Trending Sources

HOW TO: Properly Use Badges to Engage Customers

mashable.com

Sign in All Social Media Tech & Gadgets Business & Marketing Video Mobile Dev & Design Media Social Good Startups Classifieds Trending Stories Sorry, This is Not the End of the PC Era [OPINION] 30 How Are People Using Twitter? Badges are among the most visible elements of gamification, the use of game-thinking and game mechanics to engage media audiences. “Badges?

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Badges? We Don’t Need No Stinkin’ Badges

Spin Sucks

Nuh-uh, we have badges and stuff! For those unfamiliar with the term, Lisa Gerber wrote a great post called “ Game Mechanics and Its Effect on Marketing ” that you should definitely read (or re-read). Research done by M2 Research says that the market for gamification will grow to $1.6 Points and badges are a good start, but they are just a start. Badges?

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How badges help news websites build community, make money | Poynter.

www.poynter.org

Just like the military uses badges to display rank, and scouts use them to honor accomplishments, a news site or mobile app can award digital badges to users who complete tasks or reach certain levels of engagement. The Huffington Post offers badges for connecting with other users, moderating comments and other useful behaviors. But I think it’s worth it. Community building.

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Google+ Growing With The Times – Are You Badged Yet?

Small Business Mavericks

There are some marketers that are quite sensitive when it comes to any foray into social media by Google. These changes include: the ability to configure a badge to a suitable width. As a marketing tool, website owners have nothing to lose by including a badge on their sites. When it comes to marketing , you need to use every tool that adds to your website’s exposure. Google+ looks to be one widget that’s here for the long run – are you badged yet? Social Media google website badges widgets

Five Ways Marketers Should Use Foursquare

Spin Sucks

” And, while the only real benefits you had to using the service were badges and beating your friends in points (I’m looking at you Mark Robins ) or telling burglars you weren’t at home, Foursquare began to gain notoriety and use. Foursquare Uses for Marketers. A few weeks ago, after I rode 63 miles, I was craving eggs like nobody’s business. It was 1:45 p.m.

The Evolution of Digital Marketing

Convince & Convert

Digital marketing education is changing, and we’re changing too. Starting today, we are launching… Definitive: High grade digital marketing guidance, topically sorted, and curated to the max. You’ll also receive access to the Definitive archives, so when you need answers about a particular facet of digital marketing, you can grab them there in an instant.

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Best Internet Marketing Posts of 2010

Techipedia: Tamar Weinberg

2010 by far was the biggest year yet in the Internet Marketing realm. Here’s how I do it : I read and review hundreds — thousands — of articles yearly, on all Internet Marketing topics from SEO to social media to general entrepreneurship (new for 2010!), Content Development/Marketing. Pay-Per-Click (PPC) Marketing. Affiliate Marketing. Enjoy!

Is being a productive marketer worth the personal price?

Convince & Convert

It ain’t easy being a productive marketer in these modern times. Marketers feel pretty darn good about being productive. In fact, 92% of marketers surveyed said that they are productive (although there may be some self-fulfilling prophesies in action there). 60% of marketers have delayed going to the bathroom to meet a work deadline. For the marketing professional?

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3 Things Marketers Can Learn From Teenagers

Convince & Convert

When asked how companies can become more effective at marketing, he said, “Start by understanding that no one cares about them. Anyone who tweets about a brand or favorites a brand is doing it because it is a symbol of who they are–it is a token, it is a badge. What do marketing and teenagers have in common? A lot. This kind of attitude no longer has a place in marketing.

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The One Must-Listen Podcast for Social Media Marketers

Convince & Convert

But it’s not just me saying it, as I am thrilled to announce right here at Convince & Convert that our Social Pros Podcast won the 2015 Content Marketing Award for best podcast! Jay Today (a Content Marketing Awards finalist for best short-form video series). We send digital badges they can use to promote their appearance. Yep, that’s a bold headline. Spotlight.

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Marketing Fit Interview: Christopher Penn, Vice President of Marketing Technology, SHIFT Communications

Justin Levy

Better marketers and better individuals. In this Marketing Fit interview, Chris covers everything from his top productivity tip to what he’s learned self-publishing two books to what tactic he wants to banish from marketers’ toolboxes. What area do marketers overlook but could drive the biggest impact for their company? They push you to be sharper. iPhone.

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Shift in Marketing Industry Trade Pubs to Marketing Blogs

Blue Focus Marketing

As Daniel Burstein noted in his winner’s announcement, “While trade pubs are certainly still valuable, many marketers now also turn to industry blogs to help them do their jobs better.”. When we first learned that we were selected as finalists a little over a month ago, we were floored by the outpouring of support by our peers in the marketing community.

Shift in Marketing Industry Trade Pubs to Marketing Blogs

Blue Focus Marketing

As Daniel Burstein noted in his winner’s announcement, “While trade pubs are certainly still valuable, many marketers now also turn to industry blogs to help them do their jobs better.”. When we first learned that we were selected as finalists a little over a month ago, we were floored by the outpouring of support by our peers in the marketing community.

The Savvy Marketer’s Guide to Surviving SXSW

Convince & Convert

your badge. Digital Marketing austin texas digital marketing guide to sxsw how to survive sxsw networking savvy marketer south by southwest sxsw sxsw interactive YouTube Image via BigStockPhoto.com. SXSW Interactive, the ultimate digital event of the year, kicks off this weekend in Austin, Texas. As an attendee, it’s easy to get overwhelmed. Have fun! ~ jay baer.

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10 Reasons Market Research is Critical to Social Media

Adam Cohen

But those same companies need to leverage, not ignore, that insight available when fusing social media into the marketing mix they already have. Brian Solis has a terrific series starting this week on the changing marketing, advertising and communications, where he adds a 5th P: People. Definitely when someone want to start a social network marketing they should have a goal.

20+ Commonly Asked Questions About Blogging & Online Marketing

Kikolani

As each year passes, blog marketing techniques evolve. If you’re a business, you may have the luxury of hiring an awesome Internet Marketing Company to keep up with the trends, but as individuals managing a blog for as a hobby or for profit, it’s up to you to not only maintain that blog but keep up with ways to increase traffic. Email Marketing. Enjoy! Comments.

Become a Digital Marketing Certified Associate (DMCA) with Simplilearn

Kikolani

As you may have noticed, there are lots of certification opportunities popping up in the online marketing landscape. But there are a lot of them that are simply out there to collect your money and give you a badge, which may or may not mean much to the world at large. Would digital marketers be able to learn something from them? Persuading Customers When They Ignore Marketing.

Outsourcing Social Media Management

yMarketingMatters

This is a permission-based re-post of latest blog from colleague Tom Treanor , Founder and President of Right Mix Marketing Inc., whom I have long respected for his sound and pragmatic social media and marketing advice and expertise. Definitely worthwhile subscribing to Right Mix Marketing blog , and following him on Facebook and Twitter !  Thank You, Tom. coming from you).

Best Internet Marketing Posts of 2009

Techipedia: Tamar Weinberg

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Blogging , Business , Google , Industry News , Internet , Interviews , Marketing , Search Engine Optimization , Social Media , Viral Marketing , Web Design > Best Internet Marketing Posts of 2009 Best Internet Marketing Posts of 2009 by Tamar Weinberg on January 5, 2010 Share It’s my birthday!

New Twitter Updates Allow for Easy Account Verification

Ignite Social Media

DON’T:  Campaign publicly for a verification badge. Yes, the check mark can be a status symbol, but what you do with your verified account is much more important to your followers than simply having a shiny new badge. DON’T:  Add a badge to your cover photo to “hack” your way into being verified. Until just yesterday, the process of getting verified was incredibly murky.

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6 Ways Web Check-ins Can Benefit Your Brand

Convince & Convert

Instead of “checking in&# at a restaurant or coffee shop via a mobile application, MOJO (and others) let you “check-in&# to a particular piece of Web content (blog post, video, photo, graphical badge), and assign points and other rewards for an array of marketer-determined behaviors. And it’s a lot more than just giving out some badges. Badging for the sake of badging is wasteful and annoying. Use tried and true marketing tactics that generate healthy competition amongst your readers. Loyalty. Tie Video to Written Content. Perhaps.

7 Effective Ways to Market Your Business Blog

Writtent Blog

Content is an incredibly effective way to drive ROI for your company’s marketing budget, but you won’t see great results if you simply publish articles without a distribution or promotion plan in mind. Business blog marketing is a critical part of a modern content marketing strategy, and we’ve detailed 7 of the best ways to see better results here. Be a Part of Your Industry.

How To Create a Conference Badge Page

Bare Feet Studios

Home About What We Do PayPal Speaker Contact Subscribe Press / PR Bare Feet Network Internet Literacy for Business: Blogging, Podcasting, Online Video & Social Media Howto, Consulting, Training & Public Speaking Home > HowTo , Tech Tools > How To Create a Conference Badge Page How To Create a Conference Badge Page by Shane Robinson on August 28, 2008 Recently, after creating the “Badges&# page for the PodCamp Hawaii site, we were contacted by several other Podcamp Organizers around the world. See the PodCamp Hawaii Badges page for examples. Step 1.

7 Tips for Effective Marketing with Twitter

TwiTip

Twitip Getting more out of twitter Follow 102,289 followers Subscribe 20,083 subscribers starters guide getting followers tools tips business people news add a tip Robert Gourley @thisismojave Im the creative director at Mojave , a participation marketing agency that uses social media to build community around brands. Tips for Effective Marketing with Twitter 30 With millions of people connecting through social media, advertisers and marketers are hustling to get in on the action. After analyzing many marketing flops on Twitter, the underlying issues are very apparent.

Social Media Updates: May

yMarketingMatters

Its live video streaming tool instantly delivers an outlet for important content distribution – perfect for small business and marketers all over the world (provided you have a good connection). Great news for marketers looking for better ways to express themselves on Twitter. Have a verified badge to let know the Page is authentic. PLUS A HUGE TIP! Facebook. Twitter.

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4 Social Media Tactics That Are Going Away Like the Landline

Convince & Convert

also remember when Twitter, LinkedIn, and Facebook were the only social media platforms that marketers really needed to pay attention to. Today, Once upon a time, the number of connections you had on LinkedIn was a badge of honor. There’s a lot of debate about automation on social media, but I believe there’s a place for it in the marketing mix. It wasn’t that long ago.

The Intersection of Online Communities and Learning Management Systems

SocialFish

YourMembership.com, an AMS with a built-in social community platform Acquires Digital Ignite , the most socialicious LMS on the market. (We wrote about this acquisition here.). Abila, the folks who introduced the concept of Social CRM to the association market, acquires Peach New Media. participate in discussions and earn a badge. complete a quiz and earn a badge.

Your Next Trade Show Checklist

The Realtime Report

Trade shows are the real deal, but just like keeping people’s shrinking attention span on the internet is tantamount to marketing success, so is keeping people engaged when in a face-to-face interaction. Your Next Trade Show Checklist. What other time can you look people in the eye to talk about your brand and its story? Real life interaction for the win. Fear not, we’ve got you covered.

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12 Steps to Producing a Podcast

Convince & Convert

Our newest addition is Content Pros , where the tips and tricks of the world’s best content marketers are revealed. All of these shows (and 550 more) are rated and reviewed at our MarketingPodcasts.com site, the first search engine for marketing podcasts. Social Pros sponsors include Salesforce Marketing Cloud , Formstack , Shortstack , and Cision. Schedule Time Windows.

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Engaging the Next-Gen Workforce through Collaboration #SocBiz #Leadership #Leaders

Blue Focus Marketing

Marketers have known this secret for years: Sell the solution the tool offers, not the tool itself. And as we at Blue Focus Marketing (@ BlueFocus ) have been saying for years, there’s a lot of sizzle when it comes to social processes. So it was good to see this panel put so much emphasis not only on this concept, but also on the idea of gamification through incentives and badges.

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78 (of the) Best Social Media Marketing Tips, Guides, Tools and Strategies of 2010 (So Far)

Webbiquity SMM

With the amount of helpful content about social media marketing growing faster than Facebook’s user base or Lindsay Lohan’s court appearances, it’s tough to keep up. Social Media Marketing Tips, Tactics and Guides. Despite the widespread use of the phrase “social media marketing,&# marketing is not the only business use of social media, as John Jantsch reminds us. Social media has dramatically altered the buying process as well as marketing practices. 10 Essential Social Media Tips for B2B Marketers by Mashable. by Kuno Creative.

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Link Building Tactics for Publishers

Adam Sherk

It is one of the many reasons that content marketing has become so popular, as brands in other industries put an emphasis on content development and promotion and essentially become publishers themselves. For traditional publishers, link building typically falls within the third main bucket of a comprehensive SEO program, which includes technical, editorial and marketing initiatives.

A Step-By-Step Guide to Launching a Branded Hashtag

Sprout Social

One of the greatest things about the hashtag is that originated from a Twitter user–not a marketing agency, not a brand and not a social platform. Maybe that’s why marketers are often mystified as to how to create a branded hashtag that goes viral. Then, we make sure that the hashtag we is consistent on all marketing materials, including attendee badges. Promotions.

Why the Fire Drill Content Model Doesn’t Work

Convince & Convert

Many agencies want to hitch their wagons to the train of content marketing and strategy. They think that just because they have copywriters and account managers, they have a content marketing team. In fact, a lack of time or bandwidth is the number one content marketing challenge for businesses.  Get more content like this, plus the very BEST marketing education, totally free.

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18 WordPress Social Media Plugins to Live By

Sprout Social

For easy-to-use Twitter plugins, this one can be very helpful for marketers trying to get clickable content shared. Although some marketers are on the fence about pop-ups, Crazy Egg found that opt-in pop-ups earned 1,375% more conversions than sidebar forms. New Google Plus Badge Widget. Try it: https://wordpress.org/plugins/new-google-plus-badge-widget/. 6. PopUps.

Three Ideas for Self-Promoting Without Being Icky

Spin Sucks

Because the Sandpoint Chamber of Commerce is a client, I’ve been involved in the discussion about how they make the most out of this huge award in their marketing campaign. Badges. I’m such a fan of the badges. This post is written by Lisa Gerber. My hometown,  Sandpoint, Idaho , was just awarded  Most Beautiful Small Town in America by USA Today and Rand McNally.

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Nominate & Share – 2012 #Nifty50 Awards – Nominate Yourself, Your Friends, & Your Co-Workers

Blue Focus Marketing

The #Nifty50 Top Women of Twitter will be profiled on the Webbiquity blog , and the#Nifty50 Top Men highlighted on the Blue Focus Marketing blog. Winners will be announced in Webbiquity blog and Blue Focus Marketing blog in summer2012. I’m nominating: [contact-form-7]. Cannot be a marketing, advertising or PR agency employee or principal. Nifty50 Badges. Recognition.

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