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6 Ways Web Check-ins Can Benefit Your Brand

Convince & Convert

Whether it’s big players like Foursquare inking a new loyalty rewards program with Pepsi, or niche developers like Untappd , addressing the beer drinking vertical with a mobile application that let’s you spread the word about the particular brew you are sipping upon, check-ins are on fire. Tie Video to Written Content.

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Best Internet Marketing Posts of 2011

Techipedia: Tamar Weinberg

Offering discounts? Here are 99 ways, from giveaways to community building to media connections to offering discounts and so much more. This is a really creative piece. 25 Reasons Why Another Site Will Link to Yours : How are you getting links to your site? Are you being resourceful? Publishing videos? Helping people make money?

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The Reality Behind the Check-In Hype [infographic]

Mindjumpers

Tweet About a year ago location based services (LBS) such as Foursquare , Gowalla was announced as the new big thing in digital and social media. Now approaching a year after the launch of Places, we have found this infographic, which is taking a reality check on the state of location based services focusing on Foursquare and Facebook Places.