Convince & Convert

JULY 7, 2014

You’ll see an example of those disclosure “badges” at the bottom of this post. Huge trial under way right now with the NYC subway system to reduce the rat population in the tunnels. The firm still has its cmp.ly disclosure capabilities, originally developed to ensure that brands are in compliance with FCC guidelines.

Startup 168

Startup Crowdsourcing B2B Badge 168

Social Media Strategery

JANUARY 5, 2012

Before wikis were used by the Intelligence Community to develop reports on IEDs , people were creating user badges to show off their favorite NFL teams. I particularly like it because it illustrates the period many organizations find themselves in when trying to integrate social media internally. It doesn't work like that.

Collaboration 139

Collaboration Wiki Yammer Crowdsourcing 139

Webbiquity SMM

JUNE 6, 2011

Founder of Social2B , social media marketing integrators and consultancies, with emphasis on Enterprise and B2B Social Media, SEO and SMM, and defining metrics and measurement systems, aligning traditional metrics with social media metrics. Philip’s passion in life is crowdsourcing. CMO at EuroSpaClub International.

Twitter 196

Twitter B2B Crowdsourcing Hubspot 196