HOW TO: Properly Use Badges to Engage Customers
AUGUST 20, 2011
INFOGRAPHIC] 44 HP Tablet: How to Find a Deeply Discounted HP TouchPad 26 HOW TO: Properly Use Badges To Engage Customers August 19, 2011 by Gabe Zichermann 14 Share on Tumblr email share Share on Tumblr email share Gabe Zichermann is the chair of the upcoming Gamification Summit NYC (9/15-16, 2011), where industry leaders will gather to share knowledge and insight. “Badges?
The Reality Behind the Check-In Hype [infographic]
MAY 20, 2011
Tweet About a year ago location based services (LBS) such as Foursquare , Gowalla was announced as the new big thing in digital and social media. Now approaching a year after the launch of Places, we have found this infographic, which is taking a reality check on the state of location based services focusing on Foursquare and Facebook Places. Foursquare Teams Up with American Express.
Realtime Olympics: 60% of London 2012 Visits Came Via Mobile; Facebook Was 2nd Highest Traffic Source
The Realtime Report
AUGUST 16, 2012
million social media followers across Twitter, Facebook, Google+, Foursquare. According to Facebook, there over over 100 million “likes” across all athlete and team pages on Facebook. Interaction around teams was also high, with the #SupportYourTeam hashtag seeing 1.55 million tweets for 204 teams on desktop and mobile. The organization counted 4.7
Foursquare and The New York Times Archive Would Be a Great Match
FEBRUARY 9, 2010
Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Foursquare and The New York Times Archive Would Be a Great Match by Adam Sherk on February 9, 2010 Now that Foursquare is all the rage (or the bane of existence if you don’t like all those check-in and badge tweets invading your Twitter stream) news sites are looking at how best to leverage location-based social networks.
6 Ways Web Check-ins Can Benefit Your Brand
Convince & Convert
DECEMBER 22, 2010
Whether it’s big players like Foursquare inking a new loyalty rewards program with Pepsi, or niche developers like Untappd , addressing the beer drinking vertical with a mobile application that let’s you spread the word about the particular brew you are sipping upon, check-ins are on fire. Sure, Foursquare has 5 million users at last count, but as you read this sentence there are billions of Web users. And it’s a lot more than just giving out some badges. Badging for the sake of badging is wasteful and annoying. Loyalty. Link Link Link.
Geo-Location Marketing | Spin Sucks
JULY 22, 2010
It’s getting a huge amount of buzz at the minute, as Twitter apps connect location tweets to its service, Foursquare is credited with Domino’s Pizza’s UK success and smartphone users get ready for augmented reality to guide their leisure time. Cross-Platform Marketing One of the cool things about Foursquare is the ability to offer specials to folks who check in at your place.
22 Twitter revenue streams – monetizing tweets
APRIL 13, 2010
Collectibles buy an account and get special badges like the Pro badge above. Or Foursquare style reward badges – most retweeted, most linked. Online Events team up with LiveStream and ask for a few bucks for an online event such as those NASA video/tweet streams. One, should we monetize other people’s activity? Two, how can Twitter make money?
Best Internet Marketing Posts of 2010
Techipedia: Tamar Weinberg
JANUARY 5, 2011
Growing Your Business: 5 Tips from the Founder of Foursquare (Mashable): Dennis Crowley knows his stuff, and he’s given some good and creative tips to build visibility to his business. Hey, Foursquare was pretty small once! Case Study: How to Use Foursquare to Draw a Crowd Into Your Restaurant (Steffan Antonas): An orchestrated Foursquare meetup meets its match.
Best Internet Marketing Posts of 2011
Techipedia: Tamar Weinberg
JANUARY 5, 2012
10 Unorthodox Ideas for Local Citations & Links : If you have a local business and want high rankings, these are some creative ways to move forward to get some nice links: hosting parties at the event, selling products for sale online and offering feeds for the products, integrating badges or writing a guide of local places in Foursquare, and more. And I did. Have a look. Enjoy!
Content vs. Community: How Online Publishers Can Nurture Both
AUGUST 20, 2011
Large publishers need to create a process for selecting social platforms that is based on a clearly defined strategy, and most importantly, to appoint one person or team to direct it. In the past year, major publishers around the world have created centralized digital and social teams directly responsible for integrating the next generation of social platforms. Have an account? hmmmm.)
Repositioning Through Social Media: The Conan O’Brien-Case
OCTOBER 29, 2010
Tweet If you are a frequent reader of this blog you might have noticed that this isn’t the first time the American talk show host, Conan O’Brien, has found his way to these pages. However, his innovate use of social media to sustain the hype around his person during a longer off-screen period deserves another post. He then went on to Harvard University earning a degree in history and literature.
Here are 10 Utah Entrepreneurs You Need to Know
Stay N' Alive
APRIL 16, 2011
Oh, did I mention he was on both the PocketPC and Surface teams at Microsoft? iActionable provides Foursquare-like reward badges and other items that you can integrate into your own platforms to engage and entice users to stick around. Every year vSpring Capital releases the Utah v|100 list, a list of 100 aspiring entrepreneurs and tech professionals who are likely to have success in the next 5 years within the technology industry. I've been on the list twice as a winner, and I've been nominated again this year. I've seen a preview and I admit it's pretty cool.
What You Can Learn About Social Media Marketing from TLC
Techipedia: Tamar Weinberg
SEPTEMBER 15, 2010
Around that time, though, I noticed that TLC was promoting Foursquare as Facebook within their TV programs. On multiple occasions, I noticed an overlay during their episodes that encouraged users to follow them on Foursquare with a link to a Facebook.com address. In fact, the screenshot above with all the spam shows that that Foursquare status update was nowhere to be found.
Social Media From A to Z: A Glossary
JUNE 30, 2010
Foursquare : Foursquare is a location-based social networking Web site, software for mobile devices, and also a game. Users “check-in at venues using a mobile Web site, text messaging, or a device-specific application — they’re then awarded points and sometimes “badges. But never fear! Here’s a quick guide to some of the terms you may encounter.
Women in Blogging: 125 Fearless Female Bloggers
NOVEMBER 29, 2010
She is co-founder of SEO Chicks with a team of female bloggers including Lisa Myers , Judith Lewis , Sarah Carling , and Nichola Stott , covering blogging, business, link buidling, SEO, social media, and more. Her latest posts include Mahalo Just Gave Me 3 Badges , TV-Friendly Web Browser Kylo Gets Media Center Plugin , and Re-Enable DreamScene on Windows 7. Little List Analysis.
The Creative Plateau and Content Curation
OCTOBER 12, 2010
The Massachusetts Gubernatorial Social Straw Poll
NOVEMBER 1, 2010
Each variable was ranked on a 1-4 scale (with negative conversation share counting negative 1-4) with the top team receiving four points while the lowest team received one point. And if you tell the world via foursquare, you’ll even get a shiny new badge. November 2 is Election Day across the United States. Tim Cahill. Deval Patrick. Jill Stein. And the winner is….
Getting Ready for Your First Blog World Expo
SEPTEMBER 13, 2010
already know of several meetups for collaborative blogs and blog groups already scheduled so people can meet everyone on the team. Want to check-in and unlock a swarm badge? Make sure you have your FourSquare app downloaded, account setup, and social networks connected. Create a folder / label in your inbox specifically for the event. My Blog World Tentative Schedule.
Convince and Convert Blog: Social Media Strategy and Social Media.
Convince & Convert
SEPTEMBER 21, 2010
Location, Location, Location The biggest story of the event was the widespread usage of presence services foursquare and Gowalla. Both companies (as well as a second tier of contenders) are working on new features and ramping up their business development teams. foursquare has a very interesting new dashboard that shows business owners data about how and when people have checked-in. I’ll write about that soon. 6. Thus, to avoid boring their followers with #sxsw tweet barrages, many people bypassed Twitter in favor of foursquare or Gowalla. 7. Scan Me?
Social Media 2008: The End of the Beginning or the Beginning of the End?
FEBRUARY 10, 2009