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The 12 Startups I’ve Invested In and Why

Convince & Convert

If you want your employees (or your team) to share something in social, or your employees want to recommend content to the marketing hub, etc. You’ll see an example of those disclosure “badges” at the bottom of this post. First, they have a terrific team (very similar to Buffer in style and values).

Startup 168
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20+ LinkedIn Profile Tips (Guaranteed Ways to Stand Out)

Buffer Social

When completed, LinkedIn adds a badge to your profile page, signaling to recruiters and hiring managers that you’re proficient in these skills. Empower employees to amplify your brand Companies should do a better job training their teams to be successful on LinkedIn, but they often fail. Showcase your company culture.

LinkedIn 113
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Foursquare and The New York Times Archive Would Be a Great Match

Adam Sherk

Adam is part of the Define Search Strategies consulting team, which is owned by The New York Times Company. Real-time Blogroll (via Google Reader) About.com Founder Scott Kurnit Launches Huge New Startup Called "AdKeeper" New Digg Buttons Released - Upgrade Now! What Horrible Things Did Time Magazine Do in 1964?

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How to Get Verified on Twitter (If I can do it, you can too!)

Buffer Social

You can apply to be Twitter verified and receive a blue checkmark badge next to your name. It does provide a bit of an ego boost and celebrity moment to see the blue badge, but here’s the real kicker: There are significant business/brand advantages to being Twitter verified. I’m still not sure I fully deserve it!

Twitter 111
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Kimberly-Clark uses social quiz to woo talent

Socialmedia.biz

Kimberly-Clark created a BuzzFeed -inspired quiz to discover their own Original Thinker type and then are rewarded with a new emoji badge suitable for social sharing, as well as an invitation to find out about original thinkers at Kimberly-Clark. Please be sure to let me know in the comments. Sounds easy, but easier said than done.

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Here are 10 Utah Entrepreneurs You Need to Know

Stay N' Alive

Allan is now in his own startup, I believe as co-founder, this time starting a new, up-and-coming social commerce company called Piick. Oh, did I mention he was on both the PocketPC and Surface teams at Microsoft? I've seen a preview and I admit it's pretty cool. In or out of Piick, I expect to see big things for Allan in the future.

Mobile 103
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60+ Creative Marketing Ideas for Small Business

Writtent Blog

If you’re a small business or new startup, you don’t have money to waste on expensive advertising like your bigger competitors can. Sponsor a local sports team. Send out a press release or feature article and get your logo on the team uniforms. If you win, you get a badge on your website and a lot more sales.