Sherrilynne Starkie

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Top five: Women rule content marketing!

Sherrilynne Starkie

This week’s top five social media must-know news sees Instagram and Google working to raise standards, shows how podcasting continues to grow and new innovations from Facebook. Also a new blue ‘verified’ badge will start appearing on the profiles of notable public figures.

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Five steps to positive media coverage

Sherrilynne Starkie

Lots of news outlets have badges showing how many times an article has been shared on social media and on which platforms. Publish your email address and phone number on your website, on Google My Business and in your other social media profiles. Observe if there’s a bias that reflects that of your target audiences.

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