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The 3 Building Blocks of Social Business Evolution

Convince & Convert

Hire smart people and then watch your bank account grow. Start with an idea. Find a wicked developer who is willing to work 80 hours a week for small paycheck and equity. Spend some time on Sand Hill Road. Building a social business is not so easy. A social business needs technology in order to facilitate change and collaboration.

Lithium 146
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7 Levels of Social Media Engagement

Laurel Papworth

There are plans to set up an internal blog, wiki, collaborative knowledge management system, Yammer. Imagine a bank where the person wanting a loan puts up the request and the community analyses and responds with the interest rate and a couple of thousand members put up a dollar or two each. And the CEO would quite like an iPhone app.