Back channel Features iPad Marketing 
Convince & Convert
FEBRUARY 9, 2012
This episode features Scott Monty , the global head of social media for Ford Motor Company. Mr. Scott Monty was actually the second guest on that program , and we did it live at the MarketingProfs Digital Marketing Mixer in Scottsdale. The problem with marketing is that we insist on killing the golden goose. We are not.
Convince & Convert
FEBRUARY 9, 2012
This episode features Scott Monty , the global head of social media for Ford Motor Company. Mr. Scott Monty was actually the second guest on that program , and we did it live at the MarketingProfs Digital Marketing Mixer in Scottsdale. The problem with marketing is that we insist on killing the golden goose. We are not.
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