Harp Interactive
MARCH 16, 2011
53% of those on Twitter have recommended companies and/or products in their tweets and almost as many voice an intent to buy those products or services. 67% of shoppers spend more online after recommendations from online community of friends according to an Internet Retailer study.
Pixlee
DECEMBER 4, 2018
Product reviews are a huge part of a customer’s buying decision, but where should they appear? Their success lies in the customer-centric community they’ve built. “ You’re not going to get someone to buy that many times unless they feel connected to a brand ”. The result of these campaigns?
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Twist Image
NOVEMBER 12, 2010
Bazaarvoice says that between 75% - 80% of all online shoppers read online customer reviews (or peer reviews). Before buying anything, consumers know what they're getting into and because this content exists, it's increasingly more difficult for a brand to sell a sub-par product or service. online community. online community.
Sprout Social
JANUARY 12, 2022
Gymshark, Threadless and Casper are shining examples of brands that flourished thanks to community-building and word of mouth. rating or review is most valuable to someone researching a brand for the first time or buying a new product. What are some examples of word of mouth marketing? See how that works? 1000% recommend.
Convince & Convert
MARCH 22, 2012
This episode features Ian Greenleigh , the Manager of Content and Social Strategy for Bazaarvoice. Ian Greenleigh , who’s the Manager of Social Media Strategy and Content for Bazaarvoice is going to be joining us in just a minute. They’re thinking about content marketing in a buying process context. Listen Now.
Convince & Convert
MARCH 22, 2012
This episode features Ian Greenleigh , the Manager of Content and Social Strategy for Bazaarvoice. Ian Greenleigh , who’s the Manager of Social Media Strategy and Content for Bazaarvoice is going to be joining us in just a minute. They’re thinking about content marketing in a buying process context. Listen Now.
Social Media Strategies Summit
SEPTEMBER 28, 2023
The focus on UGC is for a good reason; it improves customer satisfaction, helps brands understand their audience, provides a means for users to build community, and is inherently peer-reviewed, making it more trustworthy. The last thing you want is to pressure new leads into buying before they’re ready — you’ll just end up scaring them off.
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