Realtime Olympics: 60% of London 2012 Visits Came Via Mobile; Facebook Was 2nd Highest Traffic Source
The Realtime Report
AUGUST 16, 2012
According to Facebook, there over over 100 million “likes” across all athlete and team pages on Facebook. Interaction around teams was also high, with the #SupportYourTeam hashtag seeing 1.55 million tweets for 204 teams on desktop and mobile. The 2012 Games had 48 different Twitter accounts, with a total of 1.9
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