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What Are Your Go-To Social Media Resources?

Convince & Convert

Ian Greenleigh , the social media manager for Bazaarvoice, and a guest poster and commenter here at Convince & Convert has launched a survey to determine what blogs marketers read to find out about social media and marketing strategy. Thanks for helping us get more data!

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Be Nice When You Say Bad Things Online

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How many thumbs up and thumbs down from viewers, how many people have watched these video, and how brutal are the comments? Companies like Bazaarvoice (and other competitors) have really matured the space over the past ten years. bazaarvoice. bazaarvoice. That''s just YouTube. Times have changed. In the end? seth godin.

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Rocket Content – Your B2B Secret Weapon

Convince & Convert

Tweet Guest post by Ian Greenleigh , the Social Media Manager at Bazaarvoice – the market and technology leader in hosted social commerce applications. He also blogs at Dare to Comment. There’s no doubt about it, those of us tasked with enterprise-level B2B marketing have some incredible hurdles to overcome.

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The Big(ger) Marketing Shift

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Bazaarvoice says that between 75% - 80% of all online shoppers read online customer reviews (or peer reviews). If I Blog, then you comment and I respond, that's not community. If I Blog, then you comment and them someone else responds to you, those are the first indicators that a community may actually be forming. brand loyalty.

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Word of mouth marketing: how to drive conversations and sales at the same time

Sprout Social

Positive comments. Food for thought: recent research from Bazaarvoice notes that recommendations from everyday social media users (36%) are the most meaningful to consumers, handily beating out influencers and even subject matter experts. That’s because social comments are unfiltered and authentic. Shout-outs. The reality?

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When The Going Gets Tough

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Don't get mad straight away and start leaving nasty comments below. My friends at Bazaarvoice have a very interesting human resources policy that they call, "the ride home" : if someone no longer wants to work at the company, they pay them a couple thousand dollars to leave. Tags: bazaarvoice. It's not them.

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Social Pros 8 – Ian Greenleigh of Bazaarvoice

Convince & Convert

This episode features Ian Greenleigh , the Manager of Content and Social Strategy for Bazaarvoice. Ian Greenleigh , who’s the Manager of Social Media Strategy and Content for Bazaarvoice is going to be joining us in just a minute. Metrics like aggregate daily comments and likes per page and per post, and things like that.