• ENGAGE  |  TUESDAY, JULY 29, 2014
    [Blog] How to Find the Right Color Combinations for Your Magazine or Website
    An added bonus is the COLOURlovers community that you can join to engage in forums, participate in groups and follow the COLOURlovers blog. '“The main function of color should be to serve expression.” Henri Matisse. Color is an important element in design. Everywhere we go, everything we see, everything we touch—we’re surrounded by various colors. It’s easy to fall back on your personal color preferences when creating your design, but the most important thing to remember is that your design needs to speak to your prospective audience. What colors will draw their eye? COLOURlovers.
    [Blog] Can Cold Calls Still Build Business?
    as an Action and Acronym Hacking Isn’t All Negative – Think Like MacGyver The Customers Love Cheese 13 ½ Business Blogging Tips to Effortlessly Impress Your Readers and Skyrocket Your Sales. 'While inbound marketing, networking and referrals, and content marketing are all fantastic practices in today’s business climate, cold calls are still a great way to increase business relationships and continue building a better business presence. Email Cold Calls. short email specific to the recipient ( not spam ) can be a great way to build a business relationship.
    [Blog] The Cure for Blogging Procrastination
    Login to your blog’s admin dashboard. List the titles of the next 5 blog posts on your editorial calendar. Our blog posts are a big part of our commitment to giving you our very best. We thought it would be helpful for you to see our editorial calendar for the next 30 days: Here it is: Blog Post Title | Publishing Data. Blog Post Title | Publishing Data. Blog Post Title | Publishing Data. Blog Post Title | Publishing Data. Blog Post Writing Featured Today 'Feeling guilty? Did you fail to publish a post last week? understand how you feel.
    [Blog] Content Marketing: What Are Your Competitors Doing?
    Here are some highlights: Content  - what are they doing, do they have a blog, how are they talking about themselves and the industry? Blog  - does it have a consistent theme, how often are they posting, what kind of topics are they writing about? 'We hear a lot today about content marketing and how we all need to start producing more meaningful content to share. I’m OK with that, but most of us have the cart before the horse. Instead of starting to develop content, we first do a content strategy. Doesn’t this make sense?
    [Blog] L.I.F.T. as an Action and Acronym
    Related Stories The Customers Love Cheese Hacking Isn’t All Negative – Think Like MacGyver 13 ½ Business Blogging Tips to Effortlessly Impress Your Readers and Skyrocket Your Sales 5 Actions and Behaviors to Play Well With Others. 'We’ve been using the acronym L.I.F.T. in our content, newsletters and emails, and in the field with business owners and the reception has been super. Watching how business owners use L.I.F.T. to generate new ideas, overcome overwhelm, and get better at building their business presence is inspiring. L.I.F.T. as an Action and Acronym !
  • VIPER CHILL  |  TUESDAY, JULY 29, 2014
    [Blog] Are You Clicking These Headlines That Make Regular People Internet Millionaires? (Check Success Story #1)
    On my follow-up blog post on the subject I shared some screenshots of my interactions with Viral Nova owner, Scott De Long, on Twitter. Azzam, who some of you may recognise from the regular comments he leaves on this blog, also recently shared his viral success with me. More importantly, the person who will get rich will actually do something after this blog post. 'Five months ago I published what turned out to be one of the most popular posts ever on this site: A guide on how to reach 100,000,000 (that’s 100 million) unique users in just six months. DoYouEven.com.
    [Blog] Bloggers: Let Your Content and Your Readers Breathe
    More people are becoming content publishers by the minute, whether that be: Blog posts like this one. Comments on blog posts. WHAT ABOUT BLOGGING? Here are a few recommendations for helping your readers when they get to your blog posts. Whenever possible, keep your blog posts shorter than longer. Even people who love you to pieces don’t always have the time to read your long blog posts. Use Visuals  at least once in every blog post. Make sure you use an image on every blog post. 'EVERYONE IS BECOMING A PUBLISHER. Digestible.
  • DANNY BROWN  |  MONDAY, JULY 28, 2014
    [Blog] Because You Matter
    If you want to start a blog, the choices can be bewildering. People that have 50,000 followers on Twitter; 2,000 friends on Facebook; are in 30,000 Google+ Circles; have 10,000 subscribers to their blog. That blog post you wrote that a complete stranger left a comment about, thanking you for sharing just what they needed at that time? 'When you start a new adventure, it can be pretty daunting. new job; a new romance; a new school or college. Online is no different. The first time you join Twitter, it’s like a crazy maze. Don’t worry – you can’t. But you don’t have to.
    [Blog] Google, Trust and SEO
    Link out to authority sites and blogs. Get links pointing to your site and your newsroom from authority sites and blogs. 'Some people regard the fact that you can post content online anonymously as one of the Internet’s greatest attractions.  Google doesn’t think so. Now that social signals, reviews and other content is being incorporated into the search algorithms Google is very keen to know who is posting this content and whether you are a known and trusted source. Trust is the X-factor that bulletproofs your site from Google slaps and algorithm updates. Google Authorship. 
  • DIGITAL DIVA  |  MONDAY, JULY 28, 2014
    [Blog] Where does time go?!
    'I haven’t been blogging a lot lately… life has been very busy with lots of work and lots of play. All good excuses for not blogging… living life… but I’ve been missing nattering on and I’ve missed the lovely community of bloggers that Leeds has. What’s been keeping me from blogging? spent a LOT of time reading and re-reading the blog of Caroline Hirons. Not just her blog, but her tweets and answers to others questions. Now do you forgive me for not blogging?! The whole week was exhausting, but so so much fun.
    [Blog] Social Context Done Right: The November Project
    Social media expert Chris Brogan said in a recent blog post that, “What I don’t love is when an ad of any kind (but definitely these in-stream sponsored ads are kind of the worst) has no real tie to the stream or location where it’s placed.” 'In a recent article on AllFacebook , advertising researcher Eurry Kim said that, “Ads need to resonate with consumers, so an element of ‘emotional reward’ or ‘noticeability’ helps to convey more than just the brand.” I was recently served a Page Like ad on my Facebook timeline that provided the exact kind of social context Kim is talking about. .
    [Blog] [Podcast] Episode #21: How to Boost Your Online Visibility with Denise Wakeman
    I''ve been following Denise Wakeman for a while and I''ve always found her business blogging advice very helpful. We were able to get her on the PS Podcast to discuss her strategies for increasing your online visibility via your blog and social media. '[link]. Push Me To Subscribe to the Pushing Social Podcast. In this episode we discuss: 1. Why introverts may have an advantage as social media marketers! Where to start when creating your online visibility strategy. How "boring" businesses can effectively use content marketing to build their visibility online. Enjoy. Podcast Toda
    [Blog] 17 Must-Know Conversion Copywriting Hacks
    The post 17 Must-Know Conversion Copywriting Hacks appeared first on Writtent Blog. 'Image source. Growing your readership is desirable, but it’s not enough. Professional copywriters need to convert that audience into an active customer base. Through a mix of effective copywriting techniques and powerful conversion copywriting hacks. Here are 17 proven copywriting strategies that can help drive up sales and give you an edge over your competition. Make it Rhyme. Yes, really. Rhyming as a copywriting technique helps to create a pleasant connection and makes content memorable. Repeat.
    [Blog] Podcast 496 – Defining Your Business Model
    First of all a big thank you to Judi Shell who was chosen from all the people who reviewed the show on iTunes or shared this blog post to their followers – a goodie bag is on it’s way to you. 'Do you find your business drifting from it’s original purpose? Do you manage risk in a way that grows your business rather than stifles it? Do you really understand your business model? Those are the business questions put to  Karan Girotra ,  Professor of Technology and Operations Management at INSEAD , who joins me to talk about   The Risk-Driven Business Model. Share.
    [Blog] Monday Roundup: Blogging
    'Blogging is a great way to start conversations, share ideas, and build your online community. Whether through guest posts or original content on your own site, blogging can help your brand gain traction (I mean, just look at me!). So this week, the roundup features seven posts from around the web that focus on blogging. Blogging for Profit? Ian Cleary provides five ways tools can help you build a profitable blog. Geoff Livingston takes a look at why blogging may no longer be the best option for every day media discussions. Blogging Upstream.
  • JEFF KORHAN  |  MONDAY, JULY 28, 2014
    [Blog] LinkedIn: A Global Economic Platform
    If you like this blog, will you help me promote it? 'It’s not necessary to understand how the social networks function to derive utility from them. However, that knowledge will not only give your business more clarity for making better decisions, it will help it identify and adapt to emerging trends long before the competition. The magic that enables the various digital networks to do what they do well is known as digital graphing or mapping. Digital graphs are the foundation of each and every digital network, with specific strengths the result of their respective structures. Thanks.
    [Blog] Professional perspective: Social media is 21st century marketing
    Just because firm A has a blog and Facebook page, as well as active Instagram, Twitter and LinkedIn accounts doesn’t mean that firm B should. Reuse your content by recasting it in different packaging, from short tweets to Facebook blog posts to LinkedIn updates. '28 March 2014 | By Jennifer Jones  source: Venture Capital Journal. Many firms and GPs don’t see the potential of social media. They don’t participate because they fear being bold. Others recoil from the loss of time or the thought of steering energy away from their next deal. Today, social media is no longer optional.
  • T2 SOCIAL  |  SUNDAY, JULY 27, 2014
    [Blog] 6 Tips to Help Brands Use Pinterest Effectively
    These are only possible if you are embedding your pins with links, and pinning images directly from your website and blog posts. When an image is pinned to Pinterest directly from your webpage or blog post, it automatically features a link. 'When brands use Pinterest, they need to think about how the network can help them achieve business goals. These tips will certainly come in handy. Pinterest can be a hugely valuable asset to any brand, but in order to see brands use Pinterest effectively, there are a few tips and guidelines that should be followed. Reserve Pinterest Sessions.
    [Blog] Week in Review July 20 – 26, 2014: Posts and Podcasts
    One way to do this is by combining your blog posts or other content into a week in review on SlideShare. ConverStations blog posts you may have missed this week: Save Your Research Work on the Cloud – With TabCloud. 'Week in Review July 20 - 26: Posts and Podcasts from ConverStations and SmallBiz Tracks Daily Podcasts. The repurposing of content to reach new audiences and extend the shelf life of your efforts is something we always coach. You can catch a complete review, in addition to top links to give your small business a L.I.F.T Your Face is a Conversation Station.
  • TWIST IMAGE  |  SUNDAY, JULY 27, 2014
    [Blog] How Does The World See You?
    blogging. advertisingpodcast blog blogging brand businessbook businesspodcast crispinporterbogusky davidusher digitalmarketing facebook fallon fascinate howtheworldseesyou itunes marketingpodcast personalitytest remymartin sallyhogshead target twitter wiedenkennedy 'Episode #420 of Six Pixels of Separation - The Twist Image Podcast is now live and ready for you to listen to. Have you ever taken one of those personality tests? Some employers force people to take them (employees or recruits), while some of us come across them as we continue our journeys in life. brand.
    [Blog] How to Add Adsense Ads Between WordPress Posts
    Blogging Tutorials WordPress 'How can you insert Adsense ads between posts on WordPress archives, categories, tags,  index, search and homepages. As you learnt about how to insert Adsense inside articles, inserting between WordPress. Read more Read full original article at How to Add Adsense Ads Between WordPress Posts ©2014 QuickOnlineTips. All Rights Reserved.
    [Blog] Social Networking Stats: Facebook Tops 1.32 Billion Monthly Active Users, #RLTM Scoreboard
    Tumblr: 196 million blogs. 'The #RLTM Scoreboard: Social Networking Stats for the Week. Facebook: 1.32 billion monthly active users. via  Facebook. YouTube. over 1 billion monthly unique users. via  YouTube. Twitter: 255 million monthly active users. via  VentureBeat. Qzone: 599 million monthly active users. via  TechCrunch. Sina Weibo: over 500 million users. via  The Next Web. Renren: over 170 million users. via  iResearch iUser Tracker. VK: over 230 million registered accounts. via  VK. LinkedIn: 300 million members. via  LinkedIn. Google Plus: 343 million monthly active users.
    [Blog] 7 (little known) Digital Reputation Stats and How to Use Them to Your Advantage
    Tip: If you have a blog or website, awesome! 'Digital Reputation is one of those topics where ‘what you don’t know ya don’t know’ could be very damaging. We often think of the mistweet or the incriminating facebook pic when we think of digital reputation, but it is so much more than that. Here are some of the little known stats related to digital reputation. Below each stat is a tip on how you can use this new information to your advantage. 88 percent of online adults avoid doing business with companies who they believe do not protect their privacy. percent.
  • TWIST IMAGE  |  FRIDAY, JULY 25, 2014
    [Blog] Facebook Proves Us All Wrong (And It's Not Just Facebook)
    Google , LinkedIn , blogs, YouTube , podcasting, you name it. 'All too often, we fall victim to a the market of one syndrome. was on Facebook when somebody I know (and respect) said something akin to: "Nobody I know has ever click on a mobile banner ad." " That''s the market of one. It''s the, "I don''t do it and nobody I know does it, so how can it work?" " I hate when people talk like a market of one. At the end of every day, I have to trudge across the city to my house. On the journey is the infamous Bell Centre. This is our major arena. something.
  • TWIST IMAGE  |  FRIDAY, JULY 25, 2014
    [Blog] Brands Can Have Real Conversations
    Without blogs, podcasts, online social networking, I would have never met them. advertising amazingthingswillhappen annhandley blog brand branding ccchampman contentrules conversation customerservice everybodywrites facebook instagram marketingprofs marketo newsfeed onlinesocialnetworking podcamp podcampboston podcast socialmedia socialmediaadvertising technology thelikebutton twitter 'Are there any real conversations happening out there? It''s been a long day. hopped an early flight to Boston to speak at the Marketo customer summit. Direct flights are a funny thing. Good people.
    [Blog] Social Media for Small Business – Pros and Cons
    Related Stories 13 ½ Business Blogging Tips to Effortlessly Impress Your Readers and Skyrocket Your Sales TV Shows to Watch for Entrepreneurs and Business Owners (Clips) Running a Family Business (Video Clips) Dealing with Isolation as a Small Business Owner. 'Written by Jessica Davis of  Godot Media. Social Media for Small Business. Small and medium businesses make a large contribution to the overall market revenue. In North America alone, there exist close to 1.3 million SMBs that bring in a whopping $5.5 trillion in revenue annually. Hardly a surprise there, right? Social media!
    [Blog] 9 Persuasive Writing Tips for a Copy that Sells
    The post 9 Persuasive Writing Tips for a Copy that Sells appeared first on Writtent Blog. 'The most vital characteristic of copy that sells is persuasive writing. Once you have mastered the ability to weave words in a way that will persuade people to buy something, you’ve pretty much got it made as an Internet marketer. Persuasive writing is one of the most valuable skills you’ll ever learn … and, consequently, one of the hardest to grasp. Tell a Story. Image source. Stories are one of the best ways to connect on a personal level with your audience. Personally. Results.
    [Blog] Why Your Blog Must Sell Sell Sell
    Blogging Ghettos and Shantytowns. These online field trips shows that the web is littered with abandoned blogs or blogs stuffed with self-serving diatribes. When I see these blogging ghettos I wonder -. The blogger believed that their blog was something it is not. They created a blog that: “Wasn’t commercial in any way.”. ve contacted some of these bloggers and asked them what went wrong with their blog. Blogging falls apart when a blogger believes that: Their audience woke up this morning wondering about their opinion. Featured Today
    [Blog] Hacking Isn’t All Negative – Think Like MacGyver
    Related Stories Week in Review July 12 – 19, 2014: Posts and Podcasts TV Shows to Watch for Entrepreneurs and Business Owners (Clips) Creative Spark, Thinking Backwards, Capturing Ideas (Video Clips) 13 ½ Business Blogging Tips to Effortlessly Impress Your Readers and Skyrocket Your Sales. 'As we were visiting with family in South Dakota recently, a couple of flies got into the kitchen while we were cooking. Not knowing where the fly swatter ended up, I grabbed a towel, my wife grabbed a newspaper. “Remember, their first action is to launch backwards, then fly forwards.
    [Blog] Create the Best Pay-Per-Click Landing Page in 7 Easy Steps
    Originally at: Blog Tips at ProBlogger. 'Image via Flickr user Andrew Pescod. This is a guest contribution from Poulami Ghosh of PPC Ads Management. If conversion rates really matter to you, you should be aware that every marketing campaign has to have a dedicated landing page. This is particularly true with regard to PPC where you have to pay for every single click. Ask any PPC company and it will tell you the same thing. However, it is not enough to know that you should use a landing page. There are seven steps to creating an effective landing page. Let’s name it SaaSProject. The Pain.
    [Blog] Considering Starting a Blog?
    John and I presented a webinar awhile back, at the request of a client, about blogs. When it comes to blogs, the most frequent question we get is: Should we start a blog? It’s important to analyze the goals of your organization’s overall marketing plan to see if a blog fits into it. company blog, like any other communication initiative, is a commitment. Blogs overall take time and energy to run, but they can provide a great payoff if they’re done well. What will be the blog’s focus? What are the goals for the blog?
    [Blog] 3 Social Media Opportunities Your Nonprofit is Losing
    Cool Infographic Friday] Content for SEO Kill The Drudgery Of Social Media With IFTTT Using YouTube for B2B Why They Don’t Follow You On Instagram BREAKING: LinkedIn is Shutting off the Jobs Tab for Groups 5 Must Haves for Every Good Blog Post. 'Guest post by Yazmin Gray. ———— So, your NPO is in its early stages and you’re looking to promote it. Since social media is the new frontier for marketing on a budget, you probably have a Facebook business page, a Twitter account, or both — but are they enough? Use Multiple Social Networking Platforms. Think again.
    [Blog] The Customers Love Cheese
    Related Stories 13 ½ Business Blogging Tips to Effortlessly Impress Your Readers and Skyrocket Your Sales Conversation Stations: Platforms for Your Business TV Shows to Watch for Entrepreneurs and Business Owners (Clips) Business Plan Sample for Cleaning Services Providers. 'He didn’t like Facebook, so he didn’t have a Facebook page for his business. He didn’t use a smartphone, so he declined the idea of a mobile-friendly website. He didn’t watch YouTube, therefore he wasn’t interested in doing a video backstory of his 33-year old business.
    [Blog] The Realities of Organizational Change
    Blog business 'I’ve been reading The Principal: Three Keys to Maximizing Impact , by Michael Fullan. It has nothing overtly to do with business, dealing as it does with principals and their roles in schools, but I’m a believer that if you want to be effective as a business owner you study not just business but other disciplines that can teach you about organizational change. What strikes me the most in reading the book is just how hard organizational change can be for an organization. Part of what any organization needs to consider is how changes will be implemented.
    [Blog] Three Ways to Outperform Your Online Competition
    Originally at: Blog Tips at ProBlogger. 'This is a guest contribution from Emma Henry of True Target Marketing. There’s no denying that plenty of us are trying to make a living on the internet. The good news is that it’s still early days when it comes to building a successful online business. In reality, very few businesses know how to effectively execute strategic online marketing campaigns. Now is the perfect time for you to take advantage of this gap in the market and outperform your online competition. First Things First. What is currently working well? Then What? General
    [Blog] 7 Tricks for Successful Social Media Branding
    At the very top of the site, you’ll notice that these guys even have a blog. Written from the perspective of the logo character’s wife, the Mrs. Rooter Blog is compiled of several entries with tips to help customers keep their plumbing systems running smoothly. 'An essential part of branding a business is developing and maintaining an online presence. Your business probably already has several social media pages up and running. But are they leveraged to brand your business the way you want them to? Find Your Followers. Photo by Geralt. Learn to Keep it Consistent.
    [Blog] The Importance of Comments
    'How many blogs do you read? How many of the blogs that you read do you comment on? How different do you think the blogs you read would be if there were no comments? People who read blogs have a lot of power — the power of influence. If you can have a business blog that people read and comment on, you have a real-time focus group. If nobody is commenting on your blog, maybe it’s time to figure out why. Comment dialog gives the writer all sorts of springboards for future blog posts. Or if people did comment?
    [Blog] SquareSpace vs Wix (and Everyone Else): When Paid Links Work
    'It still amazes me when SEO blogs blindly tout advice we’ve all heard before. Wix ironically have quite a few SEO articles on their blog but none of them (unsurprisingly) mention buying links on relevant websites. In one blog post they even use their rankings for free website builder as an example of good SEO. Their team actually use Moz’s Pro tools and left this comment on a blog post a couple of years ago: Also ironic is that the comment was left on a blog post about link penalties. Surely it’s not still working, right? ” Spam?
    [Blog] 9 Pillars for a Killer Content Marketing Strategy
    80% of American Internet users interact with blogs and social media. The post 9 Pillars for a Killer Content Marketing Strategy appeared first on Writtent Blog. 'Image source. Would you like to generate more leads, sales, and business? Want to improve conversions and effectively establish your brand? Two words: content marketing. Maybe these stats will help convince you…. 70% of people would rather learn about a company through articles than through ads. 90% of consumers find custom content useful. Here’s the thing about content marketing, though… you need a killer strategy!
    [Blog] Association Social Media: American Occupational Therapy Association (AOTA)
    use Feedly to follow and read blog posts from OT bloggers, health news from major news organizations, and other sites where I can typically find good and relevant information for our members. 'I am SO excited to present the first post in an ongoing series of interviews of Association Social Media Managers. Whoo hoo! —————— Stephanie Yamkovenko, AOTA First up – let’s all welcome Stephanie Yamkovenko, web editor at the American Occupational Therapy Association (AOTA).  . Hi Stephanie! Thanks for being my very first respondent. link]. link].
    [Blog] Twitter and Television: A Match Made In Heaven
    He also  blogs. 'I have a confession to make. When I’m asked how I like to spend my free time, I tend to hem and haw. “Riding my bike,” or “reading up on the day’s news” are the answers I usually give, and those are true. But deep down inside, I know that the truth is the box that sits in my living room. Television. have an unhealthy love for, and obsession with, television. “The Blacklist.” ” “Sons of Anarchy.” ” “The Walking Dead.” ” “Justified.” ” “The Americans.”
    [Blog] Pictures and Images and Words: A Thoughtography Assignment
    Save the image and use it somehow (blog, Facebook, Email, etc). When you post it on your blog or a social network, use the Hashtag #Thoughtography. Thoughtography] 13 ½ Business Blogging Tips to Effortlessly Impress Your Readers and Skyrocket Your Sales Plan for the Pivot (Thoughtography). Blog Coach Social Media Thoughtography 'Pictures and Images are more important to your content delivery than ever before. Everyone is taking pictures, sharing pictures, and posting pictures. Your friends, your customers, your prospects. Your turn. Consider leaving a comment!
  • ARI HERZOG  |  TUESDAY, JULY 22, 2014
    [Blog] How Dare We Take It For Granted
    Please sign up to receive blog posts by email. Rethinking Blog Comments Again The Swinging Desk. 'We take everything for granted. How dare we. Thanks for reading. Related Stories But It Is Not Mundane, Meg! Musings
  • KOKA SEXTON  |  TUESDAY, JULY 22, 2014
    [Blog] The Evolution of Social Selling
    Blog Social Media Social Selling Strategies Technology business Entrepreneur sales sales_tips social selling Twitter 'The business of selling has always been social. Though the end results of generating new revenue are still the same, the tactics like anything in life must change to meet the current landscape. A brief history of sales. The art of bartering is sales in its earliest form; for the most part it was transactions between people from different villages, tribes or communities. Each with their own resources they would use to exchange for other resources. There are now 5.7B
  • TWIST IMAGE  |  TUESDAY, JULY 22, 2014
    [Blog] Are Your Customers Frozen? Let It Go!
    People moan, complain, tweet, blog and more about the inequities of a specific brand and yet - year on year - these companies grow their user base and increase profits much to the chagrin of the digital lynch mobs and to the adulation of Wall Street. apple avinashkaushik blog brainstorm brand businessbook cableservice comcast ctrlaltdelete customer customerloyalty customerservicerep digitalchannel digitalmarketing directrelationships disney facebook frozen google marketingspam publisher siliconvalley spam tweet twitter wallstreet webanalytics20 webanalyticsanhouraday youtube
    [Blog] Experimental Life
    I’m sharing this here, so if you’re a blog subscriber but not a podcast subscriber, you can rectify that magically. :). 'On the Owner’s Mind podcast, I ask a question or two about experimenting, and how I might better help you. MOST of the time, I interview nice people, but this is something different. Promotion
    [Blog] How Social Media Can Affect Your Search Engine Rankings
    You can also get links through interaction from a popular site or a popular brand, when they post to their Facebook page, make a Google+ post, launch a new blog post, or put up a new video on YouTube. This is a great way to drive links back to your own site and you can do this, not just on blog posts, but on Google+ posts, Facebook pages, and YouTube comments. What people find valuable can vary, but optimum quality blog posts and infographics that provide well-researched information, statistics, and new angles on a subject are all good starting points. Source: comScore.
    [Blog] 3 TED Talks That Uncover the Secrets of Storytelling
    We have all heard (ad nauseam) about the “power of brand storytelling,” and I know that I have read more than one blog that spits. 'When I decided to write an article on brand storytelling inspired by TED talks, I went about it all wrong. Scouring YouTube for tactics, elements, and components of brand storytelling, I was aiming to find five or ten (or 17) actionable tips that you can use to tell you brand’s story. was already boring myself to death and I hadn’t even begun to write. Read the whole entry. » Content Marketing
    [Blog] School Yourself on Social Media
    You can sign up for prospective teacher blogs, particular major/school feeds or freshman application links. 'Deciding where your child is going to go to college can be an overwhelming undertaking, but you know he or she is going somewhere. How do you start making that decision? How do you get the best information? And really, what are some of the top reasons for going to college? Let’s take a look …. Gathering information. Social media has reached into almost every aspect of our lives. If you’re interested, sign up. Choose what you want, and then delve deeper. Best of luck!
    [Blog] [Podcast] Episode #20: Why Your Blog May Need A Vacation
    Is it getting harder to discover new blog post ideas? '[link]. Push Me To Subscribe to the Pushing Social Podcast. Has your content marketing plan ground to a halt as you search for some inspiration that will get you excited about publishing again? I''ve been there and I''ve discovered three ways to beat creative burnout. In this episode of the Pushing Social Podcast I''ll give you 3 ways to beat burnout and revitalize your creative energy. Right Click Here to Download This Episode. Did You Like This Episode? It would be great if you could leave a review on iTunes. Podcast Today
    [Blog] 23 Outstanding Social PR Guides
    Why PR Agencies Should be Great at Social Marketing, But So Few Are by SocialSteve’s Blog. You Know You Are in PR When… by B2B PR Sense Blog. ** 5 STARS. How to Find Niche Influencers in Google+, Twitter and the World at Large by Bruce Clay Blog. Bad Outreach Examples – How Not to Secure a Guest Blogging Spot by SteamFeed. Guest Blogging Guides. How Guest Blogging was Affected by Penguin 2.0 Tips for Guest Posting on Higher End Blogs by HigherVisibility. The audiences, topics, tools, and tactics employed in PR have evolved.
    [Blog] Podcast 495 – Selling When You Hate Business Networking
    Marni was chosen from anyone who shared this blog post or left an iTunes review for  The Engaging Brand. 'Do you hate networking? Do you find business networking cringe-worthy? John Corcoran of Smart Business Revolution  has an amazing story. John has no Ivy League background yet he landed a job as a writer in the Clinton White House at the age of 23. Well, John learned how to become an intentional networker… and now he helps people like me who enjoys business networking when it just happens but feels uncomfortable when you have to ‘make it happen’ We cover. Share.
  • PROBLOGGER  |  MONDAY, JULY 21, 2014
    [Blog] How I Earned $15000 from The Problogger Job Board
    Second, if I have to explain the benefits of blogging this is probably not going to work. have spent too much time in the past explaining to general contractors, attorneys, and other professionals why blogging is important. . am not your blogging messiah. Third, I have written close to 3000 blog posts over the past five years. Originally at: Blog Tips at ProBlogger. 'This is a guest contribution from Andy Nathan, of Smart at the Start. That is OK! do not want everyone to use what I am about to explain below, because that just means more business for me. .
  • DANNY BROWN  |  MONDAY, JULY 21, 2014
    [Blog] How to Build the Commodities of Identity and Trust in Social Media
    To ensure your message is understood in the way you want it to be seen, you need to be consistent across every touchpoint: If you’re setting up a blog , make the editorial guidelines clear, both for internal bloggers and guest authors, determine the message from the blog, and make that core across all posts. The last thing you want to do is confuse people when they visit one of your online outposts (blog, social network, Pinterest board, etc.) 'Depending who you listen to or read in the social media space, the best reason to use social media for your brand varies. It
  • ENGAGE  |  MONDAY, JULY 21, 2014
    [Blog] This Week in Content: The Social Network That Pays You
    We talk a lot about big brands on this blog. 'Content marketing hasn’t yet reached full maturity and with new social platforms popping up daily, consumer preferences changing in the blink of an eye, and money being spent hand over fist, it’s shaping up to be a wild ride. Consider this: a social network that pays you for you content. That, and more, in this week’s content roundup. Penny for Your Pageview: The Social Network That Pays You. Mashable. Last week I wrote about the idea that maybe we should be using consumers to help shape and produce content.  AdAge. Forbes. seconds or less.”
    [Blog] Social Media News Ticker: Facebook Tests ‘Buy’ Button, Twitter Acquires CardSpring
    Why Tumblr is pumped: you can now embed Vine videos on your blog – Tumblr users can now embed Vine videos on their Tumblr blog; while there were ways to do so before, this update eliminates extra steps and allows users to share directly from Vine (Mashable). 'Check out all the latest social media news from the last two weeks, including changes and new features for Facebook, Twitter, Foursquare, Tumblr, YouTube and Vine: Facebook. Facebook tests new ‘buy’ button for online purchases in U.S. Reuters). Twitter. Foursquare. Tumblr. YouTube.
    [Blog] Improving On Competition
    There’s an interesting discussion going on over at the Moz Blog in the comments of Bill Sebald’s article, “ Building Better Content By Improving On Your Competitors.” 'Competitive Intelligence has always been a useful tool for improving your content strategies by looking at what others in the same market are doing. ” The article takes a look at how to isolate information by using a tool like Screaming Frog  to look at things like the URL, Title Tags, Meta Descriptions, and the like on a rival site. That sense of community is what I am really impressed with.
    [Blog] 7 Signs of the Post Social Media Era
    With each passing month another member of the old guard stops blogging or moves on to a new venture. There are so many people producing social media marketing and trend blog posts that even when a thought leader writes something original, their content fails to stand out. 'Social media is not a new driver of the Internet, relatively speaking. At best, social data is harnessed to serve larger technology trends like contextual media, marketing automation, and more. In turn, social media and related marketing conversations are no longer groundbreaking. 2) Wall Street IPOs Are Waning.
    [Blog] Social Networking Stats: Global Spending on Facebook Ads Increases 50%, #RLTM Scoreboard
    Tumblr: 195 million blogs. 'The #RLTM Scoreboard: Social Networking Stats for the Week. Facebook: 1.23 billion monthly active users. via  Facebook. YouTube. over 1 billion monthly unique users. via  YouTube. Twitter: 255 million monthly active users. via  VentureBeat. Qzone: 599 million monthly active users. via  TechCrunch. Sina Weibo: over 500 million users. via  The Next Web. Renren: over 170 million users. via  iResearch iUser Tracker. VK: over 230 million registered accounts. via  VK. LinkedIn: 300 million members. via  LinkedIn. Google Plus: 343 million monthly active users.
  • VIPER CHILL  |  MONDAY, JULY 21, 2014
    [Blog] How to Get a Footer Link from SoundCloud.com (And Why I’m Continuing with “Dark SEO”)
    Well, as my recent blog posts have shown, I don’t follow the Google guidelines like I used to. I’ve made similar comments in multiple blog posts and have always backed it up with as many examples as necessary. Will This Blog Post Prompt Shopify To “Do a Houzz”? This blog is not really known at all outside of the SEO ‘circles’ online. Within 24 hours of my blog post about how they were abusing their loyal readers by stuffing dozens of links in their widgets, they removed them from their widget code. love Gmail. Not a chance.
    [Blog] Week in Review July 12 – 19, 2014: Posts and Podcasts
    One way to do this is by combining your blog posts or other content into a week in review on SlideShare. 'Week in Review July 12 - 19: Posts and Podcasts from ConverStations and SmallBiz Tracks Daily Podcasts. The repurposing of content to reach new audiences and extend the shelf life of your efforts is something we always coach. SmallBiz Tracks Week in Review: July 19, 2014 from Mike Sansone. You can catch a complete review, in addition to top links to give your small business a L.I.F.T by subscribing to Whistle Stops Weekly email newsletter. Consider leaving a comment!
  • PROBLOGGER  |  SUNDAY, JULY 20, 2014
    [Blog] Content Isn’t King… Here’s What Is!
    'Over the years I’ve heard many debates in the blogosphere about what is ‘king’ ‘Blogging is King’ was something many argued almost 10 years ago as it began to rise in popularity. ‘Twitter is King’ was something I heard a number of bloggers crying (as they gave up their blogs to get onto Twitter), ‘Facebook is King’ was the cry a few years later when setting up pages there was the cool thing to do. Infographics, videos, podcasts and even blogging… all just different mediums for being useful. How to be useful?
  • TWIST IMAGE  |  SUNDAY, JULY 20, 2014
    [Blog] Cognitive Economics And Consumer Choice
    blogging. advertisingpodcast advertisingresearchfederation blog blogging brand businessbook businesspodcast davidusher digitalmarketing drhowardmoskowitz facebook howardmoskowitz itunes malcolmgladwell marketingpodcast stephenrappaport ted tedtalk twitter 'Episode #419 of Six Pixels of Separation - The Twist Image Podcast is now live and ready for you to listen to. Cherry Vanilla Dr. Pepper , zesty pickles, and extra chunky tomato sauce. None of these products would exist without Dr. Howard Moskowitz. Enjoy this very fascinating conversation. brand. business book. facebook.
    [Blog] Six Links Worthy Of Your Attention #213
    "The various Google Ventures blogs are some of my favorite reads on the Internet. 'Is there one link, story, picture or thought that you saw online this week that you think somebody you know must see? "Ouch. That''s a pretty harsh title. But this piece by Tom Engelhardt is a bit of an eye-opener. As corporations get their own votes, their own religions, and their own place in society, it''s hard not to recognize that the government has lost its ability to make big, sweeping changes or undertake vast enterprise. " (Alistair for Hugh). " (Alistair for Mitch). comcast.
  • ABSOLUTE PA  |  FRIDAY, JULY 18, 2014
    [Blog] 10 healthier business choices that lead to growth and prosperity
    For instance tasks like writing blog posts or a sales page requires using the creative right part of your brain, but editing requires tapping into the logical and organised functions of your left brain. Imagine that when you’re conversing online or writing blogs that you are talking to a very good friend – someone you feel comfortable with (that doesn’t mean someone you share every minutiae about your private life!). 'When building a business you are faced with a billion decisions to make and conflicting advice everyday. Often the choices we make come from an uninformed place.
    [Blog] 6 Elements of a Good Blog Post
    Content Marketing blog post cntent Online PR writing 'Courtesy of: Quick Sprout.
    [Blog] 2014 World Cup: Social Media Campaign Round-Up
    million conversations across Twitter, Facebook, blogs and Tumblr. 'The 2014 World Cup was host to countless ad campaigns, and record breaking social media statistics. Here are some of the brands that created tons of social media buzz during the month-long tournament: Adidas . Adidas has been crowned as the ‘ most talked about ‘ brand connected to the 2014 World Cup, generating 1.59 Adidas’ all in or nothing  campaign truly captured the intense emotions of the tournament, and racked up 917,000 mentions on Twitter with #allin or nothing. Adidas reported 5.8 Nike .
    [Blog] 13 ½ Business Blogging Tips to Effortlessly Impress Your Readers and Skyrocket Your Sales
    Fact : this infographic from 2012 says more than 2 million blog posts were written per day that year! Online readers are becoming blind to the same old titles, “How to Write an Effective Business Blog Article” or “10 Tips for…” They still work to some degree, but not like they used to. If your blog post teaches self-employed people to save money for quarterly taxes, show them how to save a third of their net income. Most blog posts are 500 words or less. If you want your blogging to really excel, add high-impact adjectives to your writing repertoire. Agony.
    [Blog] 15 Blog Headlines That Don’t Suck
    If you came here looking for 15 blog headlines that don’t suck… you were sucked in. By a blog headline that didn’t suck! “Find ways to get people to your blog !” The thing is, recently my blog (and news) consuming habits have been very “un” SSMG [Supposed Social Media Guru]-like. So when it comes to keeping up with my blog reading, I’ve been doing a woefully poor job. Even if it’s from a blog(ger) I know and respect. 15 Blog Headlines That Don’t Suck is a post from: Waxing UnLyrical.
    [Blog] 17 Powerful Persuasive Writing Techniques
    The post 17 Powerful Persuasive Writing Techniques appeared first on Writtent Blog. 'Image source. Writing persuasive copy is the goal of every professional copywriter. Persuading Persuading readers to agree with you can help convert them into paying customers. While it can prove challenging at times, persuasive copywriting can be learned and perfected by following some basic techniques. Here are 17 persuasive writing techniques that are a combination of psychological methods and proven strategies to gain your readers’ trust and get them to agree with you. Focus On Your Best Audience.
  • ENGAGE  |  THURSDAY, JULY 17, 2014
    [Blog] Wanted: More Journalists for Branded Content
    She has decided to “never again pen a ‘thought leadership’ piece or a corporate blog post. 'Roaring through the content marketing blogosphere is journalist Amy Westervelt’s public vow to stop writing “content” for companies. If you haven’t seen it, here’s the skinny on Westervelt’s rant—and then, my reaction. refuse to have even one more conversation in which I explain to a publicist or CEO why I will not connect them with editors I know, or why it would be impossible for their ‘contributed content’ to appear in The New Yorker. can’t take it anymore.”. Well, that would be great.
  • ARI HERZOG  |  THURSDAY, JULY 17, 2014
    [Blog] July 17: Turning a New Twitter Leaf
    It was the day when I thought back to my prior blog posts about finding order in chaos and this sentence I wrote in February: “I am routinely unfollowing people who I know and trying to befriend or follow them on Facebook instead.” It was the day when I recalled the first sentence of my first blog post of 2014 that I am throwing out the rules. Please sign up to receive blog posts by email. It was the day when I realized maybe 1% of the people I was following were not following me back — and the other 99% rarely tweeted to me or mentioned me.
    [Blog] 10 Ways to Exponentially Grow Your Traffic in 30 Days
    At the beginning of 2014, I decided to get smart about my blogging. How to grow your blog exponentially. To grow your blog exponentially, you’ll need to Identify the 20% of the 20% of the 20%, so that you’re always focusing on the one thing that will have the biggest impact. While not all of them will be relevant to your situation, my hope is that they’ll help to get your creative juices flowing and enable you to come up with some ideas that will enable your blog to grow at a faster rate. What if instead of publishing one blog post per week, you published 10, or 20?
    [Blog] Are We In Danger of Losing the Right to an Opinion?
    For me, that experience with Melrose showed the growing “allure” of blogging and social media – the ability for businesses to be challenged on questionable practices, and be held to a higher standard. It also showed the growing gap between bloggers and journalists, and why content consumers turned to blogs as opposed to print journalism. 'Total Back in 2009, I published a post about online watch sales company Melrose Jeweler’s. Ridiculous, right? never heard from either Melrose or the lawyer again. Or worse. Source. The signs are already there. Total.
    [Blog] Is It Safe to Pay a Bookmarking Site to Remove Links with PayPal?
    Someone recently entered that question into Google and, because I’ve written about link removals before, they found my blog. 'That’s actually a great question. So, I decided to go ahead and answer that question. I’m sure there are others that would like to know if it’s safe to do so. Let’s first look at the process of removing links to your website. You’ve already identified that your website may be suffering from the Google Penguin algorithm update. Or, maybe you have a manual action from Google regarding unnatural links to your website.
    [Blog] At Least One
    about not writing a blog post today. is this exercise a conversation with my blog – or an attempt to prove there is only one immutable law in social media ? 'I’m thinking. missing a day isn’t a bad practice. apologizing for missing a day (or any amount of time) could be a bad practice. if nobody shares my stuff, does that mean they don’t like it? if I write a post that nobody shares, should I still share it later? once wrote a post about eye rests. still share that via email at least three times weekly. also wrote an update which I should share more often.
    [Blog] Agile, Data-Driven, Burgers And MixWest: An interview With Duncan Alney
    Blog Interviews Social Media agile marketing; duncan alney; mixwest 'Your Current Approach to Marketing Could Make You Irrelevant. If you and your marketing team are still operating in a paradigm of business as usual, you are in a very difficult position. In fact, you might be facing extinction. These strong words are part of Duncan Alney’s upcoming keynote presentation — Agile Marketing: How.
    [Blog] Should Sales Professionals Be Blogging?
    'A very interesting discussion happened recently on Twitter with Lee Odden the CEO of TopRank, Shawn Karol Sandy the Chief Revenue Officer of the Selling Agency, and I around the topic of sales people blogging. Over the years I have adjusted my belief that not all reps should be blogging. A5: Just think if you could train a salesforce of 500 or 5,000 to blog, use 1-2 social networks. first wrote about this topic in 2011 with enthusiasm. Truth is that most sales professionals are much better at verbal communication skills than written. Lee Odden (@leeodden) July 16, 2014.
    [Blog] Top Tips to Help You Nail That Blogging Job Application
    Today I’m putting on my blogger hat and I’m looking at what the experience taught me about how a blogger can improve his/her chances of landing a blogging job at a company. The advantages of a permanent blogging job. Quite often “make money blogging” gurus focus on the advantages of being a freelance blogger – working for a variety of clients, being in control, multiple income streams, creating passive income through products, etc – while playing down the 9-5 lifestyle. Part 1: Finding a Blogging Job. Check out their website – do they have a blog?
    [Blog] How to be a Resource to your Clients and Network
    Blog business 'One of the realizations I came to early on in my consulting practice was that I could not be everything for my clients, nor could I provide every service or product to my clients. The best thing I could do was accept that I couldn’t be everything to everyone and instead focus on being a resource to people who have needs I can’t fulfill. know I can’t fulfill all their needs directly because I don’t have the expertise in every area they might need. And I don’t need to. It’s important to be a resource to your client and network.
    [Blog] The Art of Influence for Great Copywriters
    The post The Art of Influence for Great Copywriters appeared first on Writtent Blog. 'Image source. Some people are naturally charismatic and persuasive, and persuasiveness is the hallmark of  truly great copywriters. Fortunately, it doesn’t have to come naturally. No matter what you start with, the art of persuasion is one that great copywriters can and must learn. Are you a persuasive person? Does it show in your copy? Understand Your Audience. Connect. Audiences respond to people they can relate to. Win Trust. Winning trust is one of the biggest challenges in the art of persuasion.
    [Blog] How honourable are your social media intentions?
    It can initially confuse people why we don’t get stuck straight into the tricks of Twitter, the anatomy of a blog post or how to measure the right social media analytics. 'People often ask in social marketing workshops how to use social media to grow your business. Great question, but I always start a workshop well away from the mechanics of social media and indeed social marketing. So why do I start with the mindset and intentions of great social media? The cartoon says it all. How great your social marketing is …depends on how true your intentions are…( Tweet this ).
    [Blog] Digital trends round-up July 2014
    For more information on Instacart and other disruptors shaking up the grocery industry, check out our recent blog post on the topic. 'Each month we bring you the  FreshMinds  trends round-up – a summary of  innovations , new technologies and the  latest digital trends  to help you navigate today’s fast-paced, tech-enabled world. This month we’re looking at grocery delivery start-up Instacart, Caixabank’s wearable technology payments programme, Amazon’s first smartphone and Santander’s new partnership with Funding Circle.
    [Blog] Calling all Association Social Media Managers
    I’m starting a rockin’ new series of interviews right here on the blog. 'Are you an association social media manager? Then I want to hear from you! I’m looking for folks who would like to be interviewed for SocialFish by yours truly… and you will get to show off your good social media stuff and get a big bump of traffic your way in return, along with my eternal gratitude! think it’s high time we did it again, and see how things have changed. I can’t wait to hear from these social media managers, and I want to add YOUR name to the list! Excited!!
  • ENGAGE  |  TUESDAY, JULY 15, 2014
    [Blog] What’s The Deal With Pain Points?
    Many marketing blogs suggest starting out by asking an open-ended question— much like a certain fastidious standup. For example, if you’re writing a blog for a health insurance company, and you know that a pain point for customers is that they’re confused about what medications are covered, a blog post about how to find out whether a medication is covered under their insurance addresses that pain point and recognizes those customers, without ever stating the goal outright. That’s not too far from what marketers do when they identify a pain point. Image: Flickr
    [Blog] The TSA’s Shockingly Real Instagram Account
    The TSA’s social presence extends beyond Instagram, also managing a blog  and  Twitter account . On the blog, a regular “Week in Review” post reveals the weeks most notable confiscations, as well as a tally of firearms-including where they were found, and if they were loaded ( The Daily Beast ). 'The Transportation Security Administration (TSA) has created an increasingly popular Instagram account, displaying some of the most alarming items that haven been confiscated at security checkpoints. And there’s no shortage of images to post.
    [Blog] 6 Principles of Persuasion for an Amazing Copy
    Here are some tried-and-true ways to apply Cialdini’s principles to your blog, landing pages, and calls-to-actions: 1. By writing a strong introduction to your blogs and landing pages, you can build an instant rapport with your audience, increasing your chances of getting them to stick around. For more insights on how to write amazing copy for blog intros, check out Top Writing Tips to Infuse Your Blog With Stickiness. Display your customers’ feedback or blog subscribers with pride – it’s only going to enhance your copy! campaign. Reciprocity. Authority.
    [Blog] How To Develop The Know-Like-Trust Factor Online
    Put faces and a backstory on the people you are writing to for the blog, and advertising to, and posting on whatever social media you go with. 'For years, the “know-like-trust” factor has been a basic foundation of marketing. If your customer knows you, likes you, and trusts you, then you have good reason to expect them to buy from you. Simple, right? Well, it was easier in the past when your customers were your neighbors and you knew them because you saw them all the time. They liked & trusted you because you demonstrated that you cared enough to get to know them.
    [Blog] Get Social Media and Business Advice and Tips with the Jay Today Show
    of course have this blog, Convince & Convert , but our amazing cast of guest contributors are doing such a great job of producing top-flight content that I only write here once a week or so. 'This is an exciting day for me. Today is the debut of my new video podcast: Jay Today. have the weekly Social Pros podcast , but that show is devoted to showcasing the incredible social media professionals who join us as guest. have the  Baer Facts interviews I do with Kyle Lacy from ExactTarget, but they are once a week or so. I Thus, Jay Today ! Candidio is an amazing video editing service.
    [Blog] Mobile Banking Apps: Convenience Triggers Shift In User Behavior
    For more views, insights and whitepapers on mobile banking, payments and commerce, visit the Monitise Insights blog [link]. *. 'The best services are ones that reduce friction and increase customer benefit, and mobile banking apps are winning on both counts. Will Jones, President, EMEA, Monitise, examines some newly-released industry insights, and concludes that banking apps, and the convenience they offer, have triggered an amazing and unexpected shift in user behavior. First, mobile apps are allowing customers to conduct their banking without entering a physical branch office.
    [Blog] Has Everyone Gone YouTube Mad?
    Video blogging is overtaking blogging quite significantly. The means to produce video blogs and relatively decent ones for that matter is becoming rather inexpensive as the years go by. Similarly, for online bloggers, it would take a reader several articles or blogs for them to build an idea of the writer’s character or ideas. In a video blog, a viewer is essentially watching a blogger perform, and this can be quite authoritative. An astounding proportion of people have jumped on the band wagon though. More than 1 billion unique users visit YouTube each month.
  • JEFF KORHAN  |  MONDAY, JULY 14, 2014
    [Blog] 3 Content Marketing Planning and Productivity Tips
    Awareness Blogging How-To Marketing Small Business Success communication community content marketing Editorial Calendar marketing assets Marketing Plan plan planning Problem Solving productivity social marketing tips transition 'As we cross the annual midpoint, many businesses experience a transition period , making this an ideal time to assess marketing effectiveness to make the necessary adjustments for finishing the year strong. That is unfortunate, because now is the time for ramping up to still accomplish annual objectives, or even raise targets if everything is working out well.
  • TWIST IMAGE  |  MONDAY, JULY 14, 2014
    [Blog] Falling Short Of Your Best
    It can be a blog post, a client presentation, a public speech or anything else. blog brand brandloyalty business businessdevelopment clientpitches closequartercombatives contentmarketing digitalmarketingagency federalairmarshalls hashtagmarketing inthezone markgoodman marketer marketingagency marketingcharts media navyseals newbusinessprocess peakperformance performanceenhancement pr psychology publicrelations publicspeech socialmedia sponsoredcontent thecluetrainmanifesto tonyblauer trust twistimage viralvideo Tags: blog. 'It sucks when you don''t do your best. Whatever.
    [Blog] My Best Blogging Tip for Your Business
    'Does your blog have to be the best in the world? Blogging is a wonderful tool and my ‘best’ blogging tip is this. Your blog is your interpretation of the world, of how you want to add value to the world. Be your own interpretation and then the blog will have uniqueness. Blogging tips are so often technical. Humanity is not added to a blog post… humanity in blogging is being you and loving being you. Think about this blogging tip… when you get to the end of the post… have you. Ideas are personal. Share.
  • ENGAGE  |  MONDAY, JULY 14, 2014
    [Blog] This Week in Content: Turning Content Marketing On Its Head
    That doesn’t mean you can’t write blog posts to spark conversations. With so many people publishing so many opinions, it’s easier than ever to find great content (or at least, great starting points) by cruising your most vocal customers’ social media accounts (Facebook posts, Instagram photos, tweets) and blogs.  'We’re turning content marketing on its head this week with a few articles that challenge some of the content industry’s more traditional conventions. Why You Don’t Need a 24-Hour Newsroom to Be a Content Company. ZD Net. love this piece by Tom Foremsky for ZDNet.
  • FIREBELLY  |  MONDAY, JULY 14, 2014
    [Blog] Consumptions: The Hidden Facebook Engagement Metric
    Blog Facebook 'Gil C / Shutterstock.com Interactions — likes, comments, shares — are only half of the engagement story on Facebook. There is a less obvious — but equally important — engagement metric you can’t see by looking at your Facebook page or status updates alone. You have to check Insights. What am I talking about? Consumptions.
    [Blog] 77+ Resources for Amazing Copywriting
    Copywriting Websites & Blogs. The Copywriter’s Crucible – Freelance copywriter Matt Ambrose covers blogging, content marketing, and all things copy. Unbounce – A conversion marketing blog packed with information on landing pages, conversion rate optimization, email marketing, and more. Check out award-winning Carol Tice’s blog for expert tips and advice. The Well-Fed Writer Blog – Author and commercial freelancer Peter Bowerman shows you how to go from starving writer to well-paid copywriter. 'Copywriting. What’s the solution? Write your own amazing copy!
    [Blog] Launching the 365 Full Frame Project #365FF
    Today the project offically launches as a photo blog. Generally, these photos will be posted on the 365 blog, Pinterest , Google+ , Twitter and a cropped version on Instagram. You can see the site has a minimalist blog design. 'A couple of weeks ago I asked folks to consider the 365 Full Frame project. The project began publishing on Friday to help populate the site for today’s launch. The featured image for this post is today’s photo, a shot of McWay Falls in Big Sur. Facebook friends will only see some, but not all posts. More on #365FF.
    [Blog] 3 Super Quick Twitter Tips for Your Business
    Sign up  HERE   to get my blogs directly to your inbox! Blog Tips Twitter twitter for business 'Here are three super quick Twitter tips to get you better traction when using Twitter for your business so you will start seeing great results! USING THE PERIOD BEFORE @ SIGN. If I start my tweet with an @ sign, only people who follow BOTH me and AND the person I am tweeting to will see this tweet. It  won’t  be seen by ALL of my followers. It won’t appear in their feed, unless they follow Mari Smith too: Why? USE IMAGES IN YOUR TWEETS. Because the image shows as a link only.
    [Blog] 5 Profitable Practices to Focus On Daily
    Whether the written word (blogging), the spoken word (podcasting or video), or images – original content helps position your brand and extend your voice while increasing visibility and findability. 'Focusing on these five profitable practices can create a consistent flow of work and business. Producing – Content. Producing original content is imperative to building a business presence online. Providing – Resources. By being the resource , you earn trust and the right to promote your own content, services or products, and events. Promoting – Marketing.
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