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Enterprise 2.0: social scorecard and social media karma

Laurel Papworth

Rewarding badges and points systems on your intranet – social scorecards – could be the turning point for turning your enterprise 2.0 Daniel proposed that we set up Foursquare style badges to encourage staff to contribute and use the internet. Badges for no missed sick days would be a good start. The Game of Work.

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Social Media Is CRM

Social Media Network Marketing

Thus increasing the brand awareness, creating a positive brand perspective and thereby encouraging loyalty. To accomplish this, companies should create customer-focused online communities with well-established components like blogs, forums, chats and wikis. This then leads to more sell and up sell.

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10 Inspiring Examples of Amazing Brand Communities

Social Media Strategies Summit

According to a survey from Vanilla Forums , 58% of brands say their communities improve customer loyalty. Multinational beauty retailer Sephora started Beauty Insider as a straightforward loyalty program in 2007 before pivoting to a full-blown community ten years later. 46% will remain loyal even after a negative experience.

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60+ Creative Marketing Ideas for Small Business

Writtent Blog

If you win, you get a badge on your website and a lot more sales. Join associations and use the provided resources , including local networking events, online forums, and job boards. Create a customer loyalty program to encourage future purchases and referrals. Answer questions on forums and answer sites. Join a forum.

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Social Media a CRM perspective

Social Media Network Marketing

Thus increasing the brand awareness, creating a positive brand perspective and thereby encouraging loyalty. To accomplish this, companies should create customer-focused online communities with well-established components like blogs, forums, chats and wikis. This then leads to more sell and up sell.

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Ignore Foursquare at Your Peril - An Analysis of Potential.

Convince & Convert

There are three primary benefits: awareness via virality and social proof; loyalty and rewards; and market research. create their own badges etc?) Have you visited their “get satisfaction&# forums? They are however the best at helping brands build loyalty via discounts and offers for badge winners and mayors.

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The 2011 #Nifty50 Top Twitter Men Reprise

Webbiquity SMM

Michael has been working in marketing and sales for over 17 years in various roles where he uses customer insights to drive sales, ROI and customer loyalty through effective sales and marketing strategies. He is a director with the Silicon Valley Brand Forum, and regularly blogs and speaks on organizational adopting of social communications.

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