Justin Levy

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Marketing Fit Interview: Christopher Penn, Vice President of Marketing Technology, SHIFT Communications

Justin Levy

One word: mobile. Mobile devices have opened up new time slots, new ways of accessing data, new ways of consuming information, and podcasts are riding that wave, especially since podcasts traditionally cover areas where there isn’t as much variety. Why do you think we are seeing such a surge (again!) in the popularity of podcasts?

Marketing 199
article thumbnail

Marketing Fit Interview: Christopher Penn, Vice President of Marketing Technology, SHIFT Communications

Justin Levy

One word: mobile. Mobile devices have opened up new time slots, new ways of accessing data, new ways of consuming information, and podcasts are riding that wave, especially since podcasts traditionally cover areas where there isn’t as much variety. Why do you think we are seeing such a surge (again!) in the popularity of podcasts?

Marketing 100
article thumbnail

Marketing Fit Interview: Christopher Penn, Vice President of Marketing Technology, SHIFT Communications

Justin Levy

One word: mobile. Mobile devices have opened up new time slots, new ways of accessing data, new ways of consuming information, and podcasts are riding that wave, especially since podcasts traditionally cover areas where there isn’t as much variety. Why do you think we are seeing such a surge (again!) in the popularity of podcasts?

Marketing 100