The best brand marketing we’ve seen on social media in the last 5 years
Sprout Social
MAY 10, 2022
Spotify listeners have shared their personalized, data-driven playlists for the past few years. Spotify Wrapped illustrates the customer loyalty brand marketers strive for. In previous years, Spotify users could see their Wrapped data on the brand’s website. The Wrapped website was created for non-Spotify users. Neutrogena.
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