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The best brand marketing we’ve seen on social media in the last 5 years

Sprout Social

Very few people understand how delicious our relationship has been: [link] #RIPeanut pic.twitter.com/q6QxXJfArX. — Spotify Wrapped illustrates the customer loyalty brand marketers strive for. The app also included several new features, including in-app quizzes, new Wrapped badges and customization options for sharing on social media.