chris Ducker ) said something about Buffer. mentioned that I am an investor in that company, and Chris said, “You are? had no idea you did that kind of stuff.” Lesson.ly Lesson.ly
SOCIAL WAYNE | THURSDAY, SEPTEMBER 8, 2011
[Blog] The harsh reality for black entrepreneurs in the web/tech space. Your chances of raising startup capital are slim to none. Someone prove me wrong please!
Launch a hip hop or Urban platform or urban blog/website or urban video site. Flickr photo by By rickz. Let’s start with some facts: African Americans make up 1% of Internet company founders nationally. source ). Whites make up 87% startup founders, with Asians make up 12% ( source ). Minority angel investors account for 2% of the angel population. source ). Minority-owned firms represented 6% of the entrepreneurs that presented their business concept to angel investors. source ). 92% of venture backed startups are male ( source ). Black unemployment: Highest in 27 years ( source ).
PROBLOGGER | SUNDAY, SEPTEMBER 2, 2012
[Blog] Why Every Writer Needs an Online Community
The vast majority of writers are people with day jobs who write and blog for fun. Rather than sequester themselves away in order to write the next Great American Novel—or blog!—these Bloggers want people to love our blogs. Likewise, most blogging inspiration comes from real-life experiences; we have to talk to people, not sit alone in a room. Online writing communities, like Writers’ Café , Writers’ Beat , or my company’s Foboko , enable bloggers to get help throughout the process of creating an ebook, a short story, a report, or any other blog post.
WRITTENT BLOG | FRIDAY, NOVEMBER 15, 2013
[Blog] 15 Habits of Legendary Content Creators
Almost no one can sit down at their laptop and hammer out a brilliant blog article first thing in the morning. When you get to work, grab your tea, sit down and dive into your carefully-curated RSS feeds, favorite blogs, and news websites. For more on the subject, we recommend 13 Time-Saving Blogging Tips from the World’s Busiest Marketers. well-written blog about a tired subject isn’t going to do as well as a mediocre piece of content about a fresh, new, and exciting idea. Really successful content marketing brands aren’t just blogging anymore. Create Often.
FIREBELLY | TUESDAY, JANUARY 26, 2010
[Blog] Youtube Tuesday: Lost Generation
Categories Adam Small adam Yale Alyson Ahrns Analytics Ari Herzog Beth Harte Blog Blog Development Blog Indiana Blogging Branding Brochure Buzz Camper Van Beethoven CD Chris Brogan CMS Content Convergence conversations Cracker Craig Donato Dana Todd David Evans David Hoppe David Lowery Death of the Brochure Design Digital Agency Digital Dirt Duncan Alney Elf Yourself email Emanuel Rosen Facebook Firebelly Marketing French Maids G.P. The grand prize was $5,000. In February 2008,after receiving over 50 video entries, the AARP announced WhenI’m 50 as the winning video.
FIREBELLY | THURSDAY, JULY 1, 2010
[Blog] Jake's Take: TV On The Internet
Categories Adam Small adam Yale Alyson Ahrns Analytics Ari Herzog Beth Harte Blog Blog Development Blog Indiana Blogging Branding Brochure Buzz Camper Van Beethoven CD Chris Brogan CMS Content Convergence conversations Cracker Craig Donato Dana Todd David Evans David Hoppe David Lowery Death of the Brochure Design Digital Agency Digital Dirt Duncan Alney Elf Yourself email Emanuel Rosen Facebook Firebelly Marketing French Maids G.P. This hasn’t gone unnoticed by thestruggling television industry. Follow him on Twitter. Your comment could not be posted.
FIREBELLY | FRIDAY, SEPTEMBER 17, 2010
[Blog] Greenpeace's Unfriend Coal Campaign Calls Facebook A "So Coal" Network
Categories Adam Small adam Yale Alyson Ahrns Analytics Ari Herzog Beth Harte Blog Blog Development Blog Indiana Blogging Branding Brochure Buzz Camper Van Beethoven CD Chris Brogan CMS Content Convergence conversations Cracker Craig Donato Dana Todd David Evans David Hoppe David Lowery Death of the Brochure Design Digital Agency Digital Dirt Duncan Alney Elf Yourself email Emanuel Rosen Facebook Firebelly Marketing French Maids G.P. Greenpeace is also asking Facebook to share its carbon footprint publicly. What do you think? Your comment could not be posted.
DREW'S MARKETING MINUTE | SUNDAY, JULY 24, 2011
[Blog] Stelzner’s Launch should get you off the ground
If you’ve been reading this blog for any length of time, you’ll know that I’ve been preaching that gospel for years. …Stelzner’s Elevation Principle illustrated. The basic premise of Michael Stelzner’s new book Launch * (click to buy) is that companies have to shift from telling customers “buy this to asking “how can we help you? He goes on to advocate giving away your content (knowledge) or sampling to create familiarity, trust and eventually demand. Best recession tip — give it away. Give to get. see the graphic to the right).
SOSHABLE | SUNDAY, APRIL 14, 2013
[Blog] There are Billions of Social Media Users, but…
This isn’t even really debatable anymore, but for those who aren’t sure, here are some reasons for this which we’ll be covering one by one in future blog posts: Local Interaction Boosts Local Interaction. We’ll be covering these each in detail, but let’s start in this blog post with the first point… Local Interaction Boosts Local Interaction. '… you should only care about the ones that can buy from you. In fact, having too many fans outside of your market area can actually do more harm than good. This hasn’t always been the case.
SOSHABLE | SUNDAY, FEBRUARY 13, 2011
[Blog] Are You Paying Attention to StumbleUpon Yet? At 500 Million Pageviews Per Month, You Should Be.
If enough people see your business pages, blog posts, and videos, the chances are strong that some (even a miniscule amount) are interested in learning more. Last month, we chronicled one major milestone when StumbleUpon surpassed Facebook for social media traffic generation. They just reached another major milestone according to CEO Garrett Jones by breaking the half a billion page views mark. Here is the image he posted on Instagram : The social news discovery site has built a stronghold in a niche that nobody else has truly been able to crack. There is a certain allure about mystery.
STEPHEN P SMITH | FRIDAY, JUNE 4, 2010
[Blog] Personal Branding – The Right Way
You need to create platforms (blogs, podcasts, self-published books/magazines, online video channels, etc.) Alternately, you can always blog for popular outlets, submit bylined articles to trade magazines in exchange for a picture and bio, or participate as a speaker at trade events. Get Out and Mingle–Whether using blog posts, tweets, press releases, online newswires, your professional Facebook page or free services that connect experts with fans or reporters to build public and media rapport, accessibility is the name of the game. Ask yourself: How do I see myself?
BILL HARTZER | THURSDAY, OCTOBER 31, 2013
[Blog] Is Google Penguin Recovery All About Cleaning Up Links?
In fact, if you read the original (official) blog post from Google that describes Google Penguin, they describe Google Penguin as an algorithm targeted at webpam. Google states specifically in the blog post announcing Google Penguin: Here’s an example of a webspam tactic like keyword stuffing taken from a site that will be affected by this change (referring to Google Penguin): Of course, most sites affected by this change aren’t so blatant. Again, I go back to the original blog post from Google that announced Google Penguin. Right there on the Google Webmaster Central blog.
SOCIALFISH | FRIDAY, OCTOBER 5, 2012
[Blog] Marketing in the Round Q&A – Part 1 – Silos and Budgets
There were so many questions, we thought answering some of them would make a good blog post. But then that one blog post turned into three. For instance, maybe they spend an hour a day (or half an hour) looking at new tools, reading the reviews and blog posts, and determining whether or not it’s something you should invest time in learning more about. Gini Dietrich is the CEO of Arment Dietrich, an integrated marketing communications firm based in Chicago. Get the recording here. Part 2 and 3 coming up tomorrow and the next day! And questions there were!
DREW'S MARKETING MINUTE | SATURDAY, FEBRUARY 25, 2012
[Blog] Let’s talk business, social and joy!
I’m fortunate that I am invited to guest blog in some of the most prominent and cool spots on the web. Every once in awhile, those opportunities converge and it’s raining Drew ‘s thinking everywhere you turn. Come join in these conversations around the web: Marketing Profs Daily Fix: In this post, I suggest that many business owners would be smart to think differently about how size matters. By staying focused on your organization’s sweet spot — you can actually get smaller while your profits, reputation and opportunities get bigger. Do you have it?
ENGAGING BRAND | SATURDAY, JULY 30, 2011
[Blog] How to Maximize Facebook to Find Employment
Weekends I like to encourage other peoples views and today's blog post was submitted by Lenore Holditch , who specializes in writing about top online colleges. Simply posting numerous statuses stating that you are interested in finding a job in a particular field and then linking your status to a LinkedIn profile or personal blog with more of your information for example may just do the trick and someone may bite. . It is a two part post and tomorrow will be looking at Twitter. But your social networking sites may just be able to land you a job instead. Facebook.
ENGAGE | MONDAY, JULY 2, 2012
[Blog] What Millennials Want From Your Brand: 5 Insider Secrets
We have to Instagram it, pin it, email it, tweet about it, blog about it and then reblog it. A lady never reveals her age, but I will for the purposes of this post. Hello, my name is Anuli and I am 21 years old (or, young-however you want to see it). Marketers categorize me as a Millennial — one of the approximately 79 million Americans between the ages of 16 and 34. The purchasing power of Millennials is estimated to be $170 billion per year, which makes me someone that you want to know. You need me to know who you are, buy what you’re selling, and tell all my friends about it.
ENGAGE | MONDAY, APRIL 25, 2011
[Blog] Nudity, Pregnancy, and the Power of Magazines
Blog posts can be pulled down, links can be broken and servers can be wiped out. I n the celebrity world, there are three life events that absolutely warrant a magazine cover and spread: Babies (both pregnancy and newborn shots), coming out of the closet and losing a significant amount of weight. Though some digital devotees have dismissed the print medium in today’s laptop/mobile/iPad age, the truth is that this tradition still lives and thrives quite well. Case in point, Mariah Carey in all her pregnant naked glory posing on the cover of Life & Style. Yes, “dem babies.
JEFF ESPOSITO | SUNDAY, APRIL 29, 2012
[Blog] Can PR prevent white collar crime?
Ever since I read about the recent Walmart debacle in Gini Dietrich’s Spin Sucks blog , I couldn’t help but think how the role of crisis communications may need to evolve. As a died-in-wool Toronto Maple Leafs hockey fan, PR veteran Elissa Freeman jumped at the chance to guest blog for a guy with the last name ‘ Esposito ’ from Boston. This is a guest post from Elissa Freeman. Should PR pros take white collar crime more seriously when developing crisis communications plans? The usual formula goes something like this: Company X does wrong. We’re all over the New York Times!
LAUREL PAPWORTH | SUNDAY, APRIL 14, 2013
[Blog] Mongrel Media: When Corporate Comms hijacks Traditional and Social Media
As such, the person who receives the content or social object needs to be ‘engaged’ enough to turn around and Like it, Share it, Comment on it, Retweet it, Blog it, YouTube a video about it, LinkedIn it, Google Plus it. 'Mongrel Media: Traditional vs Corporate vs Social Media. Bought vs Owned vs Earned Attention. Which will win? I’m betting on the mongrel Corporate taking over Heritage AND Social channels. Social media is often seen as opinionated rants – certainly not impartial like trad media – yet can bring many channels into the conversation. Ever. .
LAUREL PAPWORTH | THURSDAY, OCTOBER 7, 2010
[Blog] Find Twitter followers by location 2011
Someone asked in comments on my blog – this one – “how to find followers or users on Twitter by location? In other words, what town are those Twitter users in ? Can I make a list of those on Twitter who are in my local area? Finding Twitter followers by location seems to be dependent on one of two things. self professed home town in the location field in the Twitter bio profile. Doesn’t work if they say “new york, london, sydney or “on a yacht. Or based on the phone GPS co-ordinates that are sent with the tweet to Twitter. Self proclaimed.
GEOFF LIVINGSTON | MONDAY, NOVEMBER 11, 2013
[Blog] Robert Scoble on Data, Algorithms and the Future of Marketing
This interview originally ran on the Vocus blog. 'Robert Scoble on Data, Algorithms and the Future of Marketing. Robert Scoble and Shel Israel have written a defining book for the big data marketing automation era, the Age of Context ( read my review ). The two teamed on similar book in the early social media days called Naked Conversations that accurately predicted the forthcoming impact on business. Given their many successes over the years and the powerful ideas in Age of Context , we decided to interview successful blogger Robert Scoble. GL: What prompted you to write the book?
KIKOLANI | FRIDAY, FEBRUARY 6, 2015
[Blog] Fetching Friday – 28 Top Posts on Marketing and Productivity
Be sure to stop by and grab a copy of my free 8,000+ word guide to guest blogging and become a fan on Facebook. 'Fetching Friday is back for week four of 2015! Each week, I’ll share with you the top posts on online marketing and productivity. Without further ado, here are the top posts this week! Content Marketing. Content Curation: How to Easily Find Great Content to Share by Michael Stelzner. New Data: What Types of Content Perform Best on Social Media? by Andrea Lehr. You Don’t Need to Be a Brand Publisher to Win at Content Marketing by Ronell Smith. by Andrea Lehr.
SOCIALNOMICS | FRIDAY, AUGUST 1, 2014
[Blog] Content Writing Outsource: Best Practices for Online Businesses
Hire several contractors if you need specific types of content to be written; one person may be good for writing blog posts, but they can hardly write a technical paper professionally. Give CLEAR instructions to a contractor: a list of proposed blog post titles, specific voice and tone etc., 'There is no business today (especially, when it comes to online businesses) which would not pay much attention to content marketing; and annual research results from the Content Marketing Institute prove this fact categorically. How to outsource content writers. Go check them out!
TRADESMEN INSIGHTS | WEDNESDAY, AUGUST 1, 2012
[Blog] Search Marketing in Manufacturing: Who’s Controlling Your Brand?
Blog and social media policies. Guest Post. Sage Lewis is Founder and CEO of SageRock Inc., a digital marketing agency in business since 1999 and recognized as a Marketing Sherpa top ten U.S. search marketing company. You do a search on Google for your top-selling product and there you are in spot #1. Your listing is followed by your best distributor and then after him that new startup you signed on that knows how to market online, but has a website from 1998. The paid search is filled mostly with competitors and Ebay folk selling parts without your permission. Face it, this is a mess.
TRADESMEN INSIGHTS | WEDNESDAY, MAY 23, 2012
[Blog] Insights on How Manufacturing Can Have a Competitive Edge
Eric Willis follows my blog and is a manufacturer of fasteners in the UK. Eric works If you’re in manufacturing, I don’t have to tell you the kinds of pressure you feel on a daily basis. Eric works as a distribution manager at EJOT UK providing high tension custom fasteners to the aerospace and defense market. EJOT’s global distribution network makes it one of the largest fastener suppliers based in Europe. He’d like to share his insights on how to stay ahead of the game. How to Stay Ahead of the Game in the Fastener World. So what do you do?
JACOB MORGAN | FRIDAY, JUNE 25, 2010
[Blog] Vendor Convergence in the Enterprise 2.0 Space
Social Media Globetrotter Home Consulting Speaking Travel Blog About SOCIAL MEDIA GLOBETROTTER Vendor Convergence in the Enterprise 2.0 agree with you on who will win :) blog comments powered by Disqus Connect with me Subscribe to Social Media RSS RSS About Jacob Email Me Jacob Morgan is the Principal of Chess Media Group , a social business consultancy that works with medium and enterprise companies on developing Enterprise 2.0, If you enjoy traveling be sure to check out Jacobs travel blog. Last year at the E2.0 As a prospective buyer of any of the E2.0 The next E2.0
CONVINCE & CONVERT | WEDNESDAY, DECEMBER 11, 2013
[Blog] What Do You Think of the New Design for Convince and Convert
In the beginning, Jay was blogging at least 4 times a week, every week. Soon, readers took an interest in guest blogging, and the topics we covered grew deeper – public relations, case studies, email marketing, metrics, and personal branding all came into play. Now, we’ve got a 5-day-per-week posting schedule that includes a guest blog spot, a visual spot ( Social Image of the Week ), a video spot ( Baer Facts ), a podcast spot ( Social Pros ), and, of course, a special spot for Jay. The site was a place for social media and digital marketing musings.
DANNY BROWN | MONDAY, APRIL 19, 2010
[Blog] Hungover Radio – A Social Media Success Story by Marcus Edwardes.
Home About Me Charities 12for12k Kiva Work With Me About This Blog Disclosure Comment Policy Headway Archives Contact Me Great Blogs Hungover Radio – A Social Media Success Story by Marcus Edwardes April 19, 2010 12 voices share yours! You might also like: How to Sell Social Media – Twitter 7 Days to Turn Your Blog Into a Social Media Hub Coming Next Week Discussing Social Media with… Mark Harai Tags: guest posts , hungover radio , marcus edwardes , social media 12 voices - share yours! Share Save January 16th 2010, I’m at a party with a few friends. m British.
SPIN SUCKS | TUESDAY, MAY 8, 2012
[Blog] Would You Like Vocal Fries With that Order?
P.S. – And Craig: I fer sure, like totally won’t be sending in my… like…resumeeeee… The views expressed in this blog post are mine and mine alone and do not necessarily reflect those of the Chairman, Commissioners, nor my colleagues at my Secret Government Employer. Today’s guest post is written by Mark Story. . Recently, Fast Company ran an article called “ The Verbal Tic Of Doom: Why The ’Vocal Fry’ Is Killing Your Job Search, ” by Craig Chappelow. The premise of the article is this: Craig’s organization, the Center for Creative Leadership of Greensboro, N.C., So he called her.
SPIN SUCKS | WEDNESDAY, OCTOBER 27, 2010
[Blog] 3 Keys to Creating a Culture of Innovation
His perspectives are captured on his blog. Guest post by John Heaney , principal at Orange Envelopes. The National Science Foundation released a disturbing study recently that revealed that only nine percent of American companies engaged in any product or process innovation during the three-year study period (2006-08). Frankly, I’m not surprised with the near absence of corporate innovation because I see so few companies that encourage a culture of innovation. Too many CEOs focus exclusively on improving financial metrics – increasing earnings and keeping a tight control over costs.
FEVER BEE | TUESDAY, DECEMBER 11, 2012
[Blog] Should You Stress The Benefit From Participating?
In his terrific new blog, Jurgen Derlath reports on the work of Kraut et al. concerning the sailence of the benefit (how aware you are of the benefit from participating in the community). If you stress the benefit to the individual, or to the group, from participating in the community, does the level of activity increase? The answer, surprisingly, is no. In fact, by reminding members of the benefits to themselves or others, the level of activity decreased against the control group. Once again participants were sent a personalized email. Participants
CONVERSTATIONS | THURSDAY, FEBRUARY 20, 2014
[Blog] 17 Most Suggested Tools and Accounts for Small Business
It’s now the standard and market leader in building web sites (with or without blogs). LinkedIn – Potential keeps rising, newest add-ons are spotlighting a particular portion of your company and full blog-like writing component for profiles. 'Many small business owners work from wherever they are sitting or standing at any given moment. Recently, we shared our 29.5 Most Suggested Mobile Apps to Small Business Owners for those in constant motion. The The tools and accounts shared here are for those stationary works areas – the desktops at home and work.
GEOFF LIVINGSTON | MONDAY, FEBRUARY 10, 2014
[Blog] The Quality Boom
can use these photos in my own work (as I frequently do with blog posts). 'Strong professional writers, photographers and videographers should be thrilled. Content and social network noise increasingly impact online success, making quality an increasingly necessary component to succeed. That means experienced professional producers will be in demand. Consider the rise of new markets for quality stories. Cont3nt.com has built a place for content creators to submit their stories. Note the word stories. The same could be said for video. Hybrid Weavers. How are you serving this need?
GEOFF LIVINGSTON | THURSDAY, APRIL 7, 2011
[Blog] Let Brands Be Brands
Some of the more consistent efforts online like GM Blogs and Bank of America ‘s Twitter customer service take this approach, showcasing the voices behind the brand. Image by Vincent Teeuwen. Why is it that we as an industry wants brands to become people and people to become brands? This manifests itself with a corporate brand online talking like a human being, but without identifying the people behind the communications. It seems like a disaster waiting to happen. When brands act like people — cursing , drinking , or making bad jokes — we pounce on them.
SOCIALNOMICS | TUESDAY, SEPTEMBER 3, 2013
[Blog] Has It Come Time to Hire a Social Media Manager?
Do you have a blog that you haven’t touched in three months or a Twitter account that’s non-existent? 'No matter which way you look at it, social media is quickly becoming a full-time job for businesses both large and small. And, whether it’s juggling a business Facebook page or staying on top of the company Twitter account, businesses that hire social media managers are usually glad they did. So, with social networking stability in mind, what are the benefits of hiring a social media manager for your business? The Social Landscape is Always Changing. Being Socially Savvy Takes Time.
ENGAGING BRAND | FRIDAY, AUGUST 22, 2014
[Blog] Frustrated? Here’s 3 Steps to Understanding Your Customer
Why do you think blog posts often start with Frustrated… or Simple…or Improve…or Maximise. 'What if someone asked you “ What do you want? ” You can have anything that you want? Would you specifically know? When the question is asked a popular answer is often loads of money…and when people say that to me I ask “Why? To buy what?” ” They don’t need money, they need money for something else… So why is this question so relevant to businesses…… Do you know what your customer specifically wants? Not what you offer.
STAY N' ALIVE | TUESDAY, OCTOBER 30, 2012
[Blog] Selling Developers Was Easy. Windows 8's Big Challenge Will be Selling Press
If I were Microsoft, each member of the Press would have a Surface, pre-populated with their favorite writing tools (something Microsoft is really good at), and they'd all have their Surfaces open writing their blog posts. Most of these "surfaces" are running OS X. When it comes to technology, I love going to developer conferences to meet people, see the people building the platforms I'm studying, and overall understand the best ways to integrate technology for the people I work with on a day-to-day basis. Let's start with the Press section at today's Keynote. was surrounded by Macs!
FRESHNETWORKS | MONDAY, NOVEMBER 3, 2014
[Blog] The rise of social media and other key trends from Waitrose’s Food and Drink Report 2014
Millions of consumers are using social media sites such as Facebook, Instagram and Twitter to share food photos, blogs and recipes. 'Last week Waitrose launched its Food and Drink Report 2014. This is the second time the supermarket has released an annual review of consumer behaviour in relation to food and drink. Waitrose has poured over sales data, customer research and conducted expert interviews to examine consumer’s changing shopping behaviour in food and drink over the past year. Time-poor consumers favour shopping little and often, regularly visiting convenience shops.
SOCIALNOMICS | THURSDAY, JULY 3, 2014
[Blog] Campus Housing Goes Social: #SoMe Innovation in Residence Life
Teams are composed of different residential areas; University Housing at the University of Georgia offers multiple social media outlets including the Live It UGA Blog which gives residents news, updates on programming and residence hall events. Blog posts cover topics such as Sustainability, Move-In, how to get involved, and information about numerous campus housing resources, all written by students and housing staff; and. ” WSU Housing also hosts an opening weekend Scavenger Hunt to help new students learn more about the campus. Complete Thumbnail: Shutterstock.
JEFF ESPOSITO | FRIDAY, AUGUST 17, 2012
[Blog] Death of Photography, Abandoned NOLA Six Flags and BAD Klout
this blog from Geoff Livingston has got an interesting debate on whether or not Instagram is ruining photography. My take on this is no, but it is something that scares hardcore photographers at times because it is kinda like blogs way back when – something cool, but doesn’t replace traditional mediums. Photos Of The Abandoned Six Flags New Orleans – this is an awesome photo blog that mixes Armageddon with awesome and some serious sadness, which means click the damn link. Today is one of those days that is both awesome and shitty at the same time. Five for Friday
SMALL BUSINESS MAVERICKS | MONDAY, APRIL 9, 2012
[Blog] SEO Starts And Ends With Great Content
Most consumers don’t even have a website or blog, so how can they provide those necessary inbound links? When it comes to SEO for small business, it all starts with a good content. I’ll go further and suggest great content. Do you need ‘killer’ content? Some would argue yes, however, try coming up with ‘killer’ content everyday and you’ll most likely burn out within the week. Good content is your first aim, great content is your eventual aim, and if you can find that ‘killer’ content to throw in occasionally, so much the better.
TWIST IMAGE | SATURDAY, JANUARY 29, 2011
[Blog] What A CMO Wants. What A CMO Needs.
Ratings and review sites, branded communities and corporate blogs still lead the way for activities CMOs say bring average to significant return for their investment. corporate blog. What a CMO wants and what a CMO needs may not be what a CMO can get (just yet). Being a Chief Marketing Officer is no easy gig. Recent studies in North America have found that a CMO lasts between 12-26 months (depending on who you ask). and the picture becomes a little clearer (or hazier. if you're said CMO). So, what do CMOs really want out of Social Media (and do they think it's going to save them)?
WISDOM LONDON | WEDNESDAY, MARCH 31, 2010
[Blog] Brand communications (your secret weapon) « Wisdom London
Reply Leave a Reply Cancel reply Blog at WordPress.com. Wisdom London Creative Communications is our world… « In pictures: Wisdom London Launch Party, 16 March Five Essentials of Disruption » Brand communications (your secret weapon) This post was first published in March but to round off the final week of our Branding Series, I’ve dusted it off and present it to you once again, in case you missed it first time. I feel so strongly about brand communications – such a critical part of the brand’s personality, style and promise. Here’s the free bit!
GEOFF LIVINGSTON | TUESDAY, DECEMBER 21, 2010
[Blog] Personal Branding Preys on Self Esteem Needs
Cross posted on The BrandBuilder Blog. Personal branding remains a popular individual career and online promotion strategy (as evidenced by the top of the Blog Tree by Eloqua and Jess3 ) in spite of significant criticism from the marketing profession as well as many employers. For a variety of reasons already stated in other blog posts , personal brands provide employers dangers , and offer individuals band-aid solutions for deep problems. A point/counterpoint post by Geoff Livingston and Olivier Blanchard , respectively. Mood and worth follow action! by Olivier.
ARI HERZOG | WEDNESDAY, JANUARY 9, 2013
[Blog] Share Strategies and Tips on Social Media Marketing on LinkedIn and Facebook
When he's not blogging, Ari works with people and brands to improve their digital marketing. June 2010 seems like an eternity ago when I took initiative and created a LinkedIn Group to share strategies and tips in social media marketing. invited friends and colleagues in the industry to join and participate. They did that, and they told their friends. Over time, people none of us knew searched LinkedIn for keywords about social media marketing and also joined the group. They began posting valuable content. There are over 4,500 LinkedIn members today. People joined. Got a question?
CONVINCE & CONVERT | THURSDAY, MAY 22, 2014
[Blog] Influencer Marketing, Rick Springfield, and a Bottle Opener that Opened Doors
began blogging and getting active on social media just three years ago. Basically, it’s the process of developing relationships with influential people that can lead to their assisting you in creating visibility for your product or service (a nice definition I’m borrowing from the Moz blog ). 'I’m influential? was at the Social Media Marketing World conference in March when I discovered this post, “The Top 100 #ContentMarketing Thought Leaders.” The list comes from Onalytica, a company that makes influencer relationship management software. In fact, I ranked in the top 20. Maybe.
CREATIVE RAMBLINGS | MONDAY, MARCH 11, 2013
[Blog] 5 great articles you may have missed (March 4-10, 2013)
Here is my list for March 4-10, 2013: Macro trends don’t matter so much by Seth Godin (Seth’s Blog) Mastering the Social Web by Starting Small by Meghan Dougherty (Firepole Marketing) 8 Reasons Listly Lists Are SEO Machines by Nick [.]. Every week, I share my favorite social media articles from around the blogosphere on Creative Ramblings. Great Resources Social Media best articles of the week
LOUIS GRAY | FRIDAY, FEBRUARY 24, 2012
[Blog] Adam Singer of Future Buzz Going Google
Since 2008, when I first ran into Adam Singer (author of the Future Buzz ) online, via his blog and other social circles, I have been trying to find a way for him and I to work together. Longer-term readers of the blog may remember I opened up for guest posts for an extended period, and of course, Adam's work was highlighted. was immediately impressed with his analysis of search engine optimization (SEO), digital media, public relations and finding real value in social activity all of us, as individuals or brands, were doing. Pretty exciting. And yes, I referred Adam in to Google.
SOSHABLE | THURSDAY, JULY 12, 2012
[Blog] How Social Solves Problems
Even the most reticent among us desires to share his experiences with others, whether in the form of a blog, Facebook photos, YouTube videos or anything else. And with the plethora of blogs and forums populating the Internet, companies can easily reach out to seek outside opinions on issues impacting their clients and audiences. Clicking “share” on your smartphone of choice: that’s all it takes to be social in today’s media landscape. Consider any historical time period, from ancient history to present day. Use It or Lose It. FB is Changing HR. Crowdsourcing and Credibility.
SPIN SUCKS | TUESDAY, SEPTEMBER 14, 2010
[Blog] Does Your Company Have a Skunkworks Team? | Spin Sucks
I’m going to wait for the results to finish the rest of this blog post. I, at least, am lucky to have a pretty good support system of people who help me to do things like, oh, hire a social media intern to move us ahead with blogs, Twitter, and Facebook…something I would have never gotten to on my own. I’ll be interested to see how you finish this blog… Comment by Anna Barcelos September 14th, 2010 at 10:01 am We had a small skunk works team at a CRM technology company I worked at. Blog Roll Book Rec. Loading. So take the poll!
CONVINCE & CONVERT | MONDAY, JULY 26, 2010
[Blog] Co-op SEO and the Future of Websites | Guest Posts | Social Media.
Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Co-op SEO and the Future of Websites July 26th, 2010 |Written By: Jay Baer | View Comments Tweet Guest post by Jason Kintzler , the Founder and CEO of PitchEngine, where people go to get the word out. How do you get them to your website or blog? How Does This Help You? Their magic?
CONVINCE & CONVERT | SUNDAY, NOVEMBER 13, 2011
[Blog] 17 Ways to Integrate Facebook and Email Marketing
won’t write out the entire presentation for you in blog post form – that’s what Slideshare is for – but here are the high points of this presentation on Killer Integration of Facebook and Email Marketing, where I offer 17 specific ways to tie these two important programs together. Killer integration of Facebook and Email. View more presentations from Jay Baer. Sides of the Same Coin. The notion that Facebook is a tool to create new customers is massively flawed. Research from DDB shows that 84% of fans of company Facebook pages are current customers. And two more.
JEFF KORHAN | THURSDAY, JULY 22, 2010
[Blog] The Social Media Convergence Strategy - Jeff Korhan
Think of your primary points of sharing, such as your blog, as locations on these channels where a community or tribe will gather. That's why I pay close attention to even the smallest nodes of engagement - such as one blog post. Think of your primary points of sharing, such as your blog, as locations on these channels where a community or tribe will gather. That's why I pay close attention to even the smallest nodes of engagement - such as one blog post. That's linear thinking.
BLOGGER XPERTISE | TUESDAY, MARCH 20, 2012
[Blog] Tip: Resize your thumbnails in Blogger's Popular Posts widget.
Register to join us on November 16 at 2:00pm EST. Search This Blog. Tip: Adding a submission form to your blog. Name of blog. Blog URL. Relation to blog [select] Owner Developer Contributor Fan Contact email What makes it special? Blog Archive. Blog Archive. This code assumes that youre using Picasa, the default for Blogger image storage, for your blogs photos; if youre using some other 3rd party this wont work. //. Reply Delete Replies David Kutcher June 4, 2012 10:24 AM Hi James, do you mind posting the URL of your blog? About Us.
SPIN SUCKS | FRIDAY, DECEMBER 17, 2010
[Blog] Top Five Stories for Week Ending Dec. 17, 2010
This Harvard Business Review blog post describes his “nope, “yep, “working on it, “call AT&T style of email communication as “useful and “widely reported. Thanks to Mark Schaefer for posting it on his blog and to Patrick Reyes for posting it on Facebook. Does it feel like an off week to you? fully realize NO ONE will be working next week, but I didn’t expect it this week. What gives?! Message from a TSA Full Body Scanner. This is completely off-color so if you’re easily offended, I recommend not clicking on the link.
CONVINCE & CONVERT | MONDAY, AUGUST 16, 2010
[Blog] Blastoff for My New Social Media Newsletter
Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Blastoff for My New Social Media Newsletter August 16th, 2010 |Written By: Jay Baer | View Comments Tweet Last Monday was the world premier of my new social media newsletter, the 3-2-1. If not, just click right here and check the appropriate box on the subscriptions page. Im Jay Baer.
SOSHABLE | SUNDAY, APRIL 15, 2012
[Blog] The New Face of Music
Spotify recently announced an embeddable play button that will work on blogs , websites, and tumblr. This will allow any registered Spotify users to play music through their Spotify without having to leave the current webpage (even non-premium Spotify users will have access to these play buttons). This is another change in modern music consumption. can turn on my computer each morning and listen to pretty much any song I want to, using completely legal means. The hot new thing at the moment is the band fun. because of their popular single “ We Are Young ”.
SOCIALNOMICS | WEDNESDAY, JUNE 27, 2012
[Blog] Oreo Boycotted Over Gay Cookie on Facebook
The image, which is being universally interpreted as an endorsement of gay rights, has prompted a firestorm of emotionally charged tweets, blog comments and Facebook posts. Oreo, the hundred-year-old cookie brand, caused controversy Monday with an image of a rainbow-themed cookie. This Rainbow Oreo image posted to Oreo's Facebook Page on Gay Pride Day sparked a heated controversy. Opponents of gay rights are now calling for a boycott of Oreos manufacturer Nabisco/Kraft Foods while supporters are petitioning them to actually produce and sell the cookie. So I say bravo Oreo!
NOWSOURCING | SUNDAY, FEBRUARY 23, 2014
[Blog] The Latest News Over At Pinterest – Personalized Pages, New Pin, & More
Everytime you read a blog post, and you see the standard social media buttons at the end, it is usual now to see the Pin button as well for Pinterest. According to Pinterest’s official blog , when you now mouse over an image on a webpage, you will now see a small “Pin It” button appear in the corner. 'It’s been a while since we last looked at Pinterest. While Facebook and Twitter are the two social networks to watch and be on, Pinterest has been quietly soldiering away in the background. They have a loyal following and an amazing site. It’s a very stark contrast.
GEOFF LIVINGSTON | MONDAY, MARCH 7, 2011
[Blog] Strategy Lessons: The Water Book
This blog series looks at each of the Five Rings (chapters), and discusses how some of the phrases apply to the modern communications market. From its very visible Facebook, Twitter and blog efforts to its grassroots fundraising platform, email efforts, and experimental marketing via platforms like Gowalla, LIVESTRONG consistently directly engages its community with great successes. Consider how Apple successfully uses blogs to leak information, media to report on blogs and vice versa. 1) Read the Tea Leaves. Image by Steve Depolo. Musashi. Image by Stewart Dawson.
BRASS TACK THINKING | FRIDAY, MAY 21, 2010
[Blog] 8 Must-Dos For Aspiring Writers | Brass Tack Thinking
Write blog post titles. Write private thoughts in a journal or comments on a blog. Be Accountable to Something Friends, a book deadline, a regular blog posting schedule. And when you screw that up, like I did recently with my blog schedule, don’t wallow and use that to give yourself permission to slack. But if you hope to make a living in any way related to your writing – be it a blog or a book or articles in a business magazine – get over it. Elizabeth King´s last blog. Elizabeth King´s last blog. But get. Words.
SPIN SUCKS | FRIDAY, JUNE 17, 2011
[Blog] #FollowFriday: Mimi Meredith
you’ll get a lot from following Mimi , subscribing to and reading her blog , connecting with her on LinkedIn , and plain old interacting with her. Yes, that is Mimi Meredith sitting outside my hotel room, on her laptop, patiently waiting for me to arrive (it took me at least an hour to walk from the ballroom to my room; there may have been a stop in the lobby bar for some bubbly). met Mimi virtually (big surprise) and then she called me one day, out of the blue, because she was considering joining Vistage and wanted to get my thoughts on the organization. And then we finally met!
SPIN SUCKS | WEDNESDAY, NOVEMBER 17, 2010
[Blog] Building Your Online Presence Around Mobile Payments
So many things are happening this week, it’s hard to choose just one blog topic. Facebook is taking on Google in the email space. AT&T, Verizon, and T-Mobile are joining forces so we no longer have to carry wallets. And Google is launching a recommendation engine. You know the old adage about not trying to catch up, but leapfrogging ahead of your competition? feel like we’re in the middle of a war between Facebook and Google while they try to leapfrog eternities ahead of one another. And then the mobile companies are working together for the customer? 15 webinar.
SOCIALNOMICS | MONDAY, MAY 26, 2014
[Blog] Campus Cyberbullying: A Tragic but Preventable Crime
member of the University faculty or staff uses his or her blog or social media account to berate or otherwise discuss engagement with or judgment of a student’s work or other information considered confidential or proprietary by FERPA or HIPPA. 'A currently trending news report alleges that Twitter messages posted by singer & platinum recording artist Rihanna set off the cyber bullying of a fan for wearing an outfit to her prom mimicking an earlier outfit worn by the popular singer. Naturally, my thoughts about cyber bullying on college campuses led me to remember Tyler Clementi.
SOCIALNOMICS | TUESDAY, FEBRUARY 8, 2011
[Blog] Groupon Responds to Super Bowl Ad Complaints
Groupon CEO Andrew Mason responded to the backlash on Twitter and Facebook about Groupon’s Tibet Super Bowl ad via the Groupon Blog: We take the causes we highlighted extremely seriously – that’s why we created this campaign in partnership with many hallmark community organizations, for whom we’re raising money at SaveTheMoney.org. viewer named Vinod posted on the Groupon blog in response to Mason’s explaination: I know what you were trying to convey, but you had 2 problems. The creators of the ads, Crispin Porter + Bogusk, are known for making waves.
ENGAGING BRAND | THURSDAY, JUNE 13, 2013
[Blog] The Digital Marketing Streams Of 2013
Examples of content can be blog articles, infographics, tools, videos etc. 'Over the past couple years there’s been a huge increase in the amount of buzz surrounding certain types digital marketing. Companies are spending more money now on key digital marketing streams than ever before and it’s clear that this is only the beginning. of those key components are as follows. Social Media Marketing. For those of you who aren’t familiar with social media, it’s simply a way of sharing, communicating, and networking via specific online outlets. Mobile Marketing. Content Marketing.
CONVINCE & CONVERT | WEDNESDAY, AUGUST 25, 2010
[Blog] Is Starbucks the Most Dangerous Competitor to Facebook? | E.
Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Is Starbucks the Most Dangerous Competitor to Facebook? link] Kelly Workman-Flood Jay Baer Blog: Is Starbucks the Most Dangerous Competitor to Facebook? link] Full [link] [link] Kelly Workman-Flood Jay Baer Blog: Is Starbucks the Most Dangerous Competitor to Facebook? Plenty.
BRASS TACK THINKING | TUESDAY, FEBRUARY 1, 2011
[Blog] Social Capital: Earning It, Spending It, and My Thanks
Sometimes it’s as simple as tweeting a blog post and hoping we’ve earned enough of people’s interest that they’ll read it. We often talk about trust, reputation, and the like as some of the elements that comprise “social capital. We use the currency analogy because credibility and authority are earned, as are things like favors or business referrals and connections. And when you want to accomplish something using the social capital you’ve accrued, you have to spend some of it. In order for a book to be a success, people need to buy it and read it.
SOSHABLE | MONDAY, JUNE 13, 2011
[Blog] Why Infographics Are So Popular
Learn more about infographics and other marketing techniques on this social media blog. Contrary to popular belief, information graphics (better known as Infographics) were around before the internet. WAY before… According to Wikipedia , the first examples of infographics can be found on cave walls. They are visualizations of information or data with the purpose of bringing to light a point in a format that is graphically appealing. As our world moves towards a faster pace of life, the need to communicate a message quickly through visualization is becoming more pronounced.
SOCIALIZED | FRIDAY, OCTOBER 16, 2009
[Blog] Twitter Blocking Recurring Tweets in Realtime
In case you’re wondering why I would republish the same tweet, I generally promote new blog posts three to four times over the course of a few days, hoping to catch different people each time. I discovered last night that Twitter is not simply blocking recurring tweets as reported elsewhere , they’ve actually implemented filters that physically block recurring tweets. was using Tweetie , an iPhone Twitter client. copied and pasted a previous tweet and tapped “Send. guessed that Twitter was filtering tweets, so I rearranged a few words, and reposted it successfully.
GEOFF LIVINGSTON | MONDAY, SEPTEMBER 22, 2014
[Blog] 12 Google+ Headers (Thanks a Million Part II)
During this time I shifted content production from multiple blog posts a week to produce photos via my 365 Full Frame project, and that has been the primary driver of this grown. 'I recently passed one million views on Google+ , a number that doubled in the past year. This is the second time I have passed a million views on a social network this year, the other being Flickr. To thank folks for continuing to like and support my photography interests, please find below 12 free Google+ header images. These pictures are my most popular 365 Full Frame photos so far, as rated by 500 Pixels.
JEFF KORHAN | TUESDAY, AUGUST 31, 2010
[Blog] Oops! Sorry, We Goofed
Until tomorrow, Jeff Tweet Subscribe in a reader See how were connected Start Blogging Today! Recent Comments Seo Services on Typepad vs Wordpress Series - Own Your Blog Jeff Korhan on Authenticity Guidelines Supra Skytop II on A Social Networking Theory Walter Adamson on 5 Ways to Make Your Blog Posts Outstanding Walter Adamson on Authenticity Guidelines Jeff Korhan on What Does Your Blog Writing Style Say About You? Freshman Student on What Does Your Blog Writing Style Say About You? » August 31, 2010 Oops! I wondered. Oops, I forgot!
CREATIVE RAMBLINGS | THURSDAY, NOVEMBER 21, 2013
[Blog] Do not encourage negativity (4th extract from my upcoming new eBook)
Looking for tips to attract quality traffic to your blog? Check out The Little Big eBook on Blogging: 40 Traffic Generation Tips. 'Many of you have asked if I would be wiling to share more extracts from my upcoming new eBook. You know me, I do not like to make people wait. ;-) I am quite pleased with the way chapter 19 looks in its third draft. hope you will enjoy it. As always, feel free to share your feedback in the comment section. Golden Rule #19: Do Not Encourage Negativity Did you watch the 2012 Summer Olympics? Do not read that statement as a judgment on my part.
SOCIAL WAYNE | TUESDAY, FEBRUARY 1, 2011
[Blog] I’m joining Tech Media as Director of Digital and what it means for TriOut
Sutton is an active content creator and his blog SocialWayne.com has been recognized as one of the Top 50 Social Media and Technology blogs of 2010 and ranks among the AdAge Power 150.Sutton has been active in the Triangle, NC community as an event organizer of Ignite Raleigh, Triangle Startup Weekend, Triangle Tweetup, the Social Media Business Forum and the past Triangle Social Media club chapter president. Staying current with the ever changing trends in the technology community, Wayne loves blogging, educating and inspiring others. as their new Director of Digital.
ARI HERZOG | SUNDAY, FEBRUARY 12, 2012
[Blog] Introducing Stephen Tiano: Monday Muse #2
Stephen Tiano, a freelance book designer, page compositor, and layout artist, wrote a guest blog post here in February 2009 about his blogging and tweeting and how both contributed to his economic success. blog to present my “take” on book design , what I do and how I approach such work, and hopefully to give those interested in publishing books reason to consider my services. I’ve gotten more paying project interest and actual paying projects — after my own website and blog — from my Twitter presence. How do you decide blog content to write?
BUZZ MARKETING FOR TECHNOLOGY | THURSDAY, JULY 24, 2008
[Blog] Being Lightweight: Tools We Use | Common Craft - Explanations In Plain English
Home Â» Blog. Hey guys, this is one of the best posts on any topic from any blog Ive read in a long, long time. For more visit this blog: [link]. Will keep an eye on your blog. stumbled upon your blog via your awesome videos. blogging. blogs. About This Blog. Video: Blogs in Plain English 95. Video: RSS in Plain English (395) Video: Wikis in Plain English (132) Video: Blogs in Plain English (87) Video: Twitter in Plain English (80) Our Work (79). Recent Blog Posts. The Common Craft Store. Our Client Productions. peace.