IBM SJ 45-4 | Ethnographic study of collaborative knowledge work
Buzz Marketing for Technology
JUNE 27, 2008
They are domain experts in the following areas: biotechnology, high technology, medicine, health care, professional services, retail, manufacturing, and law. As more data were collected, additional comparisons were made to further refine the concepts. We identified two major types of users in our study: business users and power users.
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