Webbiquity SMM

MAY 10, 2011

More recently, numerous writers including Olivier Blanchard , Neil Glassman and Mark Schaefer have tried to make the case that social media ROI is real, can be measured, and must be measured. Speaking at an event? Display testimonials linked to case studies in your sidebar. Build your email subscriber list.

ROI 191

ROI Case Study Bazaarvoice Klout 191

Webbiquity SMM

AUGUST 23, 2010

Social media is a tool, not an event, so such calculations don’t apply. CEOs Love Pie: The B2B Social Media Case Study, Part 2 by iMedia Connection. Michelle Golden makes a compelling argument that ROI calculations apply only to discrete projects with a beginning, middle and end, such as a direct mail campaign.

ROI 193

ROI Social Media Vocus Metrics 193

Webbiquity SMM

SEPTEMBER 12, 2011

Whether it’s a local tweet-up or a major conference, this knowledge could be useful to help you plan what events you should sponsor or where you should set up your next booth&# ). 5 ways to use social media to build a crowd for your event by Socialbrite. Social Media Case Studies. percent have an average return…34.9

Social Media 257

Social Media Trendrr SM2 Alterian 257