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  • JACOB MORGAN  |  MONDAY, JUNE 14, 2010
    [Blog] Introducing the New Chess Media Group!
    Social Media Globetrotter Home Consulting Speaking Travel Blog About SOCIAL MEDIA GLOBETROTTER Introducing the New Chess Media Group! If you recall, our previous site looked pretty much like a blogblog comments powered by Disqus Connect with me Subscribe to Social Media RSS RSS About Jacob Email Me Jacob Morgan is the Principal of Chess Media Group , a social business consultancy that works with medium and enterprise companies on developing Enterprise 2.0, If you enjoy traveling be sure to check out Jacobs travel blog. So what does this site new mean?  Making E2.0
  • ENGAGE  |  WEDNESDAY, OCTOBER 16, 2013
    [Blog] 6 Ways to Interview Like a Champ
    If you create content for a living—whether you’re writing short blog posts, interviewing for video or crafting longform narratives—you have to know how to talk to people. 'Without people willing to share their stories, there would be no storytelling. Compelling stories start with open, honest interviews. More important, you have to know how to get them to talk to you. m not claiming to be Jon Stewart or Charlie Rose, but I’ve interviewed enough people over the years that I’ve lost count. Here are a few tricks I’ve learned along the way. Introduce yourself. Talk small. Do your homework.
  • ENGAGE  |  TUESDAY, NOVEMBER 22, 2011
    [Blog] A Magazine is Not a Broken iPad (No Matter What Your Baby Says)
    But what my son does beyond print—skating chats, watching streaming video of Cali skaters and checking out related photo blogs on his smart phone—is what makes him a typical media consumer, circa 2015. H omer Simpson understands children. Well, his children. All right, maybe just Maggie because she rarely speaks. But he knows enough about the relative predictability of kids to have once uttered, “You couldn’t fool your mother on the foolingest day of your life if you had an electrified fooling machine.” Bravo, Homer. The images don’t move! Swiping only produces a crumpled page! Amazing!
  • PROBLOGGER  |  FRIDAY, OCTOBER 19, 2012
    [Blog] Highlights from ProBlogger Event 2012
    started my keynote on Friday by telling the audience about my early experiences as a blogger – including the story of my now defunct printer blog (which I had no passion for… and as a result couldn’t sustain it)! think the attendees appreciated hearing from people at different levels of success in their blog. We also heard from bloggers who had enjoyed a lot of success within 2-3 years of starting their blog. Maybe people tweeted their own suggestions and followed up with blog posts: Bloggie Wednesdays: 50 Things I Learned At the Problogger Event.
  • PROBLOGGER  |  MONDAY, MARCH 11, 2013
    [Blog] 11 Tips to Breaking Bloggers Block Through Solving Reader Problems
    Recently I was speaking with a blogger of a ‘ how to ‘ type blog who told me that he’d been struggling over the last few weeks with coming up with things to write about. It’s not rocket science but almost every time I sit down to write any blog post on my blogs I start off by identifying a problem that I or my readers have and then try to write a post that solves that problem. In my ‘ 31 Days to Build a Better Blog’ eBook  Day 16 is all about solving a readers problem and in it I share 7 ways to identify these problems.
  • CONVINCE & CONVERT  |  SUNDAY, FEBRUARY 19, 2012
    [Blog] 5 Reasons Pinterest is Addicting and 4 Weaknesses That May Kill it
    post originally published on the Monetate blog ). Like Google searches for M.I.A. after her Super Bowl middle finger salute, the growth of Pinterest is positively ferocious. 329 percent increase in unique visitors in 90 days is the kind of rocket ship acceleration that is usually far more myth than reality, even in social media start-up circles. Why this newfound obsession with Pinterest? What’s fueling this rocket? There are actually several factors and features that have made Pinterest on par with Twitter as a traffic driver (according to a Shareaholic study ). Passion Pit.
  • ARI HERZOG  |  TUESDAY, MAY 6, 2014
    [Blog] Finding Order in Chaos: Month 5
    Please sign up to receive blog posts by email. Related Stories Finding Order in Chaos: Month 2 Finding Order in Social Networking Chaos No More: Daily Blogging. 'April taught me to follow everyone on Twitter. No, that’s not fair. Jessica, Jonah, and their friends taught that lesson. Nevertheless, I am following more people and things (companies, landmarks, etc.) on Twitter today in May than I did in the past year. small percentage of those I follow are manually added to a list. have many private lists but here’s a public list of social builders , for instance.
  • WEB METRICS GURU  |  TUESDAY, OCTOBER 26, 2010
    [Blog] SEO enablement for Ajax websites and Social Media Monitoring
    I tend to find interesting angles for things that I read and more and more, things I’m going to write about in my book ( I’ll have a website/blog up for the social media analytics book shortly where readers can give me feedback on ideas I’m developing to write about ). With that in mind I read a post yesterday on How To: Allow Google to Crawl your AJAX Content in JaTin’s blog that perked my interest because Google had actually solved the problem for content developers but most people probably aren’t even aware of it.   escaped_fragment=seattle/hotels.
  • TWIST IMAGE  |  TUESDAY, APRIL 17, 2012
    [Blog] Learning About Creativity
    Freedom Is Blogging In Your Underwear - Hugh MacLeod. I'm sure there is some kind of link between the freedom of blogging in your underwear and doing the work that really matters in your life. freedom is blogging in your underwear. There must be something in the air. While I am no Julien Smith when it comes to reading books , I am doing my best to maintain a high pace of book reading. consider myself a creative-type, but I'm often fascinated with both where ideas comes from and if there's anything I can do to help myself come up with even bigger ideas. arianna huffington.
  • SOSHABLE  |  SATURDAY, FEBRUARY 16, 2013
    [Blog] Facebook Marketing Goals: The Safe Approach
    You can post links to your blog, pictures from the office, industry news, congratulations to employees, customer testimonials, etc. Those who want to get a feel for your company will be able to find it in searches for your name on Google or Bing as well as by clicking on the link that you post on your website and blog. It’s an excellent approach if you have a matching blog with tips and best practices. Setting goals on Facebook is extremely important. If you don’t know where you want to go, you won’t be able to get there very easily. Goal: PR-Only.
  • MY CREATIVE TEAM THINKING  |  MONDAY, SEPTEMBER 14, 2009
    [Blog] Social Media: A Tactic Seeking A Strategy
    That finding is significant, because it shows the rapid speed with which social media, including social networks like Facebook, micro-blogging services such as Twitter, and other new and emerging formats connecting people to each other online have taken a precedent with both consumers and marketing and advertising industry professionals. Every time some new tool comes on the scene that possibly could be used in marketing or advertising, organizations jump on it with no forethought. The tactic du jour is social media.  They want to be there because it is all the rage. Hello, people!
  • MY CREATIVE TEAM THINKING  |  WEDNESDAY, OCTOBER 21, 2009
    [Blog] News Media: Your Slip Is Showing
    The CopyWrite, Ink blog has a good overview. You’ve probably read about it by now - the hoax pulled on the media by a group posing to be from the US Chamber. And it was a hoax on the media, not on the US Chamber of Commerce, as Bloomberg characterized it. Says Bloomberg, The Yes Men, a New York group that pulls pranks on corporations, issued a fake press release and the text of a purported speech by Chamber President   Thomas Donohue   under the chamber’s letterhead yesterday, said Jacques Servin, a Yes Men member. No, this was a hoax on the media. Plain and simple.
  • GAURAVONOMICS  |  THURSDAY, OCTOBER 7, 2010
    [Blog] Social Media Programs: The Sweet Spot Between Strategic Planning.
    Gauravonomics Blog For Marketers, Entrepreneurs and Activists How To Organize and Energize Your Evangelists Blog Speaking Writing Bio Media Subscribe Slideshare Twitter LinkedIn Facebook IdeaSliver Labs Tumblr « A Simple Framework to Measure the Effectiveness of Social Media Programs MS&LGroup’s Webster Lewin on Real-Time Engagement and Mobile Marketing » Social Media Programs: The Sweet Spot Between Strategic Planning and Tactical Implementation Welcome to the Gauravonomics Blog for Marketers, Entrepreneurs and Activists ! What do you think?
  • BRASS TACK THINKING  |  MONDAY, NOVEMBER 8, 2010
    [Blog] Judgment Day: Social Media and Your Front Lines
    He blogs over at Techguerilla , and you can find him on Twitter at @techguerilla. Today’s post is from our friend and frequent guest contributor  Matt Ridings, Founder of MSR Consulting. He’s He’s a thought leader on integrating social media into the realm of business design and relationship marketing. Take a look at your front lines for a moment. Those initial contact points within your organization that create a first impression. An impression that will either give you an advantage, or that you must struggle to overcome. Actions Speak Loudly. Enter social media.
  • GEOFF LIVINGSTON  |  WEDNESDAY, DECEMBER 1, 2010
    [Blog] “Social Business” Can’t Replace Product Marketing Skills
    At the behest of the queen of successful blogging Liz Strauss , this write-up discusses core business skills — specifically those of product marketing — and how they cannot be replaced with social media savoir faire. Jonathan Bask published a fascinating article in AdAge discussing the dangers of the social web for real businesses. While the article meanders to become the latest in a flurry of “ills of social media&# articles, the real takeaway was social media doesn’t replace business skills. Perhaps a recent example can illustrate the point.
  • FEVER BEE  |  WEDNESDAY, FEBRUARY 1, 2012
    [Blog] How To Build An Online Community: The Ultimate List Of Resources (2012)
    Blogs. This is a collection of my favourite and most popular posts from the last five years. It should give you a great overview about both the strategy and the process of creating an online community from scratch. The Online Community Basics. Primer About Successful Online Communities. The 11 Fundamental Laws of Online Communities. Building An Online Community: How You Start With 0 Members. How Do You Build An Online Community? Contrary Truths About Online Communities. Don’t Start A Community For Any Of These Reasons. Basics Community Building Principles. What Is An Online Community?
  • JUGNOO  |  TUESDAY, OCTOBER 22, 2013
    [Blog] Hashb.ag: Shop Instagram Now!
    originally appeared on Jugnoo Blog - Social Media is a Business: Social Media Presence Management under a Creative Commons license. appeared first on Jugnoo Blog. 'Hashbag ( [link] ) creator Mike Bodge noticed that there were over 2 million posts per year placed on Instagram that had the #forsale tag attached to them. So he came up with a system that let’s the user communicate, make a payment, and arrange shipment of items sellers put up for sale in the social media site. Hashbag trawls Instagram for pictures with a #forsale tag, and then puts them in a database.
  • SOCIAL WAYNE  |  SATURDAY, FEBRUARY 11, 2012
    [Blog] Day 11: People of color impacting the social web – Anthony Frasier – #29DaysofDiversity
    Website/Blog: playd.it. As we all know, February is Black History Month. It’s a month where we honor those who have made an impact on American culture for equal rights, those who have invented, those who have a helped others and those who have inspired everyone to be the best they can be, not only as a person of color but as a human. For the past two years for Black History Month, I started an online series called 28 Days Diversity where I would feature someone new everyday during the month of February for just being awesome in their own right. Twitter: @AnthonyFrasier.
  • CONVINCE & CONVERT  |  SUNDAY, APRIL 29, 2012
    [Blog] How to Fight For More Social Media Resources In Your Company
    report that shows number of blog comments. Paradox: in an age of technology advances being gobbled like Pez, marketing and customer service are somehow getting more labor-intensive, not less. Social media and the rise of self-serve content requires that we actually attempt to fulfill the decades-old promise of 1:1 marketing – winning hearts and minds a few at a time with unprecedented relevancy and transparency and humanization and speed. And that takes time. Flickr Photo by Doc_Brown. Social media and content marketing are not inexpensive, they’re just different expensive.
  • STAY N' ALIVE  |  WEDNESDAY, DECEMBER 18, 2013
    [Blog] Bitcoin Use-cases: Turning Bitcoin, Cryptocurrency, and the Blockchain into a Fully Functional Peer-to-Peer Internet
    Businesses will need to start preparing for this in order to adapt to this new model - I''m actually seeing some of the smart ones do this now, which I''ll talk about later on this blog. 'A lot of non-Bitcoin investors and people with little knowledge of Bitcoin are freaking out right now about the fall of Bitcoin''s value in the last 24 hours due to China forbidding deposits into their main Bitcoin exchange. I''m actually kind of excited about it, because I think of Bitcoin as more a protocol than I do a currency. This means it has long-term sustainability. Let me explain.
  • PROACTIVE REPORT  |  WEDNESDAY, AUGUST 14, 2013
    [Blog] How to Write a Press Release in 2013
    Now a press release posted on the wire will be published verbatim on many major websites and could be picked up on smaller news sites and blogs too.  'Webinar August 28, 2013, Sally Falkow APR and Lisa Buyer discuss the new Google rules for writing a press release. Register here. Back in 2006 a few very smart PR folk recognized the need for PR content to be found online and that search engine optimization would become a necessary PR skill. Unfortunately, the SEO community saw the possibilities of using optimized press releases long before the PR industry did. See the PR Content Timeline.
  • TWIST IMAGE  |  MONDAY, DECEMBER 26, 2011
    [Blog] The Paradox Of Leadership
    In that last Blog post, Craig Peters ends his thoughts with, "My advice: Calm down. When you're right, you're a hero. When you take a misstep, you're a goat. There's an often discussed paradox of leadership that attempts to quantify which trait is more important for business: being the first or being the best? It's also easy to be an armchair quarterback. Chris Brogan just launched his latest business book, Google+ For Business - How Google's Social Network Changes Everything. Let the slightly significant something be absorbed by both the marketplace and the marketplace of ideas.
  • CONVINCE & CONVERT  |  WEDNESDAY, MAY 25, 2011
    [Blog] Value + Offer: The 3 Levels of Blended Content
    He writes a daily blog about how tiny businesses can make mighty profits using a personal computer, a little imagination and a few well placed dollars. Example: In a blog post by an accounting firm entitled “5 Steps To Reducing IRS Audit Risk&# the offer in the article might read: “In the ‘Legal Loopholes In The Federal Tax System’ free report that we provide to our email community we cover these steps in more depth. Guest post from Russ Henneberry , who writes, speaks and executes on content marketing plans for small businesses. Consider American Idol.
  • PROBLOGGER  |  FRIDAY, NOVEMBER 26, 2010
    [Blog] Inspiration vs. Obligation: the Great Creativity Debate
    Should you force yourself at your blogging, even when you don’t feel the inspiration, or wait patiently for the muse to visit, hopefully before you lose your readers through neglect? After all, blogging is about content, right? As you’re beginning, and getting a feel for either blogging itself, or your topic in particular, you might do well to try to write multiple posts at those times when inspiration strikes. This approach really comes into its own as your blog becomes a longer term project. Post from: ProBlogger Blog Tips. Well, which is it?
  • DREW'S MARKETING MINUTE  |  MONDAY, JUNE 6, 2011
    [Blog] Do you have a crisis communications plan?
    Be prepared: In today’s 24/7 world with continuous news channels, blogs, Twitter and other on demand media sources – you can’t afford not to be ready long before disaster strikes. …You need a crisis communications plan. If you own your business, you probably have all kinds of insurance. You’ve protected your building, your equipment and depending on your field, you might have errors and omissions, liability or other insurances as well. But 95% of you are missing one of the most vital insurances of all. This safety net could literally prevent the ruin of your organization.
  • DREW'S MARKETING MINUTE  |  THURSDAY, DECEMBER 2, 2010
    [Blog] 2011 trends (part 1 of 4)
    Rather than try and shove all 11 into a single blog post, I'm going to break them up into bite-sized posts and dig in that way over the next few days. Our friends at trendwatching.com spend all day, every day, tracking, watching and anticipating trends that will impact us as consumers, as business leaders/owners and certainly as marketing professionals. They just released their top 11 consumer trends for 2011.  Easier to digest! I've added a question or two after each trend -- to get you thinking about how you could capitalize on it.   2.   3. Trends
  • SPIN SUCKS  |  THURSDAY, SEPTEMBER 30, 2010
    [Blog] Five Ways to Rule the World
    His unique lens on the world regularly inspires the work that she does at her blog, Escaping Mediocrity. Guest post by The Young Turk. Additional editing and amplification by his mom, Sarah Robinson. note from the author’s mother: My son, The Young Turk, is all about ruling the world. It is one of the many reasons Gini Dietrich thinks he is awesome. So when we were asked to write a guest post for Spin Sucks, I asked the YT for the top five strategies he would share with those who also aspire to world domination. Sarah Robinson, otherwise known as The Young Turk’s Mom. Or three.
  • SPIN SUCKS  |  TUESDAY, SEPTEMBER 21, 2010
    [Blog] Laughing to the Bank: Stand-Up Comedy Helps Win More Clients
    He can also be found blogging at www.RepManBlog.com and performing professionally as a comedian at the New York Comedy Club. Guest post by Steve Cody , co-founder and managing partner of Peppercom. This may sound crazy, but stand-up comedy has helped win more clients for my business. Humor is a powerful differentiator in life. Think about it. You choose your friends, business “buddies,” and significant other based upon how much you like them. stumbled across this revelation five years ago while suffering through an endless PR industry awards dinner. How cool, I thought. That’s no joke.
  • CONVINCE & CONVERT  |  WEDNESDAY, JUNE 25, 2014
    [Blog] 4 Proven Ways to Maximize the Value of Your Video Marketing
    Here you can see that guides, social components, and promotion for their blog all live on a dedicated landing page where video is clearly the visual star.  'By now, most marketers have realized that video isn’t a passing fad. It’s the real deal when it comes to delivering authentic storytelling, and it’s changing the way businesses offer unexpected value. Companies are even becoming known for their video content. If I say Coca-Cola, WestJet, or Old Spice, for example, you can likely list videos you’ve shared from these brands. Unlike a white paper or eBook, video assets make people feel.
  • PROBLOGGER  |  WEDNESDAY, JUNE 25, 2014
    [Blog] How to Plan an Editorial Calendar: Webinar
    Originally at: Blog Tips at ProBlogger. 'Wondering what is the best way of setting up an editorial calendar? Itching to know what kind of posts work well, and what you should have more of? In this webinar (available in full on ProBlogger.com ), you’ll see how Darren and the managing editors for both Digital Photography School and ProBlogger.net (that’s me!) prioritise content, work out what topics are the most useful and the most popular, plan ahead, and keep their sites fresh and interesting. You don’t want to miss it! How to Plan an Editorial Calendar: Webinar.
  • SMALL BUSINESS MAVERICKS  |  FRIDAY, AUGUST 26, 2011
    [Blog] Optimizing Twitter For Paper.li
    today you send out a tweet that includes a teaser line containing a specific keyword phrase and a link to a blog post at Small Business Mavericks. And here’s a hint: They don’t even have to be on your blog! Have you heard of Paper.li ? It’s a new social curation tool that allows anyone to start their own online newspaper, except that the “news&# one prints isn’t original content. Despite that weakness, however, it’s becoming very popular. What Paper.li It works something like this. At 8:00 a.m. At 9:00 a.m. today a specific Paper.li Paper.li
  • SMALL BUSINESS MAVERICKS  |  THURSDAY, FEBRUARY 10, 2011
    [Blog] 5 Immediate Ways To Improve Your SEO
    About Us What’s a Maverick? Well, there are several things you can do right now to improve your SEO. In just a couple of weeks, you can improve your SEO tremendously. Here are the top 5 ways to improve your SEO right now. Get Verified – All of the search engines have a process for verifying a website. This involves adding an XML Sitemap to your site, allowing your website to be more crawlable. Tailor Your Title/Meta Tags – If all of your Title and Meta tags are the same, then you’ve lost the SEO war. Tailor the tags on every page. Are you using title attributes?
  • SMALL BUSINESS MAVERICKS  |  FRIDAY, FEBRUARY 11, 2011
    [Blog] Small Business Marketing For $600/Year
    About Us What’s a Maverick? Most of the tips are right on target. Unfortunately, I can’t vouch for all of the resources recommended or I might be more bold than that. The good news for a small business owner is you can run your own ongoing SEO campaign for $600 a year. Here’s what guest author Vanilla Coke has to say: Hopefully you can avoid a lot of unnecessary costs upfront which should help you with holding off on going commercial. We covered most aspects of getting started and ongoing tracking here, with a total 12/mo cost of less than $600! Don’t be snookered.
  • SMALL BUSINESS MAVERICKS  |  TUESDAY, FEBRUARY 15, 2011
    [Blog] Facebook Changes Page Layout Features | Small Business Mavericks
    About Us What’s a Maverick? Tweeting Can Lead To Short-Term Traffic Gains » Facebook Changes Page Layout Features It used to be that Facebook fan pages weren’t allowed to interact with other pages or with Facebook profile walls. Now, that’s no longer the case. You can interact with others on Facebook as your branded Facebook page. This is a great opportunity for brands that are using Facebook for marketing. The downside is it will likely lead to more page spam, but that downside notwithstanding, the positives are a lot better. You had to actively promote those pages.
  • SMALL BUSINESS MAVERICKS  |  MONDAY, FEBRUARY 28, 2011
    [Blog] Is 'Like' The New Share?
    About Us What’s a Maverick? Relevancy: Why Search Is Unreliable » Is ‘Like’ The New Share? Mashable reports that Facebook has updated its Like button to include the features and functions of the old Share button. Does that require a big “so what?&# Actually, this could be a big boost to your content on Facebook. Users previously weren’t sure what to expect from the Like button. When users Liked your content all that happened was a link to your article appeared on their Facebook walls, but those links often got lost in the shuffle. This can only grow in number.
  • SMALL BUSINESS MAVERICKS  |  SUNDAY, MARCH 13, 2011
    [Blog] The New Gamer, Women 25-44 | Small Business Mavericks
    About Us What’s a Maverick? » The New Gamer, Women 25-44 Do you have a 40-year-old mom? Are you a 40-year-old mom? If so, you’re the new gamer according to this article by WebProNews. Social gaming is all the rage and it isn’t teenage boys that are playing. It’s their mothers. So why should you care? Well, unless you’re one of them, you might want to figure out how to use Zynga games to market to them. Last year, it was Farmville. This year, evidently, it is Cityville. Take a play out of the playbook of Bing, the search engine. 55% overall are women. Are you savvy?
  • SMALL BUSINESS MAVERICKS  |  SATURDAY, MARCH 19, 2011
    [Blog] Get Your Own YouTube Channel | Small Business Mavericks
    About Us What’s a Maverick? Are You Getting Bad Real Estate SEO Advice? » Get Your Own YouTube Channel YouTube presents one of the greatest marketing tools to hit the Internet in years. Really. I’m not making it up. And what makes YouTube such a powerful marketing tool is that you can virtually have your own YouTube channel, sort of like your own TV channel – except, it’s free. All you have to do is set up a YouTube account and start producing and uploading videos. OK, it’s a little more complicated than that. Some channels have thousands of viewers every day.
  • SMALL BUSINESS MAVERICKS  |  TUESDAY, MARCH 22, 2011
    [Blog] Q&A Sites And Competitive Intelligence | Small Business Mavericks
    About Us What’s a Maverick? How To Increase Your Twitter Followers » Q&A Sites And Competitive Intelligence I’ve discussed the value and virtues of Q&A sites before. But I haven’t discussed them in relation to using them for competitive research. They are actually quite valuable for that type of information gathering. If you go to a site like Quora, for instance, and type in a query using your competition’s brand name, then you are likely to find questions people have asked about how to use your competition’s products and services.
  • SMALL BUSINESS MAVERICKS  |  FRIDAY, MARCH 25, 2011
    [Blog] Facebook Is Entering The Q&A Market | Small Business Mavericks
    About Us What’s a Maverick? Facebook Experiments With Real-Time Advertising » Facebook Is Entering The Q&A Market Facebook has decided it’s time to start a Questions feature based on an astute observation: Like many of our products, Questions originated as people began using Facebook in a new and unexpected way. People would update their status with a question, and their friends would answer in the comments. We saw this and began thinking about how we could make this interaction more useful. Let’s see if I’ve got this. Brilliant! Is that a benefit?
  • SMALL BUSINESS MAVERICKS  |  TUESDAY, MARCH 29, 2011
    [Blog] Can You Be Too Personal?
    About Us What’s a Maverick? Current Internet Marketing Trends With Staying Power » Can You Be Too Personal? Online marketers have been saying for a long time that if you include personal messages in your social media, then you’ll be received a lot better by your audience. In other words, don’t be such a fuddy duddy. Business isn’t all ones and zeros. All you have to do to prove this point is to try it. Post a few personal messages for your Twitter and Facebook followers and see what happens. But, be careful. You can go too far. After all, it’s still business.
  • SMALL BUSINESS MAVERICKS  |  SATURDAY, APRIL 2, 2011
    [Blog] The Human Side Of Local Search
    About Us What’s a Maverick? » The Human Side Of Local Search Frank Reed has a thoughtful post at WebProNews about Bing, Google, and Local Search. His premise is interesting and it leaves me wondering. He says that Bing can lead in local search by being the “anti-Google.&# I was particularly struck by this paragraph: So spend the money you have wisely by investing in the human side of the Internet. Hire people to be city managers. Let them earn the right to hire more sales people and be entrepreneurial in their market but with the backing of a Goliath like Microsoft.
  • SMALL BUSINESS MAVERICKS  |  FRIDAY, APRIL 8, 2011
    [Blog] Should You Use A Ghost Twitterer?
    About Us What’s a Maverick? Ghost Twittering is a controversial subject. Some people say it’s not right. Others live by it. say do it if it works for you, but it clearly isn’t for everyone. can’t imagine someone like Mark Cuban, for instance, using a Ghost Twitterer. Oprah Winfrey, however, has many more things to think about than tweeting 140 characters every 10 minutes (I’m not saying Oprah uses a ghost Twitterer). Here are some things to think about: Would your audience be terribly upset if they found out that you were using a ghost Twitterer? Do you have a strategy?
  • SMALL BUSINESS MAVERICKS  |  FRIDAY, MAY 6, 2011
    [Blog] Time To Measure Page Load Speed | Small Business Mavericks
    About Us What’s a Maverick? It is almost near consensus that Google finds page load speed important. recent announcement that Google Analytics can now track and report page load speed should put any doubt to rest. This is important news for a number of reasons: First and foremost, a slow loading website or landing page can affect your conversion rate. If this concerns you, then you should measure your page load speed and determine whether or not it is affecting your conversion rate. If so, figure out a way to speed up your website’s load time. Does geography play a role in load time?
  • LOUIS GRAY  |  SUNDAY, DECEMBER 5, 2010
    [Blog] Real Valley Stories: My First Interview for My First Job
    Editor's Note: Very often, I think much of the personal history that used to consume much of blogging is being lost with less personal updates on companies and trends. am hoping to launch and sustain a regular series called "Real Valley Stories" that discusses my own experiences with work, social and business. This is the first. Your feedback is absolutely appreciated. At the time, I didn't know what direction my career would take - though I had some good ideas. It being 1998, with the dotcom boom accelerating, that's what gained traction. His ominous answer, "Are you walking or driving?"
  • TWIST IMAGE  |  TUESDAY, APRIL 2, 2013
    [Blog] Do Robots Make Better Marketers Than Humans?
    " Through blogs, podcasts, Twitter , Facebook, YouTube , Pinterest and whatever channel you care to think of, brands could connect with consumers and engage them in these conversations and meaningful relationships. On the other side, we have content marketing and native advertising, which is driven by content, sharing, the social channels and more to create a reaction that would be similar to a blog post or a YouTube video going viral. It turns out that human beings are making advertising more complicated than ever before. It isn't. Google is not alone. or even a human being.
  • WRITTENT BLOG  |  FRIDAY, APRIL 5, 2013
    [Blog] Writer’s Block, Content Teams and Other Content Marketing News
    And do not to be afraid to start blogging as so many doors get opened at once! 'Content curation is a lot about being useful and serving as an inspiration to you all! Let’s find out what has been written this week by the marketing industry leaders in order to use this information for our business advantage in the nearest future. Transform Your Team into Epic Content Creators: 6 Steps. You might have heard a lot about the need to involve your employees in content creation but most likely you still feel puzzled. Stuck on content creation? Accelerate Demand Using Rich Media.
  • SOSHABLE  |  FRIDAY, JUNE 29, 2012
    [Blog] Top 7 SEO Tips for Small Businesses
    You can include weekly blogs and community activities which can help you keep the audience engaged on your site. Starting a new business can pose different challenges for business owners, irrespective of the product or service they are marketing. Usually, internet marketing is the last thing that entrepreneurs consider for promoting their businesses. Also, it is very common to find poorly managed SEO (Search Engine Optimization) campaigns in small businesses. However business owners should also keep these things in mind for their SEO campaigns. Know your audience. The right keywords.
  • SOSHABLE  |  FRIDAY, DECEMBER 16, 2011
    [Blog] Twitter: The New Résumé
    Bundy’s micro-blog expertise recently presented the graduate student with new and exciting way to share news. Former Student Government President at the College of Charleston Ross Kressel faced criticism from several blogs and news organizations after his inappropriate tweets surfaced from the account @CofCPolitico. A graduate student at the College of Charleston with a Bachelor of Arts degree in Public Relations from the University of South Carolina was denied a social media internship with Rawle Murdy, a marketing communications firm in downtown Charleston. You do.”.
  • DANNY BROWN  |  TUESDAY, JULY 20, 2010
    [Blog] Why I'm Loving BlogOnCloud9 - Danny Brown
    Home About Me Charities 12for12k Kiva Work With Me About This Blog Disclosure Comment Policy Headway Archives Contact Me Great Blogs Why I’m Loving BlogOnCloud9 July 20, 2010 22 voices share yours! One of the blogs I read a lot is that of Mark Jaquith, and he had a post about WordPress and how certain hosts weren’t really set up for it (and I’m not saying this is the case with Hostgator, just to be clear). One-to-one support and forum support for all WordPress questions (not just your blog). Step up the search for a new web host. Cheers! John New!
  • PROACTIVE REPORT  |  WEDNESDAY, SEPTEMBER 23, 2009
    [Blog] Brands Find Twitter Effective
    and they’ve got a blog going and feeds and widgets up the wazoo and then it’s like, “Okay, now I ‘m all confused and I don’t know what to do.”. 300 people gathered in Los Angeles to find out more about using Twitter for business, entertainment, comedy and music, The panel on how brands can effectively use Twitter featured Starbucks, Kogi BBQ and E Online. It was moderated by Guy Kawasaki who quizzed the speakers about their business strategies, how tweets for the brand, how to gather and interact with followers and some of their favorite tools. That’s the biggest challenge.
  • ENGAGE  |  TUESDAY, DECEMBER 27, 2011
    [Blog] The Best Year-End Lessons Don’t Come From Top-10 Lists (An Office Meditation)
    Tapera ] If you liked this, try: Born to Write: 3 Lessons from Rock Stars to Writers 5 Lessons From my Biggest Blog Fails of 2011 The Year of Living Quality. D on’t resist. Relax and let it happen. It shouldn’t hurt, though you might feel a tugging sensation. It’s okay to stop—just for a little while—the striving, planning, strategizing, evaluating that make your work so successful, that you hope makes you notable and valuable. When you’re able, close your eyes. What are they doing there? Picture the occupants of the building next door, Rear Window –style. For an 90-year-old in Laos?
  • SPIN SUCKS  |  TUESDAY, AUGUST 10, 2010
    [Blog] The Reality of 'Careful What You Wish For'
    Get Involved Locally with HAPPO Social Media Boundaries Blogging Tips: How to Promote and Publicize How Much Time Should I Spend On Social Media? 17, 2010 #FollowFriday: The Bike Whisperer A Rose By Any Other Name…Might Not Be As Marketable Blog: Share Your Link Love Spinonomics Attire Not Appropriate for Public Speaking Arment Dietrich Is No Longer a PR Firm? The Ghost Blogging Debate The Age-Old Question: Can I Pick Your Brain? Blog Roll Book Rec. The Ascent Getting the go-ahead on a new initiative is exciting! The biggest is that your “real” job doesn’t go away.
  • FEVER BEE  |  MONDAY, DECEMBER 19, 2011
    [Blog] The Notification Cycle
    It might be Facebook, CNN News, a few blogs and a community site. If you've made your first post in a community, when will you visit the site again? After one hour? Five hours? few days?    It's quite likely you will forget and never return. It takes time for visiting a community to become a habit. There are a tiny number of websites we visit every day. You have to force your community into that list.    The notifications cycle plays a key role in achieving this.    People are notified by e-mail (not through the platform!) Keep them short.
  • CONVINCE & CONVERT  |  WEDNESDAY, SEPTEMBER 25, 2013
    [Blog] 7 Content Marketing Poop Scoops
    It’s an encyclopedia-like blog covering every conceivable topic new parents yearn to learn more about. In addition to hosting a blog that answers most questions about dog behavior, the company has 50K Facebook likers and they bring the fun on Facebook and Instagram with a contest called “Dispenser Adventure.” If you would like a piece of his mind, visit  Feldman Creative  and his blog,  The Point. 'I believe the most common content marketing question I field is: Barry, how do I make exciting content about (insert dull product category here)? But it’s a bad question too.
  • LOUIS GRAY  |  TUESDAY, AUGUST 30, 2011
    [Blog] Path.To Debuts for Meaningful Career Endorsements
    hopes that its endorsement structure and leaderboards will surface the best and most qualified people at every skill, from product management to blogging. Like Zerply, Path.to starts with the new user pulling in their data from an previously-created profile elsewhere on the Web, and then prompts you to fill out the missing gaps in your profile to better tell the story in the way that you want it to be told, with as much information or as little as you like. Rather than simply listing the places you've worked and the titles you've held at various points in your career, Path.to My Path.To
  • CONVINCE & CONVERT  |  WEDNESDAY, MAY 23, 2012
    [Blog] Abandonment Issues – What To Do with Content Archipelagos
    If this is the case, reference it in blog posts, promote it with existing social media channels. Repost old blog entries with new insights or simply promote them once again via Twitter, Facebook and Google+. If you determine these elements conflict with your current business objectives or message, work to remove them from your website, blog, social networks and the search engine indices. Abandonment Issues – What To Do with Content Archipelagos is a post from: Convince and Convert Blog: Social Media Strategy and Social Media Consulting. Archipelagos.
  • VIPER CHILL  |  MONDAY, JUNE 13, 2011
    [Blog] Announcement: The Most Requested ViperChill Feature Yet
    There are over 1,000 customers now for Cloud Blogging and Cloud Living combined which – besides being awesome – is a huge challenge as a one man operation when it comes to offering support. I’ll be deleting this post in a day or two as I just want to make a quick announcement. literally reply to hundreds of emails every week, as do the two people who are helping me with support, but we simply can’t keep going at the rate we are much longer. For that reason, I’ve created a support forum for all ViperChill products, which you can find over here. Thank you!
  • WEBBIQUITY SMM  |  MONDAY, AUGUST 1, 2011
    [Blog] Business Lessons from the Woodtick Theater
    That depends on the type of business you’ve got, but a few tactics include producing an email newsletter that’s worthy of forwarding, including social sharing buttons on your blog and website, being active in social media, having a presence on review sites like Yelp (if applicable), or even developing a formal referral program with discounts or other incentives. A few weeks back, I had a chance to get away for a few days “up nort&# as Minnesotans say, for some fishing and relaxing with the family. It’s always been profitable. So how do they do it?
  • PROBLOGGER  |  WEDNESDAY, JUNE 1, 2011
    [Blog] Is Twitter a Waste of Time?
    The Flowtown blog recommends posting tweets every few hours, not every few minutes, and planning promotions a few weeks out with videos and other links. Originally at: Blog Tips at ProBlogger. This guest post is by Dona Collins of CreditLoan.com. For anyone starting a revolution, or a business, Twitter can be a success. For the rest of the world, it can be a waste of time that doesn’t get the message out to people they want to reach. And for some, it’s no more a bunch of nonsense limited to 140 characters—as this infographic shows. Is Twitter a Waste of Time?
  • ADAM SHERK  |  FRIDAY, MARCH 12, 2010
    [Blog] Video Interview: Rupert Murdoch He Don't Like Search So Much
    Related posts: Newsweek’s Tim Geithner Interview Live on Facebook: Don’t Forget to Link to the Video Afterwards Borrowing Content Was Happening Long Before Blogging Do Google’s Expanded Domain Results Apply to News and Video Listings? Shining a Spotlight on Video News Webmaster Tools: Updates to Search queries, Parameter handling and Messages Twitter data lets NPR glimpse a future of app-loving news junkies Shared Items Disclaimer The opinions expressed on this blog are Adam Sherks own and do not necessarily reflect the views of his company or its clients.
  • PROBLOGGER  |  TUESDAY, MAY 3, 2011
    [Blog] Is Blogger Copyright Dead?
    If you’re reading this blog post anywhere other than ProBlogger.com, you’re reading an illegal rip of the original. Content scraping—by automated programs that pull entire posts from your blog for republishing elsewhere—and autoblogging—where sites regurgitate whole articles from your RSS feed on their pages—are the most common content ripping practices. Image by stock.xchng user Spiders As an old-skool content creator, I’ve been astonished at the things I’ve heard and read in recent months on this topic, particularly among the blogging community.
  • ACIDLABS  |  THURSDAY, DECEMBER 10, 2009
    [Blog] Much promise, many miles to travel — my thoughts on the Government.
    It’s also more than a touch humorous that the report from Australia’s leading financial newspaper, the Australian Financial Review , had to be copy-pasted into a post at the Taskforce blog because of the AFR’s ridiculous and reader-unfriendly paywall. Reply Peter Timmins December 11, 2009 at 11:40 am If you haven’t seen it my blog [link] has plenty about FOI reform and related issues. Home Work How acidlabs works Meet Workshops Speaking Past speaking For conference and meeting planners Press Clients Tumble Subscribe acidlabs Conversation. Collaboration.
  • SOSHABLE  |  TUESDAY, JANUARY 11, 2011
    [Blog] Reddit vs Digg: A Case Study
    Websites, even tech blogs, have stopped paying attention to them. We’ve been planning on this story for a while but it’s been challenging finding a piece of content that fit the criteria. It needed to be very close to being equally popular on both Digg and Reddit, plus we needed the site owner to be willing to share their analytics data with us. Thanks to our friends at Techi , we found a case study story. Let’s take a look: The Numbers. As you can see, they had the same title and both were submitted to the Politics section. The Circumstances. The Results. Will they?
  • SOCIALNOMICS  |  FRIDAY, APRIL 18, 2014
    [Blog] The Medium Is the Message: The Importance of Tracking Analytics across Devices
    Publishing a blog and writing consistent copy got companies ranked sooner than later. 'A recent report by comScore shows mobile devices accounted for 55 percent of online usage in the U.S. as of January, 2014, with apps making up 47 percent of traffic. With mobile users officially tipping the scales in search, marketers can’t afford to ignore the analytics and keep focusing on traffic and conversions from PC usage. Here’s a look at growing trends in search, consumer behavior and what’s driving content marketing. Multi-platform tracking. How will customers find you?
  • CONVINCE & CONVERT  |  TUESDAY, MAY 8, 2012
    [Blog] The Five Reasons Why Most Facebook Brand Pages Aren’t True Communities
    Visit her blog for social media, technology, public relations and marketing ramblings. Jessica Malnik is a PR/marketing coordinator, social media specialist, videographer and an avid blogger. What are the defining characteristics of a community? It’s a topic I’ve been pondering more and more lately. Is it about geography, common interests, socio-economic similarities, or similar viewpoints? The list goes on and on. To get to this point, it becomes necessary to define what a community is. According to dictionary.com, a community is. They are just glorified marketing channels.
  • WEB METRICS GURU  |  FRIDAY, SEPTEMBER 2, 2011
    [Blog] Social Media Analytics #1 Market Research Book on Amazon Kindle Store and other annoucements
    Another said the book was on her bookshelf, as a reference book that she would consult often – but that it was a little academically dry ( that’s new for me , just shows how subjective and relative attributes are – many people think my blogging is anything but dry, others, think my writing is dry – it’s all how you want to look at it – what your perspective is).  Well, at least for the next hour or so…  my book, Social Media Analytics is the # 1 Market Research (Research Marketing) book on Amazon Kindle.  More details shortly.
  • WEB METRICS GURU  |  SUNDAY, JUNE 27, 2010
    [Blog] Web Journal – Weekend Developments – Cookie Values
    To end this post – Marketing Pilgrim talks about Cup of Joe: Those Who Can’t Blog, Make Infographics such a. A couple of things cropped up over the last day including a New U.S. Federal Policy on Web Measurement and Customization that I heard about from the Web Analytics Message Board on Yahoo! Yesterday, OMB announced new U.S. Government policies on “Web Measurement and Customization&# , rescinding the long-standing prohibition on persistent cookies on Federal web sites. The permission to go forward and retain cookie data is being balanced by privacy concerns.
  • GEOFF LIVINGSTON  |  WEDNESDAY, MAY 19, 2010
    [Blog] Meme: Ways to Increase Your Twitter Following Ethically
    In that vein, we have blogged this publicly, and I would like to invite Ike Pigott , Lauren Vargas , John Haydon , Allyson Kapin , Shashi Bellamkonda and Shonali Burke to continue the conversation. Ways to Increase Your Twitter Following Ethically is an interesting title in its own right, because there are so many people seeking to create huge followings on Twitter. Many have been decried for questionable methods. Doing so in a manner that’s community oriented and not spam-like is at the heart of the social media ethos. Zoetica) is a conversation starter on how to do that. link].
  • EMEDIAVITALS.COM  |  WEDNESDAY, OCTOBER 20, 2010
    [Blog] Are we seeing a shift in the quality-vs.-quantity content debate?
    Blog Tips for improving iPad usability Blog Researcher predicts iPad will reign over tablet ma. ™ Login Register Advertise with Us Browse by Topic In Focus iPad Smartphones Social Media SEO / SEM Paid Content Content Aggregation / Curation Hyperlocal Tags Advertising Audience Development Design Editorial Technology Products & Resources Publisher's Playbooks Industry events Site index Rob ORegans Blog Are we seeing a shift in the quality-vs.-quantity eMedia Vitals eMedia Jobs Article The next step: monetizing mobile inside and outsid. quantity content debate?
  • CONVINCE & CONVERT  |  WEDNESDAY, FEBRUARY 8, 2012
    [Blog] Activation, Comfort, and Other Secrets of Online Community Management
    It’s the stuff I’ve always wanted to write, and it’s the stuff I talk about when I speak at conferences and I blog about. Deb: It’s hard, because we don’t want to spam people, and we don’t want to say, “Will you please comment on my blog, dammit?” For example, the first Monday of every month is brag your blog day on the BlogWorld Facebook page , because I don’t want to forget. have scheduled blog feeds on Twitter, but I don’t schedule tweets, because you can’t have a conversation. Deb Ng. How are you?
  • T2 SOCIAL  |  MONDAY, MARCH 24, 2014
    [Blog] The Steps to Managing a Social Media Crisis
    We’ve all seen examples of CEOs and VPs posting videos to blogs, YouTube and other social channels explaining a situation. 'We all fear the dreaded social media crisis, and it is important to have a clear cut policy in place when it comes to managing the situation. Have you ever looked at your overall social business strategy and asked yourself if you have a clear-cut set of steps to follow in the event of a social media crisis? Few brands do. No one likes to think about the devastating social media crisis but it is imperative that we do. Figure Out What Happened. Defense. Offense.
  • PROBLOGGER  |  FRIDAY, FEBRUARY 8, 2013
    [Blog] The Beginner’s Guide to Outsourcing Video Content Production
    Does it make sense for blog owners to include video in their posts? If are looking for highly polished video content to complement the blog posts you are writing, you may want to consider this type of option. The company will even post a video direct to YouTube as a special service to drive traffic to your blog. If you are looking for a way to establish yourself as an expert in your niche, adding a series of videos to your blog is an effective way to enhance your online reputation. Adding video to blog posts is an excellent way to give your writing a boost.
  • SOSHABLE  |  FRIDAY, APRIL 5, 2013
    [Blog] Reddit for Writing
    Original post about Reddit Writing can be found on Wikimotive’s blog titled, “ Writing Reddit.” 'In a world where content is next to cleanliness (and cleanliness is in fairly close proximity to godliness) it’s fallen on a lot of digital marketers to start writing. For some of us, this hasn’t been much of a chore. We delight in putting our thoughts down on the page and sending them out for (a very, very small portion of) the world to read. Other marketers aren’t such big fans. How do you find inspiration? So where do I go? Have you heard of Reddit?
  • SOSHABLE  |  FRIDAY, OCTOBER 5, 2012
    [Blog] One Billion Users On Facebook Monthly
    Original article about  Facebook’s milestone posted on Wikimotive’s blog under the title Facebook Hits A Billion Monthly Users. Facebook has hit another incredible milestones yesterday; the social network now has over a billion active monthly users. Did you read that right? That’s a BILLION with a B. Every single month. Marketing using Facebook can potentially reach more people than any other media outlet ever. If you’re reading this: thank you for giving me and my little team the honor of serving you. It’s because you’re lazy…and maybe a little afraid.
  • TWIST IMAGE  |  TUESDAY, APRIL 17, 2012
    [Blog] Sharing Is Caring (And Selling)
    When a corporate blogs lack attention or a corporate Twitter feed is not engaging for its followers, more often than not, it's because the corporation is not approaching these media with a sharing attitude. corporate blog. What makes media a social media? There's a long-standing answer to this question. For some, it seems both obvious and clear as day. If you ask someone what social media is, they will inevitably say that it's all about the conversation. I'm no longer bullish on this notion of conversation within social media. Can you make money sharing? I'll be back." Share.
  • STAY N' ALIVE  |  MONDAY, MARCH 21, 2011
    [Blog] The HB477 Working Group and Making Utah a Little More Open
    will be blogging along the way. The press release just went out. I'm going to be joining the Utah State Senate-sponsored working group, aiming to bring Utah's open records laws into the 21st century. I'll be among other notables such as Phil Windley (CTO, co-founder of Kynetx and former Utah State CTO, founder, Internet Identity Workshop ), who are all experts in this field of open standards and technologies. This is a great move for the state of Utah. Facebook's core focus, and value, is surrounding privacy. Yes, I'm happy to share.). automate my privacy. intend to eat my own dog food.
  • TWIST IMAGE  |  TUESDAY, JANUARY 18, 2011
    [Blog] What You Always Need To Remember About The Internet
    There are countless groups of people trying to fight everything I've Blogged about above. Your information is not (really) yours. and it's everywhere. The news last week was littered (once again) with WikiLeaks. In an attempt to figure out exactly what Julian Assange and his team knows (and where they are getting their leaks from), the U.S. While the mass media outcry is focused on journalism and their ability to keep their sources secret, these issues also highlight the challenge that faces many individuals and brands when it comes to the online channels. It's a business. for anything.
  • KIKOLANI  |  THURSDAY, NOVEMBER 25, 2010
    [Blog] What Are You Thankful For?
    Although Thanksgiving is not an international holiday, I think it is one during which everyone can celebrate the spirit of thankfulness in three easy ways that is applicable to your personal and blogging lives. Share your thankfulness by email, in a blog post, via Twitter, on Facebook walls, and so on. chance at Blog World to connect with some awesome people that I had only known online before. The BEST blogging community to engage with in the comments, on social media, via IM, and by email. Tags: Blog Updates What Are You Thankful For. What am I Thankful For?
  • SOSHABLE  |  WEDNESDAY, JANUARY 1, 2014
    [Blog] The Social Media Resolution
    Read some blog posts. 'Let’s keep this one short and sweet. If you run a business, you fall into one of four categories: Those who are using social media and seeing mixed or minimal results. Those who have used social media in the past and stopped because they saw mixed or minimal results. Those who have never really bought into social media. Those who are killing it on social media. Despite the vast nature of social media, there is still a finite amount of room on news feeds, Twitter streams, and other visible portions of social media for businesses. It became less okay in 2013.
  • CONVINCE & CONVERT  |  TUESDAY, MAY 15, 2012
    [Blog] 6 Great Conferences to Attend Before the End of 2012
    She is a “social media frenzy” working in social relations consulting, blogging, and, of course, vlogging about life on her YouTube channel. If there’s anything I’ve learned throughout this crazy ride of working in digital marketing, it’s that reading all the blog posts ever written, staying up-to-date on all the latest news, and watching all the how-to YouTube videos you can find is still not enough. Social Fresh Conference was started by the popular social media for business blog, Social Fresh. Connect with her on Twitter. Ohio Growth Summit.
  • TWIST IMAGE  |  SUNDAY, NOVEMBER 28, 2010
    [Blog] Podcasting About Podcasting With Neville Hobson
    This past week, I wrote a Blog post titled, The Selfish Art of Podcasting. blogging. Episode #230 of Six Pixels of Separation - The Twist Image Podcast is now live and ready for you to listen to. Well, if there's one episode that I can point to as an example of that kind of selfishness, this one would be it. While visiting London for less than 24-hours a few weeks back, I was thrilled to finally meet Neville Hobson in person for breakfast. I've been connected to Neville for almost six years now, but we've never met in our "protein forms" (as I like to call it). facebook.
  • SOSHABLE  |  WEDNESDAY, OCTOBER 30, 2013
    [Blog] Facebook Wants to Track Your Cursor
    The post Facebook Wants to Track Your Cursor appeared first on Soshable | Social Media Blog. 'There are heat maps that show where people click. That’s not good enough for Facebook. They want to see where your cursor goes on the screen. This extreme level of data collection might not make much sense, but from a marketing perspective, it’s an important thing to know. They already have a good idea about whether or not you’ve seen something on your screen, but they want to improve that as well. They want to know exactly what made it into the visible part and what did not.
  • LOUIS GRAY  |  MONDAY, NOVEMBER 8, 2010
    [Blog] RockMelt's Social Hooks Put Users In Control Of Invite Flow
    You often see a flurry of posts on blogs or Twitter , or pings via e-mail that amount to "Who wants into Service X? Capping initial access to one's service has long proven to be one of the most successful ways to drive buzz around the product. Today's launch of RockMelt is an interesting tweak on the old model, and a first test of the browser's real integration with Facebook as your social engine. It is not too uncommon for users who gain early access to a product to have a limited number of invites to pass to their friends. have 10 invites!" Should I reward close friends? Family?
  • BRASS TACK THINKING  |  FRIDAY, SEPTEMBER 17, 2010
    [Blog] A Chaos Theory for Change
    SuzanneVara blog comments powered by Disqus Search Brass Tacks About the Authors Amber Naslund Amber Naslund (@ambercadabra on Twitter) is a communications and business strategist and the Director of Community for Radian6. Brass Tack Thinking Make Things Happen Home About Amber Naslund Tamsen McMahon Contact Speaking Amber Naslund Tamsen McMahon Brass Tack Reading Archives A Chaos Theory for Change September 17, 2010 | by Tamsen McMahon View Comments Sometimes, when you want to make a change, you don’t know where to start. Not knowing can mean never starting—and no change.
  • CREATIVE RAMBLINGS  |  WEDNESDAY, JUNE 22, 2011
    [Blog] How to attract more visitors to your website
    How do you measure the success of a blog or a Website? By the number of visitors it receives. Traffic is essential to the survival of a site. So, what are easy and efficient ways to get it? Provide Quality Content “Quality over quantity” is a motto that should be in every Website owner’s mind. To read more, please click on the title of the article. Social Media advice increase traffic traffic advice traffic tips website
  • BRASS TACK THINKING  |  SATURDAY, AUGUST 30, 2014
    [Blog] How I Balance Personal and Professional Online Today
    Blogging. maintain a few different blogs, which I know isn’t feasible for most people. But since my departure in July, I’ve revived the blog here to focus on my professional perspectives on life online, digital communication, and online marketing. This is the blog you’ll see me share most often in my social streams as I believe it’s the one that’s most in line with what the majority of my community wants to read and see. Wherever I am professionally, I always contribute to blogs there. Earlier if you count much more nerdy things.
  • FRESHNETWORKS   |  MONDAY, AUGUST 11, 2014
    [Blog] Digital trends round-up August 2014
    To find out more about iBeacons and the use cases for the technology, check out our blog post on the subject. 'Each month we bring you the FreshMinds Digital Business Update – a summary of innovations , new technologies and the latest digital trends to help you navigate todays fast-paced, tech-enabled world. This month we’re looking at the Co-op’s tech-enabled trolleys, Facebook’s ’Buy’ button, easyJet’s iBeacon trial and Westpac’s plans for an augmented reality banking app. easyJet trials iBeacons in the UK and France.
  • SMALL BUSINESS MAVERICKS  |  TUESDAY, MARCH 19, 2013
    [Blog] How To Rank In Google 101
    Provide useful content and update your website often with a blog where you post original content associated with your niche. Google likes to help new webmasters. That’s why they recently published a PDF document that is a one-page cheat sheet for beginning webmasters to help them learn the basics of search engine optimization. These few suggestions Google offers won’t guarantee your website a page 1 ranking, but they do give you the basic run down on what Google is looking for from websites. It’s pretty simple, really. Use short, descriptive file names for your images.
  • SMALL BUSINESS MAVERICKS  |  TUESDAY, DECEMBER 27, 2011
    [Blog] Can YouTube Help Your Business?
    It looks fantastic and you have a lot of great products listed along with article or blogging content. You have your brand new website up and running. Are you wondering what else you could do to enhance your website? Consider doing various videos or podcasts about you, your business, what your products are and other ways. The general online public loves short podcasts on just about anything. For instance, maybe your website business is providing a service. You can also have a how-to section for people who like to have do-it-yourself projects. Look at it as giving away freebies.
  • SMALL BUSINESS MAVERICKS  |  THURSDAY, OCTOBER 20, 2011
    [Blog] Search Rankings Aren’t Man Vs. Robot
    Jennifer Ledbetter wrote about something on her blog last week that not many people know about. She explained that when your web pages hit the No. spot in Google rankings, they are then reviewed by real human eyeballs. It’s not all “ man vs. machine ,” she said. That’s an important thing to understand. Search rankings are not just based on algorithms. If you do well and get your pages ranked for keywords that you target, you’ll have to get through a human reviewer. If your web pages can stand the scrutiny of that reviewer, they may stay at the top.
  • SMALL BUSINESS MAVERICKS  |  MONDAY, SEPTEMBER 12, 2011
    [Blog] Is Your Small Business Like A Fly On An Elephant?
    If you read blog posts like this one you might come away with the impression that your small local business is insignificant, worthless, and doomed to get lost in the great cyberspace shuffle. Don’t believe it for a minute. First off, Mike Blumenthal is absolutely correct about Google’s algorithm. It is impersonal and computational. But that doesn’t mean you don’t deserve a better ranking. What should you if you find your small business not having the ranking in Google Places that you think it deserves? Will writing a letter to Google make it better? Not likely.
  • SMALL BUSINESS MAVERICKS  |  THURSDAY, JUNE 30, 2011
    [Blog] Why Link Diversity Is Important
    Build your links from a lot of different types of websites (directories, blogs, forums, etc.) When you go about your link building campaigns, do you bother yourself with ensuring your links are varied in nature? That is, do you use the same anchor text all the time or do you strive to create a more diverse link portfolio? The truth is most SEOs only use one primary keyword for their anchor text. Link diversity means several things. It isn’t all about anchor text. That’s only one part of the equation. The key is to build a link portfolio that looks natural. within your niche.
  • SOSHABLE  |  SUNDAY, OCTOBER 14, 2012
    [Blog] Christians and Social Media
    In this blog post on Conservative Haven , I discuss some of the challenges faced by Christians and offer some advice that has helped me stay true to my faith while still participating in social media. It’s arguably the biggest challenge facing many of us who do social media for a living. The negativity, the cynicism, and the political correctness of social media in general makes it challenging to openly be a Christian. question came through my inbox yesterday that has been rippling through my mind for nearly 24 hours now. Social media is left-leaning.
  • SOCIAL WAYNE  |  MONDAY, FEBRUARY 28, 2011
    [Blog] Day 28: People of color impacting the social web – Navarrow Wright #28DaysofDiversity
    Website/Blog: Navarrowwright.com. Wright currently blogs about these issues on his site Navarrowwright.com. His blog posts have been featured on blackweb20.com and the huffingtonpost.com. As we all know, February is Black History Month. It’s a month where we honor those who have made an impact on American culture for equal rights, those who have invented, those who have a helped others and those who have inspired everyone to be the best they can be, not only as a person of color but as a human. Twitter: @navarrowwright. and BlackPlanet. sites. He prides. Wright.
  • IT'S JOSIP NOT JOSEPH  |  THURSDAY, AUGUST 12, 2010
    [Blog] How We Must Mobile Market To Millennials [PODCAST]
    Home It’s Josip Archives Let’s Talk The Word on the Web How We Must Mobile Market To Millennials [PODCAST] Written on August 12, 2010 by Josip Petrusa 0 Comments Tweet Share 1 save If the title of today’s article seems similar that’s because it is. Last week I wrote an article by the of title, “ Why and How You Should Be Mobile Marketing to Millennials.&#  And since that point last week, I’ve been receiving  some pretty good buzz and feedback. The resulting impact was, well, cool. Of course I was flattered. And of course I did it. She Unported License.
  • DREW'S MARKETING MINUTE  |  FRIDAY, AUGUST 5, 2011
    [Blog] What should you buy from a social media savvy agency?
    Mechanics: You don’t need to know how to code a blog or customize a Facebook fan page to build one into your marketing activities.  …buy the right help from the right agency. Okay…the other day I blew a fuse about social media consultants selling smoke screens and mirrors.  ( read my rant here ). Which of course begs the question — what SHOULD you buy from someone who actually has an expertise in melding social media into the rest of your marketing efforts?  And yes…at MMG we do all of this but so do many other qualified and competent consultants).
  • SOSHABLE  |  WEDNESDAY, JUNE 19, 2013
    [Blog] Is Social Media a Good or Bad Thing?
    Calls To Action In Social Media & Blogs Really Work [Infographic]. 'As with so many things in the digital age, there’s good and bad that comes with social media. To ask the question of whether or not it’s good or bad is actually pretty foolish; a meal given to a homeless person is a good act but if it’s loaded with poison it’s a bad act. There are more than 50 shades of gray when it comes to social media. The real question is whether or not social media has had a positive or negative effect on the world in general. For you, as social media been positive?
  • STEPHEN P SMITH  |  SUNDAY, APRIL 1, 2012
    [Blog] What Clients Say About Us
    The first is a review of the Weekly Letters from Todd Jordan: I’ve been receiving the newsletter a few months now and each is more than just a blog post in email. A couple of nice reviews came in over the weekend and I wanted to share them with you. Stephen starts with real world touch points; context is everything here. In one instance he tells us how clients new to social media use with old school marketing approach then walks us and them to a more accurate model. Sound bites. It’s easy to toss out a few sound bites in an email. Creating a newsletter needs more than that. Good value.
  • SOCIALFISH  |  MONDAY, NOVEMBER 29, 2010
    [Blog] 125 Fearless Female Bloggers
    I am totally psyched to have made Kikolani.com’s list of Women in Blogging: 125 Fearless Female Bloggers. Thank you to Kristi Hines for including me among so many interesting women! know a lot of “fearless female bloggers&# in our association industry too – smart women like  Shannon Otto , Shelly Alcorn , Deirdre Reid , Maggie McGary , Kiki l’Italien , Peggy Hoffman , Elizabeth Engel , Leslie White , Stefanie Reeves , Ellen Behrens , Lynn Morton , Cynthia D’Amour , my awesome SocialFish partner Lindy Dreyer , and more. Who would you add to this list?
  • PROBLOGGER  |  FRIDAY, OCTOBER 28, 2011
    [Blog] How to Write a Year’s Worth of Posts in 30 Days
    If I could use NaNoWriMo to write anything , why not blog posts? Of course, you can’t anticipate everything you’ll want to blog about—but core content? Should you also choose to hack NaNoWriMo this year in order to boost your blogging, I offer the following advice to help ensure your success. My goal formula this year is: 50 blog posts (about 700 words = 35,000) plus an ebook (approx. Writing, especially blogging, is too often seen as a solitary pursuit. What could you create for your blog in 30 days? Originally at: Blog Tips at ProBlogger.
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