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The 12 Startups I’ve Invested In and Why

Convince & Convert

I was having dinner with a friend at the National Speakers Association conference a few days ago. If you want your employees (or your team) to share something in social, or your employees want to recommend content to the marketing hub, etc. You’ll see an example of those disclosure “badges” at the bottom of this post.

Startup 168
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How to Get Verified on Twitter (If I can do it, you can too!)

Buffer Social

You can apply to be Twitter verified and receive a blue checkmark badge next to your name. It does provide a bit of an ego boost and celebrity moment to see the blue badge, but here’s the real kicker: There are significant business/brand advantages to being Twitter verified. I’m still not sure I fully deserve it!

Twitter 111
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10 Reasons Market Research is Critical to Social Media

Adam Cohen

The web analytics team knows about what customers do with your own web assets, not about what customers do – in the real world and in online social channels where you don’t own the assets. Either way, the market research team should be established pros at getting feedback from existing and target customers.

Research 265
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Evernote – Change the Way You Take Notes

Janet Fouts

Even more interesting, include their name badge in the snapshot, even a handwritten name tag, and Evernote will recognize the handwriting and enter it as searchable text ! This is going to make blogging after conferences a breeze. Create a shared notebook to share notes or whole notebooks with your team. all in one swoop.

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A Step-By-Step Guide to Launching a Branded Hashtag

Sprout Social

In 2007, anyone on Twitter could type in #SWSX and see what events at the Austin based conference were trending. Your team can stay organized and track its findings with a shared, spreadsheet. Then, we make sure that the hashtag we is consistent on all marketing materials, including attendee badges. Promote Your Hashtag.

Hashtag 40
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Getting Ready for Your First Blog World Expo

Kikolani

I wanted to expand upon those tips, and add a few extra ways that I am getting ready for Blog World Expo next month, my first major blogging conference. This is where you want to keep track of everything from your hotel confirmation, airline tickets, conference registration, and any emails from people who want to connect at the event.

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10 Ways Government Agencies Can Get the Most Out of Their Facebook Page

Social Media Strategies Summit

Drive Engagement With Top Fan Badges. You can, thanks to Facebook’s top fan badge feature. As well as flagging engaged followers, this feature helps you build a stronger community by encouraging people to get more involved to earn their badges. Click Facebook badges in the left column. Click to turn them on. Get Verified.

Badge 195