Back channel Download Features iPad 
Convince & Convert
FEBRUARY 9, 2012
This episode features Scott Monty , the global head of social media for Ford Motor Company. Click the play button to listen here: Download the audio file: [link]. I watch TV with an iPad religiously, and there’s no way you’re watching TV with the same amount of attention as you were before you had an iPad in your lap.
Convince & Convert
FEBRUARY 9, 2012
This episode features Scott Monty , the global head of social media for Ford Motor Company. Click the play button to listen here: Download the audio file: [link]. I watch TV with an iPad religiously, and there’s no way you’re watching TV with the same amount of attention as you were before you had an iPad in your lap.
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