PROBLOGGER | SUNDAY, AUGUST 2, 2015
[Blog] Thinking of Quitting Blogging? The Tale of One Blogger Who Did (and What Happened Next!)
Blogging can take a toll on the strongest of people, what with its 24-hour cycle, it’s relentless need to be updated, and its ability to totally take over your life if you let it. Either to let go of their blogs completely, or to let go of the parts of blogging that don’t serve them (me included!). From someone who straight-up quit, to someone who hung in there, to another who merged blogging with other pursuits, the experiences I’ll be sharing this week have given me hope. When did you start to realise it might be time to stop blogging?
SOCIALNOMICS | FRIDAY, JULY 31, 2015
[Blog] How to Rework Your Blog Content for Social Media
Many people do that by having a company blog, a social media account (or several!) Keep reading to learn some actionable strategies for turning your blog posts into content that’s primed for social media. It’s important to look through all, or at least most, of your blog posts and pick out the ones that performed well. You may find it useful to depend on blog metrics to get that information, but you can also see which ones resonated most with your audience just by looking for evidence of interaction. Use YouTube to Introduce a Blog Post. Make a Slideshow.
DANNY BROWN | FRIDAY, JULY 31, 2015
[Blog] You Don’t Have to Be Epic Every Time
imagine the emotion I’ll invoke to make readers think this is one of the most amazing blog posts they’ve ever read, and ever will. For the last two days, I’ve been sitting at my computer itching to write something epic. Looking at the blank screen, thinking of words I can write to convey the feeling I have inside that I need to share something epic and life-changing. And I come up blank. have an inkling of what I’m about to say, and then I ask myself how it will end. And I come up blank. imagine the story I’ll tell to convey a lesson, personal or business. And I come up blank.
PUSHING SOCIAL | FRIDAY, JULY 31, 2015
[Blog] How To Decide If You Need Blog Writing Help
Writing blog posts is one task that you might have on your to-do list. Blogging requires an ability to hold attention and compel action with the written word. While I believe everyone can blog, not everyone should write their own blog posts. Blog Post Writing Social MediaTough question. Business owners and marketers are naturally a take-charge bunch. We hate asking for help. But at times, it makes sense to free up time that is better invested elsewhere. Should it be? Here are three questions you should answer to decide. Can you write well?
SPIN SUCKS | FRIDAY, JULY 31, 2015
[Blog] The Spin Sucks Inquisition: Aly Saxe
Aly is spending about 250 percent of her time building Iris so every communicator in the world has technology that helps us solve our unique challenges, but she also can be found on Twitter , LinkedIn , Google+ , and on this very blog from time-to-time. By Gini Dietrich. A few years ago, I was wandering the halls of a hotel at Counselor’s Academy when my dear friend, Abbie Fink , pulled me into the trade show area and said, “You have to meet Aly Saxe. She thinks like you do!” introduced myself to Aly and Abbie was right, we became fast friends. This is a genius idea.
BILL HARTZER | THURSDAY, JULY 30, 2015
[Blog] Verified Domains Provides Comprehensive Background Checks for Domains
And let me tell you, I’ve been marketing websites, creating websites, writing and blogging, and I’ve seen my share of spam. I’ve seen plenty of awesome domain names churned and burned by spammers. I’ve seen companies buy domains and then find that those domains had search engine penalties. This week, I’ve launched our new service called Verified Domains. Verified Domains is the first-ever service on the internet that provides comprehensive background checks for domain names. Domain Names
JASON YORMARK | THURSDAY, JULY 30, 2015
[Blog] 5 Ways To NOT Get A Response When Applying To A Job
My blog posts could be carved up like a Christmas turkey any day of the week. I’m back on the hiring wagon yet again. It’s amazing how much time and effort goes into the process of finding the right person for a job. What’s even more amazing that even in this day and age with some much information at our fingertips, the consistent lack of quality candidates I get. Easily only 10% of those that apply are worthy of consideration. So naturally I was motivated to write another hiring post. Hopefully to be found be future candidates to help bump that number up. Career
PROBLOGGER | THURSDAY, JULY 30, 2015
[Blog] 31DBBB Day 31: Next Steps
What’s the key to really getting the most out of 31 Days to Build a Better Blog? It’s all about keeping active, so I’ll help you put some strategies in place to do just that. I’m also going to share what the format for the usual podcasts will be and where you can find more activities to keep you busy and your blog the best it can be. Click here to listen to day 31 of the 31 Days to Build a Better Blog series on the ProBlogger Podcast. . Originally at: Blog Tips at ProBlogger. 31 Days to Building a Better Blog GeneralCongratulations!
MYRLAND MARKETING | THURSDAY, JULY 30, 2015
[Blog] You’d Better Export Your LinkedIn Contacts Now
There are options for you should you need to match your contacts with their work information, but that is a blog post for another day. As an early adopter of digital technology, she also helps firms with blogging, podcasts and video marketing. You might already know this, but you have the ability to export your LinkedIn contacts. Kind of. mean, you used to. Well, you can for a while. Alright, not really. Well, you can, but you’d better hurry. Here’s The Deal Phew! That made me tired! Oh wait, the SAAS service isn’t really ours either, is it?
SOCIALNOMICS | THURSDAY, JULY 30, 2015
[Blog] The Evolution of Technology and Its Impact on Education
Visual and informative learning through blogs. Blogs have been impactful on the Internet. There are blogs that provide complete walkthroughs or step-by-step guides for the topics that people want to learn about. Technology has been amazing. Over the last decade, we have seen such a dramatic change in technology that its impact on the way we learn and the knowledge that people have, has grown immensely. It is fair to say that this generation is the most knowledgeable generation there has ever been. People are fed a staggering amount of information online. Via Flickr.
WAXING UNLYRICAL | THURSDAY, JULY 30, 2015
[Blog] #measurePR Recap (July 2015): Internal Communications
Experiment with blogging and writing outlets to start broadcasting your thoughts. The July edition of #measurePR focused on an area most PR pros don’t often think about: internal communications. And I was delighted that three extremely experienced practitioners – you might even call them legendary (or on their way) made the time to join us: Shel Holtz of Holtz Communication, Dr. Julie O’Neil of the TCU School of Journalism, and Dr. Barbara Gibson of Syracuse University London. measurepr. Q2 Don’t confine measurement to outputs. measurepr. measurepr. measurepr.
PUSHING SOCIAL | THURSDAY, JULY 30, 2015
[Blog] 7 Signs That Your Business Is Ready For Content Marketing
blog, audio, video, illustrations). Blog StrategyContent marketing will accelerate your business’ growth if the right conditions exist. With the right conditions, your content will attract qualified prospects who use your content to answer their questions and pre-sell themselves. On the other hand, launching a content plan prematurely will confuse and frustrate readers. In this post we’ll discuss the 7 signs to look for before deploying a content strategy. While there are other factors, we’ve found these to be the most important to success.
SPIN SUCKS | THURSDAY, JULY 30, 2015
[Blog] Likable vs. Successful: The Issue Women Leaders Face
They see you as less competitive to them, while men perceive you as less authoritative. I’ve also tested talking about our success in those meetings, which is super uncomfortable, but here is what I’ve learned: Women can’t stand it and think I’m a horrible person, where men can’t wait to hire a firm that has one of the best PR blogs in the world , according to Forbes. By Gini Dietrich. love men. love them as role models, mentors, and friends. have four brothers (and one sister) so I relate very well to men. learned that “do you want to go with me?”
GEOFF LIVINGSTON | THURSDAY, JULY 30, 2015
[Blog] Jennifer Nycz-Conner on How Technology Is Transforming Journalism
She has seen how digital media from blogs to today’s newer technologies like Meerkat and Periscope have changed journalism. Jennifer Nycz-Conner is an editor at the Washington Business Journal , where she serves as the business anchor on WTOP and she runs the Working the Room column. The following is an interview conducted with Jen on behalf of xPotomac that focuses on how digital has and continues to change journalism. You can see Jen speak at xPotomac with Jodi Gersh on August 27th in Georgetown ( register today using the code “Geoff” and get 20% off). JNC: It’s light years.
PROBLOGGER | WEDNESDAY, JULY 29, 2015
[Blog] The ProBlogger Podcast: Digging into Statistics
Some of you will be seasoned pros at looking at your stats, but if you’re newer to blogging and want some starting points, these are the metrics I recommend you keep track of regularly as you go on with your blogging. Most successful blogs go for 2-3 years before they hit a tipping point of sorts. See you tomorrow for the wrap up of 31 Days to Build a Better Blog Podcast. Click here to listen to day 30 of the 31 Days to Build a Better Blog series on the ProBlogger Podcast. . The Beginners Guide to Blog Analytics: Mack Collier. Analytics: Moz.
IMAGINE YOUR REALITY | WEDNESDAY, JULY 29, 2015
[Blog] The Negatives of Abundance
behavior BlogCourtesy of Hiking Artist on Flickr. In Scarcity , the authors also explore abundance and the negatives of abundance as it applies to choices people make. They find that when people have an abundance of time, space, etc, or anything else that creates a surplus of choice, its actually harder to make a choice, because the people in such a circumstance will try to have their cake and eat it to. When a person has an abundance of something, how they make decisions changes because of that abundance. So how can this be applied to business?
NOWSOURCING | WEDNESDAY, JULY 29, 2015
[Blog] Brevity: The Art of Getting to the Point
Why do you write such blog posts? Blog FeaturedBrevity doesn’t mean that you’re simple minded or stupid. It’s just about getting to the point. Even so, I’ve been publicly and privately criticized through the years. Anyone can write that! There’s no meat in it! All to which I say thanks for the feedback! Feel free to read any master’s thesis of your choice, but simply put – long-form isn’t my *typical* writing style. People are busy. People want to learn something. People want the brief moments between appointments to matter.
CONVERSTATIONS | WEDNESDAY, JULY 29, 2015
[Blog] End of the Line for ConverStations?
As more clients asked about blogging, The ConverStations blog was a marketing tool for my business and a place where I could give coaching tips. Upon our return from that mission field, it was clear that SmallBiz Tracks was s direction to head in, with ConverStations serving as the blog for that enterprise. So, rather than holding on to the blogging and social media focus of ConverStations, we’re making a pivot to SmallBiz LIFT. Blog Coach Marketing Small Business Social MediaDoes every journey come to an end? And so it is with this site: ConverStations.
SOCIALNOMICS | WEDNESDAY, JULY 29, 2015
[Blog] Medical World Finding Social Media is a Healthy Option
Blogs provide an excellent source of information. Social media is everywhere. All industries incorporate social media as a way to reach customers, clients and patients, and healthcare is no exception. Not only is social media a smart way to reach out, but also to engage and keep costs down. It’s an affordable, easy way to market and keep patients informed and happy. Let’s look at some of the ways hospitals, clinics and providers use social media to provide great service and disseminate information all while keeping costs down. These can be included on the website.
TRADESMEN INSIGHTS | WEDNESDAY, JULY 29, 2015
[Blog] Manufacturers: Are you Looking to Build your Social Media Presence? Use LinkedIn.
Review results of posts – Track links that drive visitors to your blog or website so you can better understand what’s driving engagement. By John Sonnhalter, Rainmaker Journeyman at Sonnhalter. LinkedIn by far is the best tool for B-to-B users in my opinion. It’s easy to use and the networking options are almost limitless. I’ll assume most of you are on it, but when was the last time you refreshed it? The 2015 Social Media industry report from Social Media Examiner said 88% of B-to-B companies use LinkedIn and 41% cite it was their most important platform.
SPIN SUCKS | WEDNESDAY, JULY 29, 2015
[Blog] Four Ways to Keep Content Fresh
Even though I didn’t start out as a great blogger (which I am reminded of every blog anniversary, when I re-publish our very first blog post ), I put something on proverbial paper every day. So read the comments on other blogs inside the industry. By Gini Dietrich. Do you know the story of how BlendTec used Will It Blend to keep content fresh about industrial-strength blenders? While a big fan of their super smart and creative videos, I didn’t know the idea to see what their blenders could blend came about because an executive noticed sawdust on the floor.
PROBLOGGER | TUESDAY, JULY 28, 2015
[Blog] How to Develop the Right Plan to Grow Your Blog’s Readership
We’re getting to the end of our time together, and in these last few days I like to look to the future and see how we can use what we’ve learned over the last few weeks on our blogs. And if they’re not – well, I’ll guide you through how you can make a change to blog to the right audience more effectively. Click here to listen to day 29 of the 31 Days to Build a Better Blog series on the ProBlogger Podcast. . How to Find Readers for Your Blog. Ways to Attract More Readers to Your Blog: Social Media Examiner. No Blog Traffic?
SOCIALNOMICS | TUESDAY, JULY 28, 2015
[Blog] Top 10 Online Resources for Successful Social Media Marketer
This is a blog focused on analytics, marketing, and testing. Marketo Marketing Blog. This blog is a better source of knowledge than all marketing textbooks you memorized during college. This online tool gathers information from several social media websites and blogs, with the purpose of providing marketers with a list of trending topics. All marketers know this for a fact: their work is dependent upon the online resources they use. However, it’s never easy to attract many visitors and turn them into paying customers. Kissmetrics. MarketingSherpa. Jeffalytics.
DANNY BROWN | TUESDAY, JULY 28, 2015
[Blog] The Good, The Not So Good, and Turning Both Into Great
If you blog, ask yourself how you can stand out from others. In 1983, the biggest-selling album in the US was Michael Jackson’s Thriller , still a pop classic more than 30 years later. The second biggest-selling album was from a relatively little-known (at the time) UK rock band called Def Leppard. The album was Pyromania. Selling more than 10 million copies in the US alone, Pyromania launched Def Leppard into the melodic rock stratosphere, and introduced music fans previously against rock into their brand of catchy hooks and excellent live shows. The point?
PUSHING SOCIAL | TUESDAY, JULY 28, 2015
[Blog] 3 Reasons Why Your Blog Isn’t Generating Any Leads
Content marketers rely on their blog to attract readers and efficiently turn those readers into leads. But what happens when your blog fails to get the job done? We’ll discuss three reasons why your blog may be underperforming along with a few recommendations to put you on the right track. Before we continue, understand that our recommendations are meant for businesses using blogging as a lead generation tool. These tactics will work for a personal blog but business bloggers will find them the most relevant. Blog Business Social MediaYou need sales.
SPIN SUCKS | TUESDAY, JULY 28, 2015
[Blog] Caught in the Busy Trap: Is it Making Us Less Productive?
You can certainly be busy reading blog posts and participating on social media and creating content…without actually driving a real return-on-investment. I’ve been there. I get it. Sure, there are still some weekends I work (and I often get caught up on writing content for this very blog on Sunday afternoons), but it’s by choice and not by necessity. By Gini Dietrich. couple of years ago, the The New York Times had a great OpEd about how busy we are. Kreider said, This is the special event. I’m inviting you to go with me. The Busy Trap. danced. laughed.
BRASS TACK THINKING | MONDAY, JULY 27, 2015
[Blog] The One Rule That Changed My Work-Life Balance Forever
This is a tale of what worked for me and my personal outcomes, and it was guided carefully by my doctors, but please let medication changes be the territory of YOUR doctor and YOU, and not my blog post. K I get really frustrated when I read productivity articles. How to do more in your workday, how to hustle and work 14 hour days without burning out, the twelve apps you should use to automate your work life… enough. If anyone knows about the “busy trap” , I do. I’ve come close more than once to utterly burning myself out on work. Or how to delegate more. promise.
THE NEW STRATEGIST | MONDAY, JULY 27, 2015
[Blog] Marketing Doubleshot Podcast – Ep.8 – Digital Marketing Career Trends & Online Engagement Driving Offline Action
Blog Content Marketing Digital Marketing Marketing Doubleshot Podcast Marketing Strategy analytics digital marketing marketing marketing careers marketing doubleshot marketing strategy podcast search engine marketing sem tipsIn this episode, Jonathan Barrick and Josh Muirhead discuss three recent trends in digital marketing careers and an initiative by Google to more effectively measure the effects of online engagement (specifically SEM) on retail store visits. Links and resources mentioned in this episode: Fast Company -> www.fastcompany.com/.
PROBLOGGER | MONDAY, JULY 27, 2015
[Blog] 31DBBB Day 28 Writing Challenge: Write a Review Post
They can be useful for many reasons, not just for the reader who may be researching a decision, but also for you and your blog too – not the least of which could lead to monetization. built my first commercial blog 100% around reviews! We’ll also discuss the reasons for and against having reviews on your type of niche blog, and the types of reviews you could do depending on your regular topics. Click here to listen to day 28 of the 31 Days to Build a Better Blog series on the ProBlogger Podcast. . Originally at: Blog Tips at ProBlogger. General
SOCIALNOMICS | MONDAY, JULY 27, 2015
[Blog] Google reveals your location history in Maps
“We’re gradually rolling out Your Timeline, a useful way to remember and view the places you’ve been on a given day, month or year,” a post on Google’s Lat Long blog says. CNN – Google Maps is rolling out a Timeline feature that will allow users to essentially stalk themselves. . Your location has been collected and stored on Google’s servers for a long time (if you allow Google to track you), but accessing that information in the past has been difficult. Image from Google Lat Long via CNN. Google will do it for you. Google
SOCIALNOMICS | MONDAY, JULY 27, 2015
[Blog] Keeping Your Readers Engaged Using Social Media
You have a great blog post. Your site design, you site content, and your blogs are critical too, of course, but unless the traffic is generated, they are meaningless. 31% of website traffic now comes from social media. What this should tell every e-commerce organization is that, as this trend continues, their social media accounts and pages will be the most critical sources of consumer engagement, and the single most important vehicle for getting visitors ultimately to their websites to be further engaged and, ultimately to be converted. Psychological Aspects of Engagement.
SPIN SUCKS | MONDAY, JULY 27, 2015
[Blog] The Auto Guide to Your Communications Plan
Make sure messaging follows suit, no matter where you are communicating–social, blog, earned media, guest posts. By Laura Petrolino. Your communications plan must fit your organization. This is a pretty straight forward guideline. One you’d be hard pressed to find anyone who disagrees. However, understanding this to be true and executing upon it are two very different things. And, once you have that vision, understanding how you want it to evolve. What Type of Car is Your Organization? So today we are going to do a fun exercise—find your organizational “car persona.”. Vroom, vroom!
PROBLOGGER | SUNDAY, JULY 26, 2015
[Blog] Update Your Blog’s Archive Pages (including Broken Links)
Today’s the day to check everything that might be turning readers away from your blog, but don’t be overwhelmed – it’s not as onerous as it sounds. In this episode I will explain how best to find the links that are broken, whether you are a beginner or have an established blog. Click here to listen to day 27 of the 31 Days to Build a Better Blog series on the ProBlogger Podcast. . Further Reading: One Activity You Should Do On Your Blog Every Day. Important Questions To Ask About Posts in Your Blog Archives.
TWIST IMAGE | SUNDAY, JULY 26, 2015
[Blog] Steal The Show At Work
blogging. marketing blog. advertisingpodcast audio beyondbookedsolid blog blogging bookyourselfsolid bookyourselfsolidillustrated brand business businessbook businesspodcast davidusher digitalmarketing facebook itunes jwalterthompson jwt management marketingblog marketingpodcast michaelport mirum mirumagency mirumpodcast stealtheshow thecontrarianeffect thethinkbigmanifesto twitter wppEpisode #472 of Six Pixels of Separation - The Mirum Podcast is now live and ready for you to listen to. Michael Port is often called into organizations to talk about marketing. audio.
QUICK ONLINE TIPS | SUNDAY, JULY 26, 2015
[Blog] Moving Feedburner/Feedblitz Email Subscribers to Amazon SES
Blogging Site NewsWe are moving all our email subscribers on Google Feedburner and Feedblitz email subscriptions to Amazon SES. This was long overdue and we promise our email subscribers an awesome experience. Read full original article at Moving Feedburner/Feedblitz Email Subscribers to Amazon SES ©2015 QuickOnlineTips. All Rights Reserved. Related posts: Google Reader Shuts Down, Is Feedburner Next? How to Fix Feedburner Feeds That Do Not Update. How to Retain Your Paid Membership Subscribers.
TWIST IMAGE | SATURDAY, JULY 25, 2015
[Blog] Six Links Worthy Of Your Attention #266
first saw CrossFit back in 2001, when it was a simple blog with one different type of workout every day, that could be done with some simple gear and in a garage. Is there one link, story, picture or thought that you saw online this week that you think somebody you know must see? Check out these six links that we're recommending to one another: What happens when pirates play a game development simulator and then go bankrupt because of piracy? Greenheart Games. Games get copied a lot-- so much so that it's hard to make a living at it. Suddenly, they become pretty practical about it."
SOCMED SEAN | SATURDAY, JULY 25, 2015
[Blog] 50+ Social Media Comics And Cartoons For Use Your Presentations
While I always do my best to answer each one of these request individually, I thought maybe I’d just publish a blog post with the answer, so those who are searching Google for the following phrases might have the answer at their fingertips: Social media comics for educational use Social media comics I can use in my presentation Social media comics under creative commons license Social media cartoons I can include in my book Social media cartoons that allow for usage with attribution The quick answer to the question, is “Yes. Just make sure you provide that link back. Cheers!
PROBLOGGER | SATURDAY, JULY 25, 2015
[Blog] How Improving Another Blog will Help You Improve Yours
Click here to listen to day 26 of the 31 Days to Build a Better Blog series on the ProBlogger Podcast. . Five Ways to Connect with Fellow Bloggers: Daily Blog Tips. 10 Ways to Promote Other Blogs: Crafterminds. Originally at: Blog Tips at ProBlogger. How Improving Another Blog will Help You Improve Yours. The post How Improving Another Blog will Help You Improve Yours appeared first on @ProBlogger. 31 Days to Building a Better BlogThere’s really no limit to what you can do. Further Reading: How to Help a Fellow Blogger: You Baby Me Mummy.
IDACONCPTS | SATURDAY, JULY 25, 2015
[Blog] 5 Ways to Work for Yourself
You can start a blog, work as a freelance writer or even upload videos to YouTube. Are you tired of wasting your life in a cubicle? Are you ready to throw off the shackles of conventional employment and become your own boss? Here are just five ways to say goodbye to a 9-to-5 existence while still making bank. 1. Start A Business. This is one of the biggest reasons why people quit their jobs. If you’re tired of always answering to someone else, become your own highest authority by starting your own company. Invest. The trick is to start investing in a market that you know well.
MYRLAND MARKETING | FRIDAY, JULY 24, 2015
[Blog] Lawyers, Are You Paying Attention To Video?
use video, whether that be on YouTube, your website, your blog, Vimeo, Slideshare, Periscope or Meerkat, because it helps communicate a message about you, your practice, your clients, your firm, your community activity, your personality, your attitude, your opinions, your approach to helping people solve problems…you know, your brand. As an early adopter of digital technology, she also helps firms with blogging, podcasts and video marketing. Just when you thought it was going to fade into the sunset (okay, who really thought that?), Those who market services (that’s us!)
PROBLOGGER | FRIDAY, JULY 24, 2015
[Blog] 31DBBB Day 25: Ask a Question
In the episode, I detail the benefits of writing this kind of post – things like how it can increase blog stickiness, how it can help you gauge where your readers are at, how to tailor your content from what you’ve learned, how it even helps your post rank higher in Google searches. Click here to listen to day 25 of the 31 Days to Build a Better Blog series on the ProBlogger Podcast. . Further Reading: The #1 Question You Should Be Asking Your Blog Readers : The Blog Maven. The Essential Guide to Creating a Survey Your Readers will Love: Blog Tyrant.
SOCIALNOMICS | FRIDAY, JULY 24, 2015
[Blog] Use Social Media to Brush up on Men’s Health Needs
If you’re still in search of help, look to: • Blogs – Follow some blogs that interest you, and you will be in the know of what you need to take care of yourself. There are probably as many men’s fashion, grooming and health blogs out there as there are for women; you should have no problems finding some that suit your needs. Whether you subscribe to them or just check in every now and then, you’ll have a lot of up to date information though blogs. But men can, too. Where should men look for health and grooming needs? Start with the Big Names.
MINDJUMPERS | FRIDAY, JULY 24, 2015
[Blog] Key Factors For a Successful Client-Agency Relationship
Back in February, our CEO Jonas Klit Nielsen , shared his thoughts in a guest post on Findgood’s Blog. The post addressed the key factors in building a successful client-agency relationship. A new report from the IPA (Institute of Practitioners in Marketing) and Hall & Partners, “ From Mad Men to Sad Men ”, now reveals that the challenge to build and maintain a positive and flourishing collaboration between agency and client is more difficult than ever before. Transparency. Trust. Working with social media implicates handing over some control to the users and to us as an agency.
WAXING UNLYRICAL | FRIDAY, JULY 24, 2015
[Blog] Digital Crisis Communications: When to Shut Up
Now you would have to be able to communicate through Twitter, through a blog, through Pinterest, through Facebook.” The moon must be in the seventh house, or something, because all of a sudden all I see and hear is about digital crisis communications. Image: Dingzeyu Li via Unsplash. Just yesterday, my colleague Geoff Livingston published a very interesting Q&A with Andy Gilman of CommCore Consulting. Among other storied clients, Andy worked with Tylenol during its 1982 crisis , now a classic case study for communicators of all ages and stages. ” Then (!), Do nothing.
DANNY BROWN | FRIDAY, JULY 24, 2015
[Blog] The Non-Original Approach to Originality
They read the blogs; they buy the products; the courses; the Rome-in-a-Day guides. People are hungry creatures by nature. Hungry Hungry to be liked; hungry to be loved; hungry to be respected; hungry to be successful. That’s good. Without hunger, we have no drive. Without drive, we have no goals. Without goals, we have no yardstick to base our success on. And so the circle comes back around. The problem is, people are more often than not getting speed hungry. They want the like, the love, the respect and the success yesterday. Loved. Respected. Successful. But it won’t.
CONVERSTATIONS | FRIDAY, JULY 24, 2015
[Blog] Tips to Turn Your Customers into Your Brand’s Advocates
Flint has a great blog on this and many other subjects that are important to small business owners. Written by Kevin Flanagan. Transforming a satisfied customer into a brand advocate is rewarding. Word of mouth is still one of the best forms of advertising available. Nielsen reports that 77 percent of consumers were more likely to buy a new product or service when hearing about it from friends or family. Offer the Best Customer Service. Your best tool for turning customers into advocates is customer service. Engage with Content. Reward Customer Loyalty. Crowdsource Content. Marketing
SPIN SUCKS | FRIDAY, JULY 24, 2015
[Blog] The Spin Sucks Inquisition: Paul Sutton
But it frustrates the life out of me that so many aren’t bothered about reading blogs and books to further their knowledge. wrote a couple of posts on my blog just recently about how the SEO industry is evolving very, very fast and starting to upskill its teams and employ new people to do the digital PR job. Instagram , and his blog. I’m kind of sad he didn’t mention ANYTHING about his flowered shirts. By Gini Dietrich. IT IS ABOUT TIME!! Why am I yelling? Sorry. Simmer down there, Gin. It’s about time we have Paul Sutton. He’s smart. You bet.
ABSOLUTE PA | FRIDAY, JULY 24, 2015
[Blog] My first time (and why you should pop your Periscope cherry too)
Some of us answer these questions in our blogs and social media channels, (which is important, don’t stop doing that!) Turn it into a blog (watch out for mine!). Use the questions asked as ideas for future blogs or even products. Not like spending hours writing a blog or the prep involved in a webinar. A few quick notes and Bob’s your uncle. Social Media & Online Marketing blogging and content marketing Business networking business tips Internet Marketing Services Periscope for business small business marketing social media for businessThen dived in.
PROBLOGGER | THURSDAY, JULY 23, 2015
[Blog] 31DBBB Day 24 Challenge: Use a Magazine to Improve Your Blog
Old media has the potential to help you improve your “new media” blog in any number of ways from marketing ideas to design ideas, to content ideas and more. The value of this exercise lies in stepping away from your own blog for a little while, and gaining some fresh ideas and perspectives. Click here to listen to day 24 of the 31 Days to Build a Better Blog series on the ProBlogger Podcast. . Further Reading: Improve Your Blog by Reading a Magazine – an Exercise for Bloggers. Originally at: Blog Tips at ProBlogger.
MYRLAND MARKETING | THURSDAY, JULY 23, 2015
[Blog] Lawyers, It’s Time To Stack The Deck In Your Favor
As an early adopter of digital technology, she also helps firms with blogging, podcasts and video marketing. Do you know anyone like this? They question the need for marketing because they know their clients come from referrals. Their clients tell them regularly that they asked several of their colleagues who they recommend in their practice area, and their name was given to them. Maybe that someone is you? I Don’t Blame You Knowing business comes from referrals, you wonder if all of this marketing and networking is worth the investment. I don’t blame you. Excellent!
SPIN SUCKS | THURSDAY, JULY 23, 2015
[Blog] Media Relations: A Quick Test to Pitch the Right Outlets
Almost anyone can quickly create a Tumblr or WordPress blog, write a few quick articles and voila! Some really crappy looking websites have great content and communities, while some blogs created from beautiful Squarespace templates are totally worthless. magazine, but as we start digging into niche online publications and blogs it gets harder and harder to tell what’s worth the time and what isn’t. Often these very specific niche blogs will have relatively low traffic, but they will be the perfect target audience for your message. By Matt Sommer.
NOWSOURCING | THURSDAY, JULY 23, 2015
[Blog] It Takes a Team to Make an Infographic
Blog making infographics teamworkCan a Designer Make an Infographic Alone? There are plenty of people out there who think a designer can make an infographic alone. It’s just a pretty picture, right? Why can’t the designer just throw together some pictures and charts and be done with it? As long as it looks good, it’s a good infographic, right? Creating an infographic is a process. It requires an ideation phase, where ideas are brainstormed and a final idea is decided upon. You could leave this to a designer, but chances are that’s not the designer’s forte.
SPIN SUCKS | THURSDAY, JULY 23, 2015
[Blog] The 10 Commandments of Online Etiquette
” Thou shalt not post your news releases as blog posts. By Gini Dietrich. How many of you love to receive spam email ? How about when you meet someone and they automatically add your to their newsletter list? And how many of you love to get information that talks all about the sender and tells you nothing valuable? How often do you unsubscribe to email lists and newsletters or click “junk” so they don’t hit your inbox at all? If you are right with me—you hate this stuff—I want to know why you do this to others when you get behind your computer at work.
SOCMED SEAN | WEDNESDAY, JULY 22, 2015
[Blog] Should Inbound Links Play An Important Part Of Your Content Marketing Strategy?
Trying to decide whether social media links are as valuable as incoming links from other blogs? Blogs Featured Social Media content marketing inbound search seo social media social networking strategyConfused about the value of developing inbound links? Wondering whether it would be worth your while to buy inbound links from sites like Fiverr? If these are questions you’ve been pondering, take a look at the Slideshare presentation below. Have any additional tips or thoughts? Feel free to share them in the comments! Cheers! –Sean.
PROBLOGGER | WEDNESDAY, JULY 22, 2015
[Blog] How to Write a Post that Has a Clear Call to Action
Calls to action are one of those things you know you should include on your blog, but often get shoved to the end of the to-do list. Gauge the reaction and take your blog forward with the knowledge you gain. Click here to listen to day 23 of the 31 Days to Build a Better Blog series on the ProBlogger Podcast. . Call to Action: The One Thing Every Blog Post Needs (and How to Do it): Tweak Your Biz. Types of CTA You Should Absolutely Try on Your Blog: Hubspot. Originally at: Blog Tips at ProBlogger. 31 Days to Building a Better Blog
IMAGINE YOUR REALITY | WEDNESDAY, JULY 22, 2015
[Blog] How to create an effective financial budget for your business
Courtesy of Pixabay. In the Attacker’s Advantage , one of the points the author raises is that the way businesses handle budgets is not effective, because the budget is set once a year. agree with his perspective and also his solution which is that businesses should review their budgets quarterly in order to adjust to changes in their industry as well as changes in the projects they are working on. Regardless of what size your business is, you can’t afford not to be on top of the financials if you want to know where your business is going.
SPIN SUCKS | WEDNESDAY, JULY 22, 2015
[Blog] Are You Sure You Want to Leave Facebook?
Based on this finding, we are updating News Feed’s ranking to factor in a new signal—how much time you spend viewing a story in your News Feed.” — Facebook said on their blog. Which means, for your content to have more visibility, Facebook wants you to publish long-form content—or an entire blog post or article directly on the platform rather than directing users to your own blog or website. Should you jump in and publish all your blog posts directly on Facebook and forget about your blog? By Corina Manea. Everyone has heard of Facebook, no doubt about it.
NOWSOURCING | WEDNESDAY, JULY 22, 2015
[Blog] Why You Shouldn’t be an Entrepreneur
Blog Featured entrepreneurship failure inspiration success types of entrepreneurshow far apart is your dream from your reality? The Enduring Spirit of the Entrepreneur. Most people shouldn’t try to be entrepreneurs. 90% of startups fail. What makes you think you’re so special? These days, everyone is in love with the idea of becoming an entrepreneur. And while entrepreneurs come from nearly every walk of life, you can generally separate them into 2 groups: old money and pedigree vs new money and the self-made man. Disagree with me? Maybe you have what it takes after all.
GEOFF LIVINGSTON | WEDNESDAY, JULY 22, 2015
[Blog] Andy Gilman on How Social Media Changes Crisis Communications
Now you would have to be able to communicate through Twitter, through a blog, through Pinterest, through Facebook. Meet Andy Gilman , president and CEO of CommCore Consulting , otherwise known as “The Tylenol Man.” In 1982, when the Tylenol Crisis broke out, Andy prepped Johnson & Johnson Chairman James Burke for his 60 Minutes Interview, considered a turning in helping to resolve that issue. Today Andy is still working with many brands to resolve crises, but in a digital world. Here is an interview I conducted with him last week. GL: How have things changed since 1982? That’s bad.
PROBLOGGER | TUESDAY, JULY 21, 2015
[Blog] 31DBBB Day 22 Challenge: Pay Special Attention to a Reader
If there’s one way to build a better blog, it’s taking care of the people who take the time to read and engage with you, therefore creating a space that both you and they love. also explain how it has a three-pronged impact on you and your blog and a few ways I’ve gone about publicly valuing my readers and the effect it has had. Click here to listen to day 22 of the 31 Days to Build a Better Blog series on the ProBlogger Podcast. . 10 Blogging Tips to Surprise and Delight your Readers: Lifestyle Fifty. Originally at: Blog Tips at ProBlogger.
SPIN SUCKS | TUESDAY, JULY 21, 2015
[Blog] Five Social Media Automation Myths Busted
It also lets you edit queued posts, create and schedule custom posts, and link a blog feed to your social accounts to post automatically. By Sophia Solanki. Automation has always evoked mixed emotions from the human kind. We often see it as a replacement of the human element, which we cherish so much. What we have really seen, though, is that more often than not, automation has enabled humans to do and achieve more. Human history is a testament to that: It reduces errors, frees us of the mundane and repetitive tasks, and releases time for the really valuable activities. .
DANNY BROWN | TUESDAY, JULY 21, 2015
[Blog] Pure Blogging and the Experience We Give Our Readers
Recently, I read a blog post by Jack Steiner entitled Do People Really See You? The reason I wanted to share the comment was to show you what content should do when it’s at its purest form – the kind of pure blogging I’ve been talking about for the last few weeks and months. Think about it for a moment: When was the last time you read a blog post that carried you to a distant but treasured memory? When was the last time you wrote a blog post that inspired that action? Like, a LOT. retorted, “Well, how will we learn?”. Now, silence!”. But not at me.
SPIN SUCKS | TUESDAY, JULY 21, 2015
[Blog] The Gawker Removal Story Isn’t About Church and State
Nearly five years ago I wrote a blog post that, to this day, I regret writing. BUT. I got wrapped up in wanting to belong to the popular crowd. I got wrapped up in the social media dissent surrounding the ideas of another human being. I got wrapped up in using this very blog to bring another person down, just to make a point. And this is the premise of every start-up, insolent blog in the world that has focused—since 2002 or 2003—on generating clicks from the mass consumer, no matter what it takes. It’s important to remember why you are blogging.
PROBLOGGER | MONDAY, JULY 20, 2015
[Blog] The ProBlogger Podcast How-To: Conduct a Policy Review
SPIN SUCKS | MONDAY, JULY 20, 2015
[Blog] From Barbie to Birchbox: The Evolution of Content Marketing
For example, if I were a consumer of my product, what would be the top 10 blogs that I read? Why do I read these blogs? As to where the content is distributed, brands are leaning towards what I call the “jellyfish” approach where consumers are encountering the “tentacles,” or content, in many different places, their Instagram feed, Facebook wall, blogs they follow, shows they watch. This brings me back to my point of understanding consumers, their lifestyles, and knowing the blogs or sites they visit. By Matthew Meyers. Content marketing. From Then to Now. Weekly?
SOCIALNOMICS | MONDAY, JULY 20, 2015
[Blog] Microsoft: Here’s why you should upgrade to Windows 10
CNET – Microsoft has kicked off a new series of videos and blog posts that aim to explain why you should upgrade to Windows 10. Launched on Sunday, the initial blog post authored by the Windows Team focuses on the Start menu, which is alive and well once again in Windows 10 but with a few twists. In its blog, the Windows Team also attempts to reassure Windows 7 and 8.1 ” Known as “10 Reasons to Upgrade,” the video hosted on the blog is a quickie, running just 45 seconds. And Numero Uno on the list is the Start menu. link].
SOCIALFISH | MONDAY, JULY 20, 2015
[Blog] The #FutureOfBusiness: Employees Will Rule
This post originally appeared at ArCompany Blog. This is the final in a series about the #FutureOfBusiness that highlights the impending shift in organizational change. In my first post, Will The #FutureOfBusiness Radically Change Everything As We Know It? I highlighted the economic and market shifts that have forced business to finally take notice: including a volatile world economy, impending impacts on budgets, continuous tech innovation driving consumer consumption and communication – all driving significant operational and mindset changes at the corporate level. percent. It’s one….
SPIN SUCKS | MONDAY, JULY 20, 2015
[Blog] A Bodybuilder’s Guide to Communications Strategy
And this is why so many of my blog posts focus on the adventures, misadventures, and circumstances I face in life. Your brand new blog won’t drive thousands of leads the first month. . By Laura Petrolino. Life is the best teacher. Life is where you learn to be human, and any communications strategy is about connecting with humans. It just makes sense. Today’s post is about another very important part of my life (one many of you probably don’t know about), which directly relates to communications strategy development and success—body building. Focus on Your Goals. The result?
GEOFF LIVINGSTON | MONDAY, JULY 20, 2015
[Blog] The Evolution Revolution
First, I would primarily blog and comment on other blogs. If you haven’t noticed, today there are more marketing blogs than there are rats in the DC sewer system. Every podunk agency and consultant on earth has a blog these days. Today, blog comments are few and far between with most of the conversation distributed across social networks and private groups. Content has moved from personality opinion blogs to visual media with video, photos and graphics driving engagement. We are in the evolution revolution, a constant state of change. Truth.
CONVERSTATIONS | MONDAY, JULY 20, 2015
[Blog] Coming Soon: The LIFT Canvas
Post-it Notes, Blog posts. It has been said that we don’t really own what we know, until we articulate it. For the writer, it’s pen to paper. For the artist, paint and brush on a canvas. For the musician, notes played. You get the idea. Some of the best business thinking become lost in thought, never being articulated into ideas, let alone plans. Whiteboards. These are means and methods to articulate, to ideate, to plan the growth of your business. The LIFT Canvas is a tool for business growth and one that can be used for coaching or brainstorming, in a group or individually. It can
PROBLOGGER | SUNDAY, JULY 19, 2015
[Blog] The ProBlogger Podcast How-To: Leave Comments on Blogs
For a lot of you, today’s podcast topic on 31 Days to Build a Better Blog is one you’re already doing – or at least have done before! Leaving comments on other blogs is one of the most commonly-recommended things you can do to drive traffic to your blog and to increase your online visibility. also discuss some of the ways you can find time in your schedule to devote to this kind of community-building exercise even though we’re so swamped with our own blogs. Further Reading: The Ultimate Guide to Leaving Comments on Blogs.
TWIST IMAGE | SUNDAY, JULY 19, 2015
[Blog] The Internet That Could Be With David Weinberger
blogging. marketing blog. advertisingpodcast audio blog blogging brand business businessbook businesspodcast davidusher davidweinberger digitalmarketing docsearls everythingismiscellaneous facebook itunes jwalterthompson jwt management marketingblog marketingpodcast mirum mirumagency mirumpodcast newclues smallpieceslooselyjoined theatlantic thecluetrainmanifesto theinternetthatwasandstillcouldbe toobigtoknow twitter wppEpisode #471 of Six Pixels of Separation - The Mirum Podcast is now live and ready for you to listen to. It's an important read. audio. brand. mirum.
KOKA SEXTON | SATURDAY, JULY 18, 2015
[Blog] The Rise of the Do-Leaders
Heres the original post but I have added more for this blog post. There are groups of people that have built their careers, in some cases successful ones by just talking about stuff but never doing anything more than reading a handful of blog posts and research papers then getting on a stage/webcast/Meerkat to regurgitate the info. Blog Social Media TipsOver the last couple of months I have been exposed to some very interesting experiences. I was somehow becoming hyper aware to the people talking in the social media industry. There is a disturbance in the force. enjoy it.
PROBLOGGER | SATURDAY, JULY 18, 2015
[Blog] How and Why to Experiment with Opinion Posts on Your Blog
Today’s challenge in 31 Days to Build a Better Blog should be easy for some of you – but terrify the rest! In today’s episode I outline the reasons why opinion makes your blog useful, and how it differentiates your blog from standard news and even other blogs in your niche. Click here to listen to day 19 of the 31 Days to Build a Better Blog series on the ProBlogger Podcast. . Further Reading: Don’t Run from That Controversial Blog Post – CoSchedule. Should You Write Controversial Blog Posts? Be brave!
KOKA SEXTON | SATURDAY, JULY 18, 2015
[Blog] Influencer Marketing 101
Blog Social Media Tips Entrepreneur LinkedIn marketing marketing_tips TwitterInfluencer marketing , (also Influence Marketing ) is a form of marketing that has emerged from a variety of recent practices and studies, in which focus is placed on specific key individuals (or types of individual) rather than the target market as a whole. It identifies the individuals that have influence over potential buyers, and orients marketing activities around these influencers. Influencers may be potential buyers themselves, or they may be third parties. Wiki ]. Influencer marketing just works.
PROBLOGGER | FRIDAY, JULY 17, 2015
[Blog] 31DBBB Day 18 Challenge: Create a Sneeze Page
Today is day 18 in 31 Days to Build a Better Blog and you can listen to it here. If you’ve never created a sneeze page on your blog – one of the single most useful ways to get readers to stick around and get to know you so well they won’t want to leave – you need to do this today ! I’ve talked about sneeze pages for a long time, and it’s a term that I came up with in the first incarnation of the 31 Days to Build a Better Blog in 2007. Originally at: Blog Tips at ProBlogger. 31 Days to Building a Better Blog General
TWIST IMAGE | FRIDAY, JULY 17, 2015
[Blog] Disruption, Disruption Everywhere
You can head back into the twelve year archive that is the Six Pixels of Separation blog to read about how disruptive our thinking was. What keeps you up at night? This was the question that organizers of the International Startup Festival wanted me to answer (in seven minutes!) on stage at their event this week (it runs from July 15 - 18, 2015). With over two thousand people registered to attend, it could not be a message about the power of marketing, or how important it will be for these startups to figure out a way to create more meaningful relationships with their consumers. brand.
DANNY BROWN | FRIDAY, JULY 17, 2015
[Blog] Your Product Will Catch Me, Your Service Will Keep Me
Anyone that’s been around this blog for a while will know I tend to change its design more than Madonna changes “dance partners”… It’s become a running joke, and I’ll admit to tinkering with the look and feel much more than any blogger should. Postmatic and the Art of the Customer Journey. I’m a huge fan of Postmatic , as anyone who’s read my blog posts over the last 6 months can attest to. For me, they make blog commenting fun and more social again , and they make it so easy that anyone can take part and enjoy. Agree?
WAXING UNLYRICAL | FRIDAY, JULY 17, 2015
[Blog] It’s 2015 and #PRDiversity Is Still An Issue
Yes, you get TWO guest posts this week. I’ll be back in the blogging saddle next week. When not blogging here, Mayra can be found communicating in status updates, thinking in hashtags and living life in 140-characters. Ed: Did you do a double take? And that’s no double talk. Enjoy! In my previous WUL post, I celebrated the many contributions of women in PR, highlighting three whose own efforts helped shape the profession for all. In other words, PR folks who collectively represent a broad spectrum of backgrounds typically referred to as “diverse.”. Covey. Scary. And
SPIN SUCKS | FRIDAY, JULY 17, 2015
[Blog] The Spin Sucks Inquisition: Mana Ionescu
want to cry foul on so many things, we’ll need a full blog post. . You can also find her blogging at Manamica. By Gini Dietrich. Four score and seven years ago, I met one Mana Ionescu. Maybe not that long ago. Perhaps more like five or six years ago. Neither one of us are old enough for it to be longer than that! In all seriousness, I am very lucky to have some serious digital marketing brains in Chicago and Mana is one of them. I was immediately drawn to her entrepreneurial spirit, her drive, her motivation, and the fact that she dresses her cats in little kitty clothes.
PROBLOGGER | THURSDAY, JULY 16, 2015
[Blog] Ask Yourself: How Do Readers See Your Blog?
It’s time for day 17 in our 31 Days to Build a Better Blog challenge. Here’s a frightening reality – within just a few seconds of arriving on the blog that you pour hours and hours of time and energy into, a new reader will make snap judgements about what your blog is about and if it is worth their time to spend time on it. You might look at your blog hundreds of times a week and therefore might miss little things, or be so familiar with it you don’t know what it’s like from a new reader perspective. Originally at: Blog Tips at ProBlogger.
SPIN SUCKS | THURSDAY, JULY 16, 2015
[Blog] Don’t Be a Lazy Marketer: 11 Content Marketing Ideas
Have you ever fed your audience a blog post in the same way you’ve fed yourself when there’s nothing in the fridge? Then you’ve been a lazy marketer my friend, but we’ve all done it, haven’t we? I’ve asked hundreds of marketers during the last five years of speaking, consulting and writing, “Have you ever clicked ‘publish’ on a blog post which you knew was sub-standard because you had a deadline to hit? By Bryan Adams. Lazy marketers are all around us…i ncluding you, if you’re honest. We make, we eat, and we move on. Have You Been a Lazy Marketer?
SPIN SUCKS | THURSDAY, JULY 16, 2015
[Blog] Give and Take Leadership: When to Be Assertive vs Tentative
little more than a year ago, Jess Ostroff wrote a blog post about how to ensure happiness among your employees. From the A Learning a Day blog post: Volunteers were brought into a study and separated into teams to fold shirts. By Gini Dietrich. One of her three tips is to ask the question, “Would you mind…?” ” In her words: Even if someone is being paid to work for you, isn’t it nice to make them feel like they have the power over what they do and when they do it? Gini Dietrich taught me this one. requests made me feel something positive.
PROBLOGGER | WEDNESDAY, JULY 15, 2015
[Blog] 31DBBB Day 16 Challenge: Solve a Reader’s Problem
Today’s challenge in the 31 Days to Build a Better Blog series is another writing challenge, and one that’s close to my heart. In both my blogs I strive to be useful – every day, my goal is to solve at least one reader problem. There are many reasons why helping to solve a pain point for your reader is good for both your blog and your audience, but it boils down to creating a connection with people that keeps them coming back. Click here to listen to day 16 of the 31 Days to Build a Better Blog series on the ProBlogger Podcast. .
IMAGINE YOUR REALITY | WEDNESDAY, JULY 15, 2015
[Blog] 5 Tips for better Time Management
Blog boundaries businessCourtesy of Wikimedia. One of the questions I’m asked on occasion is how I’m able to work on three different businesses that I own and still have time for an active social and family life. The answer to that question is having time management skills that allow me to balance and prioritize what’s important and productive over what’s busy and time wasting, but not necessarily productive. Fortunately these are skills that can be learned and applied in your own business and life. Define what is productive work and what is busy work.
SPIN SUCKS | WEDNESDAY, JULY 15, 2015
[Blog] What Every Business Blogger Can Learn from SaaStr
But a few months ago one of my investors pointed me to a blog that has changed my life. That’s a huge statement coming from someone who spent a career reading, developing, writing for, and pitching to blogs. follow many great blogs. I’ve helped create some notable ones. But other than this here Spin Sucks, I’ve never considered myself a complete nut job fan of a single blog. consumed every post on this blog in a weekend. There are specific reasons this blog has hit me, and millions of others, square between the eyes and turned us into fanstrs. Every.
SMALL BUSINESS MAVERICKS | WEDNESDAY, JULY 15, 2015
[Blog] Is SEO Really Dead?
” At Blog Marketing Academy, David Risley has tackled the question again but in a less dogmatic way than is usual. SEO for Small Business content guest blogging keywords search engine optimization SEOProfessional search engine optimizers have been engaged in this conversation for a decade now. Is SEO dead? It depends on who you ask. Typically, the “SEO is dead” people argue that the search engines have changed their algorithms so much that attempting to rank your web pages using traditionally keyword-targeted content is a waste of time.
PUSHING SOCIAL | WEDNESDAY, JULY 15, 2015
[Blog] 10 Tweaks To Boost Your Blog’s Audience Pulling Power 30 Days After It’s Published
Blog posts tend to be one-day wonders. Use the ideas in 21 Things I Learned From Publishing 852 Blog Posts to get more visitors on the first day. That’s why we blog. We’ve listed 10 of our favorite tactics for boosting a blogs long-term success. Easy to Share Imagine that your blog post is an ambassador to different tribes of prospects around the Web. Blog Marketing Blog Post Writing Blog StrategyYou publish them, pour on some 15-minute promotion on Twitter and hope for the best. There’s another way. Imagine having 20 posts like these?
TRADESMEN INSIGHTS | WEDNESDAY, JULY 15, 2015
[Blog] Here are Some Blogs Professional Tradesmen Read
There are over 152 million blogs – how do you identify and communicate with the right ones to get in front of the professional tradesman? Key blogs or social sites are authored by thought leaders from your industry. All blogs are not created equal. Here are a few sites that may be of interest to those going after the professional tradesman: Blog references: Industrial/MRO. Plant Engineering Blogs : designed for plant engineers and maintenance professionals. Residential Construction Blogs. Commercial Construction Blogs. Green Blogs. link].
TWIST IMAGE | WEDNESDAY, JULY 15, 2015
[Blog] The Thing About Podcasting And Making Real Money
Still, I love writing pieces like this blog post, because of the immediacy, and the way in which you can experiment with words and phrasing that you can't in other forms. An article needs a different feel than a book and blog post. blogging. Question: "what do you prefer: writing or podcasting?". hate that question. I get it all of the time. The first thing that I think about, when someone asks that question is the whole, "which one of your children do you like the most?" It's a ridiculous question to ask (unless one of your kids is a real tool). love writing books. brand.
SPIN SUCKS | WEDNESDAY, JULY 15, 2015
[Blog] Join Fred Cook for a Special Author Q&A Today
first met Fred in the early days of my blogging career at a PRSA event. By Gini Dietrich. Fred Cook is the CEO of Golin (formerly know as GolinHarris). He is, what you might consider, a big deal. For any of you who have spent any time in agency life, you know he’s a whale in our industry. Today he runs one of the most respected PR firms in the world, and he did it in a non-traditional way (barely graduating from college). Come back when you have some experience.”). ”). Now he has written a book called Improvise–Unconventional Career Advice from an Unlikely CEO.
MYRLAND MARKETING | TUESDAY, JULY 14, 2015
[Blog] Lawyers, Are You A One-Client Pony?
Find a reason to contact them, whether that be to simply say hello, and to see how they are doing, to ask about a topic you’ve previously discussed, to send them a link to a blog post you recently read that they might find interesting, to schedule a meeting, anything. If going to a meeting takes too long, then send them the link to a blog post. If a link to a blog post takes too much time, then just check in to say hello, and to see how they are doing. As an early adopter of digital technology, she also helps firms with blogging, podcasts and video marketing. .
PROBLOGGER | TUESDAY, JULY 14, 2015
[Blog] ProBlogger Podcast: Blog Buddies
Let’s kick off this new week of 31 Days to Build a Better Blog with a podcast about finding your tribe. I’m an introvert, and blogging and podcasting work really well with my personality type. But one of the biggest lessons I’ve learned over 13 years in this business is that sometimes I have to push myself out of my comfort zone and be among people, because it’s then that my blogs grow best. In my first few weeks of blogging when I had no idea what I was doing, I realised the value of having a helping hand in other bloggers.
DIGITAL DIVA | TUESDAY, JULY 14, 2015
[Blog] Red & Black
Like I said in my last post , I’ve been on a bit of a blogging break…so I didn’t get around to posting these. These pics were taken a month or so ago. Better late than never though, eh? know it’s summer (it was def. summer then!), but I can rarely resist my favourite colour… blaaaaaack. like to keep this outfit pretty minimal to really make the red accents of the hair scarf and shoes pop. Tshirt Dress: ASOS. Tartan Studded Shoes: Christian Louboutin. Tights: Pretty Polly. Watch: Philipe Starck. The post Red & Black appeared first on Digital Diva.
NOWSOURCING | TUESDAY, JULY 14, 2015
[Blog] The 2 Words You Need Remove From Your Vocabulary Right Now
Blog Featured entrepreneurship inspiration motivation negative self-talk weekly wisdomCome on, get up. You’re better than this. No I’m not talking about curse words. I’m talking about “I’m just.” ” In many of my recent travels, I’ve come across people saying things like: “I’m just an intern.” ” “I’m just the sales guy.” ” The Kinds of People That Say This. Why Do People Do This? Question is: why do otherwise driven people pigeonhole themselves like this? But it starts from your own self-talk.
SOCIALNOMICS | TUESDAY, JULY 14, 2015
[Blog] Pregnancies Developing More Social Networking
You’ll get a variety of great sources and Twitter can lead you to some informative blogs and other pages for information you may want to read on a regular basis; Blogs – Speaking of blogs, sift through a little and find a blog that speaks to you. The lovely thing about reading blogs, that’s often overlooked, is the comment section. A couple of decades ago, women turned to a particular, very popular pregnancy book for information about pregnancy, before, during and after. Use Social Media. This is where you’ll find the real world stuff.
SOCIALNOMICS | TUESDAY, JULY 14, 2015
[Blog] Walmart launches rival sale to Amazon’s Prime Day
In a blog post slated to go up Monday, Walmart plans to say that it is “standing up for our customers and everyone else who sees no rhyme or reason for paying a premium to save.” USA TODAY – The Walmart vs. Amazon fight for retail domination just escalated. Not one to let Amazon steal the sales spotlight, Walmart will launch a rival sale Wednesday to Amazon’s recently announced Prime Day, including more than 2,000 online exclusive “rollbacks,” Walmart’s word for discounts. “They’re the biggest in the world and the best. stores.
SPIN SUCKS | TUESDAY, JULY 14, 2015
[Blog] The Pan Am Games Won’t Let You Link to Them
If you create an opportunity for people to do both, you: Build awareness of your brand or, in this case, get people around the blog excited about your events. By Gini Dietrich. On Sunday morning, I was reading my book (almost finished with Primates of Park Avenue ) or scrolling through Facebook, or pinning images, or I don’t know…I was doing something on my iPad. Mr. D. suddenly said, “You have to read this article!” ” and sent me “ Pan Am Games: Link to Our Website without Permission and We’ll Sue.” You Can’t Control the Interwebz.
PROBLOGGER | MONDAY, JULY 13, 2015
[Blog] 31DBBB Day 14: Update a Key Page
Here we are, day 14 – two full weeks of tips to help you create the best blog possible, and plenty more to come! Although this week we’ve covered social media , forums and groups , alerts , brainstorming , editorial calendars and even getting off your blog to find inspiration , we haven’t talked much about the static pages on your blog. Click here to listen to day two of the 31 Days to Build a Better Blog series on the ProBlogger Podcast. . Originally at: Blog Tips at ProBlogger. 31 Days to Building a Better Blog General
DIGITAL DIVA | MONDAY, JULY 13, 2015
[Blog] Blogging Break
Hi…regular readers will have noticed that I’ve been on a bit of a blogging break. know I didn’t say I was going to…it just kinda happened. I’ve been focussing a lot of other things and so haven’t had the headspace available for blogging. I’m starting to get my head back into it now…going to a few events (#TheCityGirls at the weekend) and working with a few lovely brands again (more to come on that). The post Blogging Break appeared first on Digital Diva. Life blogging break RokaWhat else? Like, a LOT of shoes. Ally x.